Creating Captivating Life-Enriching Video Content

How to Create a Lifestyle Video to Inspire Your Audience

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Do you wish to show your brand or product to inspire your audience with the lifestyle that they aspire to have? Are you on the lookout for innovative ways to earn intensely loyal and interactive followers for your business? Creating a lifestyle video that appeals to a niche demographic and helps your audience visualize how your products fit into their way of life is the ideal way to motivate them to take action and become your customer.

Whether you are a lifestyle brand or not, you need to offer content that educates and informs your audience and stands out amongst the best in the industry. Videos are an excellent way to connect with the audience, especially for brands that wish to engage their customers with meaningful content.

Today, businesses of every size tend to favor lifestyle videos that better appeal to the audience and communicate the brand’s values. Creating an attractive lifestyle video can thus be the ticket to reach a wider audience and upgrade the digital presence of every business.

• Part 1: What is Lifestyle Video?
• Part 2: 6 Key Benefits of Creating a Lifestyle Video
• Part 3: How to Create a Lifestyle Video?
• Part 4: How to Promote Your Lifestyle Video?

What is Lifestyle Video?

Lifestyle content exemplifies the ‘lifestyle’ behind a product or service and appeals to the demographic that you are trying to reach. It is a form of video marketing that pushes products and services to customers by showing the quality of life associated with a particular brand.

The principal objective of lifestyle content is appealing to a specific demographic, culture, or subculture. With these videos, you can focus on your products and services, using stunning visuals and action shots to portray a beautiful picture of what your brand’s potential customers’ lives will be like if they become the consumer of your product and services.

6 Key Benefits of Creating a Lifestyle Video

1. Informing & Educating

One of the most significant benefits of lifestyle content is that it helps customers understand products. With a plethora of choices out there, marketers today are no longer taking the pitching kind of approach. They want to approach their audience with a value-based offer instead of sales. And with lifestyle videos, you can excel at giving customers a close-up look at your products and services.

2. Caters to Your Audience’s Interests

Lifestyle content caters to the target audience. Since these videos define your market and your brand, it carries a specific style that’s based on your aesthetics or looks. What makes video marketing so effective is that they can introduce your story and brand in an interesting way to potential customers.

3. Search Engine Optimization

Search engines love high-quality content like videos. Using lifestyle videos in your web pages and other types of content can thus work wonders for search engine optimization. As long as your lifestyle video is well-optimized with the right keywords, a solid title, and a good meta description, your video content can increase your web traffic.

4. Great Promotional Tool

Brands can distribute lifestyle content on different channels for reaching your target audience right away. Once you post the video on your website, you can share it on your social networking platforms or promote it with paid ads. This way, you can get customers excited about what you are offering them.

5. Taps into Emotions

Emotions are a significant component of the purchasing decision of consumers. Studies have found that ad campaigns with only emotional content perform about twice as well compared to those with only rational content. So, creating lifestyle video content that makes your audience feel good can put your business in a positive light.

6. Boosts Conversions

Lifestyle videos are excellent for conversions on websites as they influence visitors by promoting the lifestyle a customer can achieve if they patronize the product or service. What makes such content more compelling is that they excite customers about what you offer them.

How to Create a Lifestyle Video?

The most stunning lifestyle videos are polished, sleek, and visually appealing. Developing a lifestyle video content that exceeds your target audience’s expectations is vital to appeal to your customer’s perfect lifestyle. Creating these videos is easy if you follow the step-by-step guide.

Step 1: Pre-Production

The pre-production stage is when the planning happens for a video. From creative brainstorming to innovative storyboarding, everything happens here. Pre-production begins with experts getting a feel of your product, who it appeals to, and how it works. Next, is the stage of scripting out your video, writing down the visual ideas, and the product features and dialogue that go alongside it. Finally, you need to round up talents like actors, voice-actors, locations, and extras needed to film.

Step 2: Production

Once your lifestyle video is meticulously planned out, your next step is to film it. While shooting an average video takes eight hours, some videos with several locations can require two full shooting days or more. The exact shooting schedule depends on what the script demands.

Since these videos are meant to capture a particular way of life for appealing to a specific kind of person, you should not cut corners in terms of quality. Remember, the better the quality of the footage, the more appealing the end product will be.

Step 3: Post-Production

It is the stage where you need to gather the footage you have shot so far and put them along with voice-over or music depending on your script demands. The main goal in this stage is to put the visuals together in a captivating way to promote your service and product. Here, using a powerful video editing tool seems necessary because you need to make your lifestyle video stand out from the crowd.

How to Promote Your Lifestyle Video?

A lifestyle video is one of the popular marketing tools for businesses of every size today. These videos are more memorable, more engaging, and much more popular than any other kinds of content among consumers. But, are you curious as to how to promote your lifestyle content to gain maximum exposure? All you need to do is distribute your lifestyle content on the proper channels to grab your audience’s attention and engage with new consumers.

Social Media

Lifestyle videos are aspirational, enlightening in nature, and made to appeal to specific demographics. It makes them great content for sharing on social networking platforms – an active digital marketing channel. Share your lifestyle content across various social media accounts. Ensure you attach a call-to-action for your friends and followers to share.

Your Company’s Website

Hosting your promotional videos on your website, particularly your homepage is an excellent way to immediately introduce incoming web traffic to your products and services, thus increasing your site’s SEO ranking. Besides the homepage, sharing the video content on your blogs is another unique way of re-purposing your content.

Media Outlets

Find out related media outlets that your potential customers read and follow daily. It would help if you also pitched journalists who take an interest in your brand or consider purchasing advertising space on their website. Since there are both correct and incorrect ways to do so, ensure you conduct thorough research on how to pitch media outlets beforehand.

Paid Advertising

You can also pay for featuring your lifestyle video on popular blogs and social networking sites. This way, you can take advantage of hyper-specific tools for reaching your target audience. Advertising on social media platforms like YouTube, Twitter, Facebook, and LinkedIn is an excellent way to reach the right demographic.

Niche Groups & Forums

When targeting a particular demographic, you will want to reach out to where your audience hangs out online. Do research on the industry chat rooms your target demographic frequently uses. While sharing your video content on these channels, just ensure that they are relevant to your potential customer-base, regularly updated, and also includes active users.

Conclusion

Lifestyle videos allow brands to connect with their consumers better. Whether you are a start-up, an SME, or an established company, lifestyle videos may be just what you need to create a unique brand statement or get people excited about your product or service. So what are you still waiting for? It’s time to create content that resonates with your target market and establish your business as a top choice!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Top Food YouTubers You Should Follow

Top Food YouTubers You Should Follow

Richard Bennett

Mar 27, 2024• Proven solutions

Coming up with new recipes that will impress everyone you know is a simple mission. You just have to go to YouTube and find the dish you’d like to prepare, but there are thousands of food YouTubers which makes it a bit difficult to decide which ones you should follow.

Naturally, you shouldn’t expect anything but the best from the chefs offering advice on how to prepare a certain dish. To help you narrow down the search we’ve compiled a top ten list of food YouTubers, that will hopefully help you discover your new favorite meals. Let’s take a peek at the most influential food channels on YouTube.

Top Food YouTubers

Eating healthy, delicious meals improves the quality of our lives. These YouTube channels may assist you in improving your diet while learning how to prepare dishes that are tasty and nourishing at the same time. Want to know more about the channels or the YouTubers? Try InflueNex YouTube Influencer Marketing Platform to get the details.

1. Rosanna Pansino

This 33-year-old actress and YouTube personality is best known for her baking show titled Nerdy Nummies that has featured celebrities such as Michelle Phan or Bethany Mota. In 2015 Rosanna published a book under the same title, which included recipes and step by step tutorials on how to prepare them.

Her YouTube channel has over 10 million subscribers and 2.395 million total views and yet her popularity is expected to continue to grow. Besides being a great cook, Pansino is also an aspiring actress who appeared in a number of TV shows.

2. Cooking With Dog

After more than a decade and nearly 300 episodes, this unorthodox cooking show is still one of YouTube’s best sources of Japanese dishes. The show is hosted by an anonymous Chef and a dog named Francis. If you are interested in Japanese cuisine you can also check out the website Cooking With Dog the offers meal planners and a list of recipes that include more than 300 dishes.

With 1.4 million subscribers and 185 million views this unusual YouTube food channel now has a cult following, especially because Francis died in 2016.

3. Binging With Babish

Andrew Rea is a young New York-based filmmaker who had a brilliant idea to recreate dishes featured in movies and TV shows, back in 2006. Even the channel’s name is based on a fictional character Oliver Babish from the TV series The West Wing. The viewers of Rea’s food videos can only see his torso and some parts of the kitchen, which adds a touch of mystery to this remarkable channel.

The Binging With Babish YouTube channel has 2.7 million subscribers and it is easily one of the best sources of unusual recipes on YouTube. Andrew Rea has also published a book in October 2017, titled Eat What You Watch: A Cookbook for Movie Lovers, that contains forty recipes from some of the best movies ever made.

4. You Suck at Cooking

The perfect blend of cooking tips and humor have made this YouTube channel famous. Don’t expect to find the secret recipes for the most brilliant dishes ever invented because most videos are aimed at inexperienced cooks who are bored of eating at restaurants.

The channel has been online since 2014, and in such a short period of time it has attracted over 100 million views and it currently has 1.2 million subscribers. The motto ‘No Bullshit, Just Cooking’ sums up perfectly the first-person videos featured on this channel.

5. Tasty

If you would like to find out where do fortune cookies come from or how to make a four flavor cheesecake, you should start following this channel. Tasty is actually run by BuzzFeed’s division that produces all content related to food and beverages. All recipes on this channel are divided into four categories, Tasty Junior, Tasty Happy Hour, Tasty Story, and Mom Vs Chef.

Tasty is present on all major social networks, including Facebook and Instagram. The YouTube channel has 8.2 million subscribers and their most viewed video ‘7 Easy Chicken Diners’ currently has over 10 million views.

6. Jamie Oliver

You probably already know Jamie from his TV show ‘The Naked Chef’ or you’ve read one of his books, but a lot of people don’t know that he has been a YouTuber since 2006. Oliver’s channel was created in 2006, and during the last twelve years, it has amassed over 3.7 million subscribers.

The British chef and restaurateur is a great source of delicious recipes from all around the world but just be prepared that most of the meals Jamie cooks require an advanced culinary skill set.

7. Laura in the Kitchen

The Laura Vitale’s YouTube channel is unquestionably the best place on the Internet to find out more about Italian food. Besides being a YouTuber that has 3.1 million subscribers, Laura is also a host of several TV shows. Laura in the Kitchen show started on YouTube in 2010, and in the last eight years, it has attracted millions of viewers.

Besides preparing dishes from Italian cuisine, Laura is also famous for preparing delicious desserts, milkshakes, and smoothies.

8. SORTEDfood

This channel was started in May 2010 by a group of school friends. Ben Ebbrell, Mike Huttlestone, Jamie Spafford, and Barry Taylor realized that they all have dietary problems, and they decided to do something about it. Today their company has fourteen employees who help them produce and advertise their food videos.

SORTEDfood channel has a worldwide following with over 1.8 million subscribers and their videos are more focused on food tips than on the process of preparing the dishes. Even so, this team of British food enthusiasts is still worth following.

9. Epic Meal Time

You may not want to eat everything you see on this channel, because Harley Morenstein, the show’s host, has built his reputation by preparing high-calorie meals. This Canadian and a group of his friends have started the Epic Meal Time channel in 2010, and in the last eight years, celebrities like Kevin Smith and Arnold Schwarzenegger have made guest appearances.

The show has won a number of awards, which clearly shows that Epic Meal Time combines entertainment with food in a most captivating way.

10. Gordon Ramsay

Gordon Ramsay’s career has been so successful that it is hardly surprising that his YouTube channel has 6.6 million subscribers. Over the last twenty years, Ramsy had his own TV shows, made guest appearances on a number of shows hosted by other celebrities and he managed to acquire restaurants all over the world.

His YouTube channel was created in 2006 and it has more than a billion total views. He is also quite famous for his no-nonsense approach to aspiring cooks that often shatters their illusions of becoming great culinary masters.

Conclusion

If you’re feeling a bit fed up with your diet and you want to shake things up a bit, then YouTube is a great place to start. You can find great recipes and step by step tutorials that will show you how to prepare them. The YouTube channels we featured in this article are among the very best you can find, but there still hundreds of channels you should check out if you’re looking for a particular cuisine. Make sure to let us know who is your favorite food YouTuber in the comments below.

---

FAQ: Learn More about Food YouTubers

1. What is the best cooking channel on YouTube?

If you prefer American cuisine, Tasty is gorgeous because of its abundant recipes for making burgers, pizza, and steak. If you are crazy about Sushi or Udon noodle, Cooking with Dog is an amazing channel on YouTube. If you are a cakeholic, you must not miss Rosanna Pansino, who can even bake a Tiger King.

2. What should I name my YouTube cooking channel?

Here are some ideas of naming your YouTube cooking channel. You can start with “Cook with XXX (your name),” “XXX (your name) in the Kitchen,” or other funny names like Devilish Baker.

3. How do I start a cooking vlog?

Before starting a cooking vlog, you need to define your brand and get enough equipment. Learn more recipes and practice cooking before shooting.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Coming up with new recipes that will impress everyone you know is a simple mission. You just have to go to YouTube and find the dish you’d like to prepare, but there are thousands of food YouTubers which makes it a bit difficult to decide which ones you should follow.

Naturally, you shouldn’t expect anything but the best from the chefs offering advice on how to prepare a certain dish. To help you narrow down the search we’ve compiled a top ten list of food YouTubers, that will hopefully help you discover your new favorite meals. Let’s take a peek at the most influential food channels on YouTube.

Top Food YouTubers

Eating healthy, delicious meals improves the quality of our lives. These YouTube channels may assist you in improving your diet while learning how to prepare dishes that are tasty and nourishing at the same time. Want to know more about the channels or the YouTubers? Try InflueNex YouTube Influencer Marketing Platform to get the details.

1. Rosanna Pansino

This 33-year-old actress and YouTube personality is best known for her baking show titled Nerdy Nummies that has featured celebrities such as Michelle Phan or Bethany Mota. In 2015 Rosanna published a book under the same title, which included recipes and step by step tutorials on how to prepare them.

Her YouTube channel has over 10 million subscribers and 2.395 million total views and yet her popularity is expected to continue to grow. Besides being a great cook, Pansino is also an aspiring actress who appeared in a number of TV shows.

2. Cooking With Dog

After more than a decade and nearly 300 episodes, this unorthodox cooking show is still one of YouTube’s best sources of Japanese dishes. The show is hosted by an anonymous Chef and a dog named Francis. If you are interested in Japanese cuisine you can also check out the website Cooking With Dog the offers meal planners and a list of recipes that include more than 300 dishes.

With 1.4 million subscribers and 185 million views this unusual YouTube food channel now has a cult following, especially because Francis died in 2016.

3. Binging With Babish

Andrew Rea is a young New York-based filmmaker who had a brilliant idea to recreate dishes featured in movies and TV shows, back in 2006. Even the channel’s name is based on a fictional character Oliver Babish from the TV series The West Wing. The viewers of Rea’s food videos can only see his torso and some parts of the kitchen, which adds a touch of mystery to this remarkable channel.

The Binging With Babish YouTube channel has 2.7 million subscribers and it is easily one of the best sources of unusual recipes on YouTube. Andrew Rea has also published a book in October 2017, titled Eat What You Watch: A Cookbook for Movie Lovers, that contains forty recipes from some of the best movies ever made.

4. You Suck at Cooking

The perfect blend of cooking tips and humor have made this YouTube channel famous. Don’t expect to find the secret recipes for the most brilliant dishes ever invented because most videos are aimed at inexperienced cooks who are bored of eating at restaurants.

The channel has been online since 2014, and in such a short period of time it has attracted over 100 million views and it currently has 1.2 million subscribers. The motto ‘No Bullshit, Just Cooking’ sums up perfectly the first-person videos featured on this channel.

5. Tasty

If you would like to find out where do fortune cookies come from or how to make a four flavor cheesecake, you should start following this channel. Tasty is actually run by BuzzFeed’s division that produces all content related to food and beverages. All recipes on this channel are divided into four categories, Tasty Junior, Tasty Happy Hour, Tasty Story, and Mom Vs Chef.

Tasty is present on all major social networks, including Facebook and Instagram. The YouTube channel has 8.2 million subscribers and their most viewed video ‘7 Easy Chicken Diners’ currently has over 10 million views.

6. Jamie Oliver

You probably already know Jamie from his TV show ‘The Naked Chef’ or you’ve read one of his books, but a lot of people don’t know that he has been a YouTuber since 2006. Oliver’s channel was created in 2006, and during the last twelve years, it has amassed over 3.7 million subscribers.

The British chef and restaurateur is a great source of delicious recipes from all around the world but just be prepared that most of the meals Jamie cooks require an advanced culinary skill set.

7. Laura in the Kitchen

The Laura Vitale’s YouTube channel is unquestionably the best place on the Internet to find out more about Italian food. Besides being a YouTuber that has 3.1 million subscribers, Laura is also a host of several TV shows. Laura in the Kitchen show started on YouTube in 2010, and in the last eight years, it has attracted millions of viewers.

Besides preparing dishes from Italian cuisine, Laura is also famous for preparing delicious desserts, milkshakes, and smoothies.

8. SORTEDfood

This channel was started in May 2010 by a group of school friends. Ben Ebbrell, Mike Huttlestone, Jamie Spafford, and Barry Taylor realized that they all have dietary problems, and they decided to do something about it. Today their company has fourteen employees who help them produce and advertise their food videos.

SORTEDfood channel has a worldwide following with over 1.8 million subscribers and their videos are more focused on food tips than on the process of preparing the dishes. Even so, this team of British food enthusiasts is still worth following.

9. Epic Meal Time

You may not want to eat everything you see on this channel, because Harley Morenstein, the show’s host, has built his reputation by preparing high-calorie meals. This Canadian and a group of his friends have started the Epic Meal Time channel in 2010, and in the last eight years, celebrities like Kevin Smith and Arnold Schwarzenegger have made guest appearances.

The show has won a number of awards, which clearly shows that Epic Meal Time combines entertainment with food in a most captivating way.

10. Gordon Ramsay

Gordon Ramsay’s career has been so successful that it is hardly surprising that his YouTube channel has 6.6 million subscribers. Over the last twenty years, Ramsy had his own TV shows, made guest appearances on a number of shows hosted by other celebrities and he managed to acquire restaurants all over the world.

His YouTube channel was created in 2006 and it has more than a billion total views. He is also quite famous for his no-nonsense approach to aspiring cooks that often shatters their illusions of becoming great culinary masters.

Conclusion

If you’re feeling a bit fed up with your diet and you want to shake things up a bit, then YouTube is a great place to start. You can find great recipes and step by step tutorials that will show you how to prepare them. The YouTube channels we featured in this article are among the very best you can find, but there still hundreds of channels you should check out if you’re looking for a particular cuisine. Make sure to let us know who is your favorite food YouTuber in the comments below.

---

FAQ: Learn More about Food YouTubers

1. What is the best cooking channel on YouTube?

If you prefer American cuisine, Tasty is gorgeous because of its abundant recipes for making burgers, pizza, and steak. If you are crazy about Sushi or Udon noodle, Cooking with Dog is an amazing channel on YouTube. If you are a cakeholic, you must not miss Rosanna Pansino, who can even bake a Tiger King.

2. What should I name my YouTube cooking channel?

Here are some ideas of naming your YouTube cooking channel. You can start with “Cook with XXX (your name),” “XXX (your name) in the Kitchen,” or other funny names like Devilish Baker.

3. How do I start a cooking vlog?

Before starting a cooking vlog, you need to define your brand and get enough equipment. Learn more recipes and practice cooking before shooting.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Coming up with new recipes that will impress everyone you know is a simple mission. You just have to go to YouTube and find the dish you’d like to prepare, but there are thousands of food YouTubers which makes it a bit difficult to decide which ones you should follow.

Naturally, you shouldn’t expect anything but the best from the chefs offering advice on how to prepare a certain dish. To help you narrow down the search we’ve compiled a top ten list of food YouTubers, that will hopefully help you discover your new favorite meals. Let’s take a peek at the most influential food channels on YouTube.

Top Food YouTubers

Eating healthy, delicious meals improves the quality of our lives. These YouTube channels may assist you in improving your diet while learning how to prepare dishes that are tasty and nourishing at the same time. Want to know more about the channels or the YouTubers? Try InflueNex YouTube Influencer Marketing Platform to get the details.

1. Rosanna Pansino

This 33-year-old actress and YouTube personality is best known for her baking show titled Nerdy Nummies that has featured celebrities such as Michelle Phan or Bethany Mota. In 2015 Rosanna published a book under the same title, which included recipes and step by step tutorials on how to prepare them.

Her YouTube channel has over 10 million subscribers and 2.395 million total views and yet her popularity is expected to continue to grow. Besides being a great cook, Pansino is also an aspiring actress who appeared in a number of TV shows.

2. Cooking With Dog

After more than a decade and nearly 300 episodes, this unorthodox cooking show is still one of YouTube’s best sources of Japanese dishes. The show is hosted by an anonymous Chef and a dog named Francis. If you are interested in Japanese cuisine you can also check out the website Cooking With Dog the offers meal planners and a list of recipes that include more than 300 dishes.

With 1.4 million subscribers and 185 million views this unusual YouTube food channel now has a cult following, especially because Francis died in 2016.

3. Binging With Babish

Andrew Rea is a young New York-based filmmaker who had a brilliant idea to recreate dishes featured in movies and TV shows, back in 2006. Even the channel’s name is based on a fictional character Oliver Babish from the TV series The West Wing. The viewers of Rea’s food videos can only see his torso and some parts of the kitchen, which adds a touch of mystery to this remarkable channel.

The Binging With Babish YouTube channel has 2.7 million subscribers and it is easily one of the best sources of unusual recipes on YouTube. Andrew Rea has also published a book in October 2017, titled Eat What You Watch: A Cookbook for Movie Lovers, that contains forty recipes from some of the best movies ever made.

4. You Suck at Cooking

The perfect blend of cooking tips and humor have made this YouTube channel famous. Don’t expect to find the secret recipes for the most brilliant dishes ever invented because most videos are aimed at inexperienced cooks who are bored of eating at restaurants.

The channel has been online since 2014, and in such a short period of time it has attracted over 100 million views and it currently has 1.2 million subscribers. The motto ‘No Bullshit, Just Cooking’ sums up perfectly the first-person videos featured on this channel.

5. Tasty

If you would like to find out where do fortune cookies come from or how to make a four flavor cheesecake, you should start following this channel. Tasty is actually run by BuzzFeed’s division that produces all content related to food and beverages. All recipes on this channel are divided into four categories, Tasty Junior, Tasty Happy Hour, Tasty Story, and Mom Vs Chef.

Tasty is present on all major social networks, including Facebook and Instagram. The YouTube channel has 8.2 million subscribers and their most viewed video ‘7 Easy Chicken Diners’ currently has over 10 million views.

6. Jamie Oliver

You probably already know Jamie from his TV show ‘The Naked Chef’ or you’ve read one of his books, but a lot of people don’t know that he has been a YouTuber since 2006. Oliver’s channel was created in 2006, and during the last twelve years, it has amassed over 3.7 million subscribers.

The British chef and restaurateur is a great source of delicious recipes from all around the world but just be prepared that most of the meals Jamie cooks require an advanced culinary skill set.

7. Laura in the Kitchen

The Laura Vitale’s YouTube channel is unquestionably the best place on the Internet to find out more about Italian food. Besides being a YouTuber that has 3.1 million subscribers, Laura is also a host of several TV shows. Laura in the Kitchen show started on YouTube in 2010, and in the last eight years, it has attracted millions of viewers.

Besides preparing dishes from Italian cuisine, Laura is also famous for preparing delicious desserts, milkshakes, and smoothies.

8. SORTEDfood

This channel was started in May 2010 by a group of school friends. Ben Ebbrell, Mike Huttlestone, Jamie Spafford, and Barry Taylor realized that they all have dietary problems, and they decided to do something about it. Today their company has fourteen employees who help them produce and advertise their food videos.

SORTEDfood channel has a worldwide following with over 1.8 million subscribers and their videos are more focused on food tips than on the process of preparing the dishes. Even so, this team of British food enthusiasts is still worth following.

9. Epic Meal Time

You may not want to eat everything you see on this channel, because Harley Morenstein, the show’s host, has built his reputation by preparing high-calorie meals. This Canadian and a group of his friends have started the Epic Meal Time channel in 2010, and in the last eight years, celebrities like Kevin Smith and Arnold Schwarzenegger have made guest appearances.

The show has won a number of awards, which clearly shows that Epic Meal Time combines entertainment with food in a most captivating way.

10. Gordon Ramsay

Gordon Ramsay’s career has been so successful that it is hardly surprising that his YouTube channel has 6.6 million subscribers. Over the last twenty years, Ramsy had his own TV shows, made guest appearances on a number of shows hosted by other celebrities and he managed to acquire restaurants all over the world.

His YouTube channel was created in 2006 and it has more than a billion total views. He is also quite famous for his no-nonsense approach to aspiring cooks that often shatters their illusions of becoming great culinary masters.

Conclusion

If you’re feeling a bit fed up with your diet and you want to shake things up a bit, then YouTube is a great place to start. You can find great recipes and step by step tutorials that will show you how to prepare them. The YouTube channels we featured in this article are among the very best you can find, but there still hundreds of channels you should check out if you’re looking for a particular cuisine. Make sure to let us know who is your favorite food YouTuber in the comments below.

---

FAQ: Learn More about Food YouTubers

1. What is the best cooking channel on YouTube?

If you prefer American cuisine, Tasty is gorgeous because of its abundant recipes for making burgers, pizza, and steak. If you are crazy about Sushi or Udon noodle, Cooking with Dog is an amazing channel on YouTube. If you are a cakeholic, you must not miss Rosanna Pansino, who can even bake a Tiger King.

2. What should I name my YouTube cooking channel?

Here are some ideas of naming your YouTube cooking channel. You can start with “Cook with XXX (your name),” “XXX (your name) in the Kitchen,” or other funny names like Devilish Baker.

3. How do I start a cooking vlog?

Before starting a cooking vlog, you need to define your brand and get enough equipment. Learn more recipes and practice cooking before shooting.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Coming up with new recipes that will impress everyone you know is a simple mission. You just have to go to YouTube and find the dish you’d like to prepare, but there are thousands of food YouTubers which makes it a bit difficult to decide which ones you should follow.

Naturally, you shouldn’t expect anything but the best from the chefs offering advice on how to prepare a certain dish. To help you narrow down the search we’ve compiled a top ten list of food YouTubers, that will hopefully help you discover your new favorite meals. Let’s take a peek at the most influential food channels on YouTube.

Top Food YouTubers

Eating healthy, delicious meals improves the quality of our lives. These YouTube channels may assist you in improving your diet while learning how to prepare dishes that are tasty and nourishing at the same time. Want to know more about the channels or the YouTubers? Try InflueNex YouTube Influencer Marketing Platform to get the details.

1. Rosanna Pansino

This 33-year-old actress and YouTube personality is best known for her baking show titled Nerdy Nummies that has featured celebrities such as Michelle Phan or Bethany Mota. In 2015 Rosanna published a book under the same title, which included recipes and step by step tutorials on how to prepare them.

Her YouTube channel has over 10 million subscribers and 2.395 million total views and yet her popularity is expected to continue to grow. Besides being a great cook, Pansino is also an aspiring actress who appeared in a number of TV shows.

2. Cooking With Dog

After more than a decade and nearly 300 episodes, this unorthodox cooking show is still one of YouTube’s best sources of Japanese dishes. The show is hosted by an anonymous Chef and a dog named Francis. If you are interested in Japanese cuisine you can also check out the website Cooking With Dog the offers meal planners and a list of recipes that include more than 300 dishes.

With 1.4 million subscribers and 185 million views this unusual YouTube food channel now has a cult following, especially because Francis died in 2016.

3. Binging With Babish

Andrew Rea is a young New York-based filmmaker who had a brilliant idea to recreate dishes featured in movies and TV shows, back in 2006. Even the channel’s name is based on a fictional character Oliver Babish from the TV series The West Wing. The viewers of Rea’s food videos can only see his torso and some parts of the kitchen, which adds a touch of mystery to this remarkable channel.

The Binging With Babish YouTube channel has 2.7 million subscribers and it is easily one of the best sources of unusual recipes on YouTube. Andrew Rea has also published a book in October 2017, titled Eat What You Watch: A Cookbook for Movie Lovers, that contains forty recipes from some of the best movies ever made.

4. You Suck at Cooking

The perfect blend of cooking tips and humor have made this YouTube channel famous. Don’t expect to find the secret recipes for the most brilliant dishes ever invented because most videos are aimed at inexperienced cooks who are bored of eating at restaurants.

The channel has been online since 2014, and in such a short period of time it has attracted over 100 million views and it currently has 1.2 million subscribers. The motto ‘No Bullshit, Just Cooking’ sums up perfectly the first-person videos featured on this channel.

5. Tasty

If you would like to find out where do fortune cookies come from or how to make a four flavor cheesecake, you should start following this channel. Tasty is actually run by BuzzFeed’s division that produces all content related to food and beverages. All recipes on this channel are divided into four categories, Tasty Junior, Tasty Happy Hour, Tasty Story, and Mom Vs Chef.

Tasty is present on all major social networks, including Facebook and Instagram. The YouTube channel has 8.2 million subscribers and their most viewed video ‘7 Easy Chicken Diners’ currently has over 10 million views.

6. Jamie Oliver

You probably already know Jamie from his TV show ‘The Naked Chef’ or you’ve read one of his books, but a lot of people don’t know that he has been a YouTuber since 2006. Oliver’s channel was created in 2006, and during the last twelve years, it has amassed over 3.7 million subscribers.

The British chef and restaurateur is a great source of delicious recipes from all around the world but just be prepared that most of the meals Jamie cooks require an advanced culinary skill set.

7. Laura in the Kitchen

The Laura Vitale’s YouTube channel is unquestionably the best place on the Internet to find out more about Italian food. Besides being a YouTuber that has 3.1 million subscribers, Laura is also a host of several TV shows. Laura in the Kitchen show started on YouTube in 2010, and in the last eight years, it has attracted millions of viewers.

Besides preparing dishes from Italian cuisine, Laura is also famous for preparing delicious desserts, milkshakes, and smoothies.

8. SORTEDfood

This channel was started in May 2010 by a group of school friends. Ben Ebbrell, Mike Huttlestone, Jamie Spafford, and Barry Taylor realized that they all have dietary problems, and they decided to do something about it. Today their company has fourteen employees who help them produce and advertise their food videos.

SORTEDfood channel has a worldwide following with over 1.8 million subscribers and their videos are more focused on food tips than on the process of preparing the dishes. Even so, this team of British food enthusiasts is still worth following.

9. Epic Meal Time

You may not want to eat everything you see on this channel, because Harley Morenstein, the show’s host, has built his reputation by preparing high-calorie meals. This Canadian and a group of his friends have started the Epic Meal Time channel in 2010, and in the last eight years, celebrities like Kevin Smith and Arnold Schwarzenegger have made guest appearances.

The show has won a number of awards, which clearly shows that Epic Meal Time combines entertainment with food in a most captivating way.

10. Gordon Ramsay

Gordon Ramsay’s career has been so successful that it is hardly surprising that his YouTube channel has 6.6 million subscribers. Over the last twenty years, Ramsy had his own TV shows, made guest appearances on a number of shows hosted by other celebrities and he managed to acquire restaurants all over the world.

His YouTube channel was created in 2006 and it has more than a billion total views. He is also quite famous for his no-nonsense approach to aspiring cooks that often shatters their illusions of becoming great culinary masters.

Conclusion

If you’re feeling a bit fed up with your diet and you want to shake things up a bit, then YouTube is a great place to start. You can find great recipes and step by step tutorials that will show you how to prepare them. The YouTube channels we featured in this article are among the very best you can find, but there still hundreds of channels you should check out if you’re looking for a particular cuisine. Make sure to let us know who is your favorite food YouTuber in the comments below.

---

FAQ: Learn More about Food YouTubers

1. What is the best cooking channel on YouTube?

If you prefer American cuisine, Tasty is gorgeous because of its abundant recipes for making burgers, pizza, and steak. If you are crazy about Sushi or Udon noodle, Cooking with Dog is an amazing channel on YouTube. If you are a cakeholic, you must not miss Rosanna Pansino, who can even bake a Tiger King.

2. What should I name my YouTube cooking channel?

Here are some ideas of naming your YouTube cooking channel. You can start with “Cook with XXX (your name),” “XXX (your name) in the Kitchen,” or other funny names like Devilish Baker.

3. How do I start a cooking vlog?

Before starting a cooking vlog, you need to define your brand and get enough equipment. Learn more recipes and practice cooking before shooting.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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