"2024 Approved Crafting a Cash Cascade on YouTube Strategies Beyond the Ad Model"
Crafting a Cash Cascade on YouTube: Strategies Beyond the Ad Model
How to Make Money on YouTube Without Ads
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules ( as of January 2018
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules ( as of January 2018
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules ( as of January 2018
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.
But why should there be any other way? What’s wrong with simply focusing on ads?
More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.
Best YouTube Video Editor–Wondershare Filmora
Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.
What is the YouTube Partner Program (YPP)?
YPP enables YouTubers to make money from an advertisement that appears before or during their videos.
How Much Money Can YouTubers Make from Ads?
The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.
This is a general estimate of how much a YouTuber can make from ads once they qualify:
- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.
- $0.18 is the average rate per ad view.
- 1000 ad views will equal approximately $18
- 1000 video views will equal between $2-$5
Why It’s So Hard for YouTubers to Make Money From Ads
For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.
Monetization Rules ( as of January 2018
- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization
- YouTube pays in $100 increments
Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.
That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:
1. Sell Your Product or Service:
YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.
Here are some examples of products and services you can offer:
Products:
- eBooks
- Artwork
- Licensed content
- Online course
- Channel/brand merchandise
YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.
Services:
- Consulting work (strategy planner, financial advisor, etc.)
- Contracting work (designer, developer, etc.)
- Education (tutor, trainer, etc.)
- Performance/Speaking Opportunities (motivational speaker, musician, etc.)
YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.
How to Sell a Product or Service on YouTube
YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.
Here is how you should go about selling your product or service on YouTube:
1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.
If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:
From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.
2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.
Take this example from Modern Health Monk , a weight loss coach.
In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.
The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.
3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.
Link in the description box:
The YouTube Card:
You can add one or multiple cards to direct viewers to your website or to another related video.
Call to action button:
Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.
But What if You Don’t Have a Product Or Service to Sell Yet?
While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.
Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.
As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.
For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.
2. Affiliate Marketing:
Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.
How Does Affiliate Marketing Work On YouTube?
As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.
The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.
Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.
Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.
What Videos Are Best for Affiliate Marketing?
There are no restrictions on what will make a good affiliate marketing video, but there are best practices.
What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.
Here are a few types of videos that make for good affiliate marketing opportunities:
- Product reviews
- Top 10
- How-tos
- Cheap vs expensive
- What to pack for…
How to Get an Affiliate Marketing Link for YouTube?
Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.
Here is the list of 4 popular affiliate marketing networks:
- Rakuten
- PeerFly
You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.
3. Brand Deal or Sponsorships:
Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.
Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.
In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.
While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.
How to Get Discovered By Brands
The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.
If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .
How Influencer Marketing Platforms Like Famebit Works
When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.
Steps to getting a brand deal:
- Find brands and campaigns that match your audience.
- Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
- If accepted, you are hired and will begin collaboration with the brand to produce the project.
- Build our content.
- Receive approval from the brand.
- Get Paid!
Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.
4. Crowdfunding:
If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.
But how can you approach crowdfunding so it doesn’t look like you are begging?
3 Popular Types of Crowdfunding:
- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.
- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.
- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.
From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.
Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.
Set Crowdfunding Goals to Encourage Donations
Have you ever gone up to a friend and ask for $5? What did they say?
“What do you need it for?”
We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.
Set a $ Target
If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.
How Does Patreon Work for YouTubers?
When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.
Key Takeaways:
There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.
- Directing your viewers to your website where they can pay for a product or service that you offer.
- Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
- Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
- Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.
Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Tailoring Content: Advanced PC Video Editing Methods for YouTube
How to Edit Videos for YouTube on PC
Richard Bennett
Mar 27, 2024• Proven solutions
To create a successful YouTube video, you need to shoot the video and edit it on Windows or Mac. (You can find the whole processing of making a YouTube video if needed.) If you have always wanted to make your own videos and upload to YouTube to share, but you don’t know the best way to go about, then you shouldn’t miss this article. In the following part, I’ll share with you some best tools that you will need to edit YouTube videos and at the end of it, I’ll show you the detailed steps of how to edit YouTube videos with the video editor Filmora on computer.
