[New] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

[New] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

Steven Lv12

Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

YouTube is undoubtedly the most famous video sharing platform in the world. More than 5 billion videos are watched every single minute on YouTube. And the ever-growing user base has propelled YouTube to the status of 2nd most popular social media platform in the world, and the second most visited website after Google in 2021.

YouTube marketing is great for both businesses and individuals who want to make careers out of YouTube. Many businesses make use of YouTube ads to get their products to their customers and it’s really effective. However, you can make more organic traffic using YouTube video marketing. With a successful YouTube video marketing strategy, you can generate leads without any ad investments.

And in this guide, we will discuss some YouTube video marketing tips that will help you get more subscribers and build your brand outreach.

Tip #1: Create A Roadmap Leading To Your Main Goal

A roadmap is basically a level by level approach to your vision. Instead of just looking at the end plan, you are building your platform up through short attainable goals. There is immense power in setting short term goals. Some serious questions that you should ask yourself are:

Step 1: Start with the question of why you need a YouTube channel in the first place! Decide on what your channel should be about and how the viewers are going to benefit from it.

Step 2: The next step is to prepare a content plan. Here must decide the type of videos and how often it will be published on your channel.

Step 3: What is your target in terms of subscribers and traffic conversion. Do you plan to take the audience to a separate landing or are you planning on making money solely from YouTube?

Planning out such specifics will help you build your platform gradually to the main goal.

Tip #2: Do tests within your strategy

Understanding the audience preferences is paramount to the success of YouTube channels. There are some important tests that you can do to understand the genre that you are targeting.

a. Test video duration

Nobody likes to see a 2 hour long YouTube video unless it’s super interesting. Thankfully, there have been studies that have been conducted to measure the audience reaction to videos of different lengths.

By default, when you create a YouTube account, the maximum upload length is restricted to just 15 minutes. You can go past this limit by verifying your account on YouTube.

When you look at the most trending videos on YouTube, they generally fall within 10 minutes. The average video size on YouTube is 4.4 minutes .

For example, let us look at YouTube videos that explain the same concept, but with different video lengths and see if the audience engagement differs with the videos. we have ensured that both videos are from channels who have a similar subscriber count in order to eliminate disproportionality that arises from viewer base.

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

Maximizing Profits : The Ultimate Guide to YouTube Revenue

YouTube is a widely beloved platform that appeals to individuals of all age groups. If you understand how to harness its potential, YouTube can become a source of income. Generating income from YouTube videos becomes simple through YouTube video monetization. If you’re keen on monetizing your YouTube account, this article is your guide. You can turn it into a part-time gig or a full-time profession, potentially earning a solid income.

To earn well, your content must align with what viewers truly desire. Read this article to learn about how you can monetize YouTube videos, its rules, and requirements.

YouTube Monetization Helper Create the conditions for effective YouTube monetization with Wondershare Filmora!

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Wondershare Filmora 12

Part 1. How to Get Monetized on YouTube: Rules and Requirements

How to Monetize YouTube Channel

Begin making money from your YouTube videos through the YouTube Partner Program. You can create earnings from your YouTube channel by connecting it to your Google account. Monetize your website using Google AdSense.

Google AdSense generates substantial website revenue. If viewers interact with the ads in your videos, you earn money. Adding AdSense to your YouTube channel makes your videos monetizable.

Some videos cannot be monetized, however. Content must meet specific requirements to qualify for YouTube’s program. Criteria include content quality, community guidelines, and copyright compliance. Your YouTube channel can generate income once your videos meet these standards.

youTube partner Program

Monetizing YouTube Videos: What Are The Requirements?

You can monetize your YouTube videos by joining the YouTube Partner Program. Everyone can create a YouTube account, but YPP requires certain requirements. Every time you create content, you must consider these requirements.

Prior to applying for the program, your channel must first accomplish the following:

  • One thousand subscribers
  • A total of 4,000 watch hours in the past year

Building your audience and creating great content will help you meet these requirements. Joining the YPP, and making sure your YouTube channel complies with YouTube’s rules and policies, is the more complicated aspect.

Those advertising on YouTube want to avoid being linked to low-quality content. Therefore, YouTube Partner Program members are encouraged to create unique, valuable videos.

