[Updated] Elevate Your Social Media Impact with These Top 5 YouTube Marketing Techniques

[Updated] Elevate Your Social Media Impact with These Top 5 YouTube Marketing Techniques

Steven Lv12

Elevate Your Social Media Impact with These Top 5 YouTube Marketing Techniques

YouTube is undoubtedly the most famous video sharing platform in the world. More than 5 billion videos are watched every single minute on YouTube. And the ever-growing user base has propelled YouTube to the status of 2nd most popular social media platform in the world, and the second most visited website after Google in 2021.

YouTube marketing is great for both businesses and individuals who want to make careers out of YouTube. Many businesses make use of YouTube ads to get their products to their customers and it’s really effective. However, you can make more organic traffic using YouTube video marketing. With a successful YouTube video marketing strategy, you can generate leads without any ad investments.

And in this guide, we will discuss some YouTube video marketing tips that will help you get more subscribers and build your brand outreach.

Tip #1: Create A Roadmap Leading To Your Main Goal

A roadmap is basically a level by level approach to your vision. Instead of just looking at the end plan, you are building your platform up through short attainable goals. There is immense power in setting short term goals. Some serious questions that you should ask yourself are:

Step 1: Start with the question of why you need a YouTube channel in the first place! Decide on what your channel should be about and how the viewers are going to benefit from it.

Step 2: The next step is to prepare a content plan. Here must decide the type of videos and how often it will be published on your channel.

Step 3: What is your target in terms of subscribers and traffic conversion. Do you plan to take the audience to a separate landing or are you planning on making money solely from YouTube?

Planning out such specifics will help you build your platform gradually to the main goal.

Tip #2: Do tests within your strategy

Understanding the audience preferences is paramount to the success of YouTube channels. There are some important tests that you can do to understand the genre that you are targeting.

a. Test video duration

Nobody likes to see a 2 hour long YouTube video unless it’s super interesting. Thankfully, there have been studies that have been conducted to measure the audience reaction to videos of different lengths.

By default, when you create a YouTube account, the maximum upload length is restricted to just 15 minutes. You can go past this limit by verifying your account on YouTube.

When you look at the most trending videos on YouTube, they generally fall within 10 minutes. The average video size on YouTube is 4.4 minutes .

For example, let us look at YouTube videos that explain the same concept, but with different video lengths and see if the audience engagement differs with the videos. we have ensured that both videos are from channels who have a similar subscriber count in order to eliminate disproportionality that arises from viewer base.

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

The Art of Concluding Your Videos Powerfully

How Can You Make Outstanding YouTube Outro?

author avatar

Max Wales

Mar 27, 2024• Proven solutions

Want to make your YouTube channel a rising sensation? Part of creating a noteworthy video is to create an outro that sticks in the viewer’s mind. It is important to leave a YouTube outro that remains memorable and impactful.

You can learn all about YouTube outros in the proceeding article and create one for your channel using Adobe After Effects. Also, discover some wonderful YouTube outro templates by Wondershare Filmora to add a creative outro to your videos.

Part 1: What is an Outro?

Still, wondering what is the outro meaning? Simply put, an outro is the closing part of your video content. YouTube outros appear at the end of your video and act as a wrap-up for your content. Without a suitable outro, videos are likely to appear abrupt and rushed. Creating a proper outro helps create a clean and appropriate finishing and also helps to increase engagement with the audience.

example of youtube outro

A YouTube outro can serve other functions as well, such as prompting the viewers for certain actions. You can add a call-to-action button, links to websites, or other suggested content at the end screen of your video. Other content that can be included in a YouTube outro can be:

Suggested Videos/Playlists: A link to recommended videos or playlists.

Website Links: Links to an external website.

Subscribe Prompt: Ask the viewer to subscribe to your YouTube channel.

Channel Links: Attached link to a different channel on YouTube.

Part 2: How to Create Outstanding YouTube Outro?

Want to know how to make an outro for your YouTube video? YouTube outros can serve numerous purposes to the user when done right. Let’s look at the important elements of a perfectly comprised YouTube outro and how you can create one from scratch.

Things to Consider

Following are some important things that you might need to consider while making an outro for YouTube:

  • Technical Specifications

Ideally, a YouTube outro should be in the aspect ratio of 16:9. Keep the resolution of your outro maintained at 1920x1080 pixels. Also, ensure that the outro appears on the screen for up to eight seconds or longer, depending upon the length of your video.