- Part 1: Tools you need to edit YouTube videos on PC
- Part 2: Editing Videos for YouTube on PC [Detailed Steps]
Best Tools for Editing YouTube Videos on PC
Before editing, you need to choose a good enough video editor for YouTube video which can combine your footage clips seamlessly and export in high quality. To be honest, there are so many video editing software for YouTube available on the market and quite a number of tools used for editing YouTube videos on PC, some are paid while others are available for free. To save your time in picking the best one, we’ve listed some of the best tools for you to Edit YouTube videos.
Top 3 Recommended Video Editor Tools for Editing YouTube Videos on PC
The following are some of the most versatile video editor tools currently available for editing videos on PC
1. Wondershare Filmora
Filmora is an intuitive video editor with a wide range of advanced tools and video effects. We listed Filmora at the first spot because it is recommended by many users and reviewers as the best video editor for beginners and also provides sophisticated features.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Filmora is a simpler way for those who are serous with editing YouTube videos on PC and Mac and you don’t have to install any other editing tools. As an all in one video editor, Filmora gives you the power to edit audios and videos, record PC screen, edit audio and add custom colors and voice over with a lot of ease. The following are some of the specific benefits and features you will be entitled to when you use Wondershare Filmora to edit YouTube videos on PC and Mac. You can download the trial version to have a try and share with me about your opinion .
Why choose Wondershare Filmora
- Ability to record the screen of your PC together with the voice
- Edit all your audios with audio mixers and equalizers
- Has wonderful filters, overlays, and text effects
- Has a color turning tool to allow you correct white balances and much more
- Let you to upload videos directly to YouTube, Vimeo and Facebook
You may also like:How to Edit YouTube Videos on iPhone >>
2. Window Movie Maker –
Windows Movie Maker is a totally free video editor available for Windows7/8 users, so if you’re a YouTube beginner without no budget for video editing software, you can start with it. It is easy and intuitive to use, though it lacks some of the advanced functionalities needed for professional video editing. After being skilled in video editing, you may need some alternatives to Windows Movie Maker, in this case, check our picks of thebest free video editing software for Windows.
Windows Movie Maker Interface
3. Adobe Premiere Pro –
This is one of the professional video editors available for PC and it is not a free tool. It comes with advanced features and functionalities needed for professional video editing and for you to use it you will have to pay with about $19.99 - $74.99 per month.
Screenshot from Adobe Premiere Pro CC Release Video
Professional Screen Recorder Tools for YouTube Videos
If you are making a tutorial video, a software how-to video or a gameplay video on YouTube, you may also need a screen recording software to record what happening on your computer and show it with your viewers. In this case, we’ve picked some screen recording tools that you may need. Some of them both feature the video editing tools and screen recording tools.
1. Filmora scrn – A high quality screen recorder with editing features.
- 
2. ScreenFlow –ScreenFlow has a free version you could use for high quality screen captures, but for you to get the most from it, you will have to upgrade to the paid versions.
For more information on screen recorders for Windows, kindly check our picks about best screen recorder for YouTub. .
Note: Filmora now also feature a more powerful recording features, so you can now record screen and audio and edit video in one place.
Professional Audio Editors for YouTube Videos Editing
1. Audacity
Audacity has an intuitive user interface, featuring a simple design without unnecessary features to clog things up. Its footprint is relatively small and it can run on PC nonstop. The only thing you won’t like about it is that you will only be able to get as far as bedroom recording with it.
2. WavePad
This audio editor has a fully customizable user interface that will work both for beginners as well as professionals. It is easy to use and will suffice most of your needs as far as editing YouTube videos on PC is concerned.
