[New] Building Your Thriving YouTube Space for Gamers
Building Your Thriving YouTube Space for Gamers
The Guide to Starting a Successful YouTube Gaming Channel
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
The All-in-One Screen Recorder & Video Editor
- Record desktop screen, voiceover, and webcam simultaneously
- Edit recorded clips quickly with a wide range of professional tools
- Built-in plentiful templates and effects
- Export to MP4, MOV, MKV, GIF and multiple formats
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
The All-in-One Screen Recorder & Video Editor
- Record desktop screen, voiceover, and webcam simultaneously
- Edit recorded clips quickly with a wide range of professional tools
- Built-in plentiful templates and effects
- Export to MP4, MOV, MKV, GIF and multiple formats
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
The All-in-One Screen Recorder & Video Editor
- Record desktop screen, voiceover, and webcam simultaneously
- Edit recorded clips quickly with a wide range of professional tools
- Built-in plentiful templates and effects
- Export to MP4, MOV, MKV, GIF and multiple formats
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
The All-in-One Screen Recorder & Video Editor
- Record desktop screen, voiceover, and webcam simultaneously
- Edit recorded clips quickly with a wide range of professional tools
- Built-in plentiful templates and effects
- Export to MP4, MOV, MKV, GIF and multiple formats
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Top 10 Affordable, Accessible Tools to Transform Videos
Best Free Video Editing Programs You Should Know
Richard Bennett
Oct 26, 2023• Proven solutions
Check out our most updated guide on this topic: The Best Free Video Editing Software for YouTube - Top 8 Reviews .
Looking for free video editing software? Thanks to high-end smartphone cameras and affordable video recording equipment, it has never been easier to make great looking YouTube videos. However, many talented creators struggle to edit their videos without having to spend a lot of money. Fortunately, there are numerous free video editing software programs that can be used for this purpose, allowing content creators to complete and publish high-quality content even if they operate on a moderate budget.
Here is a list of great software that can be used free of charge:
- Avidemux
- Blender
- Wondershare Filmii
- Hitfilm Express
- iMovie
- Lightworks
- Machete Video Editor Lite
- Open Shot
- Shotcut
- Video Pad
- VSDC Free Video Editor
- WeVideo
- Windows Movie Maker
1. Avidemux
Available for: Windows, Mac OS X, Linux
Perhaps the strongest argument in favor of Avidemux is its extreme flexibility. This free video editor is available for Windows, iOS, and Linux, and it supports a wide variety of formats and codecs. It is primarily intended for basic cutting, but in the hands of a capable editor, it can perform very well on more demanding projects. Avidemux is also known for its strong scripting capacities, which allow for faster execution of routine tasks and consequently a more streamlined video production process.
- Compatibility with multiple OS platforms
- Easy task automation
- Supports numerous video formats
2. Blender
Available for: Windows, Mac OS, Linux
When you need a reliable tool for 3D animation, Blender is your go-to solution. This open-source suite has a range of advanced functionalities, supporting the entire process of 3D creation, from modeling and rigging to video editing. As a public project that involved a large number of creative professionals during the design stage, Blender is truly a promising alternative to corporate products. This free creative suite is quite versatile and can be used for tasks such as game creation, video editing, post-production effects, and rendering.
- Primarily intended for 3D animation projects
- Allows great creative freedom on a wide range of tasks
- Customizable and user-friendly interface
3. Wondershare Filmii
Available for: Windowsx
As one of the most commonly used free video editing software packages, Wondershare Filmii deserves some consideration. It is famous for its beautiful video templates and attractive interface of software.
- Various types of templates to get started fast
- Auto-create functionality speeds up the editing process
- Customize videos with smart editing tools that allow you to add, remove, and adjust clips and effects with more flexibility
4. HitFilm Express
If you want your videos to have a cinematic look and feel, Hitfilm Express might be the right software for you. It can be used to cut scenes, adjust color levels, or apply filters and special effects. With an interface that resembles classic editing suites, it won’t take too long to learn how to import raw materials, arrange a timeline, or edit the images to best express your creative vision.
- Great cutting tools and audio/video filters
- Allows keying for green screen effects
- Support for 3D videos
5. iMovie
Available for: iOS, Mac OS
Video makers who prefer Apple hardware will be tempted to use iMovie for video editing purposes, and they certainly won’t go wrong. This free software has all it takes to produce a stunning-quality video, including ten cinematic filters. It is even possible to start editing the shots on your phone, then easily transfer them to your MacBook laptop to execute more precise operations and tweak the colors.
- Works on all Apple devices, including smartphones and iPods
- Supports 4K high-resolution videos
- Amazing filters for cinematic quality of your videos
- Easy sharing to social networks or directly to YouTube
6. Lightworks
Available for: Windows, Mac, Linux
This package is free for home use, and it comes with an impressive collection of tools that are typically found in professional suites. The timeline is very easy to manage, while users can take advantage of real-time effects and color correction tools to improve the look of the video. Admittedly, it might take some time to learn how to use this package, but that’s time well spent if you are an up-and-coming video creator or short film editor.
- Broad choice of preset video effects
- Imports raw material directly from a camera
- Support for work on dual monitors
- Frame rate adjustment
7. Machete Video Editor Lite
Available for: Windows
As a simplified version of a more comprehensive professional solution, Machete Lite has obvious advantages over other free video editing software products. It supports only two formats (AVI and WMS), so its range of applications is somewhat limited. On the positive side, most video and audio codecs are supported, while the interface is very intuitive. Overall, it’s a good choice for anyone looking to edit simple videos quickly.
- Support for Ultra HD 4K video
- Ability to merge separate video files in the same format
- Access to metadata (file tags)
8. OpenShot
Available for: Windows, Mac OS, Linux
A unique combination of simplicity and power sets Open Shot apart from similar products. Basic cutting and composing are surprisingly simple and quick, and more demanding users will discover a trove of advanced features. The program lets you work with unlimited layers so it is possible to add background video or multiple audio channels, while its video effects engine can achieve truly impressive results.
- Easy to learn, easier to use
- Excellent video cutting tools
- Visualization of audio files
9. Shotcut
Available for: Windows, Mac OS, Linux
Shotcut has a reputation as one of the most reliable editing tools you can download for free, and this reputation is well deserved. Cutting the video’s length down is easy as 1-2-3, while users who want to apply filters and effects will have plenty of choices to work with. A wide variety of video formats are supported, so you will be able to handle any task without changing the editor.
- Well designed UI
- A wide range of filters and effects
- Support for video streaming and web camera input
10. VideoPad
Available for: Windows, Mac OS, Android, Kindle
You don’t have to be a professional editor to take full advantage of Video Pad and its advanced features. This free package packs more than 50 amazing video effects and transitions, so it’s super easy to transform your home video into a visual masterpiece. The editor has no issues with any commonly used video format, and it can take direct input from a camcorder or a webcam. Image stabilization and color correction tools complete the package and guarantee great looking videos.
- Video effects that anyone can use with amazing results
- Drag-and-drop commands for simple editing
- Multi-track audio mixing
11. VSDC Free Video Editor
Available for: Windows
Broad compatibility is one of the greatest strengths of this software, as it supports practically any format or codec you can think of. However, it is also notable for non-linear editing capacities, great visual/audio effects, and the simple creation of masks. With the help of some color blending and a few filters, VSDC can be used to produce smooth, attention-grabbing YouTube videos, as well as a range of other video materials with absolute ease, even if you are new to filmmaking.
- Non-linear sequencing of shots
- Precise object positioning and/or masking
- Simple exporting of finished videos to social networks
12. WeVideo
Available for: Windows, Mac OS, iOS, Android
A very practical free tool that can be accessed from mobile platforms, WeVideo represents a solid choice for beginners as well as experienced video creators. Special effects and green screen effects are straightforward to use with an online solution that doesn’t require any downloads or software installation.