  • Simplicity

Your YouTube outros do not need to be over the top and flowing with creative elements. Choose a simple and elegant design that does not clutter the screen.

  • Empty Spaces

Like all other digital designs, make sure that your YouTube outro has plenty of white spaces so elements do not appear crowded and distracting.

  • Appropriate CTAs

If you are using CTAs in your outro, remember to add links and elements that are relevant. Your call-to-action buttons should be related to the video and should make sense to the viewer.

  • Consistency

Being consistent in your designs is a key ingredient to improving your brand recognition. Stick to a specific color palette or themes, so the audience can easily identify your channel.

How to Make an Outstanding YouTube Video Outro

Now it is time to learn how to make an outro for YouTube. You can create the perfect outro for YouTube using the tools from Adobe After Effects. The following steps indicate how to make an outro using After Effects:

Step 1: Pre-Process Preparation

Launch After Effects and import the files you want in your end screen, such as logos of social media platforms.

Step 2: Create a Composition

Create a new composition on After Effects. Set the resolution to 1920x1080, the duration to 10 seconds or according to your requirements, and click on “OK.”

finalize the composition settings

Step 3: Create a Background Layer

Go to the “Layer” tab, tap “New,” create a black “Solid” background layer.

background layer creation

Step 4: Add Video Suggestion Box

Now grab the “Rectangle Tool” and create a new shape on the right side of the screen, which will serve as a video suggestion box. You can create multiple shapes if you want to add more than one video suggestion.

video suggestion box added

Step 5: Add Subscribe Button

Next, go to the shape tool again and select the “Ellipse Tool.” Deselect the current shape layer to create a new one and create a circle on the left part of the screen, which will act as your Subscribe button.

subscribe button added

Step 6: Add Effects

Now highlight the shape layers again by shift. Right-click and add “Layer Styles” such as an “Outer Glow.” Expand the settings, and you can change the color of your glow. Also, increase the opacity and blending mode of that as well as the size and strength.

effects added

Step 7: Customize Background

From the “Effects and Preset” panel, you can add different “Animation Presets” to your background. Choose one that you like and drag it on the layer.

customize your background

Step 8: Add Text and Icons

Now add text to your YouTube outros like your social media handles or any other information that you want. Grab the text tool from the top and add a text.

add text or icons in the design

If you want to add other logos or PNGs like social media icons, you can drag and drop them into their layer and place them on the composition.

Step 9: Export and Upload

Go to the “Composition” tab and select “Add to Render Queue.” Press “Render.” You can attach that clip to the end of any video or project. When you upload your video to YouTube, press “Edit Video” and go to “End Screen and Annotations.” Here you can add different elements such as the subscribe button or the most recent uploads.

add your outro to your youtube video

Extra Tips: learn how to use YouTube outro templates

You may now know the tricks about how to create a YouTube outro in After Effect. But if you want to make an outro more easily, you can try the YouTube outro templates from Wondershare Filmstock. Let’s do it by the following steps with the Filmora video editor .

Download Filmora X Win Version Download Filmora X Mac Version

Step 1: Install Filmora video editor.

Step 2: Search and download the “YouTube Pack” from Filmstock.

download the youtube outro pack

Step 3: Find the YouTube outro from the Filmora Titles folder. Then drag and apply to your videos.

apply the youtube outro to your video

Part 3: 5 Video Effects to Help You Create a Stunning YouTube Outro

Still, looking for an easy way to create stunning outros for YouTube? Wondershare Filmstock has just the answer for you acting as a resource library. Filmstock offers splendid video tools, including transitions, templates, stock footage, and royalty-free music. You can create professional-quality videos using Filmstock’s valuable assets.

Below are some prestigious YouTube outro templates by Filmstock, which you incorporate in your videos.

1. YouTube Subscribe Reminders

The YouTube Subscribe Reminders pack by Filmstock contains 10 title templates that can be used with Filmora’s 9.6 or later versions. Featuring the like, subscribe, and bell icons of YouTube, this set is perfect for when you need to remind your viewers to subscribe to your channel. The specially themed text animations are perfectly suited for a good YouTube outro.

youtube subscribe reminders

2. 4K YouTube Motion Graphics Packaging

The 4K YouTube Motion Graphics Packaging contains multiple title templates from Filmstock’s library to help you create a remarkable outro for YouTube. From subscribe reminders to recommended video templates and text animations, the pack can be used at the end screen of any video. The pack is compatible with Filmora 9.6 or above versions.