For more information about audio editing tools and tips, check out How to Add Audio to Video .
Professional Color Grading Tools for YouTube Videos
To adjust the brightness, white balance, tone or apply 3D LUT effects to your video, you can complete all of these in Filmora or use the following color correction software.
Adobe SpeedGrade
When you use this together with Premiere Pro, you will have the fastest color grading experience in the world. The only caveats to using it are that the tracking is not the best and the workflow when using it on Windows is not that streamlined either.
Looking for more professional color grading tools? Check Best Color Grading & Correction Software>>
Part 2: Editing videos for YouTube on PC [Detailed Steps]
Irrespective of the editing software you use, following the steps outlined below will make it is easy for you to edit videos for YouTube on PC. Assuming you already have made your mind on the editing software of choice, use the following steps to edit and export your completed work. To better demonstrate the steps of YouTube video editing, I’ll use Filmra9 video editor to edit YouTube Video.
1.Split or combine your video clips
Most of the editing programs you use will have a timeline view of your work where you can easily cut or drop your shots. Each of the shots taken is actually a separate file which you will have to combine with others to make the video. The split feature in Filmora can cut footage into parts and then you can move it to desired position or just delete the unnecessary part. You can choose any part of the video quickly with the Quick Trim feature in preview. Besides, Filmora supports almost all popular video and photo formats, so there will be no obstacle when you want to combine footage shot with different devices. You can add photos to video or audio to video.
To combine several footages into one, just place all clips in the video track in order. Form the timeline view, move the shots around, cut, trim or shorten them as you desire. You can also add transitions between shots so that your final production may have a professional look.
2. Crop, Rotate, Pan & Zoom
You can rotate the video at any angle at any direction and change the scale of video footage or other transform. If you want viewers to focus on some part of the frame, you can use try the Pan & Zoom feature.
Learn more about How to Zoom in Video After It’s Recorded or Saved?
3.Add texts, Music and other effects
Once the individual shots have been edited into a single video, it is now time for you to add the special effects. This is the time to add stuff such as texts, music and other special effect you may want to see on the video. If you are worried about doing this, just know that you don’t have to be a pro editor to do all these since most of the program will guide you through on how to add all the special effects.
4.Save and export
After you have done with adding all the special effects, choose the file format for saving your video then export it. YouTube accepts major file formats and these include MP4, AVI or WMA hence you will be okay when you use any of them.
Filmora also allows you to upload videos to YouTube platform directly since it will choose the format and frame rate or codec which suit best.
These are the basic steps you will use when you want to edit YouTube videos on PC. Just remember to use the right widescreen format and also render your files in either 1080i or 720p high definition.
YouTuber Jamie Keet from Teacher’s Tech channel has made a tutorial about how to edit videos on Filmora. This video is detailed and let us know if you think it is helpful in the comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
To create a successful YouTube video, you need to shoot the video and edit it on Windows or Mac. (You can find the whole processing of making a YouTube video if needed.) If you have always wanted to make your own videos and upload to YouTube to share, but you don’t know the best way to go about, then you shouldn’t miss this article. In the following part, I’ll share with you some best tools that you will need to edit YouTube videos and at the end of it, I’ll show you the detailed steps of how to edit YouTube videos with the video editor Filmora on computer.
- Part 1: Tools you need to edit YouTube videos on PC
- Part 2: Editing Videos for YouTube on PC [Detailed Steps]
Best Tools for Editing YouTube Videos on PC
Before editing, you need to choose a good enough video editor for YouTube video which can combine your footage clips seamlessly and export in high quality. To be honest, there are so many video editing software for YouTube available on the market and quite a number of tools used for editing YouTube videos on PC, some are paid while others are available for free. To save your time in picking the best one, we’ve listed some of the best tools for you to Edit YouTube videos.
