Become a Shorts Connoisseur: Must-Know Facts

YouTube is one of the most leading social media platforms attracting a huge number of people each day. Recently YouTube has launched a new concept known as YouTube shorts which is a short, crisp 60 or fewer seconds of video content. YouTube shorts has been successful in attracting viewers to the platform. Along with the video the platform allows you to write a text which is a YouTube shorts description to give some idea about your video to viewers.

Let’s talk about in YouTube shorts description in detail and learn ways to write on the platform.

In this article

01 What is YouTube Shorts Description?

02 Why is YouTube Shorts Description Important?

03 How do you Write a Description on YouTube Shorts?

04 Tips for Writing Effective YouTube Shorts Description

Part 1: What is YouTube Shorts Description?

YouTube shorts description means a simple text or a message written below to your YouTube shorts giving an idea about the uploaded YouTube shorts video to the viewers.

Such a YouTube short description helps viewers in getting some hint about the video and to decide whether the video is what they are looking for or not. Also, we can also add additional information such as relevant links and hashtags to the video.

Source: adweek.com

Part 2: Why is YouTube Shorts Description Important?

YouTube shorts description plays an important role in attracting viewers and growing your channel. There are a few reasons behind is such as

It gives a simple idea and context about your video to viewers.

Attractive and appealing YouTube short descriptions would easily catch the attention of viewers.

It let viewers decide whether the YouTube shorts video is what they are looking for or not.

You can add relevant hashtags to your video in the description as well to gain more views.

Part 3: How do you Write a Description on YouTube Shorts?

Let’s talk about ways to write a YouTube shorts description with easy to follow steps:

Step 1: At first you need to open the YouTube homepage and select a Library in the bottom right corner of the screen.

Step 2: Once you do that now click on any of your Videos.

Step 3: Then after pick a YouTube shorts video where you want to add a description and click on the three dots beside it. You would find a menu where click on edit.

Step 4: Now you can add the relevant YouTube shorts description and tags. Then click on save and you are all done.

So you can follow above mentioned easy step guidance and write the most iconic YouTube shorts description on your channel.

Part 4: Tips for Writing Effective YouTube Shorts Description

There are some of the key points to keep in mind while writing a YouTube shorts description. All these tips would surely help your videos gain more views.

1. Be specific

While writing a YouTube shorts description is very important that you are well aware of which keywords to use. Here your choice of keywords will play a key role in ranking your videos up.

2. Do keyword research

If you are not aware of the right keywords about your YouTube shorts then you could take online help of an online keyword planner. You must be including the right keywords on your YouTube shorts description to make it more searchable.

3. Know where to place your keywords

You should make sure to put your primary keywords on the first three sentences only and the reason is that users always would notice on the initial part of your description.

4. Track the keywords

Always keep an eye on knowing which keywords are working and which are not for you. It would help you decide your YouTube shorts description in that manner and generate more traffic.

5. Find other interests of your audience

Along with your video content have a look at what other things are attracting your audience. You can always check out that and based on that plan and deliver your upcoming YouTube shorts.

Conclusion

Thus YouTube shorts has become already successful in catching the eye of users and allowing the platform to grow. Along with the video, the platform allows users to add YouTube short descriptions to appeal audience in a right and effective manner. We have talked about YouTube shorts description and the importance of it in growing your video channel in detail.

Now it is time for you to pick the right YouTube shorts description for your video and get a maximum number of views on your channel.

02 Why is YouTube Shorts Description Important?

03 How do you Write a Description on YouTube Shorts?

04 Tips for Writing Effective YouTube Shorts Description

Part 1: What is YouTube Shorts Description?

YouTube shorts description means a simple text or a message written below to your YouTube shorts giving an idea about the uploaded YouTube shorts video to the viewers.

Such a YouTube short description helps viewers in getting some hint about the video and to decide whether the video is what they are looking for or not. Also, we can also add additional information such as relevant links and hashtags to the video.

Source: adweek.com

Part 2: Why is YouTube Shorts Description Important?

YouTube shorts description plays an important role in attracting viewers and growing your channel. There are a few reasons behind is such as

It gives a simple idea and context about your video to viewers.

Attractive and appealing YouTube short descriptions would easily catch the attention of viewers.

It let viewers decide whether the YouTube shorts video is what they are looking for or not.

You can add relevant hashtags to your video in the description as well to gain more views.

Part 3: How do you Write a Description on YouTube Shorts?

Let’s talk about ways to write a YouTube shorts description with easy to follow steps:

Step 1: At first you need to open the YouTube homepage and select a Library in the bottom right corner of the screen.

Step 2: Once you do that now click on any of your Videos.

Step 3: Then after pick a YouTube shorts video where you want to add a description and click on the three dots beside it. You would find a menu where click on edit.

Step 4: Now you can add the relevant YouTube shorts description and tags. Then click on save and you are all done.

So you can follow above mentioned easy step guidance and write the most iconic YouTube shorts description on your channel.

Part 4: Tips for Writing Effective YouTube Shorts Description

There are some of the key points to keep in mind while writing a YouTube shorts description. All these tips would surely help your videos gain more views.

1. Be specific

While writing a YouTube shorts description is very important that you are well aware of which keywords to use. Here your choice of keywords will play a key role in ranking your videos up.

2. Do keyword research

If you are not aware of the right keywords about your YouTube shorts then you could take online help of an online keyword planner. You must be including the right keywords on your YouTube shorts description to make it more searchable.

3. Know where to place your keywords

You should make sure to put your primary keywords on the first three sentences only and the reason is that users always would notice on the initial part of your description.

4. Track the keywords

Always keep an eye on knowing which keywords are working and which are not for you. It would help you decide your YouTube shorts description in that manner and generate more traffic.

5. Find other interests of your audience

Along with your video content have a look at what other things are attracting your audience. You can always check out that and based on that plan and deliver your upcoming YouTube shorts.

Conclusion

Thus YouTube shorts has become already successful in catching the eye of users and allowing the platform to grow. Along with the video, the platform allows users to add YouTube short descriptions to appeal audience in a right and effective manner. We have talked about YouTube shorts description and the importance of it in growing your video channel in detail.

Now it is time for you to pick the right YouTube shorts description for your video and get a maximum number of views on your channel.

02 Why is YouTube Shorts Description Important?

03 How do you Write a Description on YouTube Shorts?

04 Tips for Writing Effective YouTube Shorts Description

Part 1: What is YouTube Shorts Description?

YouTube shorts description means a simple text or a message written below to your YouTube shorts giving an idea about the uploaded YouTube shorts video to the viewers.

Such a YouTube short description helps viewers in getting some hint about the video and to decide whether the video is what they are looking for or not. Also, we can also add additional information such as relevant links and hashtags to the video.

Source: adweek.com

Part 2: Why is YouTube Shorts Description Important?

YouTube shorts description plays an important role in attracting viewers and growing your channel. There are a few reasons behind is such as

It gives a simple idea and context about your video to viewers.

Attractive and appealing YouTube short descriptions would easily catch the attention of viewers.

It let viewers decide whether the YouTube shorts video is what they are looking for or not.

You can add relevant hashtags to your video in the description as well to gain more views.

Part 3: How do you Write a Description on YouTube Shorts?

Let’s talk about ways to write a YouTube shorts description with easy to follow steps:

Step 1: At first you need to open the YouTube homepage and select a Library in the bottom right corner of the screen.

Step 2: Once you do that now click on any of your Videos.

Step 3: Then after pick a YouTube shorts video where you want to add a description and click on the three dots beside it. You would find a menu where click on edit.

Step 4: Now you can add the relevant YouTube shorts description and tags. Then click on save and you are all done.

So you can follow above mentioned easy step guidance and write the most iconic YouTube shorts description on your channel.

Part 4: Tips for Writing Effective YouTube Shorts Description

There are some of the key points to keep in mind while writing a YouTube shorts description. All these tips would surely help your videos gain more views.

1. Be specific

While writing a YouTube shorts description is very important that you are well aware of which keywords to use. Here your choice of keywords will play a key role in ranking your videos up.

