Becoming a Youtube Star: Utilizing the Power of Featured Channels

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Since the inception of YouTube, accessing videos and content has become easy for social media users. You can get content in the comfort of your home because millions of featured channel owners feature more channels every minute across the globe. Many YouTubers have learned the importance of how to add featured channels on YouTube mobile; many audiences can access mobile that they can use to access the internet. Featured channels have many advantages for the owner because it is the easiest way to reach many audiences than other means of getting the viewers. Featured channels attract larger target audiences, which leads to more subscribers.

In this article

01 What are Featured Channels on YouTube?

02 Why does Add Feature Channels on YouTube Matter?

03 How to Add Featured Channels on YouTube?

04 Fix the Problem - Why Can’t I Feature Channels on YouTube?

05 Bonus Tip - Make YouTube Videos with Good Video Editor

Part 1: What are Featured Channels on YouTube?

YouTube featured channels displayed on YouTube have videos that YouTube considers worth watching by the audience, based on the site’s algorithms. Using featured channels expands your channel being viewed and accessed by many audiences, which leads to many subscribing to the channels recommended on your channel.

Part 2: Why does Adding Feature Channels on YouTube Matter?

Here we shall mention the importance of featured channels on YouTube:

1. Give audiences more required content

The channels with videos and YouTube featured channels have more audience because of their content. The audience always visits the channels with more informative content and even refers friends to it.

2. Source of more traffic

Many viewers visit the YouTube channels searching for information found in videos featured and knowing how to add a featured channel on YouTube in 2021 and get what they are looking for. Featured Channels with good content attract traffic and increase subscribers and referrals to the channels.

3. Personal connection

Featured Channels on YouTube matter immensely because they attract viewers to the actors or someone featured in the video. This leads to the audience is getting closer connected to the videos and information conveyed through the content. Videos increase familiarity and build a larger community where the audience identifies themselves with the channels.

4. Source of Revenue

Adding feature channels on YouTube matters because they lead to income/revenue through YouTube Ads, a course on your channels, and subscriptions to the channels by the viewers who view the channels daily.

5. Growing audience

Most audiences are visual learners worldwide, so having channels featured on YouTube matters because they attract many audiences globally. Uploading videos/content more often leads to more visitors flocking to your featured channels.

6. High credibility

Featuring channels on YouTube increases the channel’s credibility among the audience. Especially when the content answers the audiences’ questions and solves the problems they face, audiences develop trust, associate, and frequently interact with your YouTube featured channels.

Part 3: How to Add Featured Channels on YouTube?

Adding featured channels on YouTube is more accessible than most people think to follow the steps required to upload the channels and videos.

1 Login into YouTube studio

2 Go to the sidebar on the left and scroll to customization

3 Click on ADD section

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4 A small window will unroll, scroll down and click featured channels

5 You can change featured channels on YouTube on the featured section, place the mouse cursor on the double lines next to the channel’s name as shown below on “featured channels name, The word,” and drag it to wherever you want.

Part 4: Fix the Problem - Why Can’t I Feature Channels on YouTube?

Many reasons can cause failure to feature your channel on YouTube that make you wonder why you can’t feature channels on YouTube.

1. Your YouTube Thumbnails

Your video thumbnail is the first thing your viewers see on their home feed when they click on your channels. The thumbnail must be catchy with accurate images showing what your video entails.

How to fix this issue?

Create relevant and exciting thumbnails that will attract viewers. It is advisable to use custom thumbnails and contrast to be catchy. This will make the viewers desire to visit your channel more often.

2. Lack of Consistency

Being inconsistent in your channels makes your viewers distrust your future work. If you take too long to feature your YouTube video/contents, viewers may decide to even unsubscribe from your channels, which may lead your traffic to drop to zero.

How to fix the inconsistency?

Be open to your viewers about when to expect the following videos on your channels, and it is good manners to keep your audience updated about what is coming. Consistently featured channels always get a good flow of viewers and even referrals.

3. Lack of content on the channels

Failing to update the channels often leads viewers not to visit your YouTube channels; viewers search for up-to-date information. If your channels lack content, audiences will quickly hop onto others in the market for the information they need.

How to fix the lack of content?

Read the minds of your audiences, primarily through comments they leave behind. You should update the channels with the required videos to satisfy your audience. Having quality content is the crucial thing here.

4. Lack of value in your videos

Before uploading videos on your channels, it’s good to ask yourself some questions, like:

What value does my video add to the audience?

How to fix it?

You are ready to value your videos if you answer these few questions. Value is the crucial thing in every product in the market. YouTube channel owners ought to know what the competitors offer to the same viewers and exceed them by posting videos that meet audiences’ needs.

It’s good manners to go back to the drawing board and research why your YouTube channels aren’t being featured.

Part 5: Bonus Tip - Make YouTube Videos with Good Video Editor

Making videos featured in the YouTube channels requires a good video editor. Although various video editors do excellent work, making videos with an exceptional video editor must be a goal. Filmora is such kind of best video editor that can handle the editing of videos very well. It is an excellent software for beginners and pros, and it is more potent than other video editors in the market.

It allows a person to make professional-looking videos because Filmora has various presets like overplays, transitions, elements, filters, and several layers of effects.

Wondershare Filmora

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Key features of Wondershare filmora

Filmora video editor comes with several features that make it the best video editor. The features include an advanced text editor, GIF support, Color tuning, noise removal, audio equalizer, stabilization of the video, and scene detection.

Conclusion

YouTube featured channels with quality informative videos/contents attract more audiences, mainly social media users, in the larger market. Before featuring channels on YouTube, one has to know what the target audiences need, test and the demography of the audiences matters a lot.

Featured channels on the YouTube platform can be an excellent source of revenue for ready, consistent, and considerate value on their videos uploaded on the channels. Inconsistency can be detrimental to the owner of the channels because the channels can end up being dormant with no one subscribing to them. The owner ought to learn how to add featured channels on YouTube by following the complete guide.

Also, making YouTube videos with a good video editor is advisable for quality videos that will attract more audiences. Value is what viewers are after on the featured channels on YouTube.

Try It Free Try It Free

Since the inception of YouTube, accessing videos and content has become easy for social media users. You can get content in the comfort of your home because millions of featured channel owners feature more channels every minute across the globe. Many YouTubers have learned the importance of how to add featured channels on YouTube mobile; many audiences can access mobile that they can use to access the internet. Featured channels have many advantages for the owner because it is the easiest way to reach many audiences than other means of getting the viewers. Featured channels attract larger target audiences, which leads to more subscribers.

In this article

01 What are Featured Channels on YouTube?

02 Why does Add Feature Channels on YouTube Matter?

03 How to Add Featured Channels on YouTube?

04 Fix the Problem - Why Can’t I Feature Channels on YouTube?

05 Bonus Tip - Make YouTube Videos with Good Video Editor

Part 1: What are Featured Channels on YouTube?

YouTube featured channels displayed on YouTube have videos that YouTube considers worth watching by the audience, based on the site’s algorithms. Using featured channels expands your channel being viewed and accessed by many audiences, which leads to many subscribing to the channels recommended on your channel.

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Part 2: Why does Adding Feature Channels on YouTube Matter?

Here we shall mention the importance of featured channels on YouTube:

1. Give audiences more required content

The channels with videos and YouTube featured channels have more audience because of their content. The audience always visits the channels with more informative content and even refers friends to it.

2. Source of more traffic

Many viewers visit the YouTube channels searching for information found in videos featured and knowing how to add a featured channel on YouTube in 2021 and get what they are looking for. Featured Channels with good content attract traffic and increase subscribers and referrals to the channels.

3. Personal connection

Featured Channels on YouTube matter immensely because they attract viewers to the actors or someone featured in the video. This leads to the audience is getting closer connected to the videos and information conveyed through the content. Videos increase familiarity and build a larger community where the audience identifies themselves with the channels.

4. Source of Revenue

Adding feature channels on YouTube matters because they lead to income/revenue through YouTube Ads, a course on your channels, and subscriptions to the channels by the viewers who view the channels daily.

5. Growing audience

Most audiences are visual learners worldwide, so having channels featured on YouTube matters because they attract many audiences globally. Uploading videos/content more often leads to more visitors flocking to your featured channels.

6. High credibility

Featuring channels on YouTube increases the channel’s credibility among the audience. Especially when the content answers the audiences’ questions and solves the problems they face, audiences develop trust, associate, and frequently interact with your YouTube featured channels.

Part 3: How to Add Featured Channels on YouTube?

Adding featured channels on YouTube is more accessible than most people think to follow the steps required to upload the channels and videos.

1 Login into YouTube studio

2 Go to the sidebar on the left and scroll to customization

3 Click on ADD section

4 A small window will unroll, scroll down and click featured channels

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5 You can change featured channels on YouTube on the featured section, place the mouse cursor on the double lines next to the channel’s name as shown below on “featured channels name, The word,” and drag it to wherever you want.

Part 4: Fix the Problem - Why Can’t I Feature Channels on YouTube?

Many reasons can cause failure to feature your channel on YouTube that make you wonder why you can’t feature channels on YouTube.

1. Your YouTube Thumbnails

Your video thumbnail is the first thing your viewers see on their home feed when they click on your channels. The thumbnail must be catchy with accurate images showing what your video entails.

How to fix this issue?

Create relevant and exciting thumbnails that will attract viewers. It is advisable to use custom thumbnails and contrast to be catchy. This will make the viewers desire to visit your channel more often.

2. Lack of Consistency

Being inconsistent in your channels makes your viewers distrust your future work. If you take too long to feature your YouTube video/contents, viewers may decide to even unsubscribe from your channels, which may lead your traffic to drop to zero.

How to fix the inconsistency?

Be open to your viewers about when to expect the following videos on your channels, and it is good manners to keep your audience updated about what is coming. Consistently featured channels always get a good flow of viewers and even referrals.

3. Lack of content on the channels

Failing to update the channels often leads viewers not to visit your YouTube channels; viewers search for up-to-date information. If your channels lack content, audiences will quickly hop onto others in the market for the information they need.

How to fix the lack of content?

Read the minds of your audiences, primarily through comments they leave behind. You should update the channels with the required videos to satisfy your audience. Having quality content is the crucial thing here.

4. Lack of value in your videos

Before uploading videos on your channels, it’s good to ask yourself some questions, like:

What value does my video add to the audience?

How to fix it?

You are ready to value your videos if you answer these few questions. Value is the crucial thing in every product in the market. YouTube channel owners ought to know what the competitors offer to the same viewers and exceed them by posting videos that meet audiences’ needs.

It’s good manners to go back to the drawing board and research why your YouTube channels aren’t being featured.

Part 5: Bonus Tip - Make YouTube Videos with Good Video Editor

Making videos featured in the YouTube channels requires a good video editor. Although various video editors do excellent work, making videos with an exceptional video editor must be a goal. Filmora is such kind of best video editor that can handle the editing of videos very well. It is an excellent software for beginners and pros, and it is more potent than other video editors in the market.

It allows a person to make professional-looking videos because Filmora has various presets like overplays, transitions, elements, filters, and several layers of effects.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Key features of Wondershare filmora

Filmora video editor comes with several features that make it the best video editor. The features include an advanced text editor, GIF support, Color tuning, noise removal, audio equalizer, stabilization of the video, and scene detection.

Conclusion

YouTube featured channels with quality informative videos/contents attract more audiences, mainly social media users, in the larger market. Before featuring channels on YouTube, one has to know what the target audiences need, test and the demography of the audiences matters a lot.

Featured channels on the YouTube platform can be an excellent source of revenue for ready, consistent, and considerate value on their videos uploaded on the channels. Inconsistency can be detrimental to the owner of the channels because the channels can end up being dormant with no one subscribing to them. The owner ought to learn how to add featured channels on YouTube by following the complete guide.

Also, making YouTube videos with a good video editor is advisable for quality videos that will attract more audiences. Value is what viewers are after on the featured channels on YouTube.

Try It Free Try It Free

Since the inception of YouTube, accessing videos and content has become easy for social media users. You can get content in the comfort of your home because millions of featured channel owners feature more channels every minute across the globe. Many YouTubers have learned the importance of how to add featured channels on YouTube mobile; many audiences can access mobile that they can use to access the internet. Featured channels have many advantages for the owner because it is the easiest way to reach many audiences than other means of getting the viewers. Featured channels attract larger target audiences, which leads to more subscribers.

In this article

01 What are Featured Channels on YouTube?

02 Why does Add Feature Channels on YouTube Matter?

03 How to Add Featured Channels on YouTube?

04 Fix the Problem - Why Can’t I Feature Channels on YouTube?

05 Bonus Tip - Make YouTube Videos with Good Video Editor

Part 1: What are Featured Channels on YouTube?

YouTube featured channels displayed on YouTube have videos that YouTube considers worth watching by the audience, based on the site’s algorithms. Using featured channels expands your channel being viewed and accessed by many audiences, which leads to many subscribing to the channels recommended on your channel.

Part 2: Why does Adding Feature Channels on YouTube Matter?

Here we shall mention the importance of featured channels on YouTube:

1. Give audiences more required content

The channels with videos and YouTube featured channels have more audience because of their content. The audience always visits the channels with more informative content and even refers friends to it.

2. Source of more traffic

Many viewers visit the YouTube channels searching for information found in videos featured and knowing how to add a featured channel on YouTube in 2021 and get what they are looking for. Featured Channels with good content attract traffic and increase subscribers and referrals to the channels.

3. Personal connection

Featured Channels on YouTube matter immensely because they attract viewers to the actors or someone featured in the video. This leads to the audience is getting closer connected to the videos and information conveyed through the content. Videos increase familiarity and build a larger community where the audience identifies themselves with the channels.

4. Source of Revenue

Adding feature channels on YouTube matters because they lead to income/revenue through YouTube Ads, a course on your channels, and subscriptions to the channels by the viewers who view the channels daily.

5. Growing audience

Most audiences are visual learners worldwide, so having channels featured on YouTube matters because they attract many audiences globally. Uploading videos/content more often leads to more visitors flocking to your featured channels.

6. High credibility

Featuring channels on YouTube increases the channel’s credibility among the audience. Especially when the content answers the audiences’ questions and solves the problems they face, audiences develop trust, associate, and frequently interact with your YouTube featured channels.

Part 3: How to Add Featured Channels on YouTube?

Adding featured channels on YouTube is more accessible than most people think to follow the steps required to upload the channels and videos.

1 Login into YouTube studio

2 Go to the sidebar on the left and scroll to customization

3 Click on ADD section

4 A small window will unroll, scroll down and click featured channels

5 You can change featured channels on YouTube on the featured section, place the mouse cursor on the double lines next to the channel’s name as shown below on “featured channels name, The word,” and drag it to wherever you want.

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Part 4: Fix the Problem - Why Can’t I Feature Channels on YouTube?

Many reasons can cause failure to feature your channel on YouTube that make you wonder why you can’t feature channels on YouTube.

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1. Your YouTube Thumbnails

Your video thumbnail is the first thing your viewers see on their home feed when they click on your channels. The thumbnail must be catchy with accurate images showing what your video entails.

How to fix this issue?

Create relevant and exciting thumbnails that will attract viewers. It is advisable to use custom thumbnails and contrast to be catchy. This will make the viewers desire to visit your channel more often.

2. Lack of Consistency

Being inconsistent in your channels makes your viewers distrust your future work. If you take too long to feature your YouTube video/contents, viewers may decide to even unsubscribe from your channels, which may lead your traffic to drop to zero.

How to fix the inconsistency?

Be open to your viewers about when to expect the following videos on your channels, and it is good manners to keep your audience updated about what is coming. Consistently featured channels always get a good flow of viewers and even referrals.

3. Lack of content on the channels

Failing to update the channels often leads viewers not to visit your YouTube channels; viewers search for up-to-date information. If your channels lack content, audiences will quickly hop onto others in the market for the information they need.

How to fix the lack of content?

Read the minds of your audiences, primarily through comments they leave behind. You should update the channels with the required videos to satisfy your audience. Having quality content is the crucial thing here.

4. Lack of value in your videos

Before uploading videos on your channels, it’s good to ask yourself some questions, like:

What value does my video add to the audience?

How to fix it?

You are ready to value your videos if you answer these few questions. Value is the crucial thing in every product in the market. YouTube channel owners ought to know what the competitors offer to the same viewers and exceed them by posting videos that meet audiences’ needs.

It’s good manners to go back to the drawing board and research why your YouTube channels aren’t being featured.

Part 5: Bonus Tip - Make YouTube Videos with Good Video Editor

Making videos featured in the YouTube channels requires a good video editor. Although various video editors do excellent work, making videos with an exceptional video editor must be a goal. Filmora is such kind of best video editor that can handle the editing of videos very well. It is an excellent software for beginners and pros, and it is more potent than other video editors in the market.

It allows a person to make professional-looking videos because Filmora has various presets like overplays, transitions, elements, filters, and several layers of effects.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Key features of Wondershare filmora

Filmora video editor comes with several features that make it the best video editor. The features include an advanced text editor, GIF support, Color tuning, noise removal, audio equalizer, stabilization of the video, and scene detection.

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Conclusion

YouTube featured channels with quality informative videos/contents attract more audiences, mainly social media users, in the larger market. Before featuring channels on YouTube, one has to know what the target audiences need, test and the demography of the audiences matters a lot.

Featured channels on the YouTube platform can be an excellent source of revenue for ready, consistent, and considerate value on their videos uploaded on the channels. Inconsistency can be detrimental to the owner of the channels because the channels can end up being dormant with no one subscribing to them. The owner ought to learn how to add featured channels on YouTube by following the complete guide.

Also, making YouTube videos with a good video editor is advisable for quality videos that will attract more audiences. Value is what viewers are after on the featured channels on YouTube.

Try It Free Try It Free

Since the inception of YouTube, accessing videos and content has become easy for social media users. You can get content in the comfort of your home because millions of featured channel owners feature more channels every minute across the globe. Many YouTubers have learned the importance of how to add featured channels on YouTube mobile; many audiences can access mobile that they can use to access the internet. Featured channels have many advantages for the owner because it is the easiest way to reach many audiences than other means of getting the viewers. Featured channels attract larger target audiences, which leads to more subscribers.

In this article

01 What are Featured Channels on YouTube?

02 Why does Add Feature Channels on YouTube Matter?

03 How to Add Featured Channels on YouTube?

04 Fix the Problem - Why Can’t I Feature Channels on YouTube?

05 Bonus Tip - Make YouTube Videos with Good Video Editor

Part 1: What are Featured Channels on YouTube?

YouTube featured channels displayed on YouTube have videos that YouTube considers worth watching by the audience, based on the site’s algorithms. Using featured channels expands your channel being viewed and accessed by many audiences, which leads to many subscribing to the channels recommended on your channel.

Part 2: Why does Adding Feature Channels on YouTube Matter?

Here we shall mention the importance of featured channels on YouTube:

1. Give audiences more required content

The channels with videos and YouTube featured channels have more audience because of their content. The audience always visits the channels with more informative content and even refers friends to it.

2. Source of more traffic

Many viewers visit the YouTube channels searching for information found in videos featured and knowing how to add a featured channel on YouTube in 2021 and get what they are looking for. Featured Channels with good content attract traffic and increase subscribers and referrals to the channels.

3. Personal connection

Featured Channels on YouTube matter immensely because they attract viewers to the actors or someone featured in the video. This leads to the audience is getting closer connected to the videos and information conveyed through the content. Videos increase familiarity and build a larger community where the audience identifies themselves with the channels.

4. Source of Revenue

Adding feature channels on YouTube matters because they lead to income/revenue through YouTube Ads, a course on your channels, and subscriptions to the channels by the viewers who view the channels daily.

5. Growing audience

Most audiences are visual learners worldwide, so having channels featured on YouTube matters because they attract many audiences globally. Uploading videos/content more often leads to more visitors flocking to your featured channels.

6. High credibility

Featuring channels on YouTube increases the channel’s credibility among the audience. Especially when the content answers the audiences’ questions and solves the problems they face, audiences develop trust, associate, and frequently interact with your YouTube featured channels.

Part 3: How to Add Featured Channels on YouTube?

Adding featured channels on YouTube is more accessible than most people think to follow the steps required to upload the channels and videos.

1 Login into YouTube studio

2 Go to the sidebar on the left and scroll to customization

3 Click on ADD section

4 A small window will unroll, scroll down and click featured channels

5 You can change featured channels on YouTube on the featured section, place the mouse cursor on the double lines next to the channel’s name as shown below on “featured channels name, The word,” and drag it to wherever you want.

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Part 4: Fix the Problem - Why Can’t I Feature Channels on YouTube?

Many reasons can cause failure to feature your channel on YouTube that make you wonder why you can’t feature channels on YouTube.

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1. Your YouTube Thumbnails

Your video thumbnail is the first thing your viewers see on their home feed when they click on your channels. The thumbnail must be catchy with accurate images showing what your video entails.

How to fix this issue?

Create relevant and exciting thumbnails that will attract viewers. It is advisable to use custom thumbnails and contrast to be catchy. This will make the viewers desire to visit your channel more often.

2. Lack of Consistency

Being inconsistent in your channels makes your viewers distrust your future work. If you take too long to feature your YouTube video/contents, viewers may decide to even unsubscribe from your channels, which may lead your traffic to drop to zero.

How to fix the inconsistency?

Be open to your viewers about when to expect the following videos on your channels, and it is good manners to keep your audience updated about what is coming. Consistently featured channels always get a good flow of viewers and even referrals.

3. Lack of content on the channels

Failing to update the channels often leads viewers not to visit your YouTube channels; viewers search for up-to-date information. If your channels lack content, audiences will quickly hop onto others in the market for the information they need.

How to fix the lack of content?

Read the minds of your audiences, primarily through comments they leave behind. You should update the channels with the required videos to satisfy your audience. Having quality content is the crucial thing here.

4. Lack of value in your videos

Before uploading videos on your channels, it’s good to ask yourself some questions, like:

What value does my video add to the audience?

How to fix it?

You are ready to value your videos if you answer these few questions. Value is the crucial thing in every product in the market. YouTube channel owners ought to know what the competitors offer to the same viewers and exceed them by posting videos that meet audiences’ needs.

It’s good manners to go back to the drawing board and research why your YouTube channels aren’t being featured.

Part 5: Bonus Tip - Make YouTube Videos with Good Video Editor

Making videos featured in the YouTube channels requires a good video editor. Although various video editors do excellent work, making videos with an exceptional video editor must be a goal. Filmora is such kind of best video editor that can handle the editing of videos very well. It is an excellent software for beginners and pros, and it is more potent than other video editors in the market.

It allows a person to make professional-looking videos because Filmora has various presets like overplays, transitions, elements, filters, and several layers of effects.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Key features of Wondershare filmora

Filmora video editor comes with several features that make it the best video editor. The features include an advanced text editor, GIF support, Color tuning, noise removal, audio equalizer, stabilization of the video, and scene detection.

Conclusion

YouTube featured channels with quality informative videos/contents attract more audiences, mainly social media users, in the larger market. Before featuring channels on YouTube, one has to know what the target audiences need, test and the demography of the audiences matters a lot.

Featured channels on the YouTube platform can be an excellent source of revenue for ready, consistent, and considerate value on their videos uploaded on the channels. Inconsistency can be detrimental to the owner of the channels because the channels can end up being dormant with no one subscribing to them. The owner ought to learn how to add featured channels on YouTube by following the complete guide.

Also, making YouTube videos with a good video editor is advisable for quality videos that will attract more audiences. Value is what viewers are after on the featured channels on YouTube.

Unlock Ultra HD Content with YouTube’s Advanced Video Setting

Do you notice that many YouTube videos have been streamed in AV1? YouTube AV1 just happened suddenly a few years ago. This article will inform you about all the things you want to know about AV1 Youtube settings. I will let you know the tutorial to turn in AV1 settings on YouTube and the reason why should choose AV1 along with the others, and some more things about AV1.

Part 1: How to turn on AV1 settings on YouTube?

Do you wonder how to turn on AV1 settings on YouTube? For your information, AV1 is a video codec that is developed by a consortium of companies. It offers you advanced compression, enabling you to do smoother HD streaming and data savings for the video. Google also has already implemented AV1 use on YouTube. To turn on AV1 settings on YouTube, here are the steps:

Step1Go to playback and performance

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• To turn on the AV1 settings, go to your YouTube account, after that click “Playback and Performance”.
• In the AV1 settings. Besides “Auto (Recommended)”, there are other two options, which are “Prefer AV1 for SD” and also “Always prefer SD”.
• “Always Prefer AV1” uses the codec whenever it is available for a video while “Prefer AV1 for SD” limits it to SD videos. There are two options to avoid low-performance devices when AV1 videos are played on YouTube. You can select “Always Prefer AV1” to see if your device performance is good enough when you play videos on YouTube that support AV1.

Step2Test if the AV1 settings are already enabled in your video

You may ask how to confirm your YouTube videos are playing with AV1 Codec. Well, you can search playlist on YouTube with the keywords “4K, 5K, and 8K videos with the new AV1 Codec “. You can test it by playing one of the videos. You have to right-click on the media player and then select “Stats for nerd”. If it shows the av01 codec there, then the AV1 settings are enabled already.

Part 2: Why choose AV1 over VP9 and other formats?

Now, do you need a reason why you should choose AV1 compared to VP9 and the others? As you know, there is also another video codec like VP9. There are also the others such as VVC, and many more. So what is the superiority of AV1 over the others? I will let you know why you should choose AV1 in this part.

The main thing is, as mentioned before, AV1 is developed by a consortium of companies founded in 2015. It is supported by The Alliance for Open Media (AOMedia) such as Amazon, Facebook, Google, Microsoft, and Netflix, and also by web browser developers and semiconductor firms. Aomedia made it clear the algorithm is free-to-use. It means that there are no greedy negotiators that will be dependent on the developers.

Also, these days, with a format that provides a much smaller workload for internet providers. Their today focus is, that AV1 can reach the quality but can get the job done with 20% more efficiency. Then, with AV1 encoding, a “standard” 4K movie will be much more accessible than it is now. These are some more reasons why you should choose AV1.

1. Royalty-free

As mentioned before, AV1 is royalty-free. AV1 is such a next-generation of royalty video codec. It means that it is not just free to use, but also free of charge, obligations, or even liability. It is an open and royalty-free video codec that the video platform will not charge to pay royalties to the Moving Picture Experts Group (MPEG), the developer of video codecs.

When it comes to the group that will ask for the royalty, MPEG is not the only one. There are also other patent groups and companies that can ask for it. Aomedia integrated Google, Mozilla, and Cisco, while they were busy creating their new video codec. However, the three companies joined together to create one codec to beat them all.

2. Better performance

It is said that the AV1 codec is 30% more efficient. According to the tests conducted by Moscow State University, AV1 can outperform AV1 by about 28% in the efficiency of encoding and decoding. As per the performance graph from the Graphics & Media Lab Video Group, MSU below, AV1 can offer the exactly same quality as X264 at 55% of the average bitrate.

AV1 is designed so exclusively to function better than all the other codecs in the market. It is an open-sourced codec with simple patent licensing, and the integration manages to save, as mentioned, up to 30% of the bandwidth for the exactly same image quality. In other words, with AV1, distributors can send streams much faster and cheaper and we can enjoy higher definitions in the same bandwidth.

3. AV2 to come in the future

AV1 is undoubtedly superior if we compare it to other available video codecs and the exploration of the codec technology AV2 has already begun. This is such an early performance evaluation. There is some interesting part of the exploration development of AV2, such as multiple line selection for Intra prediction can make you select not just neighboring row/column for directional prediction. The same tool also exists in VVC.

There are also three essential improvements, which are simplifying the existing feature (also complete removal) and picking the tool used by VVC/H.266 (It is lack originality but so much work on it) and improvement periodically improvement of an existing tool, it is too few and also not original. We haven’t known yet when AV2 will be done completely though, maybe there still be some more essential improvements.

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Part 3: What’s the best video editor for YouTubers with AV1 format?

When we talk about YouTube, it feels incomplete if we don’t talk about the video editor. So, what is the best video editing software for YouTubers with AV1 format? Yes, it is Filmora . It is such a great video editing software that allows you to import and edit many video file formats. Filmora also allows users to export AV1 MP4 format video and then can directly upload it to YouTube.

Filmora gives some ways to export your videos. Here are the five ways. You can also customize the export settings then you can save them to reuse the same settings next time. The first is you can export your project file and video to the local computer. It supports export as MP4, AVI, WMV, AV1, MOV, GoPro Cineform, F4V, MKV, TS, and 3GP.

After that, you can export your video to any device you want, such as iPhone, iPad, Apple TV, Apple TV 4K, iPod, Samsung Galaxy, Smart Phone, Android Generic, Google Pixel, Xbox One, PlayStation 4, PSP, and Smart TV. Then you can upload it to YouTube, Filmora provides you to export your video to Youtube directly. All you need to do is logging your Youtube account and export.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 4: FAQ: Does YouTube use AV1 or VP9?

For today, YouTube encodes all the videos with the VP9 codec, but for some reason displays for low view count videos. AV1 usage also had been pushed to very low view counts. When it comes to cost or quality tradeoffs, AV1 took about 18 times longer to encode than x264.

Free Download For macOS 10.14 or later

Part 4: FAQ: Does YouTube use AV1 or VP9?

For today, YouTube encodes all the videos with the VP9 codec, but for some reason displays for low view count videos. AV1 usage also had been pushed to very low view counts. When it comes to cost or quality tradeoffs, AV1 took about 18 times longer to encode than x264.