Top 3 Recommended Video Editor Tools for Editing YouTube Videos on PC
The following are some of the most versatile video editor tools currently available for editing videos on PC
1. Wondershare Filmora
Filmora is an intuitive video editor with a wide range of advanced tools and video effects. We listed Filmora at the first spot because it is recommended by many users and reviewers as the best video editor for beginners and also provides sophisticated features.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Filmora is a simpler way for those who are serous with editing YouTube videos on PC and Mac and you don’t have to install any other editing tools. As an all in one video editor, Filmora gives you the power to edit audios and videos, record PC screen, edit audio and add custom colors and voice over with a lot of ease. The following are some of the specific benefits and features you will be entitled to when you use Wondershare Filmora to edit YouTube videos on PC and Mac. You can download the trial version to have a try and share with me about your opinion .
Why choose Wondershare Filmora
- Ability to record the screen of your PC together with the voice
- Edit all your audios with audio mixers and equalizers
- Has wonderful filters, overlays, and text effects
- Has a color turning tool to allow you correct white balances and much more
- Let you to upload videos directly to YouTube, Vimeo and Facebook
You may also like:How to Edit YouTube Videos on iPhone >>
2. Window Movie Maker –
Windows Movie Maker is a totally free video editor available for Windows7/8 users, so if you’re a YouTube beginner without no budget for video editing software, you can start with it. It is easy and intuitive to use, though it lacks some of the advanced functionalities needed for professional video editing. After being skilled in video editing, you may need some alternatives to Windows Movie Maker, in this case, check our picks of thebest free video editing software for Windows.
Windows Movie Maker Interface
3. Adobe Premiere Pro –
This is one of the professional video editors available for PC and it is not a free tool. It comes with advanced features and functionalities needed for professional video editing and for you to use it you will have to pay with about $19.99 - $74.99 per month.
Screenshot from Adobe Premiere Pro CC Release Video
Professional Screen Recorder Tools for YouTube Videos
If you are making a tutorial video, a software how-to video or a gameplay video on YouTube, you may also need a screen recording software to record what happening on your computer and show it with your viewers. In this case, we’ve picked some screen recording tools that you may need. Some of them both feature the video editing tools and screen recording tools.
1. Filmora scrn – A high quality screen recorder with editing features.
-
2. ScreenFlow –ScreenFlow has a free version you could use for high quality screen captures, but for you to get the most from it, you will have to upgrade to the paid versions.
For more information on screen recorders for Windows, kindly check our picks about best screen recorder for YouTub. .
Note: Filmora now also feature a more powerful recording features, so you can now record screen and audio and edit video in one place.
Professional Audio Editors for YouTube Videos Editing
1. Audacity
Audacity has an intuitive user interface, featuring a simple design without unnecessary features to clog things up. Its footprint is relatively small and it can run on PC nonstop. The only thing you won’t like about it is that you will only be able to get as far as bedroom recording with it.
2. WavePad
This audio editor has a fully customizable user interface that will work both for beginners as well as professionals. It is easy to use and will suffice most of your needs as far as editing YouTube videos on PC is concerned.
For more information about audio editing tools and tips, check out How to Add Audio to Video .
Professional Color Grading Tools for YouTube Videos
To adjust the brightness, white balance, tone or apply 3D LUT effects to your video, you can complete all of these in Filmora or use the following color correction software.
Adobe SpeedGrade
When you use this together with Premiere Pro, you will have the fastest color grading experience in the world. The only caveats to using it are that the tracking is not the best and the workflow when using it on Windows is not that streamlined either.
Looking for more professional color grading tools? Check Best Color Grading & Correction Software>>
Part 2: Editing videos for YouTube on PC [Detailed Steps]
Irrespective of the editing software you use, following the steps outlined below will make it is easy for you to edit videos for YouTube on PC. Assuming you already have made your mind on the editing software of choice, use the following steps to edit and export your completed work. To better demonstrate the steps of YouTube video editing, I’ll use Filmra9 video editor to edit YouTube Video.
