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Leading 10 YouTube Creators in Views & Subs
Leading 10 YouTube Creators in Views & Subs
Create High-Quality Video - Wondershare Filmora
An easy and powerful YouTube video editor
Numerous video and audio effects to choose from
Detailed tutorials provided by the official channel
It is that time of the year when everyone is jostling for creators who made it on YouTube. Being a popular streaming service with over 2 billion monthly viewers, YouTube fans are far attached to the proceedings and improvements of YouTube. More so, it’s the place where you get any content, no matter what interests you, from podcasts, videos, music, vlogs, and other tutorials. And you must be eager to meet the biggest YouTuber in the world among other well-rated creators. Well, we have compiled a complete list of 10 creators with the most subscribers. Dive in for more!
In this article
01 Top 10 YouTubers with the Most Subscribers in 2024
02 What are the similarities of the top 10 YouTubers listed above?
03 Additional thoughts - the importance of a well-made video
Top 10 YouTubers with the Most Subscribers in 2024
Check out the YouTubers who scaled the heights in 2024.
1) T-Series
The top on our list is T-Series. This group is led by the Great Visionary, Sh. Gulshan Kumar, whose focus has been on offering quality content to viewers. This is a film production company from India and has been at the forefront of giving constant entertainment. From its 30 years of existence, the group has potentially grown to own 166 million subscribers worldwide.
2) Felix Arvid PewDiePie
Among the most subs on YouTube is PweDiePie that has been at the forefront for quite some time but was recently pushed to the second position. He dwells on hilarious meme videos, cracking your ribs and kicking that chilly feeling out of you. The Swedish YouTuber has reached the 102 million subscriber mark. He is regarded as an influencer due to his entertaining personality. Check out some of his works and subscribe to his channel for more updates as well.
3) Cocomelon
Cocomelon knows how to keep you locked in with his 3D animation videos. His videos suit both children and the old. Kids can laugh their hearts out as they dance to the tunes of original children’s songs that this YouTuber brings to the table. Get videos of a mix of music, videos, and live streams from this top US YouTube channel. They have a total of 101 million subscribers so far.
4) WWE
The World Wrestling Entertainment has rocked your screens for the better part of your heydays. It also scales among the biggest YouTuber in the world this year. It is entertainment-based and splashes your screen with scripted and partially choreographed boxing matches. Check out the channel for your favorite WWE superstars and other original shows. It has subscribers reaching 76 million.
5) Mr. Beast
In the fifth position is Mr. Beast, with 75 million subscribers. He is based in the US and is well known for his easy tactics of capturing an audience. He dwells majorly on pranks and other social events. Also known for his philanthropic nature, sending smiles to huge crowds with his charitable donations.
6) Kids Diana Show
Here comes number 6 in the top 10 YouTubers with the most subscribers. This Ukrain based YouTube channel has about 70.4 million subscribers and is mostly watched by children alike. Kids Diana focuses on a beautiful princess known as Diana, her life, and how it feels to be a loved kid. It dwells on play videos of toy unboxing and going for trips, among other adventure activities for kids.
7) 5-Minute Crafts
The Do-It-Yourself channel show is a darling to many fans who wish to learn new home science tricks. It offers easy means to learn a couple of crafts, giving you the joy of knowing how to maneuver on any home project. Its subscribers reached about 70.3 million this year. Do the tricks work? Try one popular one demonstrating how to make an egg bigger and bluer by simply socking it in white vinegar overnight.
8) Zee Music Company
This is an Indian company, bringing to your screens Indian music and other videos. It had reached 70 million viewers by 2021. If you want to learn some Indian dance moves, then this is a perfect platform for you. It also houses over 200,000 hours of television content and much more.
9) Like Nastya
It is also among the biggest YouTuber in the world and focuses on kids’ TV shows. It’s a Russian Federation show that features Like Nastya and her parents. Its major focus is on kids’ activities like singing, going on adventure trips, and some nursery rhymes. It has about 70 million subscribers.
10) Justin Bieber
He is a Canadian singer and songwriter. He started singing at a tender age and even one time took the second position in a local competition. He eventually rose to fame after appearing on YouTube, managing a rise in the number of subscribers, currently at 60 million. Watch his channel for music videos, promotion materials, interviews, and behind-the-scenes footage from his shoots.
