Amplify Your Audience: Maximizing YouTube Viewership

How To Get More Video Views on YouTube

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

2. Link Yourself

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

2. Link Yourself

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

2. Link Yourself

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

2. Link Yourself

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Disseminating Data-Driven Insights: You Vs. Others on Video Markets

YouTube Analytics – How to analyze your and Competitor’s YouTube Video

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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