Discovering Digital Dominance: Which Is Superior, YouTubes Shorts or TikToks?

YouTube Shorts vs. TikTok: Which One Is Better?

Shanoon Cox

Aug 21, 2023• Proven solutions

YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!

YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.

According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.

On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.

TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.

And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.

Part 1: Is YouTube Shorts the New TikTok?

In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.

YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.

Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.

At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.

Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.

Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.

Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?

In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.

Basis of Comparison	YouTube Shorts	TikTok
Video Length/Duration	Up to 60 seconds	Up to 3 minutes
Aspect Ratio	9:16	9:16
Video Captions/Description	You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots.	Video captions are located at the bottom left.
Placement of Analytics	YouTube Studio	TikTok app itself
Dislike Button	Yes	No

Section 1. The Similarities Between YouTube Shorts and TikTok

• Both these platforms are for short-form video content.
• The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
• Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
• The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
• Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
• Both provide tools that assist creators in earning money from their content creation.
• Users can subscribe or follow creators directly from their videos in both feeds.
• Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
• YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
• You can add closed captions and overlaying text to both of these platforms.
• They both assist creators in setting a video for the public, so anyone can view it or set it to private.

Section 2. The Differences Between YouTube Shorts and TikTok

• The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
• Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
• TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
• YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
• TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
• Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
• You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.

Features TikTok has, but YouTube Shorts does not…

• A stitch and duet feature, where users can add other creators’ videos to their accounts.
• A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
• A discovery tab that assists users in viewing trending sounds, effects, and hashtags.

Features YouTube Shorts has, but TikTok does not…

• A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
• The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
• You can edit even after publishing.
• The option to “unlist” your Shorts, which means anyone can view it with a link to that video.

Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion

One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.

Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.

Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.

Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.

Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.

She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.

Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.

Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.

It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.

To get more information, click the following video!

TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice

Conclusion

So, this is our detailed overview of YouTube Shorts vs. TikTok.

Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.

As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Aug 21, 2023• Proven solutions

YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!

YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.

According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.

On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.

TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.

And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.

Part 1: Is YouTube Shorts the New TikTok?

In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.

YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.

Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.

At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.

Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.

Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.

Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?

In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.

Basis of Comparison	YouTube Shorts	TikTok
Video Length/Duration	Up to 60 seconds	Up to 3 minutes
Aspect Ratio	9:16	9:16
Video Captions/Description	You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots.	Video captions are located at the bottom left.
Placement of Analytics	YouTube Studio	TikTok app itself
Dislike Button	Yes	No

Section 1. The Similarities Between YouTube Shorts and TikTok

• Both these platforms are for short-form video content.
• The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
• Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
• The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
• Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
• Both provide tools that assist creators in earning money from their content creation.
• Users can subscribe or follow creators directly from their videos in both feeds.
• Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
• YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
• You can add closed captions and overlaying text to both of these platforms.
• They both assist creators in setting a video for the public, so anyone can view it or set it to private.

Section 2. The Differences Between YouTube Shorts and TikTok

• The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
• Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
• TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
• YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
• TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
• Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
• You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.

Features TikTok has, but YouTube Shorts does not…

• A stitch and duet feature, where users can add other creators’ videos to their accounts.
• A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
• A discovery tab that assists users in viewing trending sounds, effects, and hashtags.

Features YouTube Shorts has, but TikTok does not…

• A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
• The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
• You can edit even after publishing.
• The option to “unlist” your Shorts, which means anyone can view it with a link to that video.

Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion

One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.

Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.

Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.

Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.

Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.

She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.

Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.

Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.

It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.

To get more information, click the following video!

TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice

Conclusion

So, this is our detailed overview of YouTube Shorts vs. TikTok.

Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.

As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Aug 21, 2023• Proven solutions

YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!

YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.

According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.

On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.

TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.

And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.

Part 1: Is YouTube Shorts the New TikTok?

In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.

YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.

Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.

At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.

Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.

Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.

Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?

In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.

Basis of Comparison	YouTube Shorts	TikTok
Video Length/Duration	Up to 60 seconds	Up to 3 minutes
Aspect Ratio	9:16	9:16
Video Captions/Description	You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots.	Video captions are located at the bottom left.
Placement of Analytics	YouTube Studio	TikTok app itself
Dislike Button	Yes	No

Section 1. The Similarities Between YouTube Shorts and TikTok

• Both these platforms are for short-form video content.
• The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
• Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
• The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
• Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
• Both provide tools that assist creators in earning money from their content creation.
• Users can subscribe or follow creators directly from their videos in both feeds.
• Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
• YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
• You can add closed captions and overlaying text to both of these platforms.
• They both assist creators in setting a video for the public, so anyone can view it or set it to private.