- Cloud-based solution with hosted storage
- Intuitive interface that allows easy access to all features
- Support for high-resolution 4K video files
13. Windows Movie Maker
Available for: Windows
Everyone knows about this editor since it’s been around for a long time. Microsoft stopped releasing new versions, but Windows Movie Maker remains relevant in 2018. It’s definitely not the most advanced product in the market and it is best suited for simple projects and beginner-level users. However, its cutting and editing tools are pretty solid, while transitions, animations, and visual effects are quite simple to pull off.
- Already included on many Windows-based computers
- Sourcing footage from a computer or camera
- Direct sharing to YouTube and other networks
Are you ready for something better?
As you can see, there is no shortage of free video editing software suites. However, free software does tend to be either very limited, or very specifically targeted (i.e. Blender is specifically for animators). Wondershare’s Filmora Video Editor is a great choice for YouTubers and other video creators who are starting to grow out of programs like Windows Movie maker. You can even try all the features for free, for as long as you like! Exports from the free trial do have a watermark, though.
What free video editing software have you tried?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Check out our most updated guide on this topic: The Best Free Video Editing Software for YouTube - Top 8 Reviews .
Looking for free video editing software? Thanks to high-end smartphone cameras and affordable video recording equipment, it has never been easier to make great looking YouTube videos. However, many talented creators struggle to edit their videos without having to spend a lot of money. Fortunately, there are numerous free video editing software programs that can be used for this purpose, allowing content creators to complete and publish high-quality content even if they operate on a moderate budget.
Here is a list of great software that can be used free of charge:
- Avidemux
- Blender
- Wondershare Filmii
- Hitfilm Express
- iMovie
- Lightworks
- Machete Video Editor Lite
- Open Shot
- Shotcut
- Video Pad
- VSDC Free Video Editor
- WeVideo
- Windows Movie Maker
1. Avidemux
Available for: Windows, Mac OS X, Linux
Perhaps the strongest argument in favor of Avidemux is its extreme flexibility. This free video editor is available for Windows, iOS, and Linux, and it supports a wide variety of formats and codecs. It is primarily intended for basic cutting, but in the hands of a capable editor, it can perform very well on more demanding projects. Avidemux is also known for its strong scripting capacities, which allow for faster execution of routine tasks and consequently a more streamlined video production process.
- Compatibility with multiple OS platforms
- Easy task automation
- Supports numerous video formats
2. Blender
Available for: Windows, Mac OS, Linux
When you need a reliable tool for 3D animation, Blender is your go-to solution. This open-source suite has a range of advanced functionalities, supporting the entire process of 3D creation, from modeling and rigging to video editing. As a public project that involved a large number of creative professionals during the design stage, Blender is truly a promising alternative to corporate products. This free creative suite is quite versatile and can be used for tasks such as game creation, video editing, post-production effects, and rendering.
- Primarily intended for 3D animation projects
- Allows great creative freedom on a wide range of tasks
- Customizable and user-friendly interface
3. Wondershare Filmii
Available for: Windowsx
As one of the most commonly used free video editing software packages, Wondershare Filmii deserves some consideration. It is famous for its beautiful video templates and attractive interface of software.
- Various types of templates to get started fast
- Auto-create functionality speeds up the editing process
- Customize videos with smart editing tools that allow you to add, remove, and adjust clips and effects with more flexibility
4. HitFilm Express
If you want your videos to have a cinematic look and feel, Hitfilm Express might be the right software for you. It can be used to cut scenes, adjust color levels, or apply filters and special effects. With an interface that resembles classic editing suites, it won’t take too long to learn how to import raw materials, arrange a timeline, or edit the images to best express your creative vision.
- Great cutting tools and audio/video filters
- Allows keying for green screen effects
- Support for 3D videos
5. iMovie
Available for: iOS, Mac OS
Video makers who prefer Apple hardware will be tempted to use iMovie for video editing purposes, and they certainly won’t go wrong. This free software has all it takes to produce a stunning-quality video, including ten cinematic filters. It is even possible to start editing the shots on your phone, then easily transfer them to your MacBook laptop to execute more precise operations and tweak the colors.
