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Master the Art of YouTube Video Sizing, Shape & Clarity
Master the Art of YouTube Video Sizing, Shape & Clarity
YouTube Video Dimensions/Size: Guide for Upload Settings
Richard Bennett
Mar 27, 2024• Proven solutions
Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.
It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.
Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.
But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!
You will Learn :
- The right YouTube video size for you
- Important guidelines for YouTube Video dimensions
- What’s the best YouTube video size for you?
- What is the right aspect ratio for YouTube videos
- The correct video image and YouTube screen size
- FAQs about Youtube upload settings
- Basic terminologies that you should know
The Best Video Editor for Successful YouTubers - Wondershare Filmora
As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.
Check below video to know more and download now to have a try for free.
The right YouTube video size for you
| Resolution | Equivalent Name | Quality |
|---|---|---|
| 3840×2160 | 2160p | 4K |
| 2560×1440 | 1440p | 2K |
| 1920×1080 | 1080p | Highest YouTube HD video resolution |
| 1280×720 | 720p | Least YouTube HD video resolution |
| 854×480 | 480p | Standard definition |
| 640×360 | 360p | Conventional website resolution |
| 426×240 | 240p | Least YouTube video size available |
Important guidelines for YouTube Video dimensions
| Maximum acceptable size of a YouTube video | 426 x 420p |
|---|---|
| Minimum acceptable size of a YouTube video | 3840 x 2160p |
| The right aspect ratio of a YouTube video | 16:9 |
| Maximum size of a YouTube file | 128GB |
| The maximum length of a YouTube video | 12 hours |
| Compatible YouTube video formats | avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv |
In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.
Image from learn.g2
What’s the best YouTube video size for you?
It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.
These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.
If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.
What is the video aspect ratio?
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.
The most common aspect ratios used in the video are depicted below for sound understanding:
Image from learn.g2
The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.
Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.
Standard aspect ratios
Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.
Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:
| Aspect ratio | Application |
|---|---|
| 1:1 or 1x1 | This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape. |
| 4:3 or 4x3 | This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms! |
| 16:9 or 16x9 | The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos. |
| 21:9 or 21x9 | For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases. |
The right aspect ratio for YouTube videos
YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.
When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.
A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:
Image from learn.g2
The correct video image and YouTube screen size
Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!
The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.
So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!
Just skim through the checklist given below and you will be ready to nail it!
1. Perfect size for your YouTube profile photo
The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.
The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.
Image from metricool
2. Perfect size for your YouTube thumbnail photo
What is YouTube thumbnail?
A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.
You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.
Why is it important?
Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.
A quick tip for the perfect YouTube thumbnail
Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!
YouTube video thumbnail dimension for a perfect thumbnail image
The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.
Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.
For even more clear understanding, look into this illustration:
Image from learn.g2
3. Perfect size for your YouTube banner
YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.
For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.
Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.
Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.
The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.
| Displays | Banner image Dimensions |
|---|---|
| Video display | 2560 x 1440 pixels |
| Desktop display | 2560 x 423 pixels |
| Tablet display | 1855 x 423 pixels |
| Television | 2560 x 1440 pixels |
For a thorough understanding, refer to the image below:
Image from learn.g2
The right cover photo size on TV
The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.
The right cover photo size on desktop displays
The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.
The right cover photo size on Tablet displays
As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.
FAQs about Youtube upload settings
What is the maximum YouTube upload limit of size?
The allowed maximum video file size for uploading is 128GB at present.
What is the maximum YouTube upload limit of length?
The allowed maximum video length today for uploading is 12 hours.
How the default upload setting is reset on YouTube?
Step 1: Sign In to your YouTube account using a browser.
Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.
Step 3: Go on settings option where a pop-up window will appear.
Step 4: Look for upload defaults and change the configurations on 2 tabs.
Step 5: Click on save button.
How is YouTube video uploaded using the mobile application?
Step 1: Sign in to your YouTube channel using your mobile phone.
Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.