4k youtube motion graphics packaging

3. Clean YouTube Subscribe Pack

Looking for a clean and elegant design for your YouTube outro? Filmstock’s Clean YouTube Subscribe Pack does that task for you. The pack contains 13 different title templates and elements that can be used on Filmora 9.6. The simple and modest set includes subscribing reminders on red backgrounds to help your channel grow and flourish.

clean youtube subscribe pack

4. Social Media Icons Pack

Compatible with Filmora 9.2 or above, the Social Media Icons Pack by Filmstock contains some of the best elements for different social platforms, such as YouTube or Facebook.

The Social Media Icons Pack contains all the necessary elements for when you want to communicate with your viewers. It includes bell icons, subscribes buttons, hashtags, location tags, like, share, and follows icons, and much more. With 23 elements revolving around multiple social media themes, this pack is perfectly suited for YouTube videos.

5. Social Media Lowerthird Pack

Lower thirds are a great way to add useful information in your video without taking up much screen space. With Filmstock at your service, you can incorporate lower thirds seamlessly in your YouTube videos and outros.

The Social Media Lower third Pack contains 16 text effects and templates inspired by major social platforms like Instagram and YouTube. You can use it with Filmora 9.2 or later versions to add your videos’ locations, links, and prompts. The pack also contains some meticulously crafted elements that are perfect for YouTube outros.

Closing Words

With YouTube becoming one of the most popular platforms for aspiring content creators, establishing your name there can prove to be a tough task. Lots of effort goes into crafting all the elements of the video to perfection. Creating a suitable YouTube outro is also part of the process, and it is important to learn how to get it right.

With Adobe After Effects, you can create the perfect YouTube outros for your videos. Also, remember to try Filmstock’s remarkable YouTube outro templates and make your videos stand apart from the crowd.

author avatar

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales

Max Wales

Mar 27, 2024• Proven solutions

Want to make your YouTube channel a rising sensation? Part of creating a noteworthy video is to create an outro that sticks in the viewer’s mind. It is important to leave a YouTube outro that remains memorable and impactful.

You can learn all about YouTube outros in the proceeding article and create one for your channel using Adobe After Effects. Also, discover some wonderful YouTube outro templates by Wondershare Filmora to add a creative outro to your videos.

Part 1: What is an Outro?

Still, wondering what is the outro meaning? Simply put, an outro is the closing part of your video content. YouTube outros appear at the end of your video and act as a wrap-up for your content. Without a suitable outro, videos are likely to appear abrupt and rushed. Creating a proper outro helps create a clean and appropriate finishing and also helps to increase engagement with the audience.

example of youtube outro

A YouTube outro can serve other functions as well, such as prompting the viewers for certain actions. You can add a call-to-action button, links to websites, or other suggested content at the end screen of your video. Other content that can be included in a YouTube outro can be:

Suggested Videos/Playlists: A link to recommended videos or playlists.

Website Links: Links to an external website.

Subscribe Prompt: Ask the viewer to subscribe to your YouTube channel.

Channel Links: Attached link to a different channel on YouTube.

Part 2: How to Create Outstanding YouTube Outro?

Want to know how to make an outro for your YouTube video? YouTube outros can serve numerous purposes to the user when done right. Let’s look at the important elements of a perfectly comprised YouTube outro and how you can create one from scratch.

Things to Consider

Following are some important things that you might need to consider while making an outro for YouTube:

  • Technical Specifications

Ideally, a YouTube outro should be in the aspect ratio of 16:9. Keep the resolution of your outro maintained at 1920x1080 pixels. Also, ensure that the outro appears on the screen for up to eight seconds or longer, depending upon the length of your video.

  • Simplicity

Your YouTube outros do not need to be over the top and flowing with creative elements. Choose a simple and elegant design that does not clutter the screen.

  • Empty Spaces

Like all other digital designs, make sure that your YouTube outro has plenty of white spaces so elements do not appear crowded and distracting.

  • Appropriate CTAs

If you are using CTAs in your outro, remember to add links and elements that are relevant. Your call-to-action buttons should be related to the video and should make sense to the viewer.

  • Consistency

Being consistent in your designs is a key ingredient to improving your brand recognition. Stick to a specific color palette or themes, so the audience can easily identify your channel.

How to Make an Outstanding YouTube Video Outro

Now it is time to learn how to make an outro for YouTube. You can create the perfect outro for YouTube using the tools from Adobe After Effects. The following steps indicate how to make an outro using After Effects:

Step 1: Pre-Process Preparation

Launch After Effects and import the files you want in your end screen, such as logos of social media platforms.

