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17 Best Lights and Lighting Equipment for YouTube Videos
Richard Bennett
Mar 27, 2024• Proven solutions
Great lighting is important if you want people to watch your YouTube videos from start to finish. Viewers want to be able to see you clearly and will click away if they cannot. Natural light works great, and it’s cheap, so if it is possible you might want to consider vlogging outside. Of course, not every type of vlog is suited to the outdoors.
Unfortunately, it is unlikely you will be able to get good quality light from the lamps and ceiling lights in your home. Floor lamps can be useful for filling shadows or backlighting but are not usually powerful enough to use as your main light. Natural light is, so one way you can get around needing a lot of lighting equipment is to use a window as your main light. This is not always possible, though. If you are going to vlog from inside your house then there is a good chance you will need to invest in some lighting equipment.
- Part 1: Best Types of Lightning Equipment for YouTube Videos
- Part 2: What Should Good Lighting Equipment Feature?
- Part 3: Best Lights and Lighting Equipment for YouTube Video Shooting
Part 1: Best Types of Lightning Equipment for YouTube Videos
Every video no matter how long or short depends on light, more than anything else. The natural light sources are often not powerful enough to light a scene you’re trying to capture, so to avoid having to deal with underexposed footage, the best solution is to use artificial lighting. Even if you want the light in your video to be completely natural, you still have to figure out a way to get rid of shadows, which brings us back to different types of lighting equipment that can be used to increase the quality of the footage you’re producing.
1. Softbox Lights
Shooting videos with only natural light will put a lot of challenges in front of you, and the best way to overcome them is to use softbox lights. These natural light emulators mimic the natural light by using diffusion panels to make the light look softer and less artificial.
Softbox lights enable you to direct light to the exact spot in the shot, and they make lighting subjects and particular parts of a scene much easier. Softboxes are available in all shapes and sizes at very reasonable prices, and they are a standard part of the equipment used for the production of YouTube videos.
2. Umbrella Lights
The newcomers to the world of YouTube video production are going to love using these lights. The umbrella lights provide a much broader source of light than the softbox lights and they are frequently used to light the entire scene. You can also add extra light on the video’s subject if you’re looking to get a more balanced shot.
They are portable and quite handy if you often shoot in different locations since you can easily pack and carry them to wherever you plan on shooting your next YouTube video.
3. Ring Lights
Although they are most frequently used for fashion and beauty videos, ring lights are a great option whenever you need to make sure that the subjects of the video are perfectly lit. These circular lights have an amount in the center, so the camera’s point of view is identical to the direction from which the light is coming.
Ring lights are powerful enough to provide light for an entire scene, and they also work nicely as a catch or fill light. Some of the most popular YouTubers like Casy Neistat or PewDiePie use ring lights in their videos.
Part 2: What Should Good Lighting Equipment Feature?
Now that you know which types of lights are commonly used on YouTube video sets, you can start looking at models that best fit your demands. There are thousands of different studio lights on the market, but only the best offer features that make the light setup process easier and faster. So before buying your lighting equipment, you should make sure that it has the following features.
1. Adjustable Beam Spread
The equipment you use should allow you to control how wide the light is spreading. This is particularly useful when you want to light just one subject in the shot while keeping the rest in the dark. Lights with an adjustable beam spread to give you versatility and enable you to adapt to a wider range of scenes.
2. The Height of the Light Stand
Most lighting kits include stands, but not all stands allow you to change the height at which the light is positioned. This can largely limit your options on the set, which is why you need to check if the stand is adjustable. You’ll also want to do a background check on the stand’s durability, because low-quality stands may cause damage to the lights and other equipment.
3. Portability
How portable your lighting equipment should be is directly related to the genre of YouTube videos you want to produce. If you are planning on shooting in studio conditions, then portability is not such an important factor, but if you want to shoot at a different location every day then portability becomes something you simply must consider.
4. Accessories
Most lightning kits include a number of handy accessories that help you achieve better results. Reflectors, barn doors, diffusers, scrims, and mounting accessories are all commonly featured in high-quality lighting kits, and you shouldn’t buy a kit that doesn’t offer at least some of the accessories we mentioned here.
5. All About Reflectors/Diffusers
White reflectors are used to simply bounce light. Silver reflectors make light a bit colder-looking, and gold reflectors give things a slightly warmer, more glamourous, look. Black and translucent ‘reflectors’ are not really for bouncing light. The black reflector blocks light, which is useful if you are trying to focus your main light so it is only lighting you and not everything behind you. The translucent reflector is actually a diffuser. Diffusers are usually set up between you and your main light to soften it and make it easier on your eyes.
Reflectors are used to bounce light towards your subject. They are great for filling shadows created by your main light. This reflector is five reflectors in one: silver, gold, black, white, and translucent.
Part 3: Best Lights and Lighting Equipment for YouTube Videos
Consumer-level camera sensors are nowhere close to being as sensitive to light as our eyes. So a scene that may look sufficiently lit to our eyes may be too dark for the camera. When you’re shooting video indoors, you’ll need additional lighting equipment. Here are some of the top seventeen best lighting equipment for YouTubers.
List of the Top 5 Best On-Camera LED Lights
What is an On-Camera LED Light?
On-Camera LED lights are LED lights that can be mounted directly onto your camera’s hot/cold shoe (the little bracket on the top of a lot of DSLR cameras). On-camera LED lights are great for on-the-go YouTubers and YouTubers short on recording space because these lights are small and portable.
1. Julius Studio 160 LED Light with 4 Color Filters
The Julius Studio 160 LED light not only can be mounted on any digital camera that has a hot/cold shoe but it can also be mounted on light stands so you can keep the same light setting even if you are moving the camera around. This lighting equipment also comes with four color filters so that you can control the color temperature of your light.
2. Viltrox L116B highest RA CRI95 LED Light Panel
The VILTROX L116B LED light panel is a powerful piece of on-camera lighting equipment. As you can see from the back view of this light panel, you can see how much battery you have left as well as digitally set the color temperature of your light. It also features PWM light adjustment technology that reduces power consumption. As this equipment comes with an AC adapter, you can choose to use this outdoors or indoors.
3. Chromo Inc CI55000230 Macro Ring 48 LED Power Light
If you’re looking for an on-camera ring light, Chromo Inc’s macro ring light is a great option. This ring light mounts onto the lens of your SLR camera and its power source (two AA batteries) attaches to your camera’s hot/cold shoe. Get that nice-looking ring light reflection in your eyes as you film with this portable ring light!
4. Neewer CN-216 216PCS LED Dimmable Ultra High Power Panel
The Neewer 216 PCS LED dimmable light panel is powerful lighting equipment at a cheap price. You can adjust the color temperature of this light from 3200K up 5400K. This piece of equipment is only battery-powered, but you do have the option to either use six AA batteries or specific Sony NP series batteries, or Panasonic CGR-D16S rechargeable batteries.
5. Neewer 160 LED CN-160 Dimmable Ultra High Power Panel
This light is Neewer’s cheaper version of the CN-216. Instead of having 216 LED light bulbs, this light has 160 LED light bulbs. Other than the number of light bulbs, the two light panels are pretty much the same.
List of the Top 5 Best LED Ring Lights
LED ring lights are called ring lights because of their ring-like shape. The opening in the ring allows you to position your camera right in the center of this lighting equipment. These lights are great if you don’t have a lot of space.
1. Diva Ring Light Super Nova
The Diva ring light is a great ring light for divas, make-up artists, and anyone else wanting to look good right in front of the camera! This LED ring light has a dimming knob so that you can adjust the brightness of your light. It also comes with a cloth for you to diffuse your light (so that your light will be softer) and a gooseneck and z-bracket attachment if you want to use your camera and ring light with just one tripod.
2. Prismatic Halo Ring Light
The Prismatic Halo ring light is another great ring light option. It comes with a canvas travel bag, making it easier to store away or take around with you. The 110-120 VAC, 5400K light bulb produces light that can be dimmed as well. The Prismatic Halo Ring kit doesn’t include a light stand.
3. Neewer Dimmable 18” Ring Light
The 18-inch light ring uses fluorescent light. In addition, this kit includes a 59-inch light stand as well as white and orange filters and a hot shoe adapter that extends the capabilities of this affordable LED ring light kit.
4. FalconEyes DVR-300
With 300 pcs LED and 150 yellow color and 150 white-color lights, FalconEyes DVR-300 is one of the best ring lights currently available on the market. It also features two control dials that enable you to adjust the color of the light the device produces and a white diffuser that makes the light softer.
5. Neewer 14″ Ring Light
The 10-inch inner rim diameter may seem small when compared with larger ring lights that offer more room to operate. The Neewer Camera Ring Light is undimmable and has 50W power. The ring light uses an AC adapter, which makes it difficult to use when filming outside of a studio.
List of the Top 2 Best Softbox Video Lights
A softbox is commonly used by photographers and videographers to simulate natural light. This effect is achieved with the aid of a diffusion panel that is placed around the light source that produces continuous light. Softboxes are often less expensive than other professional lighting equipment which makes them a great option if you are working on a budget.
1. StudioFX 2400 Watt Softbox
This lighting system contains two 16x24-inch softboxes and an overhead hair light boom softbox. The stands for all three softboxes are included in the kit. Each light head is capable of holding up to four bulbs.
2. Fancierstudio 2400 Watt Professional Lighting Kit
This is a standard light setup you want to use when recording interviews, product reviews, or vlogs. It contains two 16x24-inch and one 16x16-inch softbox light that all have their own stands. Each lighthead can hold four 5500K fluorescent or daylight bulbs that are perfectly suited for work in studio conditions.
List of the Top 5 Best Umbrella Video Lights
Unlike ring lights or softboxes that provide directional light, the umbrella video lights basically bounce the light off a reflecting surface onto a subject and enable you to get a more balanced light in your videos. They are often combined with other lighting equipment to create natural scenes without hard shadows.
1. LimoStudio 700W Photography Softbox Light Lighting Kit
In addition to three lamps (two white umbrellas with 86-inch light stands and one 28-inch light stand), this kit also comes with three 45W CFL bulbs. The lamps can be tilted upward or downward, so you can find the best light position for your shot. The 9-foot cords can be used with standard 110/120V USA sockets.
2. Neewer 8.5ft x 10ft Background With 600W Umbrella Kit
Besides featuring two umbrellas and two softboxes, this kit also includes a 6x9 feet background that is perfectly suited for video production in a home-based studio. This umbrella kit uses 45W bulbs that generate natural light and have an approximate color value of 5500K. However, both umbrellas and softboxes can hold just one bulb.
3. Emart 600W Studio Photography Photo/Video Portrait Kit
Chances are that you won’t need much more than what this photo/video kit has to offer. Emart’s 600W kit includes two white and two black/silver 33-inch umbrellas as well as two 83-inch light stands and a smaller 33-inch light stand. The heavy-duty carry case can store the entire kit.
4. LINCO 600W Photography/Video Continuous Lighting Kit
The Linco 600W continuous lighting kit contains two white translucent umbrellas that generate soft light, which is quite useful if you want to get even skin tones in your videos. The kit has three lamps that use 5500K 40W bulbs and light stands you can easily carry to any filming location.
5. Emart 1575W Umbrella Lighting Kit With Translucent White & Black/Silver & Black/Gold
The greatest advantage of this Emart 1575 W Lightning kit is the three pairs of 33-inch diameter translucent/white, black/silver, and black/gold umbrellas. The 105W daylight bulbs provide enough light to work even under the most difficult light conditions, while the lightweight stands enable you to use this kit outside of your studio.
Besides the best lighting equipment, we have also summarized some tips and tricks for lighting , you should check it as well. If you find the video lighting isn’t good after recording the video, you can still improve it by adjusting brightness in post-production. Wondershare Filmora video editor features the Auto enhance feature, which can adjust the video color and brightness with one click. You can download the free trial to try it out.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Great lighting is important if you want people to watch your YouTube videos from start to finish. Viewers want to be able to see you clearly and will click away if they cannot. Natural light works great, and it’s cheap, so if it is possible you might want to consider vlogging outside. Of course, not every type of vlog is suited to the outdoors.
Unfortunately, it is unlikely you will be able to get good quality light from the lamps and ceiling lights in your home. Floor lamps can be useful for filling shadows or backlighting but are not usually powerful enough to use as your main light. Natural light is, so one way you can get around needing a lot of lighting equipment is to use a window as your main light. This is not always possible, though. If you are going to vlog from inside your house then there is a good chance you will need to invest in some lighting equipment.
- Part 1: Best Types of Lightning Equipment for YouTube Videos
- Part 2: What Should Good Lighting Equipment Feature?
- Part 3: Best Lights and Lighting Equipment for YouTube Video Shooting
Part 1: Best Types of Lightning Equipment for YouTube Videos
Every video no matter how long or short depends on light, more than anything else. The natural light sources are often not powerful enough to light a scene you’re trying to capture, so to avoid having to deal with underexposed footage, the best solution is to use artificial lighting. Even if you want the light in your video to be completely natural, you still have to figure out a way to get rid of shadows, which brings us back to different types of lighting equipment that can be used to increase the quality of the footage you’re producing.
1. Softbox Lights
Shooting videos with only natural light will put a lot of challenges in front of you, and the best way to overcome them is to use softbox lights. These natural light emulators mimic the natural light by using diffusion panels to make the light look softer and less artificial.
Softbox lights enable you to direct light to the exact spot in the shot, and they make lighting subjects and particular parts of a scene much easier. Softboxes are available in all shapes and sizes at very reasonable prices, and they are a standard part of the equipment used for the production of YouTube videos.
2. Umbrella Lights
The newcomers to the world of YouTube video production are going to love using these lights. The umbrella lights provide a much broader source of light than the softbox lights and they are frequently used to light the entire scene. You can also add extra light on the video’s subject if you’re looking to get a more balanced shot.
They are portable and quite handy if you often shoot in different locations since you can easily pack and carry them to wherever you plan on shooting your next YouTube video.
3. Ring Lights
Although they are most frequently used for fashion and beauty videos, ring lights are a great option whenever you need to make sure that the subjects of the video are perfectly lit. These circular lights have an amount in the center, so the camera’s point of view is identical to the direction from which the light is coming.
Ring lights are powerful enough to provide light for an entire scene, and they also work nicely as a catch or fill light. Some of the most popular YouTubers like Casy Neistat or PewDiePie use ring lights in their videos.
Part 2: What Should Good Lighting Equipment Feature?
Now that you know which types of lights are commonly used on YouTube video sets, you can start looking at models that best fit your demands. There are thousands of different studio lights on the market, but only the best offer features that make the light setup process easier and faster. So before buying your lighting equipment, you should make sure that it has the following features.
1. Adjustable Beam Spread
The equipment you use should allow you to control how wide the light is spreading. This is particularly useful when you want to light just one subject in the shot while keeping the rest in the dark. Lights with an adjustable beam spread to give you versatility and enable you to adapt to a wider range of scenes.
2. The Height of the Light Stand
Most lighting kits include stands, but not all stands allow you to change the height at which the light is positioned. This can largely limit your options on the set, which is why you need to check if the stand is adjustable. You’ll also want to do a background check on the stand’s durability, because low-quality stands may cause damage to the lights and other equipment.
3. Portability
How portable your lighting equipment should be is directly related to the genre of YouTube videos you want to produce. If you are planning on shooting in studio conditions, then portability is not such an important factor, but if you want to shoot at a different location every day then portability becomes something you simply must consider.
4. Accessories
Most lightning kits include a number of handy accessories that help you achieve better results. Reflectors, barn doors, diffusers, scrims, and mounting accessories are all commonly featured in high-quality lighting kits, and you shouldn’t buy a kit that doesn’t offer at least some of the accessories we mentioned here.
5. All About Reflectors/Diffusers
White reflectors are used to simply bounce light. Silver reflectors make light a bit colder-looking, and gold reflectors give things a slightly warmer, more glamourous, look. Black and translucent ‘reflectors’ are not really for bouncing light. The black reflector blocks light, which is useful if you are trying to focus your main light so it is only lighting you and not everything behind you. The translucent reflector is actually a diffuser. Diffusers are usually set up between you and your main light to soften it and make it easier on your eyes.
Reflectors are used to bounce light towards your subject. They are great for filling shadows created by your main light. This reflector is five reflectors in one: silver, gold, black, white, and translucent.
Part 3: Best Lights and Lighting Equipment for YouTube Videos
Consumer-level camera sensors are nowhere close to being as sensitive to light as our eyes. So a scene that may look sufficiently lit to our eyes may be too dark for the camera. When you’re shooting video indoors, you’ll need additional lighting equipment. Here are some of the top seventeen best lighting equipment for YouTubers.
List of the Top 5 Best On-Camera LED Lights
What is an On-Camera LED Light?
On-Camera LED lights are LED lights that can be mounted directly onto your camera’s hot/cold shoe (the little bracket on the top of a lot of DSLR cameras). On-camera LED lights are great for on-the-go YouTubers and YouTubers short on recording space because these lights are small and portable.
1. Julius Studio 160 LED Light with 4 Color Filters
The Julius Studio 160 LED light not only can be mounted on any digital camera that has a hot/cold shoe but it can also be mounted on light stands so you can keep the same light setting even if you are moving the camera around. This lighting equipment also comes with four color filters so that you can control the color temperature of your light.
2. Viltrox L116B highest RA CRI95 LED Light Panel
The VILTROX L116B LED light panel is a powerful piece of on-camera lighting equipment. As you can see from the back view of this light panel, you can see how much battery you have left as well as digitally set the color temperature of your light. It also features PWM light adjustment technology that reduces power consumption. As this equipment comes with an AC adapter, you can choose to use this outdoors or indoors.
3. Chromo Inc CI55000230 Macro Ring 48 LED Power Light
If you’re looking for an on-camera ring light, Chromo Inc’s macro ring light is a great option. This ring light mounts onto the lens of your SLR camera and its power source (two AA batteries) attaches to your camera’s hot/cold shoe. Get that nice-looking ring light reflection in your eyes as you film with this portable ring light!
4. Neewer CN-216 216PCS LED Dimmable Ultra High Power Panel
The Neewer 216 PCS LED dimmable light panel is powerful lighting equipment at a cheap price. You can adjust the color temperature of this light from 3200K up 5400K. This piece of equipment is only battery-powered, but you do have the option to either use six AA batteries or specific Sony NP series batteries, or Panasonic CGR-D16S rechargeable batteries.
5. Neewer 160 LED CN-160 Dimmable Ultra High Power Panel
This light is Neewer’s cheaper version of the CN-216. Instead of having 216 LED light bulbs, this light has 160 LED light bulbs. Other than the number of light bulbs, the two light panels are pretty much the same.
List of the Top 5 Best LED Ring Lights
LED ring lights are called ring lights because of their ring-like shape. The opening in the ring allows you to position your camera right in the center of this lighting equipment. These lights are great if you don’t have a lot of space.
1. Diva Ring Light Super Nova
The Diva ring light is a great ring light for divas, make-up artists, and anyone else wanting to look good right in front of the camera! This LED ring light has a dimming knob so that you can adjust the brightness of your light. It also comes with a cloth for you to diffuse your light (so that your light will be softer) and a gooseneck and z-bracket attachment if you want to use your camera and ring light with just one tripod.
