"Monetization Mastery Guide Choosing the Right Platform"
Monetization Mastery Guide: Choosing the Right Platform
Online video creators are always searching for ways to make their passion profitable. YouTube and Dailymotion are two of the largest video platforms. Millions of users use these platforms, and they have updated features. How do you choose the right video platform?
This article compares Dailymotion monetization to YouTube on privacy, audience, and analytics. To ease this exploration, Filmora is assisting us. This software edits videos to increase platforms’ income-generating potential. Read this article to monetize your videos in a better way, and join us on this journey.
Video Monetization Editor Create engaging and valuable videos with Wondershare Filmora for YouTube and Dailymotion Monetization!
Free Download Free Download Learn More
Part 1. Exploring YouTube and Dailymotion: Platforms for Creators
YouTube : What is it?
A three-person team, Chad Hurley, Steve Chen, and Jawed Karim, founded YouTube in 2005. Their goal is to create YouTube as a global platform for sharing videos. A huge $1.65 billion was paid by Google for buying YouTube. YouTube then became a more popular website with over two billion users every month.
Lots of creators, like makeup artists and gamers, make money on YouTube. With the platform, you can livestream, make money from your videos, and watch tons of user-made videos.
Dailymotion : What is it?
A French entrepreneur and an English entrepreneur founded Dailymotion in 2005. Dailymotion became one of the most popular video platforms in France and then Europe in just 1 year. You can upload and share videos on Dailymotion like on YouTube. There is a slight difference in their focus. Dailymotion’s content tends to be professional, while YouTube’s is user-made.
Dailymotion has over 300 million users every month. It’s accessible in 35 different languages. Also, for pro content, it offers features like “Motionmaker” to users and live streaming to creators.
The popularity and user base of YouTube and Dailymotion
YouTube’s user interface is very easy and simple to use. You can filter the results with date and popularity at the top bar of the website. You can watch YouTube without ads and gain access to YouTube analytics.
It’s cool to create your own channel on YouTube. It allows you to upload videos, customize your banner, and create a community.
It is easy to stream videos or share them with friends by creating playlists. YouTube and Dailymotion both have easy-to-use interfaces. You can customize your own channel, and it has categories and channels. YouTube has advanced playlist features, but Dailymotion does not.
It’s not all fun and games - YouTube has fewer ads than Dailymotion. A premium subscription to Dailymotion removes the ads and gives you access to other features.
Both Platforms have Different Content and Audiences
YouTube Content and Audience
Video content on YouTube ranges from cooking tips to music videos. It even offers live streaming concerts and mind-blowing documentaries. Gamer, beauty, sports, and learning enthusiasts will enjoy this channel.
YouTube allows you to upload 12-hour-long videos to increase your watch time. You can also share all types of experiences in the long video. Every day, 2.51 billion active users watch over one billion hours of content. Creators can showcase their work in high definition, up to 8K, on the platform, which is a major advantage. Mobile devices and smartphones also allow offline viewing of videos.
Dailymotion Content and Audience
There’s something special about Dailymotion. The site provides YouTube videos, animated shorts, music, documentaries, and TV shows. Although Dailymotion has upload limits, its videos are still of high quality, up to 1080p. There is a vibrant community of creators looking to connect with their audiences as well. There were 545.3 million visits to Dailymotion in April 2023, making it a strong competitor. Depending on your taste and the content you’re looking for, you can choose either.
Part 2. YouTube vs. Dailymotion Monetization: Unraveling the Key Differences
YouTube and Dailymotion monetization features and opportunities
It’s crucial for content creators to know which monetization options each platform offers. Let’s have a look at the monetization options available on YouTube and Dailymotion. It is possible to earn money from your content on both Dailymotion and YouTube. Dailymotion is easier to monetize, despite its broader and more sophisticated offering.
Programs and options for monetizing YouTube
There are many ways for YouTube creators to make money from their content. You can display video ads for sponsorships, AdSense payments, and merchandise sales. YouTube offers more monetization options and is more advanced than Dailymotion. The YouTube monetization rules can be tricky to meet for eligible accounts.