Step 2: Create a Composition

Create a new composition on After Effects. Set the resolution to 1920x1080, the duration to 10 seconds or according to your requirements, and click on “OK.”

finalize the composition settings

Step 3: Create a Background Layer

Go to the “Layer” tab, tap “New,” create a black “Solid” background layer.

background layer creation

Step 4: Add Video Suggestion Box

Now grab the “Rectangle Tool” and create a new shape on the right side of the screen, which will serve as a video suggestion box. You can create multiple shapes if you want to add more than one video suggestion.

video suggestion box added

Step 5: Add Subscribe Button

Next, go to the shape tool again and select the “Ellipse Tool.” Deselect the current shape layer to create a new one and create a circle on the left part of the screen, which will act as your Subscribe button.

subscribe button added

Step 6: Add Effects

Now highlight the shape layers again by shift. Right-click and add “Layer Styles” such as an “Outer Glow.” Expand the settings, and you can change the color of your glow. Also, increase the opacity and blending mode of that as well as the size and strength.

effects added

Step 7: Customize Background

From the “Effects and Preset” panel, you can add different “Animation Presets” to your background. Choose one that you like and drag it on the layer.

customize your background

Step 8: Add Text and Icons

Now add text to your YouTube outros like your social media handles or any other information that you want. Grab the text tool from the top and add a text.

add text or icons in the design

If you want to add other logos or PNGs like social media icons, you can drag and drop them into their layer and place them on the composition.

Step 9: Export and Upload

Go to the “Composition” tab and select “Add to Render Queue.” Press “Render.” You can attach that clip to the end of any video or project. When you upload your video to YouTube, press “Edit Video” and go to “End Screen and Annotations.” Here you can add different elements such as the subscribe button or the most recent uploads.

add your outro to your youtube video

Extra Tips: learn how to use YouTube outro templates

You may now know the tricks about how to create a YouTube outro in After Effect. But if you want to make an outro more easily, you can try the YouTube outro templates from Wondershare Filmstock. Let’s do it by the following steps with the Filmora video editor .

Download Filmora X Win Version Download Filmora X Mac Version

Step 1: Install Filmora video editor.

Step 2: Search and download the “YouTube Pack” from Filmstock.

download the youtube outro pack

Step 3: Find the YouTube outro from the Filmora Titles folder. Then drag and apply to your videos.

apply the youtube outro to your video

Part 3: 5 Video Effects to Help You Create a Stunning YouTube Outro

Still, looking for an easy way to create stunning outros for YouTube? Wondershare Filmstock has just the answer for you acting as a resource library. Filmstock offers splendid video tools, including transitions, templates, stock footage, and royalty-free music. You can create professional-quality videos using Filmstock’s valuable assets.

Below are some prestigious YouTube outro templates by Filmstock, which you incorporate in your videos.

1. YouTube Subscribe Reminders

The YouTube Subscribe Reminders pack by Filmstock contains 10 title templates that can be used with Filmora’s 9.6 or later versions. Featuring the like, subscribe, and bell icons of YouTube, this set is perfect for when you need to remind your viewers to subscribe to your channel. The specially themed text animations are perfectly suited for a good YouTube outro.

youtube subscribe reminders

2. 4K YouTube Motion Graphics Packaging

The 4K YouTube Motion Graphics Packaging contains multiple title templates from Filmstock’s library to help you create a remarkable outro for YouTube. From subscribe reminders to recommended video templates and text animations, the pack can be used at the end screen of any video. The pack is compatible with Filmora 9.6 or above versions.

4k youtube motion graphics packaging

3. Clean YouTube Subscribe Pack

Looking for a clean and elegant design for your YouTube outro? Filmstock’s Clean YouTube Subscribe Pack does that task for you. The pack contains 13 different title templates and elements that can be used on Filmora 9.6. The simple and modest set includes subscribing reminders on red backgrounds to help your channel grow and flourish.

clean youtube subscribe pack

4. Social Media Icons Pack

Compatible with Filmora 9.2 or above, the Social Media Icons Pack by Filmstock contains some of the best elements for different social platforms, such as YouTube or Facebook.

The Social Media Icons Pack contains all the necessary elements for when you want to communicate with your viewers. It includes bell icons, subscribes buttons, hashtags, location tags, like, share, and follows icons, and much more. With 23 elements revolving around multiple social media themes, this pack is perfectly suited for YouTube videos.