What are the similarities of the top 10 YouTubers listed above?
A few lines of thought are common with these top 10 YouTubers with the most subscribers. Here are some similarities.
Highly watchable content
These top YouTubers know how to engage their viewers. They take their time and give a much deeper approach to the content that they post on YouTube. It is a quick turnaround for subscribers who want value.
Focusing on a market niche
These YouTubers have a passion for a particular niche. For example, film production, kid’s shows, music, and so on. It seems they are talented in those areas of choice, and much focus is on how to better them.
Engage with your audience
This is a crucial part if you want to be a successful YouTuber. These top 10 creators have shown that engaging with their audience has a great impact on the outcome of their production.
They have executed channel trailers
Another common similarity with these top 10 YouTubers is the use of channel trailers features. You get short trailers that automatically play when a viewer lands on the YouTube channel page. These should, however, be short and give viewers a welcoming feeling to stay along.
Call To Action
The reason why these content creators stay ahead is the urge to continue getting more subscribers. These channels have well-illustrated avenues for more potential subscribers. More so, they have several elements at the end-screen.
They earn
Their YouTube channels are making some good bucks for them. It is estimated that PewDiePie makes about $10 million per year from his YouTube channel, while Justin Bier gets about $9 million from YouTube advertising.
Additional thoughts - the importance of a well-made video
A well-made video is all you need to make an impact on your YouTube channel journey.
- It automatically boosts conversions and sales by engaging your viewers. In no time, this will directly lead to sales.
- Content marketing involves building trust to create a long-term relationship. A good video will let people come to you because they know you got value, just as the video attests.
- It is a perfect form of igniting emotions and engaging your viewers. So, better give them quality content.
- Videos are good platforms for viewers to learn in detail. For example, a tutorial video will show clearly the steps to follow for a particular project until success.
- If you want your content to be widely accessed, then use a video to encourage social shares. Any good content will automatically find its way into the social world via shares among friends.
How to make a good video using Filmora
Using available video editors can help you become among the most subs on YouTube. Filmora comes loaded with editing effects to help you create quality and amazing videos. The user interface is easy to navigate, therefore suiting even beginners. Follow these steps to make a quality video with Filmora.
Step 1. Launch Filmora
Firstly, download and install Filmora on your computer. Then launch it by double-clicking on the desktop icon. You have two options. Either to create a new project or to open an existing project.
Step 2. Create a new project
If you don’t have any project you were using before, you can create a new one. Click the “New Project” option and wait for the editor to load. Also, ensure to register your product by clicking the “Register” button. Then go to the “Project settings” option and select the aspect ratio to use.
Step 3. Import the footage
Go to the upper section of the screen and click the “Import” button > “Import Media Files” option. Then go to the section on your computer hard drive where your footage to be edited is stored. Next, select the video and click on the “Import” button.
Step 4. Organize your material
Then begin to organize the files you have imported. You can create and use folders to sort out your files from the “My Album” section. Just click on the “Add a New Folder” icon to create a folder and rename it. Then arrange your footage as you wish.
Step 5. Move your videos to the timeline
Here is where you can edit your videos freely. Use the drag and drop feature to add them. You can also rearrange your files by dragging the files to the desired position in the timeline. You can then preview your videos by clicking the “Play” tab or using the “Playhead” to jump to a certain portion of the video.
Step 6. Edit video
Filmora lets you add effects and modify your video to your satisfaction. You can trim by dragging the end of a video clip on the right or left side. Likewise, you can apply other visual effects like insert transitions, add music, or even detach the audio and video to put background music of choice. More so, it’s easy to add text like opening titles, end credits, and so on to your video. Engage the available templates by dragging and dropping that of your choice to the timeline. Then add the appropriate text in Filmora’s preview window.
Step 7. Export and Share
Finally, you can export your video in any format. Just click on the “Export” button, and you’ll be redirected to the “Output Window”. Select the video file format in the “Format” menu and optimize your video YouTube.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Conclusion
● It’s a done deal. Filmora works best to help you create quality content for your YouTube channel. Follow the steps, and you could be the next most subs on YouTube next year.
It is that time of the year when everyone is jostling for creators who made it on YouTube. Being a popular streaming service with over 2 billion monthly viewers, YouTube fans are far attached to the proceedings and improvements of YouTube. More so, it’s the place where you get any content, no matter what interests you, from podcasts, videos, music, vlogs, and other tutorials. And you must be eager to meet the biggest YouTuber in the world among other well-rated creators. Well, we have compiled a complete list of 10 creators with the most subscribers. Dive in for more!
In this article
01 Top 10 YouTubers with the Most Subscribers in 2024
02 What are the similarities of the top 10 YouTubers listed above?
03 Additional thoughts - the importance of a well-made video
Top 10 YouTubers with the Most Subscribers in 2024
Check out the YouTubers who scaled the heights in 2024.
1) T-Series
The top on our list is T-Series. This group is led by the Great Visionary, Sh. Gulshan Kumar, whose focus has been on offering quality content to viewers. This is a film production company from India and has been at the forefront of giving constant entertainment. From its 30 years of existence, the group has potentially grown to own 166 million subscribers worldwide.
2) Felix Arvid PewDiePie
Among the most subs on YouTube is PweDiePie that has been at the forefront for quite some time but was recently pushed to the second position. He dwells on hilarious meme videos, cracking your ribs and kicking that chilly feeling out of you. The Swedish YouTuber has reached the 102 million subscriber mark. He is regarded as an influencer due to his entertaining personality. Check out some of his works and subscribe to his channel for more updates as well.
3) Cocomelon
Cocomelon knows how to keep you locked in with his 3D animation videos. His videos suit both children and the old. Kids can laugh their hearts out as they dance to the tunes of original children’s songs that this YouTuber brings to the table. Get videos of a mix of music, videos, and live streams from this top US YouTube channel. They have a total of 101 million subscribers so far.
4) WWE
The World Wrestling Entertainment has rocked your screens for the better part of your heydays. It also scales among the biggest YouTuber in the world this year. It is entertainment-based and splashes your screen with scripted and partially choreographed boxing matches. Check out the channel for your favorite WWE superstars and other original shows. It has subscribers reaching 76 million.
5) Mr. Beast
In the fifth position is Mr. Beast, with 75 million subscribers. He is based in the US and is well known for his easy tactics of capturing an audience. He dwells majorly on pranks and other social events. Also known for his philanthropic nature, sending smiles to huge crowds with his charitable donations.
6) Kids Diana Show
Here comes number 6 in the top 10 YouTubers with the most subscribers. This Ukrain based YouTube channel has about 70.4 million subscribers and is mostly watched by children alike. Kids Diana focuses on a beautiful princess known as Diana, her life, and how it feels to be a loved kid. It dwells on play videos of toy unboxing and going for trips, among other adventure activities for kids.
7) 5-Minute Crafts
The Do-It-Yourself channel show is a darling to many fans who wish to learn new home science tricks. It offers easy means to learn a couple of crafts, giving you the joy of knowing how to maneuver on any home project. Its subscribers reached about 70.3 million this year. Do the tricks work? Try one popular one demonstrating how to make an egg bigger and bluer by simply socking it in white vinegar overnight.
8) Zee Music Company
This is an Indian company, bringing to your screens Indian music and other videos. It had reached 70 million viewers by 2021. If you want to learn some Indian dance moves, then this is a perfect platform for you. It also houses over 200,000 hours of television content and much more.
9) Like Nastya
It is also among the biggest YouTuber in the world and focuses on kids’ TV shows. It’s a Russian Federation show that features Like Nastya and her parents. Its major focus is on kids’ activities like singing, going on adventure trips, and some nursery rhymes. It has about 70 million subscribers.
10) Justin Bieber
He is a Canadian singer and songwriter. He started singing at a tender age and even one time took the second position in a local competition. He eventually rose to fame after appearing on YouTube, managing a rise in the number of subscribers, currently at 60 million. Watch his channel for music videos, promotion materials, interviews, and behind-the-scenes footage from his shoots.
What are the similarities of the top 10 YouTubers listed above?
A few lines of thought are common with these top 10 YouTubers with the most subscribers. Here are some similarities.
Highly watchable content
These top YouTubers know how to engage their viewers. They take their time and give a much deeper approach to the content that they post on YouTube. It is a quick turnaround for subscribers who want value.
Focusing on a market niche
These YouTubers have a passion for a particular niche. For example, film production, kid’s shows, music, and so on. It seems they are talented in those areas of choice, and much focus is on how to better them.
Engage with your audience
This is a crucial part if you want to be a successful YouTuber. These top 10 creators have shown that engaging with their audience has a great impact on the outcome of their production.
They have executed channel trailers
Another common similarity with these top 10 YouTubers is the use of channel trailers features. You get short trailers that automatically play when a viewer lands on the YouTube channel page. These should, however, be short and give viewers a welcoming feeling to stay along.
Call To Action
The reason why these content creators stay ahead is the urge to continue getting more subscribers. These channels have well-illustrated avenues for more potential subscribers. More so, they have several elements at the end-screen.
They earn
Their YouTube channels are making some good bucks for them. It is estimated that PewDiePie makes about $10 million per year from his YouTube channel, while Justin Bier gets about $9 million from YouTube advertising.
Additional thoughts - the importance of a well-made video
A well-made video is all you need to make an impact on your YouTube channel journey.
- It automatically boosts conversions and sales by engaging your viewers. In no time, this will directly lead to sales.
- Content marketing involves building trust to create a long-term relationship. A good video will let people come to you because they know you got value, just as the video attests.
- It is a perfect form of igniting emotions and engaging your viewers. So, better give them quality content.
- Videos are good platforms for viewers to learn in detail. For example, a tutorial video will show clearly the steps to follow for a particular project until success.
- If you want your content to be widely accessed, then use a video to encourage social shares. Any good content will automatically find its way into the social world via shares among friends.
How to make a good video using Filmora
Using available video editors can help you become among the most subs on YouTube. Filmora comes loaded with editing effects to help you create quality and amazing videos. The user interface is easy to navigate, therefore suiting even beginners. Follow these steps to make a quality video with Filmora.
Step 1. Launch Filmora
Firstly, download and install Filmora on your computer. Then launch it by double-clicking on the desktop icon. You have two options. Either to create a new project or to open an existing project.
Step 2. Create a new project
If you don’t have any project you were using before, you can create a new one. Click the “New Project” option and wait for the editor to load. Also, ensure to register your product by clicking the “Register” button. Then go to the “Project settings” option and select the aspect ratio to use.
Step 3. Import the footage
Go to the upper section of the screen and click the “Import” button > “Import Media Files” option. Then go to the section on your computer hard drive where your footage to be edited is stored. Next, select the video and click on the “Import” button.
Step 4. Organize your material
Then begin to organize the files you have imported. You can create and use folders to sort out your files from the “My Album” section. Just click on the “Add a New Folder” icon to create a folder and rename it. Then arrange your footage as you wish.
Step 5. Move your videos to the timeline
Here is where you can edit your videos freely. Use the drag and drop feature to add them. You can also rearrange your files by dragging the files to the desired position in the timeline. You can then preview your videos by clicking the “Play” tab or using the “Playhead” to jump to a certain portion of the video.
Step 6. Edit video
Filmora lets you add effects and modify your video to your satisfaction. You can trim by dragging the end of a video clip on the right or left side. Likewise, you can apply other visual effects like insert transitions, add music, or even detach the audio and video to put background music of choice. More so, it’s easy to add text like opening titles, end credits, and so on to your video. Engage the available templates by dragging and dropping that of your choice to the timeline. Then add the appropriate text in Filmora’s preview window.
Step 7. Export and Share
Finally, you can export your video in any format. Just click on the “Export” button, and you’ll be redirected to the “Output Window”. Select the video file format in the “Format” menu and optimize your video YouTube.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Conclusion
● It’s a done deal. Filmora works best to help you create quality content for your YouTube channel. Follow the steps, and you could be the next most subs on YouTube next year.
It is that time of the year when everyone is jostling for creators who made it on YouTube. Being a popular streaming service with over 2 billion monthly viewers, YouTube fans are far attached to the proceedings and improvements of YouTube. More so, it’s the place where you get any content, no matter what interests you, from podcasts, videos, music, vlogs, and other tutorials. And you must be eager to meet the biggest YouTuber in the world among other well-rated creators. Well, we have compiled a complete list of 10 creators with the most subscribers. Dive in for more!
In this article
01 Top 10 YouTubers with the Most Subscribers in 2024
02 What are the similarities of the top 10 YouTubers listed above?
03 Additional thoughts - the importance of a well-made video
Top 10 YouTubers with the Most Subscribers in 2024
Check out the YouTubers who scaled the heights in 2024.
1) T-Series
The top on our list is T-Series. This group is led by the Great Visionary, Sh. Gulshan Kumar, whose focus has been on offering quality content to viewers. This is a film production company from India and has been at the forefront of giving constant entertainment. From its 30 years of existence, the group has potentially grown to own 166 million subscribers worldwide.
2) Felix Arvid PewDiePie
Among the most subs on YouTube is PweDiePie that has been at the forefront for quite some time but was recently pushed to the second position. He dwells on hilarious meme videos, cracking your ribs and kicking that chilly feeling out of you. The Swedish YouTuber has reached the 102 million subscriber mark. He is regarded as an influencer due to his entertaining personality. Check out some of his works and subscribe to his channel for more updates as well.
3) Cocomelon
Cocomelon knows how to keep you locked in with his 3D animation videos. His videos suit both children and the old. Kids can laugh their hearts out as they dance to the tunes of original children’s songs that this YouTuber brings to the table. Get videos of a mix of music, videos, and live streams from this top US YouTube channel. They have a total of 101 million subscribers so far.
4) WWE
The World Wrestling Entertainment has rocked your screens for the better part of your heydays. It also scales among the biggest YouTuber in the world this year. It is entertainment-based and splashes your screen with scripted and partially choreographed boxing matches. Check out the channel for your favorite WWE superstars and other original shows. It has subscribers reaching 76 million.
5) Mr. Beast
In the fifth position is Mr. Beast, with 75 million subscribers. He is based in the US and is well known for his easy tactics of capturing an audience. He dwells majorly on pranks and other social events. Also known for his philanthropic nature, sending smiles to huge crowds with his charitable donations.
6) Kids Diana Show
Here comes number 6 in the top 10 YouTubers with the most subscribers. This Ukrain based YouTube channel has about 70.4 million subscribers and is mostly watched by children alike. Kids Diana focuses on a beautiful princess known as Diana, her life, and how it feels to be a loved kid. It dwells on play videos of toy unboxing and going for trips, among other adventure activities for kids.
7) 5-Minute Crafts
The Do-It-Yourself channel show is a darling to many fans who wish to learn new home science tricks. It offers easy means to learn a couple of crafts, giving you the joy of knowing how to maneuver on any home project. Its subscribers reached about 70.3 million this year. Do the tricks work? Try one popular one demonstrating how to make an egg bigger and bluer by simply socking it in white vinegar overnight.
8) Zee Music Company
This is an Indian company, bringing to your screens Indian music and other videos. It had reached 70 million viewers by 2021. If you want to learn some Indian dance moves, then this is a perfect platform for you. It also houses over 200,000 hours of television content and much more.
9) Like Nastya
It is also among the biggest YouTuber in the world and focuses on kids’ TV shows. It’s a Russian Federation show that features Like Nastya and her parents. Its major focus is on kids’ activities like singing, going on adventure trips, and some nursery rhymes. It has about 70 million subscribers.
10) Justin Bieber
He is a Canadian singer and songwriter. He started singing at a tender age and even one time took the second position in a local competition. He eventually rose to fame after appearing on YouTube, managing a rise in the number of subscribers, currently at 60 million. Watch his channel for music videos, promotion materials, interviews, and behind-the-scenes footage from his shoots.
What are the similarities of the top 10 YouTubers listed above?
A few lines of thought are common with these top 10 YouTubers with the most subscribers. Here are some similarities.
Highly watchable content
These top YouTubers know how to engage their viewers. They take their time and give a much deeper approach to the content that they post on YouTube. It is a quick turnaround for subscribers who want value.
Focusing on a market niche
These YouTubers have a passion for a particular niche. For example, film production, kid’s shows, music, and so on. It seems they are talented in those areas of choice, and much focus is on how to better them.
Engage with your audience
This is a crucial part if you want to be a successful YouTuber. These top 10 creators have shown that engaging with their audience has a great impact on the outcome of their production.
They have executed channel trailers
Another common similarity with these top 10 YouTubers is the use of channel trailers features. You get short trailers that automatically play when a viewer lands on the YouTube channel page. These should, however, be short and give viewers a welcoming feeling to stay along.
Call To Action
The reason why these content creators stay ahead is the urge to continue getting more subscribers. These channels have well-illustrated avenues for more potential subscribers. More so, they have several elements at the end-screen.
They earn
Their YouTube channels are making some good bucks for them. It is estimated that PewDiePie makes about $10 million per year from his YouTube channel, while Justin Bier gets about $9 million from YouTube advertising.
Additional thoughts - the importance of a well-made video
A well-made video is all you need to make an impact on your YouTube channel journey.
- It automatically boosts conversions and sales by engaging your viewers. In no time, this will directly lead to sales.
- Content marketing involves building trust to create a long-term relationship. A good video will let people come to you because they know you got value, just as the video attests.
- It is a perfect form of igniting emotions and engaging your viewers. So, better give them quality content.
- Videos are good platforms for viewers to learn in detail. For example, a tutorial video will show clearly the steps to follow for a particular project until success.
- If you want your content to be widely accessed, then use a video to encourage social shares. Any good content will automatically find its way into the social world via shares among friends.
How to make a good video using Filmora
Using available video editors can help you become among the most subs on YouTube. Filmora comes loaded with editing effects to help you create quality and amazing videos. The user interface is easy to navigate, therefore suiting even beginners. Follow these steps to make a quality video with Filmora.
Step 1. Launch Filmora
Firstly, download and install Filmora on your computer. Then launch it by double-clicking on the desktop icon. You have two options. Either to create a new project or to open an existing project.
Step 2. Create a new project
If you don’t have any project you were using before, you can create a new one. Click the “New Project” option and wait for the editor to load. Also, ensure to register your product by clicking the “Register” button. Then go to the “Project settings” option and select the aspect ratio to use.
Step 3. Import the footage
Go to the upper section of the screen and click the “Import” button > “Import Media Files” option. Then go to the section on your computer hard drive where your footage to be edited is stored. Next, select the video and click on the “Import” button.
Step 4. Organize your material
Then begin to organize the files you have imported. You can create and use folders to sort out your files from the “My Album” section. Just click on the “Add a New Folder” icon to create a folder and rename it. Then arrange your footage as you wish.
Step 5. Move your videos to the timeline
Here is where you can edit your videos freely. Use the drag and drop feature to add them. You can also rearrange your files by dragging the files to the desired position in the timeline. You can then preview your videos by clicking the “Play” tab or using the “Playhead” to jump to a certain portion of the video.
Step 6. Edit video
Filmora lets you add effects and modify your video to your satisfaction. You can trim by dragging the end of a video clip on the right or left side. Likewise, you can apply other visual effects like insert transitions, add music, or even detach the audio and video to put background music of choice. More so, it’s easy to add text like opening titles, end credits, and so on to your video. Engage the available templates by dragging and dropping that of your choice to the timeline. Then add the appropriate text in Filmora’s preview window.
Step 7. Export and Share
Finally, you can export your video in any format. Just click on the “Export” button, and you’ll be redirected to the “Output Window”. Select the video file format in the “Format” menu and optimize your video YouTube.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Conclusion
● It’s a done deal. Filmora works best to help you create quality content for your YouTube channel. Follow the steps, and you could be the next most subs on YouTube next year.
It is that time of the year when everyone is jostling for creators who made it on YouTube. Being a popular streaming service with over 2 billion monthly viewers, YouTube fans are far attached to the proceedings and improvements of YouTube. More so, it’s the place where you get any content, no matter what interests you, from podcasts, videos, music, vlogs, and other tutorials. And you must be eager to meet the biggest YouTuber in the world among other well-rated creators. Well, we have compiled a complete list of 10 creators with the most subscribers. Dive in for more!
In this article
01 Top 10 YouTubers with the Most Subscribers in 2024
02 What are the similarities of the top 10 YouTubers listed above?
03 Additional thoughts - the importance of a well-made video
Top 10 YouTubers with the Most Subscribers in 2024
Check out the YouTubers who scaled the heights in 2024.
1) T-Series
The top on our list is T-Series. This group is led by the Great Visionary, Sh. Gulshan Kumar, whose focus has been on offering quality content to viewers. This is a film production company from India and has been at the forefront of giving constant entertainment. From its 30 years of existence, the group has potentially grown to own 166 million subscribers worldwide.
2) Felix Arvid PewDiePie
Among the most subs on YouTube is PweDiePie that has been at the forefront for quite some time but was recently pushed to the second position. He dwells on hilarious meme videos, cracking your ribs and kicking that chilly feeling out of you. The Swedish YouTuber has reached the 102 million subscriber mark. He is regarded as an influencer due to his entertaining personality. Check out some of his works and subscribe to his channel for more updates as well.
3) Cocomelon
Cocomelon knows how to keep you locked in with his 3D animation videos. His videos suit both children and the old. Kids can laugh their hearts out as they dance to the tunes of original children’s songs that this YouTuber brings to the table. Get videos of a mix of music, videos, and live streams from this top US YouTube channel. They have a total of 101 million subscribers so far.
4) WWE
The World Wrestling Entertainment has rocked your screens for the better part of your heydays. It also scales among the biggest YouTuber in the world this year. It is entertainment-based and splashes your screen with scripted and partially choreographed boxing matches. Check out the channel for your favorite WWE superstars and other original shows. It has subscribers reaching 76 million.
5) Mr. Beast
In the fifth position is Mr. Beast, with 75 million subscribers. He is based in the US and is well known for his easy tactics of capturing an audience. He dwells majorly on pranks and other social events. Also known for his philanthropic nature, sending smiles to huge crowds with his charitable donations.
6) Kids Diana Show
Here comes number 6 in the top 10 YouTubers with the most subscribers. This Ukrain based YouTube channel has about 70.4 million subscribers and is mostly watched by children alike. Kids Diana focuses on a beautiful princess known as Diana, her life, and how it feels to be a loved kid. It dwells on play videos of toy unboxing and going for trips, among other adventure activities for kids.
7) 5-Minute Crafts
The Do-It-Yourself channel show is a darling to many fans who wish to learn new home science tricks. It offers easy means to learn a couple of crafts, giving you the joy of knowing how to maneuver on any home project. Its subscribers reached about 70.3 million this year. Do the tricks work? Try one popular one demonstrating how to make an egg bigger and bluer by simply socking it in white vinegar overnight.
8) Zee Music Company
This is an Indian company, bringing to your screens Indian music and other videos. It had reached 70 million viewers by 2021. If you want to learn some Indian dance moves, then this is a perfect platform for you. It also houses over 200,000 hours of television content and much more.
9) Like Nastya
It is also among the biggest YouTuber in the world and focuses on kids’ TV shows. It’s a Russian Federation show that features Like Nastya and her parents. Its major focus is on kids’ activities like singing, going on adventure trips, and some nursery rhymes. It has about 70 million subscribers.
10) Justin Bieber
He is a Canadian singer and songwriter. He started singing at a tender age and even one time took the second position in a local competition. He eventually rose to fame after appearing on YouTube, managing a rise in the number of subscribers, currently at 60 million. Watch his channel for music videos, promotion materials, interviews, and behind-the-scenes footage from his shoots.
What are the similarities of the top 10 YouTubers listed above?
A few lines of thought are common with these top 10 YouTubers with the most subscribers. Here are some similarities.
Highly watchable content
These top YouTubers know how to engage their viewers. They take their time and give a much deeper approach to the content that they post on YouTube. It is a quick turnaround for subscribers who want value.
Focusing on a market niche
These YouTubers have a passion for a particular niche. For example, film production, kid’s shows, music, and so on. It seems they are talented in those areas of choice, and much focus is on how to better them.
Engage with your audience
This is a crucial part if you want to be a successful YouTuber. These top 10 creators have shown that engaging with their audience has a great impact on the outcome of their production.
They have executed channel trailers
Another common similarity with these top 10 YouTubers is the use of channel trailers features. You get short trailers that automatically play when a viewer lands on the YouTube channel page. These should, however, be short and give viewers a welcoming feeling to stay along.
Call To Action
The reason why these content creators stay ahead is the urge to continue getting more subscribers. These channels have well-illustrated avenues for more potential subscribers. More so, they have several elements at the end-screen.
They earn
Their YouTube channels are making some good bucks for them. It is estimated that PewDiePie makes about $10 million per year from his YouTube channel, while Justin Bier gets about $9 million from YouTube advertising.
Additional thoughts - the importance of a well-made video
A well-made video is all you need to make an impact on your YouTube channel journey.
- It automatically boosts conversions and sales by engaging your viewers. In no time, this will directly lead to sales.
- Content marketing involves building trust to create a long-term relationship. A good video will let people come to you because they know you got value, just as the video attests.
- It is a perfect form of igniting emotions and engaging your viewers. So, better give them quality content.
- Videos are good platforms for viewers to learn in detail. For example, a tutorial video will show clearly the steps to follow for a particular project until success.
- If you want your content to be widely accessed, then use a video to encourage social shares. Any good content will automatically find its way into the social world via shares among friends.
How to make a good video using Filmora
Using available video editors can help you become among the most subs on YouTube. Filmora comes loaded with editing effects to help you create quality and amazing videos. The user interface is easy to navigate, therefore suiting even beginners. Follow these steps to make a quality video with Filmora.
Step 1. Launch Filmora
Firstly, download and install Filmora on your computer. Then launch it by double-clicking on the desktop icon. You have two options. Either to create a new project or to open an existing project.
Step 2. Create a new project
If you don’t have any project you were using before, you can create a new one. Click the “New Project” option and wait for the editor to load. Also, ensure to register your product by clicking the “Register” button. Then go to the “Project settings” option and select the aspect ratio to use.
Step 3. Import the footage
Go to the upper section of the screen and click the “Import” button > “Import Media Files” option. Then go to the section on your computer hard drive where your footage to be edited is stored. Next, select the video and click on the “Import” button.
Step 4. Organize your material
Then begin to organize the files you have imported. You can create and use folders to sort out your files from the “My Album” section. Just click on the “Add a New Folder” icon to create a folder and rename it. Then arrange your footage as you wish.
Step 5. Move your videos to the timeline
Here is where you can edit your videos freely. Use the drag and drop feature to add them. You can also rearrange your files by dragging the files to the desired position in the timeline. You can then preview your videos by clicking the “Play” tab or using the “Playhead” to jump to a certain portion of the video.
Step 6. Edit video
Filmora lets you add effects and modify your video to your satisfaction. You can trim by dragging the end of a video clip on the right or left side. Likewise, you can apply other visual effects like insert transitions, add music, or even detach the audio and video to put background music of choice. More so, it’s easy to add text like opening titles, end credits, and so on to your video. Engage the available templates by dragging and dropping that of your choice to the timeline. Then add the appropriate text in Filmora’s preview window.
Step 7. Export and Share
Finally, you can export your video in any format. Just click on the “Export” button, and you’ll be redirected to the “Output Window”. Select the video file format in the “Format” menu and optimize your video YouTube.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Conclusion
● It’s a done deal. Filmora works best to help you create quality content for your YouTube channel. Follow the steps, and you could be the next most subs on YouTube next year.
Wealth Wave on Your Screen: Monetizing as a Streamer
How To Make Money on YouTube
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Title: Leading 10 YouTube Creators in Views & Subs
- Author: Steven
- Created at : 2024-05-25 19:50:14
- Updated at : 2024-05-26 19:50:14
- Link: https://youtube-clips.techidaily.com/leading-10-youtube-creators-in-views-and-subs/
- License: This work is licensed under CC BY-NC-SA 4.0.