Step 3: You may “Go Live” or simply drag an already made video file to upload.
Step 4: Click “Next”.
Step 5: Enter the video name, select visibility level and then click upload.
How is YouTube video uploaded using a web browser?
Step 1: Sign in to your YouTube account in a web browser.
Step 2: Click on the video icon appearing on the top of the pane.
Step 3: Click on upload video in the drop-down.
Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).
Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.
Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.
Step 7: Click on publish and you are done!
Read More to Get : Best Video Websites Like YouTube >>
Basic terminologies that you should know
Video Format
A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.
So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.
Frame Rate
“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”
Resolution
Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.
It basically refers to the number of different pixels in each dimension which can be viewed in any display device.
File Size
File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.
As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.
Codec
Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.
The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.
While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.
Aspect ratio:
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
Need a YouTube support?
If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .
Final Verdict
Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.
It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.
Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.
But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!
You will Learn :
- The right YouTube video size for you
- Important guidelines for YouTube Video dimensions
- What’s the best YouTube video size for you?
- What is the right aspect ratio for YouTube videos
- The correct video image and YouTube screen size
- FAQs about Youtube upload settings
- Basic terminologies that you should know
The Best Video Editor for Successful YouTubers - Wondershare Filmora
As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.
Check below video to know more and download now to have a try for free.
The right YouTube video size for you
| Resolution | Equivalent Name | Quality |
|---|---|---|
| 3840×2160 | 2160p | 4K |
| 2560×1440 | 1440p | 2K |
| 1920×1080 | 1080p | Highest YouTube HD video resolution |
| 1280×720 | 720p | Least YouTube HD video resolution |
| 854×480 | 480p | Standard definition |
| 640×360 | 360p | Conventional website resolution |
| 426×240 | 240p | Least YouTube video size available |
Important guidelines for YouTube Video dimensions
| Maximum acceptable size of a YouTube video | 426 x 420p |
|---|---|
| Minimum acceptable size of a YouTube video | 3840 x 2160p |
| The right aspect ratio of a YouTube video | 16:9 |
| Maximum size of a YouTube file | 128GB |
| The maximum length of a YouTube video | 12 hours |
| Compatible YouTube video formats | avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv |
In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.
Image from learn.g2
What’s the best YouTube video size for you?
It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.
These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.
If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.
What is the video aspect ratio?
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.
The most common aspect ratios used in the video are depicted below for sound understanding:
Image from learn.g2
The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.
Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.
Standard aspect ratios
Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.
Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:
| Aspect ratio | Application |
|---|---|
| 1:1 or 1x1 | This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape. |
| 4:3 or 4x3 | This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms! |
| 16:9 or 16x9 | The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos. |
| 21:9 or 21x9 | For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases. |
The right aspect ratio for YouTube videos
YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.
When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.
A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:
Image from learn.g2
The correct video image and YouTube screen size
Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!
The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.
So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!
Just skim through the checklist given below and you will be ready to nail it!
1. Perfect size for your YouTube profile photo
The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.
The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.
Image from metricool
2. Perfect size for your YouTube thumbnail photo
What is YouTube thumbnail?
A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.
You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.
Why is it important?
Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.
A quick tip for the perfect YouTube thumbnail
Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!
YouTube video thumbnail dimension for a perfect thumbnail image
The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.
Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.
For even more clear understanding, look into this illustration:
Image from learn.g2
3. Perfect size for your YouTube banner
YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.
For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.
Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.
Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.
The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.
| Displays | Banner image Dimensions |
|---|---|
| Video display | 2560 x 1440 pixels |
| Desktop display | 2560 x 423 pixels |
| Tablet display | 1855 x 423 pixels |
| Television | 2560 x 1440 pixels |
For a thorough understanding, refer to the image below:
Image from learn.g2
The right cover photo size on TV
The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.
The right cover photo size on desktop displays
The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.
The right cover photo size on Tablet displays
As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.
FAQs about Youtube upload settings
What is the maximum YouTube upload limit of size?
The allowed maximum video file size for uploading is 128GB at present.