2. Do keyword research

If you are not aware of the right keywords about your YouTube shorts then you could take online help of an online keyword planner. You must be including the right keywords on your YouTube shorts description to make it more searchable.

3. Know where to place your keywords

You should make sure to put your primary keywords on the first three sentences only and the reason is that users always would notice on the initial part of your description.

4. Track the keywords

Always keep an eye on knowing which keywords are working and which are not for you. It would help you decide your YouTube shorts description in that manner and generate more traffic.

5. Find other interests of your audience

Along with your video content have a look at what other things are attracting your audience. You can always check out that and based on that plan and deliver your upcoming YouTube shorts.

Conclusion

Thus YouTube shorts has become already successful in catching the eye of users and allowing the platform to grow. Along with the video, the platform allows users to add YouTube short descriptions to appeal audience in a right and effective manner. We have talked about YouTube shorts description and the importance of it in growing your video channel in detail.

Now it is time for you to pick the right YouTube shorts description for your video and get a maximum number of views on your channel.

02 Why is YouTube Shorts Description Important?

03 How do you Write a Description on YouTube Shorts?

04 Tips for Writing Effective YouTube Shorts Description

Part 1: What is YouTube Shorts Description?

YouTube shorts description means a simple text or a message written below to your YouTube shorts giving an idea about the uploaded YouTube shorts video to the viewers.

Such a YouTube short description helps viewers in getting some hint about the video and to decide whether the video is what they are looking for or not. Also, we can also add additional information such as relevant links and hashtags to the video.

Source: adweek.com

Part 2: Why is YouTube Shorts Description Important?

YouTube shorts description plays an important role in attracting viewers and growing your channel. There are a few reasons behind is such as

It gives a simple idea and context about your video to viewers.

Attractive and appealing YouTube short descriptions would easily catch the attention of viewers.

It let viewers decide whether the YouTube shorts video is what they are looking for or not.

You can add relevant hashtags to your video in the description as well to gain more views.

Part 3: How do you Write a Description on YouTube Shorts?

Let’s talk about ways to write a YouTube shorts description with easy to follow steps:

Step 1: At first you need to open the YouTube homepage and select a Library in the bottom right corner of the screen.

Step 2: Once you do that now click on any of your Videos.

Step 3: Then after pick a YouTube shorts video where you want to add a description and click on the three dots beside it. You would find a menu where click on edit.

Step 4: Now you can add the relevant YouTube shorts description and tags. Then click on save and you are all done.

So you can follow above mentioned easy step guidance and write the most iconic YouTube shorts description on your channel.

Part 4: Tips for Writing Effective YouTube Shorts Description

There are some of the key points to keep in mind while writing a YouTube shorts description. All these tips would surely help your videos gain more views.

1. Be specific

While writing a YouTube shorts description is very important that you are well aware of which keywords to use. Here your choice of keywords will play a key role in ranking your videos up.

2. Do keyword research

If you are not aware of the right keywords about your YouTube shorts then you could take online help of an online keyword planner. You must be including the right keywords on your YouTube shorts description to make it more searchable.

3. Know where to place your keywords

You should make sure to put your primary keywords on the first three sentences only and the reason is that users always would notice on the initial part of your description.

4. Track the keywords

Always keep an eye on knowing which keywords are working and which are not for you. It would help you decide your YouTube shorts description in that manner and generate more traffic.

5. Find other interests of your audience

Along with your video content have a look at what other things are attracting your audience. You can always check out that and based on that plan and deliver your upcoming YouTube shorts.

Conclusion

Thus YouTube shorts has become already successful in catching the eye of users and allowing the platform to grow. Along with the video, the platform allows users to add YouTube short descriptions to appeal audience in a right and effective manner. We have talked about YouTube shorts description and the importance of it in growing your video channel in detail.

Now it is time for you to pick the right YouTube shorts description for your video and get a maximum number of views on your channel.

The Artisan’s Guide to Personal Branding via YouTube

How to Build Your Personal Brand on YouTube

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox