Top 10 Strategies for Youtube Shorts That Make an Impact

10 Expert Suggestions to Make Your YT Shorts Stand Out

Shanoon Cox

Oct 26, 2023• Proven solutions

To make it easier for its audience to find crisp and entertaining content, YouTube has recently come up with a dedicated “Shorts” feature.

Ideally, any YouTube user can find the Shorts option on the app to watch interesting videos of 60 seconds or less. Though, it might take a lot of effort to make your YouTube Shorts videos appealing.

If you also want to go viral, then get to know about these YouTube Shorts tips that every content creator should follow.

YouTube Shorts Feature and Shorts Fund: Things to Know

Before we make you familiar with all kinds of YouTube Shorts tips and tricks, let’s cover some basics. Ideally, YouTube has recently come up with the Shorts feature to focus on short-length videos (and to rival Instagram Reels and TikTok).

You can now find the Shorts icon at the bottom panel on the YouTube app. Using it, you can watch or record short videos on YouTube easily. These are short-form clips of 60 seconds or less that you can create via the Shorts interface of the YouTube app.

The interface would let you record multiple videos at different intervals and add sound to your clips as well. Later, you can post these short clips on your channel to get more views on YouTube.

YouTube Shorts Fund

YouTube Shorts already hosts a massive number of more than 6 billion daily views as of now. To promote it, Google has come up with a YouTube Shorts Fund of $100M that would be rewarded to various content creators each month.

That is, a “Shorts Bonus” would be added to the account of content creators to appreciate their viral content.

Top 10 Tips for YouTube Shorts That You Must Follow

Now when we have covered all the basics, let’s get to know about some effective YouTube Shorts tricks that would help you come up with interesting content and get more audience for it.

Tip 1: Learn How to Shoot YouTube Shorts

Before you start posting videos on YouTube Shorts, you should know how the feature works. Ideally, you can find a dedicated option for Shorts from the bottom panel on the updated YouTube app. From here, you can watch Shorts or simply choose to create them as well.

You can give YouTube access to your smartphone camera before you start recording. To record anything, you can just tap and hold the red button (the recording icon) on the interface.

As you would release it, the recording would be stopped. In this way, you can seamlessly move from one scene to another without worrying about editing in post-production.

Tip 2: Stick to a Selective Niche

To have a consistent growth of audience on YouTube shorts, you should stick to a specific niche. If you search on YouTube, you can find short videos related to funny, inspirational, fitness, romantic, and all kinds of niches.

Most of the prominent content creators already apply these YouTube Shorts tips in which they first identify their target audience. Based on that, you can work on the type of content that you want to create and share to attain consistent growth on YouTube.

Tip 3: Add Appropriate Background Music to Your Short Videos

One of the best things about YouTube Shorts is that it lets us add a snippet of the music in the background, according to our content. Therefore, you must implement these tips for YouTube Shorts to make the most of this free feature of the app.

After recording your videos, you can tap on the “Sound” or the “Add Music” feature from the interface.

Now, YouTube will automatically load all kinds of trending music that you can use for free. If you want, you can enter the name of any song on the search option of YouTube shorts.

As you would select a track, it will automatically be loaded as the background music for your video. Though, you can also select a specific segment of the track and clip it accordingly to place it on your videos the way you like.

Tip 4: Insert Captions and Text Effects on Your Shorts

Apart from music, you can also add all kinds of text effects to make your YouTube Shorts videos appealing. After you have recorded a video, you can just tap on the text option from the bottom/side panel of the app.

You can now type anything and place it on the video to make it more interesting. If you want, you can also implement these YouTube Shorts tips to add subtitles or pre/post video captions without any hassle.

Tip 5: Adjust the Playback Speed of YouTube Shorts

Since a lot of content creators are coming up with YouTube Shorts, you would have to walk an extra mile to make them more appealing. In these YouTube Shorts tricks, I would recommend adjusting the playback speed of the video.

After recording the video, you can tap on the speed icon from the bottom/side panel. Here, you can make your videos play in slow motion or fast forward (in a range of 0.3x to 3x). This will add seamless speed control features to your videos without any technical issues.

Tip 6: Consider the Overall Length of Your Shorts Video

Even though the maximum length of the YouTube Shorts videos is 60 seconds, you don’t have to make it so long. If you look at most of the popular videos on YouTube Shorts, then you will find that they are of less than 30 seconds in length.

Remember, your goal is to come up with crisp and interesting content via YouTube Shorts. To implement these YouTube Shorts tips, you can consider the ideal length of 30-45 seconds and only have essential content in your videos.

Tip 7: Use the Timer Feature to Shoot Your Videos Correctly

A lot of people make the rookie mistake of shooting their videos for too long in Shorts. Therefore, if you want to implement these YouTube Shorts tips and tricks, then consider using the timer feature of the app.

Before shooting the video, you can tap on the timer button from the bottom and set up a preferred duration for it (like 10 or 15 seconds). In this way, you can be sure that you won’t go overboard and keep your videos short automatically.

Tip 8: Set a Preferred Target Audience for YouTube Shorts

Great! Now when you have recorded and edited your video by applying these tips for YouTube Shorts, you are ready to post them. While posting your videos, you would be asked whether the video is targeted at kids or not. If the video is made for kids, then you should select the relevant prompt, as YouTube would improve the overall visibility of your videos in this case.

Though, if your videos are targeted at adults, then you should go with the second option instead. This would help you reach out to your target audience on YouTube easily.

Tip 9: Post Your YouTube Shorts the Right Way

Apart from setting the audience preferences of your YouTube Shorts videos, you should also take care of a couple of other things. For instance, you can consider making the visibility of your final video “Public” so that anyone on YouTube can watch it.

Besides that, it is also recommended to have the keyword “#Shorts” in the title of the video. You can also make the title of the video attractive and can even add a short description that would make your audience click on your YouTube video for sure.

Tip 10: Promote Your YouTube Shorts Video on Other Places

Lastly, posting the YouTube Shorts video is not enough, as you should also promote it to get more views. One of the best YouTube Shorts tips for promotion would be posting the snippet of the video as your Stories on YouTube.

