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"In 2024, Boost Your Projects' Quality Rankings of the Best Free Editing Apps (Top 9)"
Boost Your Projects’ Quality: Rankings of the Best Free Editing Apps (Top 9)
9 Best Free and Easy Editing Apps You Should Know
Richard Bennett
Dec 14, 2023• Proven solutions
Have you ever made a video 100% on your phone using a mobile video editing app?
If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.
Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.
Note: This is not a ranked list. The apps will appear in alphabetical order.
- Adobe Premiere Clip (Android or iOS)
- Cameo (iOS)
- Clips (iOS)
- Filmora (Android or iOS)
- Funimate (Android or iOS)
- iMovie (iOS)
- Movie Maker Filmmaker by Alive (Android or iOS)
- PowerDirector (Android)
- Vlogit (Android or iOS)
Adobe Premiere Clip (Android or iOS )
Key Points:
- Automatic using clips. Times them to music
- Guides you with pop-up tips
- No text/title overlays
- Exports directly to YouTube
Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.
Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.
You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.
You can share your video directly to YouTube when you export.
Cameo (iOS)
Key Points:
- Easy-to-apply themes
- Customizable titles
- Limited features
- Exports to 4K (if your clips are 4K)
Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.
Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).
There are three icons on the main interface: Scissors, a Music Note, and Filters.
The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.
You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.
In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.
You can also tap on Themes and choose a premade style.
Here’s what ‘Crush’ looks like applied:
My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.
Clips (iOS)
Key Points:
- Great selection of stickers
- Lacks some basic tools
- Simple interface
Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.
There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.
While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.
To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.
It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.
Filmora (Android or iOS)
Key Points:
- Export directly to YouTube
- 16:9 or 1:1 for Instagram
- Includes effects like transitions, filters, and overlays
- End-roll logo
You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.
After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.
Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.
Cropping and zooming are simple too.
Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.
Filmora comes loaded with music, or you can even import your own music from your phone.
Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.
One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.
Funimate (Android or iOS )
Key Points:
- Easily add text and shapes
- Rainbow doodling
- Shake effects
- Small ‘Funimate’ watermark in videos from the free version
Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.
For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.
You can also draw rainbow designs on your video with your finger – no other app on this list can do that.
The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.
Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.
The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.
iMovie (iOS)
Key Points:
- Trailer templates
- Themes
- Limited tools and resources
iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.
This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.
There are filters, themes, and titles, however.
The titles are simple but polished, and you’ll find all the standard types of filters.
The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.
iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.
Movie Maker Filmmaker by Alive (Android or iOS )
Key Points:
- Good title tool
- Stickers
- Change clip duration
- 16:9 or 1:1
Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.
This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.
There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.
Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.
A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.
Power Director (Android)
Key Points:
- A timeline like desktop software
- All the basic editing features
- Lots of transitions
- Videos from the free version will be watermarked
The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.
However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.
That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.
A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.
In addition to editing tools, PowerDirector has bells and whistles like filters –
- and a ton of great transitions.
One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.
You can export videos from PowerDirector directly to YouTube.
Vlogit (Android or iOS )
Key Points:
- Easy thumbnail maker
- Export directly to YouTube
- Animated stickers
Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.
All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.
After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!
Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.
Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Dec 14, 2023• Proven solutions
Have you ever made a video 100% on your phone using a mobile video editing app?
If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.
Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.
Note: This is not a ranked list. The apps will appear in alphabetical order.
- Adobe Premiere Clip (Android or iOS)
- Cameo (iOS)
- Clips (iOS)
- Filmora (Android or iOS)
- Funimate (Android or iOS)
- iMovie (iOS)
- Movie Maker Filmmaker by Alive (Android or iOS)
- PowerDirector (Android)
- Vlogit (Android or iOS)
Adobe Premiere Clip (Android or iOS )
Key Points:
- Automatic using clips. Times them to music
- Guides you with pop-up tips
- No text/title overlays
- Exports directly to YouTube
Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.
Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.
You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.
You can share your video directly to YouTube when you export.
Cameo (iOS)
Key Points:
- Easy-to-apply themes
- Customizable titles
- Limited features
- Exports to 4K (if your clips are 4K)
Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.
Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).
There are three icons on the main interface: Scissors, a Music Note, and Filters.
The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.
You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.
In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.
You can also tap on Themes and choose a premade style.
Here’s what ‘Crush’ looks like applied:
My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.
Clips (iOS)
Key Points:
- Great selection of stickers
- Lacks some basic tools
- Simple interface
Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.