- Works on all Apple devices, including smartphones and iPods
- Supports 4K high-resolution videos
- Amazing filters for cinematic quality of your videos
- Easy sharing to social networks or directly to YouTube
6. Lightworks
Available for: Windows, Mac, Linux
This package is free for home use, and it comes with an impressive collection of tools that are typically found in professional suites. The timeline is very easy to manage, while users can take advantage of real-time effects and color correction tools to improve the look of the video. Admittedly, it might take some time to learn how to use this package, but that’s time well spent if you are an up-and-coming video creator or short film editor.
- Broad choice of preset video effects
- Imports raw material directly from a camera
- Support for work on dual monitors
- Frame rate adjustment
7. Machete Video Editor Lite
Available for: Windows
As a simplified version of a more comprehensive professional solution, Machete Lite has obvious advantages over other free video editing software products. It supports only two formats (AVI and WMS), so its range of applications is somewhat limited. On the positive side, most video and audio codecs are supported, while the interface is very intuitive. Overall, it’s a good choice for anyone looking to edit simple videos quickly.
- Support for Ultra HD 4K video
- Ability to merge separate video files in the same format
- Access to metadata (file tags)
8. OpenShot
Available for: Windows, Mac OS, Linux
A unique combination of simplicity and power sets Open Shot apart from similar products. Basic cutting and composing are surprisingly simple and quick, and more demanding users will discover a trove of advanced features. The program lets you work with unlimited layers so it is possible to add background video or multiple audio channels, while its video effects engine can achieve truly impressive results.
- Easy to learn, easier to use
- Excellent video cutting tools
- Visualization of audio files
9. Shotcut
Available for: Windows, Mac OS, Linux
Shotcut has a reputation as one of the most reliable editing tools you can download for free, and this reputation is well deserved. Cutting the video’s length down is easy as 1-2-3, while users who want to apply filters and effects will have plenty of choices to work with. A wide variety of video formats are supported, so you will be able to handle any task without changing the editor.
- Well designed UI
- A wide range of filters and effects
- Support for video streaming and web camera input
10. VideoPad
Available for: Windows, Mac OS, Android, Kindle
You don’t have to be a professional editor to take full advantage of Video Pad and its advanced features. This free package packs more than 50 amazing video effects and transitions, so it’s super easy to transform your home video into a visual masterpiece. The editor has no issues with any commonly used video format, and it can take direct input from a camcorder or a webcam. Image stabilization and color correction tools complete the package and guarantee great looking videos.
- Video effects that anyone can use with amazing results
- Drag-and-drop commands for simple editing
- Multi-track audio mixing
11. VSDC Free Video Editor
Available for: Windows
Broad compatibility is one of the greatest strengths of this software, as it supports practically any format or codec you can think of. However, it is also notable for non-linear editing capacities, great visual/audio effects, and the simple creation of masks. With the help of some color blending and a few filters, VSDC can be used to produce smooth, attention-grabbing YouTube videos, as well as a range of other video materials with absolute ease, even if you are new to filmmaking.
- Non-linear sequencing of shots
- Precise object positioning and/or masking
- Simple exporting of finished videos to social networks
12. WeVideo
Available for: Windows, Mac OS, iOS, Android
A very practical free tool that can be accessed from mobile platforms, WeVideo represents a solid choice for beginners as well as experienced video creators. Special effects and green screen effects are straightforward to use with an online solution that doesn’t require any downloads or software installation.
- Cloud-based solution with hosted storage
- Intuitive interface that allows easy access to all features
- Support for high-resolution 4K video files
13. Windows Movie Maker
Available for: Windows
Everyone knows about this editor since it’s been around for a long time. Microsoft stopped releasing new versions, but Windows Movie Maker remains relevant in 2018. It’s definitely not the most advanced product in the market and it is best suited for simple projects and beginner-level users. However, its cutting and editing tools are pretty solid, while transitions, animations, and visual effects are quite simple to pull off.