You can also post your YouTube Shorts on other popular social media platforms like Facebook, Twitter, Reddit, WhatsApp, Instagram, etc. by sharing their link. In this way, you can easily redirect your audience from other platforms and increase the visibility of your video.

Bonus Tip: Use a Professional Editor for Your YouTube Shorts Videos

As you can see after going through these YouTube Shorts tricks that the native tool of the app has limited editing options. Therefore, if you want to come up with better videos, then consider using a professional tool like Wondershare Filmora.

The desktop video editing tool has hundreds of filters, transitions, captions, stickers, and other effects to elevate the overall visual appeal of your videos. You can also access numerous AI-integrated features in Filmora and can directly export your videos in YouTube-compatible formats.

Conclusion

That’s a wrap, everyone! I’m sure that after following these expert YouTube Shorts tips and tricks, you can make the most of this newly added YouTube feature. You can consider following the above-listed YouTube Shorts tips to record your videos and make them interesting by adding sound and caption effects.

Though, if you want to make your videos even more appealing, then consider using a reliable and smart video editor like Wondershare Filmora.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

To make it easier for its audience to find crisp and entertaining content, YouTube has recently come up with a dedicated “Shorts” feature.

Ideally, any YouTube user can find the Shorts option on the app to watch interesting videos of 60 seconds or less. Though, it might take a lot of effort to make your YouTube Shorts videos appealing.

If you also want to go viral, then get to know about these YouTube Shorts tips that every content creator should follow.

YouTube Shorts Feature and Shorts Fund: Things to Know

Before we make you familiar with all kinds of YouTube Shorts tips and tricks, let’s cover some basics. Ideally, YouTube has recently come up with the Shorts feature to focus on short-length videos (and to rival Instagram Reels and TikTok).

You can now find the Shorts icon at the bottom panel on the YouTube app. Using it, you can watch or record short videos on YouTube easily. These are short-form clips of 60 seconds or less that you can create via the Shorts interface of the YouTube app.

The interface would let you record multiple videos at different intervals and add sound to your clips as well. Later, you can post these short clips on your channel to get more views on YouTube.

YouTube Shorts Fund

YouTube Shorts already hosts a massive number of more than 6 billion daily views as of now. To promote it, Google has come up with a YouTube Shorts Fund of $100M that would be rewarded to various content creators each month.

That is, a “Shorts Bonus” would be added to the account of content creators to appreciate their viral content.

Top 10 Tips for YouTube Shorts That You Must Follow

Now when we have covered all the basics, let’s get to know about some effective YouTube Shorts tricks that would help you come up with interesting content and get more audience for it.

Tip 1: Learn How to Shoot YouTube Shorts

Before you start posting videos on YouTube Shorts, you should know how the feature works. Ideally, you can find a dedicated option for Shorts from the bottom panel on the updated YouTube app. From here, you can watch Shorts or simply choose to create them as well.

You can give YouTube access to your smartphone camera before you start recording. To record anything, you can just tap and hold the red button (the recording icon) on the interface.

As you would release it, the recording would be stopped. In this way, you can seamlessly move from one scene to another without worrying about editing in post-production.

Tip 2: Stick to a Selective Niche

To have a consistent growth of audience on YouTube shorts, you should stick to a specific niche. If you search on YouTube, you can find short videos related to funny, inspirational, fitness, romantic, and all kinds of niches.

Most of the prominent content creators already apply these YouTube Shorts tips in which they first identify their target audience. Based on that, you can work on the type of content that you want to create and share to attain consistent growth on YouTube.

Tip 3: Add Appropriate Background Music to Your Short Videos

One of the best things about YouTube Shorts is that it lets us add a snippet of the music in the background, according to our content. Therefore, you must implement these tips for YouTube Shorts to make the most of this free feature of the app.

After recording your videos, you can tap on the “Sound” or the “Add Music” feature from the interface.

Now, YouTube will automatically load all kinds of trending music that you can use for free. If you want, you can enter the name of any song on the search option of YouTube shorts.

As you would select a track, it will automatically be loaded as the background music for your video. Though, you can also select a specific segment of the track and clip it accordingly to place it on your videos the way you like.

Tip 4: Insert Captions and Text Effects on Your Shorts

Apart from music, you can also add all kinds of text effects to make your YouTube Shorts videos appealing. After you have recorded a video, you can just tap on the text option from the bottom/side panel of the app.

You can now type anything and place it on the video to make it more interesting. If you want, you can also implement these YouTube Shorts tips to add subtitles or pre/post video captions without any hassle.

Tip 5: Adjust the Playback Speed of YouTube Shorts

Since a lot of content creators are coming up with YouTube Shorts, you would have to walk an extra mile to make them more appealing. In these YouTube Shorts tricks, I would recommend adjusting the playback speed of the video.

After recording the video, you can tap on the speed icon from the bottom/side panel. Here, you can make your videos play in slow motion or fast forward (in a range of 0.3x to 3x). This will add seamless speed control features to your videos without any technical issues.

Tip 6: Consider the Overall Length of Your Shorts Video

Even though the maximum length of the YouTube Shorts videos is 60 seconds, you don’t have to make it so long. If you look at most of the popular videos on YouTube Shorts, then you will find that they are of less than 30 seconds in length.

Remember, your goal is to come up with crisp and interesting content via YouTube Shorts. To implement these YouTube Shorts tips, you can consider the ideal length of 30-45 seconds and only have essential content in your videos.

Tip 7: Use the Timer Feature to Shoot Your Videos Correctly

A lot of people make the rookie mistake of shooting their videos for too long in Shorts. Therefore, if you want to implement these YouTube Shorts tips and tricks, then consider using the timer feature of the app.

Before shooting the video, you can tap on the timer button from the bottom and set up a preferred duration for it (like 10 or 15 seconds). In this way, you can be sure that you won’t go overboard and keep your videos short automatically.

Tip 8: Set a Preferred Target Audience for YouTube Shorts

Great! Now when you have recorded and edited your video by applying these tips for YouTube Shorts, you are ready to post them. While posting your videos, you would be asked whether the video is targeted at kids or not. If the video is made for kids, then you should select the relevant prompt, as YouTube would improve the overall visibility of your videos in this case.

Though, if your videos are targeted at adults, then you should go with the second option instead. This would help you reach out to your target audience on YouTube easily.

