Enthralling Epics: Essential Channel-Building Tactics

The Best Storytelling Techniques to Grow Your YouTube Channel

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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The Complete Video Revenue Playbook: Dm Vs. Yo Edition

Online video creators are always searching for ways to make their passion profitable. YouTube and Dailymotion are two of the largest video platforms. Millions of users use these platforms, and they have updated features. How do you choose the right video platform?

This article compares Dailymotion monetization to YouTube on privacy, audience, and analytics. To ease this exploration, Filmora is assisting us. This software edits videos to increase platforms’ income-generating potential. Read this article to monetize your videos in a better way, and join us on this journey.

Video Monetization Editor Create engaging and valuable videos with Wondershare Filmora for YouTube and Dailymotion Monetization!

Free Download Free Download Learn More

Part 1. Exploring YouTube and Dailymotion: Platforms for Creators

YouTube : What is it?

A three-person team, Chad Hurley, Steve Chen, and Jawed Karim, founded YouTube in 2005. Their goal is to create YouTube as a global platform for sharing videos. A huge $1.65 billion was paid by Google for buying YouTube. YouTube then became a more popular website with over two billion users every month.

Lots of creators, like makeup artists and gamers, make money on YouTube. With the platform, you can livestream, make money from your videos, and watch tons of user-made videos.

Dailymotion : What is it?

A French entrepreneur and an English entrepreneur founded Dailymotion in 2005. Dailymotion became one of the most popular video platforms in France and then Europe in just 1 year. You can upload and share videos on Dailymotion like on YouTube. There is a slight difference in their focus. Dailymotion’s content tends to be professional, while YouTube’s is user-made.

Dailymotion has over 300 million users every month. It’s accessible in 35 different languages. Also, for pro content, it offers features like “Motionmaker” to users and live streaming to creators.

The popularity and user base of YouTube and Dailymotion

YouTube’s user interface is very easy and simple to use. You can filter the results with date and popularity at the top bar of the website. You can watch YouTube without ads and gain access to YouTube analytics.

It’s cool to create your own channel on YouTube. It allows you to upload videos, customize your banner, and create a community.

It is easy to stream videos or share them with friends by creating playlists. YouTube and Dailymotion both have easy-to-use interfaces. You can customize your own channel, and it has categories and channels. YouTube has advanced playlist features, but Dailymotion does not.

It’s not all fun and games - YouTube has fewer ads than Dailymotion. A premium subscription to Dailymotion removes the ads and gives you access to other features.

Both Platforms have Different Content and Audiences

YouTube Content and Audience

Video content on YouTube ranges from cooking tips to music videos. It even offers live streaming concerts and mind-blowing documentaries. Gamer, beauty, sports, and learning enthusiasts will enjoy this channel.

YouTube allows you to upload 12-hour-long videos to increase your watch time. You can also share all types of experiences in the long video. Every day, 2.51 billion active users watch over one billion hours of content. Creators can showcase their work in high definition, up to 8K, on the platform, which is a major advantage. Mobile devices and smartphones also allow offline viewing of videos.

Dailymotion Content and Audience

There’s something special about Dailymotion. The site provides YouTube videos, animated shorts, music, documentaries, and TV shows. Although Dailymotion has upload limits, its videos are still of high quality, up to 1080p. There is a vibrant community of creators looking to connect with their audiences as well. There were 545.3 million visits to Dailymotion in April 2023, making it a strong competitor. Depending on your taste and the content you’re looking for, you can choose either.

Part 2. YouTube vs. Dailymotion Monetization: Unraveling the Key Differences

YouTube and Dailymotion monetization features and opportunities

It’s crucial for content creators to know which monetization options each platform offers. Let’s have a look at the monetization options available on YouTube and Dailymotion. It is possible to earn money from your content on both Dailymotion and YouTube. Dailymotion is easier to monetize, despite its broader and more sophisticated offering.

Programs and options for monetizing YouTube

There are many ways for YouTube creators to make money from their content. You can display video ads for sponsorships, AdSense payments, and merchandise sales. YouTube offers more monetization options and is more advanced than Dailymotion. The YouTube monetization rules can be tricky to meet for eligible accounts.

Programs and options for monetizaton Dailymotion

Creators can also monetize their content on Dailymotion. Dailymotion has fewer monetization options than YouTube. Unlike YouTube, Dailymotion allows creators to earn money through ads.

The Dailymotion Partner Program has made several French video creators extremely wealthy. The CPM is always low for video creators around the world, for whatever reason. Dailymotion Partners from France earn 3000 - 4000 euros per month. Global Partners withdraw the monthly least of $100.

Monetization Requirements and Earning Potential

YouTube’s YPP monetizes accounts with 1,000 subscribers and earns revenue through advertising. You’ll get 55% of the revenue generated by the ads shown during, before, and after your videos. It is also possible to charge channel memberships. For every 1,000 views, the average YouTuber makes about $18.

The Dailymotion Partner Program monetizes your videos. The least number of views you need to monetize your content is 1,000 (combined). One hour of watch time on the platform generates $57 in income, making it a great way to make money!

Choosing Between YouTube and Dailymotion Channel Monetization

Now that you’ve seen a YouTube vs. Dailymotion comparison, you are leaning toward one. Let’s dive into some key questions if you’re still not sure ( you can use both platforms ):

• Do you have a specific group in mind? It’s important to think about who your audience is.
• Are Your Videos Targeted? Do your videos match specific search queries?
• Video Length and Size: How long and big are your videos?
• Monetization: Want to make money? Consider your subscriber count.
• Privacy Control: How much control do you need over your content’s privacy?
• Analytics: Do you want detailed data on your video performance?

YouTube is your best bet if you want organic search traffic, a wide audience, and hefty videos. If you want privacy control, or if you want to monetize, Dailymotion shines.

Whatever you pick, remember to add captions to your videos. Transcription tools can help with that, making your content more accessible and engaging.

Part 3. Enhance Your Monetization Journey with Wondershare Filmora: A Video Editing Solution

Let’s take a look at a powerful tool to enhance your gaming experience. It’s Wondershare Filmora. Creating engaging and valuable videos is easy with Wondershare Filmora. An attractive user interface, a media library, and many useful features make it a great choice. A video tool that turns content creators’ vision into professional content. Filmora is perfect for YouTubers, filmmakers, and vloggers of all skill levels.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Filmora Features for Monetization Magic

1.Creative Templates

Filmora’s video templates make it easy to create nice videos. With these templates, you can easily make a captivating intro or an engaging end screen. You make more money when you keep your audience interested.

2. Advanced Audio Editing

To create engaging content, you must have great audio. With Filmora’s audio tools, you can stretch, denoise, and duck audio to improve your videos. Having engaged viewers means you’re more likely to generate income from ads and sales.

3. Enhancing Your Videos with Video Effects

Using Wondershare Filmora, you can transform your ordinary videos into something extraordinary. There are a variety of effects available, such as overlays, filters, and transitions. Filters allow you to change your videos’ feel and appearance. With overlays, like glitch overlays, you can enhance your videos.

4. Color Correction

Wondershare Filmora’s color correction tool can make your videos much better. You can change the colors and mood of your videos with Filmora’s color options. To make your videos look more professional, you can adjust their brightness or darkness. Using vibrant colors can help you earn more and draw in more customers.

Conclusion

When it comes to making money from your passion, picking the right platform is crucial. This guide has shown the main differences between YouTube and Dailymotion monetization. With Wondershare Filmora, you can make the most money from both places.

YouTube is great for long videos, a big audience, and finding people naturally. Monetization Dailymotion is good for making money without needing as many subscribers.

If you put captions on your videos, more people will watch. Think of Filmora as a friend who helps you make money with fun, good videos. It’s like having a partner in making money from your videos.

Free Download Free Download Learn More

Part 1. Exploring YouTube and Dailymotion: Platforms for Creators

YouTube : What is it?

A three-person team, Chad Hurley, Steve Chen, and Jawed Karim, founded YouTube in 2005. Their goal is to create YouTube as a global platform for sharing videos. A huge $1.65 billion was paid by Google for buying YouTube. YouTube then became a more popular website with over two billion users every month.

Lots of creators, like makeup artists and gamers, make money on YouTube. With the platform, you can livestream, make money from your videos, and watch tons of user-made videos.

Dailymotion : What is it?

A French entrepreneur and an English entrepreneur founded Dailymotion in 2005. Dailymotion became one of the most popular video platforms in France and then Europe in just 1 year. You can upload and share videos on Dailymotion like on YouTube. There is a slight difference in their focus. Dailymotion’s content tends to be professional, while YouTube’s is user-made.

Dailymotion has over 300 million users every month. It’s accessible in 35 different languages. Also, for pro content, it offers features like “Motionmaker” to users and live streaming to creators.

The popularity and user base of YouTube and Dailymotion

YouTube’s user interface is very easy and simple to use. You can filter the results with date and popularity at the top bar of the website. You can watch YouTube without ads and gain access to YouTube analytics.

It’s cool to create your own channel on YouTube. It allows you to upload videos, customize your banner, and create a community.

It is easy to stream videos or share them with friends by creating playlists. YouTube and Dailymotion both have easy-to-use interfaces. You can customize your own channel, and it has categories and channels. YouTube has advanced playlist features, but Dailymotion does not.

It’s not all fun and games - YouTube has fewer ads than Dailymotion. A premium subscription to Dailymotion removes the ads and gives you access to other features.

Both Platforms have Different Content and Audiences

YouTube Content and Audience

Video content on YouTube ranges from cooking tips to music videos. It even offers live streaming concerts and mind-blowing documentaries. Gamer, beauty, sports, and learning enthusiasts will enjoy this channel.

YouTube allows you to upload 12-hour-long videos to increase your watch time. You can also share all types of experiences in the long video. Every day, 2.51 billion active users watch over one billion hours of content. Creators can showcase their work in high definition, up to 8K, on the platform, which is a major advantage. Mobile devices and smartphones also allow offline viewing of videos.

Dailymotion Content and Audience

There’s something special about Dailymotion. The site provides YouTube videos, animated shorts, music, documentaries, and TV shows. Although Dailymotion has upload limits, its videos are still of high quality, up to 1080p. There is a vibrant community of creators looking to connect with their audiences as well. There were 545.3 million visits to Dailymotion in April 2023, making it a strong competitor. Depending on your taste and the content you’re looking for, you can choose either.

Part 2. YouTube vs. Dailymotion Monetization: Unraveling the Key Differences

YouTube and Dailymotion monetization features and opportunities

It’s crucial for content creators to know which monetization options each platform offers. Let’s have a look at the monetization options available on YouTube and Dailymotion. It is possible to earn money from your content on both Dailymotion and YouTube. Dailymotion is easier to monetize, despite its broader and more sophisticated offering.

Programs and options for monetizing YouTube

There are many ways for YouTube creators to make money from their content. You can display video ads for sponsorships, AdSense payments, and merchandise sales. YouTube offers more monetization options and is more advanced than Dailymotion. The YouTube monetization rules can be tricky to meet for eligible accounts.

Programs and options for monetizaton Dailymotion

Creators can also monetize their content on Dailymotion. Dailymotion has fewer monetization options than YouTube. Unlike YouTube, Dailymotion allows creators to earn money through ads.

The Dailymotion Partner Program has made several French video creators extremely wealthy. The CPM is always low for video creators around the world, for whatever reason. Dailymotion Partners from France earn 3000 - 4000 euros per month. Global Partners withdraw the monthly least of $100.

Monetization Requirements and Earning Potential

YouTube’s YPP monetizes accounts with 1,000 subscribers and earns revenue through advertising. You’ll get 55% of the revenue generated by the ads shown during, before, and after your videos. It is also possible to charge channel memberships. For every 1,000 views, the average YouTuber makes about $18.

The Dailymotion Partner Program monetizes your videos. The least number of views you need to monetize your content is 1,000 (combined). One hour of watch time on the platform generates $57 in income, making it a great way to make money!

Choosing Between YouTube and Dailymotion Channel Monetization

Now that you’ve seen a YouTube vs. Dailymotion comparison, you are leaning toward one. Let’s dive into some key questions if you’re still not sure ( you can use both platforms ):

• Do you have a specific group in mind? It’s important to think about who your audience is.
• Are Your Videos Targeted? Do your videos match specific search queries?
• Video Length and Size: How long and big are your videos?
• Monetization: Want to make money? Consider your subscriber count.
• Privacy Control: How much control do you need over your content’s privacy?
• Analytics: Do you want detailed data on your video performance?

YouTube is your best bet if you want organic search traffic, a wide audience, and hefty videos. If you want privacy control, or if you want to monetize, Dailymotion shines.

Whatever you pick, remember to add captions to your videos. Transcription tools can help with that, making your content more accessible and engaging.

Part 3. Enhance Your Monetization Journey with Wondershare Filmora: A Video Editing Solution

Let’s take a look at a powerful tool to enhance your gaming experience. It’s Wondershare Filmora. Creating engaging and valuable videos is easy with Wondershare Filmora. An attractive user interface, a media library, and many useful features make it a great choice. A video tool that turns content creators’ vision into professional content. Filmora is perfect for YouTubers, filmmakers, and vloggers of all skill levels.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Filmora Features for Monetization Magic

1.Creative Templates

Filmora’s video templates make it easy to create nice videos. With these templates, you can easily make a captivating intro or an engaging end screen. You make more money when you keep your audience interested.

2. Advanced Audio Editing

To create engaging content, you must have great audio. With Filmora’s audio tools, you can stretch, denoise, and duck audio to improve your videos. Having engaged viewers means you’re more likely to generate income from ads and sales.

3. Enhancing Your Videos with Video Effects

Using Wondershare Filmora, you can transform your ordinary videos into something extraordinary. There are a variety of effects available, such as overlays, filters, and transitions. Filters allow you to change your videos’ feel and appearance. With overlays, like glitch overlays, you can enhance your videos.

4. Color Correction

Wondershare Filmora’s color correction tool can make your videos much better. You can change the colors and mood of your videos with Filmora’s color options. To make your videos look more professional, you can adjust their brightness or darkness. Using vibrant colors can help you earn more and draw in more customers.

Conclusion

When it comes to making money from your passion, picking the right platform is crucial. This guide has shown the main differences between YouTube and Dailymotion monetization. With Wondershare Filmora, you can make the most money from both places.

YouTube is great for long videos, a big audience, and finding people naturally. Monetization Dailymotion is good for making money without needing as many subscribers.

If you put captions on your videos, more people will watch. Think of Filmora as a friend who helps you make money with fun, good videos. It’s like having a partner in making money from your videos.

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