5. Social Media Lowerthird Pack

Lower thirds are a great way to add useful information in your video without taking up much screen space. With Filmstock at your service, you can incorporate lower thirds seamlessly in your YouTube videos and outros.

The Social Media Lower third Pack contains 16 text effects and templates inspired by major social platforms like Instagram and YouTube. You can use it with Filmora 9.2 or later versions to add your videos’ locations, links, and prompts. The pack also contains some meticulously crafted elements that are perfect for YouTube outros.

Closing Words

With YouTube becoming one of the most popular platforms for aspiring content creators, establishing your name there can prove to be a tough task. Lots of effort goes into crafting all the elements of the video to perfection. Creating a suitable YouTube outro is also part of the process, and it is important to learn how to get it right.

With Adobe After Effects, you can create the perfect YouTube outros for your videos. Also, remember to try Filmstock’s remarkable YouTube outro templates and make your videos stand apart from the crowd.

author avatar

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales

Max Wales

Mar 27, 2024• Proven solutions

Want to make your YouTube channel a rising sensation? Part of creating a noteworthy video is to create an outro that sticks in the viewer’s mind. It is important to leave a YouTube outro that remains memorable and impactful.

You can learn all about YouTube outros in the proceeding article and create one for your channel using Adobe After Effects. Also, discover some wonderful YouTube outro templates by Wondershare Filmora to add a creative outro to your videos.

Part 1: What is an Outro?

Still, wondering what is the outro meaning? Simply put, an outro is the closing part of your video content. YouTube outros appear at the end of your video and act as a wrap-up for your content. Without a suitable outro, videos are likely to appear abrupt and rushed. Creating a proper outro helps create a clean and appropriate finishing and also helps to increase engagement with the audience.

example of youtube outro

A YouTube outro can serve other functions as well, such as prompting the viewers for certain actions. You can add a call-to-action button, links to websites, or other suggested content at the end screen of your video. Other content that can be included in a YouTube outro can be:

Suggested Videos/Playlists: A link to recommended videos or playlists.

Website Links: Links to an external website.

Subscribe Prompt: Ask the viewer to subscribe to your YouTube channel.

Channel Links: Attached link to a different channel on YouTube.

Part 2: How to Create Outstanding YouTube Outro?

Want to know how to make an outro for your YouTube video? YouTube outros can serve numerous purposes to the user when done right. Let’s look at the important elements of a perfectly comprised YouTube outro and how you can create one from scratch.

Things to Consider

Following are some important things that you might need to consider while making an outro for YouTube:

  • Technical Specifications

Ideally, a YouTube outro should be in the aspect ratio of 16:9. Keep the resolution of your outro maintained at 1920x1080 pixels. Also, ensure that the outro appears on the screen for up to eight seconds or longer, depending upon the length of your video.

  • Simplicity

Your YouTube outros do not need to be over the top and flowing with creative elements. Choose a simple and elegant design that does not clutter the screen.

  • Empty Spaces

Like all other digital designs, make sure that your YouTube outro has plenty of white spaces so elements do not appear crowded and distracting.

  • Appropriate CTAs

If you are using CTAs in your outro, remember to add links and elements that are relevant. Your call-to-action buttons should be related to the video and should make sense to the viewer.

  • Consistency

Being consistent in your designs is a key ingredient to improving your brand recognition. Stick to a specific color palette or themes, so the audience can easily identify your channel.

How to Make an Outstanding YouTube Video Outro

Now it is time to learn how to make an outro for YouTube. You can create the perfect outro for YouTube using the tools from Adobe After Effects. The following steps indicate how to make an outro using After Effects:

Step 1: Pre-Process Preparation

Launch After Effects and import the files you want in your end screen, such as logos of social media platforms.