When you upload content to YouTube, you’ll need to keep these things in mind. Those who plan on monetizing their videos should thoroughly read these documents. You also need to set up a Google AdSense account, which tracks and pays for your YouTube ads.

rules and requirements for monetization

Part 2. 10 Proven Ways to Monetize Your YouTube Channel

10 Methods to Monetize YouTube Videos

You can monetize your YouTube videos in 10 different ways, including:

1. Google AdSense

YouTube channel monetization is the most popular method. By adding AdSense to your videos, you can generate revenue from the ads displayed. You must adhere to our advertiser-friendly guidelines when creating your videos. The monetization of all videos may not be possible, therefore. YouTube and AdSense work seamlessly together. With no technical knowledge required, your monetization strategy can be set up and managed easily.

 Google Adsense

2. Paid Sponsorships

Sponsorship involves paying a content creator to use, demonstrate, or test a brand’s product in a video. Both the creator and the brand benefit from sponsorships provided by brands.

The rewards of sponsorship can be immense, but sponsorships are hard to come by. You can pitch relevant brands to partner with your influential channel if your channel has a large following.

paid sponsorship

3. YouTube Premium

Joining the YouTube Partner Program qualifies you for YouTube Premium. In addition, it can increase your earnings. YouTube Premium members get paid when they watch your content as a creator. The number of Premium members has now surpassed 20 million. It is possible that this may occur quite frequently. YouTube Premium will automatically pay you if someone watches your content.

youTube premium

4. Memberships

Creating membership tiers on your channel allows you to offer different perks to different levels of subscription. Using memberships has the main benefit of providing a more steady income stream. Ad revenue is a more traditional method of monetization. This feature is enabled by channels with at least 1,000 subscribers, and the creator sets fees.

channel memebership

5. Merchandise

You can sell merchandise on YouTube videos with over 10,000 subscribers using a merch shelf. By selling branded merchandise to your YouTube fans, you can generate additional revenue.

It’s especially useful for YouTube creators without their own website who want to sell merchandise. Currently, there are over 45 platforms or retailers worldwide that support merch, so growing your brand is easy.

6. Invest in crowd-funding

It’s not just for startups anymore; you can use crowdfunding to fund content creation on YouTube as well. You can find people to support your work through third-party applications like Patreon in exchange for perks. You can now place sponsor buttons on your YouTube videos, which allows you to crowdfund. With this, you can offer rewards in exchange for monthly funding like with Patreon.

7. Stickers, chats, and thanks

During live streams and premieres, creators can engage their fans with Super Chat and Super Stickers. In the live chat, fans can purchase Super Chats to display their message prominently. A Super Sticker is an animated image displayed during a live chat session. The Super Thanks feature enables creators to earn income from their videos. Additional appreciation may be expressed by those who wish to do so

8. YouTube Shorts

Using the YouTube app, short, vertical videos can be uploaded straight to YouTube using a smartphone. In the same way as Instagram Stories are uploaded to the social media site. The length of YouTube shorts is limited to 60 seconds. In 2021 and 2022, a $100 million fund will be distributed for YouTube Shorts. With this initial stage, YouTube Shorts began to monetize in May 2021. A YouTube Short will only be compensated if it meets the fund’s criteria.

youtube shorts

9. YouTube BrandConnect

Brands and YouTube creators can work together on content campaigns through YouTube BrandConnect. In terms of product recommendations, audiences trust creators. It is also possible to partner with YouTube channels through BrandConnect

10. YouTube Shopping

YouTube shopping gives you the chance to promote your own products or those of other brands. It is possible to connect your store (such as Shopify) to YouTube. Add your products to videos, shorts, live streams, etc., as well as tag other brands’ products.

Part 3. Wondershare Filmora: A Video Editing Software to Help Edit YouTube Videos

Wondershare Filmora is your creative ally when it comes to enhancing and editing YouTube videos. Video editing software like Filmora allows you to produce visually engaging and captivating content. Creating the conditions for effective YouTube monetization.

Filmora is cross-platform compatible. Making it accessible for all creators, so you can work on your videos wherever you are. With Filmora, you can enhance your video content no matter what platform you’re using.

Edit YouTube videos with Filmora’s features

Using Filmora’s features, you can give your videos a professional edge.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Adjustment Layer

Take the Adjustment Layer feature, for instance, which allows you to add general effects to multiple video clips simultaneously, saving you time and effort. This feature can make your video content more engaging, ultimately attracting a larger audience.

Split Screen

You can create eye-catching split-screen videos with Filmora’s Split Screen Video Editor. Simply click a button to create split-screen videos using premade templates. Enhancing the visual appeal and dynamic of your videos for easy monetization on YouTube.