- Already included on many Windows-based computers
- Sourcing footage from a computer or camera
- Direct sharing to YouTube and other networks
Are you ready for something better?
As you can see, there is no shortage of free video editing software suites. However, free software does tend to be either very limited, or very specifically targeted (i.e. Blender is specifically for animators). Wondershare’s Filmora Video Editor is a great choice for YouTubers and other video creators who are starting to grow out of programs like Windows Movie maker. You can even try all the features for free, for as long as you like! Exports from the free trial do have a watermark, though.
What free video editing software have you tried?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Check out our most updated guide on this topic: The Best Free Video Editing Software for YouTube - Top 8 Reviews .
Looking for free video editing software? Thanks to high-end smartphone cameras and affordable video recording equipment, it has never been easier to make great looking YouTube videos. However, many talented creators struggle to edit their videos without having to spend a lot of money. Fortunately, there are numerous free video editing software programs that can be used for this purpose, allowing content creators to complete and publish high-quality content even if they operate on a moderate budget.
Here is a list of great software that can be used free of charge:
- Avidemux
- Blender
- Wondershare Filmii
- Hitfilm Express
- iMovie
- Lightworks
- Machete Video Editor Lite
- Open Shot
- Shotcut
- Video Pad
- VSDC Free Video Editor
- WeVideo
- Windows Movie Maker
1. Avidemux
Available for: Windows, Mac OS X, Linux
Perhaps the strongest argument in favor of Avidemux is its extreme flexibility. This free video editor is available for Windows, iOS, and Linux, and it supports a wide variety of formats and codecs. It is primarily intended for basic cutting, but in the hands of a capable editor, it can perform very well on more demanding projects. Avidemux is also known for its strong scripting capacities, which allow for faster execution of routine tasks and consequently a more streamlined video production process.
- Compatibility with multiple OS platforms
- Easy task automation
- Supports numerous video formats
2. Blender
Available for: Windows, Mac OS, Linux
When you need a reliable tool for 3D animation, Blender is your go-to solution. This open-source suite has a range of advanced functionalities, supporting the entire process of 3D creation, from modeling and rigging to video editing. As a public project that involved a large number of creative professionals during the design stage, Blender is truly a promising alternative to corporate products. This free creative suite is quite versatile and can be used for tasks such as game creation, video editing, post-production effects, and rendering.
- Primarily intended for 3D animation projects
- Allows great creative freedom on a wide range of tasks
- Customizable and user-friendly interface
3. Wondershare Filmii
Available for: Windowsx
As one of the most commonly used free video editing software packages, Wondershare Filmii deserves some consideration. It is famous for its beautiful video templates and attractive interface of software.
- Various types of templates to get started fast
- Auto-create functionality speeds up the editing process
- Customize videos with smart editing tools that allow you to add, remove, and adjust clips and effects with more flexibility
4. HitFilm Express
If you want your videos to have a cinematic look and feel, Hitfilm Express might be the right software for you. It can be used to cut scenes, adjust color levels, or apply filters and special effects. With an interface that resembles classic editing suites, it won’t take too long to learn how to import raw materials, arrange a timeline, or edit the images to best express your creative vision.
- Great cutting tools and audio/video filters
- Allows keying for green screen effects
- Support for 3D videos
5. iMovie
Available for: iOS, Mac OS
Video makers who prefer Apple hardware will be tempted to use iMovie for video editing purposes, and they certainly won’t go wrong. This free software has all it takes to produce a stunning-quality video, including ten cinematic filters. It is even possible to start editing the shots on your phone, then easily transfer them to your MacBook laptop to execute more precise operations and tweak the colors.
