"In 2024, Audience Allure  Video Marketing Strategies for YouTube Trailers via Filmora"

"In 2024, Audience Allure Video Marketing Strategies for YouTube Trailers via Filmora"

Steven Lv12

Audience Allure: Video Marketing Strategies for YouTube Trailers via Filmora

Do you want to know how to get more subscribers? Do you want your channel to be popular among those YouTube stars? Ok, we got you!

The most efficient and easy way to do this is by making a YouTube trailer. It will help to attract a new audience and give your channel a more artistic and pleasing approach. Scroll more to get secret tips!

Part 1. What is a YouTube trailer?

A YouTube trailer is a short intro video for your channel. What do you do? What is your content? It is a brief video that helps the new audience understand your channel.

In other words, a YouTube trailer is necessary for your channel. It will give the audience a better understanding of yourself and what to expect from your YouTube channel.

Note: also, the trailer will be visible for non-subscribed viewers who come to your channel for the first time. So as first impressions matter, they need to be creative and engaging.

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes! Wondershare Filmora will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

a good startup of a trailer

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

self-introduction example

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

an example of a creative trailer

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

  • A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
  • A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
  • Introduce new challenges through your videos.
  • Introduce voiceovers over motion captures.
  • Storyteller, in which you will tell about fictional and non-fictional moments.
Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

video posts schedules

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

  • Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
  • There is no need to ask them to follow you on other platforms other than YouTube.
  • If you feel these platforms will keep your audience on track, then do so.
  • Beginners should refrain from doing it.
  • Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

  • Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
  • You do not want to switch from a style so frequently that it will affect your views and subscribers.
  • Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes! Wondershare Filmora will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

a good startup of a trailer

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

self-introduction example

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

an example of a creative trailer

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

  • A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
  • A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
  • Introduce new challenges through your videos.
  • Introduce voiceovers over motion captures.
  • Storyteller, in which you will tell about fictional and non-fictional moments.
Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

video posts schedules

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

  • Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
  • There is no need to ask them to follow you on other platforms other than YouTube.
  • If you feel these platforms will keep your audience on track, then do so.
  • Beginners should refrain from doing it.
  • Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

  • Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
  • You do not want to switch from a style so frequently that it will affect your views and subscribers.
  • Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

Learn to Convert YouTube Videos Into Text – No Cost

How to Transcribe a YouTube Video for FREE

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

If you want to transcribe your videos to make the dialogs and speeches available in text format, you can use YouTube Transcribe feature that the streaming site offers for free. In this article, I’ll share with you a couple of methods to transcribe a YouTube video for free.

Part 1: How to Transcribe YouTube Video Automatically for Free [2 Ways]

Besides the basic video editing features on the YouTube platform, you can now quickly transcribe YouTube videos to the text as well. The good thing is, you can either use the automatic transcription feature that YouTube offers, or upload it manually while adjusting the timing as you go further.

Below are the two methods to transcribe your YouTube videos for free:

Method 1: Use the Automated Transcription Service on YouTube

As the name suggests, YouTube automatic transcription service works automatically. This means you don’t even have to click the ‘Transcribe’ button anymore to transcribe a YouTube video, and the website takes care of it on its own. All you need to do is, choose English as the language of the video when setting up subtitles. You can follow the instructions given below to do so:

Step 1 Upload a Video

Sign in to your YouTube account, click your profile picture from the top-right corner, and click YouTube Studio from the menu. Next, click CREATE from the upper-right corner, click Upload videos from the menu, and drag and drop a video from your computer to the Upload videos box that appears next.

Upload YouTube videos

Step 2 Select Transcription Language

On the Details page of the next box that appears, scroll down and click MORE OPTIONS, and select English in the Video language drop-down list under the Language, subtitles, and closed captions (CC) section.

Select Language on YouTube

Step 3 Publish the Video

Follow the on-screen instructions from this point to publish the video, and wait while YouTube automatically transcribes and adds the close captions to it.

Note: Depending on the duration of the clip, the time YouTube would take to transcribe may vary.

After YouTube has transcribed the video, you can download the transcription file in your preferred format. The instructions are given below explain how you can do so:

  1. Get to the Subtitles Window

While on the YouTube Studio page, click Subtitles from the left pane to go to the Channel subtitles page. And then click the video you want to modify.

  1. Get to Classic Studio

In the video subtitle page of the target video, hover mouse on the Published Automatic status under the Subtitles column, click the Options icon (with three vertical dots) that appears, and click Edit on Classic Studio.

YouTube Classic Studio

  1. Download Transcription File

Click and open the Actions drop-down list from the top-left corner of the left pane, click your preferred transcription format including .vtt, .srt and .sbv from the list, and save the file on your local hard disk.

YouTube videos transcription

Method 2: Get YouTube Transcription when Watching

In addition, if you are watching any other video, you can make YouTube transcribe that for you as well. You can follow the instructions given below to get the YouTube video to text transcription:

Step 1: Play the Video

Go to the video on YouTube and start playing it. Make sure NOT to get to full-screen mode as doing so would hide the option to transcribe the clip.

Step 2: Enable Transcription

Click the More icon (with three horizontal dots) from under the bottom-right corner of the video player, and click Open transcript to see the video transcription in the Transcript pane that appears in the right.

Step 3: Manage Timestamps

Click the Options icon (with three vertical dots) from the top-right corner of the Transcript pane, and click Toggle timestamp to enable or disable the timestamps in the video transcription.

Limitations of Using YouTube Transcribe

Although YouTube’s automatic transcription is a decent feature that saves you a lot of time, since Google uses machine learning algorithms to convert the speech to text, the level of accuracy may vary depending on the accent of the speaker, and the clarity of the audio the video has. Also, even sometime you may not be satisfied with the end-results.

Alternatively, you can use Kapwing to transcribe a YouTube video and download the transcription file with the below step-by-step instructions:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

You can follow the step-by-step instructions to transcribe a YouTube video and download the transcription file using Kapwing:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

Part 3: Benefits of Transcribing YouTube Videos

You may need video transcriptions for several reasons, such as analyzing the summary of the entire speech in the video, extracting a single phrase or quote that was spoken in the clip, or making the video helpful even for those suffering from hearing impairment. When you transcribe a YouTube video, the transcript can be useful in many ways. Some of the most common benefits of transcribing a video include:

  • Search Engine Optimization

When you add subtitles, the text can appear in Google search results when someone types a similar phrase in the search box. This helps get more views to your videos, thus giving your channel popularity, and you, monetary gains in the long run.

  • Accent

If the speaker in the video is from a different region and is using an accent that you are not much comfortable with, you can turn on the subtitles and read the dialogs along with the video.

  • Repurposing on Blogs

If you own a blog that you have embedded your video to, the transcription could be used to add text to it so the target audience can get a fair idea of what the video is all about. This is useful because many people prefer reading over watching.

YouTube Video Transcription FAQs

1. How to Transcribe YouTube Video to Text

Usually the transcription files have *.srt extension that are globally accepted and supported by almost all media players. However, there might be instances when you want to have the subtitles in plain text.

That said, to convert an SRT file to TXT, you can:

  • Right-click the SRT file
  • Go to Rename
  • Replace srt with txt and press Enter
  • Click OK on the confirmation box that appears next to convert SRT to TXT

After this, you can simply double-click the file, and read and modify the transcribed content as needed.

2. How to Edit and Upload Edited Transcript to YouTube

If you made any modifications to the transcript that was automatically generated by YouTube or any other third-party transcription tool, you can follow the steps given below to upload the new file to the YouTube video:

  • Go to YouTube Studio and then to the Channel subtitles page as explained earlier
  • Expand the Languages column of the target video
  • Click the Options icon that appears under the Subtitles column when you hover mouse on to it
  • Click Edit on Classic Studio
  • On the next page, click Edit from the top-right corner

Edit YouTube subtitles

  • Click to open the Actions drop-down list from the upper-left corner
  • Click Upload a file
    • Follow the on-screen instructions from there to upload the modified transcription file
    • Click Save Changes from the top-right corner of the page when done

Conclusion

If you are looking for a quick and easy way of adding subtitles to your videos, letting YouTube transcribe for you could be a good approach. However, because these auto-generated transcriptions are created by machine learning algorithms, their accuracy cannot be counted on. Therefore, the best way to get the job done accurately is, let YouTube auto-transcribe your video, download the transcription file, make the necessary changes to it, and then upload the file back to the video.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you want to transcribe your videos to make the dialogs and speeches available in text format, you can use YouTube Transcribe feature that the streaming site offers for free. In this article, I’ll share with you a couple of methods to transcribe a YouTube video for free.

Part 1: How to Transcribe YouTube Video Automatically for Free [2 Ways]

Besides the basic video editing features on the YouTube platform, you can now quickly transcribe YouTube videos to the text as well. The good thing is, you can either use the automatic transcription feature that YouTube offers, or upload it manually while adjusting the timing as you go further.

Below are the two methods to transcribe your YouTube videos for free:

Method 1: Use the Automated Transcription Service on YouTube

As the name suggests, YouTube automatic transcription service works automatically. This means you don’t even have to click the ‘Transcribe’ button anymore to transcribe a YouTube video, and the website takes care of it on its own. All you need to do is, choose English as the language of the video when setting up subtitles. You can follow the instructions given below to do so:

Step 1 Upload a Video

Sign in to your YouTube account, click your profile picture from the top-right corner, and click YouTube Studio from the menu. Next, click CREATE from the upper-right corner, click Upload videos from the menu, and drag and drop a video from your computer to the Upload videos box that appears next.

Upload YouTube videos

Step 2 Select Transcription Language

On the Details page of the next box that appears, scroll down and click MORE OPTIONS, and select English in the Video language drop-down list under the Language, subtitles, and closed captions (CC) section.

Select Language on YouTube

Step 3 Publish the Video

Follow the on-screen instructions from this point to publish the video, and wait while YouTube automatically transcribes and adds the close captions to it.

Note: Depending on the duration of the clip, the time YouTube would take to transcribe may vary.

After YouTube has transcribed the video, you can download the transcription file in your preferred format. The instructions are given below explain how you can do so:

  1. Get to the Subtitles Window

While on the YouTube Studio page, click Subtitles from the left pane to go to the Channel subtitles page. And then click the video you want to modify.

  1. Get to Classic Studio

In the video subtitle page of the target video, hover mouse on the Published Automatic status under the Subtitles column, click the Options icon (with three vertical dots) that appears, and click Edit on Classic Studio.

YouTube Classic Studio

  1. Download Transcription File

Click and open the Actions drop-down list from the top-left corner of the left pane, click your preferred transcription format including .vtt, .srt and .sbv from the list, and save the file on your local hard disk.

YouTube videos transcription

Method 2: Get YouTube Transcription when Watching

In addition, if you are watching any other video, you can make YouTube transcribe that for you as well. You can follow the instructions given below to get the YouTube video to text transcription:

Step 1: Play the Video

Go to the video on YouTube and start playing it. Make sure NOT to get to full-screen mode as doing so would hide the option to transcribe the clip.

Step 2: Enable Transcription

Click the More icon (with three horizontal dots) from under the bottom-right corner of the video player, and click Open transcript to see the video transcription in the Transcript pane that appears in the right.

Step 3: Manage Timestamps

Click the Options icon (with three vertical dots) from the top-right corner of the Transcript pane, and click Toggle timestamp to enable or disable the timestamps in the video transcription.

Limitations of Using YouTube Transcribe

Although YouTube’s automatic transcription is a decent feature that saves you a lot of time, since Google uses machine learning algorithms to convert the speech to text, the level of accuracy may vary depending on the accent of the speaker, and the clarity of the audio the video has. Also, even sometime you may not be satisfied with the end-results.

Alternatively, you can use Kapwing to transcribe a YouTube video and download the transcription file with the below step-by-step instructions:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

You can follow the step-by-step instructions to transcribe a YouTube video and download the transcription file using Kapwing:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

Part 3: Benefits of Transcribing YouTube Videos

You may need video transcriptions for several reasons, such as analyzing the summary of the entire speech in the video, extracting a single phrase or quote that was spoken in the clip, or making the video helpful even for those suffering from hearing impairment. When you transcribe a YouTube video, the transcript can be useful in many ways. Some of the most common benefits of transcribing a video include:

  • Search Engine Optimization

When you add subtitles, the text can appear in Google search results when someone types a similar phrase in the search box. This helps get more views to your videos, thus giving your channel popularity, and you, monetary gains in the long run.

  • Accent

If the speaker in the video is from a different region and is using an accent that you are not much comfortable with, you can turn on the subtitles and read the dialogs along with the video.

  • Repurposing on Blogs

If you own a blog that you have embedded your video to, the transcription could be used to add text to it so the target audience can get a fair idea of what the video is all about. This is useful because many people prefer reading over watching.

YouTube Video Transcription FAQs

1. How to Transcribe YouTube Video to Text

Usually the transcription files have *.srt extension that are globally accepted and supported by almost all media players. However, there might be instances when you want to have the subtitles in plain text.

That said, to convert an SRT file to TXT, you can:

  • Right-click the SRT file
  • Go to Rename
  • Replace srt with txt and press Enter
  • Click OK on the confirmation box that appears next to convert SRT to TXT

After this, you can simply double-click the file, and read and modify the transcribed content as needed.

2. How to Edit and Upload Edited Transcript to YouTube

If you made any modifications to the transcript that was automatically generated by YouTube or any other third-party transcription tool, you can follow the steps given below to upload the new file to the YouTube video:

  • Go to YouTube Studio and then to the Channel subtitles page as explained earlier
  • Expand the Languages column of the target video
  • Click the Options icon that appears under the Subtitles column when you hover mouse on to it
  • Click Edit on Classic Studio
  • On the next page, click Edit from the top-right corner

Edit YouTube subtitles

  • Click to open the Actions drop-down list from the upper-left corner
  • Click Upload a file
    • Follow the on-screen instructions from there to upload the modified transcription file
    • Click Save Changes from the top-right corner of the page when done

Conclusion

If you are looking for a quick and easy way of adding subtitles to your videos, letting YouTube transcribe for you could be a good approach. However, because these auto-generated transcriptions are created by machine learning algorithms, their accuracy cannot be counted on. Therefore, the best way to get the job done accurately is, let YouTube auto-transcribe your video, download the transcription file, make the necessary changes to it, and then upload the file back to the video.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you want to transcribe your videos to make the dialogs and speeches available in text format, you can use YouTube Transcribe feature that the streaming site offers for free. In this article, I’ll share with you a couple of methods to transcribe a YouTube video for free.

Part 1: How to Transcribe YouTube Video Automatically for Free [2 Ways]

Besides the basic video editing features on the YouTube platform, you can now quickly transcribe YouTube videos to the text as well. The good thing is, you can either use the automatic transcription feature that YouTube offers, or upload it manually while adjusting the timing as you go further.

Below are the two methods to transcribe your YouTube videos for free:

Method 1: Use the Automated Transcription Service on YouTube

As the name suggests, YouTube automatic transcription service works automatically. This means you don’t even have to click the ‘Transcribe’ button anymore to transcribe a YouTube video, and the website takes care of it on its own. All you need to do is, choose English as the language of the video when setting up subtitles. You can follow the instructions given below to do so:

Step 1 Upload a Video

Sign in to your YouTube account, click your profile picture from the top-right corner, and click YouTube Studio from the menu. Next, click CREATE from the upper-right corner, click Upload videos from the menu, and drag and drop a video from your computer to the Upload videos box that appears next.

Upload YouTube videos

Step 2 Select Transcription Language

On the Details page of the next box that appears, scroll down and click MORE OPTIONS, and select English in the Video language drop-down list under the Language, subtitles, and closed captions (CC) section.

Select Language on YouTube

Step 3 Publish the Video

Follow the on-screen instructions from this point to publish the video, and wait while YouTube automatically transcribes and adds the close captions to it.

Note: Depending on the duration of the clip, the time YouTube would take to transcribe may vary.

After YouTube has transcribed the video, you can download the transcription file in your preferred format. The instructions are given below explain how you can do so:

  1. Get to the Subtitles Window

While on the YouTube Studio page, click Subtitles from the left pane to go to the Channel subtitles page. And then click the video you want to modify.

  1. Get to Classic Studio

In the video subtitle page of the target video, hover mouse on the Published Automatic status under the Subtitles column, click the Options icon (with three vertical dots) that appears, and click Edit on Classic Studio.

YouTube Classic Studio

  1. Download Transcription File

Click and open the Actions drop-down list from the top-left corner of the left pane, click your preferred transcription format including .vtt, .srt and .sbv from the list, and save the file on your local hard disk.

YouTube videos transcription

Method 2: Get YouTube Transcription when Watching

In addition, if you are watching any other video, you can make YouTube transcribe that for you as well. You can follow the instructions given below to get the YouTube video to text transcription:

Step 1: Play the Video

Go to the video on YouTube and start playing it. Make sure NOT to get to full-screen mode as doing so would hide the option to transcribe the clip.

Step 2: Enable Transcription

Click the More icon (with three horizontal dots) from under the bottom-right corner of the video player, and click Open transcript to see the video transcription in the Transcript pane that appears in the right.

Step 3: Manage Timestamps

Click the Options icon (with three vertical dots) from the top-right corner of the Transcript pane, and click Toggle timestamp to enable or disable the timestamps in the video transcription.

Limitations of Using YouTube Transcribe

Although YouTube’s automatic transcription is a decent feature that saves you a lot of time, since Google uses machine learning algorithms to convert the speech to text, the level of accuracy may vary depending on the accent of the speaker, and the clarity of the audio the video has. Also, even sometime you may not be satisfied with the end-results.

Alternatively, you can use Kapwing to transcribe a YouTube video and download the transcription file with the below step-by-step instructions:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

You can follow the step-by-step instructions to transcribe a YouTube video and download the transcription file using Kapwing:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

Part 3: Benefits of Transcribing YouTube Videos

You may need video transcriptions for several reasons, such as analyzing the summary of the entire speech in the video, extracting a single phrase or quote that was spoken in the clip, or making the video helpful even for those suffering from hearing impairment. When you transcribe a YouTube video, the transcript can be useful in many ways. Some of the most common benefits of transcribing a video include:

  • Search Engine Optimization

When you add subtitles, the text can appear in Google search results when someone types a similar phrase in the search box. This helps get more views to your videos, thus giving your channel popularity, and you, monetary gains in the long run.

  • Accent

If the speaker in the video is from a different region and is using an accent that you are not much comfortable with, you can turn on the subtitles and read the dialogs along with the video.

  • Repurposing on Blogs

If you own a blog that you have embedded your video to, the transcription could be used to add text to it so the target audience can get a fair idea of what the video is all about. This is useful because many people prefer reading over watching.

YouTube Video Transcription FAQs

1. How to Transcribe YouTube Video to Text

Usually the transcription files have *.srt extension that are globally accepted and supported by almost all media players. However, there might be instances when you want to have the subtitles in plain text.

That said, to convert an SRT file to TXT, you can:

  • Right-click the SRT file
  • Go to Rename
  • Replace srt with txt and press Enter
  • Click OK on the confirmation box that appears next to convert SRT to TXT

After this, you can simply double-click the file, and read and modify the transcribed content as needed.

2. How to Edit and Upload Edited Transcript to YouTube

If you made any modifications to the transcript that was automatically generated by YouTube or any other third-party transcription tool, you can follow the steps given below to upload the new file to the YouTube video:

  • Go to YouTube Studio and then to the Channel subtitles page as explained earlier
  • Expand the Languages column of the target video
  • Click the Options icon that appears under the Subtitles column when you hover mouse on to it
  • Click Edit on Classic Studio
  • On the next page, click Edit from the top-right corner

Edit YouTube subtitles

  • Click to open the Actions drop-down list from the upper-left corner
  • Click Upload a file
    • Follow the on-screen instructions from there to upload the modified transcription file
    • Click Save Changes from the top-right corner of the page when done

Conclusion

If you are looking for a quick and easy way of adding subtitles to your videos, letting YouTube transcribe for you could be a good approach. However, because these auto-generated transcriptions are created by machine learning algorithms, their accuracy cannot be counted on. Therefore, the best way to get the job done accurately is, let YouTube auto-transcribe your video, download the transcription file, make the necessary changes to it, and then upload the file back to the video.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you want to transcribe your videos to make the dialogs and speeches available in text format, you can use YouTube Transcribe feature that the streaming site offers for free. In this article, I’ll share with you a couple of methods to transcribe a YouTube video for free.

Part 1: How to Transcribe YouTube Video Automatically for Free [2 Ways]

Besides the basic video editing features on the YouTube platform, you can now quickly transcribe YouTube videos to the text as well. The good thing is, you can either use the automatic transcription feature that YouTube offers, or upload it manually while adjusting the timing as you go further.

Below are the two methods to transcribe your YouTube videos for free:

Method 1: Use the Automated Transcription Service on YouTube

As the name suggests, YouTube automatic transcription service works automatically. This means you don’t even have to click the ‘Transcribe’ button anymore to transcribe a YouTube video, and the website takes care of it on its own. All you need to do is, choose English as the language of the video when setting up subtitles. You can follow the instructions given below to do so:

Step 1 Upload a Video

Sign in to your YouTube account, click your profile picture from the top-right corner, and click YouTube Studio from the menu. Next, click CREATE from the upper-right corner, click Upload videos from the menu, and drag and drop a video from your computer to the Upload videos box that appears next.

Upload YouTube videos

Step 2 Select Transcription Language

On the Details page of the next box that appears, scroll down and click MORE OPTIONS, and select English in the Video language drop-down list under the Language, subtitles, and closed captions (CC) section.

Select Language on YouTube

Step 3 Publish the Video

Follow the on-screen instructions from this point to publish the video, and wait while YouTube automatically transcribes and adds the close captions to it.

Note: Depending on the duration of the clip, the time YouTube would take to transcribe may vary.

After YouTube has transcribed the video, you can download the transcription file in your preferred format. The instructions are given below explain how you can do so:

  1. Get to the Subtitles Window

While on the YouTube Studio page, click Subtitles from the left pane to go to the Channel subtitles page. And then click the video you want to modify.

  1. Get to Classic Studio

In the video subtitle page of the target video, hover mouse on the Published Automatic status under the Subtitles column, click the Options icon (with three vertical dots) that appears, and click Edit on Classic Studio.

YouTube Classic Studio

  1. Download Transcription File

Click and open the Actions drop-down list from the top-left corner of the left pane, click your preferred transcription format including .vtt, .srt and .sbv from the list, and save the file on your local hard disk.

YouTube videos transcription

Method 2: Get YouTube Transcription when Watching

In addition, if you are watching any other video, you can make YouTube transcribe that for you as well. You can follow the instructions given below to get the YouTube video to text transcription:

Step 1: Play the Video

Go to the video on YouTube and start playing it. Make sure NOT to get to full-screen mode as doing so would hide the option to transcribe the clip.

Step 2: Enable Transcription

Click the More icon (with three horizontal dots) from under the bottom-right corner of the video player, and click Open transcript to see the video transcription in the Transcript pane that appears in the right.

Step 3: Manage Timestamps

Click the Options icon (with three vertical dots) from the top-right corner of the Transcript pane, and click Toggle timestamp to enable or disable the timestamps in the video transcription.

Limitations of Using YouTube Transcribe

Although YouTube’s automatic transcription is a decent feature that saves you a lot of time, since Google uses machine learning algorithms to convert the speech to text, the level of accuracy may vary depending on the accent of the speaker, and the clarity of the audio the video has. Also, even sometime you may not be satisfied with the end-results.

Alternatively, you can use Kapwing to transcribe a YouTube video and download the transcription file with the below step-by-step instructions:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

You can follow the step-by-step instructions to transcribe a YouTube video and download the transcription file using Kapwing:

Step 1: Add YouTube Video

Copy the URL of YouTube video you want to transcribe, go to https://www.kapwing.com/subtitles , paste the URL in the Paste a URL field, wait while Kapwing fetches the content of the video, and opens the Add subtitles to Video page.

Step 2: Transcribe the Video

Click Auto-generate from the right window, and follow the on-screen instructions to transcribe YouTube video to text.

Kapwing Auto Generate Subtitles

Step 3: Download the Transcription File

Click Download SRT from the left pane, and follow the instructions from there to download the transcription file in *.srt format.

Kapwing Auto Generate Subtitles

Pros

  • Kapwing is free to use
  • The auto-transcription process is quick and less tedious
  • Kapwing also allows manual transcription and uploading of an existing *.srt file

Cons

  • The auto-transcribed text might lack accuracy as the task is done by the speech-to-text tools that work in the background

Part 3: Benefits of Transcribing YouTube Videos

You may need video transcriptions for several reasons, such as analyzing the summary of the entire speech in the video, extracting a single phrase or quote that was spoken in the clip, or making the video helpful even for those suffering from hearing impairment. When you transcribe a YouTube video, the transcript can be useful in many ways. Some of the most common benefits of transcribing a video include:

  • Search Engine Optimization

When you add subtitles, the text can appear in Google search results when someone types a similar phrase in the search box. This helps get more views to your videos, thus giving your channel popularity, and you, monetary gains in the long run.

  • Accent

If the speaker in the video is from a different region and is using an accent that you are not much comfortable with, you can turn on the subtitles and read the dialogs along with the video.

  • Repurposing on Blogs

If you own a blog that you have embedded your video to, the transcription could be used to add text to it so the target audience can get a fair idea of what the video is all about. This is useful because many people prefer reading over watching.

YouTube Video Transcription FAQs

1. How to Transcribe YouTube Video to Text

Usually the transcription files have *.srt extension that are globally accepted and supported by almost all media players. However, there might be instances when you want to have the subtitles in plain text.

That said, to convert an SRT file to TXT, you can:

  • Right-click the SRT file
  • Go to Rename
  • Replace srt with txt and press Enter
  • Click OK on the confirmation box that appears next to convert SRT to TXT

After this, you can simply double-click the file, and read and modify the transcribed content as needed.

2. How to Edit and Upload Edited Transcript to YouTube

If you made any modifications to the transcript that was automatically generated by YouTube or any other third-party transcription tool, you can follow the steps given below to upload the new file to the YouTube video:

  • Go to YouTube Studio and then to the Channel subtitles page as explained earlier
  • Expand the Languages column of the target video
  • Click the Options icon that appears under the Subtitles column when you hover mouse on to it
  • Click Edit on Classic Studio
  • On the next page, click Edit from the top-right corner

Edit YouTube subtitles

  • Click to open the Actions drop-down list from the upper-left corner
  • Click Upload a file
    • Follow the on-screen instructions from there to upload the modified transcription file
    • Click Save Changes from the top-right corner of the page when done

Conclusion

If you are looking for a quick and easy way of adding subtitles to your videos, letting YouTube transcribe for you could be a good approach. However, because these auto-generated transcriptions are created by machine learning algorithms, their accuracy cannot be counted on. Therefore, the best way to get the job done accurately is, let YouTube auto-transcribe your video, download the transcription file, make the necessary changes to it, and then upload the file back to the video.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: "In 2024, Audience Allure Video Marketing Strategies for YouTube Trailers via Filmora"
  • Author: Steven
  • Created at : 2024-05-25 19:30:47
  • Updated at : 2024-05-26 19:30:47
  • Link: https://youtube-clips.techidaily.com/in-2024-audience-allure-video-marketing-strategies-for-youtube-trailers-via-filmora/
  • License: This work is licensed under CC BY-NC-SA 4.0.