There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.
While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.
To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.
It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.
Filmora (Android or iOS)
Key Points:
- Export directly to YouTube
- 16:9 or 1:1 for Instagram
- Includes effects like transitions, filters, and overlays
- End-roll logo
You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.
After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.
Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.
Cropping and zooming are simple too.
Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.
Filmora comes loaded with music, or you can even import your own music from your phone.
Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.
One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.
Funimate (Android or iOS )
Key Points:
- Easily add text and shapes
- Rainbow doodling
- Shake effects
- Small ‘Funimate’ watermark in videos from the free version
Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.
For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.
You can also draw rainbow designs on your video with your finger – no other app on this list can do that.
The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.
Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.
The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.
iMovie (iOS)
Key Points:
- Trailer templates
- Themes
- Limited tools and resources
iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.
This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.
There are filters, themes, and titles, however.
The titles are simple but polished, and you’ll find all the standard types of filters.
The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.
iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.
Movie Maker Filmmaker by Alive (Android or iOS )
Key Points:
- Good title tool
- Stickers
- Change clip duration
- 16:9 or 1:1
Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.
This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.
There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.
Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.
A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.
Power Director (Android)
Key Points:
- A timeline like desktop software
- All the basic editing features
- Lots of transitions
- Videos from the free version will be watermarked
The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.
However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.
That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.
A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.
In addition to editing tools, PowerDirector has bells and whistles like filters –
- and a ton of great transitions.
One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.
You can export videos from PowerDirector directly to YouTube.
Vlogit (Android or iOS )
Key Points:
- Easy thumbnail maker
- Export directly to YouTube
- Animated stickers
Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.
All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.
After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!
Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.
Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Dec 14, 2023• Proven solutions
Have you ever made a video 100% on your phone using a mobile video editing app?
If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.
Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.
Note: This is not a ranked list. The apps will appear in alphabetical order.
- Adobe Premiere Clip (Android or iOS)
- Cameo (iOS)
- Clips (iOS)
- Filmora (Android or iOS)
- Funimate (Android or iOS)
- iMovie (iOS)
- Movie Maker Filmmaker by Alive (Android or iOS)
- PowerDirector (Android)
- Vlogit (Android or iOS)
Adobe Premiere Clip (Android or iOS )
Key Points:
- Automatic using clips. Times them to music
- Guides you with pop-up tips
- No text/title overlays
- Exports directly to YouTube
Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.
Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.
You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.
You can share your video directly to YouTube when you export.
Cameo (iOS)
Key Points:
- Easy-to-apply themes
- Customizable titles
- Limited features
- Exports to 4K (if your clips are 4K)
Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.
Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).
There are three icons on the main interface: Scissors, a Music Note, and Filters.
The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.
You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.
In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.
You can also tap on Themes and choose a premade style.
Here’s what ‘Crush’ looks like applied:
My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.
Clips (iOS)
Key Points:
- Great selection of stickers
- Lacks some basic tools
- Simple interface
Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.
There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.
While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.
To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.
It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.
Filmora (Android or iOS)
Key Points:
- Export directly to YouTube
- 16:9 or 1:1 for Instagram
- Includes effects like transitions, filters, and overlays
- End-roll logo
You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.
After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.
Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.
Cropping and zooming are simple too.
Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.
Filmora comes loaded with music, or you can even import your own music from your phone.
Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.
One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.
Funimate (Android or iOS )
Key Points:
- Easily add text and shapes
- Rainbow doodling
- Shake effects
- Small ‘Funimate’ watermark in videos from the free version
Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.
For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.
You can also draw rainbow designs on your video with your finger – no other app on this list can do that.
The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.
Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.
The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.
iMovie (iOS)
Key Points:
- Trailer templates
- Themes
- Limited tools and resources
iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.
This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.
There are filters, themes, and titles, however.
The titles are simple but polished, and you’ll find all the standard types of filters.
The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.
iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.
Movie Maker Filmmaker by Alive (Android or iOS )
Key Points:
- Good title tool
- Stickers
- Change clip duration
- 16:9 or 1:1
Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.
This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.
There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.
Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.
A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.
Power Director (Android)
Key Points:
- A timeline like desktop software
- All the basic editing features
- Lots of transitions
- Videos from the free version will be watermarked
The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.
However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.
That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.
A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.
In addition to editing tools, PowerDirector has bells and whistles like filters –
- and a ton of great transitions.
One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.
You can export videos from PowerDirector directly to YouTube.
Vlogit (Android or iOS )
Key Points:
- Easy thumbnail maker
- Export directly to YouTube
- Animated stickers
Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.
All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.
After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!
Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.
Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Dec 14, 2023• Proven solutions
Have you ever made a video 100% on your phone using a mobile video editing app?
If you’ve just started off on YouTube, there’s a good chance your main camera is the one in your phone. Actually, there’s a good chance of that even if you’ve been making YouTube videos for a while now.
Since you’re shooting videos on your phone, why shouldn’t you edit them there too? Here are 9 free video editing apps you can use for YouTube.
Note: This is not a ranked list. The apps will appear in alphabetical order.
- Adobe Premiere Clip (Android or iOS)
- Cameo (iOS)
- Clips (iOS)
- Filmora (Android or iOS)
- Funimate (Android or iOS)
- iMovie (iOS)
- Movie Maker Filmmaker by Alive (Android or iOS)
- PowerDirector (Android)
- Vlogit (Android or iOS)
Adobe Premiere Clip (Android or iOS )
Key Points:
- Automatic using clips. Times them to music
- Guides you with pop-up tips
- No text/title overlays
- Exports directly to YouTube
Adobe Premiere Pro is a professional-grade desktop editor, and Adobe Premiere Clip lives up to the quality standards set by its big-brother software. It is missing some features you might want for YouTube videos, like title effects, but it does have some bells and whistles. There’s a good selection of filters.
Making changes to your picture, like adjusting the exposure or the prevalence of highlights or shadows, is just a matter of sliding bars. The tools for splitting and duplicating clips are easy to find too. You just toggle between the two icons right above your video – the one that looks like a shutter and the one that looks like adjustment bars – to switch between the picture tools and the other tools.
You cannot add what you might normally think of as a title effect in Adobe Premiere Clip, so it’ll be hard to fully complete your video. You can add text cards to put in-between your video clips, but you can’t overlay the title on top of a clip.
You can share your video directly to YouTube when you export.
Cameo (iOS)
Key Points:
- Easy-to-apply themes
- Customizable titles
- Limited features
- Exports to 4K (if your clips are 4K)
Vimeo is a video sharing site with more of a ‘filmmaker’ focus than YouTube, so it isn’t a surprise that their mobile editing app Cameo can export high-quality 4K videos.
Like some of the other apps on this list, Cameo does not have a huge variety of functions. You can reorder your clips, trim them, add titles, and apply themes (essentially filter and title combos).
There are three icons on the main interface: Scissors, a Music Note, and Filters.
The Scissors will take you to the trimming screen, where you can make your clip shorter or longer.
You can also add a title in the trimming screen, but you will not be able to change the font style or color until you are in the Filter screen.
In the Filter screen (tap the overlapping filters icon on the main interface) you will be able to adjust the color of your text by tapping on the circle with the A in it. Tapping where it says ‘Font’ will change your font style.
You can also tap on Themes and choose a premade style.
Here’s what ‘Crush’ looks like applied:
My font was changed, and there’s also a filter now. In order to apply a filter, you must start with a theme.
Clips (iOS)
Key Points:
- Great selection of stickers
- Lacks some basic tools
- Simple interface
Clips is an intuitive app with a lot of options for decorating your videos. It is lacking in some of the more basic editings features you might expect (i.e. you cannot split clips or do any color correction), but it has a lot of fun features like stickers and emojis that could make up for that depending on your needs.
There are also more traditional effects, like filters and titles. There are a wide range of title options in styles that are popular on YouTube, and a fairly standard filter selection.
While you cannot split clips in this app, but trimming and reordering them is easy. For trimming, you just select the clip and then Trim to open a screen where you can drag the start and end points of the clip.
To rearrange your clips, just tap the clip you want to move and hold down. You’ll be able to drag it to a new location.
It’d be hard to rely on Clips exclusively as your YouTube video editor, but it’s well suited for Instagram or for making quick ‘on-the-go’ videos.
Filmora (Android or iOS)
Key Points:
- Export directly to YouTube
- 16:9 or 1:1 for Instagram
- Includes effects like transitions, filters, and overlays
- End-roll logo
You can make a complete video easily just by tapping and dragging in Filmora, and there are even effects like filters, transitions, and overlays you can add to make your video more polished.
After importing your media into Filmora (you can import videos and photos saved on your phone, or media which has been uploaded to a social media account like Facebook or Instagram) you can change the order of your clips by tapping one, pressing down for a moment, and then dragging your clips where you want them.
Trimming a clip is as simple as tapping on it and then Duration. You’ll get this screen where you can adjust the length easily by dragging the markers to beginning or endpoints.
Cropping and zooming are simple too.
Filmora comes with pre-made themes you can apply which include titles, filters, and other effects. These might not be ideal if you already have branding you like to use for YouTube, but in some situations, they can make video creation a lot faster.
Filmora comes loaded with music, or you can even import your own music from your phone.
Once you’re done, tap ‘save’ in the top right corner of your screen to export your video. From the save screen, you’ll be able to export your video directly to YouTube.
One potential drawback is that Filmora will add its own logo to the end of your exported video. This logo will not distract from your video content since it is added at the end and never overlaps any of your clips, but it still might not be ideal for all creators.
Funimate (Android or iOS )
Key Points:
- Easily add text and shapes
- Rainbow doodling
- Shake effects
- Small ‘Funimate’ watermark in videos from the free version
Funimate is lives up to the ‘fun’ promise in its name. It’s designed mostly for music videos/Musical.ly and while it is missing a lot of more typical editing options, there are a few free tools in Funimate that other apps just don’t have.
For example, there are shake and distortion effects available through Funimate that you usually only find in desktop software.
You can also draw rainbow designs on your video with your finger – no other app on this list can do that.
The text tool in Funimate is easy to use, and there are cool looking glow effects you can apply in the color selection screen. Those options are also available when you’re adding shapes, likes stars and sparkles.
Funimate is not built for typical editing, which is both its strength and its weakness. Trimming your clips is its own stage which you must complete before you start adding effects, and you cannot split clips or add multiple clips.
The free version of Funimate does add a small watermark to your videos in the bottom-right corner, but it is subtle enough that I almost missed it completely while reviewing the app.
iMovie (iOS)
Key Points:
- Trailer templates
- Themes
- Limited tools and resources
iMovie’s mobile app is designed for ease and includes things like ‘trailer templates’ and themes that allow you to make a video quickly and with minimal effort.
This streamlined app is limited in its features. Other apps on this list have left out color correction tools or clip splitting tools and instead loaded up on decorative features like stickers, emojis, and overlays. iMovie has left out these tools and does not have an abundance of decorative features either.
There are filters, themes, and titles, however.
The titles are simple but polished, and you’ll find all the standard types of filters.
The themes include a variety of graphics and are applied to your entire video, not individual clips. You can also apply one filter to your entire video.
iMovie also includes a decent selection of transitions, which you can apply easily by tapping the area between two clips.
Movie Maker Filmmaker by Alive (Android or iOS )
Key Points:
- Good title tool
- Stickers
- Change clip duration
- 16:9 or 1:1
Movie Maker Filmmaker (the app will be labeled ‘Alive’ in on your phone) has a lot of features that will help you put together a fun YouTube video. There’s a great selection of stickers, filters, and overlays and they’re all easy to apply. You just click on what you want and resize/reposition it in the player.
This app is missing a lot of basic editing features, however. You cannot adjust things like brightness or saturation. This won’t be a problem if you’re happy with your clips as-is, but it’s a bit odd to not have those options.
There is a text tool and while it is fairly basic, it is also flexible. There is a good selection of fonts to choose from, and you can also choose whether or not you want a colored background, and if your text should have a shadow.
Once you’ve decided on the look of your text you can drag it, resize it, and tilt it however you want in the preview screen.
A slightly odd feature of this app is that it doesn’t save your video to your phone or export it directly to YouTube. Instead, it saves it – and shares it – within the app and gives you the option of sharing it with YouTube after.
Power Director (Android)
Key Points:
- A timeline like desktop software
- All the basic editing features
- Lots of transitions
- Videos from the free version will be watermarked
The first thing you’ll notice when you open up Power Director is that the interface looks a lot like the interface of a lot of desktop editors with a very classic timeline. This familiarity could make it easy to jump into if you’re used to editing on your laptop.
However, Power Director is a bit less intuitive than most of the other apps on this list. I wouldn’t go so far as to say it’s difficult to use – it isn’t, it’s much easier than a lot of desktop software – but among mobile apps designed for streamlined efficiency it does stand out as being a bit harder to dive into.
That is partly because there’s a lot you can do with it. It has the tools you would expect in an editor. You can split and trim clips, and you have all the standard color tools including some that most mobile apps leave out.
A lot of apps have Brightness, Contrast, and Saturation, but PowerDirector also has Color Temperature and Tint.
In addition to editing tools, PowerDirector has bells and whistles like filters –
- and a ton of great transitions.
One drawback of PowerDirector is that the free version will watermark your videos. This watermark is not intrusive, but it isn’t as subtle as the Funimate one either.
You can export videos from PowerDirector directly to YouTube.
Vlogit (Android or iOS )
Key Points:
- Easy thumbnail maker
- Export directly to YouTube
- Animated stickers
Vlogit is also an app from the creators of the Filmora Video Editor. It isn’t quite as intuitive as Filmora, but the major benefit of Vlogit for YouTube creators is that it was designed with you in mind. It has features like animated stickers, emojis, and a thumbnail maker which were included specifically because YouTubers and vloggers need them.
All the usual adjustments you might want to make, like saturation or sharpness, are easy in Vlogit. So are adjustments to the length or crop of clips.
After you save your video you’ll have the option of creating a thumbnail using a screenshot from your video. You can add a colored border, text, emojis, and more!
Once you’re done, you can export directly to YouTube. Like Filmora, Vlogit does have a post-video logo roll.
Have you ever used a free mobile app to edit one of your YouTube videos? What did you use, and were you happy with the results?
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Digital Dominance: Top YouTube Watch Count Chronicles
Top 10 Most Viewed Videos on YouTube of All Time
Richard Bennett
Mar 27, 2024• Proven solutions
Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.
Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021
What is the Most Viewed YouTube Video?
Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.
Top 10 Most Watched YouTube Videos in 2021
You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.
Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.
- Despacito - Luis Fonsi ft. Daddy Yankee
- See You Again - Wiz Khalifa ft. Charlie Puth
- Shape of You - Ed Sheeran
- Gangnam Style - Psy
- Masha and the Bear: Recipe for Disaster - Get Movies
- Uptown Funk - Mark Ronson ft. Bruno Mars
- Sorry - Justin Bieber
- Sugar - Maroon 5
- Shake It Off - Taylor Swift
- Roar - Katy Perry
1. Despacito - Luis Fonsi ft. Daddy Yankee
Views:5.4B
Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.
As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.
2. See You Again - Wiz Khalifa ft. Charlie Puth
Views:3.7B
See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.
So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.
3. Shape of You - Ed Sheeran
Views:3.7B
If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.
But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.
4. Gangnam Style - Psy
Views:3.2B
We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).
Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.
5. Masha and the Bear: Recipe for Disaster - Get Movies
Views:3.2B
A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.
This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.
6. Uptown Funk - Mark Ronson ft. Bruno Mars
Views:3.2B
Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?
Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!
7. Sorry - Justin Bieber
Views:3 B
It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?
Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.
8. Sugar - Maroon 5
Views:2.7B
Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.
This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.
Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .
9. Shake It Off - Taylor Swift
Views:2.6B
After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?
Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.
10. Roar - Katy Perry
Views:2.6B
In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.
What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.
Conclusion
All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!
How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.
Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.
Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021
What is the Most Viewed YouTube Video?
Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.
Top 10 Most Watched YouTube Videos in 2021
You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.
Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.
- Despacito - Luis Fonsi ft. Daddy Yankee
- See You Again - Wiz Khalifa ft. Charlie Puth
- Shape of You - Ed Sheeran
- Gangnam Style - Psy
- Masha and the Bear: Recipe for Disaster - Get Movies
- Uptown Funk - Mark Ronson ft. Bruno Mars
- Sorry - Justin Bieber
- Sugar - Maroon 5
- Shake It Off - Taylor Swift
- Roar - Katy Perry
1. Despacito - Luis Fonsi ft. Daddy Yankee
Views:5.4B
Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.
As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.
2. See You Again - Wiz Khalifa ft. Charlie Puth
Views:3.7B
See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.
So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.
3. Shape of You - Ed Sheeran
Views:3.7B
If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.
But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.
4. Gangnam Style - Psy
Views:3.2B
We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).
Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.
5. Masha and the Bear: Recipe for Disaster - Get Movies
Views:3.2B
A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.
This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.
6. Uptown Funk - Mark Ronson ft. Bruno Mars
Views:3.2B
Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?
Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!
7. Sorry - Justin Bieber
Views:3 B
It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?
Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.
8. Sugar - Maroon 5
Views:2.7B
Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.
This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.
Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .
9. Shake It Off - Taylor Swift
Views:2.6B
After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?
Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.
10. Roar - Katy Perry
Views:2.6B
In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.
What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.
Conclusion
All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!
How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.
Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.
Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021
What is the Most Viewed YouTube Video?
Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.
Top 10 Most Watched YouTube Videos in 2021
You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.
Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.
- Despacito - Luis Fonsi ft. Daddy Yankee
- See You Again - Wiz Khalifa ft. Charlie Puth
- Shape of You - Ed Sheeran
- Gangnam Style - Psy
- Masha and the Bear: Recipe for Disaster - Get Movies
- Uptown Funk - Mark Ronson ft. Bruno Mars
- Sorry - Justin Bieber
- Sugar - Maroon 5
- Shake It Off - Taylor Swift
- Roar - Katy Perry
1. Despacito - Luis Fonsi ft. Daddy Yankee
Views:5.4B
Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.
As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.
2. See You Again - Wiz Khalifa ft. Charlie Puth
Views:3.7B
See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.
So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.
3. Shape of You - Ed Sheeran
Views:3.7B
If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.
But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.
4. Gangnam Style - Psy
Views:3.2B
We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).
Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.
5. Masha and the Bear: Recipe for Disaster - Get Movies
Views:3.2B
A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.
This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.
6. Uptown Funk - Mark Ronson ft. Bruno Mars
Views:3.2B
Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?
Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!
7. Sorry - Justin Bieber
Views:3 B
It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?
Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.
8. Sugar - Maroon 5
Views:2.7B
Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.
This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.
Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .
9. Shake It Off - Taylor Swift
Views:2.6B
After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?
Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.
10. Roar - Katy Perry
Views:2.6B
In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.
What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.
Conclusion
All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!
How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.
Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Making an incredibly successful YouTube video is the holy grail for any digital marketer. Gaining a place in the most-watched YouTube videos list is a great ambition to have, but you’ll be up against some stiff competition. Below, let’ take a look at the most viewed YouTube music video worldwide in 2021 and see what the secret to their success is.
Interested in the richest YouTubers? Check our pick of Top 10 Richest YouTubers in 2021
What is the Most Viewed YouTube Video?
Over the past couple of years, Despacito music video is undoubtedly been the most viewed video on YouTube. However, the list had changed after 2020 due to the rise of a catchy kid song - Baby Shark Dance. This child song video has reached more than 9 billion views worldwide (still growing) and led to an online dancing fever - Body Shark Challenge.
Top 10 Most Watched YouTube Videos in 2021
You may have expected this, but the majority of the most popular YouTube videos are actually music videos. Most, but not all. Here’s our list based on the latest statistics about the most viewed youtube video ever available right now. If you want to know more about the channels or the YouTubers, you can use InflueNex to get the details of them.
Here is a full list of the most viewed videos on YouTube except for Body Shark Dance.
- Despacito - Luis Fonsi ft. Daddy Yankee
- See You Again - Wiz Khalifa ft. Charlie Puth
- Shape of You - Ed Sheeran
- Gangnam Style - Psy
- Masha and the Bear: Recipe for Disaster - Get Movies
- Uptown Funk - Mark Ronson ft. Bruno Mars
- Sorry - Justin Bieber
- Sugar - Maroon 5
- Shake It Off - Taylor Swift
- Roar - Katy Perry
1. Despacito - Luis Fonsi ft. Daddy Yankee
Views:5.4B
Despacito, the Spanish word for ‘slowly’, has broken all records in terms of the most viewed YouTube videos, reaching the milestone of two billion views faster than any other video, ever. It went on to reach 2.5 billion views faster than any other and now boasts more than five billion views, making it the most-watched YouTube video of all time.
As a song that’s almost completely sung in Spanish, the immense popularity of this video surprised everyone. Although hugely popular in Hispanic countries, Despacito was also top of the charts in 45 different countries, from Uruguay to Japan to Italy, so what made it so popular? Experts have speculated that its mix of Caribbean, Latin, pop, and rap gave it a broad appeal. Its earwormish nature, danceable beat, and perfectly summery vibe have propelled this fairly mediocre video to the heights of YouTube stardom that the rest of us can only dream about.
2. See You Again - Wiz Khalifa ft. Charlie Puth
Views:3.7B
See You Again is a pretty cool song but is it really cool enough to be number two of the most-watched YouTube videos? Sure, the tune is catchy, and the video production is probably better than that of Despacito, but its rapid rise to YouTube stardom was still rather unexpected. Over 800 days after release, the video had clocked up almost three billion views, unseating the reigning champion of YouTube views, Psy and his K-Pop masterpiece, Gangnam Style, and today it’s sitting comfortably in the number two spot with 3.6 billion watches.
So, why did this tune go so viral? Was it the loyal Fast and the Furious fan base craving more time with the Furious 7 soundtrack, or was it the tributary nature of the video paying homage to the late Paul Walker that was bringing in the views? In truth, it was probably both and also neither. The main influencer here was simply that a lot more people were using YouTube. Between 2015 and 2016, YouTube experienced a 17 percent increase in music video viewers and a total 25 percent increase in video streams. See You Again was simply in the right place at the right time.
3. Shape of You - Ed Sheeran
Views:3.7B
If there’s one artist who has rocked the music scene more than any other in recent years, Mr. Sheeran is it. His double lead single from his latest album ÷ (divide) has been his most successful to date, racking up 3.5 billion views on YouTube to date with millions more added each day. It is Spotify’s most popular song ever with 1.5 billion streams and currently holds the record for the most number of weeks spent in the Billboard top 10. It’s was nominated for best single at the Brit Awards 2021 but was pipped at the post by Rag’n’Bone Man with Human.
But why does everyone love Shape of You so much? It’s a pretty simple song, with four basic chords and fairly boring romantic lyrics; what makes it so special? Some of its success is down to the physical construction of the music itself, with a pentatonic scale offering a tried and tested catchiness that’s impossible to resist. Even if you’re not a Sheeran fan, exposure has made this song familiar to you, being popular in clubs, pubs, restaurants and with buskers on street corners (not to mention certain Christmas adverts, right?). Add to all this the rise in general popularity of music videos, it’s clear to see how it’s become one of the most viewed YouTube videos of all time.
4. Gangnam Style - Psy
Views:3.2B
We’d be surprised if you could honestly say you’d never heard of Gangnam Style (and perhaps secretly tried a few horse dance moves), and Psy himself was undoubtedly pretty surprised too when he rocketed to internet fame in 2013. At its peak, this K-Pop legend was racking up 72 views per second and averaged 33 views a second for two whole years. Today, he’s fourth on the list with a total of 3.2 billion views (and yes, people are still watching).
Although it might seem Psy was inherently lucky when his song became such a huge hit, actually what he did was very clever. As well as combining a catchy tune with a ridiculously funny video, he intentionally left copyright off the video itself, almost inviting others to create their own parodies of the video, which they did in their droves. The dance he created was nothing short of genius, easily replicable by others all over the world. Despite being ‘K-Pop’, Psy’s own look is a world away from the polished pretty boy image of other artists in this genre, offering more of an anti-pop image from a guy who is clearly comfortable in his own skin. The result is the full package of measures, and deservedly places Gangnam Style in the top 10 most-watched YouTube videos of all time.
5. Masha and the Bear: Recipe for Disaster - Get Movies
Views:3.2B
A rather unusual entry for our number five slot, Masha and the Bear, as you might have guessed, is not a music video at all. It’s not even an official video, and to top it off it’s in Russian! Masha and the Bear is incredibly popular in Russia and is based loosely on an old Russian folk story, and since all 68 episodes have been uploaded to YouTube, three have surpassed the one billion view mark.
This particular episode is the crowning glory, having racked up 3.1 billion views over the years. The reason for this particular episode’s incredibly popularity is not entirely clear, although it is thought that perhaps the way Masha herself is portrayed has helped its success. Dressed in a folk costume with no legs on show and a headscarf makes the video acceptable to Muslim audiences around the world, which may have helped to spread its popularity.
6. Uptown Funk - Mark Ronson ft. Bruno Mars
Views:3.2B
Also with 3.1 billion views, the inimitably catchy Uptown Funk by Mark Ronson has been his biggest hit to date. Boasting chart-topping success in the US, Australia, New Zealand, Canada, and many other locations around the world, the single won two Grammys, record of the year, and spent 14 weeks at number one in the US. So, what was it that got people watching, singing, and dancing along with Ronson and Mars?
Part of the success is undoubtedly down to the amazing lyrics of the song. From repeating how hot he is to namechecking Michelle Pfeiffer and Saint Laurent, these are feel-good power lyrics at their very best. The simple four-chord structure and effortlessly funky beat help its appeal bridge the generations, and the video itself just screams fun, fun, fun! Don’t believe us, just watch (the YouTube video, of course)!
7. Sorry - Justin Bieber
Views:3 B
It’s no surprise that the young person’s sensation that is Justin Bieber had to make an appearance in our top 10 most-watched YouTube videos. He is, after all, the epitome of the YouTube generation, and has plenty of other well-watched videos in his archives. Selling 10 million copies in 2016 alone and topping the charts in 13 countries, Sorry has racked up, to date, 2.9 billion hits on YouTube, making it his most successful music video ever. So, what was the secret to this hit’s success?
Actually, we think that the reason for the success of this particular Bieber creation is due in part to the mismatch between the visuals and the audio. A languishing video requesting redemption from a lover would typically be shot in gritty black and white and feature the singer moping about feeling sorry for themselves. Instead, Bieber opted to recruit lively dancers from New Zealand’s ReQuest Dance Crew and furnish them with eye-popping outfits and lively dance moves to make up for the potentially depressing lyrics.
8. Sugar - Maroon 5
Views:2.7B
Maroon 5 had enjoyed a somewhat tumultuous career, achieving fame in the noughties, disappearing for a while, and then returning with outstanding hits such as ‘moves like Jagger’ and ‘One more night’. But this song, Sugar, has been their biggest video hit to date. Why? Well, the proof is in the pudding as they say.
This was a completely new concept video, shot in a variety of locations around Los Angeles and featuring Maroon 5 crashing numerous weddings. The reality is that the band did arrange things somewhat with the groom, although the bride and her guests had no idea. The resulting video is a joy to watch, as the assembled wedding parties express their shock, surprise, fear, and even anger as Levine and his crew pitch up and start singing.
Looking for the best wedding video songs? Check our top lists of the best songs for your wedding video .
9. Shake It Off - Taylor Swift
Views:2.6B
After a long drought of almost a year, devoted fans of Taylor Swift were sick to death of hearing ‘I Knew you were Trouble’ on the radio five hundred times a day, so Shake it Off was almost guaranteed to be a big hit. Going straight into number one on the charts and staying in the Hot 100 for 50 consecutive weeks, its success on YouTube was even greater, boasting 2.5 billion views to date and making it the 9th most-watched video on YouTube. But how?
Swift is a master of generating internet attention. With over 100 million Instagram followers, Taylor set about whipping her ‘Little Monsters’ into a frenzy about the forthcoming release of her new single. As a result, Shake it Off was pretty much all the internet cared about for a full 24 hours. The lyrics tread a thin line between playful mockery of Swift and self-aware empowerment but are also super easy to memories and sing along with. Well played madam, well played.
10. Roar - Katy Perry
Views:2.6B
In 2013, Katy Perry took a short break out of kissing girls and liking it, as well as marrying (and divorcing) Russell Brand in order to release this banging new single. By the end of the year, Roar had sold almost 10 million copies and had topped the charts in 12 different countries. Its success on the radio was only surpassed by the success of the colorful music video on YouTube, where it has secured 2.5 billion views to date.
What’s not to love about this particular video, we ask? The lyrics are super empowering, you can run to it, dance to it, or just belt out your own roar alongside Katy. The visuals are awesome too, in particular the CGI animals and skimpy leopard print bikini, which undoubtedly helped its popularity. In a year that was tough personally for Perry, she hit back and produced this powerful song, showing once again that she is indeed a champion.
Conclusion
All the videos listed above have billions of views after it is on YouTube, however, Rome wasn’t built in a day. If you want to get more views on your YouTube videos, do not miss our guide about How to get more views on YouTube . The most viewed videos on YouTube are constantly changing, and as more and more people choose to consume their visual content in this way, we’ll undoubtedly see more records broken, more changes to this top 10, and more exciting content being produced. Were you surprised by our list? Who did you think should have made the top 10? Let us know!
How to empower your YouTube video? Whether you are targeted in YouTube music video, gameplay video, beauty & fashion, comedy, how-to video, education, or entertainment video, you always need good video editing software to edit the YouTube video. Check our pickups of the best video editing software for YouTube in the below video.
Want to know more statistics about YouTube Reds, check our Infographic about YouTube Facts, Figures here .
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
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- Title: "In 2024, Boost Your Projects' Quality Rankings of the Best Free Editing Apps (Top 9)"
- Author: Steven
- Created at : 2024-05-25 19:33:00
- Updated at : 2024-05-26 19:33:00
- Link: https://youtube-clips.techidaily.com/in-2024-boost-your-projects-quality-rankings-of-the-best-free-editing-apps-top-9/
- License: This work is licensed under CC BY-NC-SA 4.0.