Step 2: Create a Composition

Create a new composition on After Effects. Set the resolution to 1920x1080, the duration to 10 seconds or according to your requirements, and click on “OK.”

finalize the composition settings

Step 3: Create a Background Layer

Go to the “Layer” tab, tap “New,” create a black “Solid” background layer.

background layer creation

Step 4: Add Video Suggestion Box

Now grab the “Rectangle Tool” and create a new shape on the right side of the screen, which will serve as a video suggestion box. You can create multiple shapes if you want to add more than one video suggestion.

video suggestion box added

Step 5: Add Subscribe Button

Next, go to the shape tool again and select the “Ellipse Tool.” Deselect the current shape layer to create a new one and create a circle on the left part of the screen, which will act as your Subscribe button.

subscribe button added

Step 6: Add Effects

Now highlight the shape layers again by shift. Right-click and add “Layer Styles” such as an “Outer Glow.” Expand the settings, and you can change the color of your glow. Also, increase the opacity and blending mode of that as well as the size and strength.

effects added

Step 7: Customize Background

From the “Effects and Preset” panel, you can add different “Animation Presets” to your background. Choose one that you like and drag it on the layer.

customize your background

Step 8: Add Text and Icons

Now add text to your YouTube outros like your social media handles or any other information that you want. Grab the text tool from the top and add a text.

add text or icons in the design

If you want to add other logos or PNGs like social media icons, you can drag and drop them into their layer and place them on the composition.

Step 9: Export and Upload

Go to the “Composition” tab and select “Add to Render Queue.” Press “Render.” You can attach that clip to the end of any video or project. When you upload your video to YouTube, press “Edit Video” and go to “End Screen and Annotations.” Here you can add different elements such as the subscribe button or the most recent uploads.

add your outro to your youtube video

Extra Tips: learn how to use YouTube outro templates

You may now know the tricks about how to create a YouTube outro in After Effect. But if you want to make an outro more easily, you can try the YouTube outro templates from Wondershare Filmstock. Let’s do it by the following steps with the Filmora video editor .

Download Filmora X Win Version Download Filmora X Mac Version

Step 1: Install Filmora video editor.

Step 2: Search and download the “YouTube Pack” from Filmstock.

download the youtube outro pack

Step 3: Find the YouTube outro from the Filmora Titles folder. Then drag and apply to your videos.

apply the youtube outro to your video

Part 3: 5 Video Effects to Help You Create a Stunning YouTube Outro

Still, looking for an easy way to create stunning outros for YouTube? Wondershare Filmstock has just the answer for you acting as a resource library. Filmstock offers splendid video tools, including transitions, templates, stock footage, and royalty-free music. You can create professional-quality videos using Filmstock’s valuable assets.

Below are some prestigious YouTube outro templates by Filmstock, which you incorporate in your videos.

1. YouTube Subscribe Reminders

The YouTube Subscribe Reminders pack by Filmstock contains 10 title templates that can be used with Filmora’s 9.6 or later versions. Featuring the like, subscribe, and bell icons of YouTube, this set is perfect for when you need to remind your viewers to subscribe to your channel. The specially themed text animations are perfectly suited for a good YouTube outro.

youtube subscribe reminders

2. 4K YouTube Motion Graphics Packaging

The 4K YouTube Motion Graphics Packaging contains multiple title templates from Filmstock’s library to help you create a remarkable outro for YouTube. From subscribe reminders to recommended video templates and text animations, the pack can be used at the end screen of any video. The pack is compatible with Filmora 9.6 or above versions.

4k youtube motion graphics packaging

3. Clean YouTube Subscribe Pack

Looking for a clean and elegant design for your YouTube outro? Filmstock’s Clean YouTube Subscribe Pack does that task for you. The pack contains 13 different title templates and elements that can be used on Filmora 9.6. The simple and modest set includes subscribing reminders on red backgrounds to help your channel grow and flourish.

clean youtube subscribe pack

4. Social Media Icons Pack

Compatible with Filmora 9.2 or above, the Social Media Icons Pack by Filmstock contains some of the best elements for different social platforms, such as YouTube or Facebook.

The Social Media Icons Pack contains all the necessary elements for when you want to communicate with your viewers. It includes bell icons, subscribes buttons, hashtags, location tags, like, share, and follows icons, and much more. With 23 elements revolving around multiple social media themes, this pack is perfectly suited for YouTube videos.

5. Social Media Lowerthird Pack

Lower thirds are a great way to add useful information in your video without taking up much screen space. With Filmstock at your service, you can incorporate lower thirds seamlessly in your YouTube videos and outros.

The Social Media Lower third Pack contains 16 text effects and templates inspired by major social platforms like Instagram and YouTube. You can use it with Filmora 9.2 or later versions to add your videos’ locations, links, and prompts. The pack also contains some meticulously crafted elements that are perfect for YouTube outros.

Closing Words

With YouTube becoming one of the most popular platforms for aspiring content creators, establishing your name there can prove to be a tough task. Lots of effort goes into crafting all the elements of the video to perfection. Creating a suitable YouTube outro is also part of the process, and it is important to learn how to get it right.

