:max_bytes(150000):strip_icc()/VideostreamingontheInternet-725b5290140747bfab10a35d834ba3e4.jpg)
"In 2024, Dominate the Digital Space YouTube Leadership"
Dominate the Digital Space: YouTube Leadership
Get More Viewers with Social Media Marketing for YouTube
Richard Bennett
Oct 26, 2023• Proven solutions
After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.
So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.
Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:
- Facebook has over 2.1 billion monthly active users.
- Instagram has approximately 800 million monthly active users.
- Twitter has approximately 330 million monthly active users.
- Reddit has approximately 330 million monthly active users.
- Snapchat has approximately 200 million monthly active users.
While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.
Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.
By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.
Content is not one-size fits all!
Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.
In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.
Table of Content:
Part 1: Instagram for YouTube Channel Marketing
There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.
Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.
A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.
Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.
1. Using Bite-sized Snackable Content on Instagram
Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.
The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.
Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.
2. Share Your Life
Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.
They see your picture or video on their feed every day after all. You and your followers are practically friends.
While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:
How YouTubers Should Post on Instagram Feed
When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.
Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -
- Aesthetic
- Caption
- Filter
As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:
- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.
- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.
- Later: A scheduling tool you can use to auto-publish to directly to Instagram.
- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.
Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.
Instagram: Liza Koshy
This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.
Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.
You won’t know which type of content will hook your next fan… so experiment.
When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.
Instagram: Pointless Blog
While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.
However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.
2. How YouTubers Should on Post Instagram Story
Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.
1. Don’t want your Instagram Story to disappear forever?
There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.
Instagram: Marianna Hewitt
2. Use Instagram Story to Make an Announcement
While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.
Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.
Instagram: Jenn Im
Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.
Part 2: Facebook for YouTube Channel Marketing
Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.
There are a number of ways to share content on Facebook:
- Sharing on your own personal timeline allows your Friends to see the content.
- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.
- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.
1. Improve YouTube Video Thumbnail on Facebook
Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.
When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.
This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.
Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:
Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.
1. Managing a Facebook Page for Your YouTube Channel
Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.
1. Growing on Facebook is Hard
Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?
So Facebook is for you. How should you approach it?
2. Setup a Facebook Page for your YouTube Channel
This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.
To set up a separate Facebook Page:
1. Go to Facebook, and click “Pages” in the right-hand column
- Click “Create Pages”
- Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”
- Name your Page, preferably your YouTube channel name
- Add Profile and Cover pictures
- INVITE!
Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.
Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.
3. Invite Your Facebook Friends to Like Your Page
Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.
However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.
Facebook is best if you are consistently sharing a variety of content related to your channel.
This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.
Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.
Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.
Managing Facebook involves:
- Posting content
- Responding to comments
- Engaging with Facebook groups
- Tube Ritual (Video Marketing YouTube Group)
- Beauty and the Vlog (Fashion and Beauty YouTube Group)
- Travel Vloggers United (Travel YouTube Group)
- Evaluating performance repeatedly
Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.
Part 3: Twitter for YouTube Channel Marketing
Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.
Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.
1. Take Advantage of Trending Hashtags
In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.
While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.
Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.
2. Tag Brands and Influencers
Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.
An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.
Creators sharing their thoughts on #VidCon
Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.
However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.
If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.
Part 4: Reddit for YouTube Channel Marketing
Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.
You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.
Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.
1. Good Content Gets Seen and Discussed On Reddit
If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.
Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.
2. Don’t Promote Yourself
Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.
Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?
You cannot go into Reddit blasting your content, because it wasn’t welcomed content.
Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.
From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.
3. Understand the Reddiquettes
When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.
- Search for duplicate content before posting.
- Consume the content before voting.
- Act as you would in real life.
- And more.
3. Community reddiquettes
These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.
Here is an example of reddiquettes for r/Cameras:
You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.
When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.
4. Subreddits Where You Can Post Freely
While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.
- r/YouTuber: Get critiques for your videos
- r/Videos: Post any video into the masses
- r/YTPL: Share a whole playlist
Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.
Part 5: Snapchat for YouTube Channel Marketing
If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.
The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.
This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.
The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?
1. Don’t Worry About Professionalism
Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.
Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.
Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.
Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.
YouTuber, Markiplier tweeting his Snapchat username.
Here are a few quick tips for promoting your Snapchat account.
- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.
- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.
- Get other Snapchatters to give you a shout-out on their account.
Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.
Is there a social media platform that you want to test out but not sure how? Leave a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.
So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.
Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:
- Facebook has over 2.1 billion monthly active users.
- Instagram has approximately 800 million monthly active users.
- Twitter has approximately 330 million monthly active users.
- Reddit has approximately 330 million monthly active users.
- Snapchat has approximately 200 million monthly active users.
While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.
Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.
By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.
Content is not one-size fits all!
Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.
In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.
Table of Content:
Part 1: Instagram for YouTube Channel Marketing
There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.
Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.
A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.
Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.
1. Using Bite-sized Snackable Content on Instagram
Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.
The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.
Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.
2. Share Your Life
Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.
They see your picture or video on their feed every day after all. You and your followers are practically friends.
While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:
How YouTubers Should Post on Instagram Feed
When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.
Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -
- Aesthetic
- Caption
- Filter
As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:
- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.
- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.
- Later: A scheduling tool you can use to auto-publish to directly to Instagram.
- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.
Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.
Instagram: Liza Koshy
This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.
Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.
You won’t know which type of content will hook your next fan… so experiment.
When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.
Instagram: Pointless Blog
While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.
However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.
2. How YouTubers Should on Post Instagram Story
Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.
1. Don’t want your Instagram Story to disappear forever?
There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.
Instagram: Marianna Hewitt
2. Use Instagram Story to Make an Announcement
While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.
Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.
Instagram: Jenn Im
Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.
Part 2: Facebook for YouTube Channel Marketing
Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.
There are a number of ways to share content on Facebook:
- Sharing on your own personal timeline allows your Friends to see the content.
- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.
- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.
1. Improve YouTube Video Thumbnail on Facebook
Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.
When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.
This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.
Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:
Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.
1. Managing a Facebook Page for Your YouTube Channel
Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.
1. Growing on Facebook is Hard
Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?
So Facebook is for you. How should you approach it?
2. Setup a Facebook Page for your YouTube Channel
This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.
To set up a separate Facebook Page:
1. Go to Facebook, and click “Pages” in the right-hand column
- Click “Create Pages”
- Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”
- Name your Page, preferably your YouTube channel name
- Add Profile and Cover pictures
- INVITE!
Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.
Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.
3. Invite Your Facebook Friends to Like Your Page
Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.
However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.
Facebook is best if you are consistently sharing a variety of content related to your channel.
This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.
Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.
Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.
Managing Facebook involves:
- Posting content
- Responding to comments
- Engaging with Facebook groups
- Tube Ritual (Video Marketing YouTube Group)
- Beauty and the Vlog (Fashion and Beauty YouTube Group)
- Travel Vloggers United (Travel YouTube Group)
- Evaluating performance repeatedly
Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.
Part 3: Twitter for YouTube Channel Marketing
Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.
Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.
1. Take Advantage of Trending Hashtags
In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.
While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.
Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.
2. Tag Brands and Influencers
Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.
An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.
Creators sharing their thoughts on #VidCon
Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.
However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.
If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.
Part 4: Reddit for YouTube Channel Marketing
Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.
You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.
Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.
1. Good Content Gets Seen and Discussed On Reddit
If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.
Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.
2. Don’t Promote Yourself
Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.
Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?
You cannot go into Reddit blasting your content, because it wasn’t welcomed content.
Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.
From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.
3. Understand the Reddiquettes
When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.
- Search for duplicate content before posting.
- Consume the content before voting.
- Act as you would in real life.
- And more.
3. Community reddiquettes
These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.
Here is an example of reddiquettes for r/Cameras:
You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.
When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.
4. Subreddits Where You Can Post Freely
While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.
- r/YouTuber: Get critiques for your videos
- r/Videos: Post any video into the masses
- r/YTPL: Share a whole playlist
Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.
Part 5: Snapchat for YouTube Channel Marketing
If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.
The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.
This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.
The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?
1. Don’t Worry About Professionalism
Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.
Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.
Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.
Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.
YouTuber, Markiplier tweeting his Snapchat username.
Here are a few quick tips for promoting your Snapchat account.
- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.
- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.
- Get other Snapchatters to give you a shout-out on their account.
Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.
Is there a social media platform that you want to test out but not sure how? Leave a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.
So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.
Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:
- Facebook has over 2.1 billion monthly active users.
- Instagram has approximately 800 million monthly active users.
- Twitter has approximately 330 million monthly active users.
- Reddit has approximately 330 million monthly active users.
- Snapchat has approximately 200 million monthly active users.
While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.
Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.
By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.
Content is not one-size fits all!
Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.
In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.
Table of Content:
Part 1: Instagram for YouTube Channel Marketing
There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.
Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.
A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.
Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.
1. Using Bite-sized Snackable Content on Instagram
Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.
The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.
Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.
2. Share Your Life
Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.
They see your picture or video on their feed every day after all. You and your followers are practically friends.
While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:
How YouTubers Should Post on Instagram Feed
When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.
Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -
- Aesthetic
- Caption
- Filter
As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:
- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.
- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.
- Later: A scheduling tool you can use to auto-publish to directly to Instagram.
- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.
Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.
Instagram: Liza Koshy
This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.
Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.
You won’t know which type of content will hook your next fan… so experiment.
When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.
Instagram: Pointless Blog
While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.
However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.
2. How YouTubers Should on Post Instagram Story
Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.
1. Don’t want your Instagram Story to disappear forever?
There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.
Instagram: Marianna Hewitt
2. Use Instagram Story to Make an Announcement
While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.
Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.
Instagram: Jenn Im
Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.
Part 2: Facebook for YouTube Channel Marketing
Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.
There are a number of ways to share content on Facebook:
- Sharing on your own personal timeline allows your Friends to see the content.
- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.
- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.
1. Improve YouTube Video Thumbnail on Facebook
Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.
When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.
This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.
Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:
Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.
1. Managing a Facebook Page for Your YouTube Channel
Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.
1. Growing on Facebook is Hard
Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?
So Facebook is for you. How should you approach it?
2. Setup a Facebook Page for your YouTube Channel
This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.
To set up a separate Facebook Page:
1. Go to Facebook, and click “Pages” in the right-hand column
- Click “Create Pages”
- Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”
- Name your Page, preferably your YouTube channel name
- Add Profile and Cover pictures
- INVITE!
Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.
Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.
3. Invite Your Facebook Friends to Like Your Page
Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.
However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.
Facebook is best if you are consistently sharing a variety of content related to your channel.
This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.
Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.
Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.
Managing Facebook involves:
- Posting content
- Responding to comments
- Engaging with Facebook groups
- Tube Ritual (Video Marketing YouTube Group)
- Beauty and the Vlog (Fashion and Beauty YouTube Group)
- Travel Vloggers United (Travel YouTube Group)
- Evaluating performance repeatedly
Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.
Part 3: Twitter for YouTube Channel Marketing
Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.
Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.
1. Take Advantage of Trending Hashtags
In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.
While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.
Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.
2. Tag Brands and Influencers
Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.
An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.
Creators sharing their thoughts on #VidCon
Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.
However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.
If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.
Part 4: Reddit for YouTube Channel Marketing
Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.
You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.
Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.
1. Good Content Gets Seen and Discussed On Reddit
If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.
Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.
2. Don’t Promote Yourself
Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.
Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?
You cannot go into Reddit blasting your content, because it wasn’t welcomed content.
Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.
From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.
3. Understand the Reddiquettes
When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.
- Search for duplicate content before posting.
- Consume the content before voting.
- Act as you would in real life.
- And more.
3. Community reddiquettes
These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.
Here is an example of reddiquettes for r/Cameras:
You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.
When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.
4. Subreddits Where You Can Post Freely
While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.
- r/YouTuber: Get critiques for your videos
- r/Videos: Post any video into the masses
- r/YTPL: Share a whole playlist
Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.
Part 5: Snapchat for YouTube Channel Marketing
If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.
The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.
This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.
The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?
1. Don’t Worry About Professionalism
Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.
Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.
Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.
Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.
YouTuber, Markiplier tweeting his Snapchat username.
Here are a few quick tips for promoting your Snapchat account.
- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.
- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.
- Get other Snapchatters to give you a shout-out on their account.
Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.
Is there a social media platform that you want to test out but not sure how? Leave a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.
So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.
Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:
- Facebook has over 2.1 billion monthly active users.
- Instagram has approximately 800 million monthly active users.
- Twitter has approximately 330 million monthly active users.
- Reddit has approximately 330 million monthly active users.
- Snapchat has approximately 200 million monthly active users.
While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.
Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.
By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.
Content is not one-size fits all!
Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.
In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.
Table of Content:
Part 1: Instagram for YouTube Channel Marketing
There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.
Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.
A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.
Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.
1. Using Bite-sized Snackable Content on Instagram
Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.
The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.
Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.
2. Share Your Life
Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.
They see your picture or video on their feed every day after all. You and your followers are practically friends.
While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:
How YouTubers Should Post on Instagram Feed
When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.
Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -
- Aesthetic
- Caption
- Filter
As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:
- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.
- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.
- Later: A scheduling tool you can use to auto-publish to directly to Instagram.
- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.
Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.
Instagram: Liza Koshy
This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.
Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.
You won’t know which type of content will hook your next fan… so experiment.
When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.
Instagram: Pointless Blog
While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.
However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.
2. How YouTubers Should on Post Instagram Story
Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.
1. Don’t want your Instagram Story to disappear forever?
There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.
Instagram: Marianna Hewitt
2. Use Instagram Story to Make an Announcement
While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.
Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.
Instagram: Jenn Im
Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.
Part 2: Facebook for YouTube Channel Marketing
Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.
There are a number of ways to share content on Facebook:
- Sharing on your own personal timeline allows your Friends to see the content.
- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.
- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.
1. Improve YouTube Video Thumbnail on Facebook
Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.
When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.
This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.
Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:
Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.
1. Managing a Facebook Page for Your YouTube Channel
Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.
1. Growing on Facebook is Hard
Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?
So Facebook is for you. How should you approach it?
2. Setup a Facebook Page for your YouTube Channel
This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.
To set up a separate Facebook Page:
1. Go to Facebook, and click “Pages” in the right-hand column
- Click “Create Pages”
- Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”
- Name your Page, preferably your YouTube channel name
- Add Profile and Cover pictures
- INVITE!
Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.
Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.
3. Invite Your Facebook Friends to Like Your Page
Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.
However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.
Facebook is best if you are consistently sharing a variety of content related to your channel.
This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.
Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.
Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.
Managing Facebook involves:
- Posting content
- Responding to comments
- Engaging with Facebook groups
- Tube Ritual (Video Marketing YouTube Group)
- Beauty and the Vlog (Fashion and Beauty YouTube Group)
- Travel Vloggers United (Travel YouTube Group)
- Evaluating performance repeatedly
Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.
Part 3: Twitter for YouTube Channel Marketing
Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.
Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.
1. Take Advantage of Trending Hashtags
In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.
While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.
Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.
2. Tag Brands and Influencers
Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.
An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.
Creators sharing their thoughts on #VidCon
Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.
However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.
If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.
Part 4: Reddit for YouTube Channel Marketing
Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.
You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.
Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.
1. Good Content Gets Seen and Discussed On Reddit
If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.
Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.
2. Don’t Promote Yourself
Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.
Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?
You cannot go into Reddit blasting your content, because it wasn’t welcomed content.
Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.
From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.
3. Understand the Reddiquettes
When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.
- Search for duplicate content before posting.
- Consume the content before voting.
- Act as you would in real life.
- And more.
3. Community reddiquettes
These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.
Here is an example of reddiquettes for r/Cameras:
You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.
When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.
4. Subreddits Where You Can Post Freely
While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.
- r/YouTuber: Get critiques for your videos
- r/Videos: Post any video into the masses
- r/YTPL: Share a whole playlist
Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.
Part 5: Snapchat for YouTube Channel Marketing
If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.
The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.
This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.
The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?
1. Don’t Worry About Professionalism
Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.
Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.
Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.
Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.
YouTuber, Markiplier tweeting his Snapchat username.
Here are a few quick tips for promoting your Snapchat account.
- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.
- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.
- Get other Snapchatters to give you a shout-out on their account.
Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.
Is there a social media platform that you want to test out but not sure how? Leave a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
The Fast Track to YouTube Fame: A 1000 Sub Goal Plan
Create High-Quality Video - Wondershare Filmora
An easy and powerful YouTube video editor
Numerous video and audio effects to choose from
Detailed tutorials provided by the official channel
Technological advances are offering numerous platforms opportunities to gain recognition. Both the young and the old throng on the internet for all sorts of information. Be it educational, promotional, research, entertainment, among many others. In fact, the recent hit by the COVID-19 pandemic saw learning institutions find help via internet learning. Therefore, more awareness surrounds the media platform, including websites and streaming services. YouTube is available for both learning and promotional events. The platform is easy to use and widely accessible by millions of viewers and promoters. But there is one driving force for promotors – to hit YouTube 1000 subscribers. Attaining this number comes with endless benefits, as this article explains.
In this article
02 What will you get when you reach your 1000 subscribers’ milestone?
03 How to get 1000 subscribers for your YouTube channel?
Why 1000 subscribers?
Subscribers hold a special place for your YouTube channel. They make it grow and spend more time watching than viewers who are not subscribed. You need 1,000 subscribers to monetize your channel. You’ll start earning as a creator and even apply for YouTube’s Partner Program. You can finally make money through ads, channel memberships, and subscriptions.
Here’s the kicker! As the channel owner, you’ll have more connections, and that means many viewers on the line. Of course, those who love what you do will tell their friends, and the channel goes on for more prospective subscribers and viewers. Nonetheless, you’ll get enormous people to engage in a conversation with. The fun will only go on if more viewers are on board. Remember, you want to garner as many peoples’ opinions as possible. So, the best platform for this is your channel. Eventually, you’ll sell your brand and continue to grow in your market niche.
What will you get when you reach your 1000 subscribers’ milestone?
Every creator is relieved when they reach the 1k subscribers’ milestone. Expect lots of goodies in store for you.
1) You become part of the Opal club
It is good to feel honored as part of the Opal Club. This is a club reserved for creators whose channels have hit the 1,000 to 9,999 subscribers’ mark. And from the Opal Club, you get in-depth information on how to grow your community. Interacting with your viewers is a great avenue to escalate your channel.
It is also a quick way to get discovered. The Club will enlighten you on how to use metadata and collaborate to get more views.
2) Easily apply for YouTube Partner Program
1,000 subscribers is a ticket for you to apply for YouTube Partner Program. However, you also need to get at least 4,000 hours of views from your subscribers. But being that you have reached the 1k mark, you can take other steps to gain the 4,000 hours of views. These could be keeping up with publishing your videos, linking your Google AdSense account, and many more.
3) Some congratulation email is good enough
It feels good to get a pat on the back for a job well done! You’ll get a congratulatory email for your efforts. That would be a great motivation for you to even aim higher the mark. Likewise, your ranking will start escalating as compared to a content creator who hasn’t reached the 1,000-subscriber level.
How to get 1000 subscribers for your YouTube channel?
Now that you’ve seen what comes with 1K subscribers, our focus is to find ways to get to that number.
1) Consider your audience first, not revenue
Remember, it’s the audience that will help you generate revenue. So, if you are a new creator, think of what you can give to your audience instead of what you are getting. What is of value to your audience is more important as they’ll hang around your channel for passion. You can take advantage and tune your ideas to what most viewers like to get.
2) Put in resources to encourage subscriber sign-ups
Focus on getting traffic to your channel. There are several ways to encourage your viewers to subscribe, such as the use of animations on videos. It will not only attract their attention, but you’ll realize many viewers coming over. Several resources are available over the net. Just find what suits you best, or use several options to see which gig fetches the most clicks.
3) Properly advertise your videos
The best way to get more users to subscribe to your channel is to engage them. Make the videos enticing such that when a user views one video, they end up clicking and viewing the next 5 or 10 of your other videos. Let it be enticing and corresponds to the topic of the moment.
4) Add a good channel description
A viewer should know what your channel is all about just by a glance. And the best part to put emphasis on is the channel description. Let them know what you are offering and how it will be of benefit. More so, make it simple to understand so that they don’t waste time trying to figure out what your channel is about.
5) Focus on YouTube content that works
Put double efforts into the content that works for you. Check out which videos perform better than others and add value to them. Sorting them by “most popular video” will help you organize your lines and perform much better while focusing on valuable stuff.
6) A call to action is good enough
Most creators forget this important part. After an introduction and putting up memorable videos, ensure you remind your viewers to subscribe to your channel. You can add a subscribe button to the end of the screen. It is even better to use graphics and animations to attract them to the action.
7) Use a pinned comment
Most viewers want to get answers to their questions or run to the comment section for more opinions. One tactic to gain more subscribers is to write a comment and pin it to your videos. Your pinned comment will appear at the top of the comment list, whereby everyone who has watched the video can’t miss coming across it. It is good, to be honest, and asking for them to subscribe is the best you can do after an engaging video shot.
8) Add value to other channels
Don’t be selfish and want users to subscribe to your channel for nothing. Try to engage also in other people’s works and efforts. You can watch content that appeals to you and engage the community by creating a conversation. Find out what others like, and you might just attract a new subscriber to your channel so simply.
9) Let your homepage be intuitive
Your homepage should be welcoming to both the tech gurus and beginners. Not all YouTube users have mastered the art of navigation on web pages or clicks. It is a good idea to use a channel trailer and a better description of what your channel does and how to reach important buttons. The homepage should not be crowded. You can use links to reach other pages as well.
10) Be innovative
Your video is your voice. You should create a video that attracts your audience by doing it right. Perhaps you don’t know how to come up with a compelling piece. You can engage the best video creator to walk you through the line.
Bonus Tips: Recommended Video Editor – Filmora
Filmora Video Editor comes enriched with stunning video editing effects to help you create amazing videos. The user interface is intuitive, enabling both professional editors and beginners to navigate swiftly. You can use animated elements, filters, overlays, and other editing features to transform your video into any good piece you want. You can easily facilitate communication with the community via its selection of titles.
The process of creating a compelling video is painless, with only 3 steps process. Easily drag and drop moving graphics to the video interface and make your video well organized.
Key Features of Wondershare Filmora
- Easily remove unwanted background noise
- Use the Picture-in-Picture to layer multiple video clips
- Export your videos at a high resolution of up to 4K
- Use zooming movements to still footage
- Make use of more than 800 stunning effects for advanced creativity
- Make use of more than 800 stunning effects for advanced creativity
Conclusion
● Getting to YouTube 1000 subscribers needs some tactics. You have the highlight from this article and probably just getting ready to attain your first 1k subscribers. The beauty is that it comes with its benefits. Once you hit the mark, you’ll start to monetize and get other favors that you couldn’t get while you were below the mark. Nonetheless, ensure you focus on important aspects like engaging your viewers via quality videos. Are you still wondering how to attain that? The best video creator – Filmora – just got you covered. It will make it easy for you to compose videos that sell your brands simply and professionally.
Technological advances are offering numerous platforms opportunities to gain recognition. Both the young and the old throng on the internet for all sorts of information. Be it educational, promotional, research, entertainment, among many others. In fact, the recent hit by the COVID-19 pandemic saw learning institutions find help via internet learning. Therefore, more awareness surrounds the media platform, including websites and streaming services. YouTube is available for both learning and promotional events. The platform is easy to use and widely accessible by millions of viewers and promoters. But there is one driving force for promotors – to hit YouTube 1000 subscribers. Attaining this number comes with endless benefits, as this article explains.
In this article
02 What will you get when you reach your 1000 subscribers’ milestone?
03 How to get 1000 subscribers for your YouTube channel?
Why 1000 subscribers?
Subscribers hold a special place for your YouTube channel. They make it grow and spend more time watching than viewers who are not subscribed. You need 1,000 subscribers to monetize your channel. You’ll start earning as a creator and even apply for YouTube’s Partner Program. You can finally make money through ads, channel memberships, and subscriptions.
Here’s the kicker! As the channel owner, you’ll have more connections, and that means many viewers on the line. Of course, those who love what you do will tell their friends, and the channel goes on for more prospective subscribers and viewers. Nonetheless, you’ll get enormous people to engage in a conversation with. The fun will only go on if more viewers are on board. Remember, you want to garner as many peoples’ opinions as possible. So, the best platform for this is your channel. Eventually, you’ll sell your brand and continue to grow in your market niche.
What will you get when you reach your 1000 subscribers’ milestone?
Every creator is relieved when they reach the 1k subscribers’ milestone. Expect lots of goodies in store for you.
1) You become part of the Opal club
It is good to feel honored as part of the Opal Club. This is a club reserved for creators whose channels have hit the 1,000 to 9,999 subscribers’ mark. And from the Opal Club, you get in-depth information on how to grow your community. Interacting with your viewers is a great avenue to escalate your channel.
It is also a quick way to get discovered. The Club will enlighten you on how to use metadata and collaborate to get more views.
2) Easily apply for YouTube Partner Program
1,000 subscribers is a ticket for you to apply for YouTube Partner Program. However, you also need to get at least 4,000 hours of views from your subscribers. But being that you have reached the 1k mark, you can take other steps to gain the 4,000 hours of views. These could be keeping up with publishing your videos, linking your Google AdSense account, and many more.
3) Some congratulation email is good enough
It feels good to get a pat on the back for a job well done! You’ll get a congratulatory email for your efforts. That would be a great motivation for you to even aim higher the mark. Likewise, your ranking will start escalating as compared to a content creator who hasn’t reached the 1,000-subscriber level.
How to get 1000 subscribers for your YouTube channel?
Now that you’ve seen what comes with 1K subscribers, our focus is to find ways to get to that number.
1) Consider your audience first, not revenue
Remember, it’s the audience that will help you generate revenue. So, if you are a new creator, think of what you can give to your audience instead of what you are getting. What is of value to your audience is more important as they’ll hang around your channel for passion. You can take advantage and tune your ideas to what most viewers like to get.
2) Put in resources to encourage subscriber sign-ups
Focus on getting traffic to your channel. There are several ways to encourage your viewers to subscribe, such as the use of animations on videos. It will not only attract their attention, but you’ll realize many viewers coming over. Several resources are available over the net. Just find what suits you best, or use several options to see which gig fetches the most clicks.
3) Properly advertise your videos
The best way to get more users to subscribe to your channel is to engage them. Make the videos enticing such that when a user views one video, they end up clicking and viewing the next 5 or 10 of your other videos. Let it be enticing and corresponds to the topic of the moment.
4) Add a good channel description
A viewer should know what your channel is all about just by a glance. And the best part to put emphasis on is the channel description. Let them know what you are offering and how it will be of benefit. More so, make it simple to understand so that they don’t waste time trying to figure out what your channel is about.
5) Focus on YouTube content that works
Put double efforts into the content that works for you. Check out which videos perform better than others and add value to them. Sorting them by “most popular video” will help you organize your lines and perform much better while focusing on valuable stuff.
6) A call to action is good enough
Most creators forget this important part. After an introduction and putting up memorable videos, ensure you remind your viewers to subscribe to your channel. You can add a subscribe button to the end of the screen. It is even better to use graphics and animations to attract them to the action.
7) Use a pinned comment
Most viewers want to get answers to their questions or run to the comment section for more opinions. One tactic to gain more subscribers is to write a comment and pin it to your videos. Your pinned comment will appear at the top of the comment list, whereby everyone who has watched the video can’t miss coming across it. It is good, to be honest, and asking for them to subscribe is the best you can do after an engaging video shot.
8) Add value to other channels
Don’t be selfish and want users to subscribe to your channel for nothing. Try to engage also in other people’s works and efforts. You can watch content that appeals to you and engage the community by creating a conversation. Find out what others like, and you might just attract a new subscriber to your channel so simply.
9) Let your homepage be intuitive
Your homepage should be welcoming to both the tech gurus and beginners. Not all YouTube users have mastered the art of navigation on web pages or clicks. It is a good idea to use a channel trailer and a better description of what your channel does and how to reach important buttons. The homepage should not be crowded. You can use links to reach other pages as well.
10) Be innovative
Your video is your voice. You should create a video that attracts your audience by doing it right. Perhaps you don’t know how to come up with a compelling piece. You can engage the best video creator to walk you through the line.
Bonus Tips: Recommended Video Editor – Filmora
Filmora Video Editor comes enriched with stunning video editing effects to help you create amazing videos. The user interface is intuitive, enabling both professional editors and beginners to navigate swiftly. You can use animated elements, filters, overlays, and other editing features to transform your video into any good piece you want. You can easily facilitate communication with the community via its selection of titles.
The process of creating a compelling video is painless, with only 3 steps process. Easily drag and drop moving graphics to the video interface and make your video well organized.
Key Features of Wondershare Filmora
- Easily remove unwanted background noise
- Use the Picture-in-Picture to layer multiple video clips
- Export your videos at a high resolution of up to 4K
- Use zooming movements to still footage
- Make use of more than 800 stunning effects for advanced creativity
- Make use of more than 800 stunning effects for advanced creativity
Conclusion
● Getting to YouTube 1000 subscribers needs some tactics. You have the highlight from this article and probably just getting ready to attain your first 1k subscribers. The beauty is that it comes with its benefits. Once you hit the mark, you’ll start to monetize and get other favors that you couldn’t get while you were below the mark. Nonetheless, ensure you focus on important aspects like engaging your viewers via quality videos. Are you still wondering how to attain that? The best video creator – Filmora – just got you covered. It will make it easy for you to compose videos that sell your brands simply and professionally.
Technological advances are offering numerous platforms opportunities to gain recognition. Both the young and the old throng on the internet for all sorts of information. Be it educational, promotional, research, entertainment, among many others. In fact, the recent hit by the COVID-19 pandemic saw learning institutions find help via internet learning. Therefore, more awareness surrounds the media platform, including websites and streaming services. YouTube is available for both learning and promotional events. The platform is easy to use and widely accessible by millions of viewers and promoters. But there is one driving force for promotors – to hit YouTube 1000 subscribers. Attaining this number comes with endless benefits, as this article explains.
In this article
02 What will you get when you reach your 1000 subscribers’ milestone?
03 How to get 1000 subscribers for your YouTube channel?
Why 1000 subscribers?
Subscribers hold a special place for your YouTube channel. They make it grow and spend more time watching than viewers who are not subscribed. You need 1,000 subscribers to monetize your channel. You’ll start earning as a creator and even apply for YouTube’s Partner Program. You can finally make money through ads, channel memberships, and subscriptions.
Here’s the kicker! As the channel owner, you’ll have more connections, and that means many viewers on the line. Of course, those who love what you do will tell their friends, and the channel goes on for more prospective subscribers and viewers. Nonetheless, you’ll get enormous people to engage in a conversation with. The fun will only go on if more viewers are on board. Remember, you want to garner as many peoples’ opinions as possible. So, the best platform for this is your channel. Eventually, you’ll sell your brand and continue to grow in your market niche.
What will you get when you reach your 1000 subscribers’ milestone?
Every creator is relieved when they reach the 1k subscribers’ milestone. Expect lots of goodies in store for you.
1) You become part of the Opal club
It is good to feel honored as part of the Opal Club. This is a club reserved for creators whose channels have hit the 1,000 to 9,999 subscribers’ mark. And from the Opal Club, you get in-depth information on how to grow your community. Interacting with your viewers is a great avenue to escalate your channel.
It is also a quick way to get discovered. The Club will enlighten you on how to use metadata and collaborate to get more views.
2) Easily apply for YouTube Partner Program
1,000 subscribers is a ticket for you to apply for YouTube Partner Program. However, you also need to get at least 4,000 hours of views from your subscribers. But being that you have reached the 1k mark, you can take other steps to gain the 4,000 hours of views. These could be keeping up with publishing your videos, linking your Google AdSense account, and many more.
3) Some congratulation email is good enough
It feels good to get a pat on the back for a job well done! You’ll get a congratulatory email for your efforts. That would be a great motivation for you to even aim higher the mark. Likewise, your ranking will start escalating as compared to a content creator who hasn’t reached the 1,000-subscriber level.
How to get 1000 subscribers for your YouTube channel?
Now that you’ve seen what comes with 1K subscribers, our focus is to find ways to get to that number.
1) Consider your audience first, not revenue
Remember, it’s the audience that will help you generate revenue. So, if you are a new creator, think of what you can give to your audience instead of what you are getting. What is of value to your audience is more important as they’ll hang around your channel for passion. You can take advantage and tune your ideas to what most viewers like to get.
2) Put in resources to encourage subscriber sign-ups
Focus on getting traffic to your channel. There are several ways to encourage your viewers to subscribe, such as the use of animations on videos. It will not only attract their attention, but you’ll realize many viewers coming over. Several resources are available over the net. Just find what suits you best, or use several options to see which gig fetches the most clicks.
3) Properly advertise your videos
The best way to get more users to subscribe to your channel is to engage them. Make the videos enticing such that when a user views one video, they end up clicking and viewing the next 5 or 10 of your other videos. Let it be enticing and corresponds to the topic of the moment.
4) Add a good channel description
A viewer should know what your channel is all about just by a glance. And the best part to put emphasis on is the channel description. Let them know what you are offering and how it will be of benefit. More so, make it simple to understand so that they don’t waste time trying to figure out what your channel is about.
5) Focus on YouTube content that works
Put double efforts into the content that works for you. Check out which videos perform better than others and add value to them. Sorting them by “most popular video” will help you organize your lines and perform much better while focusing on valuable stuff.
6) A call to action is good enough
Most creators forget this important part. After an introduction and putting up memorable videos, ensure you remind your viewers to subscribe to your channel. You can add a subscribe button to the end of the screen. It is even better to use graphics and animations to attract them to the action.
7) Use a pinned comment
Most viewers want to get answers to their questions or run to the comment section for more opinions. One tactic to gain more subscribers is to write a comment and pin it to your videos. Your pinned comment will appear at the top of the comment list, whereby everyone who has watched the video can’t miss coming across it. It is good, to be honest, and asking for them to subscribe is the best you can do after an engaging video shot.
8) Add value to other channels
Don’t be selfish and want users to subscribe to your channel for nothing. Try to engage also in other people’s works and efforts. You can watch content that appeals to you and engage the community by creating a conversation. Find out what others like, and you might just attract a new subscriber to your channel so simply.
9) Let your homepage be intuitive
Your homepage should be welcoming to both the tech gurus and beginners. Not all YouTube users have mastered the art of navigation on web pages or clicks. It is a good idea to use a channel trailer and a better description of what your channel does and how to reach important buttons. The homepage should not be crowded. You can use links to reach other pages as well.
10) Be innovative
Your video is your voice. You should create a video that attracts your audience by doing it right. Perhaps you don’t know how to come up with a compelling piece. You can engage the best video creator to walk you through the line.
Bonus Tips: Recommended Video Editor – Filmora
Filmora Video Editor comes enriched with stunning video editing effects to help you create amazing videos. The user interface is intuitive, enabling both professional editors and beginners to navigate swiftly. You can use animated elements, filters, overlays, and other editing features to transform your video into any good piece you want. You can easily facilitate communication with the community via its selection of titles.
The process of creating a compelling video is painless, with only 3 steps process. Easily drag and drop moving graphics to the video interface and make your video well organized.
Key Features of Wondershare Filmora
- Easily remove unwanted background noise
- Use the Picture-in-Picture to layer multiple video clips
- Export your videos at a high resolution of up to 4K
- Use zooming movements to still footage
- Make use of more than 800 stunning effects for advanced creativity
- Make use of more than 800 stunning effects for advanced creativity
Conclusion
● Getting to YouTube 1000 subscribers needs some tactics. You have the highlight from this article and probably just getting ready to attain your first 1k subscribers. The beauty is that it comes with its benefits. Once you hit the mark, you’ll start to monetize and get other favors that you couldn’t get while you were below the mark. Nonetheless, ensure you focus on important aspects like engaging your viewers via quality videos. Are you still wondering how to attain that? The best video creator – Filmora – just got you covered. It will make it easy for you to compose videos that sell your brands simply and professionally.
Technological advances are offering numerous platforms opportunities to gain recognition. Both the young and the old throng on the internet for all sorts of information. Be it educational, promotional, research, entertainment, among many others. In fact, the recent hit by the COVID-19 pandemic saw learning institutions find help via internet learning. Therefore, more awareness surrounds the media platform, including websites and streaming services. YouTube is available for both learning and promotional events. The platform is easy to use and widely accessible by millions of viewers and promoters. But there is one driving force for promotors – to hit YouTube 1000 subscribers. Attaining this number comes with endless benefits, as this article explains.
In this article
02 What will you get when you reach your 1000 subscribers’ milestone?
03 How to get 1000 subscribers for your YouTube channel?
Why 1000 subscribers?
Subscribers hold a special place for your YouTube channel. They make it grow and spend more time watching than viewers who are not subscribed. You need 1,000 subscribers to monetize your channel. You’ll start earning as a creator and even apply for YouTube’s Partner Program. You can finally make money through ads, channel memberships, and subscriptions.
Here’s the kicker! As the channel owner, you’ll have more connections, and that means many viewers on the line. Of course, those who love what you do will tell their friends, and the channel goes on for more prospective subscribers and viewers. Nonetheless, you’ll get enormous people to engage in a conversation with. The fun will only go on if more viewers are on board. Remember, you want to garner as many peoples’ opinions as possible. So, the best platform for this is your channel. Eventually, you’ll sell your brand and continue to grow in your market niche.
What will you get when you reach your 1000 subscribers’ milestone?
Every creator is relieved when they reach the 1k subscribers’ milestone. Expect lots of goodies in store for you.
1) You become part of the Opal club
It is good to feel honored as part of the Opal Club. This is a club reserved for creators whose channels have hit the 1,000 to 9,999 subscribers’ mark. And from the Opal Club, you get in-depth information on how to grow your community. Interacting with your viewers is a great avenue to escalate your channel.
It is also a quick way to get discovered. The Club will enlighten you on how to use metadata and collaborate to get more views.
2) Easily apply for YouTube Partner Program
1,000 subscribers is a ticket for you to apply for YouTube Partner Program. However, you also need to get at least 4,000 hours of views from your subscribers. But being that you have reached the 1k mark, you can take other steps to gain the 4,000 hours of views. These could be keeping up with publishing your videos, linking your Google AdSense account, and many more.
3) Some congratulation email is good enough
It feels good to get a pat on the back for a job well done! You’ll get a congratulatory email for your efforts. That would be a great motivation for you to even aim higher the mark. Likewise, your ranking will start escalating as compared to a content creator who hasn’t reached the 1,000-subscriber level.
How to get 1000 subscribers for your YouTube channel?
Now that you’ve seen what comes with 1K subscribers, our focus is to find ways to get to that number.
1) Consider your audience first, not revenue
Remember, it’s the audience that will help you generate revenue. So, if you are a new creator, think of what you can give to your audience instead of what you are getting. What is of value to your audience is more important as they’ll hang around your channel for passion. You can take advantage and tune your ideas to what most viewers like to get.
2) Put in resources to encourage subscriber sign-ups
Focus on getting traffic to your channel. There are several ways to encourage your viewers to subscribe, such as the use of animations on videos. It will not only attract their attention, but you’ll realize many viewers coming over. Several resources are available over the net. Just find what suits you best, or use several options to see which gig fetches the most clicks.
3) Properly advertise your videos
The best way to get more users to subscribe to your channel is to engage them. Make the videos enticing such that when a user views one video, they end up clicking and viewing the next 5 or 10 of your other videos. Let it be enticing and corresponds to the topic of the moment.
4) Add a good channel description
A viewer should know what your channel is all about just by a glance. And the best part to put emphasis on is the channel description. Let them know what you are offering and how it will be of benefit. More so, make it simple to understand so that they don’t waste time trying to figure out what your channel is about.
5) Focus on YouTube content that works
Put double efforts into the content that works for you. Check out which videos perform better than others and add value to them. Sorting them by “most popular video” will help you organize your lines and perform much better while focusing on valuable stuff.
6) A call to action is good enough
Most creators forget this important part. After an introduction and putting up memorable videos, ensure you remind your viewers to subscribe to your channel. You can add a subscribe button to the end of the screen. It is even better to use graphics and animations to attract them to the action.
7) Use a pinned comment
Most viewers want to get answers to their questions or run to the comment section for more opinions. One tactic to gain more subscribers is to write a comment and pin it to your videos. Your pinned comment will appear at the top of the comment list, whereby everyone who has watched the video can’t miss coming across it. It is good, to be honest, and asking for them to subscribe is the best you can do after an engaging video shot.
8) Add value to other channels
Don’t be selfish and want users to subscribe to your channel for nothing. Try to engage also in other people’s works and efforts. You can watch content that appeals to you and engage the community by creating a conversation. Find out what others like, and you might just attract a new subscriber to your channel so simply.
9) Let your homepage be intuitive
Your homepage should be welcoming to both the tech gurus and beginners. Not all YouTube users have mastered the art of navigation on web pages or clicks. It is a good idea to use a channel trailer and a better description of what your channel does and how to reach important buttons. The homepage should not be crowded. You can use links to reach other pages as well.
10) Be innovative
Your video is your voice. You should create a video that attracts your audience by doing it right. Perhaps you don’t know how to come up with a compelling piece. You can engage the best video creator to walk you through the line.
Bonus Tips: Recommended Video Editor – Filmora
Filmora Video Editor comes enriched with stunning video editing effects to help you create amazing videos. The user interface is intuitive, enabling both professional editors and beginners to navigate swiftly. You can use animated elements, filters, overlays, and other editing features to transform your video into any good piece you want. You can easily facilitate communication with the community via its selection of titles.
The process of creating a compelling video is painless, with only 3 steps process. Easily drag and drop moving graphics to the video interface and make your video well organized.
Key Features of Wondershare Filmora
- Easily remove unwanted background noise
- Use the Picture-in-Picture to layer multiple video clips
- Export your videos at a high resolution of up to 4K
- Use zooming movements to still footage
- Make use of more than 800 stunning effects for advanced creativity
- Make use of more than 800 stunning effects for advanced creativity
Conclusion
● Getting to YouTube 1000 subscribers needs some tactics. You have the highlight from this article and probably just getting ready to attain your first 1k subscribers. The beauty is that it comes with its benefits. Once you hit the mark, you’ll start to monetize and get other favors that you couldn’t get while you were below the mark. Nonetheless, ensure you focus on important aspects like engaging your viewers via quality videos. Are you still wondering how to attain that? The best video creator – Filmora – just got you covered. It will make it easy for you to compose videos that sell your brands simply and professionally.
Also read:
- [Updated] Dive Into Dynamic YouTube Discussions
- Best Capturing Software For Streamers on YouTube
- Copycatting Charisma Making Ingenious Parodies for 2024
- [New] Borrow Without Cost Images From Leading YouTubers' Archives
- [Updated] Calculator Projected Profits From YouTube
- Captivate Audiences with This Essential Guide to Making YouTube Shorts for 2024
- In 2024, Crafting GIFs From YouTube Detailed Step-by-Step Guide for PC/Mobile
- Your Ultimate Guide to Streaming Google Meet on YouTube
- Decipher High-Impact Content Selecting Premier Rank Trackers for YouTubers
- [New] Building Awesome Channel Art for Your YouTube Presence
- A Beginner's Guide to Sony Vegas and YouTube Cutting
- Channel Elevation Strategy – Quickly Reach Your 10K View Quota for 2024
- Auditing Video Content Monetization Success
- 2024 Approved Best 10 Volume Magnifiers for Windows/MacOS
- 2024 Approved How to Turn on AV1 Settings on YouTube and Why You Should Do It
- 2024 Approved Does Subforsub Securely Boost Your YouTube Fanbase Growth?
- 2024 Approved Enhance Video Magic Find Your Favorite Mobile Edit Apps
- [New] Dive Into Digital Green Magic Top 4 YouTube Sources for No-Cost Background Workshops
- Unlocking High-Impact Content Masterful Strategies for More Views
- In 2024, Does Accruing Artificial Views Diminish Your Content's Credibility?
- YouTube Movie Maker Tutorial and Alternatives
- Highest Rated Smartphone Camera & Recording Apps IPhone vs Android
- Crafting a Content Schedule The Path to Gaining Traction on YouTube for 2024
- [Updated] Discover the Power of YouTube Editing A Compre Written in Code The Intricacies of JavaScript Functions
- Quick Captioning Method for Enhanced YouTube Video Quality
- Stepwise Instructions for Enhancing YouTube Clips in WMM
- Free Viewing Extravaganza The Coolest Film Picks Streamed Online
- Flawless Free Download of YouTube Video Covers - No Hurdles
- [Updated] A Practical Approach to Creating Captivating YouTube Shorts Templates
- Streaming Google Meet A Step-By-Step YouTube Tutorial
- [Updated] A Dive Into History The Definitive List of Student-Friendly Channels #1-10
- 7 Pulse-Pounding Workouts That Gain Traction on Social Media
- 2024 Approved Discovering Youtube's Green Magic for Effective Filming
- [Updated] Ace the Game Crafting a Pro Gaming Channels Success Story
- Decoding the Essentials of Your YouTube TV Experience for 2024
- 2024 Approved Channel Transformation From Zero to Thousand Followers
- Sites Bridging You with Google's Advertising on Youtube
- Real-Time Caption Generator
- Transforming Doubt Into Action Channeling Vlogger Excellence
- Perfect Your Crafting Skills Using These 7 Sounds Tracks
- VisionBlend Editor
- Unlocking the Secrets to Earning From Viral Snippets
- Optimize YouTube Submission - Swift Rendering and Uploading Methods
- A Deep Dive Into the World of Youtube's Minis for 2024
- Crafting Classic Cinematography Step-by-Step Guide
- 2024 Approved Beyond The Algorithm A Look at 27 Non-YouTube Platforms
- 2024 Approved Earnings Enlightenment Joshi and YouTube Success Stories
- [Updated] Ultimate Guide to Share Your IGTV Story with Ease
- In 2024, The Ultimate Guide to Navigating Stardew’s Ginger Island
- In 2024, How to Transfer Data from Vivo X Flip to BlackBerry | Dr.fone
- [New] 2024 Approved Xiaohongshu Elites in Snapchat Playground
- Accelerating Operations Discover the Leading Scheduling Tools for 2024
- Everything You Need to Know about Lock Screen Settings on your Motorola Razr 40 Ultra
- Updated 2024 Approved From Novice to Pro How Our Mp3 Converter Windows Guide Can Elevate Your Skills
- [Updated] 2024 Approved Mastering Viral Videos Creating Engaging Memes for FB/Insta
- In 2024, Additional Tips About Sinnoh Stone For Realme GT Neo 5 | Dr.fone
- Possible ways to recover deleted files from Lava Blaze 2 5G
- Title: "In 2024, Dominate the Digital Space YouTube Leadership"
- Author: Steven
- Created at : 2024-05-25 19:41:42
- Updated at : 2024-05-26 19:41:42
- Link: https://youtube-clips.techidaily.com/in-2024-dominate-the-digital-space-youtube-leadership/
- License: This work is licensed under CC BY-NC-SA 4.0.