Tip 9: Post Your YouTube Shorts the Right Way

Apart from setting the audience preferences of your YouTube Shorts videos, you should also take care of a couple of other things. For instance, you can consider making the visibility of your final video “Public” so that anyone on YouTube can watch it.

Besides that, it is also recommended to have the keyword “#Shorts” in the title of the video. You can also make the title of the video attractive and can even add a short description that would make your audience click on your YouTube video for sure.

Tip 10: Promote Your YouTube Shorts Video on Other Places

Lastly, posting the YouTube Shorts video is not enough, as you should also promote it to get more views. One of the best YouTube Shorts tips for promotion would be posting the snippet of the video as your Stories on YouTube.

You can also post your YouTube Shorts on other popular social media platforms like Facebook, Twitter, Reddit, WhatsApp, Instagram, etc. by sharing their link. In this way, you can easily redirect your audience from other platforms and increase the visibility of your video.

Bonus Tip: Use a Professional Editor for Your YouTube Shorts Videos

As you can see after going through these YouTube Shorts tricks that the native tool of the app has limited editing options. Therefore, if you want to come up with better videos, then consider using a professional tool like Wondershare Filmora.

The desktop video editing tool has hundreds of filters, transitions, captions, stickers, and other effects to elevate the overall visual appeal of your videos. You can also access numerous AI-integrated features in Filmora and can directly export your videos in YouTube-compatible formats.

Conclusion

That’s a wrap, everyone! I’m sure that after following these expert YouTube Shorts tips and tricks, you can make the most of this newly added YouTube feature. You can consider following the above-listed YouTube Shorts tips to record your videos and make them interesting by adding sound and caption effects.

Though, if you want to make your videos even more appealing, then consider using a reliable and smart video editor like Wondershare Filmora.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

To make it easier for its audience to find crisp and entertaining content, YouTube has recently come up with a dedicated “Shorts” feature.

Ideally, any YouTube user can find the Shorts option on the app to watch interesting videos of 60 seconds or less. Though, it might take a lot of effort to make your YouTube Shorts videos appealing.

If you also want to go viral, then get to know about these YouTube Shorts tips that every content creator should follow.

YouTube Shorts Feature and Shorts Fund: Things to Know

Before we make you familiar with all kinds of YouTube Shorts tips and tricks, let’s cover some basics. Ideally, YouTube has recently come up with the Shorts feature to focus on short-length videos (and to rival Instagram Reels and TikTok).

You can now find the Shorts icon at the bottom panel on the YouTube app. Using it, you can watch or record short videos on YouTube easily. These are short-form clips of 60 seconds or less that you can create via the Shorts interface of the YouTube app.

The interface would let you record multiple videos at different intervals and add sound to your clips as well. Later, you can post these short clips on your channel to get more views on YouTube.

YouTube Shorts Fund

YouTube Shorts already hosts a massive number of more than 6 billion daily views as of now. To promote it, Google has come up with a YouTube Shorts Fund of $100M that would be rewarded to various content creators each month.

That is, a “Shorts Bonus” would be added to the account of content creators to appreciate their viral content.

Top 10 Tips for YouTube Shorts That You Must Follow

Now when we have covered all the basics, let’s get to know about some effective YouTube Shorts tricks that would help you come up with interesting content and get more audience for it.

Tip 1: Learn How to Shoot YouTube Shorts

Before you start posting videos on YouTube Shorts, you should know how the feature works. Ideally, you can find a dedicated option for Shorts from the bottom panel on the updated YouTube app. From here, you can watch Shorts or simply choose to create them as well.

You can give YouTube access to your smartphone camera before you start recording. To record anything, you can just tap and hold the red button (the recording icon) on the interface.

As you would release it, the recording would be stopped. In this way, you can seamlessly move from one scene to another without worrying about editing in post-production.

Tip 2: Stick to a Selective Niche

To have a consistent growth of audience on YouTube shorts, you should stick to a specific niche. If you search on YouTube, you can find short videos related to funny, inspirational, fitness, romantic, and all kinds of niches.

Most of the prominent content creators already apply these YouTube Shorts tips in which they first identify their target audience. Based on that, you can work on the type of content that you want to create and share to attain consistent growth on YouTube.

Tip 3: Add Appropriate Background Music to Your Short Videos

One of the best things about YouTube Shorts is that it lets us add a snippet of the music in the background, according to our content. Therefore, you must implement these tips for YouTube Shorts to make the most of this free feature of the app.

After recording your videos, you can tap on the “Sound” or the “Add Music” feature from the interface.

Now, YouTube will automatically load all kinds of trending music that you can use for free. If you want, you can enter the name of any song on the search option of YouTube shorts.

As you would select a track, it will automatically be loaded as the background music for your video. Though, you can also select a specific segment of the track and clip it accordingly to place it on your videos the way you like.

Tip 4: Insert Captions and Text Effects on Your Shorts

Apart from music, you can also add all kinds of text effects to make your YouTube Shorts videos appealing. After you have recorded a video, you can just tap on the text option from the bottom/side panel of the app.

You can now type anything and place it on the video to make it more interesting. If you want, you can also implement these YouTube Shorts tips to add subtitles or pre/post video captions without any hassle.

Tip 5: Adjust the Playback Speed of YouTube Shorts

Since a lot of content creators are coming up with YouTube Shorts, you would have to walk an extra mile to make them more appealing. In these YouTube Shorts tricks, I would recommend adjusting the playback speed of the video.

After recording the video, you can tap on the speed icon from the bottom/side panel. Here, you can make your videos play in slow motion or fast forward (in a range of 0.3x to 3x). This will add seamless speed control features to your videos without any technical issues.

Tip 6: Consider the Overall Length of Your Shorts Video

Even though the maximum length of the YouTube Shorts videos is 60 seconds, you don’t have to make it so long. If you look at most of the popular videos on YouTube Shorts, then you will find that they are of less than 30 seconds in length.

Remember, your goal is to come up with crisp and interesting content via YouTube Shorts. To implement these YouTube Shorts tips, you can consider the ideal length of 30-45 seconds and only have essential content in your videos.

Tip 7: Use the Timer Feature to Shoot Your Videos Correctly

A lot of people make the rookie mistake of shooting their videos for too long in Shorts. Therefore, if you want to implement these YouTube Shorts tips and tricks, then consider using the timer feature of the app.