- Works on all Apple devices, including smartphones and iPods
- Supports 4K high-resolution videos
- Amazing filters for cinematic quality of your videos
- Easy sharing to social networks or directly to YouTube
6. Lightworks
Available for: Windows, Mac, Linux
This package is free for home use, and it comes with an impressive collection of tools that are typically found in professional suites. The timeline is very easy to manage, while users can take advantage of real-time effects and color correction tools to improve the look of the video. Admittedly, it might take some time to learn how to use this package, but that’s time well spent if you are an up-and-coming video creator or short film editor.
- Broad choice of preset video effects
- Imports raw material directly from a camera
- Support for work on dual monitors
- Frame rate adjustment
7. Machete Video Editor Lite
Available for: Windows
As a simplified version of a more comprehensive professional solution, Machete Lite has obvious advantages over other free video editing software products. It supports only two formats (AVI and WMS), so its range of applications is somewhat limited. On the positive side, most video and audio codecs are supported, while the interface is very intuitive. Overall, it’s a good choice for anyone looking to edit simple videos quickly.
- Support for Ultra HD 4K video
- Ability to merge separate video files in the same format
- Access to metadata (file tags)
8. OpenShot
Available for: Windows, Mac OS, Linux
A unique combination of simplicity and power sets Open Shot apart from similar products. Basic cutting and composing are surprisingly simple and quick, and more demanding users will discover a trove of advanced features. The program lets you work with unlimited layers so it is possible to add background video or multiple audio channels, while its video effects engine can achieve truly impressive results.
- Easy to learn, easier to use
- Excellent video cutting tools
- Visualization of audio files
9. Shotcut
Available for: Windows, Mac OS, Linux
Shotcut has a reputation as one of the most reliable editing tools you can download for free, and this reputation is well deserved. Cutting the video’s length down is easy as 1-2-3, while users who want to apply filters and effects will have plenty of choices to work with. A wide variety of video formats are supported, so you will be able to handle any task without changing the editor.
- Well designed UI
- A wide range of filters and effects
- Support for video streaming and web camera input
10. VideoPad
Available for: Windows, Mac OS, Android, Kindle
You don’t have to be a professional editor to take full advantage of Video Pad and its advanced features. This free package packs more than 50 amazing video effects and transitions, so it’s super easy to transform your home video into a visual masterpiece. The editor has no issues with any commonly used video format, and it can take direct input from a camcorder or a webcam. Image stabilization and color correction tools complete the package and guarantee great looking videos.
- Video effects that anyone can use with amazing results
- Drag-and-drop commands for simple editing
- Multi-track audio mixing
11. VSDC Free Video Editor
Available for: Windows
Broad compatibility is one of the greatest strengths of this software, as it supports practically any format or codec you can think of. However, it is also notable for non-linear editing capacities, great visual/audio effects, and the simple creation of masks. With the help of some color blending and a few filters, VSDC can be used to produce smooth, attention-grabbing YouTube videos, as well as a range of other video materials with absolute ease, even if you are new to filmmaking.
- Non-linear sequencing of shots
- Precise object positioning and/or masking
- Simple exporting of finished videos to social networks
12. WeVideo
Available for: Windows, Mac OS, iOS, Android
A very practical free tool that can be accessed from mobile platforms, WeVideo represents a solid choice for beginners as well as experienced video creators. Special effects and green screen effects are straightforward to use with an online solution that doesn’t require any downloads or software installation.
- Cloud-based solution with hosted storage
- Intuitive interface that allows easy access to all features
- Support for high-resolution 4K video files
13. Windows Movie Maker
Available for: Windows
Everyone knows about this editor since it’s been around for a long time. Microsoft stopped releasing new versions, but Windows Movie Maker remains relevant in 2018. It’s definitely not the most advanced product in the market and it is best suited for simple projects and beginner-level users. However, its cutting and editing tools are pretty solid, while transitions, animations, and visual effects are quite simple to pull off.
- Already included on many Windows-based computers
- Sourcing footage from a computer or camera
- Direct sharing to YouTube and other networks
Are you ready for something better?