Programs and options for monetizaton Dailymotion
Creators can also monetize their content on Dailymotion. Dailymotion has fewer monetization options than YouTube. Unlike YouTube, Dailymotion allows creators to earn money through ads.
The Dailymotion Partner Program has made several French video creators extremely wealthy. The CPM is always low for video creators around the world, for whatever reason. Dailymotion Partners from France earn 3000 - 4000 euros per month. Global Partners withdraw the monthly least of $100.
Monetization Requirements and Earning Potential
YouTube’s YPP monetizes accounts with 1,000 subscribers and earns revenue through advertising. You’ll get 55% of the revenue generated by the ads shown during, before, and after your videos. It is also possible to charge channel memberships. For every 1,000 views, the average YouTuber makes about $18.
The Dailymotion Partner Program monetizes your videos. The least number of views you need to monetize your content is 1,000 (combined). One hour of watch time on the platform generates $57 in income, making it a great way to make money!
Choosing Between YouTube and Dailymotion Channel Monetization
Now that you’ve seen a YouTube vs. Dailymotion comparison, you are leaning toward one. Let’s dive into some key questions if you’re still not sure ( you can use both platforms ):
- Do you have a specific group in mind? It’s important to think about who your audience is.
- Are Your Videos Targeted? Do your videos match specific search queries?
- Video Length and Size: How long and big are your videos?
- Monetization: Want to make money? Consider your subscriber count.
- Privacy Control: How much control do you need over your content’s privacy?
- Analytics: Do you want detailed data on your video performance?
YouTube is your best bet if you want organic search traffic, a wide audience, and hefty videos. If you want privacy control, or if you want to monetize, Dailymotion shines.
Whatever you pick, remember to add captions to your videos. Transcription tools can help with that, making your content more accessible and engaging.
Part 3. Enhance Your Monetization Journey with Wondershare Filmora: A Video Editing Solution
Let’s take a look at a powerful tool to enhance your gaming experience. It’s Wondershare Filmora. Creating engaging and valuable videos is easy with Wondershare Filmora. An attractive user interface, a media library, and many useful features make it a great choice. A video tool that turns content creators’ vision into professional content. Filmora is perfect for YouTubers, filmmakers, and vloggers of all skill levels.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Filmora Features for Monetization Magic
1.Creative Templates
Filmora’s video templates make it easy to create nice videos. With these templates, you can easily make a captivating intro or an engaging end screen. You make more money when you keep your audience interested.
2. Advanced Audio Editing
To create engaging content, you must have great audio. With Filmora’s audio tools, you can stretch, denoise, and duck audio to improve your videos. Having engaged viewers means you’re more likely to generate income from ads and sales.
3. Enhancing Your Videos with Video Effects
Using Wondershare Filmora, you can transform your ordinary videos into something extraordinary. There are a variety of effects available, such as overlays, filters, and transitions. Filters allow you to change your videos’ feel and appearance. With overlays, like glitch overlays, you can enhance your videos.
4. Color Correction
Wondershare Filmora’s color correction tool can make your videos much better. You can change the colors and mood of your videos with Filmora’s color options. To make your videos look more professional, you can adjust their brightness or darkness. Using vibrant colors can help you earn more and draw in more customers.
Conclusion
When it comes to making money from your passion, picking the right platform is crucial. This guide has shown the main differences between YouTube and Dailymotion monetization. With Wondershare Filmora, you can make the most money from both places.
YouTube is great for long videos, a big audience, and finding people naturally. Monetization Dailymotion is good for making money without needing as many subscribers.
If you put captions on your videos, more people will watch. Think of Filmora as a friend who helps you make money with fun, good videos. It’s like having a partner in making money from your videos.
Free Download Free Download Learn More
Part 1. Exploring YouTube and Dailymotion: Platforms for Creators
YouTube : What is it?