Before shooting the video, you can tap on the timer button from the bottom and set up a preferred duration for it (like 10 or 15 seconds). In this way, you can be sure that you won’t go overboard and keep your videos short automatically.

Tip 8: Set a Preferred Target Audience for YouTube Shorts

Great! Now when you have recorded and edited your video by applying these tips for YouTube Shorts, you are ready to post them. While posting your videos, you would be asked whether the video is targeted at kids or not. If the video is made for kids, then you should select the relevant prompt, as YouTube would improve the overall visibility of your videos in this case.

Though, if your videos are targeted at adults, then you should go with the second option instead. This would help you reach out to your target audience on YouTube easily.

Tip 9: Post Your YouTube Shorts the Right Way

Apart from setting the audience preferences of your YouTube Shorts videos, you should also take care of a couple of other things. For instance, you can consider making the visibility of your final video “Public” so that anyone on YouTube can watch it.

Besides that, it is also recommended to have the keyword “#Shorts” in the title of the video. You can also make the title of the video attractive and can even add a short description that would make your audience click on your YouTube video for sure.

Tip 10: Promote Your YouTube Shorts Video on Other Places

Lastly, posting the YouTube Shorts video is not enough, as you should also promote it to get more views. One of the best YouTube Shorts tips for promotion would be posting the snippet of the video as your Stories on YouTube.

You can also post your YouTube Shorts on other popular social media platforms like Facebook, Twitter, Reddit, WhatsApp, Instagram, etc. by sharing their link. In this way, you can easily redirect your audience from other platforms and increase the visibility of your video.

Bonus Tip: Use a Professional Editor for Your YouTube Shorts Videos

As you can see after going through these YouTube Shorts tricks that the native tool of the app has limited editing options. Therefore, if you want to come up with better videos, then consider using a professional tool like Wondershare Filmora.

The desktop video editing tool has hundreds of filters, transitions, captions, stickers, and other effects to elevate the overall visual appeal of your videos. You can also access numerous AI-integrated features in Filmora and can directly export your videos in YouTube-compatible formats.

Conclusion

That’s a wrap, everyone! I’m sure that after following these expert YouTube Shorts tips and tricks, you can make the most of this newly added YouTube feature. You can consider following the above-listed YouTube Shorts tips to record your videos and make them interesting by adding sound and caption effects.

Though, if you want to make your videos even more appealing, then consider using a reliable and smart video editor like Wondershare Filmora.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

To make it easier for its audience to find crisp and entertaining content, YouTube has recently come up with a dedicated “Shorts” feature.

Ideally, any YouTube user can find the Shorts option on the app to watch interesting videos of 60 seconds or less. Though, it might take a lot of effort to make your YouTube Shorts videos appealing.

If you also want to go viral, then get to know about these YouTube Shorts tips that every content creator should follow.

YouTube Shorts Feature and Shorts Fund: Things to Know

Before we make you familiar with all kinds of YouTube Shorts tips and tricks, let’s cover some basics. Ideally, YouTube has recently come up with the Shorts feature to focus on short-length videos (and to rival Instagram Reels and TikTok).

You can now find the Shorts icon at the bottom panel on the YouTube app. Using it, you can watch or record short videos on YouTube easily. These are short-form clips of 60 seconds or less that you can create via the Shorts interface of the YouTube app.

The interface would let you record multiple videos at different intervals and add sound to your clips as well. Later, you can post these short clips on your channel to get more views on YouTube.

YouTube Shorts Fund

YouTube Shorts already hosts a massive number of more than 6 billion daily views as of now. To promote it, Google has come up with a YouTube Shorts Fund of $100M that would be rewarded to various content creators each month.

That is, a “Shorts Bonus” would be added to the account of content creators to appreciate their viral content.

Top 10 Tips for YouTube Shorts That You Must Follow

Now when we have covered all the basics, let’s get to know about some effective YouTube Shorts tricks that would help you come up with interesting content and get more audience for it.

Tip 1: Learn How to Shoot YouTube Shorts

Before you start posting videos on YouTube Shorts, you should know how the feature works. Ideally, you can find a dedicated option for Shorts from the bottom panel on the updated YouTube app. From here, you can watch Shorts or simply choose to create them as well.

You can give YouTube access to your smartphone camera before you start recording. To record anything, you can just tap and hold the red button (the recording icon) on the interface.

As you would release it, the recording would be stopped. In this way, you can seamlessly move from one scene to another without worrying about editing in post-production.

Tip 2: Stick to a Selective Niche

To have a consistent growth of audience on YouTube shorts, you should stick to a specific niche. If you search on YouTube, you can find short videos related to funny, inspirational, fitness, romantic, and all kinds of niches.

Most of the prominent content creators already apply these YouTube Shorts tips in which they first identify their target audience. Based on that, you can work on the type of content that you want to create and share to attain consistent growth on YouTube.

Tip 3: Add Appropriate Background Music to Your Short Videos

One of the best things about YouTube Shorts is that it lets us add a snippet of the music in the background, according to our content. Therefore, you must implement these tips for YouTube Shorts to make the most of this free feature of the app.

After recording your videos, you can tap on the “Sound” or the “Add Music” feature from the interface.

Now, YouTube will automatically load all kinds of trending music that you can use for free. If you want, you can enter the name of any song on the search option of YouTube shorts.

As you would select a track, it will automatically be loaded as the background music for your video. Though, you can also select a specific segment of the track and clip it accordingly to place it on your videos the way you like.

Tip 4: Insert Captions and Text Effects on Your Shorts

Apart from music, you can also add all kinds of text effects to make your YouTube Shorts videos appealing. After you have recorded a video, you can just tap on the text option from the bottom/side panel of the app.

You can now type anything and place it on the video to make it more interesting. If you want, you can also implement these YouTube Shorts tips to add subtitles or pre/post video captions without any hassle.

Tip 5: Adjust the Playback Speed of YouTube Shorts

Since a lot of content creators are coming up with YouTube Shorts, you would have to walk an extra mile to make them more appealing. In these YouTube Shorts tricks, I would recommend adjusting the playback speed of the video.