Motion Tracking

Motion Tracking is another exciting feature that Filmora brings to the table. It enables you to track the movement of objects within your videos and pin graphics and media files to follow the motion magically. This not only adds a touch of professionalism to your videos but also keeps your audience engaged.

Video Effects

Filmora offers a treasure trove of creative possibilities with its Video Effects, including transitions, filters, titles, and motion elements that you won’t find elsewhere. These exclusive features will help you infuse your videos with creativity and style.

Mask and Blend

And let’s not forget the Mask and Blend feature, which allows you to create unique video effects by masking and blending video clips. With only a few clicks, you can create distinct video effects that will set your content apart.

Wondershare Filmora empowers you to take your YouTube videos to the next level. making them more visually appealing, engaging, and ultimately better suited for monetization.

Try Filmora out Free! Click here!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

For those aspiring to turn their passion into a source of income, YouTube is a treasure trove of opportunities. This comprehensive 2024 guide has shed light on the path to monetizing your YouTube channel. With Google AdSense, paid sponsorships, and YouTube Premium, you’ve learned the ropes of the YouTube Partner Program.

With Wondershare Filmora‘s user-friendly tools, your videos will stand out on a professional level. As a result, your YouTube dreams will become a reality in 2024 with dedication and these insights.

Free Download Free Download Learn More

Wondershare Filmora 12

Part 1. How to Get Monetized on YouTube: Rules and Requirements

How to Monetize YouTube Channel

Begin making money from your YouTube videos through the YouTube Partner Program. You can create earnings from your YouTube channel by connecting it to your Google account. Monetize your website using Google AdSense.

Google AdSense generates substantial website revenue. If viewers interact with the ads in your videos, you earn money. Adding AdSense to your YouTube channel makes your videos monetizable.

Some videos cannot be monetized, however. Content must meet specific requirements to qualify for YouTube’s program. Criteria include content quality, community guidelines, and copyright compliance. Your YouTube channel can generate income once your videos meet these standards.

youTube partner Program

Monetizing YouTube Videos: What Are The Requirements?

You can monetize your YouTube videos by joining the YouTube Partner Program. Everyone can create a YouTube account, but YPP requires certain requirements. Every time you create content, you must consider these requirements.

Prior to applying for the program, your channel must first accomplish the following:

  • One thousand subscribers
  • A total of 4,000 watch hours in the past year

Building your audience and creating great content will help you meet these requirements. Joining the YPP, and making sure your YouTube channel complies with YouTube’s rules and policies, is the more complicated aspect.

Those advertising on YouTube want to avoid being linked to low-quality content. Therefore, YouTube Partner Program members are encouraged to create unique, valuable videos.

When you upload content to YouTube, you’ll need to keep these things in mind. Those who plan on monetizing their videos should thoroughly read these documents. You also need to set up a Google AdSense account, which tracks and pays for your YouTube ads.

rules and requirements for monetization

Part 2. 10 Proven Ways to Monetize Your YouTube Channel

10 Methods to Monetize YouTube Videos

You can monetize your YouTube videos in 10 different ways, including:

1. Google AdSense

YouTube channel monetization is the most popular method. By adding AdSense to your videos, you can generate revenue from the ads displayed. You must adhere to our advertiser-friendly guidelines when creating your videos. The monetization of all videos may not be possible, therefore. YouTube and AdSense work seamlessly together. With no technical knowledge required, your monetization strategy can be set up and managed easily.

 Google Adsense

2. Paid Sponsorships

Sponsorship involves paying a content creator to use, demonstrate, or test a brand’s product in a video. Both the creator and the brand benefit from sponsorships provided by brands.

The rewards of sponsorship can be immense, but sponsorships are hard to come by. You can pitch relevant brands to partner with your influential channel if your channel has a large following.

paid sponsorship

3. YouTube Premium

Joining the YouTube Partner Program qualifies you for YouTube Premium. In addition, it can increase your earnings. YouTube Premium members get paid when they watch your content as a creator. The number of Premium members has now surpassed 20 million. It is possible that this may occur quite frequently. YouTube Premium will automatically pay you if someone watches your content.

youTube premium

4. Memberships

Creating membership tiers on your channel allows you to offer different perks to different levels of subscription. Using memberships has the main benefit of providing a more steady income stream. Ad revenue is a more traditional method of monetization. This feature is enabled by channels with at least 1,000 subscribers, and the creator sets fees.

channel memebership

5. Merchandise

You can sell merchandise on YouTube videos with over 10,000 subscribers using a merch shelf. By selling branded merchandise to your YouTube fans, you can generate additional revenue.