A three-person team, Chad Hurley, Steve Chen, and Jawed Karim, founded YouTube in 2005. Their goal is to create YouTube as a global platform for sharing videos. A huge $1.65 billion was paid by Google for buying YouTube. YouTube then became a more popular website with over two billion users every month.
Lots of creators, like makeup artists and gamers, make money on YouTube. With the platform, you can livestream, make money from your videos, and watch tons of user-made videos.
Dailymotion : What is it?
A French entrepreneur and an English entrepreneur founded Dailymotion in 2005. Dailymotion became one of the most popular video platforms in France and then Europe in just 1 year. You can upload and share videos on Dailymotion like on YouTube. There is a slight difference in their focus. Dailymotion’s content tends to be professional, while YouTube’s is user-made.
Dailymotion has over 300 million users every month. It’s accessible in 35 different languages. Also, for pro content, it offers features like “Motionmaker” to users and live streaming to creators.
The popularity and user base of YouTube and Dailymotion
YouTube’s user interface is very easy and simple to use. You can filter the results with date and popularity at the top bar of the website. You can watch YouTube without ads and gain access to YouTube analytics.
It’s cool to create your own channel on YouTube. It allows you to upload videos, customize your banner, and create a community.
It is easy to stream videos or share them with friends by creating playlists. YouTube and Dailymotion both have easy-to-use interfaces. You can customize your own channel, and it has categories and channels. YouTube has advanced playlist features, but Dailymotion does not.
It’s not all fun and games - YouTube has fewer ads than Dailymotion. A premium subscription to Dailymotion removes the ads and gives you access to other features.
Both Platforms have Different Content and Audiences
YouTube Content and Audience
Video content on YouTube ranges from cooking tips to music videos. It even offers live streaming concerts and mind-blowing documentaries. Gamer, beauty, sports, and learning enthusiasts will enjoy this channel.
YouTube allows you to upload 12-hour-long videos to increase your watch time. You can also share all types of experiences in the long video. Every day, 2.51 billion active users watch over one billion hours of content. Creators can showcase their work in high definition, up to 8K, on the platform, which is a major advantage. Mobile devices and smartphones also allow offline viewing of videos.
Dailymotion Content and Audience
There’s something special about Dailymotion. The site provides YouTube videos, animated shorts, music, documentaries, and TV shows. Although Dailymotion has upload limits, its videos are still of high quality, up to 1080p. There is a vibrant community of creators looking to connect with their audiences as well. There were 545.3 million visits to Dailymotion in April 2023, making it a strong competitor. Depending on your taste and the content you’re looking for, you can choose either.
Part 2. YouTube vs. Dailymotion Monetization: Unraveling the Key Differences
YouTube and Dailymotion monetization features and opportunities
It’s crucial for content creators to know which monetization options each platform offers. Let’s have a look at the monetization options available on YouTube and Dailymotion. It is possible to earn money from your content on both Dailymotion and YouTube. Dailymotion is easier to monetize, despite its broader and more sophisticated offering.
Programs and options for monetizing YouTube
There are many ways for YouTube creators to make money from their content. You can display video ads for sponsorships, AdSense payments, and merchandise sales. YouTube offers more monetization options and is more advanced than Dailymotion. The YouTube monetization rules can be tricky to meet for eligible accounts.
Programs and options for monetizaton Dailymotion
Creators can also monetize their content on Dailymotion. Dailymotion has fewer monetization options than YouTube. Unlike YouTube, Dailymotion allows creators to earn money through ads.
The Dailymotion Partner Program has made several French video creators extremely wealthy. The CPM is always low for video creators around the world, for whatever reason. Dailymotion Partners from France earn 3000 - 4000 euros per month. Global Partners withdraw the monthly least of $100.
Monetization Requirements and Earning Potential
YouTube’s YPP monetizes accounts with 1,000 subscribers and earns revenue through advertising. You’ll get 55% of the revenue generated by the ads shown during, before, and after your videos. It is also possible to charge channel memberships. For every 1,000 views, the average YouTuber makes about $18.
The Dailymotion Partner Program monetizes your videos. The least number of views you need to monetize your content is 1,000 (combined). One hour of watch time on the platform generates $57 in income, making it a great way to make money!
Choosing Between YouTube and Dailymotion Channel Monetization
Now that you’ve seen a YouTube vs. Dailymotion comparison, you are leaning toward one. Let’s dive into some key questions if you’re still not sure ( you can use both platforms ):
- Do you have a specific group in mind? It’s important to think about who your audience is.
- Are Your Videos Targeted? Do your videos match specific search queries?
- Video Length and Size: How long and big are your videos?
- Monetization: Want to make money? Consider your subscriber count.
- Privacy Control: How much control do you need over your content’s privacy?
- Analytics: Do you want detailed data on your video performance?
YouTube is your best bet if you want organic search traffic, a wide audience, and hefty videos. If you want privacy control, or if you want to monetize, Dailymotion shines.
Whatever you pick, remember to add captions to your videos. Transcription tools can help with that, making your content more accessible and engaging.
Part 3. Enhance Your Monetization Journey with Wondershare Filmora: A Video Editing Solution
Let’s take a look at a powerful tool to enhance your gaming experience. It’s Wondershare Filmora. Creating engaging and valuable videos is easy with Wondershare Filmora. An attractive user interface, a media library, and many useful features make it a great choice. A video tool that turns content creators’ vision into professional content. Filmora is perfect for YouTubers, filmmakers, and vloggers of all skill levels.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Filmora Features for Monetization Magic
1.Creative Templates
Filmora’s video templates make it easy to create nice videos. With these templates, you can easily make a captivating intro or an engaging end screen. You make more money when you keep your audience interested.
2. Advanced Audio Editing
To create engaging content, you must have great audio. With Filmora’s audio tools, you can stretch, denoise, and duck audio to improve your videos. Having engaged viewers means you’re more likely to generate income from ads and sales.
3. Enhancing Your Videos with Video Effects
Using Wondershare Filmora, you can transform your ordinary videos into something extraordinary. There are a variety of effects available, such as overlays, filters, and transitions. Filters allow you to change your videos’ feel and appearance. With overlays, like glitch overlays, you can enhance your videos.
4. Color Correction
Wondershare Filmora’s color correction tool can make your videos much better. You can change the colors and mood of your videos with Filmora’s color options. To make your videos look more professional, you can adjust their brightness or darkness. Using vibrant colors can help you earn more and draw in more customers.
Conclusion
When it comes to making money from your passion, picking the right platform is crucial. This guide has shown the main differences between YouTube and Dailymotion monetization. With Wondershare Filmora, you can make the most money from both places.
YouTube is great for long videos, a big audience, and finding people naturally. Monetization Dailymotion is good for making money without needing as many subscribers.
If you put captions on your videos, more people will watch. Think of Filmora as a friend who helps you make money with fun, good videos. It’s like having a partner in making money from your videos.
Elevate Your Brand: Discovering the Essential 5 YouTube Strategies
YouTube is undoubtedly the most famous video sharing platform in the world. More than 5 billion videos are watched every single minute on YouTube. And the ever-growing user base has propelled YouTube to the status of 2nd most popular social media platform in the world, and the second most visited website after Google in 2021.
YouTube marketing is great for both businesses and individuals who want to make careers out of YouTube. Many businesses make use of YouTube ads to get their products to their customers and it’s really effective. However, you can make more organic traffic using YouTube video marketing. With a successful YouTube video marketing strategy, you can generate leads without any ad investments.
And in this guide, we will discuss some YouTube video marketing tips that will help you get more subscribers and build your brand outreach.
Tip #1: Create A Roadmap Leading To Your Main Goal
A roadmap is basically a level by level approach to your vision. Instead of just looking at the end plan, you are building your platform up through short attainable goals. There is immense power in setting short term goals. Some serious questions that you should ask yourself are:
Step 1: Start with the question of why you need a YouTube channel in the first place! Decide on what your channel should be about and how the viewers are going to benefit from it.
Step 2: The next step is to prepare a content plan. Here must decide the type of videos and how often it will be published on your channel.
Step 3: What is your target in terms of subscribers and traffic conversion. Do you plan to take the audience to a separate landing or are you planning on making money solely from YouTube?
Planning out such specifics will help you build your platform gradually to the main goal.
Tip #2: Do tests within your strategy
Understanding the audience preferences is paramount to the success of YouTube channels. There are some important tests that you can do to understand the genre that you are targeting.
a. Test video duration
Nobody likes to see a 2 hour long YouTube video unless it’s super interesting. Thankfully, there have been studies that have been conducted to measure the audience reaction to videos of different lengths.
By default, when you create a YouTube account, the maximum upload length is restricted to just 15 minutes. You can go past this limit by verifying your account on YouTube.
When you look at the most trending videos on YouTube, they generally fall within 10 minutes. The average video size on YouTube is 4.4 minutes .
For example, let us look at YouTube videos that explain the same concept, but with different video lengths and see if the audience engagement differs with the videos. we have ensured that both videos are from channels who have a similar subscriber count in order to eliminate disproportionality that arises from viewer base.
This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.
Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!
b. Test different formats/scenarios
Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.
Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.
For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:
However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:
And many videos that aren’t specifically cooking at all!
And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!
c. Try Giveaways and gifts
You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.
For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!
And the result of the announcement was evident in the subscribers count.
From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views
We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.
Tip#3: Ask your audience for Feedback
All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.
And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.
There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.
Tip #4: Analyse your YouTube videos traffic sources
YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.
In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.
Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.
Tip #5: Track the effectiveness of your videos
You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.
Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;
Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!
Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.
Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.
Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.
Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.
Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.
Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.
Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Tip #6: Choose a suitable video creator
Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.
To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/
Conclusion
YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.
The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!
This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.
Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!
b. Test different formats/scenarios
Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.
Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.
For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:
However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:
And many videos that aren’t specifically cooking at all!
And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!
c. Try Giveaways and gifts
You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.
For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!
And the result of the announcement was evident in the subscribers count.
From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views
We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.
Tip#3: Ask your audience for Feedback
All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.
And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.
There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.
Tip #4: Analyse your YouTube videos traffic sources
YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.
In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.
Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.
Tip #5: Track the effectiveness of your videos
You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.
Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;
Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!
Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.
Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.
Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.
Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.
Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.
Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.
Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Tip #6: Choose a suitable video creator
Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.
To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/
Conclusion
YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.
The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!
This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.
Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!
b. Test different formats/scenarios
Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.
Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.
For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:
However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:
And many videos that aren’t specifically cooking at all!
And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!
c. Try Giveaways and gifts
You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.
For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!
And the result of the announcement was evident in the subscribers count.
From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views
We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.
Tip#3: Ask your audience for Feedback
All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.
And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.
There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.
Tip #4: Analyse your YouTube videos traffic sources
YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.
In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.
Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.
Tip #5: Track the effectiveness of your videos
You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.
Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;
Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!
Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.
Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.
Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.
Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.
Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.
Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.
Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Tip #6: Choose a suitable video creator
Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.
To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/
Conclusion
YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.
The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!
This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.
Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!
b. Test different formats/scenarios
Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.
Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.
For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:
However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:
And many videos that aren’t specifically cooking at all!
And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!
c. Try Giveaways and gifts
You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.
For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!
And the result of the announcement was evident in the subscribers count.
From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views
We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.
Tip#3: Ask your audience for Feedback
All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.
And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.
There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.
Tip #4: Analyse your YouTube videos traffic sources
YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.
In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.
Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.
Tip #5: Track the effectiveness of your videos
You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.
Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;
Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!
Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.
Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.
Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.
Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.
Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.
Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.
Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Tip #6: Choose a suitable video creator
Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.
To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/
Conclusion
YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.
The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!
- Title: Monetization Mastery Guide Choosing the Right Platform
- Author: Steven
- Created at : 2024-09-09 18:12:42
- Updated at : 2024-09-16 16:14:49
- Link: https://youtube-clips.techidaily.com/monetization-mastery-guide-choosing-the-right-platform/
- License: This work is licensed under CC BY-NC-SA 4.0.