With Adobe After Effects, you can create the perfect YouTube outros for your videos. Also, remember to try Filmstock’s remarkable YouTube outro templates and make your videos stand apart from the crowd.

author avatar

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales

Max Wales

Mar 27, 2024• Proven solutions

Want to make your YouTube channel a rising sensation? Part of creating a noteworthy video is to create an outro that sticks in the viewer’s mind. It is important to leave a YouTube outro that remains memorable and impactful.

You can learn all about YouTube outros in the proceeding article and create one for your channel using Adobe After Effects. Also, discover some wonderful YouTube outro templates by Wondershare Filmora to add a creative outro to your videos.

Part 1: What is an Outro?

Still, wondering what is the outro meaning? Simply put, an outro is the closing part of your video content. YouTube outros appear at the end of your video and act as a wrap-up for your content. Without a suitable outro, videos are likely to appear abrupt and rushed. Creating a proper outro helps create a clean and appropriate finishing and also helps to increase engagement with the audience.

example of youtube outro

A YouTube outro can serve other functions as well, such as prompting the viewers for certain actions. You can add a call-to-action button, links to websites, or other suggested content at the end screen of your video. Other content that can be included in a YouTube outro can be:

Suggested Videos/Playlists: A link to recommended videos or playlists.

Website Links: Links to an external website.

Subscribe Prompt: Ask the viewer to subscribe to your YouTube channel.

Channel Links: Attached link to a different channel on YouTube.

Part 2: How to Create Outstanding YouTube Outro?

Want to know how to make an outro for your YouTube video? YouTube outros can serve numerous purposes to the user when done right. Let’s look at the important elements of a perfectly comprised YouTube outro and how you can create one from scratch.

Things to Consider

Following are some important things that you might need to consider while making an outro for YouTube:

  • Technical Specifications

Ideally, a YouTube outro should be in the aspect ratio of 16:9. Keep the resolution of your outro maintained at 1920x1080 pixels. Also, ensure that the outro appears on the screen for up to eight seconds or longer, depending upon the length of your video.

  • Simplicity

Your YouTube outros do not need to be over the top and flowing with creative elements. Choose a simple and elegant design that does not clutter the screen.

  • Empty Spaces

Like all other digital designs, make sure that your YouTube outro has plenty of white spaces so elements do not appear crowded and distracting.

  • Appropriate CTAs

If you are using CTAs in your outro, remember to add links and elements that are relevant. Your call-to-action buttons should be related to the video and should make sense to the viewer.

  • Consistency

Being consistent in your designs is a key ingredient to improving your brand recognition. Stick to a specific color palette or themes, so the audience can easily identify your channel.

How to Make an Outstanding YouTube Video Outro

Now it is time to learn how to make an outro for YouTube. You can create the perfect outro for YouTube using the tools from Adobe After Effects. The following steps indicate how to make an outro using After Effects:

Step 1: Pre-Process Preparation

Launch After Effects and import the files you want in your end screen, such as logos of social media platforms.

Step 2: Create a Composition

Create a new composition on After Effects. Set the resolution to 1920x1080, the duration to 10 seconds or according to your requirements, and click on “OK.”

finalize the composition settings

Step 3: Create a Background Layer

Go to the “Layer” tab, tap “New,” create a black “Solid” background layer.

background layer creation

Step 4: Add Video Suggestion Box

Now grab the “Rectangle Tool” and create a new shape on the right side of the screen, which will serve as a video suggestion box. You can create multiple shapes if you want to add more than one video suggestion.

video suggestion box added

Step 5: Add Subscribe Button

Next, go to the shape tool again and select the “Ellipse Tool.” Deselect the current shape layer to create a new one and create a circle on the left part of the screen, which will act as your Subscribe button.

subscribe button added

Step 6: Add Effects

Now highlight the shape layers again by shift. Right-click and add “Layer Styles” such as an “Outer Glow.” Expand the settings, and you can change the color of your glow. Also, increase the opacity and blending mode of that as well as the size and strength.

effects added

Step 7: Customize Background

From the “Effects and Preset” panel, you can add different “Animation Presets” to your background. Choose one that you like and drag it on the layer.

customize your background

Step 8: Add Text and Icons

Now add text to your YouTube outros like your social media handles or any other information that you want. Grab the text tool from the top and add a text.

add text or icons in the design

If you want to add other logos or PNGs like social media icons, you can drag and drop them into their layer and place them on the composition.