Section 2. The Differences Between YouTube Shorts and TikTok

• The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
• Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
• TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
• YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
• TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
• Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
• You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.

Features TikTok has, but YouTube Shorts does not…

• A stitch and duet feature, where users can add other creators’ videos to their accounts.
• A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
• A discovery tab that assists users in viewing trending sounds, effects, and hashtags.

Features YouTube Shorts has, but TikTok does not…

• A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
• The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
• You can edit even after publishing.
• The option to “unlist” your Shorts, which means anyone can view it with a link to that video.

Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion

One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.

Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.

Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.

Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.

Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.

She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.

Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.

Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.

It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.

To get more information, click the following video!

TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice

Conclusion

So, this is our detailed overview of YouTube Shorts vs. TikTok.

Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.

As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Aug 21, 2023• Proven solutions

YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!

YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.

According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.

On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.

TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.

And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.

Part 1: Is YouTube Shorts the New TikTok?

In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.

YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.

Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.

At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.

Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.

Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.

Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?

In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.

Basis of Comparison	YouTube Shorts	TikTok
Video Length/Duration	Up to 60 seconds	Up to 3 minutes
Aspect Ratio	9:16	9:16
Video Captions/Description	You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots.	Video captions are located at the bottom left.
Placement of Analytics	YouTube Studio	TikTok app itself
Dislike Button	Yes	No

Section 1. The Similarities Between YouTube Shorts and TikTok

• Both these platforms are for short-form video content.
• The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
• Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
• The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
• Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
• Both provide tools that assist creators in earning money from their content creation.
• Users can subscribe or follow creators directly from their videos in both feeds.
• Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
• YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
• You can add closed captions and overlaying text to both of these platforms.
• They both assist creators in setting a video for the public, so anyone can view it or set it to private.

Section 2. The Differences Between YouTube Shorts and TikTok

• The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
• Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
• TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
• YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
• TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
• Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
• You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.

Features TikTok has, but YouTube Shorts does not…

• A stitch and duet feature, where users can add other creators’ videos to their accounts.
• A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
• A discovery tab that assists users in viewing trending sounds, effects, and hashtags.

Features YouTube Shorts has, but TikTok does not…

• A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
• The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
• You can edit even after publishing.
• The option to “unlist” your Shorts, which means anyone can view it with a link to that video.

Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion

One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.

Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.

Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.

Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.

Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.

She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.

Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.

Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.

It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.

To get more information, click the following video!

TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice

Conclusion

So, this is our detailed overview of YouTube Shorts vs. TikTok.

Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.

As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

1-#5 Best Editors Apart From YouTube Platform

Best 5 YouTube Video Editor Alternatives

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube provides a free tool that allows the user to create a video by putting together various clips and then publish them with a single click. All the uploads that the user has made before are added to the YouTube Video Editor. The tool allows the user to combine, trim, add music and customize. However, its functionality is limited to just that, and that’s why people are looking for the best YouTube Video Editor alternative.

Note: From 20th September 2017 users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

Some of the cons of the YouTube Video Editor are:

• It doesn’t have advanced editing features.
• It requires Internet connection to use.
• It is slow.
• Users can only edit videos that were already uploaded to their YouTube account.

Best 5 YouTube Video Editor Alternatives

The good news is that there are good offline YouTube Video Editor Alternatives out there. Below are the top five:

1. Wondershare Filmora

Wondershare Filmora is one of the most popular YouTube Video Editor alternatives. It is available for both Windows and Mac platforms. The best thing about Wondershare Filmora is that it is easy to use. And at the same time, it has more features than the YouTube Video Editor.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Some of the key features of Filmora include:

• Allows the user to crop, cut, and combine video clips in just a few clicks
• Supports the addition of multiple audio and video tracks
• Choose from various overlays and filters
• Supports face off, green screen, and PIP effects
• Supports a wide range of video formats that include MP4, AVI, MOV, MKV, and WMV, just to name a few
• Burn video to DVD, or instantly upload it to YouTube, Facebook, and Vimeo

2. WeVideo

Another YouTube Video Editor alternative is WeVideo . It is a cloud-based video editor that allows the user to do the editing in any web browser. Just like the YouTube editing tool, the user must first upload the clips online in order to edit them, and create a video.

Pros:

One advantage of WeVideo is that it allows different users to collaborate in making a single video. A user can invite others to upload clips to the project, or even make different videos based on the same clips.

