In 2024, Affordable Cameras for Effective Vloggers

In 2024, Affordable Cameras for Effective Vloggers

Steven Lv12

Affordable Cameras for Effective Vloggers

Top 11 Cheap Vlogging Cameras

Shanoon Cox

Oct 26, 2023• Proven solutions

0

Is the most expensive camera always the best for you? No. It depends. If you are a determined and ambitious beginner, it’s a good decision to invest in advanced cameras when you have an adequate budget. However, if you are not sure whether your enthusiasm for vlogging or photography will last or not, starting with an entry-level camera could be much wiser. As camera technology continues to advance, prices on cameras are coming down. Now, as a vlogger/YouTuber, you can get your hands on some decent vlogging cameras with a small budget. Before you get into the recommendation, please keep in mind that these budget camera still allows you to shoot fantastic videos and photos. Below, I have prepared a list of the top eleven cheap vlogging cameras, all of which can record at least full HD 1080p videos, that you can get for under $600.

If you have a bigger budget, you may prefer to check out my other posts on:

Table of Contents Top 11 Cheap Vlogging Cameras Best Cheap Vlogging Camera Under $100Best Cheap Vlogging Camera Under $200Best Cheap Vlogging Camera Under $300Best Cheap Vlogging Camera Under $400Best Cheap Vlogging Camera Under $500Smartphone Camera Accessories For Vloggers