After recording the video, you can tap on the speed icon from the bottom/side panel. Here, you can make your videos play in slow motion or fast forward (in a range of 0.3x to 3x). This will add seamless speed control features to your videos without any technical issues.

Tip 6: Consider the Overall Length of Your Shorts Video

Even though the maximum length of the YouTube Shorts videos is 60 seconds, you don’t have to make it so long. If you look at most of the popular videos on YouTube Shorts, then you will find that they are of less than 30 seconds in length.

Remember, your goal is to come up with crisp and interesting content via YouTube Shorts. To implement these YouTube Shorts tips, you can consider the ideal length of 30-45 seconds and only have essential content in your videos.

Tip 7: Use the Timer Feature to Shoot Your Videos Correctly

A lot of people make the rookie mistake of shooting their videos for too long in Shorts. Therefore, if you want to implement these YouTube Shorts tips and tricks, then consider using the timer feature of the app.

Before shooting the video, you can tap on the timer button from the bottom and set up a preferred duration for it (like 10 or 15 seconds). In this way, you can be sure that you won’t go overboard and keep your videos short automatically.

Tip 8: Set a Preferred Target Audience for YouTube Shorts

Great! Now when you have recorded and edited your video by applying these tips for YouTube Shorts, you are ready to post them. While posting your videos, you would be asked whether the video is targeted at kids or not. If the video is made for kids, then you should select the relevant prompt, as YouTube would improve the overall visibility of your videos in this case.

Though, if your videos are targeted at adults, then you should go with the second option instead. This would help you reach out to your target audience on YouTube easily.

Tip 9: Post Your YouTube Shorts the Right Way

Apart from setting the audience preferences of your YouTube Shorts videos, you should also take care of a couple of other things. For instance, you can consider making the visibility of your final video “Public” so that anyone on YouTube can watch it.

Besides that, it is also recommended to have the keyword “#Shorts” in the title of the video. You can also make the title of the video attractive and can even add a short description that would make your audience click on your YouTube video for sure.

Tip 10: Promote Your YouTube Shorts Video on Other Places

Lastly, posting the YouTube Shorts video is not enough, as you should also promote it to get more views. One of the best YouTube Shorts tips for promotion would be posting the snippet of the video as your Stories on YouTube.

You can also post your YouTube Shorts on other popular social media platforms like Facebook, Twitter, Reddit, WhatsApp, Instagram, etc. by sharing their link. In this way, you can easily redirect your audience from other platforms and increase the visibility of your video.

Bonus Tip: Use a Professional Editor for Your YouTube Shorts Videos

As you can see after going through these YouTube Shorts tricks that the native tool of the app has limited editing options. Therefore, if you want to come up with better videos, then consider using a professional tool like Wondershare Filmora.

The desktop video editing tool has hundreds of filters, transitions, captions, stickers, and other effects to elevate the overall visual appeal of your videos. You can also access numerous AI-integrated features in Filmora and can directly export your videos in YouTube-compatible formats.

Conclusion

That’s a wrap, everyone! I’m sure that after following these expert YouTube Shorts tips and tricks, you can make the most of this newly added YouTube feature. You can consider following the above-listed YouTube Shorts tips to record your videos and make them interesting by adding sound and caption effects.

Though, if you want to make your videos even more appealing, then consider using a reliable and smart video editor like Wondershare Filmora.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

The Ultimate Guide: YouTube Keyword Research Made Easy

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor for YouTube Video

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

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With more than 1 billion hours of video watched every day, YouTube is the world’s second-largest search engine. That means you should optimize your videos for YouTube, so they rank well on Google and show up in YouTube searches.

YouTube keywords are the words you include in your video title, description, and anywhere that will help YouTube’s algorithm know what your video is about and what it entails. Keep reading to learn more about YouTube keyword research.

In this article

Why Do We Need to Research YouTube Keywords?

How to Research Keywords on YouTube?

Why Do We Need to Research YouTube Keywords?

Researching YouTube keywords is essential to your success. Here are three reasons why you might want to consider YouTube keyword research.

Helps You Know What Your Audience Is Searching for

Keyword research allows you to understand what people search for when they are on YouTube. In turn, this helps you know what your potential customers are seeking. You’ll then include these terms on your content to increase the chances of your audience finding you on YouTube.

It Helps You Rank Higher

You can use YouTube videos to promote brand awareness and market your product. Having high-ranking videos is a cost-effective way to push your target audience through the sales funnel.

When creating YouTube videos, you need to ensure you are reaching your target audience. And that is why researching keywords is crucial.

Once you have performed YouTube keyword research and determined the most suitable keywords for your topic, you can now use them to create target content for your audience. In turn, this will help you increase the number of subscribers on your YouTube channel. Your chances of your video showing up on YouTube will increase, which will bring traffic to your business.

It’s the Cheapest Way to Market Your Products or Services

Video marketing is expensive, and that is why you have to find every possible edge for your video marketing if you want to lower your costs and increase your ROI. For this reason, keyword research will ensure your audience finds you without spending loads of money that you could have used on services like Google Ads.

Because keyword research allows your target audience to find you, this means more opportunities for you. Most of the users will share entertaining videos.

How to Research Keywords on YouTube?

There are several ways of conducting keyword research for YouTube to find out what people are searching for and determine the content in your video. They include:

1. Using YouTube Search

Although this method doesn’t provide all available search options, it’s still good for getting an idea of the type of keyword with which you’re dealing.

You can start your research by typing the keywords into YouTube’s search bar and reviewing the displayed results. It might be helpful to check out similar videos or video playlists. If your search seems too wide, you can enter several keywords at once (separated by commas), which will help you find better results.

2. Using Google’s Keyword Planner Tool

This tool is helpful for keyword difficulty and monthly searches volume assessment. If you only want to know the number of organic visits a given keyword gets, Google Keyword Planner might be helpful. The tool allows you to create lists consisting of related keywords and provides information about CPC (cost per click) and potential traffic in general.

3. Using YouTube Suggestions

What makes YouTube unique is its ability to suggest content based on your location, subscription, and watch history. You can use this method to find keyword ideas if you have subscribed to relevant channels. Also, you can rely on YouTube suggestions to find out whether a topic is popular or not.

