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Harnessing YouTube's Power for Personal Image Amplification
Harnessing YouTube’s Power for Personal Image Amplification
How to Build Your Personal Brand on YouTube
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Your Stepwise Approach to Uploading YouTube Shorts on Laptop, Phone
How to Upload Shorts Video on YouTube? [2024]
Richard Bennett
Mar 27, 2024• Proven solutions
Quite recently, YouTube launched Shorts to compete with Tik Tok. At the time of this writing, the users in India have access to the fully functional version of the app. Although YouTube Shorts is available for both Android and iOS platforms, its functions are limited as the application is still in its Beta phase for the remaining part of the globe.
With that said, the following sections explain the step-by-step process on how to upload a short video on YouTube Shorts both from your smartphone and a PC.
Part 1: How to Upload Short Video on YouTube from PC?
The fact is, if you are using a computer to upload short videos to YouTube, the process is identical to publishing your other, regular footage. However, there are a few guidelines that your clips must comply with so that the streaming platform could specifically identify them as YouTube Shorts. These norms include:
- Your videos must not be more than 60 seconds long in duration
- They must be shot in portrait orientation, ideally in the 9:16 aspect ratio
- The title or the description must contain ‘#Shorts’ (without quotes) in it
Once you have a video recorded using the first two guidelines from the above list, you can use the instructions given below to upload the media on YouTube:
Step 1: Select a Short Video to Upload
Launch your favorite web browser on your PC, go to YouTube, make sure to sign in to your YouTube account, click the Create (Camera) icon from the top-right corner of the web page, click SELECT FILES on the Upload videos window, and locate, select, and upload a short video from your PC to the portal.
Step 2: Mark the Video as Short
On the Details window that appears, add #Shorts in the Title or Description field, optionally pick a thumbnail from the suggested images present under the Thumbnail section (or upload a custom picture from your PC), select your preferred radio button from under the Audience section, make the other necessary changes if need be, and click NEXT. When the Video elements window comes up, choose your preferred options and elements, click NEXT.
Step 3: Publish the Short Video
On the Visibility window, choose your preferred radio button from under the Save or publish section or select Schedule to set a different time when the short video should be published automatically. Finally, click SAVE to publish the clip as a short video on YouTube from your computer.
To sum up, uploading YouTube Shorts video from desktop has nothing different from uploading regular YouTube video besides the requirements listed at the beginning of this article. If you prefer to edit videos for YouTube Shortson a computer, I recommend you to try our video editor Filmora , which is an ideal solution for YouTubers. Download the free trial version below and get started.
For Win 7 or later (64-bit)
Secure Download
For macOS 10.12 or later
Secure Download
Part 2: How to Upload Short Video on YouTube Mobile App?
The process of uploading YouTube Shorts from the mobile app is fairly simple compared to the method used on a computer. While using the app, you can either upload an existing video or shoot a new one from within the program itself then and there, add music and text, and upload it right away. Both these methods are explained below in detail:
Note: The guidelines for creating and uploading short videos to YouTube remain the same, regardless of the platform or device you use.
Method 1: Upload an Existing Short Video
Note: Make sure to have the target video on the smartphone and that you have downloaded, installed, and signed in to the YouTube app before proceeding.
Step 1: Select a Video to Upload
On your Android or iOS smartphone, launch the YouTube app, tap the + (Create) icon from the bottom, tap Create a Short from the Create box that pops up from the bottom, tap Upload from the bottom-right corner of the next screen, and select and upload a short, 60 seconds video recorded in portrait orientation from your device’s storage to the app.
Step 2: Add Details
On the next screen, tap NEXT, user the Music and Text icons at the bottom-left corner to add a background music and caption to the video respectively, and tap NEXT from the top-right corner. On the next screen, enter a name for the video in the Title field along with the #Shorts tag, and tap Select audience to choose your preferred audience.
Step 3: Upload the Video
Finally tap UPLOAD from the top-right corner to upload the short video on YouTube.
Method 2: Record a Short Video and Upload
Step 1: Record Shorts Video
Previously, I have introduced how to record and upload YouTube Shorts videos , so I will keep the content concise here.
Please note you will not see the Create a Short option if you are outsides of India.
In the YouTube app, tap the + (Add) button and select Create a Short. Please note you will not see the Create a Short option if you are outsides of India.
Next, use the Speed and Timer icons to set the speed of the video and the countdown timer duration before the app starts recording the video when you press the Record button respectively.
Now tap the Record button from the bottom to start recording a video and stop to stop the recording. Make sure to shoot the footage in the portrait mode (ideally in the 9:16 aspect ratio). Tap NEXT from the bottom-right corner to proceed to the next step.
Step 2: Add Text and Music to the Short Video
On the next window, use the Music and Text buttons from the bottom-left corner to add a background music and caption to the video, and tap NEXT from the top-right corner.
Step 3: Upload and Post the Short Video
On the Add details window, enter a name for the video along with the #Shorts tag in the Create a title field, tap Select audience to select the target audience, and tap UPLOAD from the top-right corner to upload the short video on YouTube.
Conclusion
Learning the process of how to post short videos on YouTube is fairly simple as long as you have the video recorded in the portrait orientation, it is up to 60 seconds long, and contains the ‘#Shorts’ tag (without quotes) in the title or description. The good thing is, if you don’t have access to the YouTube app on your smartphone, the method for how to upload short video on YouTube explained in the first section can be followed while using your desktop computer.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Quite recently, YouTube launched Shorts to compete with Tik Tok. At the time of this writing, the users in India have access to the fully functional version of the app. Although YouTube Shorts is available for both Android and iOS platforms, its functions are limited as the application is still in its Beta phase for the remaining part of the globe.
With that said, the following sections explain the step-by-step process on how to upload a short video on YouTube Shorts both from your smartphone and a PC.
Part 1: How to Upload Short Video on YouTube from PC?
The fact is, if you are using a computer to upload short videos to YouTube, the process is identical to publishing your other, regular footage. However, there are a few guidelines that your clips must comply with so that the streaming platform could specifically identify them as YouTube Shorts. These norms include:
- Your videos must not be more than 60 seconds long in duration
- They must be shot in portrait orientation, ideally in the 9:16 aspect ratio
- The title or the description must contain ‘#Shorts’ (without quotes) in it
Once you have a video recorded using the first two guidelines from the above list, you can use the instructions given below to upload the media on YouTube:
Step 1: Select a Short Video to Upload
Launch your favorite web browser on your PC, go to YouTube, make sure to sign in to your YouTube account, click the Create (Camera) icon from the top-right corner of the web page, click SELECT FILES on the Upload videos window, and locate, select, and upload a short video from your PC to the portal.
Step 2: Mark the Video as Short
On the Details window that appears, add #Shorts in the Title or Description field, optionally pick a thumbnail from the suggested images present under the Thumbnail section (or upload a custom picture from your PC), select your preferred radio button from under the Audience section, make the other necessary changes if need be, and click NEXT. When the Video elements window comes up, choose your preferred options and elements, click NEXT.
Step 3: Publish the Short Video
On the Visibility window, choose your preferred radio button from under the Save or publish section or select Schedule to set a different time when the short video should be published automatically. Finally, click SAVE to publish the clip as a short video on YouTube from your computer.
To sum up, uploading YouTube Shorts video from desktop has nothing different from uploading regular YouTube video besides the requirements listed at the beginning of this article. If you prefer to edit videos for YouTube Shortson a computer, I recommend you to try our video editor Filmora , which is an ideal solution for YouTubers. Download the free trial version below and get started.
For Win 7 or later (64-bit)
Secure Download
For macOS 10.12 or later
Secure Download
Part 2: How to Upload Short Video on YouTube Mobile App?
The process of uploading YouTube Shorts from the mobile app is fairly simple compared to the method used on a computer. While using the app, you can either upload an existing video or shoot a new one from within the program itself then and there, add music and text, and upload it right away. Both these methods are explained below in detail:
Note: The guidelines for creating and uploading short videos to YouTube remain the same, regardless of the platform or device you use.
Method 1: Upload an Existing Short Video
Note: Make sure to have the target video on the smartphone and that you have downloaded, installed, and signed in to the YouTube app before proceeding.
Step 1: Select a Video to Upload
On your Android or iOS smartphone, launch the YouTube app, tap the + (Create) icon from the bottom, tap Create a Short from the Create box that pops up from the bottom, tap Upload from the bottom-right corner of the next screen, and select and upload a short, 60 seconds video recorded in portrait orientation from your device’s storage to the app.
Step 2: Add Details
On the next screen, tap NEXT, user the Music and Text icons at the bottom-left corner to add a background music and caption to the video respectively, and tap NEXT from the top-right corner. On the next screen, enter a name for the video in the Title field along with the #Shorts tag, and tap Select audience to choose your preferred audience.
Step 3: Upload the Video
Finally tap UPLOAD from the top-right corner to upload the short video on YouTube.
Method 2: Record a Short Video and Upload
Step 1: Record Shorts Video
Previously, I have introduced how to record and upload YouTube Shorts videos , so I will keep the content concise here.
Please note you will not see the Create a Short option if you are outsides of India.
In the YouTube app, tap the + (Add) button and select Create a Short. Please note you will not see the Create a Short option if you are outsides of India.
Next, use the Speed and Timer icons to set the speed of the video and the countdown timer duration before the app starts recording the video when you press the Record button respectively.
Now tap the Record button from the bottom to start recording a video and stop to stop the recording. Make sure to shoot the footage in the portrait mode (ideally in the 9:16 aspect ratio). Tap NEXT from the bottom-right corner to proceed to the next step.
Step 2: Add Text and Music to the Short Video
On the next window, use the Music and Text buttons from the bottom-left corner to add a background music and caption to the video, and tap NEXT from the top-right corner.
Step 3: Upload and Post the Short Video
On the Add details window, enter a name for the video along with the #Shorts tag in the Create a title field, tap Select audience to select the target audience, and tap UPLOAD from the top-right corner to upload the short video on YouTube.
Conclusion
Learning the process of how to post short videos on YouTube is fairly simple as long as you have the video recorded in the portrait orientation, it is up to 60 seconds long, and contains the ‘#Shorts’ tag (without quotes) in the title or description. The good thing is, if you don’t have access to the YouTube app on your smartphone, the method for how to upload short video on YouTube explained in the first section can be followed while using your desktop computer.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Quite recently, YouTube launched Shorts to compete with Tik Tok. At the time of this writing, the users in India have access to the fully functional version of the app. Although YouTube Shorts is available for both Android and iOS platforms, its functions are limited as the application is still in its Beta phase for the remaining part of the globe.
With that said, the following sections explain the step-by-step process on how to upload a short video on YouTube Shorts both from your smartphone and a PC.
Part 1: How to Upload Short Video on YouTube from PC?
The fact is, if you are using a computer to upload short videos to YouTube, the process is identical to publishing your other, regular footage. However, there are a few guidelines that your clips must comply with so that the streaming platform could specifically identify them as YouTube Shorts. These norms include:
- Your videos must not be more than 60 seconds long in duration
- They must be shot in portrait orientation, ideally in the 9:16 aspect ratio
- The title or the description must contain ‘#Shorts’ (without quotes) in it
Once you have a video recorded using the first two guidelines from the above list, you can use the instructions given below to upload the media on YouTube:
Step 1: Select a Short Video to Upload
Launch your favorite web browser on your PC, go to YouTube, make sure to sign in to your YouTube account, click the Create (Camera) icon from the top-right corner of the web page, click SELECT FILES on the Upload videos window, and locate, select, and upload a short video from your PC to the portal.
Step 2: Mark the Video as Short
On the Details window that appears, add #Shorts in the Title or Description field, optionally pick a thumbnail from the suggested images present under the Thumbnail section (or upload a custom picture from your PC), select your preferred radio button from under the Audience section, make the other necessary changes if need be, and click NEXT. When the Video elements window comes up, choose your preferred options and elements, click NEXT.
Step 3: Publish the Short Video
On the Visibility window, choose your preferred radio button from under the Save or publish section or select Schedule to set a different time when the short video should be published automatically. Finally, click SAVE to publish the clip as a short video on YouTube from your computer.
To sum up, uploading YouTube Shorts video from desktop has nothing different from uploading regular YouTube video besides the requirements listed at the beginning of this article. If you prefer to edit videos for YouTube Shortson a computer, I recommend you to try our video editor Filmora , which is an ideal solution for YouTubers. Download the free trial version below and get started.
For Win 7 or later (64-bit)
Secure Download
For macOS 10.12 or later
Secure Download
Part 2: How to Upload Short Video on YouTube Mobile App?
The process of uploading YouTube Shorts from the mobile app is fairly simple compared to the method used on a computer. While using the app, you can either upload an existing video or shoot a new one from within the program itself then and there, add music and text, and upload it right away. Both these methods are explained below in detail:
Note: The guidelines for creating and uploading short videos to YouTube remain the same, regardless of the platform or device you use.
Method 1: Upload an Existing Short Video
Note: Make sure to have the target video on the smartphone and that you have downloaded, installed, and signed in to the YouTube app before proceeding.
Step 1: Select a Video to Upload
On your Android or iOS smartphone, launch the YouTube app, tap the + (Create) icon from the bottom, tap Create a Short from the Create box that pops up from the bottom, tap Upload from the bottom-right corner of the next screen, and select and upload a short, 60 seconds video recorded in portrait orientation from your device’s storage to the app.
Step 2: Add Details
On the next screen, tap NEXT, user the Music and Text icons at the bottom-left corner to add a background music and caption to the video respectively, and tap NEXT from the top-right corner. On the next screen, enter a name for the video in the Title field along with the #Shorts tag, and tap Select audience to choose your preferred audience.
Step 3: Upload the Video
Finally tap UPLOAD from the top-right corner to upload the short video on YouTube.
Method 2: Record a Short Video and Upload
Step 1: Record Shorts Video
Previously, I have introduced how to record and upload YouTube Shorts videos , so I will keep the content concise here.
Please note you will not see the Create a Short option if you are outsides of India.
In the YouTube app, tap the + (Add) button and select Create a Short. Please note you will not see the Create a Short option if you are outsides of India.
Next, use the Speed and Timer icons to set the speed of the video and the countdown timer duration before the app starts recording the video when you press the Record button respectively.
Now tap the Record button from the bottom to start recording a video and stop to stop the recording. Make sure to shoot the footage in the portrait mode (ideally in the 9:16 aspect ratio). Tap NEXT from the bottom-right corner to proceed to the next step.
Step 2: Add Text and Music to the Short Video
On the next window, use the Music and Text buttons from the bottom-left corner to add a background music and caption to the video, and tap NEXT from the top-right corner.
Step 3: Upload and Post the Short Video
On the Add details window, enter a name for the video along with the #Shorts tag in the Create a title field, tap Select audience to select the target audience, and tap UPLOAD from the top-right corner to upload the short video on YouTube.
Conclusion
Learning the process of how to post short videos on YouTube is fairly simple as long as you have the video recorded in the portrait orientation, it is up to 60 seconds long, and contains the ‘#Shorts’ tag (without quotes) in the title or description. The good thing is, if you don’t have access to the YouTube app on your smartphone, the method for how to upload short video on YouTube explained in the first section can be followed while using your desktop computer.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Quite recently, YouTube launched Shorts to compete with Tik Tok. At the time of this writing, the users in India have access to the fully functional version of the app. Although YouTube Shorts is available for both Android and iOS platforms, its functions are limited as the application is still in its Beta phase for the remaining part of the globe.
With that said, the following sections explain the step-by-step process on how to upload a short video on YouTube Shorts both from your smartphone and a PC.
Part 1: How to Upload Short Video on YouTube from PC?
The fact is, if you are using a computer to upload short videos to YouTube, the process is identical to publishing your other, regular footage. However, there are a few guidelines that your clips must comply with so that the streaming platform could specifically identify them as YouTube Shorts. These norms include:
- Your videos must not be more than 60 seconds long in duration
- They must be shot in portrait orientation, ideally in the 9:16 aspect ratio
- The title or the description must contain ‘#Shorts’ (without quotes) in it
Once you have a video recorded using the first two guidelines from the above list, you can use the instructions given below to upload the media on YouTube:
Step 1: Select a Short Video to Upload
Launch your favorite web browser on your PC, go to YouTube, make sure to sign in to your YouTube account, click the Create (Camera) icon from the top-right corner of the web page, click SELECT FILES on the Upload videos window, and locate, select, and upload a short video from your PC to the portal.
Step 2: Mark the Video as Short
On the Details window that appears, add #Shorts in the Title or Description field, optionally pick a thumbnail from the suggested images present under the Thumbnail section (or upload a custom picture from your PC), select your preferred radio button from under the Audience section, make the other necessary changes if need be, and click NEXT. When the Video elements window comes up, choose your preferred options and elements, click NEXT.
Step 3: Publish the Short Video
On the Visibility window, choose your preferred radio button from under the Save or publish section or select Schedule to set a different time when the short video should be published automatically. Finally, click SAVE to publish the clip as a short video on YouTube from your computer.
To sum up, uploading YouTube Shorts video from desktop has nothing different from uploading regular YouTube video besides the requirements listed at the beginning of this article. If you prefer to edit videos for YouTube Shortson a computer, I recommend you to try our video editor Filmora , which is an ideal solution for YouTubers. Download the free trial version below and get started.
For Win 7 or later (64-bit)
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For macOS 10.12 or later
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Part 2: How to Upload Short Video on YouTube Mobile App?
The process of uploading YouTube Shorts from the mobile app is fairly simple compared to the method used on a computer. While using the app, you can either upload an existing video or shoot a new one from within the program itself then and there, add music and text, and upload it right away. Both these methods are explained below in detail:
Note: The guidelines for creating and uploading short videos to YouTube remain the same, regardless of the platform or device you use.
Method 1: Upload an Existing Short Video
Note: Make sure to have the target video on the smartphone and that you have downloaded, installed, and signed in to the YouTube app before proceeding.
Step 1: Select a Video to Upload
On your Android or iOS smartphone, launch the YouTube app, tap the + (Create) icon from the bottom, tap Create a Short from the Create box that pops up from the bottom, tap Upload from the bottom-right corner of the next screen, and select and upload a short, 60 seconds video recorded in portrait orientation from your device’s storage to the app.
Step 2: Add Details
On the next screen, tap NEXT, user the Music and Text icons at the bottom-left corner to add a background music and caption to the video respectively, and tap NEXT from the top-right corner. On the next screen, enter a name for the video in the Title field along with the #Shorts tag, and tap Select audience to choose your preferred audience.
Step 3: Upload the Video
Finally tap UPLOAD from the top-right corner to upload the short video on YouTube.
Method 2: Record a Short Video and Upload
Step 1: Record Shorts Video
Previously, I have introduced how to record and upload YouTube Shorts videos , so I will keep the content concise here.
Please note you will not see the Create a Short option if you are outsides of India.
In the YouTube app, tap the + (Add) button and select Create a Short. Please note you will not see the Create a Short option if you are outsides of India.
Next, use the Speed and Timer icons to set the speed of the video and the countdown timer duration before the app starts recording the video when you press the Record button respectively.
Now tap the Record button from the bottom to start recording a video and stop to stop the recording. Make sure to shoot the footage in the portrait mode (ideally in the 9:16 aspect ratio). Tap NEXT from the bottom-right corner to proceed to the next step.
Step 2: Add Text and Music to the Short Video
On the next window, use the Music and Text buttons from the bottom-left corner to add a background music and caption to the video, and tap NEXT from the top-right corner.
Step 3: Upload and Post the Short Video
On the Add details window, enter a name for the video along with the #Shorts tag in the Create a title field, tap Select audience to select the target audience, and tap UPLOAD from the top-right corner to upload the short video on YouTube.
Conclusion
Learning the process of how to post short videos on YouTube is fairly simple as long as you have the video recorded in the portrait orientation, it is up to 60 seconds long, and contains the ‘#Shorts’ tag (without quotes) in the title or description. The good thing is, if you don’t have access to the YouTube app on your smartphone, the method for how to upload short video on YouTube explained in the first section can be followed while using your desktop computer.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Title: Harnessing YouTube's Power for Personal Image Amplification
- Author: Steven
- Created at : 2024-05-25 19:25:04
- Updated at : 2024-05-26 19:25:04
- Link: https://youtube-clips.techidaily.com/harnessing-youtubes-power-for-personal-image-amplification/
- License: This work is licensed under CC BY-NC-SA 4.0.