TOP 11 CHEAP VLOGGING CAMERAS

Camera Camera Type Flip Screen 4K Price
GoPro Hero5 GoPro Hero Action Camera No No Check on Amazon
Canon EOS M100 Canon M100 Mirrorless Flip Up No Check on Amazon
Canon PowerShot SX730 HS Canon SX730 HS Ultra Compact Flip Up No Check on Amazon
Panasonic Lumix DC-ZS70 Panasonic Lumix DC-ZS70 Compact Flip Up Yes Check on Amazon
Yi 4K Action Camera Yi 4K Action Camera No Yes Check on Amazon
Sony Cybershot DSC-HX80 Sony HX80 Ultra Compact Flip Up No Check on Amazon
Nikon Coolpix A900 Nikon A900 Compact Flip Up Yes Check on Amazon
Polaroid Cube Best Cheap Vlogging Camera Under $100: Polaroid Cube+ Recording outdoor action videos for your vlog with a DSLR camera is impractical. They’re heavy and bulky, getting in the way of whatever you’re doing. Action cameras like the GoPro and Polaroid Cube are much better for these occasions because they’re small enough to be mounted on a bike or a helmet. The Polaroid Cube also has built-in magnets on the top and bottom of the camera, giving you the ability to attach them to most metal surfaces. The camera’s 1.4-inch rubber body is resistant to water, shock, and all types of weather and it is capable of capturing footage even under the most extreme weather conditions. The Cube action camera can record full HD 1080p videos at 60 fps and it has a 124-degree wide-angle lens that performs best when it is used for exterior shots. The camera is compatible with microSDHC memory cards that can store up to 128GB of footage. The Cube’s battery can record up to 107 minutes before it needs another charge. With the Polaroid Cube+, you can preview or control your camera from your phone because it comes with Wi-Fi connectivity. PROS - Cheap vlogging camera for outdoor videos - Multiple mounting options CONS - Low-quality built-in microphone - No preview screen
Yi 4K Best Cheap Vlogging Camera Under $200: Yi 4K If you are looking for an affordable vlogging camera that costs less than $200, then currently the best option for you is the Yi 4K Action Camera. Its 2.19” LCD Gorilla Glass retina touchscreen is resistant to scratches and mild impacts. Much like a lot of action cameras, this camera is equipped with a wide-angle lens, 160-degree to be exact. The camera, however, is not waterproof, and you need to buy additional accessories so you can protect the camera from accidental damage. You can record 120 minutes of 4K footage at 60 fps without having to recharge the camera’s 4.35V lithium-ion battery. All the footage you record with the Yi 4K action camera can easily be transferred to a computer or broadcasted live on Facebook, YouTube, and other live streaming platforms using the camera’s high-speed 5GHz Wi-Fi feature. The built-in EIS (electronic image stabilization) contains a 3-axis gyroscope and 3-axis accelerometer that reduces the camera shakes caused by movements and enables you to produce smooth recordings of your wildest adventures. The Yi 4K action camera has two built-in microphones that can capture audio recordings, but there is no audio jack input for recording audio from an external microphone. PROS - Weighs only 3.4 Oz - Powerful electronic image stabilization CONS - Limited mounting capabilities - The camera’s fisheye lens can distort footage
Nikon B500 Best Cheap Vlogging Camera Under $300: Nikon B500 Unlike the action cams that can capture ultra-wide-angle shots, the Nikon’s Coolpix B500 model is designed to also help you zoom in closer. The camera has a built-in 40X optical zoom NIKKOR lens that can be extended to 80X when used with the Dynamic Fine Zoom feature, which means you can easily record things that are further away. The Nikon Coolpix B500’s ISO can only go up to ISO 3200, despite the camera’s 16 MP BSI-CMOS sensor that supports full HD 1080p recording at 30 or 25 fps. The 3-inch 920K-dot LCD screen is fully adjustable but it doesn’t have touchscreen functionality, and the camera doesn’t have a viewfinder, which can slightly complicate the process of composing shots for your vlogs. The Nikon Coolpix B500 is conveniently powered by 4 AA batteries. This cheap vlogging camera offers more features than similar cameras in its price range. PROS - Great connectivity features - 80x optical zoom CONS - No manual exposure controls - Limited ISO sensitivity
Nikon A900 Best Cheap Vlogging Camera Under $400: Nikon A900 This Coolpix series digital camera model is much more powerful than the Nikon B500 because it is a 20.3 MP camera that can record videos in UHD 4K quality. The non-interchangeable 35X optical zoom NIKKOR f/3.4-6.9 lens performs well in capturing footage of both closeup and faraway objects. Like the B500, the A900’s ISO sensitivity goes up to a maximum of 3200. Consequently, this camera won’t be ideal for filming in poorly lit conditions. The Nikon Coolpix A900 features a variety of handy modes, including creative, super lapse, and multiple exposure modes, to mention a few. The SnapBridge app allows you to connect the camera to a smartphone or a tablet via the built-in Wi-Fi NFC so you can transfer and edit the footage immediately after you stop recording. The A900 is a small and light digital camera, which makes it a great companion on your daily vlogging adventures. PROS - 4K and Full HD video recording options - Manual exposure control CONS - Limited audio recording features - No viewfinder
Sony a5100 Best Cheap Vlogging Camera Under $500: Sony a5100 Sony’s a5100 is the successor of the NEX-5 series. Four years after its initial release in 2014, it is still considered the best vlogging camera under $500. The 24.3 MP Exmor APS-C CMOS sensor and the BIONZ X image processor reduce image noise and increase the level of detail in your vlogs. This mirrorless camera ships with the standard 16-50 mm lens, but it is compatible with all of Sony’s E-mount lenses. The Sony a5100 can record up to 1080p videos at 60 fps. Its HVAC S codec support enables you to produce videos that have 50Mbps bit rates. The Hybrid AF system featuring both a 179 phase-detect points as well as 25 contrast-detect points guarantees that all videos you record with the Sony a5100 will be sharp and in focus. Wi-Fi with NFC feature enables you to easily transfer or share your recorded footage. PROS - AF speeds exceed all expectations - The camera body is resistant to moderate impact CONS - Can’t record 4K videos - Fake shutter sounds

Wondershare Filmora supports most video formats that you can find. If you have no idea about which software can edit the video filmed by your camera, try Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much easier

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

Is the most expensive camera always the best for you? No. It depends. If you are a determined and ambitious beginner, it’s a good decision to invest in advanced cameras when you have an adequate budget. However, if you are not sure whether your enthusiasm for vlogging or photography will last or not, starting with an entry-level camera could be much wiser. As camera technology continues to advance, prices on cameras are coming down. Now, as a vlogger/YouTuber, you can get your hands on some decent vlogging cameras with a small budget. Before you get into the recommendation, please keep in mind that these budget camera still allows you to shoot fantastic videos and photos. Below, I have prepared a list of the top eleven cheap vlogging cameras, all of which can record at least full HD 1080p videos, that you can get for under $600.

