"SMB Social Media Strategies  Infographic Guide"

"SMB Social Media Strategies Infographic Guide"

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SMB Social Media Strategies: Infographic Guide

[Infographic] Social Video Marketing Tips for Small Business author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

In the 21st century, the question is no longer whether or not it is possible to reach millions of potential clients, but what is the fastest and the most efficient way to do it. The moving digital images have enabled us to produce content of the highest quality and to create far-reaching video marketing campaigns that leave the viewers breathless. Some estimations say that by the end of this decade videos will claim the majority of the Internet traffic, which means that video promotion is the future of advertising.

Video content such as Explainer videos, Demonstration videos or Testimonial videos have proven to be an effective tool for improving an overall performance of companies because they build trust. 98% of people say that they first watch explainer videos to find out more about a company, before choosing to use its services. Let’s dive into the futuristic world of social video marketing.

Don’t miss out on more startling facts about Social Video Marketing featured in our Infographics because they will give you an insight into the future of online marketing. Scroll down and learn all you need to know about the latest trends that will make your company a smashing success.

video marketing tips for small business in 2017

Reasons to Use Videos for Product or Brand Promotion

The modern market demands a strategy that will present your brand and its services in a flattering light because if your public image doesn’t seem trustworthy, your potential business partners might opt to use the services of your competitors. Including an Explainer video on the homepage of your company’s website may increase conversion rates up to 80%, because it will enable you to share the values that are essential for your brand with each and every visitor to your website.

Furthermore, we all know how important Google Search Rankings are for the online visibility of products, companies and anything else on the Internet. Videos can increase your’ company’s chances to land on the first page in the Google searches by 53%, which means that your concerns about search rankings on Google can be reduced by producing engaging and fun to watch promotional videos.

Digital video content can be easily uploaded to video sharing platforms and distributed across social networks, and if the videos are engaging enough, even 76% of users will share your branded content. Well-crafted, skillfully written and produced videos will catch the eye of the public which is exactly what companies that want to grow more popular need.

The Perks of Unique Content

Thinking that all videos are the same, is perhaps the biggest misconception you can have about social video marketing. The type of the video you’ll need to produce in order to attract the attention to your company’s services is directly related to the content you want to feature in that video. Demonstration videos are perfectly suited for display of the product’s capabilities, while customer testimonials will enable you to share first-hand experiences of your loyal customers with the rest of the world.

Everyone wants to hear a tale well told, and choosing the Internet as a place where your videos will be shown is the right choice, since 39% of company executives will call the service provider after watching a video that tells the story of your brand. Business relies on trust, which makes establishing a strong connection to your target group all the more important, and moving images are much more likely to establish that connection than written content. Furthermore, an average Internet user spends 16 minutes per day watching online video ads, make sure that at least one minute belongs to you, through unique and thought-provoking content.

Social Media as Means of Reaching Larger Audiences

If no one knows about your brand, then it is hard to sell the services you are offering, regardless of how world-changing they are. Social media has allowed us to have our voices heard around the world, which is the reason why all companies that aim to increase their sales should use it to distribute their video content.

YouTube has recently reported that mobile video consumption has increased by 100% each year in the last several years. This fact proves that reaching people wherever they are is no longer a dream. Keep in mind that a single minute of video is worth 1.8 million words to your clients because it keeps your messages short and effective.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

In the 21st century, the question is no longer whether or not it is possible to reach millions of potential clients, but what is the fastest and the most efficient way to do it. The moving digital images have enabled us to produce content of the highest quality and to create far-reaching video marketing campaigns that leave the viewers breathless. Some estimations say that by the end of this decade videos will claim the majority of the Internet traffic, which means that video promotion is the future of advertising.

Video content such as Explainer videos, Demonstration videos or Testimonial videos have proven to be an effective tool for improving an overall performance of companies because they build trust. 98% of people say that they first watch explainer videos to find out more about a company, before choosing to use its services. Let’s dive into the futuristic world of social video marketing.

Don’t miss out on more startling facts about Social Video Marketing featured in our Infographics because they will give you an insight into the future of online marketing. Scroll down and learn all you need to know about the latest trends that will make your company a smashing success.

video marketing tips for small business in 2017

Reasons to Use Videos for Product or Brand Promotion

The modern market demands a strategy that will present your brand and its services in a flattering light because if your public image doesn’t seem trustworthy, your potential business partners might opt to use the services of your competitors. Including an Explainer video on the homepage of your company’s website may increase conversion rates up to 80%, because it will enable you to share the values that are essential for your brand with each and every visitor to your website.

Furthermore, we all know how important Google Search Rankings are for the online visibility of products, companies and anything else on the Internet. Videos can increase your’ company’s chances to land on the first page in the Google searches by 53%, which means that your concerns about search rankings on Google can be reduced by producing engaging and fun to watch promotional videos.

Digital video content can be easily uploaded to video sharing platforms and distributed across social networks, and if the videos are engaging enough, even 76% of users will share your branded content. Well-crafted, skillfully written and produced videos will catch the eye of the public which is exactly what companies that want to grow more popular need.

The Perks of Unique Content

Thinking that all videos are the same, is perhaps the biggest misconception you can have about social video marketing. The type of the video you’ll need to produce in order to attract the attention to your company’s services is directly related to the content you want to feature in that video. Demonstration videos are perfectly suited for display of the product’s capabilities, while customer testimonials will enable you to share first-hand experiences of your loyal customers with the rest of the world.

Everyone wants to hear a tale well told, and choosing the Internet as a place where your videos will be shown is the right choice, since 39% of company executives will call the service provider after watching a video that tells the story of your brand. Business relies on trust, which makes establishing a strong connection to your target group all the more important, and moving images are much more likely to establish that connection than written content. Furthermore, an average Internet user spends 16 minutes per day watching online video ads, make sure that at least one minute belongs to you, through unique and thought-provoking content.

Social Media as Means of Reaching Larger Audiences

If no one knows about your brand, then it is hard to sell the services you are offering, regardless of how world-changing they are. Social media has allowed us to have our voices heard around the world, which is the reason why all companies that aim to increase their sales should use it to distribute their video content.

YouTube has recently reported that mobile video consumption has increased by 100% each year in the last several years. This fact proves that reaching people wherever they are is no longer a dream. Keep in mind that a single minute of video is worth 1.8 million words to your clients because it keeps your messages short and effective.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

In the 21st century, the question is no longer whether or not it is possible to reach millions of potential clients, but what is the fastest and the most efficient way to do it. The moving digital images have enabled us to produce content of the highest quality and to create far-reaching video marketing campaigns that leave the viewers breathless. Some estimations say that by the end of this decade videos will claim the majority of the Internet traffic, which means that video promotion is the future of advertising.

Video content such as Explainer videos, Demonstration videos or Testimonial videos have proven to be an effective tool for improving an overall performance of companies because they build trust. 98% of people say that they first watch explainer videos to find out more about a company, before choosing to use its services. Let’s dive into the futuristic world of social video marketing.

Don’t miss out on more startling facts about Social Video Marketing featured in our Infographics because they will give you an insight into the future of online marketing. Scroll down and learn all you need to know about the latest trends that will make your company a smashing success.

video marketing tips for small business in 2017

Reasons to Use Videos for Product or Brand Promotion

The modern market demands a strategy that will present your brand and its services in a flattering light because if your public image doesn’t seem trustworthy, your potential business partners might opt to use the services of your competitors. Including an Explainer video on the homepage of your company’s website may increase conversion rates up to 80%, because it will enable you to share the values that are essential for your brand with each and every visitor to your website.

Furthermore, we all know how important Google Search Rankings are for the online visibility of products, companies and anything else on the Internet. Videos can increase your’ company’s chances to land on the first page in the Google searches by 53%, which means that your concerns about search rankings on Google can be reduced by producing engaging and fun to watch promotional videos.

Digital video content can be easily uploaded to video sharing platforms and distributed across social networks, and if the videos are engaging enough, even 76% of users will share your branded content. Well-crafted, skillfully written and produced videos will catch the eye of the public which is exactly what companies that want to grow more popular need.

The Perks of Unique Content

Thinking that all videos are the same, is perhaps the biggest misconception you can have about social video marketing. The type of the video you’ll need to produce in order to attract the attention to your company’s services is directly related to the content you want to feature in that video. Demonstration videos are perfectly suited for display of the product’s capabilities, while customer testimonials will enable you to share first-hand experiences of your loyal customers with the rest of the world.

Everyone wants to hear a tale well told, and choosing the Internet as a place where your videos will be shown is the right choice, since 39% of company executives will call the service provider after watching a video that tells the story of your brand. Business relies on trust, which makes establishing a strong connection to your target group all the more important, and moving images are much more likely to establish that connection than written content. Furthermore, an average Internet user spends 16 minutes per day watching online video ads, make sure that at least one minute belongs to you, through unique and thought-provoking content.

Social Media as Means of Reaching Larger Audiences

If no one knows about your brand, then it is hard to sell the services you are offering, regardless of how world-changing they are. Social media has allowed us to have our voices heard around the world, which is the reason why all companies that aim to increase their sales should use it to distribute their video content.

YouTube has recently reported that mobile video consumption has increased by 100% each year in the last several years. This fact proves that reaching people wherever they are is no longer a dream. Keep in mind that a single minute of video is worth 1.8 million words to your clients because it keeps your messages short and effective.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

In the 21st century, the question is no longer whether or not it is possible to reach millions of potential clients, but what is the fastest and the most efficient way to do it. The moving digital images have enabled us to produce content of the highest quality and to create far-reaching video marketing campaigns that leave the viewers breathless. Some estimations say that by the end of this decade videos will claim the majority of the Internet traffic, which means that video promotion is the future of advertising.

Video content such as Explainer videos, Demonstration videos or Testimonial videos have proven to be an effective tool for improving an overall performance of companies because they build trust. 98% of people say that they first watch explainer videos to find out more about a company, before choosing to use its services. Let’s dive into the futuristic world of social video marketing.

Don’t miss out on more startling facts about Social Video Marketing featured in our Infographics because they will give you an insight into the future of online marketing. Scroll down and learn all you need to know about the latest trends that will make your company a smashing success.

video marketing tips for small business in 2017

Reasons to Use Videos for Product or Brand Promotion

The modern market demands a strategy that will present your brand and its services in a flattering light because if your public image doesn’t seem trustworthy, your potential business partners might opt to use the services of your competitors. Including an Explainer video on the homepage of your company’s website may increase conversion rates up to 80%, because it will enable you to share the values that are essential for your brand with each and every visitor to your website.

Furthermore, we all know how important Google Search Rankings are for the online visibility of products, companies and anything else on the Internet. Videos can increase your’ company’s chances to land on the first page in the Google searches by 53%, which means that your concerns about search rankings on Google can be reduced by producing engaging and fun to watch promotional videos.

Digital video content can be easily uploaded to video sharing platforms and distributed across social networks, and if the videos are engaging enough, even 76% of users will share your branded content. Well-crafted, skillfully written and produced videos will catch the eye of the public which is exactly what companies that want to grow more popular need.

The Perks of Unique Content

Thinking that all videos are the same, is perhaps the biggest misconception you can have about social video marketing. The type of the video you’ll need to produce in order to attract the attention to your company’s services is directly related to the content you want to feature in that video. Demonstration videos are perfectly suited for display of the product’s capabilities, while customer testimonials will enable you to share first-hand experiences of your loyal customers with the rest of the world.

Everyone wants to hear a tale well told, and choosing the Internet as a place where your videos will be shown is the right choice, since 39% of company executives will call the service provider after watching a video that tells the story of your brand. Business relies on trust, which makes establishing a strong connection to your target group all the more important, and moving images are much more likely to establish that connection than written content. Furthermore, an average Internet user spends 16 minutes per day watching online video ads, make sure that at least one minute belongs to you, through unique and thought-provoking content.

Social Media as Means of Reaching Larger Audiences

If no one knows about your brand, then it is hard to sell the services you are offering, regardless of how world-changing they are. Social media has allowed us to have our voices heard around the world, which is the reason why all companies that aim to increase their sales should use it to distribute their video content.

YouTube has recently reported that mobile video consumption has increased by 100% each year in the last several years. This fact proves that reaching people wherever they are is no longer a dream. Keep in mind that a single minute of video is worth 1.8 million words to your clients because it keeps your messages short and effective.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

10 Tips for Teachers Creating a YouTube Channel

10 YouTube Tips for Teachers author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:

  1. Give lessons and instructions when they are absent
  2. Have an efficient way of explaining touch concepts
  3. Trigger interesting and unique discussions amongst the students
  4. Archive all their work and make them easily accessible for present and future students
  5. Flip lessons
  6. Help the students in reviewing for upcoming exams
  7. Access potential students in other countries
  8. Find relevant clips and use them as complimentary materials
  9. Personalize feedback to students by sending them private videos on the channel.

These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.


Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Tips for teachers creating a YouTube Channel

Below are some of the tips for teachers who aspire to create successful YouTube channels:

1. Understand how YouTube channel work

It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.

2. Define your content

It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.

3. Shoot your videos

If you decide to shoot the videos on your own, consider the following:

  • Always shoot on landscape
  • Ensure there is adequate light and keep the lighting consistent
  • Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
  • Avoid shakes and keep the shots relatively short
  • Invest in a good camera and good microphone

4. Edit and upload the videos

After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.

5. Create a playlist

When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.

6. Block Video Ads

Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.

7. Add descriptions

Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.

8. Block comments

If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.

9. Add questions to the videos

You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.

10. Promote your channel

If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.

Conclusion

A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:

  1. Give lessons and instructions when they are absent
  2. Have an efficient way of explaining touch concepts
  3. Trigger interesting and unique discussions amongst the students
  4. Archive all their work and make them easily accessible for present and future students
  5. Flip lessons
  6. Help the students in reviewing for upcoming exams
  7. Access potential students in other countries
  8. Find relevant clips and use them as complimentary materials
  9. Personalize feedback to students by sending them private videos on the channel.

These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.


Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Tips for teachers creating a YouTube Channel

Below are some of the tips for teachers who aspire to create successful YouTube channels:

1. Understand how YouTube channel work

It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.

2. Define your content

It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.

3. Shoot your videos

If you decide to shoot the videos on your own, consider the following:

  • Always shoot on landscape
  • Ensure there is adequate light and keep the lighting consistent
  • Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
  • Avoid shakes and keep the shots relatively short
  • Invest in a good camera and good microphone

4. Edit and upload the videos

After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.

5. Create a playlist

When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.

6. Block Video Ads

Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.

7. Add descriptions

Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.

8. Block comments

If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.

9. Add questions to the videos

You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.

10. Promote your channel

If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.

Conclusion

A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:

  1. Give lessons and instructions when they are absent
  2. Have an efficient way of explaining touch concepts
  3. Trigger interesting and unique discussions amongst the students
  4. Archive all their work and make them easily accessible for present and future students
  5. Flip lessons
  6. Help the students in reviewing for upcoming exams
  7. Access potential students in other countries
  8. Find relevant clips and use them as complimentary materials
  9. Personalize feedback to students by sending them private videos on the channel.

These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.


Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Tips for teachers creating a YouTube Channel

Below are some of the tips for teachers who aspire to create successful YouTube channels:

1. Understand how YouTube channel work

It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.

2. Define your content

It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.

3. Shoot your videos

If you decide to shoot the videos on your own, consider the following:

  • Always shoot on landscape
  • Ensure there is adequate light and keep the lighting consistent
  • Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
  • Avoid shakes and keep the shots relatively short
  • Invest in a good camera and good microphone

4. Edit and upload the videos

After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.

5. Create a playlist

When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.

6. Block Video Ads

Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.

7. Add descriptions

Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.

8. Block comments

If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.

9. Add questions to the videos

You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.

10. Promote your channel

If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.

Conclusion

A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:

  1. Give lessons and instructions when they are absent
  2. Have an efficient way of explaining touch concepts
  3. Trigger interesting and unique discussions amongst the students
  4. Archive all their work and make them easily accessible for present and future students
  5. Flip lessons
  6. Help the students in reviewing for upcoming exams
  7. Access potential students in other countries
  8. Find relevant clips and use them as complimentary materials
  9. Personalize feedback to students by sending them private videos on the channel.

These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.


Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Tips for teachers creating a YouTube Channel

Below are some of the tips for teachers who aspire to create successful YouTube channels:

1. Understand how YouTube channel work

It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.

2. Define your content

It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.

3. Shoot your videos

If you decide to shoot the videos on your own, consider the following:

  • Always shoot on landscape
  • Ensure there is adequate light and keep the lighting consistent
  • Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
  • Avoid shakes and keep the shots relatively short
  • Invest in a good camera and good microphone

4. Edit and upload the videos

After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.

5. Create a playlist

When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.

6. Block Video Ads

Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.

7. Add descriptions

Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.

8. Block comments

If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.

9. Add questions to the videos

You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.

10. Promote your channel

If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.

Conclusion

A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.

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Richard Bennett

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  • Title: "SMB Social Media Strategies Infographic Guide"
  • Author: Steven
  • Created at : 2024-06-26 15:42:11
  • Updated at : 2024-06-27 15:42:11
  • Link: https://youtube-clips.techidaily.com/smb-social-media-strategies-infographic-guide/
  • License: This work is licensed under CC BY-NC-SA 4.0.