It’s especially useful for YouTube creators without their own website who want to sell merchandise. Currently, there are over 45 platforms or retailers worldwide that support merch, so growing your brand is easy.

6. Invest in crowd-funding

It’s not just for startups anymore; you can use crowdfunding to fund content creation on YouTube as well. You can find people to support your work through third-party applications like Patreon in exchange for perks. You can now place sponsor buttons on your YouTube videos, which allows you to crowdfund. With this, you can offer rewards in exchange for monthly funding like with Patreon.

7. Stickers, chats, and thanks

During live streams and premieres, creators can engage their fans with Super Chat and Super Stickers. In the live chat, fans can purchase Super Chats to display their message prominently. A Super Sticker is an animated image displayed during a live chat session. The Super Thanks feature enables creators to earn income from their videos. Additional appreciation may be expressed by those who wish to do so

8. YouTube Shorts

Using the YouTube app, short, vertical videos can be uploaded straight to YouTube using a smartphone. In the same way as Instagram Stories are uploaded to the social media site. The length of YouTube shorts is limited to 60 seconds. In 2021 and 2022, a $100 million fund will be distributed for YouTube Shorts. With this initial stage, YouTube Shorts began to monetize in May 2021. A YouTube Short will only be compensated if it meets the fund’s criteria.

youtube shorts

9. YouTube BrandConnect

Brands and YouTube creators can work together on content campaigns through YouTube BrandConnect. In terms of product recommendations, audiences trust creators. It is also possible to partner with YouTube channels through BrandConnect

10. YouTube Shopping

YouTube shopping gives you the chance to promote your own products or those of other brands. It is possible to connect your store (such as Shopify) to YouTube. Add your products to videos, shorts, live streams, etc., as well as tag other brands’ products.

Part 3. Wondershare Filmora: A Video Editing Software to Help Edit YouTube Videos

Wondershare Filmora is your creative ally when it comes to enhancing and editing YouTube videos. Video editing software like Filmora allows you to produce visually engaging and captivating content. Creating the conditions for effective YouTube monetization.

Filmora is cross-platform compatible. Making it accessible for all creators, so you can work on your videos wherever you are. With Filmora, you can enhance your video content no matter what platform you’re using.

Edit YouTube videos with Filmora’s features

Using Filmora’s features, you can give your videos a professional edge.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Adjustment Layer

Take the Adjustment Layer feature, for instance, which allows you to add general effects to multiple video clips simultaneously, saving you time and effort. This feature can make your video content more engaging, ultimately attracting a larger audience.

Split Screen

You can create eye-catching split-screen videos with Filmora’s Split Screen Video Editor. Simply click a button to create split-screen videos using premade templates. Enhancing the visual appeal and dynamic of your videos for easy monetization on YouTube.

Motion Tracking

Motion Tracking is another exciting feature that Filmora brings to the table. It enables you to track the movement of objects within your videos and pin graphics and media files to follow the motion magically. This not only adds a touch of professionalism to your videos but also keeps your audience engaged.

Video Effects

Filmora offers a treasure trove of creative possibilities with its Video Effects, including transitions, filters, titles, and motion elements that you won’t find elsewhere. These exclusive features will help you infuse your videos with creativity and style.

Mask and Blend

And let’s not forget the Mask and Blend feature, which allows you to create unique video effects by masking and blending video clips. With only a few clicks, you can create distinct video effects that will set your content apart.

Wondershare Filmora empowers you to take your YouTube videos to the next level. making them more visually appealing, engaging, and ultimately better suited for monetization.

Try Filmora out Free! Click here!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

For those aspiring to turn their passion into a source of income, YouTube is a treasure trove of opportunities. This comprehensive 2024 guide has shed light on the path to monetizing your YouTube channel. With Google AdSense, paid sponsorships, and YouTube Premium, you’ve learned the ropes of the YouTube Partner Program.

With Wondershare Filmora‘s user-friendly tools, your videos will stand out on a professional level. As a result, your YouTube dreams will become a reality in 2024 with dedication and these insights.

Also read:

  • Title: [New] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques
  • Author: Steven
  • Created at : 2024-05-25 19:58:59
  • Updated at : 2024-05-26 19:58:59
  • Link: https://youtube-clips.techidaily.com/new-amplify-your-online-influence-with-these-best-5-youtube-marketing-techniques/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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[New] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques