Craft Your Content Cross-Pollination with YouTube+TikTok

Best Video Editor for Beginners on Windows and Mac

Wondershare Filmora is one of the most popular video editing software among TikTokers , download and have a try.

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There is no better time for singers, actors, and content creators to join TikTok. With over a billion downloads, TikTok is now more influential than ever. Here, you can consider all TikTok users to be prospective audiences or followers. Videos go viral every day, and a substantial portion of them come from a single source: TikTok.

The massively popular short-video app is the latest craze, with individuals from all over the world using it to watch and produce content. Instagram stars, YouTube stars, and even real-life movie stars have switched to this platform, so what’s stopping you? It has so much to offer. Both seem to work in a connected way as Tiktok stars are seen converting videos from YouTube to TikTok.

In this article

01 How to Link a YouTube Video to TikTok Post?

02 How to Convert YouTube Video and Post to TikTok? [3 ways]

Part 1: How to Link a YouTube Video to TikTok Post?

There is no social network available online that gives more relevancy, popularity, and engagement than TikTok. Even though Tiktok’s operations were only launched outside of China a few years ago, Tiktok has entirely taken over the social sphere when it comes to producing amusing and enjoyable short videos, which has been seen after a very long time after the app ‘VINE’ was shut down back in 2016.

You can reap multiple benefits if you’re a content creator by connecting all your social media platforms. You can extend your reach and exposure to an immense number of people by linking your YouTube video to the TikTok post. Let’s look at your options of connecting videos from YouTube to TikTok and highlight how to connect TikTok to YouTube.

Step 1: Open the TikTok app on your phone and tap on your profile option.

Step 2: Tap on the edit profile option and further select Add YouTube to Your Profile option.

Note: If you haven’t previously linked your YouTube account to your TikTok channel, tapping on this will very certainly take you to another page with the Google login screen.

Step 3: Click on “Allow” option. By tapping on this, your YouTube channel will display as a link in your bio area.

Note: However, as we continue with this knowledge, it is worth noting that when you put your channel description and links under the videos you publish, the link is not always clickable. It is recommended that you keep with the bio section and conclude your short films by urging your viewers to visit your YouTube channel, which is included in the bio of your Tiktok profile.

Part 2: How to Convert YouTube Video and Post to TikTok? [3 ways]

Further, we feel that differences in posting (such as formats, aspect ratios , and durations) should be accounted for when YouTube videos are converted into TikTok videos. Tiktok offers a 9:16 aspect ratio compared to most videos on YouTube, where the aspect ratio is primarily 16:9.

As for the format, the resolution can only be set to 1080p since TikTok only supports it to utilize the entire canvas. Tiktok is a platform that promotes videos ranging from 15 seconds to 3 minutes, compared to its initial support for content up to 15 seconds only. You will most likely have to resize your video if you plan to share it on Tiktok with all the above elements. Here are some of the video dimension details for TikTok.

• Dimensions: 1080 x 1920
• Resolution: 9:16 Aspect Ratio
• File Format:.mp4 or .mov
• Code: encoded

We might have left you perplexed with all the information about how to connect TikTok to YouTube, but don’t worry, here are a variety of apps and a step-by-step guide for posting your videos on Tiktok without any issues.

1. Kapwing Studio

Within the various applications available, Kapwing Studio provides users with support and resources to help them edit and convert their YouTube videos to TikTok. It allows creators to upload the video from anywhere, anytime, via media library support since it is a web-base video editor. Moreover, Kapwing supports .mp4, .mov, .png, .gif, .jpg, .avi and plenty of other formats as well. All in all, Kapwing can be a complete transcoding and conversion package to optimize and convert your YouTube videos to post on TikTok.

Step 1: Copy the YouTube Video’s link

To get started, go to YouTube and search for the video you wish to convert. You can copy the link by right-clicking on YouTube’s video and paste it on Kapwing directly.

Note: Alternatively, if you’re already logged in, choose Create New Project. This will lead you to the Kapwing Studio, on which you can access all of Kapwing’s video editing capabilities in a single location.

Step 2: Resize YouTube video to 9:16

Double click the video in the timeline, and then click the Crop menu on the right top corner. To convert a YouTube video to TikTok, click the 9:16 option to start. Or, you can move the handles in the timeline until it reaches the precise length you need.

Note: When you process your video, make sure it has a 9:16 aspect ratio so it will fit on TikTok.

Step 3: Download & share on TikTok!

After you’ve uploaded your video to the Studio, just select the Export Video option in the upper right corner to save your video and share it on TikTok.

2. Kamua

On TikTok, content always takes precedence. One strategy to grow your TikTok audience is to convert your existing YouTube videos to post, and Kamua is the perfect tool for this! Kamua, a cloud-based video tool, allows creators to resize, crop, edit and save videos. Everything, including cutting, retouching, and repurposing of the video, is available in a single place.

Perhaps you have some daring, humorous, or legendary videos in a neglected collection that would be perfect for a TikTok trend or challenge- it’s time to edit them with Kamua! Transforming Landscape films vertically into the 9:16 aspect ratio is now easier and faster than ever before with Kamua.

Step 1: Copy the YouTube Video link and paste it into the Kamua.

Note: You can right-click on any video on YouTube to copy the link or click on the Share option.

Step 2: To turn on AutoCrop, select the Portrait (9:16) setting under the Settings menu on the left. You can also choose Remove Black Bars to resize the video.

Note: To preview how your videos would look on a TikTok mobile app, click the Phone symbol underneath the video

Step 3: Once done, click on the render project option in the below right corner to save the optimized video file. To watch the final video or to download it, click on the Outputs option. From here, you can watch as well as download your video.

3. Use Auto Reframe Feature in Filmora Video Editor

Auto Reframe , as clear from the name, can automatically visualize and detect the video’s focal point to resize or crop it in an optimal way. The Auto Reframe tool can identify a moving item in any video and rapidly trim it to multiple aspect ratios. What initially took hours, if not days, of editing may now be completed in moments with Filmora. You can also manually set the focal point in any video to adjust the aspect ratio and preferences as per your choice.

If you frequently have to upload videos to your social networking networks such as YouTube, Instagram, Facebook, and TikTok, Filmora will ease your life! We’ll teach you how to utilize Filmora’s Auto-Reframe option to reframe sequences for your YouTube to TikTok videos in the below-listed steps.

Step 1: Start by Launching Filmora on your device. Choose the Auto Reframe option from the starting window.

Step 2:Click on Import Media and select the video file you wish to convert. A separate dialogue box will open. From here, choose the aspect ratio and click on Analyze. The reframing process will start automatically.

You can choose from five different aspect ratios: square (1:1), vertical (9:16), standard (4:3), widescreen (16:9), and cinema (21:9). You can also adjust the frame’s dimensions by moving the crop box.

Step 3: When you’re through with the adjustments and reframing, click the Export option to preserve your work.

Note: Click Save after you enter a file name and select a destination folder. Add music, titles, effects, or transitions to improve the clip. You can move the clip to the timeline for more editing. You can share and save your video on TikTok once you have completed editing by clicking the Export option.

This vido tutorial introduces several ways to convert a 16:9 YouTube video to TikTok in Filmora. Download this smart auto reframe tool now and have a try.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

Good luck with your endeavors as a content creator, musician, comedian, or whatever else you choose. This article heavily emphasized on how you can convert YouTube to TikTok and be famous. Still, you can also reverse this process by posting your TikTok username on YouTube and in your YouTube videos. We hope this article has proved out to be helpful, if you have any further questions, don’t hesitate to contact us.

Try It Free Try It Free

There is no better time for singers, actors, and content creators to join TikTok. With over a billion downloads, TikTok is now more influential than ever. Here, you can consider all TikTok users to be prospective audiences or followers. Videos go viral every day, and a substantial portion of them come from a single source: TikTok.

The massively popular short-video app is the latest craze, with individuals from all over the world using it to watch and produce content. Instagram stars, YouTube stars, and even real-life movie stars have switched to this platform, so what’s stopping you? It has so much to offer. Both seem to work in a connected way as Tiktok stars are seen converting videos from YouTube to TikTok.

In this article

01 How to Link a YouTube Video to TikTok Post?

02 How to Convert YouTube Video and Post to TikTok? [3 ways]

Part 1: How to Link a YouTube Video to TikTok Post?

There is no social network available online that gives more relevancy, popularity, and engagement than TikTok. Even though Tiktok’s operations were only launched outside of China a few years ago, Tiktok has entirely taken over the social sphere when it comes to producing amusing and enjoyable short videos, which has been seen after a very long time after the app ‘VINE’ was shut down back in 2016.

You can reap multiple benefits if you’re a content creator by connecting all your social media platforms. You can extend your reach and exposure to an immense number of people by linking your YouTube video to the TikTok post. Let’s look at your options of connecting videos from YouTube to TikTok and highlight how to connect TikTok to YouTube.

Step 1: Open the TikTok app on your phone and tap on your profile option.

Step 2: Tap on the edit profile option and further select Add YouTube to Your Profile option.

Note: If you haven’t previously linked your YouTube account to your TikTok channel, tapping on this will very certainly take you to another page with the Google login screen.

Step 3: Click on “Allow” option. By tapping on this, your YouTube channel will display as a link in your bio area.

Note: However, as we continue with this knowledge, it is worth noting that when you put your channel description and links under the videos you publish, the link is not always clickable. It is recommended that you keep with the bio section and conclude your short films by urging your viewers to visit your YouTube channel, which is included in the bio of your Tiktok profile.

Part 2: How to Convert YouTube Video and Post to TikTok? [3 ways]

Further, we feel that differences in posting (such as formats, aspect ratios , and durations) should be accounted for when YouTube videos are converted into TikTok videos. Tiktok offers a 9:16 aspect ratio compared to most videos on YouTube, where the aspect ratio is primarily 16:9.

As for the format, the resolution can only be set to 1080p since TikTok only supports it to utilize the entire canvas. Tiktok is a platform that promotes videos ranging from 15 seconds to 3 minutes, compared to its initial support for content up to 15 seconds only. You will most likely have to resize your video if you plan to share it on Tiktok with all the above elements. Here are some of the video dimension details for TikTok.

• Dimensions: 1080 x 1920
• Resolution: 9:16 Aspect Ratio
• File Format:.mp4 or .mov
• Code: encoded

We might have left you perplexed with all the information about how to connect TikTok to YouTube, but don’t worry, here are a variety of apps and a step-by-step guide for posting your videos on Tiktok without any issues.

1. Kapwing Studio

Within the various applications available, Kapwing Studio provides users with support and resources to help them edit and convert their YouTube videos to TikTok. It allows creators to upload the video from anywhere, anytime, via media library support since it is a web-base video editor. Moreover, Kapwing supports .mp4, .mov, .png, .gif, .jpg, .avi and plenty of other formats as well. All in all, Kapwing can be a complete transcoding and conversion package to optimize and convert your YouTube videos to post on TikTok.

Step 1: Copy the YouTube Video’s link

To get started, go to YouTube and search for the video you wish to convert. You can copy the link by right-clicking on YouTube’s video and paste it on Kapwing directly.

Note: Alternatively, if you’re already logged in, choose Create New Project. This will lead you to the Kapwing Studio, on which you can access all of Kapwing’s video editing capabilities in a single location.

Step 2: Resize YouTube video to 9:16

Double click the video in the timeline, and then click the Crop menu on the right top corner. To convert a YouTube video to TikTok, click the 9:16 option to start. Or, you can move the handles in the timeline until it reaches the precise length you need.

Note: When you process your video, make sure it has a 9:16 aspect ratio so it will fit on TikTok.

Step 3: Download & share on TikTok!

After you’ve uploaded your video to the Studio, just select the Export Video option in the upper right corner to save your video and share it on TikTok.

2. Kamua

On TikTok, content always takes precedence. One strategy to grow your TikTok audience is to convert your existing YouTube videos to post, and Kamua is the perfect tool for this! Kamua, a cloud-based video tool, allows creators to resize, crop, edit and save videos. Everything, including cutting, retouching, and repurposing of the video, is available in a single place.

Perhaps you have some daring, humorous, or legendary videos in a neglected collection that would be perfect for a TikTok trend or challenge- it’s time to edit them with Kamua! Transforming Landscape films vertically into the 9:16 aspect ratio is now easier and faster than ever before with Kamua.

Step 1: Copy the YouTube Video link and paste it into the Kamua.

Note: You can right-click on any video on YouTube to copy the link or click on the Share option.

Step 2: To turn on AutoCrop, select the Portrait (9:16) setting under the Settings menu on the left. You can also choose Remove Black Bars to resize the video.

Note: To preview how your videos would look on a TikTok mobile app, click the Phone symbol underneath the video

Step 3: Once done, click on the render project option in the below right corner to save the optimized video file. To watch the final video or to download it, click on the Outputs option. From here, you can watch as well as download your video.

3. Use Auto Reframe Feature in Filmora Video Editor

Auto Reframe , as clear from the name, can automatically visualize and detect the video’s focal point to resize or crop it in an optimal way. The Auto Reframe tool can identify a moving item in any video and rapidly trim it to multiple aspect ratios. What initially took hours, if not days, of editing may now be completed in moments with Filmora. You can also manually set the focal point in any video to adjust the aspect ratio and preferences as per your choice.

If you frequently have to upload videos to your social networking networks such as YouTube, Instagram, Facebook, and TikTok, Filmora will ease your life! We’ll teach you how to utilize Filmora’s Auto-Reframe option to reframe sequences for your YouTube to TikTok videos in the below-listed steps.

Step 1: Start by Launching Filmora on your device. Choose the Auto Reframe option from the starting window.

Step 2:Click on Import Media and select the video file you wish to convert. A separate dialogue box will open. From here, choose the aspect ratio and click on Analyze. The reframing process will start automatically.

You can choose from five different aspect ratios: square (1:1), vertical (9:16), standard (4:3), widescreen (16:9), and cinema (21:9). You can also adjust the frame’s dimensions by moving the crop box.

Step 3: When you’re through with the adjustments and reframing, click the Export option to preserve your work.

Note: Click Save after you enter a file name and select a destination folder. Add music, titles, effects, or transitions to improve the clip. You can move the clip to the timeline for more editing. You can share and save your video on TikTok once you have completed editing by clicking the Export option.

This vido tutorial introduces several ways to convert a 16:9 YouTube video to TikTok in Filmora. Download this smart auto reframe tool now and have a try.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

Good luck with your endeavors as a content creator, musician, comedian, or whatever else you choose. This article heavily emphasized on how you can convert YouTube to TikTok and be famous. Still, you can also reverse this process by posting your TikTok username on YouTube and in your YouTube videos. We hope this article has proved out to be helpful, if you have any further questions, don’t hesitate to contact us.

Try It Free Try It Free

There is no better time for singers, actors, and content creators to join TikTok. With over a billion downloads, TikTok is now more influential than ever. Here, you can consider all TikTok users to be prospective audiences or followers. Videos go viral every day, and a substantial portion of them come from a single source: TikTok.

The massively popular short-video app is the latest craze, with individuals from all over the world using it to watch and produce content. Instagram stars, YouTube stars, and even real-life movie stars have switched to this platform, so what’s stopping you? It has so much to offer. Both seem to work in a connected way as Tiktok stars are seen converting videos from YouTube to TikTok.

In this article

01 How to Link a YouTube Video to TikTok Post?

02 How to Convert YouTube Video and Post to TikTok? [3 ways]

Part 1: How to Link a YouTube Video to TikTok Post?

There is no social network available online that gives more relevancy, popularity, and engagement than TikTok. Even though Tiktok’s operations were only launched outside of China a few years ago, Tiktok has entirely taken over the social sphere when it comes to producing amusing and enjoyable short videos, which has been seen after a very long time after the app ‘VINE’ was shut down back in 2016.

You can reap multiple benefits if you’re a content creator by connecting all your social media platforms. You can extend your reach and exposure to an immense number of people by linking your YouTube video to the TikTok post. Let’s look at your options of connecting videos from YouTube to TikTok and highlight how to connect TikTok to YouTube.

Step 1: Open the TikTok app on your phone and tap on your profile option.

Step 2: Tap on the edit profile option and further select Add YouTube to Your Profile option.

Note: If you haven’t previously linked your YouTube account to your TikTok channel, tapping on this will very certainly take you to another page with the Google login screen.

Step 3: Click on “Allow” option. By tapping on this, your YouTube channel will display as a link in your bio area.

Note: However, as we continue with this knowledge, it is worth noting that when you put your channel description and links under the videos you publish, the link is not always clickable. It is recommended that you keep with the bio section and conclude your short films by urging your viewers to visit your YouTube channel, which is included in the bio of your Tiktok profile.

Part 2: How to Convert YouTube Video and Post to TikTok? [3 ways]

Further, we feel that differences in posting (such as formats, aspect ratios , and durations) should be accounted for when YouTube videos are converted into TikTok videos. Tiktok offers a 9:16 aspect ratio compared to most videos on YouTube, where the aspect ratio is primarily 16:9.

As for the format, the resolution can only be set to 1080p since TikTok only supports it to utilize the entire canvas. Tiktok is a platform that promotes videos ranging from 15 seconds to 3 minutes, compared to its initial support for content up to 15 seconds only. You will most likely have to resize your video if you plan to share it on Tiktok with all the above elements. Here are some of the video dimension details for TikTok.

• Dimensions: 1080 x 1920
• Resolution: 9:16 Aspect Ratio
• File Format:.mp4 or .mov
• Code: encoded

We might have left you perplexed with all the information about how to connect TikTok to YouTube, but don’t worry, here are a variety of apps and a step-by-step guide for posting your videos on Tiktok without any issues.

1. Kapwing Studio

Within the various applications available, Kapwing Studio provides users with support and resources to help them edit and convert their YouTube videos to TikTok. It allows creators to upload the video from anywhere, anytime, via media library support since it is a web-base video editor. Moreover, Kapwing supports .mp4, .mov, .png, .gif, .jpg, .avi and plenty of other formats as well. All in all, Kapwing can be a complete transcoding and conversion package to optimize and convert your YouTube videos to post on TikTok.

Step 1: Copy the YouTube Video’s link

To get started, go to YouTube and search for the video you wish to convert. You can copy the link by right-clicking on YouTube’s video and paste it on Kapwing directly.

Note: Alternatively, if you’re already logged in, choose Create New Project. This will lead you to the Kapwing Studio, on which you can access all of Kapwing’s video editing capabilities in a single location.

Step 2: Resize YouTube video to 9:16

Double click the video in the timeline, and then click the Crop menu on the right top corner. To convert a YouTube video to TikTok, click the 9:16 option to start. Or, you can move the handles in the timeline until it reaches the precise length you need.

Note: When you process your video, make sure it has a 9:16 aspect ratio so it will fit on TikTok.

Step 3: Download & share on TikTok!

After you’ve uploaded your video to the Studio, just select the Export Video option in the upper right corner to save your video and share it on TikTok.

2. Kamua

On TikTok, content always takes precedence. One strategy to grow your TikTok audience is to convert your existing YouTube videos to post, and Kamua is the perfect tool for this! Kamua, a cloud-based video tool, allows creators to resize, crop, edit and save videos. Everything, including cutting, retouching, and repurposing of the video, is available in a single place.

Perhaps you have some daring, humorous, or legendary videos in a neglected collection that would be perfect for a TikTok trend or challenge- it’s time to edit them with Kamua! Transforming Landscape films vertically into the 9:16 aspect ratio is now easier and faster than ever before with Kamua.

Step 1: Copy the YouTube Video link and paste it into the Kamua.

Note: You can right-click on any video on YouTube to copy the link or click on the Share option.

Step 2: To turn on AutoCrop, select the Portrait (9:16) setting under the Settings menu on the left. You can also choose Remove Black Bars to resize the video.

Note: To preview how your videos would look on a TikTok mobile app, click the Phone symbol underneath the video

Step 3: Once done, click on the render project option in the below right corner to save the optimized video file. To watch the final video or to download it, click on the Outputs option. From here, you can watch as well as download your video.

3. Use Auto Reframe Feature in Filmora Video Editor

Auto Reframe , as clear from the name, can automatically visualize and detect the video’s focal point to resize or crop it in an optimal way. The Auto Reframe tool can identify a moving item in any video and rapidly trim it to multiple aspect ratios. What initially took hours, if not days, of editing may now be completed in moments with Filmora. You can also manually set the focal point in any video to adjust the aspect ratio and preferences as per your choice.

If you frequently have to upload videos to your social networking networks such as YouTube, Instagram, Facebook, and TikTok, Filmora will ease your life! We’ll teach you how to utilize Filmora’s Auto-Reframe option to reframe sequences for your YouTube to TikTok videos in the below-listed steps.

Step 1: Start by Launching Filmora on your device. Choose the Auto Reframe option from the starting window.

Step 2:Click on Import Media and select the video file you wish to convert. A separate dialogue box will open. From here, choose the aspect ratio and click on Analyze. The reframing process will start automatically.

You can choose from five different aspect ratios: square (1:1), vertical (9:16), standard (4:3), widescreen (16:9), and cinema (21:9). You can also adjust the frame’s dimensions by moving the crop box.

Step 3: When you’re through with the adjustments and reframing, click the Export option to preserve your work.

Note: Click Save after you enter a file name and select a destination folder. Add music, titles, effects, or transitions to improve the clip. You can move the clip to the timeline for more editing. You can share and save your video on TikTok once you have completed editing by clicking the Export option.

This vido tutorial introduces several ways to convert a 16:9 YouTube video to TikTok in Filmora. Download this smart auto reframe tool now and have a try.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

Good luck with your endeavors as a content creator, musician, comedian, or whatever else you choose. This article heavily emphasized on how you can convert YouTube to TikTok and be famous. Still, you can also reverse this process by posting your TikTok username on YouTube and in your YouTube videos. We hope this article has proved out to be helpful, if you have any further questions, don’t hesitate to contact us.

Try It Free Try It Free

There is no better time for singers, actors, and content creators to join TikTok. With over a billion downloads, TikTok is now more influential than ever. Here, you can consider all TikTok users to be prospective audiences or followers. Videos go viral every day, and a substantial portion of them come from a single source: TikTok.

The massively popular short-video app is the latest craze, with individuals from all over the world using it to watch and produce content. Instagram stars, YouTube stars, and even real-life movie stars have switched to this platform, so what’s stopping you? It has so much to offer. Both seem to work in a connected way as Tiktok stars are seen converting videos from YouTube to TikTok.

In this article

01 How to Link a YouTube Video to TikTok Post?

02 How to Convert YouTube Video and Post to TikTok? [3 ways]

Part 1: How to Link a YouTube Video to TikTok Post?

There is no social network available online that gives more relevancy, popularity, and engagement than TikTok. Even though Tiktok’s operations were only launched outside of China a few years ago, Tiktok has entirely taken over the social sphere when it comes to producing amusing and enjoyable short videos, which has been seen after a very long time after the app ‘VINE’ was shut down back in 2016.

You can reap multiple benefits if you’re a content creator by connecting all your social media platforms. You can extend your reach and exposure to an immense number of people by linking your YouTube video to the TikTok post. Let’s look at your options of connecting videos from YouTube to TikTok and highlight how to connect TikTok to YouTube.

Step 1: Open the TikTok app on your phone and tap on your profile option.

Step 2: Tap on the edit profile option and further select Add YouTube to Your Profile option.

Note: If you haven’t previously linked your YouTube account to your TikTok channel, tapping on this will very certainly take you to another page with the Google login screen.

Step 3: Click on “Allow” option. By tapping on this, your YouTube channel will display as a link in your bio area.

Note: However, as we continue with this knowledge, it is worth noting that when you put your channel description and links under the videos you publish, the link is not always clickable. It is recommended that you keep with the bio section and conclude your short films by urging your viewers to visit your YouTube channel, which is included in the bio of your Tiktok profile.

Part 2: How to Convert YouTube Video and Post to TikTok? [3 ways]

Further, we feel that differences in posting (such as formats, aspect ratios , and durations) should be accounted for when YouTube videos are converted into TikTok videos. Tiktok offers a 9:16 aspect ratio compared to most videos on YouTube, where the aspect ratio is primarily 16:9.

As for the format, the resolution can only be set to 1080p since TikTok only supports it to utilize the entire canvas. Tiktok is a platform that promotes videos ranging from 15 seconds to 3 minutes, compared to its initial support for content up to 15 seconds only. You will most likely have to resize your video if you plan to share it on Tiktok with all the above elements. Here are some of the video dimension details for TikTok.

• Dimensions: 1080 x 1920
• Resolution: 9:16 Aspect Ratio
• File Format:.mp4 or .mov
• Code: encoded

We might have left you perplexed with all the information about how to connect TikTok to YouTube, but don’t worry, here are a variety of apps and a step-by-step guide for posting your videos on Tiktok without any issues.

1. Kapwing Studio

Within the various applications available, Kapwing Studio provides users with support and resources to help them edit and convert their YouTube videos to TikTok. It allows creators to upload the video from anywhere, anytime, via media library support since it is a web-base video editor. Moreover, Kapwing supports .mp4, .mov, .png, .gif, .jpg, .avi and plenty of other formats as well. All in all, Kapwing can be a complete transcoding and conversion package to optimize and convert your YouTube videos to post on TikTok.

Step 1: Copy the YouTube Video’s link

To get started, go to YouTube and search for the video you wish to convert. You can copy the link by right-clicking on YouTube’s video and paste it on Kapwing directly.

Note: Alternatively, if you’re already logged in, choose Create New Project. This will lead you to the Kapwing Studio, on which you can access all of Kapwing’s video editing capabilities in a single location.

Step 2: Resize YouTube video to 9:16

Double click the video in the timeline, and then click the Crop menu on the right top corner. To convert a YouTube video to TikTok, click the 9:16 option to start. Or, you can move the handles in the timeline until it reaches the precise length you need.

Note: When you process your video, make sure it has a 9:16 aspect ratio so it will fit on TikTok.

Step 3: Download & share on TikTok!

After you’ve uploaded your video to the Studio, just select the Export Video option in the upper right corner to save your video and share it on TikTok.

2. Kamua

On TikTok, content always takes precedence. One strategy to grow your TikTok audience is to convert your existing YouTube videos to post, and Kamua is the perfect tool for this! Kamua, a cloud-based video tool, allows creators to resize, crop, edit and save videos. Everything, including cutting, retouching, and repurposing of the video, is available in a single place.

Perhaps you have some daring, humorous, or legendary videos in a neglected collection that would be perfect for a TikTok trend or challenge- it’s time to edit them with Kamua! Transforming Landscape films vertically into the 9:16 aspect ratio is now easier and faster than ever before with Kamua.

Step 1: Copy the YouTube Video link and paste it into the Kamua.

Note: You can right-click on any video on YouTube to copy the link or click on the Share option.

Step 2: To turn on AutoCrop, select the Portrait (9:16) setting under the Settings menu on the left. You can also choose Remove Black Bars to resize the video.

Note: To preview how your videos would look on a TikTok mobile app, click the Phone symbol underneath the video

Step 3: Once done, click on the render project option in the below right corner to save the optimized video file. To watch the final video or to download it, click on the Outputs option. From here, you can watch as well as download your video.

3. Use Auto Reframe Feature in Filmora Video Editor

Auto Reframe , as clear from the name, can automatically visualize and detect the video’s focal point to resize or crop it in an optimal way. The Auto Reframe tool can identify a moving item in any video and rapidly trim it to multiple aspect ratios. What initially took hours, if not days, of editing may now be completed in moments with Filmora. You can also manually set the focal point in any video to adjust the aspect ratio and preferences as per your choice.

If you frequently have to upload videos to your social networking networks such as YouTube, Instagram, Facebook, and TikTok, Filmora will ease your life! We’ll teach you how to utilize Filmora’s Auto-Reframe option to reframe sequences for your YouTube to TikTok videos in the below-listed steps.

Step 1: Start by Launching Filmora on your device. Choose the Auto Reframe option from the starting window.

Step 2:Click on Import Media and select the video file you wish to convert. A separate dialogue box will open. From here, choose the aspect ratio and click on Analyze. The reframing process will start automatically.

You can choose from five different aspect ratios: square (1:1), vertical (9:16), standard (4:3), widescreen (16:9), and cinema (21:9). You can also adjust the frame’s dimensions by moving the crop box.

Step 3: When you’re through with the adjustments and reframing, click the Export option to preserve your work.

Note: Click Save after you enter a file name and select a destination folder. Add music, titles, effects, or transitions to improve the clip. You can move the clip to the timeline for more editing. You can share and save your video on TikTok once you have completed editing by clicking the Export option.

This vido tutorial introduces several ways to convert a 16:9 YouTube video to TikTok in Filmora. Download this smart auto reframe tool now and have a try.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

Good luck with your endeavors as a content creator, musician, comedian, or whatever else you choose. This article heavily emphasized on how you can convert YouTube to TikTok and be famous. Still, you can also reverse this process by posting your TikTok username on YouTube and in your YouTube videos. We hope this article has proved out to be helpful, if you have any further questions, don’t hesitate to contact us.

Keep Them Coming Back: Top 6 Ways To Enhance Your Audience’s Staying Power on YouTube

6 Ways To Increase Audience Retention on YouTube

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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