Reversing the Consequences of a YouTube Ban

How to Avoid and Reverse Strikes on Your YouTube Channel

Richard Bennett

Oct 26, 2023• Proven solutions

0

Do you monetize your videos? Or, do you like to Livestream? These are two perks of having a YouTube account in good standing. You can lose these privileges, have your ability to post videos frozen, and even have your account terminated if you start accumulating strikes.

If you receive a strike, you will usually be able to get rid of it. This article will show you how.

Table of Content:

1. Copyright Strikes

2. Wrongful Copyright Strikes

3. Community Guidelines Strikes

There are two types of strikes: Community Guideline Strikes and Copyright Strikes. Your account and all your videos will be deleted if you get three of either one of these types of strikes, but YouTube is fair about how these strikes are given out and how you can reverse them.

1. Copyright Strikes

You get a copyright strike when you use media in your video which someone else owns the copyrights to. Music, clips, photographs, and sound effects are examples of the kinds of media you may use that could be owned by someone else.

The most obvious way to earn a copyright strike is to repost content which you did not create, i.e. clips from a television show or a popular song. If you know that the content you got a strike for was not yours and did not fall under ‘fair use ’, then there are two ways you can resolve it.

1. You can complete YouTube’s simple course on copyright infringement (Copyright School ) and wait three months. Copyright strikes expire in three months so long as you complete the course (they will not expire if you don’t take the course).

2. you can contact the holder of the copyright and ask them to retract their claim. You will probably have to offer to delete your video. Keep in mind that it is completely up to the rights holder whether you deleting your video is enough for them to retract their claim. They are allowed to say ‘no’.

Deleting your video, especially if you do so without contacting the rights holder, will not automatically reverse your copyright strike.

The majority of copyright strikes that you as a YouTube creator receive – if you receive any – will not be as black and white as ‘someone else owns it, you shouldn’t have used it’. If you know that you have a license to use the song or other media you got the strike for, or feel like your use of a clip falls under ‘fair use’, then your path to reversing the strike will be different.

2. Wrongful Copyright Strikes

YouTube’s system for detecting copyright infringement is automated. This means that you can get a copyright strike without actually breaking any rules. These strikes are generally easy to reverse.

For creators, the most common instance of this is being flagged for using copyrighted music. When you download royalty-free music – whether you download it for free or pay for it – you might not realize that that music is still copyrighted to someone else and can still be flagged by YouTube’s system.

If this has happened to you, reversing it is simple.

1. Submit a counter-notification through the form provided and include either your licensing information or a link to where it can be found online.

2. After you submit your counter-notification, the copyright holder will have 10 business days to respond. Since in this scenario the rights holder will know they have allowed their content to be licensed out, there should be no conflict and your video will be reinstated.

‘Fair use’ is another thing YouTube’s system has no way of detecting. ‘Fair use’ means that you are using content that you do not own, and which you do not have a license to use, but that you are using it in a way that is legally protected. Satire, criticism, education, and news reporting are areas that may be protected by fair use, although every situation is different.

There is no situation in which crediting a rights holder, adding a disclaimer, or simply not monetizing your video will make it fair use.

To reverse a copyright strike where you believe your video should be protected as ‘fair use’, submit a counter-notification through the web form YouTube provides. The rights holder will have 10 business days to provide YouTube with evidence that they have initiated a court action against your content. There is a chance that they will not agree with you about the ‘fair use’ status of your video. You could be in for a bit of a fight.

If your account has been suspended for accumulating multiple strikes, you will no longer be able to access the online counter-notification form and will have to send a free-form counter-notification. Information on that can be found here .

3. Community Guidelines Strikes

Most video creators – people who post vlogs, travel videos, and various kinds of tutorials – will never receive this type of strike. Sexual content, hateful content, threats, and scams are among the things you could post which would result in a community guidelines strike. Creators, in general, are not interested in posting cruel or graphic content.

The only thing some video creators might have to be careful of is misleading metadata. You can get community guidelines to strike for intentionally using the title, tags, and description of your video to build up an expectation of the content your video does not deliver on. For example, if you post a personal vlog and title it ‘Call of Duty Review’ to try and capitalize on people who might be searching for gaming videos then you might receive a strike.

Blatantly using keywords that have nothing to do with your content is not something you can do accidentally, but it is possible to be misleading in your metadata without trying to be dishonest. YouTube is a very competitive place, and many creators are turning towards title strategies which could be considered ‘clickbait’. If you say in your title that you had a baby, but reveal in your actual video that ‘had a baby’ meant ‘wrote a new song’, will that get you a community guidelines strike? Probably not, but it can be a thin line.

In general, just don’t mention anything in your title or tags which you do not talk about in your video.

Community Guidelines strikes expire after three months. As long as you only have one strike, it will not affect your channel or what you can do on YouTube. If you receive a second strike within the three months of your first strike, you will lose the ability to post videos for two weeks. If you receive a third strike before either of your previous strikes has expired, your account will be terminated.

Have you experienced a copyright strike against your YouTube channel? Let us know what happened in the comments.

Create Original Videos with Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Do you monetize your videos? Or, do you like to Livestream? These are two perks of having a YouTube account in good standing. You can lose these privileges, have your ability to post videos frozen, and even have your account terminated if you start accumulating strikes.

If you receive a strike, you will usually be able to get rid of it. This article will show you how.

Table of Content:

1. Copyright Strikes

2. Wrongful Copyright Strikes

3. Community Guidelines Strikes

There are two types of strikes: Community Guideline Strikes and Copyright Strikes. Your account and all your videos will be deleted if you get three of either one of these types of strikes, but YouTube is fair about how these strikes are given out and how you can reverse them.

1. Copyright Strikes

You get a copyright strike when you use media in your video which someone else owns the copyrights to. Music, clips, photographs, and sound effects are examples of the kinds of media you may use that could be owned by someone else.

The most obvious way to earn a copyright strike is to repost content which you did not create, i.e. clips from a television show or a popular song. If you know that the content you got a strike for was not yours and did not fall under ‘fair use ’, then there are two ways you can resolve it.

1. You can complete YouTube’s simple course on copyright infringement (Copyright School ) and wait three months. Copyright strikes expire in three months so long as you complete the course (they will not expire if you don’t take the course).

2. you can contact the holder of the copyright and ask them to retract their claim. You will probably have to offer to delete your video. Keep in mind that it is completely up to the rights holder whether you deleting your video is enough for them to retract their claim. They are allowed to say ‘no’.

Deleting your video, especially if you do so without contacting the rights holder, will not automatically reverse your copyright strike.

The majority of copyright strikes that you as a YouTube creator receive – if you receive any – will not be as black and white as ‘someone else owns it, you shouldn’t have used it’. If you know that you have a license to use the song or other media you got the strike for, or feel like your use of a clip falls under ‘fair use’, then your path to reversing the strike will be different.

2. Wrongful Copyright Strikes

YouTube’s system for detecting copyright infringement is automated. This means that you can get a copyright strike without actually breaking any rules. These strikes are generally easy to reverse.

For creators, the most common instance of this is being flagged for using copyrighted music. When you download royalty-free music – whether you download it for free or pay for it – you might not realize that that music is still copyrighted to someone else and can still be flagged by YouTube’s system.

If this has happened to you, reversing it is simple.

1. Submit a counter-notification through the form provided and include either your licensing information or a link to where it can be found online.

2. After you submit your counter-notification, the copyright holder will have 10 business days to respond. Since in this scenario the rights holder will know they have allowed their content to be licensed out, there should be no conflict and your video will be reinstated.

‘Fair use’ is another thing YouTube’s system has no way of detecting. ‘Fair use’ means that you are using content that you do not own, and which you do not have a license to use, but that you are using it in a way that is legally protected. Satire, criticism, education, and news reporting are areas that may be protected by fair use, although every situation is different.

There is no situation in which crediting a rights holder, adding a disclaimer, or simply not monetizing your video will make it fair use.

To reverse a copyright strike where you believe your video should be protected as ‘fair use’, submit a counter-notification through the web form YouTube provides. The rights holder will have 10 business days to provide YouTube with evidence that they have initiated a court action against your content. There is a chance that they will not agree with you about the ‘fair use’ status of your video. You could be in for a bit of a fight.

If your account has been suspended for accumulating multiple strikes, you will no longer be able to access the online counter-notification form and will have to send a free-form counter-notification. Information on that can be found here .

3. Community Guidelines Strikes

Most video creators – people who post vlogs, travel videos, and various kinds of tutorials – will never receive this type of strike. Sexual content, hateful content, threats, and scams are among the things you could post which would result in a community guidelines strike. Creators, in general, are not interested in posting cruel or graphic content.

The only thing some video creators might have to be careful of is misleading metadata. You can get community guidelines to strike for intentionally using the title, tags, and description of your video to build up an expectation of the content your video does not deliver on. For example, if you post a personal vlog and title it ‘Call of Duty Review’ to try and capitalize on people who might be searching for gaming videos then you might receive a strike.

Blatantly using keywords that have nothing to do with your content is not something you can do accidentally, but it is possible to be misleading in your metadata without trying to be dishonest. YouTube is a very competitive place, and many creators are turning towards title strategies which could be considered ‘clickbait’. If you say in your title that you had a baby, but reveal in your actual video that ‘had a baby’ meant ‘wrote a new song’, will that get you a community guidelines strike? Probably not, but it can be a thin line.

In general, just don’t mention anything in your title or tags which you do not talk about in your video.

Community Guidelines strikes expire after three months. As long as you only have one strike, it will not affect your channel or what you can do on YouTube. If you receive a second strike within the three months of your first strike, you will lose the ability to post videos for two weeks. If you receive a third strike before either of your previous strikes has expired, your account will be terminated.

Have you experienced a copyright strike against your YouTube channel? Let us know what happened in the comments.

Create Original Videos with Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Do you monetize your videos? Or, do you like to Livestream? These are two perks of having a YouTube account in good standing. You can lose these privileges, have your ability to post videos frozen, and even have your account terminated if you start accumulating strikes.

If you receive a strike, you will usually be able to get rid of it. This article will show you how.

Table of Content:

1. Copyright Strikes

2. Wrongful Copyright Strikes

3. Community Guidelines Strikes

There are two types of strikes: Community Guideline Strikes and Copyright Strikes. Your account and all your videos will be deleted if you get three of either one of these types of strikes, but YouTube is fair about how these strikes are given out and how you can reverse them.

1. Copyright Strikes

You get a copyright strike when you use media in your video which someone else owns the copyrights to. Music, clips, photographs, and sound effects are examples of the kinds of media you may use that could be owned by someone else.

The most obvious way to earn a copyright strike is to repost content which you did not create, i.e. clips from a television show or a popular song. If you know that the content you got a strike for was not yours and did not fall under ‘fair use ’, then there are two ways you can resolve it.

1. You can complete YouTube’s simple course on copyright infringement (Copyright School ) and wait three months. Copyright strikes expire in three months so long as you complete the course (they will not expire if you don’t take the course).

2. you can contact the holder of the copyright and ask them to retract their claim. You will probably have to offer to delete your video. Keep in mind that it is completely up to the rights holder whether you deleting your video is enough for them to retract their claim. They are allowed to say ‘no’.

Deleting your video, especially if you do so without contacting the rights holder, will not automatically reverse your copyright strike.

The majority of copyright strikes that you as a YouTube creator receive – if you receive any – will not be as black and white as ‘someone else owns it, you shouldn’t have used it’. If you know that you have a license to use the song or other media you got the strike for, or feel like your use of a clip falls under ‘fair use’, then your path to reversing the strike will be different.

2. Wrongful Copyright Strikes

YouTube’s system for detecting copyright infringement is automated. This means that you can get a copyright strike without actually breaking any rules. These strikes are generally easy to reverse.

For creators, the most common instance of this is being flagged for using copyrighted music. When you download royalty-free music – whether you download it for free or pay for it – you might not realize that that music is still copyrighted to someone else and can still be flagged by YouTube’s system.

If this has happened to you, reversing it is simple.

1. Submit a counter-notification through the form provided and include either your licensing information or a link to where it can be found online.

2. After you submit your counter-notification, the copyright holder will have 10 business days to respond. Since in this scenario the rights holder will know they have allowed their content to be licensed out, there should be no conflict and your video will be reinstated.

‘Fair use’ is another thing YouTube’s system has no way of detecting. ‘Fair use’ means that you are using content that you do not own, and which you do not have a license to use, but that you are using it in a way that is legally protected. Satire, criticism, education, and news reporting are areas that may be protected by fair use, although every situation is different.

There is no situation in which crediting a rights holder, adding a disclaimer, or simply not monetizing your video will make it fair use.

To reverse a copyright strike where you believe your video should be protected as ‘fair use’, submit a counter-notification through the web form YouTube provides. The rights holder will have 10 business days to provide YouTube with evidence that they have initiated a court action against your content. There is a chance that they will not agree with you about the ‘fair use’ status of your video. You could be in for a bit of a fight.

If your account has been suspended for accumulating multiple strikes, you will no longer be able to access the online counter-notification form and will have to send a free-form counter-notification. Information on that can be found here .

3. Community Guidelines Strikes

Most video creators – people who post vlogs, travel videos, and various kinds of tutorials – will never receive this type of strike. Sexual content, hateful content, threats, and scams are among the things you could post which would result in a community guidelines strike. Creators, in general, are not interested in posting cruel or graphic content.

The only thing some video creators might have to be careful of is misleading metadata. You can get community guidelines to strike for intentionally using the title, tags, and description of your video to build up an expectation of the content your video does not deliver on. For example, if you post a personal vlog and title it ‘Call of Duty Review’ to try and capitalize on people who might be searching for gaming videos then you might receive a strike.

Blatantly using keywords that have nothing to do with your content is not something you can do accidentally, but it is possible to be misleading in your metadata without trying to be dishonest. YouTube is a very competitive place, and many creators are turning towards title strategies which could be considered ‘clickbait’. If you say in your title that you had a baby, but reveal in your actual video that ‘had a baby’ meant ‘wrote a new song’, will that get you a community guidelines strike? Probably not, but it can be a thin line.

In general, just don’t mention anything in your title or tags which you do not talk about in your video.

Community Guidelines strikes expire after three months. As long as you only have one strike, it will not affect your channel or what you can do on YouTube. If you receive a second strike within the three months of your first strike, you will lose the ability to post videos for two weeks. If you receive a third strike before either of your previous strikes has expired, your account will be terminated.

Have you experienced a copyright strike against your YouTube channel? Let us know what happened in the comments.

Create Original Videos with Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Do you monetize your videos? Or, do you like to Livestream? These are two perks of having a YouTube account in good standing. You can lose these privileges, have your ability to post videos frozen, and even have your account terminated if you start accumulating strikes.

If you receive a strike, you will usually be able to get rid of it. This article will show you how.

Table of Content:

1. Copyright Strikes

2. Wrongful Copyright Strikes

3. Community Guidelines Strikes

There are two types of strikes: Community Guideline Strikes and Copyright Strikes. Your account and all your videos will be deleted if you get three of either one of these types of strikes, but YouTube is fair about how these strikes are given out and how you can reverse them.

1. Copyright Strikes

You get a copyright strike when you use media in your video which someone else owns the copyrights to. Music, clips, photographs, and sound effects are examples of the kinds of media you may use that could be owned by someone else.

The most obvious way to earn a copyright strike is to repost content which you did not create, i.e. clips from a television show or a popular song. If you know that the content you got a strike for was not yours and did not fall under ‘fair use ’, then there are two ways you can resolve it.

1. You can complete YouTube’s simple course on copyright infringement (Copyright School ) and wait three months. Copyright strikes expire in three months so long as you complete the course (they will not expire if you don’t take the course).

2. you can contact the holder of the copyright and ask them to retract their claim. You will probably have to offer to delete your video. Keep in mind that it is completely up to the rights holder whether you deleting your video is enough for them to retract their claim. They are allowed to say ‘no’.

Deleting your video, especially if you do so without contacting the rights holder, will not automatically reverse your copyright strike.

The majority of copyright strikes that you as a YouTube creator receive – if you receive any – will not be as black and white as ‘someone else owns it, you shouldn’t have used it’. If you know that you have a license to use the song or other media you got the strike for, or feel like your use of a clip falls under ‘fair use’, then your path to reversing the strike will be different.

2. Wrongful Copyright Strikes

YouTube’s system for detecting copyright infringement is automated. This means that you can get a copyright strike without actually breaking any rules. These strikes are generally easy to reverse.

For creators, the most common instance of this is being flagged for using copyrighted music. When you download royalty-free music – whether you download it for free or pay for it – you might not realize that that music is still copyrighted to someone else and can still be flagged by YouTube’s system.

If this has happened to you, reversing it is simple.

1. Submit a counter-notification through the form provided and include either your licensing information or a link to where it can be found online.

2. After you submit your counter-notification, the copyright holder will have 10 business days to respond. Since in this scenario the rights holder will know they have allowed their content to be licensed out, there should be no conflict and your video will be reinstated.

‘Fair use’ is another thing YouTube’s system has no way of detecting. ‘Fair use’ means that you are using content that you do not own, and which you do not have a license to use, but that you are using it in a way that is legally protected. Satire, criticism, education, and news reporting are areas that may be protected by fair use, although every situation is different.

There is no situation in which crediting a rights holder, adding a disclaimer, or simply not monetizing your video will make it fair use.

To reverse a copyright strike where you believe your video should be protected as ‘fair use’, submit a counter-notification through the web form YouTube provides. The rights holder will have 10 business days to provide YouTube with evidence that they have initiated a court action against your content. There is a chance that they will not agree with you about the ‘fair use’ status of your video. You could be in for a bit of a fight.

If your account has been suspended for accumulating multiple strikes, you will no longer be able to access the online counter-notification form and will have to send a free-form counter-notification. Information on that can be found here .

3. Community Guidelines Strikes

Most video creators – people who post vlogs, travel videos, and various kinds of tutorials – will never receive this type of strike. Sexual content, hateful content, threats, and scams are among the things you could post which would result in a community guidelines strike. Creators, in general, are not interested in posting cruel or graphic content.

The only thing some video creators might have to be careful of is misleading metadata. You can get community guidelines to strike for intentionally using the title, tags, and description of your video to build up an expectation of the content your video does not deliver on. For example, if you post a personal vlog and title it ‘Call of Duty Review’ to try and capitalize on people who might be searching for gaming videos then you might receive a strike.

Blatantly using keywords that have nothing to do with your content is not something you can do accidentally, but it is possible to be misleading in your metadata without trying to be dishonest. YouTube is a very competitive place, and many creators are turning towards title strategies which could be considered ‘clickbait’. If you say in your title that you had a baby, but reveal in your actual video that ‘had a baby’ meant ‘wrote a new song’, will that get you a community guidelines strike? Probably not, but it can be a thin line.

In general, just don’t mention anything in your title or tags which you do not talk about in your video.

Community Guidelines strikes expire after three months. As long as you only have one strike, it will not affect your channel or what you can do on YouTube. If you receive a second strike within the three months of your first strike, you will lose the ability to post videos for two weeks. If you receive a third strike before either of your previous strikes has expired, your account will be terminated.

Have you experienced a copyright strike against your YouTube channel? Let us know what happened in the comments.

Create Original Videos with Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Celebrating Beauty Innovators: YouTube’s Elite List

10 Most Popular Beauty Gurus on YouTube in 2024

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

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Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

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Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

---

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

---

Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

---

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

---

Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

---

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

---

Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2.Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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