Adding Impact: Strategies for Youtubes’ Last Impressions

How to Add YouTube End Screen and Cards Effectively

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

• Part1: Why You Need to Add End Screens To Videos
• Part2: How To Use Youtube End Screen
• Part3: How To Use Youtube Cards

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

• Go to Creator Studio and check the left side to find the Video Manager, click on it.
• Wherever you wish to add the end screen on the video, click on it.
• Click End Screen & Annotations at the top.
• From end screen and annotations, you can add or configure elements.
• Check how the end screen will appear to the visitors.
• Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

• Click on the “Video Manager” tab.
• If you want to add cards, Click “Edit” tab under it. Then click “cards”.
• Choose the cards type you want to make on “Add Card” drop down menu.
• Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

• Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
• Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
• Poll: Encourage viewers to participate in a poll (vote)
• Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

• Part1: Why You Need to Add End Screens To Videos
• Part2: How To Use Youtube End Screen
• Part3: How To Use Youtube Cards

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

• Go to Creator Studio and check the left side to find the Video Manager, click on it.
• Wherever you wish to add the end screen on the video, click on it.
• Click End Screen & Annotations at the top.
• From end screen and annotations, you can add or configure elements.
• Check how the end screen will appear to the visitors.
• Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

• Click on the “Video Manager” tab.
• If you want to add cards, Click “Edit” tab under it. Then click “cards”.
• Choose the cards type you want to make on “Add Card” drop down menu.
• Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

• Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
• Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
• Poll: Encourage viewers to participate in a poll (vote)
• Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

• Part1: Why You Need to Add End Screens To Videos
• Part2: How To Use Youtube End Screen
• Part3: How To Use Youtube Cards

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

• Go to Creator Studio and check the left side to find the Video Manager, click on it.
• Wherever you wish to add the end screen on the video, click on it.
• Click End Screen & Annotations at the top.
• From end screen and annotations, you can add or configure elements.
• Check how the end screen will appear to the visitors.
• Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

• Click on the “Video Manager” tab.
• If you want to add cards, Click “Edit” tab under it. Then click “cards”.
• Choose the cards type you want to make on “Add Card” drop down menu.
• Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

• Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
• Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
• Poll: Encourage viewers to participate in a poll (vote)
• Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

• Part1: Why You Need to Add End Screens To Videos
• Part2: How To Use Youtube End Screen
• Part3: How To Use Youtube Cards

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

• Go to Creator Studio and check the left side to find the Video Manager, click on it.
• Wherever you wish to add the end screen on the video, click on it.
• Click End Screen & Annotations at the top.
• From end screen and annotations, you can add or configure elements.
• Check how the end screen will appear to the visitors.
• Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

• Click on the “Video Manager” tab.
• If you want to add cards, Click “Edit” tab under it. Then click “cards”.
• Choose the cards type you want to make on “Add Card” drop down menu.
• Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

• Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
• Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
• Poll: Encourage viewers to participate in a poll (vote)
• Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Staying Legal in the Digital Space: YouTube’s Copyright Guide

The Ultimate Guide to YouTube Copyright

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

1. Is the copyrighted content being creatively or purposefully used?
2. Are there more original content used than copyrighted content in the video?
3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

Part 4: What To Do When You Get a YouTube Copyright Strike

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

1. Click on the “Copyright Strike” link beside the flagged video to see details
2. Decide how to respond to the strike:
   1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
   2. Contact the person who reported your video and get the claim retracted
   3. Dispute the claim with a counter notification

Part 5: 5 Ways to Avoid Copyright Strike

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

Steps to Report Copyright Infringements on YouTube

1. View the video that contains your copyrighted material.
2. Click on “Report”

1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
2. Submit report and wait for an email confirmation that the infringing content has been removed.

Part 7: YouTube Copyright Match

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

1. Is the copyrighted content being creatively or purposefully used?
2. Are there more original content used than copyrighted content in the video?
3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

Part 4: What To Do When You Get a YouTube Copyright Strike

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

1. Click on the “Copyright Strike” link beside the flagged video to see details
2. Decide how to respond to the strike:
   1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
   2. Contact the person who reported your video and get the claim retracted
   3. Dispute the claim with a counter notification

Part 5: 5 Ways to Avoid Copyright Strike

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

Steps to Report Copyright Infringements on YouTube

1. View the video that contains your copyrighted material.
2. Click on “Report”

1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
2. Submit report and wait for an email confirmation that the infringing content has been removed.

Part 7: YouTube Copyright Match

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

1. Is the copyrighted content being creatively or purposefully used?
2. Are there more original content used than copyrighted content in the video?
3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

Part 4: What To Do When You Get a YouTube Copyright Strike

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

1. Click on the “Copyright Strike” link beside the flagged video to see details
2. Decide how to respond to the strike:
   1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
   2. Contact the person who reported your video and get the claim retracted
   3. Dispute the claim with a counter notification

Part 5: 5 Ways to Avoid Copyright Strike

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

Steps to Report Copyright Infringements on YouTube

1. View the video that contains your copyrighted material.
2. Click on “Report”

1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
2. Submit report and wait for an email confirmation that the infringing content has been removed.

Part 7: YouTube Copyright Match

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

1. Is the copyrighted content being creatively or purposefully used?
2. Are there more original content used than copyrighted content in the video?
3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

Part 4: What To Do When You Get a YouTube Copyright Strike

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

1. Click on the “Copyright Strike” link beside the flagged video to see details
2. Decide how to respond to the strike:
   1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
   2. Contact the person who reported your video and get the claim retracted
   3. Dispute the claim with a counter notification

Part 5: 5 Ways to Avoid Copyright Strike

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

Steps to Report Copyright Infringements on YouTube

1. View the video that contains your copyrighted material.
2. Click on “Report”

1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
2. Submit report and wait for an email confirmation that the infringing content has been removed.

Part 7: YouTube Copyright Match

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read: