Delving Into the World of Mukbang Videos

What is Mukbang and How to Make Mukbang Videos

Richard Bennett

Mar 27, 2024• Proven solutions

“Eating is not a crime. It’s not a moral issue. It’s normal. It’s enjoyable. It’s just is.” - Carrie Arnold.

It’s just binging, munching, and chewing, but why is the audience interested in watching other people who scarf plateful food? Doesn’t it sound crazy and strange? But, yes, at present, there are thousands of people who view the growing trend of Korean videos, “Mukbang.” Confused on what is this Mukbang video all about and why it is a most included subject on YouTube? We have an answer.

Mukbang is not only for those addicted to food obsession, yet many ordinary people love to watch it to cope with their loneliness. It provides them strange satisfaction for eating food, especially to the ones interested in ASMR. It has such immense popularity that some YouTube vloggers have earned millions of followers on their channel. The hosts of the Mukbang videos are famous as Broadcast Jockeys or Mukbanger. Let us explore some more facts about Mukbang, and we will meet the top 5 Mukbanger on YouTube.

• Part 1: What is Mukbang?
• Part 2: Top 5 Mukbangers on YouTube to Follow
• Part 3: How to Make a Mukbang ASMR Video?
• Part 4: Reveal the Untold Truth of Mukbang

What is Mukbang?

Mukbang is a widely popular trend and video genre on YouTube that stepped into Koreans’ minds around 2010. The viewers love to watch the host eating plenty of dishes while interacting with the audience. Mukbang is also famous as meokbang or an eating show. It came into existence by blending two South Korean words, “meokneun” (eating) and “bangsong” (broadcast). Nowadays, Mukbang ASMR has widespread acceptance all over the world. ASMR refers to Autonomous Sensory Meridian Response, the tingling sensation that one feels at the scalp and to the back of the neck.

Sometimes, Mukbang can negatively influence a person’s mental health, leading to an eating disorder. But instead of knowing its side effect first, it’s the time to know a few of the popular Mukbangers on YouTube to Follow.

Source: i.ytimg.com

Top 5 Mukbangers on YouTube to Follow

Meet these five famous Mukbangers rocking on YouTube with their Mukbang videos, but what makes them famous? Read this to find out, and you must follow them too.

1. [Dorothy] 도로시

Here is our first Mukbanger, Dorothy, whose channel has earned 4 million subscribers only because of her talent for eating any Korean dish. Known for her shorter videos with subbed English subtitles, Dorothy keeps the audience engaged and manages to stuff a massive quantity of food into her appetite. Among the Mukbanger artists, Dorothy is an expert in handling over spicy foods where dishes with ghost pepper powder are just a piece of cake!

2. Stephanie Soo

Stephanie Soo specializes in making over video featuring food reviews, cooking, and Mukbang content. Stephanie has a vast follower community due to her consistency in posting videos and collaborating with other Mukbangers on YouTube, where 439,032,546 views in just three years are her greatest accomplishment. Despite being a Mukbanger, Stephanie is a good storyteller as well!

3. Quang Tran

If you are a Mukbang ASMR video lover who wishes to explore the world and become one of the growing trends, Quang Tran is the best inspiration in line for you.

Quang Tran’s channel is full of Mukbang content, among which some are his cookery recipe videos that should give a try. With 2.04 million subscribers, Quang is a YouTube vlogger who is worth following!

4. Bloveslife (Bethany Gaskin)

Bethany Gaskin is known for her Bloveslife Mukbang channel, where she uploads her fun moments of enjoying her favorite dishes from 2017. Bethany enjoys a wide range of food varieties, including foreign ones that serve to be a significant reason behind her 3.1 million subscribers. Bethany’s way of approaching the viewers and interaction attracts the followers and keeps the views shuttering.

5. Peggie Neo

Peggie Neo, a food enthusiast, is famous for her pleasing Mukbang ASMR and food challenges. With cheese and chicken as favorites in her menu, she is known for her favorite video titled “Nuclear Fire noodles challenge Mukbang eating show.” Apart from Mukbanging, Peggie lists the top 1 on the roll of “Top rising creators in Singapore.”

How to Make a Mukbang ASMR Video: an Ultimate Guide

Are you planning to roll your sleeves and create your own Mukbang ASMR video? Watching the Mukbang video of other YouTube Vloggers can seem pleasurable, but the fun is to make your own Mukbang. This guide will assist you with your first Mukbang video. Keep in mind these points before indulging yourself in the world of Mukbangers.

1. Get the right equipment

Always use a camera that features a wide-angle lens and can click high-quality pictures. It will assist in capturing the image of the dishes properly. The audience would like to hear ASMR affects. For this, it is crucial to set up the mic appropriately. That is what brings attractiveness to your Mukbang video.

2. Use the lightning

To capture the video correctly, you need to record the video with proper lighting setup. The best thing would be to record under sunlight. Otherwise, you can purchase a ring light. Make a trial video and check if it works or is there a need for a change in position.

3. Record in your favorite look

To create an appealing Mukbang video at home, vloggers work a lot on their looks. It is better to choose your favorite look. It attracts the audience and helps in interacting with them as well.

4. Select a challenge

Your Mukbang video can be interactive and exciting only when you add various challenges to it. Come up with an innovative idea, a unique set of challenges. You can try 100 plates noodle challenge or something else.

5. Add the right dish to your menu

Apart from everything, add the dishes that are easy to cook and gobble. However, record it so that the audience will crave for it by watching the video. Therefore, the menu is a significant part of your Mukbang video.

6. Edit the video

Recording the video is not sufficient. Editing the video will play the leading role in making it appealing to the audience. Here, you need to download and use the Filmora video editor. It is an ideal software for editing any video for YouTube Mukbangers.

Reveal the Untold Truth of Mukbang

Until now, we shared only the positive sides of Mukbang but are you aware of its negative side? The hidden truth of Mukbang is shocking. Over addiction to Mukbang videos can result in overeating and promoting poor eating habits, thus affecting health.

Some of the untold truth of Mukbang that we want you to know includes:

1. Mukbang causes overeating

being overly obsessive about the Mukbang YouTube channels are not acceptable in any way for your health. The popular Mukbangers spend some minutes consuming 4000 calories in a meal that is more than an average person should have. Such obsession results in overeating, which isn’t suitable for healthy living!

2. Mukbang may lead people to obtain deprived eating routine

Attempts to such Mukbanging videos would lead to weight gain instantly if not given proper notice. It can further lead to heart disease, diabetes, and a lot of other illnesses condition.

3. Mukbang promotes laziness

Laziness is a common aspect that surfaces after lousy eating habits. Mukbang videos place your mind in trance and hallucinations, which can be dangerous.

Conclusion

In the upcoming time, the popularity of Mukbang YouTube videos is not going to decrease. Between 2017-19, social media users searched Mukbang with more than 100,000 videos on YouTube. The number of Mukbangers is growing and taking inspirations from the famous YouTubers. Thus, you can also fulfill your dream of becoming a Mukbanger with some practice and the right equipment. Lastly, we spoke about each and everything related to Mukbang videos in this content. We hope you loved to give a read.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

“Eating is not a crime. It’s not a moral issue. It’s normal. It’s enjoyable. It’s just is.” - Carrie Arnold.

It’s just binging, munching, and chewing, but why is the audience interested in watching other people who scarf plateful food? Doesn’t it sound crazy and strange? But, yes, at present, there are thousands of people who view the growing trend of Korean videos, “Mukbang.” Confused on what is this Mukbang video all about and why it is a most included subject on YouTube? We have an answer.

Mukbang is not only for those addicted to food obsession, yet many ordinary people love to watch it to cope with their loneliness. It provides them strange satisfaction for eating food, especially to the ones interested in ASMR. It has such immense popularity that some YouTube vloggers have earned millions of followers on their channel. The hosts of the Mukbang videos are famous as Broadcast Jockeys or Mukbanger. Let us explore some more facts about Mukbang, and we will meet the top 5 Mukbanger on YouTube.

• Part 1: What is Mukbang?
• Part 2: Top 5 Mukbangers on YouTube to Follow
• Part 3: How to Make a Mukbang ASMR Video?
• Part 4: Reveal the Untold Truth of Mukbang

What is Mukbang?

Mukbang is a widely popular trend and video genre on YouTube that stepped into Koreans’ minds around 2010. The viewers love to watch the host eating plenty of dishes while interacting with the audience. Mukbang is also famous as meokbang or an eating show. It came into existence by blending two South Korean words, “meokneun” (eating) and “bangsong” (broadcast). Nowadays, Mukbang ASMR has widespread acceptance all over the world. ASMR refers to Autonomous Sensory Meridian Response, the tingling sensation that one feels at the scalp and to the back of the neck.

Sometimes, Mukbang can negatively influence a person’s mental health, leading to an eating disorder. But instead of knowing its side effect first, it’s the time to know a few of the popular Mukbangers on YouTube to Follow.

Source: i.ytimg.com

Top 5 Mukbangers on YouTube to Follow

Meet these five famous Mukbangers rocking on YouTube with their Mukbang videos, but what makes them famous? Read this to find out, and you must follow them too.

1. [Dorothy] 도로시

Here is our first Mukbanger, Dorothy, whose channel has earned 4 million subscribers only because of her talent for eating any Korean dish. Known for her shorter videos with subbed English subtitles, Dorothy keeps the audience engaged and manages to stuff a massive quantity of food into her appetite. Among the Mukbanger artists, Dorothy is an expert in handling over spicy foods where dishes with ghost pepper powder are just a piece of cake!

2. Stephanie Soo

Stephanie Soo specializes in making over video featuring food reviews, cooking, and Mukbang content. Stephanie has a vast follower community due to her consistency in posting videos and collaborating with other Mukbangers on YouTube, where 439,032,546 views in just three years are her greatest accomplishment. Despite being a Mukbanger, Stephanie is a good storyteller as well!

3. Quang Tran

If you are a Mukbang ASMR video lover who wishes to explore the world and become one of the growing trends, Quang Tran is the best inspiration in line for you.

Quang Tran’s channel is full of Mukbang content, among which some are his cookery recipe videos that should give a try. With 2.04 million subscribers, Quang is a YouTube vlogger who is worth following!

4. Bloveslife (Bethany Gaskin)

Bethany Gaskin is known for her Bloveslife Mukbang channel, where she uploads her fun moments of enjoying her favorite dishes from 2017. Bethany enjoys a wide range of food varieties, including foreign ones that serve to be a significant reason behind her 3.1 million subscribers. Bethany’s way of approaching the viewers and interaction attracts the followers and keeps the views shuttering.

5. Peggie Neo

Peggie Neo, a food enthusiast, is famous for her pleasing Mukbang ASMR and food challenges. With cheese and chicken as favorites in her menu, she is known for her favorite video titled “Nuclear Fire noodles challenge Mukbang eating show.” Apart from Mukbanging, Peggie lists the top 1 on the roll of “Top rising creators in Singapore.”

How to Make a Mukbang ASMR Video: an Ultimate Guide

Are you planning to roll your sleeves and create your own Mukbang ASMR video? Watching the Mukbang video of other YouTube Vloggers can seem pleasurable, but the fun is to make your own Mukbang. This guide will assist you with your first Mukbang video. Keep in mind these points before indulging yourself in the world of Mukbangers.

1. Get the right equipment

Always use a camera that features a wide-angle lens and can click high-quality pictures. It will assist in capturing the image of the dishes properly. The audience would like to hear ASMR affects. For this, it is crucial to set up the mic appropriately. That is what brings attractiveness to your Mukbang video.

2. Use the lightning

To capture the video correctly, you need to record the video with proper lighting setup. The best thing would be to record under sunlight. Otherwise, you can purchase a ring light. Make a trial video and check if it works or is there a need for a change in position.

3. Record in your favorite look

To create an appealing Mukbang video at home, vloggers work a lot on their looks. It is better to choose your favorite look. It attracts the audience and helps in interacting with them as well.

4. Select a challenge

Your Mukbang video can be interactive and exciting only when you add various challenges to it. Come up with an innovative idea, a unique set of challenges. You can try 100 plates noodle challenge or something else.

5. Add the right dish to your menu

Apart from everything, add the dishes that are easy to cook and gobble. However, record it so that the audience will crave for it by watching the video. Therefore, the menu is a significant part of your Mukbang video.

6. Edit the video

Recording the video is not sufficient. Editing the video will play the leading role in making it appealing to the audience. Here, you need to download and use the Filmora video editor. It is an ideal software for editing any video for YouTube Mukbangers.

Reveal the Untold Truth of Mukbang

Until now, we shared only the positive sides of Mukbang but are you aware of its negative side? The hidden truth of Mukbang is shocking. Over addiction to Mukbang videos can result in overeating and promoting poor eating habits, thus affecting health.

Some of the untold truth of Mukbang that we want you to know includes:

1. Mukbang causes overeating

being overly obsessive about the Mukbang YouTube channels are not acceptable in any way for your health. The popular Mukbangers spend some minutes consuming 4000 calories in a meal that is more than an average person should have. Such obsession results in overeating, which isn’t suitable for healthy living!

2. Mukbang may lead people to obtain deprived eating routine

Attempts to such Mukbanging videos would lead to weight gain instantly if not given proper notice. It can further lead to heart disease, diabetes, and a lot of other illnesses condition.

3. Mukbang promotes laziness

Laziness is a common aspect that surfaces after lousy eating habits. Mukbang videos place your mind in trance and hallucinations, which can be dangerous.

Conclusion

In the upcoming time, the popularity of Mukbang YouTube videos is not going to decrease. Between 2017-19, social media users searched Mukbang with more than 100,000 videos on YouTube. The number of Mukbangers is growing and taking inspirations from the famous YouTubers. Thus, you can also fulfill your dream of becoming a Mukbanger with some practice and the right equipment. Lastly, we spoke about each and everything related to Mukbang videos in this content. We hope you loved to give a read.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

“Eating is not a crime. It’s not a moral issue. It’s normal. It’s enjoyable. It’s just is.” - Carrie Arnold.

It’s just binging, munching, and chewing, but why is the audience interested in watching other people who scarf plateful food? Doesn’t it sound crazy and strange? But, yes, at present, there are thousands of people who view the growing trend of Korean videos, “Mukbang.” Confused on what is this Mukbang video all about and why it is a most included subject on YouTube? We have an answer.

Mukbang is not only for those addicted to food obsession, yet many ordinary people love to watch it to cope with their loneliness. It provides them strange satisfaction for eating food, especially to the ones interested in ASMR. It has such immense popularity that some YouTube vloggers have earned millions of followers on their channel. The hosts of the Mukbang videos are famous as Broadcast Jockeys or Mukbanger. Let us explore some more facts about Mukbang, and we will meet the top 5 Mukbanger on YouTube.

• Part 1: What is Mukbang?
• Part 2: Top 5 Mukbangers on YouTube to Follow
• Part 3: How to Make a Mukbang ASMR Video?
• Part 4: Reveal the Untold Truth of Mukbang

What is Mukbang?

Mukbang is a widely popular trend and video genre on YouTube that stepped into Koreans’ minds around 2010. The viewers love to watch the host eating plenty of dishes while interacting with the audience. Mukbang is also famous as meokbang or an eating show. It came into existence by blending two South Korean words, “meokneun” (eating) and “bangsong” (broadcast). Nowadays, Mukbang ASMR has widespread acceptance all over the world. ASMR refers to Autonomous Sensory Meridian Response, the tingling sensation that one feels at the scalp and to the back of the neck.

Sometimes, Mukbang can negatively influence a person’s mental health, leading to an eating disorder. But instead of knowing its side effect first, it’s the time to know a few of the popular Mukbangers on YouTube to Follow.

Source: i.ytimg.com

Top 5 Mukbangers on YouTube to Follow

Meet these five famous Mukbangers rocking on YouTube with their Mukbang videos, but what makes them famous? Read this to find out, and you must follow them too.

1. [Dorothy] 도로시

Here is our first Mukbanger, Dorothy, whose channel has earned 4 million subscribers only because of her talent for eating any Korean dish. Known for her shorter videos with subbed English subtitles, Dorothy keeps the audience engaged and manages to stuff a massive quantity of food into her appetite. Among the Mukbanger artists, Dorothy is an expert in handling over spicy foods where dishes with ghost pepper powder are just a piece of cake!

2. Stephanie Soo

Stephanie Soo specializes in making over video featuring food reviews, cooking, and Mukbang content. Stephanie has a vast follower community due to her consistency in posting videos and collaborating with other Mukbangers on YouTube, where 439,032,546 views in just three years are her greatest accomplishment. Despite being a Mukbanger, Stephanie is a good storyteller as well!

3. Quang Tran

If you are a Mukbang ASMR video lover who wishes to explore the world and become one of the growing trends, Quang Tran is the best inspiration in line for you.

Quang Tran’s channel is full of Mukbang content, among which some are his cookery recipe videos that should give a try. With 2.04 million subscribers, Quang is a YouTube vlogger who is worth following!

4. Bloveslife (Bethany Gaskin)

Bethany Gaskin is known for her Bloveslife Mukbang channel, where she uploads her fun moments of enjoying her favorite dishes from 2017. Bethany enjoys a wide range of food varieties, including foreign ones that serve to be a significant reason behind her 3.1 million subscribers. Bethany’s way of approaching the viewers and interaction attracts the followers and keeps the views shuttering.

5. Peggie Neo

Peggie Neo, a food enthusiast, is famous for her pleasing Mukbang ASMR and food challenges. With cheese and chicken as favorites in her menu, she is known for her favorite video titled “Nuclear Fire noodles challenge Mukbang eating show.” Apart from Mukbanging, Peggie lists the top 1 on the roll of “Top rising creators in Singapore.”

How to Make a Mukbang ASMR Video: an Ultimate Guide

Are you planning to roll your sleeves and create your own Mukbang ASMR video? Watching the Mukbang video of other YouTube Vloggers can seem pleasurable, but the fun is to make your own Mukbang. This guide will assist you with your first Mukbang video. Keep in mind these points before indulging yourself in the world of Mukbangers.

1. Get the right equipment

Always use a camera that features a wide-angle lens and can click high-quality pictures. It will assist in capturing the image of the dishes properly. The audience would like to hear ASMR affects. For this, it is crucial to set up the mic appropriately. That is what brings attractiveness to your Mukbang video.

2. Use the lightning

To capture the video correctly, you need to record the video with proper lighting setup. The best thing would be to record under sunlight. Otherwise, you can purchase a ring light. Make a trial video and check if it works or is there a need for a change in position.

3. Record in your favorite look

To create an appealing Mukbang video at home, vloggers work a lot on their looks. It is better to choose your favorite look. It attracts the audience and helps in interacting with them as well.

4. Select a challenge

Your Mukbang video can be interactive and exciting only when you add various challenges to it. Come up with an innovative idea, a unique set of challenges. You can try 100 plates noodle challenge or something else.

5. Add the right dish to your menu

Apart from everything, add the dishes that are easy to cook and gobble. However, record it so that the audience will crave for it by watching the video. Therefore, the menu is a significant part of your Mukbang video.

6. Edit the video

Recording the video is not sufficient. Editing the video will play the leading role in making it appealing to the audience. Here, you need to download and use the Filmora video editor. It is an ideal software for editing any video for YouTube Mukbangers.

Reveal the Untold Truth of Mukbang

Until now, we shared only the positive sides of Mukbang but are you aware of its negative side? The hidden truth of Mukbang is shocking. Over addiction to Mukbang videos can result in overeating and promoting poor eating habits, thus affecting health.

Some of the untold truth of Mukbang that we want you to know includes:

1. Mukbang causes overeating

being overly obsessive about the Mukbang YouTube channels are not acceptable in any way for your health. The popular Mukbangers spend some minutes consuming 4000 calories in a meal that is more than an average person should have. Such obsession results in overeating, which isn’t suitable for healthy living!

2. Mukbang may lead people to obtain deprived eating routine

Attempts to such Mukbanging videos would lead to weight gain instantly if not given proper notice. It can further lead to heart disease, diabetes, and a lot of other illnesses condition.

3. Mukbang promotes laziness

Laziness is a common aspect that surfaces after lousy eating habits. Mukbang videos place your mind in trance and hallucinations, which can be dangerous.

Conclusion

In the upcoming time, the popularity of Mukbang YouTube videos is not going to decrease. Between 2017-19, social media users searched Mukbang with more than 100,000 videos on YouTube. The number of Mukbangers is growing and taking inspirations from the famous YouTubers. Thus, you can also fulfill your dream of becoming a Mukbanger with some practice and the right equipment. Lastly, we spoke about each and everything related to Mukbang videos in this content. We hope you loved to give a read.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

“Eating is not a crime. It’s not a moral issue. It’s normal. It’s enjoyable. It’s just is.” - Carrie Arnold.

It’s just binging, munching, and chewing, but why is the audience interested in watching other people who scarf plateful food? Doesn’t it sound crazy and strange? But, yes, at present, there are thousands of people who view the growing trend of Korean videos, “Mukbang.” Confused on what is this Mukbang video all about and why it is a most included subject on YouTube? We have an answer.

Mukbang is not only for those addicted to food obsession, yet many ordinary people love to watch it to cope with their loneliness. It provides them strange satisfaction for eating food, especially to the ones interested in ASMR. It has such immense popularity that some YouTube vloggers have earned millions of followers on their channel. The hosts of the Mukbang videos are famous as Broadcast Jockeys or Mukbanger. Let us explore some more facts about Mukbang, and we will meet the top 5 Mukbanger on YouTube.

• Part 1: What is Mukbang?
• Part 2: Top 5 Mukbangers on YouTube to Follow
• Part 3: How to Make a Mukbang ASMR Video?
• Part 4: Reveal the Untold Truth of Mukbang

What is Mukbang?

Mukbang is a widely popular trend and video genre on YouTube that stepped into Koreans’ minds around 2010. The viewers love to watch the host eating plenty of dishes while interacting with the audience. Mukbang is also famous as meokbang or an eating show. It came into existence by blending two South Korean words, “meokneun” (eating) and “bangsong” (broadcast). Nowadays, Mukbang ASMR has widespread acceptance all over the world. ASMR refers to Autonomous Sensory Meridian Response, the tingling sensation that one feels at the scalp and to the back of the neck.

Sometimes, Mukbang can negatively influence a person’s mental health, leading to an eating disorder. But instead of knowing its side effect first, it’s the time to know a few of the popular Mukbangers on YouTube to Follow.

Source: i.ytimg.com

Top 5 Mukbangers on YouTube to Follow

Meet these five famous Mukbangers rocking on YouTube with their Mukbang videos, but what makes them famous? Read this to find out, and you must follow them too.

1. [Dorothy] 도로시

Here is our first Mukbanger, Dorothy, whose channel has earned 4 million subscribers only because of her talent for eating any Korean dish. Known for her shorter videos with subbed English subtitles, Dorothy keeps the audience engaged and manages to stuff a massive quantity of food into her appetite. Among the Mukbanger artists, Dorothy is an expert in handling over spicy foods where dishes with ghost pepper powder are just a piece of cake!

2. Stephanie Soo

Stephanie Soo specializes in making over video featuring food reviews, cooking, and Mukbang content. Stephanie has a vast follower community due to her consistency in posting videos and collaborating with other Mukbangers on YouTube, where 439,032,546 views in just three years are her greatest accomplishment. Despite being a Mukbanger, Stephanie is a good storyteller as well!

3. Quang Tran

If you are a Mukbang ASMR video lover who wishes to explore the world and become one of the growing trends, Quang Tran is the best inspiration in line for you.

Quang Tran’s channel is full of Mukbang content, among which some are his cookery recipe videos that should give a try. With 2.04 million subscribers, Quang is a YouTube vlogger who is worth following!

4. Bloveslife (Bethany Gaskin)

Bethany Gaskin is known for her Bloveslife Mukbang channel, where she uploads her fun moments of enjoying her favorite dishes from 2017. Bethany enjoys a wide range of food varieties, including foreign ones that serve to be a significant reason behind her 3.1 million subscribers. Bethany’s way of approaching the viewers and interaction attracts the followers and keeps the views shuttering.

5. Peggie Neo

Peggie Neo, a food enthusiast, is famous for her pleasing Mukbang ASMR and food challenges. With cheese and chicken as favorites in her menu, she is known for her favorite video titled “Nuclear Fire noodles challenge Mukbang eating show.” Apart from Mukbanging, Peggie lists the top 1 on the roll of “Top rising creators in Singapore.”

How to Make a Mukbang ASMR Video: an Ultimate Guide

Are you planning to roll your sleeves and create your own Mukbang ASMR video? Watching the Mukbang video of other YouTube Vloggers can seem pleasurable, but the fun is to make your own Mukbang. This guide will assist you with your first Mukbang video. Keep in mind these points before indulging yourself in the world of Mukbangers.

1. Get the right equipment

Always use a camera that features a wide-angle lens and can click high-quality pictures. It will assist in capturing the image of the dishes properly. The audience would like to hear ASMR affects. For this, it is crucial to set up the mic appropriately. That is what brings attractiveness to your Mukbang video.

2. Use the lightning

To capture the video correctly, you need to record the video with proper lighting setup. The best thing would be to record under sunlight. Otherwise, you can purchase a ring light. Make a trial video and check if it works or is there a need for a change in position.

3. Record in your favorite look

To create an appealing Mukbang video at home, vloggers work a lot on their looks. It is better to choose your favorite look. It attracts the audience and helps in interacting with them as well.

4. Select a challenge

Your Mukbang video can be interactive and exciting only when you add various challenges to it. Come up with an innovative idea, a unique set of challenges. You can try 100 plates noodle challenge or something else.

5. Add the right dish to your menu

Apart from everything, add the dishes that are easy to cook and gobble. However, record it so that the audience will crave for it by watching the video. Therefore, the menu is a significant part of your Mukbang video.

6. Edit the video

Recording the video is not sufficient. Editing the video will play the leading role in making it appealing to the audience. Here, you need to download and use the Filmora video editor. It is an ideal software for editing any video for YouTube Mukbangers.

Reveal the Untold Truth of Mukbang

Until now, we shared only the positive sides of Mukbang but are you aware of its negative side? The hidden truth of Mukbang is shocking. Over addiction to Mukbang videos can result in overeating and promoting poor eating habits, thus affecting health.

Some of the untold truth of Mukbang that we want you to know includes:

1. Mukbang causes overeating

being overly obsessive about the Mukbang YouTube channels are not acceptable in any way for your health. The popular Mukbangers spend some minutes consuming 4000 calories in a meal that is more than an average person should have. Such obsession results in overeating, which isn’t suitable for healthy living!

2. Mukbang may lead people to obtain deprived eating routine

Attempts to such Mukbanging videos would lead to weight gain instantly if not given proper notice. It can further lead to heart disease, diabetes, and a lot of other illnesses condition.

3. Mukbang promotes laziness

Laziness is a common aspect that surfaces after lousy eating habits. Mukbang videos place your mind in trance and hallucinations, which can be dangerous.

Conclusion

In the upcoming time, the popularity of Mukbang YouTube videos is not going to decrease. Between 2017-19, social media users searched Mukbang with more than 100,000 videos on YouTube. The number of Mukbangers is growing and taking inspirations from the famous YouTubers. Thus, you can also fulfill your dream of becoming a Mukbanger with some practice and the right equipment. Lastly, we spoke about each and everything related to Mukbang videos in this content. We hope you loved to give a read.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Mastering the Art of Uplifting Daily Existence Videos

How to Create a Lifestyle Video to Inspire Your Audience

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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