Cons:

And because it is a cloud-based video editor, it requires an Internet connection in order to get the clips and do the editing. Not only that, the videos must be uploaded before they can be used. And there are cases in which a five-minute video will require hours of raw footages. Users with slow upload speeds will take hours before they can start editing. And users of the free version can only export 480p videos that have a watermark. Users need to pay for the full version.

3. Loopster

Loopster is a mobile app that can be a YouTube Video Editor alternative. It is available for both the Android and iOS platforms. The tool allows the user to rotate, splice and add sound effects, zoom, and crop videos directly from one’s smartphone. It comes with advanced features that include title screens, slow motion effect, and bubble text. The app also lets the user record video and sounds directly. After editing the video, the app can export it directly to Facebook or YouTube.

Pros:

It does what it was designed to do when it is working. It is user-friendly and comes with a tutorial. It also works even if the smartphone is not connected to the internet. Editing is done offline. And best of all, it is free.

Cons:

One the downside, it looks like the developer is no longer updating the app. Some users experience crashes and other bugs. There are also some users that stated that the slow motion effect didn’t work for them, which is why they can’t recommend it as a YouTube Video Editor alternative.

4. Tubechop

Tubechop allows the user to trim a video from any YouTube video and then share it. There are some videos that are just too long, and you want to cut it to the section that you find interesting.

Pros:

Just like the other YouTube Video Editor alternatives, Tubechop is easy to use. The user just needs to enter the YouTube URL of the video, and then indicate the section that’s interesting, and that’s it.

Cons:

However, Tubechop doesn’t allow users to download the resulting video. Tubechop only provides a link that allows users to view the chopped video. And when the original video is deleted, the chopped version will also be deleted.

5. Viddyad

Viddyad is another cloud-based platform that lets users convert images, music, clips, and animated effects into a video. It is said to be the best way to create video ads for businesses.

Pros:

There are several templates to choose from. Users can create video ads by adding videos, text, voiceover, special effects, music, and images. The platform also provides access to millions of image and video stock.

Cons:

Viddyad is a YouTube Video Editor alternative for businesses that want to create video ads. It might not be the right video editor for individuals who just want to create and share their personal videos.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube provides a free tool that allows the user to create a video by putting together various clips and then publish them with a single click. All the uploads that the user has made before are added to the YouTube Video Editor. The tool allows the user to combine, trim, add music and customize. However, its functionality is limited to just that, and that’s why people are looking for the best YouTube Video Editor alternative.

Note: From 20th September 2017 users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

Some of the cons of the YouTube Video Editor are:

• It doesn’t have advanced editing features.
• It requires Internet connection to use.
• It is slow.
• Users can only edit videos that were already uploaded to their YouTube account.

Best 5 YouTube Video Editor Alternatives

The good news is that there are good offline YouTube Video Editor Alternatives out there. Below are the top five:

1. Wondershare Filmora

Wondershare Filmora is one of the most popular YouTube Video Editor alternatives. It is available for both Windows and Mac platforms. The best thing about Wondershare Filmora is that it is easy to use. And at the same time, it has more features than the YouTube Video Editor.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Some of the key features of Filmora include:

• Allows the user to crop, cut, and combine video clips in just a few clicks
• Supports the addition of multiple audio and video tracks
• Choose from various overlays and filters
• Supports face off, green screen, and PIP effects
• Supports a wide range of video formats that include MP4, AVI, MOV, MKV, and WMV, just to name a few
• Burn video to DVD, or instantly upload it to YouTube, Facebook, and Vimeo

2. WeVideo

Another YouTube Video Editor alternative is WeVideo . It is a cloud-based video editor that allows the user to do the editing in any web browser. Just like the YouTube editing tool, the user must first upload the clips online in order to edit them, and create a video.

Pros:

One advantage of WeVideo is that it allows different users to collaborate in making a single video. A user can invite others to upload clips to the project, or even make different videos based on the same clips.

Cons:

And because it is a cloud-based video editor, it requires an Internet connection in order to get the clips and do the editing. Not only that, the videos must be uploaded before they can be used. And there are cases in which a five-minute video will require hours of raw footages. Users with slow upload speeds will take hours before they can start editing. And users of the free version can only export 480p videos that have a watermark. Users need to pay for the full version.

3. Loopster

Loopster is a mobile app that can be a YouTube Video Editor alternative. It is available for both the Android and iOS platforms. The tool allows the user to rotate, splice and add sound effects, zoom, and crop videos directly from one’s smartphone. It comes with advanced features that include title screens, slow motion effect, and bubble text. The app also lets the user record video and sounds directly. After editing the video, the app can export it directly to Facebook or YouTube.

Pros:

It does what it was designed to do when it is working. It is user-friendly and comes with a tutorial. It also works even if the smartphone is not connected to the internet. Editing is done offline. And best of all, it is free.

Cons:

One the downside, it looks like the developer is no longer updating the app. Some users experience crashes and other bugs. There are also some users that stated that the slow motion effect didn’t work for them, which is why they can’t recommend it as a YouTube Video Editor alternative.

4. Tubechop

Tubechop allows the user to trim a video from any YouTube video and then share it. There are some videos that are just too long, and you want to cut it to the section that you find interesting.

Pros:

Just like the other YouTube Video Editor alternatives, Tubechop is easy to use. The user just needs to enter the YouTube URL of the video, and then indicate the section that’s interesting, and that’s it.

Cons:

However, Tubechop doesn’t allow users to download the resulting video. Tubechop only provides a link that allows users to view the chopped video. And when the original video is deleted, the chopped version will also be deleted.

5. Viddyad

Viddyad is another cloud-based platform that lets users convert images, music, clips, and animated effects into a video. It is said to be the best way to create video ads for businesses.

Pros:

There are several templates to choose from. Users can create video ads by adding videos, text, voiceover, special effects, music, and images. The platform also provides access to millions of image and video stock.

Cons:

Viddyad is a YouTube Video Editor alternative for businesses that want to create video ads. It might not be the right video editor for individuals who just want to create and share their personal videos.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube provides a free tool that allows the user to create a video by putting together various clips and then publish them with a single click. All the uploads that the user has made before are added to the YouTube Video Editor. The tool allows the user to combine, trim, add music and customize. However, its functionality is limited to just that, and that’s why people are looking for the best YouTube Video Editor alternative.

Note: From 20th September 2017 users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

Some of the cons of the YouTube Video Editor are:

• It doesn’t have advanced editing features.
• It requires Internet connection to use.
• It is slow.
• Users can only edit videos that were already uploaded to their YouTube account.

Best 5 YouTube Video Editor Alternatives

The good news is that there are good offline YouTube Video Editor Alternatives out there. Below are the top five:

1. Wondershare Filmora

Wondershare Filmora is one of the most popular YouTube Video Editor alternatives. It is available for both Windows and Mac platforms. The best thing about Wondershare Filmora is that it is easy to use. And at the same time, it has more features than the YouTube Video Editor.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Some of the key features of Filmora include:

• Allows the user to crop, cut, and combine video clips in just a few clicks
• Supports the addition of multiple audio and video tracks
• Choose from various overlays and filters
• Supports face off, green screen, and PIP effects
• Supports a wide range of video formats that include MP4, AVI, MOV, MKV, and WMV, just to name a few
• Burn video to DVD, or instantly upload it to YouTube, Facebook, and Vimeo

2. WeVideo

Another YouTube Video Editor alternative is WeVideo . It is a cloud-based video editor that allows the user to do the editing in any web browser. Just like the YouTube editing tool, the user must first upload the clips online in order to edit them, and create a video.

Pros:

One advantage of WeVideo is that it allows different users to collaborate in making a single video. A user can invite others to upload clips to the project, or even make different videos based on the same clips.

Cons:

And because it is a cloud-based video editor, it requires an Internet connection in order to get the clips and do the editing. Not only that, the videos must be uploaded before they can be used. And there are cases in which a five-minute video will require hours of raw footages. Users with slow upload speeds will take hours before they can start editing. And users of the free version can only export 480p videos that have a watermark. Users need to pay for the full version.

3. Loopster

Loopster is a mobile app that can be a YouTube Video Editor alternative. It is available for both the Android and iOS platforms. The tool allows the user to rotate, splice and add sound effects, zoom, and crop videos directly from one’s smartphone. It comes with advanced features that include title screens, slow motion effect, and bubble text. The app also lets the user record video and sounds directly. After editing the video, the app can export it directly to Facebook or YouTube.

Pros:

It does what it was designed to do when it is working. It is user-friendly and comes with a tutorial. It also works even if the smartphone is not connected to the internet. Editing is done offline. And best of all, it is free.

Cons:

One the downside, it looks like the developer is no longer updating the app. Some users experience crashes and other bugs. There are also some users that stated that the slow motion effect didn’t work for them, which is why they can’t recommend it as a YouTube Video Editor alternative.

4. Tubechop

Tubechop allows the user to trim a video from any YouTube video and then share it. There are some videos that are just too long, and you want to cut it to the section that you find interesting.

Pros:

Just like the other YouTube Video Editor alternatives, Tubechop is easy to use. The user just needs to enter the YouTube URL of the video, and then indicate the section that’s interesting, and that’s it.

Cons:

However, Tubechop doesn’t allow users to download the resulting video. Tubechop only provides a link that allows users to view the chopped video. And when the original video is deleted, the chopped version will also be deleted.

5. Viddyad

Viddyad is another cloud-based platform that lets users convert images, music, clips, and animated effects into a video. It is said to be the best way to create video ads for businesses.

Pros:

There are several templates to choose from. Users can create video ads by adding videos, text, voiceover, special effects, music, and images. The platform also provides access to millions of image and video stock.

Cons:

Viddyad is a YouTube Video Editor alternative for businesses that want to create video ads. It might not be the right video editor for individuals who just want to create and share their personal videos.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube provides a free tool that allows the user to create a video by putting together various clips and then publish them with a single click. All the uploads that the user has made before are added to the YouTube Video Editor. The tool allows the user to combine, trim, add music and customize. However, its functionality is limited to just that, and that’s why people are looking for the best YouTube Video Editor alternative.

Note: From 20th September 2017 users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

Some of the cons of the YouTube Video Editor are:

• It doesn’t have advanced editing features.
• It requires Internet connection to use.
• It is slow.
• Users can only edit videos that were already uploaded to their YouTube account.

Best 5 YouTube Video Editor Alternatives

The good news is that there are good offline YouTube Video Editor Alternatives out there. Below are the top five:

1. Wondershare Filmora

Wondershare Filmora is one of the most popular YouTube Video Editor alternatives. It is available for both Windows and Mac platforms. The best thing about Wondershare Filmora is that it is easy to use. And at the same time, it has more features than the YouTube Video Editor.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Some of the key features of Filmora include:

• Allows the user to crop, cut, and combine video clips in just a few clicks
• Supports the addition of multiple audio and video tracks
• Choose from various overlays and filters
• Supports face off, green screen, and PIP effects
• Supports a wide range of video formats that include MP4, AVI, MOV, MKV, and WMV, just to name a few
• Burn video to DVD, or instantly upload it to YouTube, Facebook, and Vimeo

2. WeVideo

Another YouTube Video Editor alternative is WeVideo . It is a cloud-based video editor that allows the user to do the editing in any web browser. Just like the YouTube editing tool, the user must first upload the clips online in order to edit them, and create a video.

Pros:

One advantage of WeVideo is that it allows different users to collaborate in making a single video. A user can invite others to upload clips to the project, or even make different videos based on the same clips.

Cons:

And because it is a cloud-based video editor, it requires an Internet connection in order to get the clips and do the editing. Not only that, the videos must be uploaded before they can be used. And there are cases in which a five-minute video will require hours of raw footages. Users with slow upload speeds will take hours before they can start editing. And users of the free version can only export 480p videos that have a watermark. Users need to pay for the full version.

3. Loopster

Loopster is a mobile app that can be a YouTube Video Editor alternative. It is available for both the Android and iOS platforms. The tool allows the user to rotate, splice and add sound effects, zoom, and crop videos directly from one’s smartphone. It comes with advanced features that include title screens, slow motion effect, and bubble text. The app also lets the user record video and sounds directly. After editing the video, the app can export it directly to Facebook or YouTube.

Pros:

It does what it was designed to do when it is working. It is user-friendly and comes with a tutorial. It also works even if the smartphone is not connected to the internet. Editing is done offline. And best of all, it is free.

Cons:

One the downside, it looks like the developer is no longer updating the app. Some users experience crashes and other bugs. There are also some users that stated that the slow motion effect didn’t work for them, which is why they can’t recommend it as a YouTube Video Editor alternative.

4. Tubechop

Tubechop allows the user to trim a video from any YouTube video and then share it. There are some videos that are just too long, and you want to cut it to the section that you find interesting.

Pros:

Just like the other YouTube Video Editor alternatives, Tubechop is easy to use. The user just needs to enter the YouTube URL of the video, and then indicate the section that’s interesting, and that’s it.

Cons:

However, Tubechop doesn’t allow users to download the resulting video. Tubechop only provides a link that allows users to view the chopped video. And when the original video is deleted, the chopped version will also be deleted.

5. Viddyad

Viddyad is another cloud-based platform that lets users convert images, music, clips, and animated effects into a video. It is said to be the best way to create video ads for businesses.

Pros:

There are several templates to choose from. Users can create video ads by adding videos, text, voiceover, special effects, music, and images. The platform also provides access to millions of image and video stock.

Cons:

Viddyad is a YouTube Video Editor alternative for businesses that want to create video ads. It might not be the right video editor for individuals who just want to create and share their personal videos.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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