Step 9: Export and Upload

Go to the “Composition” tab and select “Add to Render Queue.” Press “Render.” You can attach that clip to the end of any video or project. When you upload your video to YouTube, press “Edit Video” and go to “End Screen and Annotations.” Here you can add different elements such as the subscribe button or the most recent uploads.

add your outro to your youtube video

Extra Tips: learn how to use YouTube outro templates

You may now know the tricks about how to create a YouTube outro in After Effect. But if you want to make an outro more easily, you can try the YouTube outro templates from Wondershare Filmstock. Let’s do it by the following steps with the Filmora video editor .

Download Filmora X Win Version Download Filmora X Mac Version

Step 1: Install Filmora video editor.

Step 2: Search and download the “YouTube Pack” from Filmstock.

download the youtube outro pack

Step 3: Find the YouTube outro from the Filmora Titles folder. Then drag and apply to your videos.

apply the youtube outro to your video

Part 3: 5 Video Effects to Help You Create a Stunning YouTube Outro

Still, looking for an easy way to create stunning outros for YouTube? Wondershare Filmstock has just the answer for you acting as a resource library. Filmstock offers splendid video tools, including transitions, templates, stock footage, and royalty-free music. You can create professional-quality videos using Filmstock’s valuable assets.

Below are some prestigious YouTube outro templates by Filmstock, which you incorporate in your videos.

1. YouTube Subscribe Reminders

The YouTube Subscribe Reminders pack by Filmstock contains 10 title templates that can be used with Filmora’s 9.6 or later versions. Featuring the like, subscribe, and bell icons of YouTube, this set is perfect for when you need to remind your viewers to subscribe to your channel. The specially themed text animations are perfectly suited for a good YouTube outro.

youtube subscribe reminders

2. 4K YouTube Motion Graphics Packaging

The 4K YouTube Motion Graphics Packaging contains multiple title templates from Filmstock’s library to help you create a remarkable outro for YouTube. From subscribe reminders to recommended video templates and text animations, the pack can be used at the end screen of any video. The pack is compatible with Filmora 9.6 or above versions.

4k youtube motion graphics packaging

3. Clean YouTube Subscribe Pack

Looking for a clean and elegant design for your YouTube outro? Filmstock’s Clean YouTube Subscribe Pack does that task for you. The pack contains 13 different title templates and elements that can be used on Filmora 9.6. The simple and modest set includes subscribing reminders on red backgrounds to help your channel grow and flourish.

clean youtube subscribe pack

4. Social Media Icons Pack

Compatible with Filmora 9.2 or above, the Social Media Icons Pack by Filmstock contains some of the best elements for different social platforms, such as YouTube or Facebook.

The Social Media Icons Pack contains all the necessary elements for when you want to communicate with your viewers. It includes bell icons, subscribes buttons, hashtags, location tags, like, share, and follows icons, and much more. With 23 elements revolving around multiple social media themes, this pack is perfectly suited for YouTube videos.

5. Social Media Lowerthird Pack

Lower thirds are a great way to add useful information in your video without taking up much screen space. With Filmstock at your service, you can incorporate lower thirds seamlessly in your YouTube videos and outros.

The Social Media Lower third Pack contains 16 text effects and templates inspired by major social platforms like Instagram and YouTube. You can use it with Filmora 9.2 or later versions to add your videos’ locations, links, and prompts. The pack also contains some meticulously crafted elements that are perfect for YouTube outros.

Closing Words

With YouTube becoming one of the most popular platforms for aspiring content creators, establishing your name there can prove to be a tough task. Lots of effort goes into crafting all the elements of the video to perfection. Creating a suitable YouTube outro is also part of the process, and it is important to learn how to get it right.

With Adobe After Effects, you can create the perfect YouTube outros for your videos. Also, remember to try Filmstock’s remarkable YouTube outro templates and make your videos stand apart from the crowd.

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Max Wales

Max Wales is a writer and a lover of all things video.

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  • Title: [Updated] Elevate Your Social Media Impact with These Top 5 YouTube Marketing Techniques
  • Author: Steven
  • Created at : 2024-05-25 20:58:17
  • Updated at : 2024-05-26 20:58:17
  • Link: https://youtube-clips.techidaily.com/updated-elevate-your-social-media-impact-with-these-top-5-youtube-marketing-techniques/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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[Updated] Elevate Your Social Media Impact with These Top 5 YouTube Marketing Techniques