As you can see, there is no shortage of free video editing software suites. However, free software does tend to be either very limited, or very specifically targeted (i.e. Blender is specifically for animators). Wondershare’s Filmora Video Editor is a great choice for YouTubers and other video creators who are starting to grow out of programs like Windows Movie maker. You can even try all the features for free, for as long as you like! Exports from the free trial do have a watermark, though.
What free video editing software have you tried?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Check out our most updated guide on this topic: The Best Free Video Editing Software for YouTube - Top 8 Reviews .
Looking for free video editing software? Thanks to high-end smartphone cameras and affordable video recording equipment, it has never been easier to make great looking YouTube videos. However, many talented creators struggle to edit their videos without having to spend a lot of money. Fortunately, there are numerous free video editing software programs that can be used for this purpose, allowing content creators to complete and publish high-quality content even if they operate on a moderate budget.
Here is a list of great software that can be used free of charge:
- Avidemux
- Blender
- Wondershare Filmii
- Hitfilm Express
- iMovie
- Lightworks
- Machete Video Editor Lite
- Open Shot
- Shotcut
- Video Pad
- VSDC Free Video Editor
- WeVideo
- Windows Movie Maker
1. Avidemux
Available for: Windows, Mac OS X, Linux
Perhaps the strongest argument in favor of Avidemux is its extreme flexibility. This free video editor is available for Windows, iOS, and Linux, and it supports a wide variety of formats and codecs. It is primarily intended for basic cutting, but in the hands of a capable editor, it can perform very well on more demanding projects. Avidemux is also known for its strong scripting capacities, which allow for faster execution of routine tasks and consequently a more streamlined video production process.
- Compatibility with multiple OS platforms
- Easy task automation
- Supports numerous video formats
2. Blender
Available for: Windows, Mac OS, Linux
When you need a reliable tool for 3D animation, Blender is your go-to solution. This open-source suite has a range of advanced functionalities, supporting the entire process of 3D creation, from modeling and rigging to video editing. As a public project that involved a large number of creative professionals during the design stage, Blender is truly a promising alternative to corporate products. This free creative suite is quite versatile and can be used for tasks such as game creation, video editing, post-production effects, and rendering.
- Primarily intended for 3D animation projects
- Allows great creative freedom on a wide range of tasks
- Customizable and user-friendly interface
3. Wondershare Filmii
Available for: Windowsx
As one of the most commonly used free video editing software packages, Wondershare Filmii deserves some consideration. It is famous for its beautiful video templates and attractive interface of software.
- Various types of templates to get started fast
- Auto-create functionality speeds up the editing process
- Customize videos with smart editing tools that allow you to add, remove, and adjust clips and effects with more flexibility
4. HitFilm Express
If you want your videos to have a cinematic look and feel, Hitfilm Express might be the right software for you. It can be used to cut scenes, adjust color levels, or apply filters and special effects. With an interface that resembles classic editing suites, it won’t take too long to learn how to import raw materials, arrange a timeline, or edit the images to best express your creative vision.
- Great cutting tools and audio/video filters
- Allows keying for green screen effects
- Support for 3D videos
5. iMovie
Available for: iOS, Mac OS
Video makers who prefer Apple hardware will be tempted to use iMovie for video editing purposes, and they certainly won’t go wrong. This free software has all it takes to produce a stunning-quality video, including ten cinematic filters. It is even possible to start editing the shots on your phone, then easily transfer them to your MacBook laptop to execute more precise operations and tweak the colors.
- Works on all Apple devices, including smartphones and iPods
- Supports 4K high-resolution videos
- Amazing filters for cinematic quality of your videos
- Easy sharing to social networks or directly to YouTube
6. Lightworks
Available for: Windows, Mac, Linux
This package is free for home use, and it comes with an impressive collection of tools that are typically found in professional suites. The timeline is very easy to manage, while users can take advantage of real-time effects and color correction tools to improve the look of the video. Admittedly, it might take some time to learn how to use this package, but that’s time well spent if you are an up-and-coming video creator or short film editor.