4. Using YouTube Analytics

YouTube has a built-in Keyword Tool that is extremely helpful for researching the best keywords to use in your video titles, descriptions, and tags. This method allows you to see video search keywords with which users are finding your content. It is possible to review top organic keywords together with the respective engagement metrics, including bounce rate and average view duration.

5. Using Third-Party YouTube Keyword Tools

Last but not least, there are several third-party tools available on the market that provide both keyword difficulty and organic traffic estimation data for YouTube keywords. Some of these tools also offer similar features, including recommendations based on your existing subscriptions. Let’s look at some of the popular YouTube tools that you can use.

vidIQ

Designed to boost YouTube views, vidIQ is an effective SEO tool. The tool recommends keywords, descriptions, and titles that will help you to get more views and subscribers.

Performing vidIQ keyword research that relates to your video is a breeze. With just a few clicks, you will know what people are searching for and create content that they want to watch.

The tool allows you to enable inline keywords to know the tags your competitors use on search results. Use them to help you generate ideas relevant to your content. vidIQ also suggests ideal keywords like YouTube.

TubeBuddy

You can also use TubeBuddy to find and evaluate a range of YouTube keywords. You can do TubeBuddy keyword research on its mobile app or browser extension. The tool also shows how often people click on the results and how often users search a keyword.

Keyword Keg

Using the YouTube suggest API, Keyword Keg shows you the terms users search most and the monthly number of searches. You’ll also see what other people are paying for CPC (cost per click). You can use this data to determine the best keywords for your YouTube videos.

Qusetion: Are keywords and Tags the Same Thing?

Answer: The main difference between tags and keywords is where you will place them. Keywords describe the content in your video to help search engines and YouTube’s algorithm find your video. Tags describe what the content in your video is about and how it’s connected.

Make Great YouTube Videos with Filmora

Having high-quality videos can make you stand out from your competitors. Filmora is a video editing software that allows you to create amazing YouTube videos. It has powerful editing tools that will enhance the quality of your videos.

You can also add over 800 cool effects and filters to your videos to make them fun to watch. With just a single click, you can add opacity and speed ramp effects as well as infinite zoom effects.

Additionally, you can adjust the dynamic range and white balance of Your YouTube videos. Furthermore, you can fine-tune the audio of your video to make it crisp and eliminate camera shake.

The best part is: Filmora is compatible with macOS X 10.12 or later and Windows 7, 8, and 10. It also supports all popular standard HD videos, audio, and image file formats.

Conclusion

Now that you know the importance of YouTube keyword research and how to perform keyword research, your target audience can find you easily.

Try It Free Try It Free

With more than 1 billion hours of video watched every day, YouTube is the world’s second-largest search engine. That means you should optimize your videos for YouTube, so they rank well on Google and show up in YouTube searches.

YouTube keywords are the words you include in your video title, description, and anywhere that will help YouTube’s algorithm know what your video is about and what it entails. Keep reading to learn more about YouTube keyword research.

In this article

Why Do We Need to Research YouTube Keywords?

How to Research Keywords on YouTube?

Why Do We Need to Research YouTube Keywords?

Researching YouTube keywords is essential to your success. Here are three reasons why you might want to consider YouTube keyword research.

Helps You Know What Your Audience Is Searching for

Keyword research allows you to understand what people search for when they are on YouTube. In turn, this helps you know what your potential customers are seeking. You’ll then include these terms on your content to increase the chances of your audience finding you on YouTube.

It Helps You Rank Higher

You can use YouTube videos to promote brand awareness and market your product. Having high-ranking videos is a cost-effective way to push your target audience through the sales funnel.

When creating YouTube videos, you need to ensure you are reaching your target audience. And that is why researching keywords is crucial.

Once you have performed YouTube keyword research and determined the most suitable keywords for your topic, you can now use them to create target content for your audience. In turn, this will help you increase the number of subscribers on your YouTube channel. Your chances of your video showing up on YouTube will increase, which will bring traffic to your business.

It’s the Cheapest Way to Market Your Products or Services

Video marketing is expensive, and that is why you have to find every possible edge for your video marketing if you want to lower your costs and increase your ROI. For this reason, keyword research will ensure your audience finds you without spending loads of money that you could have used on services like Google Ads.

Because keyword research allows your target audience to find you, this means more opportunities for you. Most of the users will share entertaining videos.

How to Research Keywords on YouTube?

There are several ways of conducting keyword research for YouTube to find out what people are searching for and determine the content in your video. They include:

1. Using YouTube Search

Although this method doesn’t provide all available search options, it’s still good for getting an idea of the type of keyword with which you’re dealing.

You can start your research by typing the keywords into YouTube’s search bar and reviewing the displayed results. It might be helpful to check out similar videos or video playlists. If your search seems too wide, you can enter several keywords at once (separated by commas), which will help you find better results.

2. Using Google’s Keyword Planner Tool

This tool is helpful for keyword difficulty and monthly searches volume assessment. If you only want to know the number of organic visits a given keyword gets, Google Keyword Planner might be helpful. The tool allows you to create lists consisting of related keywords and provides information about CPC (cost per click) and potential traffic in general.

3. Using YouTube Suggestions

What makes YouTube unique is its ability to suggest content based on your location, subscription, and watch history. You can use this method to find keyword ideas if you have subscribed to relevant channels. Also, you can rely on YouTube suggestions to find out whether a topic is popular or not.

4. Using YouTube Analytics

YouTube has a built-in Keyword Tool that is extremely helpful for researching the best keywords to use in your video titles, descriptions, and tags. This method allows you to see video search keywords with which users are finding your content. It is possible to review top organic keywords together with the respective engagement metrics, including bounce rate and average view duration.

5. Using Third-Party YouTube Keyword Tools

Last but not least, there are several third-party tools available on the market that provide both keyword difficulty and organic traffic estimation data for YouTube keywords. Some of these tools also offer similar features, including recommendations based on your existing subscriptions. Let’s look at some of the popular YouTube tools that you can use.

vidIQ

Designed to boost YouTube views, vidIQ is an effective SEO tool. The tool recommends keywords, descriptions, and titles that will help you to get more views and subscribers.

Performing vidIQ keyword research that relates to your video is a breeze. With just a few clicks, you will know what people are searching for and create content that they want to watch.

The tool allows you to enable inline keywords to know the tags your competitors use on search results. Use them to help you generate ideas relevant to your content. vidIQ also suggests ideal keywords like YouTube.

TubeBuddy

You can also use TubeBuddy to find and evaluate a range of YouTube keywords. You can do TubeBuddy keyword research on its mobile app or browser extension. The tool also shows how often people click on the results and how often users search a keyword.

Keyword Keg

Using the YouTube suggest API, Keyword Keg shows you the terms users search most and the monthly number of searches. You’ll also see what other people are paying for CPC (cost per click). You can use this data to determine the best keywords for your YouTube videos.

Qusetion: Are keywords and Tags the Same Thing?

Answer: The main difference between tags and keywords is where you will place them. Keywords describe the content in your video to help search engines and YouTube’s algorithm find your video. Tags describe what the content in your video is about and how it’s connected.

Make Great YouTube Videos with Filmora

Having high-quality videos can make you stand out from your competitors. Filmora is a video editing software that allows you to create amazing YouTube videos. It has powerful editing tools that will enhance the quality of your videos.

You can also add over 800 cool effects and filters to your videos to make them fun to watch. With just a single click, you can add opacity and speed ramp effects as well as infinite zoom effects.

Additionally, you can adjust the dynamic range and white balance of Your YouTube videos. Furthermore, you can fine-tune the audio of your video to make it crisp and eliminate camera shake.

The best part is: Filmora is compatible with macOS X 10.12 or later and Windows 7, 8, and 10. It also supports all popular standard HD videos, audio, and image file formats.

Conclusion

Now that you know the importance of YouTube keyword research and how to perform keyword research, your target audience can find you easily.

Try It Free Try It Free

With more than 1 billion hours of video watched every day, YouTube is the world’s second-largest search engine. That means you should optimize your videos for YouTube, so they rank well on Google and show up in YouTube searches.

YouTube keywords are the words you include in your video title, description, and anywhere that will help YouTube’s algorithm know what your video is about and what it entails. Keep reading to learn more about YouTube keyword research.

In this article

Why Do We Need to Research YouTube Keywords?

How to Research Keywords on YouTube?

Why Do We Need to Research YouTube Keywords?

Researching YouTube keywords is essential to your success. Here are three reasons why you might want to consider YouTube keyword research.

Helps You Know What Your Audience Is Searching for

Keyword research allows you to understand what people search for when they are on YouTube. In turn, this helps you know what your potential customers are seeking. You’ll then include these terms on your content to increase the chances of your audience finding you on YouTube.

It Helps You Rank Higher

You can use YouTube videos to promote brand awareness and market your product. Having high-ranking videos is a cost-effective way to push your target audience through the sales funnel.

When creating YouTube videos, you need to ensure you are reaching your target audience. And that is why researching keywords is crucial.

Once you have performed YouTube keyword research and determined the most suitable keywords for your topic, you can now use them to create target content for your audience. In turn, this will help you increase the number of subscribers on your YouTube channel. Your chances of your video showing up on YouTube will increase, which will bring traffic to your business.

It’s the Cheapest Way to Market Your Products or Services

Video marketing is expensive, and that is why you have to find every possible edge for your video marketing if you want to lower your costs and increase your ROI. For this reason, keyword research will ensure your audience finds you without spending loads of money that you could have used on services like Google Ads.

Because keyword research allows your target audience to find you, this means more opportunities for you. Most of the users will share entertaining videos.

How to Research Keywords on YouTube?

There are several ways of conducting keyword research for YouTube to find out what people are searching for and determine the content in your video. They include:

1. Using YouTube Search

Although this method doesn’t provide all available search options, it’s still good for getting an idea of the type of keyword with which you’re dealing.

You can start your research by typing the keywords into YouTube’s search bar and reviewing the displayed results. It might be helpful to check out similar videos or video playlists. If your search seems too wide, you can enter several keywords at once (separated by commas), which will help you find better results.

2. Using Google’s Keyword Planner Tool

This tool is helpful for keyword difficulty and monthly searches volume assessment. If you only want to know the number of organic visits a given keyword gets, Google Keyword Planner might be helpful. The tool allows you to create lists consisting of related keywords and provides information about CPC (cost per click) and potential traffic in general.

3. Using YouTube Suggestions

What makes YouTube unique is its ability to suggest content based on your location, subscription, and watch history. You can use this method to find keyword ideas if you have subscribed to relevant channels. Also, you can rely on YouTube suggestions to find out whether a topic is popular or not.

4. Using YouTube Analytics

YouTube has a built-in Keyword Tool that is extremely helpful for researching the best keywords to use in your video titles, descriptions, and tags. This method allows you to see video search keywords with which users are finding your content. It is possible to review top organic keywords together with the respective engagement metrics, including bounce rate and average view duration.

5. Using Third-Party YouTube Keyword Tools

Last but not least, there are several third-party tools available on the market that provide both keyword difficulty and organic traffic estimation data for YouTube keywords. Some of these tools also offer similar features, including recommendations based on your existing subscriptions. Let’s look at some of the popular YouTube tools that you can use.

vidIQ

Designed to boost YouTube views, vidIQ is an effective SEO tool. The tool recommends keywords, descriptions, and titles that will help you to get more views and subscribers.

Performing vidIQ keyword research that relates to your video is a breeze. With just a few clicks, you will know what people are searching for and create content that they want to watch.

The tool allows you to enable inline keywords to know the tags your competitors use on search results. Use them to help you generate ideas relevant to your content. vidIQ also suggests ideal keywords like YouTube.

TubeBuddy

You can also use TubeBuddy to find and evaluate a range of YouTube keywords. You can do TubeBuddy keyword research on its mobile app or browser extension. The tool also shows how often people click on the results and how often users search a keyword.

Keyword Keg

Using the YouTube suggest API, Keyword Keg shows you the terms users search most and the monthly number of searches. You’ll also see what other people are paying for CPC (cost per click). You can use this data to determine the best keywords for your YouTube videos.

Qusetion: Are keywords and Tags the Same Thing?

Answer: The main difference between tags and keywords is where you will place them. Keywords describe the content in your video to help search engines and YouTube’s algorithm find your video. Tags describe what the content in your video is about and how it’s connected.

Make Great YouTube Videos with Filmora

Having high-quality videos can make you stand out from your competitors. Filmora is a video editing software that allows you to create amazing YouTube videos. It has powerful editing tools that will enhance the quality of your videos.

You can also add over 800 cool effects and filters to your videos to make them fun to watch. With just a single click, you can add opacity and speed ramp effects as well as infinite zoom effects.

Additionally, you can adjust the dynamic range and white balance of Your YouTube videos. Furthermore, you can fine-tune the audio of your video to make it crisp and eliminate camera shake.

The best part is: Filmora is compatible with macOS X 10.12 or later and Windows 7, 8, and 10. It also supports all popular standard HD videos, audio, and image file formats.

Conclusion

Now that you know the importance of YouTube keyword research and how to perform keyword research, your target audience can find you easily.

Try It Free Try It Free

With more than 1 billion hours of video watched every day, YouTube is the world’s second-largest search engine. That means you should optimize your videos for YouTube, so they rank well on Google and show up in YouTube searches.

YouTube keywords are the words you include in your video title, description, and anywhere that will help YouTube’s algorithm know what your video is about and what it entails. Keep reading to learn more about YouTube keyword research.

In this article

Why Do We Need to Research YouTube Keywords?

How to Research Keywords on YouTube?

Why Do We Need to Research YouTube Keywords?

Researching YouTube keywords is essential to your success. Here are three reasons why you might want to consider YouTube keyword research.

Helps You Know What Your Audience Is Searching for

Keyword research allows you to understand what people search for when they are on YouTube. In turn, this helps you know what your potential customers are seeking. You’ll then include these terms on your content to increase the chances of your audience finding you on YouTube.

It Helps You Rank Higher

You can use YouTube videos to promote brand awareness and market your product. Having high-ranking videos is a cost-effective way to push your target audience through the sales funnel.

When creating YouTube videos, you need to ensure you are reaching your target audience. And that is why researching keywords is crucial.

Once you have performed YouTube keyword research and determined the most suitable keywords for your topic, you can now use them to create target content for your audience. In turn, this will help you increase the number of subscribers on your YouTube channel. Your chances of your video showing up on YouTube will increase, which will bring traffic to your business.

It’s the Cheapest Way to Market Your Products or Services

Video marketing is expensive, and that is why you have to find every possible edge for your video marketing if you want to lower your costs and increase your ROI. For this reason, keyword research will ensure your audience finds you without spending loads of money that you could have used on services like Google Ads.

Because keyword research allows your target audience to find you, this means more opportunities for you. Most of the users will share entertaining videos.

How to Research Keywords on YouTube?

There are several ways of conducting keyword research for YouTube to find out what people are searching for and determine the content in your video. They include:

1. Using YouTube Search

Although this method doesn’t provide all available search options, it’s still good for getting an idea of the type of keyword with which you’re dealing.

You can start your research by typing the keywords into YouTube’s search bar and reviewing the displayed results. It might be helpful to check out similar videos or video playlists. If your search seems too wide, you can enter several keywords at once (separated by commas), which will help you find better results.

2. Using Google’s Keyword Planner Tool

This tool is helpful for keyword difficulty and monthly searches volume assessment. If you only want to know the number of organic visits a given keyword gets, Google Keyword Planner might be helpful. The tool allows you to create lists consisting of related keywords and provides information about CPC (cost per click) and potential traffic in general.

3. Using YouTube Suggestions

What makes YouTube unique is its ability to suggest content based on your location, subscription, and watch history. You can use this method to find keyword ideas if you have subscribed to relevant channels. Also, you can rely on YouTube suggestions to find out whether a topic is popular or not.

4. Using YouTube Analytics

YouTube has a built-in Keyword Tool that is extremely helpful for researching the best keywords to use in your video titles, descriptions, and tags. This method allows you to see video search keywords with which users are finding your content. It is possible to review top organic keywords together with the respective engagement metrics, including bounce rate and average view duration.

5. Using Third-Party YouTube Keyword Tools

Last but not least, there are several third-party tools available on the market that provide both keyword difficulty and organic traffic estimation data for YouTube keywords. Some of these tools also offer similar features, including recommendations based on your existing subscriptions. Let’s look at some of the popular YouTube tools that you can use.

vidIQ

Designed to boost YouTube views, vidIQ is an effective SEO tool. The tool recommends keywords, descriptions, and titles that will help you to get more views and subscribers.

Performing vidIQ keyword research that relates to your video is a breeze. With just a few clicks, you will know what people are searching for and create content that they want to watch.

The tool allows you to enable inline keywords to know the tags your competitors use on search results. Use them to help you generate ideas relevant to your content. vidIQ also suggests ideal keywords like YouTube.

TubeBuddy

You can also use TubeBuddy to find and evaluate a range of YouTube keywords. You can do TubeBuddy keyword research on its mobile app or browser extension. The tool also shows how often people click on the results and how often users search a keyword.

Keyword Keg

Using the YouTube suggest API, Keyword Keg shows you the terms users search most and the monthly number of searches. You’ll also see what other people are paying for CPC (cost per click). You can use this data to determine the best keywords for your YouTube videos.

Qusetion: Are keywords and Tags the Same Thing?

Answer: The main difference between tags and keywords is where you will place them. Keywords describe the content in your video to help search engines and YouTube’s algorithm find your video. Tags describe what the content in your video is about and how it’s connected.

Make Great YouTube Videos with Filmora

Having high-quality videos can make you stand out from your competitors. Filmora is a video editing software that allows you to create amazing YouTube videos. It has powerful editing tools that will enhance the quality of your videos.

You can also add over 800 cool effects and filters to your videos to make them fun to watch. With just a single click, you can add opacity and speed ramp effects as well as infinite zoom effects.

Additionally, you can adjust the dynamic range and white balance of Your YouTube videos. Furthermore, you can fine-tune the audio of your video to make it crisp and eliminate camera shake.

The best part is: Filmora is compatible with macOS X 10.12 or later and Windows 7, 8, and 10. It also supports all popular standard HD videos, audio, and image file formats.

Conclusion

Now that you know the importance of YouTube keyword research and how to perform keyword research, your target audience can find you easily.

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