If you have a bigger budget, you may prefer to check out my other posts on:

Table of Contents Top 11 Cheap Vlogging Cameras Best Cheap Vlogging Camera Under $100Best Cheap Vlogging Camera Under $200Best Cheap Vlogging Camera Under $300Best Cheap Vlogging Camera Under $400Best Cheap Vlogging Camera Under $500Smartphone Camera Accessories For Vloggers

TOP 11 CHEAP VLOGGING CAMERAS

Camera Camera Type Flip Screen 4K Price
GoPro Hero5 GoPro Hero Action Camera No No Check on Amazon
Canon EOS M100 Canon M100 Mirrorless Flip Up No Check on Amazon
Canon PowerShot SX730 HS Canon SX730 HS Ultra Compact Flip Up No Check on Amazon
Panasonic Lumix DC-ZS70 Panasonic Lumix DC-ZS70 Compact Flip Up Yes Check on Amazon
Yi 4K Action Camera Yi 4K Action Camera No Yes Check on Amazon
Sony Cybershot DSC-HX80 Sony HX80 Ultra Compact Flip Up No Check on Amazon
Nikon Coolpix A900 Nikon A900 Compact Flip Up Yes Check on Amazon
Polaroid Cube Best Cheap Vlogging Camera Under $100: Polaroid Cube+ Recording outdoor action videos for your vlog with a DSLR camera is impractical. They’re heavy and bulky, getting in the way of whatever you’re doing. Action cameras like the GoPro and Polaroid Cube are much better for these occasions because they’re small enough to be mounted on a bike or a helmet. The Polaroid Cube also has built-in magnets on the top and bottom of the camera, giving you the ability to attach them to most metal surfaces. The camera’s 1.4-inch rubber body is resistant to water, shock, and all types of weather and it is capable of capturing footage even under the most extreme weather conditions. The Cube action camera can record full HD 1080p videos at 60 fps and it has a 124-degree wide-angle lens that performs best when it is used for exterior shots. The camera is compatible with microSDHC memory cards that can store up to 128GB of footage. The Cube’s battery can record up to 107 minutes before it needs another charge. With the Polaroid Cube+, you can preview or control your camera from your phone because it comes with Wi-Fi connectivity. PROS - Cheap vlogging camera for outdoor videos - Multiple mounting options CONS - Low-quality built-in microphone - No preview screen
Yi 4K Best Cheap Vlogging Camera Under $200: Yi 4K If you are looking for an affordable vlogging camera that costs less than $200, then currently the best option for you is the Yi 4K Action Camera. Its 2.19” LCD Gorilla Glass retina touchscreen is resistant to scratches and mild impacts. Much like a lot of action cameras, this camera is equipped with a wide-angle lens, 160-degree to be exact. The camera, however, is not waterproof, and you need to buy additional accessories so you can protect the camera from accidental damage. You can record 120 minutes of 4K footage at 60 fps without having to recharge the camera’s 4.35V lithium-ion battery. All the footage you record with the Yi 4K action camera can easily be transferred to a computer or broadcasted live on Facebook, YouTube, and other live streaming platforms using the camera’s high-speed 5GHz Wi-Fi feature. The built-in EIS (electronic image stabilization) contains a 3-axis gyroscope and 3-axis accelerometer that reduces the camera shakes caused by movements and enables you to produce smooth recordings of your wildest adventures. The Yi 4K action camera has two built-in microphones that can capture audio recordings, but there is no audio jack input for recording audio from an external microphone. PROS - Weighs only 3.4 Oz - Powerful electronic image stabilization CONS - Limited mounting capabilities - The camera’s fisheye lens can distort footage
Nikon B500 Best Cheap Vlogging Camera Under $300: Nikon B500 Unlike the action cams that can capture ultra-wide-angle shots, the Nikon’s Coolpix B500 model is designed to also help you zoom in closer. The camera has a built-in 40X optical zoom NIKKOR lens that can be extended to 80X when used with the Dynamic Fine Zoom feature, which means you can easily record things that are further away. The Nikon Coolpix B500’s ISO can only go up to ISO 3200, despite the camera’s 16 MP BSI-CMOS sensor that supports full HD 1080p recording at 30 or 25 fps. The 3-inch 920K-dot LCD screen is fully adjustable but it doesn’t have touchscreen functionality, and the camera doesn’t have a viewfinder, which can slightly complicate the process of composing shots for your vlogs. The Nikon Coolpix B500 is conveniently powered by 4 AA batteries. This cheap vlogging camera offers more features than similar cameras in its price range. PROS - Great connectivity features - 80x optical zoom CONS - No manual exposure controls - Limited ISO sensitivity
Nikon A900 Best Cheap Vlogging Camera Under $400: Nikon A900 This Coolpix series digital camera model is much more powerful than the Nikon B500 because it is a 20.3 MP camera that can record videos in UHD 4K quality. The non-interchangeable 35X optical zoom NIKKOR f/3.4-6.9 lens performs well in capturing footage of both closeup and faraway objects. Like the B500, the A900’s ISO sensitivity goes up to a maximum of 3200. Consequently, this camera won’t be ideal for filming in poorly lit conditions. The Nikon Coolpix A900 features a variety of handy modes, including creative, super lapse, and multiple exposure modes, to mention a few. The SnapBridge app allows you to connect the camera to a smartphone or a tablet via the built-in Wi-Fi NFC so you can transfer and edit the footage immediately after you stop recording. The A900 is a small and light digital camera, which makes it a great companion on your daily vlogging adventures. PROS - 4K and Full HD video recording options - Manual exposure control CONS - Limited audio recording features - No viewfinder
Sony a5100 Best Cheap Vlogging Camera Under $500: Sony a5100 Sony’s a5100 is the successor of the NEX-5 series. Four years after its initial release in 2014, it is still considered the best vlogging camera under $500. The 24.3 MP Exmor APS-C CMOS sensor and the BIONZ X image processor reduce image noise and increase the level of detail in your vlogs. This mirrorless camera ships with the standard 16-50 mm lens, but it is compatible with all of Sony’s E-mount lenses. The Sony a5100 can record up to 1080p videos at 60 fps. Its HVAC S codec support enables you to produce videos that have 50Mbps bit rates. The Hybrid AF system featuring both a 179 phase-detect points as well as 25 contrast-detect points guarantees that all videos you record with the Sony a5100 will be sharp and in focus. Wi-Fi with NFC feature enables you to easily transfer or share your recorded footage. PROS - AF speeds exceed all expectations - The camera body is resistant to moderate impact CONS - Can’t record 4K videos - Fake shutter sounds

Wondershare Filmora supports most video formats that you can find. If you have no idea about which software can edit the video filmed by your camera, try Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much easier

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

Is the most expensive camera always the best for you? No. It depends. If you are a determined and ambitious beginner, it’s a good decision to invest in advanced cameras when you have an adequate budget. However, if you are not sure whether your enthusiasm for vlogging or photography will last or not, starting with an entry-level camera could be much wiser. As camera technology continues to advance, prices on cameras are coming down. Now, as a vlogger/YouTuber, you can get your hands on some decent vlogging cameras with a small budget. Before you get into the recommendation, please keep in mind that these budget camera still allows you to shoot fantastic videos and photos. Below, I have prepared a list of the top eleven cheap vlogging cameras, all of which can record at least full HD 1080p videos, that you can get for under $600.

If you have a bigger budget, you may prefer to check out my other posts on:

Table of Contents Top 11 Cheap Vlogging Cameras Best Cheap Vlogging Camera Under $100Best Cheap Vlogging Camera Under $200Best Cheap Vlogging Camera Under $300Best Cheap Vlogging Camera Under $400Best Cheap Vlogging Camera Under $500Smartphone Camera Accessories For Vloggers

TOP 11 CHEAP VLOGGING CAMERAS

Camera Camera Type Flip Screen 4K Price
GoPro Hero5 GoPro Hero Action Camera No No Check on Amazon
Canon EOS M100 Canon M100 Mirrorless Flip Up No Check on Amazon
Canon PowerShot SX730 HS Canon SX730 HS Ultra Compact Flip Up No Check on Amazon
Panasonic Lumix DC-ZS70 Panasonic Lumix DC-ZS70 Compact Flip Up Yes Check on Amazon
Yi 4K Action Camera Yi 4K Action Camera No Yes Check on Amazon
Sony Cybershot DSC-HX80 Sony HX80 Ultra Compact Flip Up No Check on Amazon
Nikon Coolpix A900 Nikon A900 Compact Flip Up Yes Check on Amazon
Polaroid Cube Best Cheap Vlogging Camera Under $100: Polaroid Cube+ Recording outdoor action videos for your vlog with a DSLR camera is impractical. They’re heavy and bulky, getting in the way of whatever you’re doing. Action cameras like the GoPro and Polaroid Cube are much better for these occasions because they’re small enough to be mounted on a bike or a helmet. The Polaroid Cube also has built-in magnets on the top and bottom of the camera, giving you the ability to attach them to most metal surfaces. The camera’s 1.4-inch rubber body is resistant to water, shock, and all types of weather and it is capable of capturing footage even under the most extreme weather conditions. The Cube action camera can record full HD 1080p videos at 60 fps and it has a 124-degree wide-angle lens that performs best when it is used for exterior shots. The camera is compatible with microSDHC memory cards that can store up to 128GB of footage. The Cube’s battery can record up to 107 minutes before it needs another charge. With the Polaroid Cube+, you can preview or control your camera from your phone because it comes with Wi-Fi connectivity. PROS - Cheap vlogging camera for outdoor videos - Multiple mounting options CONS - Low-quality built-in microphone - No preview screen
Yi 4K Best Cheap Vlogging Camera Under $200: Yi 4K If you are looking for an affordable vlogging camera that costs less than $200, then currently the best option for you is the Yi 4K Action Camera. Its 2.19” LCD Gorilla Glass retina touchscreen is resistant to scratches and mild impacts. Much like a lot of action cameras, this camera is equipped with a wide-angle lens, 160-degree to be exact. The camera, however, is not waterproof, and you need to buy additional accessories so you can protect the camera from accidental damage. You can record 120 minutes of 4K footage at 60 fps without having to recharge the camera’s 4.35V lithium-ion battery. All the footage you record with the Yi 4K action camera can easily be transferred to a computer or broadcasted live on Facebook, YouTube, and other live streaming platforms using the camera’s high-speed 5GHz Wi-Fi feature. The built-in EIS (electronic image stabilization) contains a 3-axis gyroscope and 3-axis accelerometer that reduces the camera shakes caused by movements and enables you to produce smooth recordings of your wildest adventures. The Yi 4K action camera has two built-in microphones that can capture audio recordings, but there is no audio jack input for recording audio from an external microphone. PROS - Weighs only 3.4 Oz - Powerful electronic image stabilization CONS - Limited mounting capabilities - The camera’s fisheye lens can distort footage
Nikon B500 Best Cheap Vlogging Camera Under $300: Nikon B500 Unlike the action cams that can capture ultra-wide-angle shots, the Nikon’s Coolpix B500 model is designed to also help you zoom in closer. The camera has a built-in 40X optical zoom NIKKOR lens that can be extended to 80X when used with the Dynamic Fine Zoom feature, which means you can easily record things that are further away. The Nikon Coolpix B500’s ISO can only go up to ISO 3200, despite the camera’s 16 MP BSI-CMOS sensor that supports full HD 1080p recording at 30 or 25 fps. The 3-inch 920K-dot LCD screen is fully adjustable but it doesn’t have touchscreen functionality, and the camera doesn’t have a viewfinder, which can slightly complicate the process of composing shots for your vlogs. The Nikon Coolpix B500 is conveniently powered by 4 AA batteries. This cheap vlogging camera offers more features than similar cameras in its price range. PROS - Great connectivity features - 80x optical zoom CONS - No manual exposure controls - Limited ISO sensitivity
Nikon A900 Best Cheap Vlogging Camera Under $400: Nikon A900 This Coolpix series digital camera model is much more powerful than the Nikon B500 because it is a 20.3 MP camera that can record videos in UHD 4K quality. The non-interchangeable 35X optical zoom NIKKOR f/3.4-6.9 lens performs well in capturing footage of both closeup and faraway objects. Like the B500, the A900’s ISO sensitivity goes up to a maximum of 3200. Consequently, this camera won’t be ideal for filming in poorly lit conditions. The Nikon Coolpix A900 features a variety of handy modes, including creative, super lapse, and multiple exposure modes, to mention a few. The SnapBridge app allows you to connect the camera to a smartphone or a tablet via the built-in Wi-Fi NFC so you can transfer and edit the footage immediately after you stop recording. The A900 is a small and light digital camera, which makes it a great companion on your daily vlogging adventures. PROS - 4K and Full HD video recording options - Manual exposure control CONS - Limited audio recording features - No viewfinder
Sony a5100 Best Cheap Vlogging Camera Under $500: Sony a5100 Sony’s a5100 is the successor of the NEX-5 series. Four years after its initial release in 2014, it is still considered the best vlogging camera under $500. The 24.3 MP Exmor APS-C CMOS sensor and the BIONZ X image processor reduce image noise and increase the level of detail in your vlogs. This mirrorless camera ships with the standard 16-50 mm lens, but it is compatible with all of Sony’s E-mount lenses. The Sony a5100 can record up to 1080p videos at 60 fps. Its HVAC S codec support enables you to produce videos that have 50Mbps bit rates. The Hybrid AF system featuring both a 179 phase-detect points as well as 25 contrast-detect points guarantees that all videos you record with the Sony a5100 will be sharp and in focus. Wi-Fi with NFC feature enables you to easily transfer or share your recorded footage. PROS - AF speeds exceed all expectations - The camera body is resistant to moderate impact CONS - Can’t record 4K videos - Fake shutter sounds

Wondershare Filmora supports most video formats that you can find. If you have no idea about which software can edit the video filmed by your camera, try Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much easier

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

Is the most expensive camera always the best for you? No. It depends. If you are a determined and ambitious beginner, it’s a good decision to invest in advanced cameras when you have an adequate budget. However, if you are not sure whether your enthusiasm for vlogging or photography will last or not, starting with an entry-level camera could be much wiser. As camera technology continues to advance, prices on cameras are coming down. Now, as a vlogger/YouTuber, you can get your hands on some decent vlogging cameras with a small budget. Before you get into the recommendation, please keep in mind that these budget camera still allows you to shoot fantastic videos and photos. Below, I have prepared a list of the top eleven cheap vlogging cameras, all of which can record at least full HD 1080p videos, that you can get for under $600.

If you have a bigger budget, you may prefer to check out my other posts on:

Table of Contents Top 11 Cheap Vlogging Cameras Best Cheap Vlogging Camera Under $100Best Cheap Vlogging Camera Under $200Best Cheap Vlogging Camera Under $300Best Cheap Vlogging Camera Under $400Best Cheap Vlogging Camera Under $500Smartphone Camera Accessories For Vloggers

TOP 11 CHEAP VLOGGING CAMERAS

Camera Camera Type Flip Screen 4K Price
GoPro Hero5 GoPro Hero Action Camera No No Check on Amazon
Canon EOS M100 Canon M100 Mirrorless Flip Up No Check on Amazon
Canon PowerShot SX730 HS Canon SX730 HS Ultra Compact Flip Up No Check on Amazon
Panasonic Lumix DC-ZS70 Panasonic Lumix DC-ZS70 Compact Flip Up Yes Check on Amazon
Yi 4K Action Camera Yi 4K Action Camera No Yes Check on Amazon
Sony Cybershot DSC-HX80 Sony HX80 Ultra Compact Flip Up No Check on Amazon
Nikon Coolpix A900 Nikon A900 Compact Flip Up Yes Check on Amazon
Polaroid Cube Best Cheap Vlogging Camera Under $100: Polaroid Cube+ Recording outdoor action videos for your vlog with a DSLR camera is impractical. They’re heavy and bulky, getting in the way of whatever you’re doing. Action cameras like the GoPro and Polaroid Cube are much better for these occasions because they’re small enough to be mounted on a bike or a helmet. The Polaroid Cube also has built-in magnets on the top and bottom of the camera, giving you the ability to attach them to most metal surfaces. The camera’s 1.4-inch rubber body is resistant to water, shock, and all types of weather and it is capable of capturing footage even under the most extreme weather conditions. The Cube action camera can record full HD 1080p videos at 60 fps and it has a 124-degree wide-angle lens that performs best when it is used for exterior shots. The camera is compatible with microSDHC memory cards that can store up to 128GB of footage. The Cube’s battery can record up to 107 minutes before it needs another charge. With the Polaroid Cube+, you can preview or control your camera from your phone because it comes with Wi-Fi connectivity. PROS - Cheap vlogging camera for outdoor videos - Multiple mounting options CONS - Low-quality built-in microphone - No preview screen
Yi 4K Best Cheap Vlogging Camera Under $200: Yi 4K If you are looking for an affordable vlogging camera that costs less than $200, then currently the best option for you is the Yi 4K Action Camera. Its 2.19” LCD Gorilla Glass retina touchscreen is resistant to scratches and mild impacts. Much like a lot of action cameras, this camera is equipped with a wide-angle lens, 160-degree to be exact. The camera, however, is not waterproof, and you need to buy additional accessories so you can protect the camera from accidental damage. You can record 120 minutes of 4K footage at 60 fps without having to recharge the camera’s 4.35V lithium-ion battery. All the footage you record with the Yi 4K action camera can easily be transferred to a computer or broadcasted live on Facebook, YouTube, and other live streaming platforms using the camera’s high-speed 5GHz Wi-Fi feature. The built-in EIS (electronic image stabilization) contains a 3-axis gyroscope and 3-axis accelerometer that reduces the camera shakes caused by movements and enables you to produce smooth recordings of your wildest adventures. The Yi 4K action camera has two built-in microphones that can capture audio recordings, but there is no audio jack input for recording audio from an external microphone. PROS - Weighs only 3.4 Oz - Powerful electronic image stabilization CONS - Limited mounting capabilities - The camera’s fisheye lens can distort footage
Nikon B500 Best Cheap Vlogging Camera Under $300: Nikon B500 Unlike the action cams that can capture ultra-wide-angle shots, the Nikon’s Coolpix B500 model is designed to also help you zoom in closer. The camera has a built-in 40X optical zoom NIKKOR lens that can be extended to 80X when used with the Dynamic Fine Zoom feature, which means you can easily record things that are further away. The Nikon Coolpix B500’s ISO can only go up to ISO 3200, despite the camera’s 16 MP BSI-CMOS sensor that supports full HD 1080p recording at 30 or 25 fps. The 3-inch 920K-dot LCD screen is fully adjustable but it doesn’t have touchscreen functionality, and the camera doesn’t have a viewfinder, which can slightly complicate the process of composing shots for your vlogs. The Nikon Coolpix B500 is conveniently powered by 4 AA batteries. This cheap vlogging camera offers more features than similar cameras in its price range. PROS - Great connectivity features - 80x optical zoom CONS - No manual exposure controls - Limited ISO sensitivity
Nikon A900 Best Cheap Vlogging Camera Under $400: Nikon A900 This Coolpix series digital camera model is much more powerful than the Nikon B500 because it is a 20.3 MP camera that can record videos in UHD 4K quality. The non-interchangeable 35X optical zoom NIKKOR f/3.4-6.9 lens performs well in capturing footage of both closeup and faraway objects. Like the B500, the A900’s ISO sensitivity goes up to a maximum of 3200. Consequently, this camera won’t be ideal for filming in poorly lit conditions. The Nikon Coolpix A900 features a variety of handy modes, including creative, super lapse, and multiple exposure modes, to mention a few. The SnapBridge app allows you to connect the camera to a smartphone or a tablet via the built-in Wi-Fi NFC so you can transfer and edit the footage immediately after you stop recording. The A900 is a small and light digital camera, which makes it a great companion on your daily vlogging adventures. PROS - 4K and Full HD video recording options - Manual exposure control CONS - Limited audio recording features - No viewfinder
Sony a5100 Best Cheap Vlogging Camera Under $500: Sony a5100 Sony’s a5100 is the successor of the NEX-5 series. Four years after its initial release in 2014, it is still considered the best vlogging camera under $500. The 24.3 MP Exmor APS-C CMOS sensor and the BIONZ X image processor reduce image noise and increase the level of detail in your vlogs. This mirrorless camera ships with the standard 16-50 mm lens, but it is compatible with all of Sony’s E-mount lenses. The Sony a5100 can record up to 1080p videos at 60 fps. Its HVAC S codec support enables you to produce videos that have 50Mbps bit rates. The Hybrid AF system featuring both a 179 phase-detect points as well as 25 contrast-detect points guarantees that all videos you record with the Sony a5100 will be sharp and in focus. Wi-Fi with NFC feature enables you to easily transfer or share your recorded footage. PROS - AF speeds exceed all expectations - The camera body is resistant to moderate impact CONS - Can’t record 4K videos - Fake shutter sounds

Wondershare Filmora supports most video formats that you can find. If you have no idea about which software can edit the video filmed by your camera, try Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much easier

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

How to Produce High-Impact, Low-Cost YouTube Ads?

How to Create Video Ads for Free in YouTube Video Builder

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.


Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

  • Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

  • HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

  • Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

  • YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

  • Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

 YouTube Video Builder

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

Create video with YouTube Video Builder

After this, insert an image of your brand logo in the block under the Logos category.

Create video with YouTube Video Builder

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Create video with YouTube Video Builder

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Create video with YouTube Video Builder with CTA

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Create video with YouTube Video Builder - change font

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Create video with YouTube Video Builder with music

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

 YouTube Video Builder Video create video

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

 YouTube Video Builder Video Preview and Save

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

 YouTube Video Builder Video Copy Link

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

 YouTube Video Builder Video Create Campaign

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

  • Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
  • Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
  • Remain consistent with the theme color, fonts, etc. throughout the video
  • Make sure to include a catchy ‘Call for action’ text in your video ad
  • Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
  • Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
  • Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.


Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

  • Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

  • HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

  • Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

  • YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

  • Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

 YouTube Video Builder

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

Create video with YouTube Video Builder

After this, insert an image of your brand logo in the block under the Logos category.

Create video with YouTube Video Builder

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Create video with YouTube Video Builder

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Create video with YouTube Video Builder with CTA

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Create video with YouTube Video Builder - change font

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Create video with YouTube Video Builder with music

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

 YouTube Video Builder Video create video

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

 YouTube Video Builder Video Preview and Save

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

 YouTube Video Builder Video Copy Link

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

 YouTube Video Builder Video Create Campaign

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

  • Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
  • Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
  • Remain consistent with the theme color, fonts, etc. throughout the video
  • Make sure to include a catchy ‘Call for action’ text in your video ad
  • Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
  • Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
  • Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.


Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

  • Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

  • HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

  • Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

  • YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

  • Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

 YouTube Video Builder

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

Create video with YouTube Video Builder

After this, insert an image of your brand logo in the block under the Logos category.

Create video with YouTube Video Builder

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Create video with YouTube Video Builder

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Create video with YouTube Video Builder with CTA

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Create video with YouTube Video Builder - change font

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Create video with YouTube Video Builder with music

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

 YouTube Video Builder Video create video

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

 YouTube Video Builder Video Preview and Save

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

 YouTube Video Builder Video Copy Link

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

 YouTube Video Builder Video Create Campaign

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

  • Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
  • Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
  • Remain consistent with the theme color, fonts, etc. throughout the video
  • Make sure to include a catchy ‘Call for action’ text in your video ad
  • Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
  • Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
  • Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.


Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

  • Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

  • HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

  • Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

  • YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

  • Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

Part 3: How Can I Get YouTube Video Builder?

Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

 YouTube Video Builder

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

Create video with YouTube Video Builder

After this, insert an image of your brand logo in the block under the Logos category.

Create video with YouTube Video Builder

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Create video with YouTube Video Builder

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Create video with YouTube Video Builder with CTA

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Create video with YouTube Video Builder - change font

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Create video with YouTube Video Builder with music

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

 YouTube Video Builder Video create video

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

 YouTube Video Builder Video Preview and Save

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

 YouTube Video Builder Video Copy Link

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

 YouTube Video Builder Video Create Campaign

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

  • Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
  • Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
  • Remain consistent with the theme color, fonts, etc. throughout the video
  • Make sure to include a catchy ‘Call for action’ text in your video ad
  • Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
  • Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
  • Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: In 2024, Affordable Cameras for Effective Vloggers
  • Author: Steven
  • Created at : 2024-05-25 19:30:00
  • Updated at : 2024-05-26 19:30:00
  • Link: https://youtube-clips.techidaily.com/in-2024-affordable-cameras-for-effective-vloggers/
  • License: This work is licensed under CC BY-NC-SA 4.0.