- Broad choice of preset video effects
- Imports raw material directly from a camera
- Support for work on dual monitors
- Frame rate adjustment
7. Machete Video Editor Lite
Available for: Windows
As a simplified version of a more comprehensive professional solution, Machete Lite has obvious advantages over other free video editing software products. It supports only two formats (AVI and WMS), so its range of applications is somewhat limited. On the positive side, most video and audio codecs are supported, while the interface is very intuitive. Overall, it’s a good choice for anyone looking to edit simple videos quickly.
- Support for Ultra HD 4K video
- Ability to merge separate video files in the same format
- Access to metadata (file tags)
8. OpenShot
Available for: Windows, Mac OS, Linux
A unique combination of simplicity and power sets Open Shot apart from similar products. Basic cutting and composing are surprisingly simple and quick, and more demanding users will discover a trove of advanced features. The program lets you work with unlimited layers so it is possible to add background video or multiple audio channels, while its video effects engine can achieve truly impressive results.
- Easy to learn, easier to use
- Excellent video cutting tools
- Visualization of audio files
9. Shotcut
Available for: Windows, Mac OS, Linux
Shotcut has a reputation as one of the most reliable editing tools you can download for free, and this reputation is well deserved. Cutting the video’s length down is easy as 1-2-3, while users who want to apply filters and effects will have plenty of choices to work with. A wide variety of video formats are supported, so you will be able to handle any task without changing the editor.
- Well designed UI
- A wide range of filters and effects
- Support for video streaming and web camera input
10. VideoPad
Available for: Windows, Mac OS, Android, Kindle
You don’t have to be a professional editor to take full advantage of Video Pad and its advanced features. This free package packs more than 50 amazing video effects and transitions, so it’s super easy to transform your home video into a visual masterpiece. The editor has no issues with any commonly used video format, and it can take direct input from a camcorder or a webcam. Image stabilization and color correction tools complete the package and guarantee great looking videos.
- Video effects that anyone can use with amazing results
- Drag-and-drop commands for simple editing
- Multi-track audio mixing
11. VSDC Free Video Editor
Available for: Windows
Broad compatibility is one of the greatest strengths of this software, as it supports practically any format or codec you can think of. However, it is also notable for non-linear editing capacities, great visual/audio effects, and the simple creation of masks. With the help of some color blending and a few filters, VSDC can be used to produce smooth, attention-grabbing YouTube videos, as well as a range of other video materials with absolute ease, even if you are new to filmmaking.
- Non-linear sequencing of shots
- Precise object positioning and/or masking
- Simple exporting of finished videos to social networks
12. WeVideo
Available for: Windows, Mac OS, iOS, Android
A very practical free tool that can be accessed from mobile platforms, WeVideo represents a solid choice for beginners as well as experienced video creators. Special effects and green screen effects are straightforward to use with an online solution that doesn’t require any downloads or software installation.
- Cloud-based solution with hosted storage
- Intuitive interface that allows easy access to all features
- Support for high-resolution 4K video files
13. Windows Movie Maker
Available for: Windows
Everyone knows about this editor since it’s been around for a long time. Microsoft stopped releasing new versions, but Windows Movie Maker remains relevant in 2018. It’s definitely not the most advanced product in the market and it is best suited for simple projects and beginner-level users. However, its cutting and editing tools are pretty solid, while transitions, animations, and visual effects are quite simple to pull off.
- Already included on many Windows-based computers
- Sourcing footage from a computer or camera
- Direct sharing to YouTube and other networks
Are you ready for something better?
As you can see, there is no shortage of free video editing software suites. However, free software does tend to be either very limited, or very specifically targeted (i.e. Blender is specifically for animators). Wondershare’s Filmora Video Editor is a great choice for YouTubers and other video creators who are starting to grow out of programs like Windows Movie maker. You can even try all the features for free, for as long as you like! Exports from the free trial do have a watermark, though.
What free video editing software have you tried?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- License: This work is licensed under CC BY-NC-SA 4.0.