2. Prismatic Halo Ring Light
The Prismatic Halo ring light is another great ring light option. It comes with a canvas travel bag, making it easier to store away or take around with you. The 110-120 VAC, 5400K light bulb produces light that can be dimmed as well. The Prismatic Halo Ring kit doesn’t include a light stand.
3. Neewer Dimmable 18” Ring Light
The 18-inch light ring uses fluorescent light. In addition, this kit includes a 59-inch light stand as well as white and orange filters and a hot shoe adapter that extends the capabilities of this affordable LED ring light kit.
4. FalconEyes DVR-300
With 300 pcs LED and 150 yellow color and 150 white-color lights, FalconEyes DVR-300 is one of the best ring lights currently available on the market. It also features two control dials that enable you to adjust the color of the light the device produces and a white diffuser that makes the light softer.
5. Neewer 14″ Ring Light
The 10-inch inner rim diameter may seem small when compared with larger ring lights that offer more room to operate. The Neewer Camera Ring Light is undimmable and has 50W power. The ring light uses an AC adapter, which makes it difficult to use when filming outside of a studio.
List of the Top 2 Best Softbox Video Lights
A softbox is commonly used by photographers and videographers to simulate natural light. This effect is achieved with the aid of a diffusion panel that is placed around the light source that produces continuous light. Softboxes are often less expensive than other professional lighting equipment which makes them a great option if you are working on a budget.
1. StudioFX 2400 Watt Softbox
This lighting system contains two 16x24-inch softboxes and an overhead hair light boom softbox. The stands for all three softboxes are included in the kit. Each light head is capable of holding up to four bulbs.
2. Fancierstudio 2400 Watt Professional Lighting Kit
This is a standard light setup you want to use when recording interviews, product reviews, or vlogs. It contains two 16x24-inch and one 16x16-inch softbox light that all have their own stands. Each lighthead can hold four 5500K fluorescent or daylight bulbs that are perfectly suited for work in studio conditions.
List of the Top 5 Best Umbrella Video Lights
Unlike ring lights or softboxes that provide directional light, the umbrella video lights basically bounce the light off a reflecting surface onto a subject and enable you to get a more balanced light in your videos. They are often combined with other lighting equipment to create natural scenes without hard shadows.
1. LimoStudio 700W Photography Softbox Light Lighting Kit
In addition to three lamps (two white umbrellas with 86-inch light stands and one 28-inch light stand), this kit also comes with three 45W CFL bulbs. The lamps can be tilted upward or downward, so you can find the best light position for your shot. The 9-foot cords can be used with standard 110/120V USA sockets.
2. Neewer 8.5ft x 10ft Background With 600W Umbrella Kit
Besides featuring two umbrellas and two softboxes, this kit also includes a 6x9 feet background that is perfectly suited for video production in a home-based studio. This umbrella kit uses 45W bulbs that generate natural light and have an approximate color value of 5500K. However, both umbrellas and softboxes can hold just one bulb.
3. Emart 600W Studio Photography Photo/Video Portrait Kit
Chances are that you won’t need much more than what this photo/video kit has to offer. Emart’s 600W kit includes two white and two black/silver 33-inch umbrellas as well as two 83-inch light stands and a smaller 33-inch light stand. The heavy-duty carry case can store the entire kit.
4. LINCO 600W Photography/Video Continuous Lighting Kit
The Linco 600W continuous lighting kit contains two white translucent umbrellas that generate soft light, which is quite useful if you want to get even skin tones in your videos. The kit has three lamps that use 5500K 40W bulbs and light stands you can easily carry to any filming location.
5. Emart 1575W Umbrella Lighting Kit With Translucent White & Black/Silver & Black/Gold
The greatest advantage of this Emart 1575 W Lightning kit is the three pairs of 33-inch diameter translucent/white, black/silver, and black/gold umbrellas. The 105W daylight bulbs provide enough light to work even under the most difficult light conditions, while the lightweight stands enable you to use this kit outside of your studio.
Besides the best lighting equipment, we have also summarized some tips and tricks for lighting , you should check it as well. If you find the video lighting isn’t good after recording the video, you can still improve it by adjusting brightness in post-production. Wondershare Filmora video editor features the Auto enhance feature, which can adjust the video color and brightness with one click. You can download the free trial to try it out.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Great lighting is important if you want people to watch your YouTube videos from start to finish. Viewers want to be able to see you clearly and will click away if they cannot. Natural light works great, and it’s cheap, so if it is possible you might want to consider vlogging outside. Of course, not every type of vlog is suited to the outdoors.
Unfortunately, it is unlikely you will be able to get good quality light from the lamps and ceiling lights in your home. Floor lamps can be useful for filling shadows or backlighting but are not usually powerful enough to use as your main light. Natural light is, so one way you can get around needing a lot of lighting equipment is to use a window as your main light. This is not always possible, though. If you are going to vlog from inside your house then there is a good chance you will need to invest in some lighting equipment.
- Part 1: Best Types of Lightning Equipment for YouTube Videos
- Part 2: What Should Good Lighting Equipment Feature?
- Part 3: Best Lights and Lighting Equipment for YouTube Video Shooting
Part 1: Best Types of Lightning Equipment for YouTube Videos
Every video no matter how long or short depends on light, more than anything else. The natural light sources are often not powerful enough to light a scene you’re trying to capture, so to avoid having to deal with underexposed footage, the best solution is to use artificial lighting. Even if you want the light in your video to be completely natural, you still have to figure out a way to get rid of shadows, which brings us back to different types of lighting equipment that can be used to increase the quality of the footage you’re producing.
1. Softbox Lights
Shooting videos with only natural light will put a lot of challenges in front of you, and the best way to overcome them is to use softbox lights. These natural light emulators mimic the natural light by using diffusion panels to make the light look softer and less artificial.
Softbox lights enable you to direct light to the exact spot in the shot, and they make lighting subjects and particular parts of a scene much easier. Softboxes are available in all shapes and sizes at very reasonable prices, and they are a standard part of the equipment used for the production of YouTube videos.
2. Umbrella Lights
The newcomers to the world of YouTube video production are going to love using these lights. The umbrella lights provide a much broader source of light than the softbox lights and they are frequently used to light the entire scene. You can also add extra light on the video’s subject if you’re looking to get a more balanced shot.
They are portable and quite handy if you often shoot in different locations since you can easily pack and carry them to wherever you plan on shooting your next YouTube video.
3. Ring Lights
Although they are most frequently used for fashion and beauty videos, ring lights are a great option whenever you need to make sure that the subjects of the video are perfectly lit. These circular lights have an amount in the center, so the camera’s point of view is identical to the direction from which the light is coming.
Ring lights are powerful enough to provide light for an entire scene, and they also work nicely as a catch or fill light. Some of the most popular YouTubers like Casy Neistat or PewDiePie use ring lights in their videos.
Part 2: What Should Good Lighting Equipment Feature?
Now that you know which types of lights are commonly used on YouTube video sets, you can start looking at models that best fit your demands. There are thousands of different studio lights on the market, but only the best offer features that make the light setup process easier and faster. So before buying your lighting equipment, you should make sure that it has the following features.
1. Adjustable Beam Spread
The equipment you use should allow you to control how wide the light is spreading. This is particularly useful when you want to light just one subject in the shot while keeping the rest in the dark. Lights with an adjustable beam spread to give you versatility and enable you to adapt to a wider range of scenes.
2. The Height of the Light Stand
Most lighting kits include stands, but not all stands allow you to change the height at which the light is positioned. This can largely limit your options on the set, which is why you need to check if the stand is adjustable. You’ll also want to do a background check on the stand’s durability, because low-quality stands may cause damage to the lights and other equipment.
3. Portability
How portable your lighting equipment should be is directly related to the genre of YouTube videos you want to produce. If you are planning on shooting in studio conditions, then portability is not such an important factor, but if you want to shoot at a different location every day then portability becomes something you simply must consider.
4. Accessories
Most lightning kits include a number of handy accessories that help you achieve better results. Reflectors, barn doors, diffusers, scrims, and mounting accessories are all commonly featured in high-quality lighting kits, and you shouldn’t buy a kit that doesn’t offer at least some of the accessories we mentioned here.
5. All About Reflectors/Diffusers
White reflectors are used to simply bounce light. Silver reflectors make light a bit colder-looking, and gold reflectors give things a slightly warmer, more glamourous, look. Black and translucent ‘reflectors’ are not really for bouncing light. The black reflector blocks light, which is useful if you are trying to focus your main light so it is only lighting you and not everything behind you. The translucent reflector is actually a diffuser. Diffusers are usually set up between you and your main light to soften it and make it easier on your eyes.
Reflectors are used to bounce light towards your subject. They are great for filling shadows created by your main light. This reflector is five reflectors in one: silver, gold, black, white, and translucent.
Part 3: Best Lights and Lighting Equipment for YouTube Videos
Consumer-level camera sensors are nowhere close to being as sensitive to light as our eyes. So a scene that may look sufficiently lit to our eyes may be too dark for the camera. When you’re shooting video indoors, you’ll need additional lighting equipment. Here are some of the top seventeen best lighting equipment for YouTubers.
List of the Top 5 Best On-Camera LED Lights
What is an On-Camera LED Light?
On-Camera LED lights are LED lights that can be mounted directly onto your camera’s hot/cold shoe (the little bracket on the top of a lot of DSLR cameras). On-camera LED lights are great for on-the-go YouTubers and YouTubers short on recording space because these lights are small and portable.
1. Julius Studio 160 LED Light with 4 Color Filters
The Julius Studio 160 LED light not only can be mounted on any digital camera that has a hot/cold shoe but it can also be mounted on light stands so you can keep the same light setting even if you are moving the camera around. This lighting equipment also comes with four color filters so that you can control the color temperature of your light.
2. Viltrox L116B highest RA CRI95 LED Light Panel
The VILTROX L116B LED light panel is a powerful piece of on-camera lighting equipment. As you can see from the back view of this light panel, you can see how much battery you have left as well as digitally set the color temperature of your light. It also features PWM light adjustment technology that reduces power consumption. As this equipment comes with an AC adapter, you can choose to use this outdoors or indoors.
3. Chromo Inc CI55000230 Macro Ring 48 LED Power Light
If you’re looking for an on-camera ring light, Chromo Inc’s macro ring light is a great option. This ring light mounts onto the lens of your SLR camera and its power source (two AA batteries) attaches to your camera’s hot/cold shoe. Get that nice-looking ring light reflection in your eyes as you film with this portable ring light!
4. Neewer CN-216 216PCS LED Dimmable Ultra High Power Panel
The Neewer 216 PCS LED dimmable light panel is powerful lighting equipment at a cheap price. You can adjust the color temperature of this light from 3200K up 5400K. This piece of equipment is only battery-powered, but you do have the option to either use six AA batteries or specific Sony NP series batteries, or Panasonic CGR-D16S rechargeable batteries.
5. Neewer 160 LED CN-160 Dimmable Ultra High Power Panel
This light is Neewer’s cheaper version of the CN-216. Instead of having 216 LED light bulbs, this light has 160 LED light bulbs. Other than the number of light bulbs, the two light panels are pretty much the same.
List of the Top 5 Best LED Ring Lights
LED ring lights are called ring lights because of their ring-like shape. The opening in the ring allows you to position your camera right in the center of this lighting equipment. These lights are great if you don’t have a lot of space.
1. Diva Ring Light Super Nova
The Diva ring light is a great ring light for divas, make-up artists, and anyone else wanting to look good right in front of the camera! This LED ring light has a dimming knob so that you can adjust the brightness of your light. It also comes with a cloth for you to diffuse your light (so that your light will be softer) and a gooseneck and z-bracket attachment if you want to use your camera and ring light with just one tripod.
2. Prismatic Halo Ring Light
The Prismatic Halo ring light is another great ring light option. It comes with a canvas travel bag, making it easier to store away or take around with you. The 110-120 VAC, 5400K light bulb produces light that can be dimmed as well. The Prismatic Halo Ring kit doesn’t include a light stand.
3. Neewer Dimmable 18” Ring Light
The 18-inch light ring uses fluorescent light. In addition, this kit includes a 59-inch light stand as well as white and orange filters and a hot shoe adapter that extends the capabilities of this affordable LED ring light kit.
4. FalconEyes DVR-300
With 300 pcs LED and 150 yellow color and 150 white-color lights, FalconEyes DVR-300 is one of the best ring lights currently available on the market. It also features two control dials that enable you to adjust the color of the light the device produces and a white diffuser that makes the light softer.
5. Neewer 14″ Ring Light
The 10-inch inner rim diameter may seem small when compared with larger ring lights that offer more room to operate. The Neewer Camera Ring Light is undimmable and has 50W power. The ring light uses an AC adapter, which makes it difficult to use when filming outside of a studio.
List of the Top 2 Best Softbox Video Lights
A softbox is commonly used by photographers and videographers to simulate natural light. This effect is achieved with the aid of a diffusion panel that is placed around the light source that produces continuous light. Softboxes are often less expensive than other professional lighting equipment which makes them a great option if you are working on a budget.
1. StudioFX 2400 Watt Softbox
This lighting system contains two 16x24-inch softboxes and an overhead hair light boom softbox. The stands for all three softboxes are included in the kit. Each light head is capable of holding up to four bulbs.
2. Fancierstudio 2400 Watt Professional Lighting Kit
This is a standard light setup you want to use when recording interviews, product reviews, or vlogs. It contains two 16x24-inch and one 16x16-inch softbox light that all have their own stands. Each lighthead can hold four 5500K fluorescent or daylight bulbs that are perfectly suited for work in studio conditions.
List of the Top 5 Best Umbrella Video Lights
Unlike ring lights or softboxes that provide directional light, the umbrella video lights basically bounce the light off a reflecting surface onto a subject and enable you to get a more balanced light in your videos. They are often combined with other lighting equipment to create natural scenes without hard shadows.
1. LimoStudio 700W Photography Softbox Light Lighting Kit
In addition to three lamps (two white umbrellas with 86-inch light stands and one 28-inch light stand), this kit also comes with three 45W CFL bulbs. The lamps can be tilted upward or downward, so you can find the best light position for your shot. The 9-foot cords can be used with standard 110/120V USA sockets.
2. Neewer 8.5ft x 10ft Background With 600W Umbrella Kit
Besides featuring two umbrellas and two softboxes, this kit also includes a 6x9 feet background that is perfectly suited for video production in a home-based studio. This umbrella kit uses 45W bulbs that generate natural light and have an approximate color value of 5500K. However, both umbrellas and softboxes can hold just one bulb.
3. Emart 600W Studio Photography Photo/Video Portrait Kit
Chances are that you won’t need much more than what this photo/video kit has to offer. Emart’s 600W kit includes two white and two black/silver 33-inch umbrellas as well as two 83-inch light stands and a smaller 33-inch light stand. The heavy-duty carry case can store the entire kit.
4. LINCO 600W Photography/Video Continuous Lighting Kit
The Linco 600W continuous lighting kit contains two white translucent umbrellas that generate soft light, which is quite useful if you want to get even skin tones in your videos. The kit has three lamps that use 5500K 40W bulbs and light stands you can easily carry to any filming location.
5. Emart 1575W Umbrella Lighting Kit With Translucent White & Black/Silver & Black/Gold
The greatest advantage of this Emart 1575 W Lightning kit is the three pairs of 33-inch diameter translucent/white, black/silver, and black/gold umbrellas. The 105W daylight bulbs provide enough light to work even under the most difficult light conditions, while the lightweight stands enable you to use this kit outside of your studio.
Besides the best lighting equipment, we have also summarized some tips and tricks for lighting , you should check it as well. If you find the video lighting isn’t good after recording the video, you can still improve it by adjusting brightness in post-production. Wondershare Filmora video editor features the Auto enhance feature, which can adjust the video color and brightness with one click. You can download the free trial to try it out.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Great lighting is important if you want people to watch your YouTube videos from start to finish. Viewers want to be able to see you clearly and will click away if they cannot. Natural light works great, and it’s cheap, so if it is possible you might want to consider vlogging outside. Of course, not every type of vlog is suited to the outdoors.
Unfortunately, it is unlikely you will be able to get good quality light from the lamps and ceiling lights in your home. Floor lamps can be useful for filling shadows or backlighting but are not usually powerful enough to use as your main light. Natural light is, so one way you can get around needing a lot of lighting equipment is to use a window as your main light. This is not always possible, though. If you are going to vlog from inside your house then there is a good chance you will need to invest in some lighting equipment.
- Part 1: Best Types of Lightning Equipment for YouTube Videos
- Part 2: What Should Good Lighting Equipment Feature?
- Part 3: Best Lights and Lighting Equipment for YouTube Video Shooting
Part 1: Best Types of Lightning Equipment for YouTube Videos
Every video no matter how long or short depends on light, more than anything else. The natural light sources are often not powerful enough to light a scene you’re trying to capture, so to avoid having to deal with underexposed footage, the best solution is to use artificial lighting. Even if you want the light in your video to be completely natural, you still have to figure out a way to get rid of shadows, which brings us back to different types of lighting equipment that can be used to increase the quality of the footage you’re producing.
1. Softbox Lights
Shooting videos with only natural light will put a lot of challenges in front of you, and the best way to overcome them is to use softbox lights. These natural light emulators mimic the natural light by using diffusion panels to make the light look softer and less artificial.
Softbox lights enable you to direct light to the exact spot in the shot, and they make lighting subjects and particular parts of a scene much easier. Softboxes are available in all shapes and sizes at very reasonable prices, and they are a standard part of the equipment used for the production of YouTube videos.
2. Umbrella Lights
The newcomers to the world of YouTube video production are going to love using these lights. The umbrella lights provide a much broader source of light than the softbox lights and they are frequently used to light the entire scene. You can also add extra light on the video’s subject if you’re looking to get a more balanced shot.
They are portable and quite handy if you often shoot in different locations since you can easily pack and carry them to wherever you plan on shooting your next YouTube video.
3. Ring Lights
Although they are most frequently used for fashion and beauty videos, ring lights are a great option whenever you need to make sure that the subjects of the video are perfectly lit. These circular lights have an amount in the center, so the camera’s point of view is identical to the direction from which the light is coming.
Ring lights are powerful enough to provide light for an entire scene, and they also work nicely as a catch or fill light. Some of the most popular YouTubers like Casy Neistat or PewDiePie use ring lights in their videos.
Part 2: What Should Good Lighting Equipment Feature?
Now that you know which types of lights are commonly used on YouTube video sets, you can start looking at models that best fit your demands. There are thousands of different studio lights on the market, but only the best offer features that make the light setup process easier and faster. So before buying your lighting equipment, you should make sure that it has the following features.
1. Adjustable Beam Spread
The equipment you use should allow you to control how wide the light is spreading. This is particularly useful when you want to light just one subject in the shot while keeping the rest in the dark. Lights with an adjustable beam spread to give you versatility and enable you to adapt to a wider range of scenes.
2. The Height of the Light Stand
Most lighting kits include stands, but not all stands allow you to change the height at which the light is positioned. This can largely limit your options on the set, which is why you need to check if the stand is adjustable. You’ll also want to do a background check on the stand’s durability, because low-quality stands may cause damage to the lights and other equipment.
3. Portability
How portable your lighting equipment should be is directly related to the genre of YouTube videos you want to produce. If you are planning on shooting in studio conditions, then portability is not such an important factor, but if you want to shoot at a different location every day then portability becomes something you simply must consider.
4. Accessories
Most lightning kits include a number of handy accessories that help you achieve better results. Reflectors, barn doors, diffusers, scrims, and mounting accessories are all commonly featured in high-quality lighting kits, and you shouldn’t buy a kit that doesn’t offer at least some of the accessories we mentioned here.
5. All About Reflectors/Diffusers
White reflectors are used to simply bounce light. Silver reflectors make light a bit colder-looking, and gold reflectors give things a slightly warmer, more glamourous, look. Black and translucent ‘reflectors’ are not really for bouncing light. The black reflector blocks light, which is useful if you are trying to focus your main light so it is only lighting you and not everything behind you. The translucent reflector is actually a diffuser. Diffusers are usually set up between you and your main light to soften it and make it easier on your eyes.
Reflectors are used to bounce light towards your subject. They are great for filling shadows created by your main light. This reflector is five reflectors in one: silver, gold, black, white, and translucent.
Part 3: Best Lights and Lighting Equipment for YouTube Videos
Consumer-level camera sensors are nowhere close to being as sensitive to light as our eyes. So a scene that may look sufficiently lit to our eyes may be too dark for the camera. When you’re shooting video indoors, you’ll need additional lighting equipment. Here are some of the top seventeen best lighting equipment for YouTubers.
List of the Top 5 Best On-Camera LED Lights
What is an On-Camera LED Light?
On-Camera LED lights are LED lights that can be mounted directly onto your camera’s hot/cold shoe (the little bracket on the top of a lot of DSLR cameras). On-camera LED lights are great for on-the-go YouTubers and YouTubers short on recording space because these lights are small and portable.
1. Julius Studio 160 LED Light with 4 Color Filters
The Julius Studio 160 LED light not only can be mounted on any digital camera that has a hot/cold shoe but it can also be mounted on light stands so you can keep the same light setting even if you are moving the camera around. This lighting equipment also comes with four color filters so that you can control the color temperature of your light.
2. Viltrox L116B highest RA CRI95 LED Light Panel
The VILTROX L116B LED light panel is a powerful piece of on-camera lighting equipment. As you can see from the back view of this light panel, you can see how much battery you have left as well as digitally set the color temperature of your light. It also features PWM light adjustment technology that reduces power consumption. As this equipment comes with an AC adapter, you can choose to use this outdoors or indoors.
3. Chromo Inc CI55000230 Macro Ring 48 LED Power Light
If you’re looking for an on-camera ring light, Chromo Inc’s macro ring light is a great option. This ring light mounts onto the lens of your SLR camera and its power source (two AA batteries) attaches to your camera’s hot/cold shoe. Get that nice-looking ring light reflection in your eyes as you film with this portable ring light!
4. Neewer CN-216 216PCS LED Dimmable Ultra High Power Panel
The Neewer 216 PCS LED dimmable light panel is powerful lighting equipment at a cheap price. You can adjust the color temperature of this light from 3200K up 5400K. This piece of equipment is only battery-powered, but you do have the option to either use six AA batteries or specific Sony NP series batteries, or Panasonic CGR-D16S rechargeable batteries.
5. Neewer 160 LED CN-160 Dimmable Ultra High Power Panel
This light is Neewer’s cheaper version of the CN-216. Instead of having 216 LED light bulbs, this light has 160 LED light bulbs. Other than the number of light bulbs, the two light panels are pretty much the same.
List of the Top 5 Best LED Ring Lights
LED ring lights are called ring lights because of their ring-like shape. The opening in the ring allows you to position your camera right in the center of this lighting equipment. These lights are great if you don’t have a lot of space.
1. Diva Ring Light Super Nova
The Diva ring light is a great ring light for divas, make-up artists, and anyone else wanting to look good right in front of the camera! This LED ring light has a dimming knob so that you can adjust the brightness of your light. It also comes with a cloth for you to diffuse your light (so that your light will be softer) and a gooseneck and z-bracket attachment if you want to use your camera and ring light with just one tripod.
2. Prismatic Halo Ring Light
The Prismatic Halo ring light is another great ring light option. It comes with a canvas travel bag, making it easier to store away or take around with you. The 110-120 VAC, 5400K light bulb produces light that can be dimmed as well. The Prismatic Halo Ring kit doesn’t include a light stand.
3. Neewer Dimmable 18” Ring Light
The 18-inch light ring uses fluorescent light. In addition, this kit includes a 59-inch light stand as well as white and orange filters and a hot shoe adapter that extends the capabilities of this affordable LED ring light kit.
4. FalconEyes DVR-300
With 300 pcs LED and 150 yellow color and 150 white-color lights, FalconEyes DVR-300 is one of the best ring lights currently available on the market. It also features two control dials that enable you to adjust the color of the light the device produces and a white diffuser that makes the light softer.
5. Neewer 14″ Ring Light
The 10-inch inner rim diameter may seem small when compared with larger ring lights that offer more room to operate. The Neewer Camera Ring Light is undimmable and has 50W power. The ring light uses an AC adapter, which makes it difficult to use when filming outside of a studio.
List of the Top 2 Best Softbox Video Lights
A softbox is commonly used by photographers and videographers to simulate natural light. This effect is achieved with the aid of a diffusion panel that is placed around the light source that produces continuous light. Softboxes are often less expensive than other professional lighting equipment which makes them a great option if you are working on a budget.
1. StudioFX 2400 Watt Softbox
This lighting system contains two 16x24-inch softboxes and an overhead hair light boom softbox. The stands for all three softboxes are included in the kit. Each light head is capable of holding up to four bulbs.
2. Fancierstudio 2400 Watt Professional Lighting Kit
This is a standard light setup you want to use when recording interviews, product reviews, or vlogs. It contains two 16x24-inch and one 16x16-inch softbox light that all have their own stands. Each lighthead can hold four 5500K fluorescent or daylight bulbs that are perfectly suited for work in studio conditions.
List of the Top 5 Best Umbrella Video Lights
Unlike ring lights or softboxes that provide directional light, the umbrella video lights basically bounce the light off a reflecting surface onto a subject and enable you to get a more balanced light in your videos. They are often combined with other lighting equipment to create natural scenes without hard shadows.
1. LimoStudio 700W Photography Softbox Light Lighting Kit
In addition to three lamps (two white umbrellas with 86-inch light stands and one 28-inch light stand), this kit also comes with three 45W CFL bulbs. The lamps can be tilted upward or downward, so you can find the best light position for your shot. The 9-foot cords can be used with standard 110/120V USA sockets.
2. Neewer 8.5ft x 10ft Background With 600W Umbrella Kit
Besides featuring two umbrellas and two softboxes, this kit also includes a 6x9 feet background that is perfectly suited for video production in a home-based studio. This umbrella kit uses 45W bulbs that generate natural light and have an approximate color value of 5500K. However, both umbrellas and softboxes can hold just one bulb.
3. Emart 600W Studio Photography Photo/Video Portrait Kit
Chances are that you won’t need much more than what this photo/video kit has to offer. Emart’s 600W kit includes two white and two black/silver 33-inch umbrellas as well as two 83-inch light stands and a smaller 33-inch light stand. The heavy-duty carry case can store the entire kit.
4. LINCO 600W Photography/Video Continuous Lighting Kit
The Linco 600W continuous lighting kit contains two white translucent umbrellas that generate soft light, which is quite useful if you want to get even skin tones in your videos. The kit has three lamps that use 5500K 40W bulbs and light stands you can easily carry to any filming location.
5. Emart 1575W Umbrella Lighting Kit With Translucent White & Black/Silver & Black/Gold
The greatest advantage of this Emart 1575 W Lightning kit is the three pairs of 33-inch diameter translucent/white, black/silver, and black/gold umbrellas. The 105W daylight bulbs provide enough light to work even under the most difficult light conditions, while the lightweight stands enable you to use this kit outside of your studio.
Besides the best lighting equipment, we have also summarized some tips and tricks for lighting , you should check it as well. If you find the video lighting isn’t good after recording the video, you can still improve it by adjusting brightness in post-production. Wondershare Filmora video editor features the Auto enhance feature, which can adjust the video color and brightness with one click. You can download the free trial to try it out.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Channel Growth on a Dime: Attracting Sponsors with Simplicity
How to Get YouTube Sponsorship for Small Channels (Easy)
Richard Bennett
Mar 27, 2024• Proven solutions
Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.
However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.
In this article, you will learn how to get YouTube sponsorship and make money out of it.
- Part1: Before You Start Applying For Sponsorship
- Part2: How To Get A Sponsor For Youtube Channel
- Part3: Types of Sponsorship
Part 1: Before You Start Applying For Sponsorship
1. Read YouTube Rules
As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.
The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.
2. Quality Content Is Important
The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.
3. Leave Your Business Email
Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.
4. Try to Make Your Video Eye-catching
A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.
Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.
Check the below videos to find out the features of Filmora and download it to get started with video editing.
Part 2: How To Get A Sponsor For Youtube Channel
1. Use YouTube Sponsorship Platform – Famebit
If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.
Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.
You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.
2. Reach Out Directly
Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.
It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.
It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.
One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.
3. Remember To Attend Exhibition
The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.
Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.
Part 3: Types of Sponsorship
1. Product Sponsorships
When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.
When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.
2. Paid Sponsorship
Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.
When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.
3. Affiliate Sponsorship
It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.
There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.
Conclusion
Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.
However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.
In this article, you will learn how to get YouTube sponsorship and make money out of it.
- Part1: Before You Start Applying For Sponsorship
- Part2: How To Get A Sponsor For Youtube Channel
- Part3: Types of Sponsorship
Part 1: Before You Start Applying For Sponsorship
1. Read YouTube Rules
As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.
The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.
2. Quality Content Is Important
The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.
3. Leave Your Business Email
Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.
4. Try to Make Your Video Eye-catching
A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.
Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.
Check the below videos to find out the features of Filmora and download it to get started with video editing.
Part 2: How To Get A Sponsor For Youtube Channel
1. Use YouTube Sponsorship Platform – Famebit
If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.
Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.
You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.
2. Reach Out Directly
Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.
It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.
It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.
One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.
3. Remember To Attend Exhibition
The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.
Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.
Part 3: Types of Sponsorship
1. Product Sponsorships
When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.
When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.
2. Paid Sponsorship
Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.
When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.
3. Affiliate Sponsorship
It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.
There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.
Conclusion
Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.
However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.
In this article, you will learn how to get YouTube sponsorship and make money out of it.
- Part1: Before You Start Applying For Sponsorship
- Part2: How To Get A Sponsor For Youtube Channel
- Part3: Types of Sponsorship
Part 1: Before You Start Applying For Sponsorship
1. Read YouTube Rules
As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.
The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.
2. Quality Content Is Important
The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.
3. Leave Your Business Email
Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.
4. Try to Make Your Video Eye-catching
A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.
Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.
Check the below videos to find out the features of Filmora and download it to get started with video editing.
Part 2: How To Get A Sponsor For Youtube Channel
1. Use YouTube Sponsorship Platform – Famebit
If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.
Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.
You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.
2. Reach Out Directly
Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.
It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.
It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.
One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.
3. Remember To Attend Exhibition
The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.
Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.
Part 3: Types of Sponsorship
1. Product Sponsorships
When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.
When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.
2. Paid Sponsorship
Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.
When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.
3. Affiliate Sponsorship
It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.
There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.
Conclusion
Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.
However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.
In this article, you will learn how to get YouTube sponsorship and make money out of it.
- Part1: Before You Start Applying For Sponsorship
- Part2: How To Get A Sponsor For Youtube Channel
- Part3: Types of Sponsorship
Part 1: Before You Start Applying For Sponsorship
1. Read YouTube Rules
As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.
The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.
2. Quality Content Is Important
The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.
3. Leave Your Business Email
Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.
4. Try to Make Your Video Eye-catching
A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.
Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.
Check the below videos to find out the features of Filmora and download it to get started with video editing.
Part 2: How To Get A Sponsor For Youtube Channel
1. Use YouTube Sponsorship Platform – Famebit
If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.
Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.
You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.
2. Reach Out Directly
Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.
It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.
It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.
One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.
3. Remember To Attend Exhibition
The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.
Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.
Part 3: Types of Sponsorship
1. Product Sponsorships
When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.
When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.
2. Paid Sponsorship
Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.
When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.
3. Affiliate Sponsorship
It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.
There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.
Conclusion
Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Link: https://youtube-clips.techidaily.com/in-2024-best-bits-of-bulb-tech-top-17-choices/
- License: This work is licensed under CC BY-NC-SA 4.0.