Boost Your Channels: Top 5 YouTube Tricks for Increased Visibility

5 Tips to Get More Views with YouTube Optimization [Free Checklist]

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

1. Keep Your Audience’s Attention
2. Do Keyword Research
3. Engage Your Audience
4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

Before you start your next project, take a look back at the Audience Retention of your previous videos.

1. Enter YouTube Studio in your channel
2. Access to Analytics
3. Select the video you want to review
4. Click into engagement
5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

1. Enter YouTube Studio in your channel
2. Access Analytics
3. Select Reach
4. Click into Traffic Source
5. Click Traffic Source: YouTube Search

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

Key Takeaways:

1. Use Audience Retention to better understand how to structure your video for the best results.
2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
3. Increasing Subscribers gets your video in front of more people the moment it is published.
4. Encourage Comments and respond to establish a relationship with your viewers.
5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

How to Stealthily Stream YouTube via Phone’s Autoplay

How to Play YouTube in Background on iPhone and Android

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to music, the majority of song lovers now prefer listening to it on their iPhone or Android phones, and most of them are still searching for a method to play YouTube in the background so they can enjoy their favorite tracks without much battery consumption.

Another reason why people may want to listen to YouTube in the background could be that they want to use their phone for other purposes such as for text messaging, Internet browsing, accessing Facebook, etc. on the device simultaneously.

With that said, here you will learn how to play YouTube in the background on iPhone or Android both with and without any specific app.

Best Paid Solution for Playing YouTube in Background: YouTube Premium

YouTube Premium, formerly YouTube Red, is a paid subscription with three types of plans namely ‘Individual’, ‘Family’, and ‘Student’ offered by the streaming giant for $11.99, $17.99, and $6.99 per month respectively. All the plans give you ad-free and uninterrupted streaming experience.

Note: The price of the plans may vary depending on the region of your residence and Google policies. Nevertheless, no annual subscription is available at the time of this writing, and the amount is deducted from your account on monthly basis.

While each plan has its own merits and demerits, the most used one is Individual that also gives free access to YouTube Music, an app that is available for Android and iOS devices, and is specifically dedicated to the music where you can watch and listen to your favorite tracks published on the platform.

What makes YouTube Music popular among the premium subscribers is its ability to play the music even when the app is not active and/or when the phone screen is turned off. Furthermore, you can even configure the app to play the audio without video, thus significantly reducing the battery consumption.

Note: Unlike the YouTube main app itself, YouTube Music is limited only to the music, and cannot play other videos.

Once you have subscribed for the YouTube Premium Individual plan, and downloaded and installed the YouTube Music app, you can follow the instructions given below to play YouTube in background Android or iPhone smartphone.

Step 1: Launch YouTube Music and Start Streaming

Launch YouTube Music, search for your favorite music using the Search icon at the top-right corner, tap the song in the suggestions list, and then tap the name of the track to start playing.

Step 2: Switch to Audio Only (Optional)

Tap anywhere on the video player window, and tap Audio from the top of the screen to switch to the audio only mode where the video of the song won’t be played.

Step 3: Play YouTube in Background

Use your phone-specific button or option to minimize YouTube Music. You can then either continue using your smartphone normally, or turn off the screen to play YouTube in background.

How to Play YouTube Videos in Background on iPhone

If you don’t want to pay for YouTube Premium, there are a few other workarounds that you can try to play YouTube in background on your iPhone. One of the easiest methods among them is explained below:

Step 1: Play YouTube Video on Browser

Launch Safari on your iPhone, and go to www.youtube.com (important). Make sure to type the URL in the address bar so the YouTube app doesn’t start, and you can access YouTube from within the browser window itself.

Use the regular method to search for the video you want to play in the background, and tap the Play button to start streaming.

Step 2: Open a New Tab

Tap the All Tabs icon from the bottom-right corner of the browser, and tap + from the bottom-center. Notice how the YouTube video continues to play even when you are on the new tab.

Step 3: Play YouTube in Background

Press the Home button or swipe up on iPhone X or above to get to the Home screen. You can notice how YouTube still continues to stream. From this point onward, you can either start using your iPhone normally, or turn off the screen and let your device play YouTube in background.

How to Play YouTube Videos in Background on Android

The process to play YouTube in background on an Android smartphone is slightly different than what it is on an iPhone if you don’t have a Premium subscription. To get this done on your Android, you must:

Step 1: Switch to Desktop Mode

Launch Google Chrome (default) on your Android phone, and go to www.youtube.com. Click the More options icon (with three vertically aligned dots) from the top-right corner of the browser, and check the Desktop site box from the menu that appears.

Step 2: Search for and Stream a Video

Use the Search bar at the top of the interface to search for and tap the video you want to stream.

Step 3: Play YouTube in Background

Once the video starts streaming, get back to the Home screen, pull down the Notification bar from the top (if the streaming stops), and press the Play button to play YouTube in background on your Android smartphone.

3 Best Apps to Play YouTube Videos in Background on Android

Instead of using the above workaround on Android, if you want something simpler and more straightforward, there are a few apps that can help you play YouTube videos in background. Some of the most used programs are listed below:

VLC for Android

Being one of the most versatile media playing software, VLC needs no introduction, and icing on the cake was added when the program was made available on Google Play Store. After you have installed VLC on your Android phone, you can launch the YouTube app, search for and tap the video you want to play in the background, tap the streaming video, tap the ‘More options’ icon from the top-right corner, and tap ‘Play in VLC’ from the available options.

Minimize play in background

This app does exactly what its name suggests. The program has a ‘Minimize player’ mode that allows you to stream YouTube videos in a small window that reduces its size and resides at the bottom of the screen, thus letting you use your Android phone for other important tasks simultaneously.

Background player for YouTube Vanced minimizer

Yet another app available on Google Play Store that lets you search for your favorite videos on YouTube, stream them, and then minimize the player to a floating window that goes down to the bottom of the screen. This lets you play YouTube in background in order to allow you to use your phone for other tasks.

Best Video Editing Software for YouTube

Conclusion

Watching YouTube videos has become a part of people’s day-to-day life now. While many of them use the platform to learn new skills through the tutorials that are available for free, others love the idea of having unlimited and unrestricted access to the gigantic database of music videos that they can dig in to find and play their favorite tracks. For the latter scenario, the processes explained above are likely to come in handy in order to play YouTube in background so the users can take full advantage of their iPhone or Android smartphone in case they only want to listen to the audio, and are not interested in watching the video while streaming.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to music, the majority of song lovers now prefer listening to it on their iPhone or Android phones, and most of them are still searching for a method to play YouTube in the background so they can enjoy their favorite tracks without much battery consumption.

Another reason why people may want to listen to YouTube in the background could be that they want to use their phone for other purposes such as for text messaging, Internet browsing, accessing Facebook, etc. on the device simultaneously.

With that said, here you will learn how to play YouTube in the background on iPhone or Android both with and without any specific app.

Best Paid Solution for Playing YouTube in Background: YouTube Premium

YouTube Premium, formerly YouTube Red, is a paid subscription with three types of plans namely ‘Individual’, ‘Family’, and ‘Student’ offered by the streaming giant for $11.99, $17.99, and $6.99 per month respectively. All the plans give you ad-free and uninterrupted streaming experience.

Note: The price of the plans may vary depending on the region of your residence and Google policies. Nevertheless, no annual subscription is available at the time of this writing, and the amount is deducted from your account on monthly basis.

While each plan has its own merits and demerits, the most used one is Individual that also gives free access to YouTube Music, an app that is available for Android and iOS devices, and is specifically dedicated to the music where you can watch and listen to your favorite tracks published on the platform.

What makes YouTube Music popular among the premium subscribers is its ability to play the music even when the app is not active and/or when the phone screen is turned off. Furthermore, you can even configure the app to play the audio without video, thus significantly reducing the battery consumption.

Note: Unlike the YouTube main app itself, YouTube Music is limited only to the music, and cannot play other videos.

Once you have subscribed for the YouTube Premium Individual plan, and downloaded and installed the YouTube Music app, you can follow the instructions given below to play YouTube in background Android or iPhone smartphone.

Step 1: Launch YouTube Music and Start Streaming

Launch YouTube Music, search for your favorite music using the Search icon at the top-right corner, tap the song in the suggestions list, and then tap the name of the track to start playing.

Step 2: Switch to Audio Only (Optional)

Tap anywhere on the video player window, and tap Audio from the top of the screen to switch to the audio only mode where the video of the song won’t be played.

Step 3: Play YouTube in Background

Use your phone-specific button or option to minimize YouTube Music. You can then either continue using your smartphone normally, or turn off the screen to play YouTube in background.

How to Play YouTube Videos in Background on iPhone

If you don’t want to pay for YouTube Premium, there are a few other workarounds that you can try to play YouTube in background on your iPhone. One of the easiest methods among them is explained below:

Step 1: Play YouTube Video on Browser

Launch Safari on your iPhone, and go to www.youtube.com (important). Make sure to type the URL in the address bar so the YouTube app doesn’t start, and you can access YouTube from within the browser window itself.

Use the regular method to search for the video you want to play in the background, and tap the Play button to start streaming.

Step 2: Open a New Tab

Tap the All Tabs icon from the bottom-right corner of the browser, and tap + from the bottom-center. Notice how the YouTube video continues to play even when you are on the new tab.

Step 3: Play YouTube in Background

Press the Home button or swipe up on iPhone X or above to get to the Home screen. You can notice how YouTube still continues to stream. From this point onward, you can either start using your iPhone normally, or turn off the screen and let your device play YouTube in background.

How to Play YouTube Videos in Background on Android

The process to play YouTube in background on an Android smartphone is slightly different than what it is on an iPhone if you don’t have a Premium subscription. To get this done on your Android, you must:

Step 1: Switch to Desktop Mode

Launch Google Chrome (default) on your Android phone, and go to www.youtube.com. Click the More options icon (with three vertically aligned dots) from the top-right corner of the browser, and check the Desktop site box from the menu that appears.

Step 2: Search for and Stream a Video

Use the Search bar at the top of the interface to search for and tap the video you want to stream.

Step 3: Play YouTube in Background

Once the video starts streaming, get back to the Home screen, pull down the Notification bar from the top (if the streaming stops), and press the Play button to play YouTube in background on your Android smartphone.

3 Best Apps to Play YouTube Videos in Background on Android

Instead of using the above workaround on Android, if you want something simpler and more straightforward, there are a few apps that can help you play YouTube videos in background. Some of the most used programs are listed below:

VLC for Android

Being one of the most versatile media playing software, VLC needs no introduction, and icing on the cake was added when the program was made available on Google Play Store. After you have installed VLC on your Android phone, you can launch the YouTube app, search for and tap the video you want to play in the background, tap the streaming video, tap the ‘More options’ icon from the top-right corner, and tap ‘Play in VLC’ from the available options.

Minimize play in background

This app does exactly what its name suggests. The program has a ‘Minimize player’ mode that allows you to stream YouTube videos in a small window that reduces its size and resides at the bottom of the screen, thus letting you use your Android phone for other important tasks simultaneously.

Background player for YouTube Vanced minimizer

Yet another app available on Google Play Store that lets you search for your favorite videos on YouTube, stream them, and then minimize the player to a floating window that goes down to the bottom of the screen. This lets you play YouTube in background in order to allow you to use your phone for other tasks.

Best Video Editing Software for YouTube

Conclusion

Watching YouTube videos has become a part of people’s day-to-day life now. While many of them use the platform to learn new skills through the tutorials that are available for free, others love the idea of having unlimited and unrestricted access to the gigantic database of music videos that they can dig in to find and play their favorite tracks. For the latter scenario, the processes explained above are likely to come in handy in order to play YouTube in background so the users can take full advantage of their iPhone or Android smartphone in case they only want to listen to the audio, and are not interested in watching the video while streaming.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to music, the majority of song lovers now prefer listening to it on their iPhone or Android phones, and most of them are still searching for a method to play YouTube in the background so they can enjoy their favorite tracks without much battery consumption.

Another reason why people may want to listen to YouTube in the background could be that they want to use their phone for other purposes such as for text messaging, Internet browsing, accessing Facebook, etc. on the device simultaneously.

With that said, here you will learn how to play YouTube in the background on iPhone or Android both with and without any specific app.

Best Paid Solution for Playing YouTube in Background: YouTube Premium

YouTube Premium, formerly YouTube Red, is a paid subscription with three types of plans namely ‘Individual’, ‘Family’, and ‘Student’ offered by the streaming giant for $11.99, $17.99, and $6.99 per month respectively. All the plans give you ad-free and uninterrupted streaming experience.

Note: The price of the plans may vary depending on the region of your residence and Google policies. Nevertheless, no annual subscription is available at the time of this writing, and the amount is deducted from your account on monthly basis.

While each plan has its own merits and demerits, the most used one is Individual that also gives free access to YouTube Music, an app that is available for Android and iOS devices, and is specifically dedicated to the music where you can watch and listen to your favorite tracks published on the platform.

What makes YouTube Music popular among the premium subscribers is its ability to play the music even when the app is not active and/or when the phone screen is turned off. Furthermore, you can even configure the app to play the audio without video, thus significantly reducing the battery consumption.

Note: Unlike the YouTube main app itself, YouTube Music is limited only to the music, and cannot play other videos.

Once you have subscribed for the YouTube Premium Individual plan, and downloaded and installed the YouTube Music app, you can follow the instructions given below to play YouTube in background Android or iPhone smartphone.

Step 1: Launch YouTube Music and Start Streaming

Launch YouTube Music, search for your favorite music using the Search icon at the top-right corner, tap the song in the suggestions list, and then tap the name of the track to start playing.

Step 2: Switch to Audio Only (Optional)

Tap anywhere on the video player window, and tap Audio from the top of the screen to switch to the audio only mode where the video of the song won’t be played.

Step 3: Play YouTube in Background

Use your phone-specific button or option to minimize YouTube Music. You can then either continue using your smartphone normally, or turn off the screen to play YouTube in background.

How to Play YouTube Videos in Background on iPhone

If you don’t want to pay for YouTube Premium, there are a few other workarounds that you can try to play YouTube in background on your iPhone. One of the easiest methods among them is explained below:

Step 1: Play YouTube Video on Browser

Launch Safari on your iPhone, and go to www.youtube.com (important). Make sure to type the URL in the address bar so the YouTube app doesn’t start, and you can access YouTube from within the browser window itself.

Use the regular method to search for the video you want to play in the background, and tap the Play button to start streaming.

Step 2: Open a New Tab

Tap the All Tabs icon from the bottom-right corner of the browser, and tap + from the bottom-center. Notice how the YouTube video continues to play even when you are on the new tab.

Step 3: Play YouTube in Background

Press the Home button or swipe up on iPhone X or above to get to the Home screen. You can notice how YouTube still continues to stream. From this point onward, you can either start using your iPhone normally, or turn off the screen and let your device play YouTube in background.

How to Play YouTube Videos in Background on Android

The process to play YouTube in background on an Android smartphone is slightly different than what it is on an iPhone if you don’t have a Premium subscription. To get this done on your Android, you must:

Step 1: Switch to Desktop Mode

Launch Google Chrome (default) on your Android phone, and go to www.youtube.com. Click the More options icon (with three vertically aligned dots) from the top-right corner of the browser, and check the Desktop site box from the menu that appears.

Step 2: Search for and Stream a Video

Use the Search bar at the top of the interface to search for and tap the video you want to stream.

Step 3: Play YouTube in Background

Once the video starts streaming, get back to the Home screen, pull down the Notification bar from the top (if the streaming stops), and press the Play button to play YouTube in background on your Android smartphone.

3 Best Apps to Play YouTube Videos in Background on Android

Instead of using the above workaround on Android, if you want something simpler and more straightforward, there are a few apps that can help you play YouTube videos in background. Some of the most used programs are listed below:

VLC for Android

Being one of the most versatile media playing software, VLC needs no introduction, and icing on the cake was added when the program was made available on Google Play Store. After you have installed VLC on your Android phone, you can launch the YouTube app, search for and tap the video you want to play in the background, tap the streaming video, tap the ‘More options’ icon from the top-right corner, and tap ‘Play in VLC’ from the available options.

Minimize play in background

This app does exactly what its name suggests. The program has a ‘Minimize player’ mode that allows you to stream YouTube videos in a small window that reduces its size and resides at the bottom of the screen, thus letting you use your Android phone for other important tasks simultaneously.

Background player for YouTube Vanced minimizer

Yet another app available on Google Play Store that lets you search for your favorite videos on YouTube, stream them, and then minimize the player to a floating window that goes down to the bottom of the screen. This lets you play YouTube in background in order to allow you to use your phone for other tasks.

Best Video Editing Software for YouTube

Conclusion

Watching YouTube videos has become a part of people’s day-to-day life now. While many of them use the platform to learn new skills through the tutorials that are available for free, others love the idea of having unlimited and unrestricted access to the gigantic database of music videos that they can dig in to find and play their favorite tracks. For the latter scenario, the processes explained above are likely to come in handy in order to play YouTube in background so the users can take full advantage of their iPhone or Android smartphone in case they only want to listen to the audio, and are not interested in watching the video while streaming.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to music, the majority of song lovers now prefer listening to it on their iPhone or Android phones, and most of them are still searching for a method to play YouTube in the background so they can enjoy their favorite tracks without much battery consumption.

Another reason why people may want to listen to YouTube in the background could be that they want to use their phone for other purposes such as for text messaging, Internet browsing, accessing Facebook, etc. on the device simultaneously.

With that said, here you will learn how to play YouTube in the background on iPhone or Android both with and without any specific app.

Best Paid Solution for Playing YouTube in Background: YouTube Premium

YouTube Premium, formerly YouTube Red, is a paid subscription with three types of plans namely ‘Individual’, ‘Family’, and ‘Student’ offered by the streaming giant for $11.99, $17.99, and $6.99 per month respectively. All the plans give you ad-free and uninterrupted streaming experience.

Note: The price of the plans may vary depending on the region of your residence and Google policies. Nevertheless, no annual subscription is available at the time of this writing, and the amount is deducted from your account on monthly basis.

While each plan has its own merits and demerits, the most used one is Individual that also gives free access to YouTube Music, an app that is available for Android and iOS devices, and is specifically dedicated to the music where you can watch and listen to your favorite tracks published on the platform.

What makes YouTube Music popular among the premium subscribers is its ability to play the music even when the app is not active and/or when the phone screen is turned off. Furthermore, you can even configure the app to play the audio without video, thus significantly reducing the battery consumption.

Note: Unlike the YouTube main app itself, YouTube Music is limited only to the music, and cannot play other videos.

Once you have subscribed for the YouTube Premium Individual plan, and downloaded and installed the YouTube Music app, you can follow the instructions given below to play YouTube in background Android or iPhone smartphone.

Step 1: Launch YouTube Music and Start Streaming

Launch YouTube Music, search for your favorite music using the Search icon at the top-right corner, tap the song in the suggestions list, and then tap the name of the track to start playing.

Step 2: Switch to Audio Only (Optional)

Tap anywhere on the video player window, and tap Audio from the top of the screen to switch to the audio only mode where the video of the song won’t be played.

Step 3: Play YouTube in Background

Use your phone-specific button or option to minimize YouTube Music. You can then either continue using your smartphone normally, or turn off the screen to play YouTube in background.

How to Play YouTube Videos in Background on iPhone

If you don’t want to pay for YouTube Premium, there are a few other workarounds that you can try to play YouTube in background on your iPhone. One of the easiest methods among them is explained below:

Step 1: Play YouTube Video on Browser

Launch Safari on your iPhone, and go to www.youtube.com (important). Make sure to type the URL in the address bar so the YouTube app doesn’t start, and you can access YouTube from within the browser window itself.

Use the regular method to search for the video you want to play in the background, and tap the Play button to start streaming.

Step 2: Open a New Tab

Tap the All Tabs icon from the bottom-right corner of the browser, and tap + from the bottom-center. Notice how the YouTube video continues to play even when you are on the new tab.

Step 3: Play YouTube in Background

Press the Home button or swipe up on iPhone X or above to get to the Home screen. You can notice how YouTube still continues to stream. From this point onward, you can either start using your iPhone normally, or turn off the screen and let your device play YouTube in background.

How to Play YouTube Videos in Background on Android

The process to play YouTube in background on an Android smartphone is slightly different than what it is on an iPhone if you don’t have a Premium subscription. To get this done on your Android, you must:

Step 1: Switch to Desktop Mode

Launch Google Chrome (default) on your Android phone, and go to www.youtube.com. Click the More options icon (with three vertically aligned dots) from the top-right corner of the browser, and check the Desktop site box from the menu that appears.

Step 2: Search for and Stream a Video

Use the Search bar at the top of the interface to search for and tap the video you want to stream.

Step 3: Play YouTube in Background

Once the video starts streaming, get back to the Home screen, pull down the Notification bar from the top (if the streaming stops), and press the Play button to play YouTube in background on your Android smartphone.

3 Best Apps to Play YouTube Videos in Background on Android

Instead of using the above workaround on Android, if you want something simpler and more straightforward, there are a few apps that can help you play YouTube videos in background. Some of the most used programs are listed below:

VLC for Android

Being one of the most versatile media playing software, VLC needs no introduction, and icing on the cake was added when the program was made available on Google Play Store. After you have installed VLC on your Android phone, you can launch the YouTube app, search for and tap the video you want to play in the background, tap the streaming video, tap the ‘More options’ icon from the top-right corner, and tap ‘Play in VLC’ from the available options.

Minimize play in background

This app does exactly what its name suggests. The program has a ‘Minimize player’ mode that allows you to stream YouTube videos in a small window that reduces its size and resides at the bottom of the screen, thus letting you use your Android phone for other important tasks simultaneously.

Background player for YouTube Vanced minimizer

Yet another app available on Google Play Store that lets you search for your favorite videos on YouTube, stream them, and then minimize the player to a floating window that goes down to the bottom of the screen. This lets you play YouTube in background in order to allow you to use your phone for other tasks.

Best Video Editing Software for YouTube

Conclusion

Watching YouTube videos has become a part of people’s day-to-day life now. While many of them use the platform to learn new skills through the tutorials that are available for free, others love the idea of having unlimited and unrestricted access to the gigantic database of music videos that they can dig in to find and play their favorite tracks. For the latter scenario, the processes explained above are likely to come in handy in order to play YouTube in background so the users can take full advantage of their iPhone or Android smartphone in case they only want to listen to the audio, and are not interested in watching the video while streaming.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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