[New] Charting Your Path to Success in YouTube's Earnings System

[New] Charting Your Path to Success in YouTube's Earnings System

Steven Lv12

Charting Your Path to Success in YouTube’s Earnings System

YouTube Shorts have become a craze in the recent past as creators try to get the best out of them. These are short, vertical videos that are 60 seconds long. Originally a way of YouTube attempting to compete with TikTok, Shorts have become a household name. However, are YouTube shorts monetized? Can you get paid for YouTube shorts? The increasing interest in monetizing Shorts has inspired many creators working on their video creation. This article answers the question of can YouTube Shorts be monetized and explains how the revenue-sharing model works.

YouTube Shorts Editor A cross-platform helps creators edit the vertical videos quickly and easily!

Free Download Free Download Learn More

Wondershare Filmora 12

Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing

YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?

youtube shorts

Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.

The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down

  • Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
  • YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
  • YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
  • From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.

So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.

Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential

YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:

Eligibility Criteria

If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.

youtube shorts monetization

To be eligible to the YPP, you will need:

  • At least 500 Subscribers
  • At least 3,000 valid public hours in the last 12 months, or
  • At least 3M valid public Shorts views in the last 90 days

This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:

  • Live in a region where the YPP is available
  • Comply with YouTube’s channel monetization policies
  • Have no Community Guidelines strikes on your channel
  • Have an active AdSense account
  • Have 2-step verification turned on for your Google account

How Much Can You Earn With Shorts

YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:

  • James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
  • Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
  • Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
  • Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views

Part 3. How to Start Earning from YouTube Shorts

Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.

Are You Eligible for YouTube Shorts Earnings?

Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.

youtube shorts monetization eligibility

When you become eligible, follow these steps to apply for the YPP program:

  • Sign in to YouTube on a computer or the YouTube Studio app on a mobile
  • Click on your profile picture, and choose YouTube Studio
  • Click Earn on the left menu, then select Apply
  • Click Start to review your eligibility and accept the base terms
  • Click Start to set up an AdSense account. You may also choose to link an existing active one.
  • Your application will be in Progress in the Get Reviewed step.

Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.

How to opt in for YouTube Shorts Monetization

After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:

  • Sign in to YouTube Studio
  • Select Earn in the left menu
  • Click Get Started for every module to review and accept their terms
  • Accept the Base Terms and the Shorts Monetization Module to monetize Shorts

Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.

Other Ways to Monetize YouTube Shorts

The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:

  • Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
  • Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
  • Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
  • Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
  • Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.

Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora

To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.

Auto Reframe

The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:

1. Open Filmora and Select Auto Reframe

After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.

auto reframe 1

2. Launch Directly from the Video

Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.

auto reframe 2

3. Use the Tools Option

You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.

auto reframe 3

Other Filmora Features for Editing Shorts

  • Split Screen Video Editor A choice of pre-made templates to create split-screen videos instantly.
  • Add Text to Video Directly add texts to your videos, including subtitles and captions.
  • Text To Speech Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.

Conclusion

YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,

Free Download Free Download Learn More

Wondershare Filmora 12

Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing

YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?

youtube shorts

Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.

The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down

  • Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
  • YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
  • YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
  • From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.

So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.

Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential

YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:

Eligibility Criteria

If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.

youtube shorts monetization

To be eligible to the YPP, you will need:

  • At least 500 Subscribers
  • At least 3,000 valid public hours in the last 12 months, or
  • At least 3M valid public Shorts views in the last 90 days

This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:

  • Live in a region where the YPP is available
  • Comply with YouTube’s channel monetization policies
  • Have no Community Guidelines strikes on your channel
  • Have an active AdSense account
  • Have 2-step verification turned on for your Google account

How Much Can You Earn With Shorts

YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:

  • James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
  • Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
  • Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
  • Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views

Part 3. How to Start Earning from YouTube Shorts

Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.

Are You Eligible for YouTube Shorts Earnings?

Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.

youtube shorts monetization eligibility

When you become eligible, follow these steps to apply for the YPP program:

  • Sign in to YouTube on a computer or the YouTube Studio app on a mobile
  • Click on your profile picture, and choose YouTube Studio
  • Click Earn on the left menu, then select Apply
  • Click Start to review your eligibility and accept the base terms
  • Click Start to set up an AdSense account. You may also choose to link an existing active one.
  • Your application will be in Progress in the Get Reviewed step.

Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.

How to opt in for YouTube Shorts Monetization

After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:

  • Sign in to YouTube Studio
  • Select Earn in the left menu
  • Click Get Started for every module to review and accept their terms
  • Accept the Base Terms and the Shorts Monetization Module to monetize Shorts

Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.

Other Ways to Monetize YouTube Shorts

The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:

  • Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
  • Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
  • Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
  • Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
  • Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.

Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora

To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.

Auto Reframe

The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:

1. Open Filmora and Select Auto Reframe

After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.

auto reframe 1

2. Launch Directly from the Video

Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.

auto reframe 2

3. Use the Tools Option

You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.

auto reframe 3

Other Filmora Features for Editing Shorts

  • Split Screen Video Editor A choice of pre-made templates to create split-screen videos instantly.
  • Add Text to Video Directly add texts to your videos, including subtitles and captions.
  • Text To Speech Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.

Conclusion

YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,

Master the Art of Trailer Creation for Enhanced Income

How to Create a YouTube Channel Trailer to Increase Revenue

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

youtube channel trailer

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

choose youtube trailer

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

  • It is free and very easy to add captions to the trailer video.
  • There are many interesting options for adding video effects within the program.
  • It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
  • The program operates smoothly, even on older machines.

Download Win VersionDownload Mac Version

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

  • The program is fast and very easy to use. It does not even require any downloads.
  • As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
  • It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

Wevideo

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

  • Offers the ability to capture videos on Windows, Mac and Linux computers.
  • Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
  • It is possible to create video using a series of image files - or merge image files into existing video content.

virtualdub

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

annotations channel trailer

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

youtube channel trailer

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

choose youtube trailer

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

  • It is free and very easy to add captions to the trailer video.
  • There are many interesting options for adding video effects within the program.
  • It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
  • The program operates smoothly, even on older machines.

Download Win VersionDownload Mac Version

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

  • The program is fast and very easy to use. It does not even require any downloads.
  • As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
  • It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

Wevideo

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

  • Offers the ability to capture videos on Windows, Mac and Linux computers.
  • Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
  • It is possible to create video using a series of image files - or merge image files into existing video content.

virtualdub

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

annotations channel trailer

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

youtube channel trailer

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

choose youtube trailer

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

  • It is free and very easy to add captions to the trailer video.
  • There are many interesting options for adding video effects within the program.
  • It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
  • The program operates smoothly, even on older machines.

Download Win VersionDownload Mac Version

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

  • The program is fast and very easy to use. It does not even require any downloads.
  • As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
  • It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

Wevideo

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

  • Offers the ability to capture videos on Windows, Mac and Linux computers.
  • Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
  • It is possible to create video using a series of image files - or merge image files into existing video content.

virtualdub

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

annotations channel trailer

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

youtube channel trailer

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

choose youtube trailer

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

  • It is free and very easy to add captions to the trailer video.
  • There are many interesting options for adding video effects within the program.
  • It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
  • The program operates smoothly, even on older machines.

Download Win VersionDownload Mac Version

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

  • The program is fast and very easy to use. It does not even require any downloads.
  • As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
  • It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

Wevideo

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

  • Offers the ability to capture videos on Windows, Mac and Linux computers.
  • Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
  • It is possible to create video using a series of image files - or merge image files into existing video content.

virtualdub

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

annotations channel trailer

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: [New] Charting Your Path to Success in YouTube's Earnings System
  • Author: Steven
  • Created at : 2024-05-25 20:04:12
  • Updated at : 2024-05-26 20:04:12
  • Link: https://youtube-clips.techidaily.com/new-charting-your-path-to-success-in-youtubes-earnings-system/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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[New] Charting Your Path to Success in YouTube's Earnings System