What is the maximum YouTube upload limit of length?
The allowed maximum video length today for uploading is 12 hours.
How the default upload setting is reset on YouTube?
Step 1: Sign In to your YouTube account using a browser.
Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.
Step 3: Go on settings option where a pop-up window will appear.
Step 4: Look for upload defaults and change the configurations on 2 tabs.
Step 5: Click on save button.
How is YouTube video uploaded using the mobile application?
Step 1: Sign in to your YouTube channel using your mobile phone.
Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.
Step 3: You may “Go Live” or simply drag an already made video file to upload.
Step 4: Click “Next”.
Step 5: Enter the video name, select visibility level and then click upload.
How is YouTube video uploaded using a web browser?
Step 1: Sign in to your YouTube account in a web browser.
Step 2: Click on the video icon appearing on the top of the pane.
Step 3: Click on upload video in the drop-down.
Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).
Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.
Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.
Step 7: Click on publish and you are done!
Read More to Get : Best Video Websites Like YouTube >>
Basic terminologies that you should know
Video Format
A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.
So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.
Frame Rate
“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”
Resolution
Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.
It basically refers to the number of different pixels in each dimension which can be viewed in any display device.
File Size
File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.
As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.
Codec
Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.
The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.
While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.
Aspect ratio:
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
Need a YouTube support?
If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .
Final Verdict
Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.
It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.
Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.
But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!
You will Learn :
- The right YouTube video size for you
- Important guidelines for YouTube Video dimensions
- What’s the best YouTube video size for you?
- What is the right aspect ratio for YouTube videos
- The correct video image and YouTube screen size
- FAQs about Youtube upload settings
- Basic terminologies that you should know
The Best Video Editor for Successful YouTubers - Wondershare Filmora
As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.
Check below video to know more and download now to have a try for free.
The right YouTube video size for you
| Resolution | Equivalent Name | Quality |
|---|---|---|
| 3840×2160 | 2160p | 4K |
| 2560×1440 | 1440p | 2K |
| 1920×1080 | 1080p | Highest YouTube HD video resolution |
| 1280×720 | 720p | Least YouTube HD video resolution |
| 854×480 | 480p | Standard definition |
| 640×360 | 360p | Conventional website resolution |
| 426×240 | 240p | Least YouTube video size available |
Important guidelines for YouTube Video dimensions
| Maximum acceptable size of a YouTube video | 426 x 420p |
|---|---|
| Minimum acceptable size of a YouTube video | 3840 x 2160p |
| The right aspect ratio of a YouTube video | 16:9 |
| Maximum size of a YouTube file | 128GB |
| The maximum length of a YouTube video | 12 hours |
| Compatible YouTube video formats | avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv |
In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.
Image from learn.g2
What’s the best YouTube video size for you?
It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.
These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.
If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.
What is the video aspect ratio?
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.
The most common aspect ratios used in the video are depicted below for sound understanding:
Image from learn.g2
The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.
Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.
Standard aspect ratios
Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.
Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:
| Aspect ratio | Application |
|---|---|
| 1:1 or 1x1 | This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape. |
| 4:3 or 4x3 | This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms! |
| 16:9 or 16x9 | The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos. |
| 21:9 or 21x9 | For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases. |
The right aspect ratio for YouTube videos
YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.
When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.
A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:
Image from learn.g2
The correct video image and YouTube screen size
Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!
The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.
So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!
Just skim through the checklist given below and you will be ready to nail it!
1. Perfect size for your YouTube profile photo
The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.
The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.
Image from metricool
2. Perfect size for your YouTube thumbnail photo
What is YouTube thumbnail?
A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.
You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.
Why is it important?
Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.
A quick tip for the perfect YouTube thumbnail
Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!
YouTube video thumbnail dimension for a perfect thumbnail image
The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.
Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.
For even more clear understanding, look into this illustration:
Image from learn.g2
3. Perfect size for your YouTube banner
YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.
For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.
Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.
Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.
The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.
| Displays | Banner image Dimensions |
|---|---|
| Video display | 2560 x 1440 pixels |
| Desktop display | 2560 x 423 pixels |
| Tablet display | 1855 x 423 pixels |
| Television | 2560 x 1440 pixels |
For a thorough understanding, refer to the image below:
Image from learn.g2
The right cover photo size on TV
The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.
The right cover photo size on desktop displays
The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.
The right cover photo size on Tablet displays
As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.
FAQs about Youtube upload settings
What is the maximum YouTube upload limit of size?
The allowed maximum video file size for uploading is 128GB at present.
What is the maximum YouTube upload limit of length?
The allowed maximum video length today for uploading is 12 hours.
How the default upload setting is reset on YouTube?
Step 1: Sign In to your YouTube account using a browser.
Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.
Step 3: Go on settings option where a pop-up window will appear.
Step 4: Look for upload defaults and change the configurations on 2 tabs.
Step 5: Click on save button.
How is YouTube video uploaded using the mobile application?
Step 1: Sign in to your YouTube channel using your mobile phone.
Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.
Step 3: You may “Go Live” or simply drag an already made video file to upload.
Step 4: Click “Next”.
Step 5: Enter the video name, select visibility level and then click upload.
How is YouTube video uploaded using a web browser?
Step 1: Sign in to your YouTube account in a web browser.
Step 2: Click on the video icon appearing on the top of the pane.
Step 3: Click on upload video in the drop-down.
Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).
Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.
Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.
Step 7: Click on publish and you are done!
Read More to Get : Best Video Websites Like YouTube >>
Basic terminologies that you should know
Video Format
A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.
So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.
Frame Rate
“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”
Resolution
Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.
It basically refers to the number of different pixels in each dimension which can be viewed in any display device.
File Size
File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.
As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.
Codec
Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.
The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.
While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.
Aspect ratio:
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
Need a YouTube support?
If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .
Final Verdict
Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Every social media offers a distinct range of dimensions and settings for their publication. So does YouTube.
It’s acutely important to be aware of your setting choices and choosing the right video, thumbnail and screen dimensions of a YouTube video to elevate the user experience.
Merely watching the videos on YouTube is much easier but being able to upload a video there using the right size matters a lot more than one thinks of.
But how can one master it all by himself? Here we are to guide you all along the way! So sit back and relax and enjoy your first-rated content!
You will Learn :
- The right YouTube video size for you
- Important guidelines for YouTube Video dimensions
- What’s the best YouTube video size for you?
- What is the right aspect ratio for YouTube videos
- The correct video image and YouTube screen size
- FAQs about Youtube upload settings
- Basic terminologies that you should know
The Best Video Editor for Successful YouTubers - Wondershare Filmora
As a easy-to-use video editor, Filmora is really perfect for successful YouTubers. Filmora not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc.
Check below video to know more and download now to have a try for free.
The right YouTube video size for you
| Resolution | Equivalent Name | Quality |
|---|---|---|
| 3840×2160 | 2160p | 4K |
| 2560×1440 | 1440p | 2K |
| 1920×1080 | 1080p | Highest YouTube HD video resolution |
| 1280×720 | 720p | Least YouTube HD video resolution |
| 854×480 | 480p | Standard definition |
| 640×360 | 360p | Conventional website resolution |
| 426×240 | 240p | Least YouTube video size available |
Important guidelines for YouTube Video dimensions
| Maximum acceptable size of a YouTube video | 426 x 420p |
|---|---|
| Minimum acceptable size of a YouTube video | 3840 x 2160p |
| The right aspect ratio of a YouTube video | 16:9 |
| Maximum size of a YouTube file | 128GB |
| The maximum length of a YouTube video | 12 hours |
| Compatible YouTube video formats | avi mov mp4 (best video format for YouTube) 3GPP webM flv mpeg mpegps wmv |
In order to grasp all of the aforementioned configurations thoroughly, a pictorial depiction is a must. So here it is to give you a vivid vision.
Image from learn.g2
What’s the best YouTube video size for you?
It is recommended by professionals to use the YouTube video dimensions 1080p, or 1920 x 1080.
These ones are the ideal because it will not only facilitate the video with a professional and elite look but also consumes relatively much less data. Moreover, if you use a phone for recording your videos then using the quality higher than the ones mentioned above will cost you with ample memory.
If you are a newbie to the world of YouTube and want to up the device’s storage game then 720p would still do wonders.
What is the video aspect ratio?
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 unit wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
The aspect ratio of a video merely refers to the relationship among the width and height respectively and not the actual physical size of the image.
The most common aspect ratios used in the video are depicted below for sound understanding:
Image from learn.g2
The aspect ratio is the proportion of your video. This image displays the three most common aspect ratios.
Aspect ratio refers to the ratio of height and width although dimensions refer to two separate measurements of height and width rather than a ratio with “pixel” as its unit.
Standard aspect ratios
Below are the most common aspect ratios used for the video. There may be certain amendments to the ones mentioned below but the following formats are used mostly by the film and video makers.
Let’s review the quick breakdown of the available aspect ratio options that you can opt accordingly:
| Aspect ratio | Application |
|---|---|
| 1:1 or 1x1 | This aspect ratio will mostly be seen in the Instagram video. This 1:1 ratio gives a video a perfect square shape. |
| 4:3 or 4x3 | This aspect ratio was mostly seen few ages ago in almost the amidst 20th century on the TV. This was used to be a standard television format back then. So if you are a 90’s kid or an adult then you must be familiar with this format while watching your favorite old schooled sitcoms! |
| 16:9 or 16x9 | The format was enhanced to 16:9 aspect ratio for more HD quality and better viewing experience. This format is widely being used in televisions, theatres, DVD or high definition professional videos. |
| 21:9 or 21x9 | For more than merely an HD video quality and astonishing user experience, the formats have been upgraded to 21:9 aspect ratio. This is dominantly being used in the cinema for movie theatre releases. |
The right aspect ratio for YouTube videos
YouTube recommends using an aspect ratio of 16:9 according to the video player that YouTube uses. You are also given an option to upload your videos vertically but this will amend the aspect ratio respectively.
When you upload a video with an aspect ratio other than the one mention formerly then YouTube will automatically place the black bars on the sides. This is done to display the best quality video with the right resolution otherwise it will be displayed as distorted or cropped.
A vertical ratio with may be 4:3 video aspect ratio will be displayed like the image given below:
Image from learn.g2
The correct video image and YouTube screen size
Videos are undoubtedly the most important asset of YouTube but we cannot ignore the significance of the optimal images there! Using the right channel images will enhance the user experience and will ultimately level up your game!
The appealing and attractive cover photos, banners, thumbnails, channel icons possess equal importance as the video itself.
So don’t forget to tune your images! Just grab a cup of coffee and see how your views increase exponentially by this simple yet most important change!
Just skim through the checklist given below and you will be ready to nail it!
1. Perfect size for your YouTube profile photo
The profile photo of YouTube, often called a YouTube channel icon, is preferably a facial picture when is run by an individual and a respective logo if run by a brand or a business.
The suggested YouTube screen size of your YouTube profile picture or channel icon is 800 x800 pixels.
Image from metricool
2. Perfect size for your YouTube thumbnail photo
What is YouTube thumbnail?
A thumbnail photo is the picture of one of the frames of your video that you select to let the viewers see the quick glace or snapshot of your video while they browse YouTube.
You can choose any of the snapshots, technically known as a thumbnail, right after uploading your video on your channel. Either you can let YouTube choose any thumbnail or you choose your own.
Why is it important?
Choosing the appropriate thumbnail is one of the most important factors you cannot neglect. In order to gain views the most on your videos, a wise selection of a perfect YouTube video thumbnail dimensions will attract the viewers. Hence this will can uplift your views to a drastic extent.
A quick tip for the perfect YouTube thumbnail
Take a look at the popular you tubers and see what strategies they use when uploading their thumbnails. Usually, the video content is not as appealing as the thumbnail itself. That’s what you need to understand! Just see by yourself how large text and striking images will do wonders!
YouTube video thumbnail dimension for a perfect thumbnail image
The preferred YouTube screen size of your thumbnail image is 1280 x 720 pixels.
Similar to the YouTube video, the aspect ratio of your thumbnail is 16:9.
For even more clear understanding, look into this illustration:
Image from learn.g2
3. Perfect size for your YouTube banner
YouTube offers two main areas for image display of your channel. One is an icon image while other is what YouTube calls “Channel Art”. This is the same as Facebook’s cover photo. People often call it “YouTube banner”. It is a header image displayed at the top of your channel.
For each kind of display (mobile, desktop, and TV), channel art (or banner) dimension changes accordingly.
Either your cover photo or your YouTube banner is displayed at the top of the channel so it’s highly significant to consider what you are depicting about your channel through these images.
Hence, this being said or realized, selecting the appropriate banner resolution should be among your topmost priorities.
The recommended banner dimensions of a YouTube video as suggested by YouTube are 2560 x 1440 pixels. But the dimensions may slightly vary with the variation in the devices being used by the users.
| Displays | Banner image Dimensions |
|---|---|
| Video display | 2560 x 1440 pixels |
| Desktop display | 2560 x 423 pixels |
| Tablet display | 1855 x 423 pixels |
| Television | 2560 x 1440 pixels |
For a thorough understanding, refer to the image below:
Image from learn.g2
The right cover photo size on TV
The image displayed when accessing YouTube from TV will appear and be uploaded full or maximized. So a wise image size must be opted. So the accurate resolution would be 2560 x 1440 pixels which will cover the entire background of your channel.
The right cover photo size on desktop displays
The image size may vary to some extent as per the browser you are accessing with or the desktop itself. But generally, the suggested cover photo size for desktop displays is 2560 x 423 pixels.
The right cover photo size on Tablet displays
As per the recommendation for uploading the image while specifically considering the table display is 1855 x 423 pixels. This will cover the area appropriately.
FAQs about Youtube upload settings
What is the maximum YouTube upload limit of size?
The allowed maximum video file size for uploading is 128GB at present.
What is the maximum YouTube upload limit of length?
The allowed maximum video length today for uploading is 12 hours.
How the default upload setting is reset on YouTube?
Step 1: Sign In to your YouTube account using a browser.
Step 2: By clicking your profile icon on the top right corner of the pane, you’ll see the YouTube Studio option. Click on it.
Step 3: Go on settings option where a pop-up window will appear.
Step 4: Look for upload defaults and change the configurations on 2 tabs.
Step 5: Click on save button.
How is YouTube video uploaded using the mobile application?
Step 1: Sign in to your YouTube channel using your mobile phone.
Step 2: Tap on the video camera icon to upload a video. Grant access to your photo gallery and camera is asked by the app while uploading for the first time.
Step 3: You may “Go Live” or simply drag an already made video file to upload.
Step 4: Click “Next”.
Step 5: Enter the video name, select visibility level and then click upload.
How is YouTube video uploaded using a web browser?
Step 1: Sign in to your YouTube account in a web browser.
Step 2: Click on the video icon appearing on the top of the pane.
Step 3: Click on upload video in the drop-down.
Step 4: You will be redirected to the video upload page. Click “public” under “Select files to upload” option and choose visibility level (public, private or scheduled).
Step 5: Click on a large arrow for video file selection or simply drag the file onto the page.
Step 6: You may enter miscellaneous information related to the video while the video is being uploaded.
Step 7: Click on publish and you are done!
Read More to Get : Best Video Websites Like YouTube >>
Basic terminologies that you should know
Video Format
A file format is a way that is standard for the storage of information in the encoded form within the computer file. It entails how exactly the bits are used while encoding the information in a digital storage medium.
So, a video file format is basically a type of file format in order to store the digital data of a video in the computer system. Mostly, video is often stored using the lossy compression in order to reduce the file size.
Frame Rate
“Frame rate” essentially entails the frequency (rate) at which the simultaneous images display on the screen. These images or called “frames”. Frame rate is expressed in “frames per second or FPS”. The unit or term is applicable for film, cameras, motion capture, video, and computer graphics. This is also known as “frame frequency”, expressed in the unit “hertz”
Resolution
Resolution is a measure to entail the clarity and sharpness of an image and most often used as a metric to judge the quality of cameras, monitors, printers, etc.
It basically refers to the number of different pixels in each dimension which can be viewed in any display device.
File Size
File size refers to the space that a file occupies in a storage medium, like hard drive or USB. The measure of file sizes can be expressed in bytes (B), kilobytes (KB), megabytes (MB), gigabytes (GB), terabytes (TB), and so on.
As shown in the picture below, the files listed in the Windows Explorer assorted as per the file with the largest size first. The file with the name “family-safety.jpg” occupies the largest size of 47 KB and the smallest one with 32 KB size.
Codec
Codec is a device or maybe a computer program that is used to encode or decode a stream of digital data or signal. A codec is a short form of “coder-decoder”.
The basic function of a coder is to encode the stream of data or signal for storage or transmission, usually in an encrypted form.
While, a decoder decodes the encoded (possibly encrypted) data, which is merely a reverse process of a coder. The application of codec are in streaming media, videoconferencing, and video editing applications.
Aspect ratio:
This term refers to the proportion of your video. In other words, the video aspect ratio can be defined as the width or breadth (of an image or screen) with respect to its height. Such a ratio can be expressed or represented in the form of “width x height.
That means an aspect ratio of 4x3 refers to an image that is 4 units wide and 3 units high. Similarly, it can also be expressed with a colon in between the units such as 4:3 or 16:9.
Need a YouTube support?
If you need any support, guidance or may face any queries related to anything regarding your YouTube channel, here’s the link of YouTube support .
Final Verdict
Hopefully, with this detailed guide, you are now ready to make a wise decision regarding customizing your videos and channel as per viewers likeliness. So get ready to see your channel grow drastically!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Strategies for Building & Managing YouTube Collaborative Projects
YouTube Collaboration Guide to Find Partners and Make Collab Videos
Richard Bennett
Oct 26, 2023• Proven solutions
If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.
Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:
- 6 Tips About Finding Collab Partners
- How to Ask Someone to Collab
- How to Make a Collab video
- Launching Your Collab
Best YouTube Video Editor–Wondershare Filmora
Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!
6 Tips About Finding Collab Partners
Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.
1. Who Are My Friends?
The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.
You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.
2. Who’s In The Same Boat as Me?
You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).
Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.
3. What Can This Person Offer My Audience?
Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.
Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).
4. Do I Like Their Videos?
Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.
5. What Kind of Videos Could We Make?
The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.
6. Who’s in My Area?
You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.
How to Ask Someone to Collab
Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .
Here are some more tips:
1. Use Their Name
This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.
2. Mention Their Content
Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.
3. Pitch Video Ideas
You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.
4. Keep Your Message Simple
You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.
5. Be an Equal
Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).
6. Most Creators Have an Email Address on Their Channel Page
It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.
You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.
How to Make a Collab Video
Here are 3 ways you can collaborate with other YouTubers.
Shout Each Other Out
This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.
Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.
This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.
Be Guests in Each Other’s Videos
This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.
Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.
In order to pull off a collab like this, you need to be able to meet in person.
Long Distance Collaborations
It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.
Launching Your Collab
Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.
Agree on a Launch Date/Time
If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.
You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.
Promote Your Collab
Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.
Comment on Each Other’s Videos
After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.
Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.
Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.
Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:
- 6 Tips About Finding Collab Partners
- How to Ask Someone to Collab
- How to Make a Collab video
- Launching Your Collab
Best YouTube Video Editor–Wondershare Filmora
Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!
6 Tips About Finding Collab Partners
Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.
1. Who Are My Friends?
The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.
You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.
2. Who’s In The Same Boat as Me?
You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).
Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.
3. What Can This Person Offer My Audience?
Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.
Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).
4. Do I Like Their Videos?
Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.
5. What Kind of Videos Could We Make?
The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.
6. Who’s in My Area?
You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.
How to Ask Someone to Collab
Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .
Here are some more tips:
1. Use Their Name
This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.
2. Mention Their Content
Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.
3. Pitch Video Ideas
You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.
4. Keep Your Message Simple
You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.
5. Be an Equal
Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).
6. Most Creators Have an Email Address on Their Channel Page
It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.
You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.
How to Make a Collab Video
Here are 3 ways you can collaborate with other YouTubers.
Shout Each Other Out
This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.
Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.
This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.
Be Guests in Each Other’s Videos
This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.
Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.
In order to pull off a collab like this, you need to be able to meet in person.
Long Distance Collaborations
It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.
Launching Your Collab
Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.
Agree on a Launch Date/Time
If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.
You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.
Promote Your Collab
Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.
Comment on Each Other’s Videos
After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.
Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.
Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.
Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:
- 6 Tips About Finding Collab Partners
- How to Ask Someone to Collab
- How to Make a Collab video
- Launching Your Collab
Best YouTube Video Editor–Wondershare Filmora
Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!
6 Tips About Finding Collab Partners
Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.
1. Who Are My Friends?
The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.
You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.
2. Who’s In The Same Boat as Me?
You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).
Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.
3. What Can This Person Offer My Audience?
Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.
Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).
4. Do I Like Their Videos?
Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.
5. What Kind of Videos Could We Make?
The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.
6. Who’s in My Area?
You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.
How to Ask Someone to Collab
Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .
Here are some more tips:
1. Use Their Name
This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.
2. Mention Their Content
Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.
3. Pitch Video Ideas
You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.
4. Keep Your Message Simple
You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.
5. Be an Equal
Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).
6. Most Creators Have an Email Address on Their Channel Page
It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.
You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.
How to Make a Collab Video
Here are 3 ways you can collaborate with other YouTubers.
Shout Each Other Out
This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.
Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.
This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.
Be Guests in Each Other’s Videos
This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.
Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.
In order to pull off a collab like this, you need to be able to meet in person.
Long Distance Collaborations
It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.
Launching Your Collab
Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.
Agree on a Launch Date/Time
If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.
You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.
Promote Your Collab
Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.
Comment on Each Other’s Videos
After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.
Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.
Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.
Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:
- 6 Tips About Finding Collab Partners
- How to Ask Someone to Collab
- How to Make a Collab video
- Launching Your Collab
Best YouTube Video Editor–Wondershare Filmora
Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!
6 Tips About Finding Collab Partners
Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.
1. Who Are My Friends?
The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.
You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.
2. Who’s In The Same Boat as Me?
You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).
Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.
3. What Can This Person Offer My Audience?
Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.
Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).
4. Do I Like Their Videos?
Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.
5. What Kind of Videos Could We Make?
The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.
6. Who’s in My Area?
You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.
How to Ask Someone to Collab
Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .
Here are some more tips:
1. Use Their Name
This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.
2. Mention Their Content
Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.
3. Pitch Video Ideas
You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.
4. Keep Your Message Simple
You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.
5. Be an Equal
Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).
6. Most Creators Have an Email Address on Their Channel Page
It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.
You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.
How to Make a Collab Video
Here are 3 ways you can collaborate with other YouTubers.
Shout Each Other Out
This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.
Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.
This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.
Be Guests in Each Other’s Videos
This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.
Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.
In order to pull off a collab like this, you need to be able to meet in person.
Long Distance Collaborations
It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.
Launching Your Collab
Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.
Agree on a Launch Date/Time
If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.
You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.
Promote Your Collab
Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.
Comment on Each Other’s Videos
After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.
Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.
Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Link: https://youtube-clips.techidaily.com/master-the-art-of-youtube-video-sizing-shape-and-clarity/
- License: This work is licensed under CC BY-NC-SA 4.0.