1.Split or combine your video clips
Most of the editing programs you use will have a timeline view of your work where you can easily cut or drop your shots. Each of the shots taken is actually a separate file which you will have to combine with others to make the video. The split feature in Filmora can cut footage into parts and then you can move it to desired position or just delete the unnecessary part. You can choose any part of the video quickly with the Quick Trim feature in preview. Besides, Filmora supports almost all popular video and photo formats, so there will be no obstacle when you want to combine footage shot with different devices. You can add photos to video or audio to video.
To combine several footages into one, just place all clips in the video track in order. Form the timeline view, move the shots around, cut, trim or shorten them as you desire. You can also add transitions between shots so that your final production may have a professional look.
2. Crop, Rotate, Pan & Zoom
You can rotate the video at any angle at any direction and change the scale of video footage or other transform. If you want viewers to focus on some part of the frame, you can use try the Pan & Zoom feature.
Learn more about How to Zoom in Video After It’s Recorded or Saved?
3.Add texts, Music and other effects
Once the individual shots have been edited into a single video, it is now time for you to add the special effects. This is the time to add stuff such as texts, music and other special effect you may want to see on the video. If you are worried about doing this, just know that you don’t have to be a pro editor to do all these since most of the program will guide you through on how to add all the special effects.
4.Save and export
After you have done with adding all the special effects, choose the file format for saving your video then export it. YouTube accepts major file formats and these include MP4, AVI or WMA hence you will be okay when you use any of them.
Filmora also allows you to upload videos to YouTube platform directly since it will choose the format and frame rate or codec which suit best.
These are the basic steps you will use when you want to edit YouTube videos on PC. Just remember to use the right widescreen format and also render your files in either 1080i or 720p high definition.
YouTuber Jamie Keet from Teacher’s Tech channel has made a tutorial about how to edit videos on Filmora. This video is detailed and let us know if you think it is helpful in the comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
To create a successful YouTube video, you need to shoot the video and edit it on Windows or Mac. (You can find the whole processing of making a YouTube video if needed.) If you have always wanted to make your own videos and upload to YouTube to share, but you don’t know the best way to go about, then you shouldn’t miss this article. In the following part, I’ll share with you some best tools that you will need to edit YouTube videos and at the end of it, I’ll show you the detailed steps of how to edit YouTube videos with the video editor Filmora on computer.
- Part 1: Tools you need to edit YouTube videos on PC
- Part 2: Editing Videos for YouTube on PC [Detailed Steps]
Best Tools for Editing YouTube Videos on PC
Before editing, you need to choose a good enough video editor for YouTube video which can combine your footage clips seamlessly and export in high quality. To be honest, there are so many video editing software for YouTube available on the market and quite a number of tools used for editing YouTube videos on PC, some are paid while others are available for free. To save your time in picking the best one, we’ve listed some of the best tools for you to Edit YouTube videos.
Top 3 Recommended Video Editor Tools for Editing YouTube Videos on PC
The following are some of the most versatile video editor tools currently available for editing videos on PC
1. Wondershare Filmora
Filmora is an intuitive video editor with a wide range of advanced tools and video effects. We listed Filmora at the first spot because it is recommended by many users and reviewers as the best video editor for beginners and also provides sophisticated features.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Filmora is a simpler way for those who are serous with editing YouTube videos on PC and Mac and you don’t have to install any other editing tools. As an all in one video editor, Filmora gives you the power to edit audios and videos, record PC screen, edit audio and add custom colors and voice over with a lot of ease. The following are some of the specific benefits and features you will be entitled to when you use Wondershare Filmora to edit YouTube videos on PC and Mac. You can download the trial version to have a try and share with me about your opinion .
Why choose Wondershare Filmora
- Ability to record the screen of your PC together with the voice
- Edit all your audios with audio mixers and equalizers
- Has wonderful filters, overlays, and text effects
- Has a color turning tool to allow you correct white balances and much more
- Let you to upload videos directly to YouTube, Vimeo and Facebook
You may also like:How to Edit YouTube Videos on iPhone >>
2. Window Movie Maker –
Windows Movie Maker is a totally free video editor available for Windows7/8 users, so if you’re a YouTube beginner without no budget for video editing software, you can start with it. It is easy and intuitive to use, though it lacks some of the advanced functionalities needed for professional video editing. After being skilled in video editing, you may need some alternatives to Windows Movie Maker, in this case, check our picks of thebest free video editing software for Windows.
Windows Movie Maker Interface
3. Adobe Premiere Pro –
This is one of the professional video editors available for PC and it is not a free tool. It comes with advanced features and functionalities needed for professional video editing and for you to use it you will have to pay with about $19.99 - $74.99 per month.
Screenshot from Adobe Premiere Pro CC Release Video
Professional Screen Recorder Tools for YouTube Videos
If you are making a tutorial video, a software how-to video or a gameplay video on YouTube, you may also need a screen recording software to record what happening on your computer and show it with your viewers. In this case, we’ve picked some screen recording tools that you may need. Some of them both feature the video editing tools and screen recording tools.
1. Filmora scrn – A high quality screen recorder with editing features.
-
2. ScreenFlow –ScreenFlow has a free version you could use for high quality screen captures, but for you to get the most from it, you will have to upgrade to the paid versions.
For more information on screen recorders for Windows, kindly check our picks about best screen recorder for YouTub. .
Note: Filmora now also feature a more powerful recording features, so you can now record screen and audio and edit video in one place.
Professional Audio Editors for YouTube Videos Editing
1. Audacity
Audacity has an intuitive user interface, featuring a simple design without unnecessary features to clog things up. Its footprint is relatively small and it can run on PC nonstop. The only thing you won’t like about it is that you will only be able to get as far as bedroom recording with it.
2. WavePad
This audio editor has a fully customizable user interface that will work both for beginners as well as professionals. It is easy to use and will suffice most of your needs as far as editing YouTube videos on PC is concerned.
For more information about audio editing tools and tips, check out How to Add Audio to Video .
Professional Color Grading Tools for YouTube Videos
To adjust the brightness, white balance, tone or apply 3D LUT effects to your video, you can complete all of these in Filmora or use the following color correction software.
Adobe SpeedGrade
When you use this together with Premiere Pro, you will have the fastest color grading experience in the world. The only caveats to using it are that the tracking is not the best and the workflow when using it on Windows is not that streamlined either.
Looking for more professional color grading tools? Check Best Color Grading & Correction Software>>
Part 2: Editing videos for YouTube on PC [Detailed Steps]
Irrespective of the editing software you use, following the steps outlined below will make it is easy for you to edit videos for YouTube on PC. Assuming you already have made your mind on the editing software of choice, use the following steps to edit and export your completed work. To better demonstrate the steps of YouTube video editing, I’ll use Filmra9 video editor to edit YouTube Video.
1.Split or combine your video clips
Most of the editing programs you use will have a timeline view of your work where you can easily cut or drop your shots. Each of the shots taken is actually a separate file which you will have to combine with others to make the video. The split feature in Filmora can cut footage into parts and then you can move it to desired position or just delete the unnecessary part. You can choose any part of the video quickly with the Quick Trim feature in preview. Besides, Filmora supports almost all popular video and photo formats, so there will be no obstacle when you want to combine footage shot with different devices. You can add photos to video or audio to video.
To combine several footages into one, just place all clips in the video track in order. Form the timeline view, move the shots around, cut, trim or shorten them as you desire. You can also add transitions between shots so that your final production may have a professional look.
2. Crop, Rotate, Pan & Zoom
You can rotate the video at any angle at any direction and change the scale of video footage or other transform. If you want viewers to focus on some part of the frame, you can use try the Pan & Zoom feature.
Learn more about How to Zoom in Video After It’s Recorded or Saved?
3.Add texts, Music and other effects
Once the individual shots have been edited into a single video, it is now time for you to add the special effects. This is the time to add stuff such as texts, music and other special effect you may want to see on the video. If you are worried about doing this, just know that you don’t have to be a pro editor to do all these since most of the program will guide you through on how to add all the special effects.
4.Save and export
After you have done with adding all the special effects, choose the file format for saving your video then export it. YouTube accepts major file formats and these include MP4, AVI or WMA hence you will be okay when you use any of them.
Filmora also allows you to upload videos to YouTube platform directly since it will choose the format and frame rate or codec which suit best.
These are the basic steps you will use when you want to edit YouTube videos on PC. Just remember to use the right widescreen format and also render your files in either 1080i or 720p high definition.
YouTuber Jamie Keet from Teacher’s Tech channel has made a tutorial about how to edit videos on Filmora. This video is detailed and let us know if you think it is helpful in the comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
To create a successful YouTube video, you need to shoot the video and edit it on Windows or Mac. (You can find the whole processing of making a YouTube video if needed.) If you have always wanted to make your own videos and upload to YouTube to share, but you don’t know the best way to go about, then you shouldn’t miss this article. In the following part, I’ll share with you some best tools that you will need to edit YouTube videos and at the end of it, I’ll show you the detailed steps of how to edit YouTube videos with the video editor Filmora on computer.
- Part 1: Tools you need to edit YouTube videos on PC
- Part 2: Editing Videos for YouTube on PC [Detailed Steps]
Best Tools for Editing YouTube Videos on PC
Before editing, you need to choose a good enough video editor for YouTube video which can combine your footage clips seamlessly and export in high quality. To be honest, there are so many video editing software for YouTube available on the market and quite a number of tools used for editing YouTube videos on PC, some are paid while others are available for free. To save your time in picking the best one, we’ve listed some of the best tools for you to Edit YouTube videos.
Top 3 Recommended Video Editor Tools for Editing YouTube Videos on PC
The following are some of the most versatile video editor tools currently available for editing videos on PC
1. Wondershare Filmora
Filmora is an intuitive video editor with a wide range of advanced tools and video effects. We listed Filmora at the first spot because it is recommended by many users and reviewers as the best video editor for beginners and also provides sophisticated features.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Filmora is a simpler way for those who are serous with editing YouTube videos on PC and Mac and you don’t have to install any other editing tools. As an all in one video editor, Filmora gives you the power to edit audios and videos, record PC screen, edit audio and add custom colors and voice over with a lot of ease. The following are some of the specific benefits and features you will be entitled to when you use Wondershare Filmora to edit YouTube videos on PC and Mac. You can download the trial version to have a try and share with me about your opinion .
Why choose Wondershare Filmora
- Ability to record the screen of your PC together with the voice
- Edit all your audios with audio mixers and equalizers
- Has wonderful filters, overlays, and text effects
- Has a color turning tool to allow you correct white balances and much more
- Let you to upload videos directly to YouTube, Vimeo and Facebook
You may also like:How to Edit YouTube Videos on iPhone >>
2. Window Movie Maker –
Windows Movie Maker is a totally free video editor available for Windows7/8 users, so if you’re a YouTube beginner without no budget for video editing software, you can start with it. It is easy and intuitive to use, though it lacks some of the advanced functionalities needed for professional video editing. After being skilled in video editing, you may need some alternatives to Windows Movie Maker, in this case, check our picks of thebest free video editing software for Windows.
Windows Movie Maker Interface
3. Adobe Premiere Pro –
This is one of the professional video editors available for PC and it is not a free tool. It comes with advanced features and functionalities needed for professional video editing and for you to use it you will have to pay with about $19.99 - $74.99 per month.
Screenshot from Adobe Premiere Pro CC Release Video
Professional Screen Recorder Tools for YouTube Videos
If you are making a tutorial video, a software how-to video or a gameplay video on YouTube, you may also need a screen recording software to record what happening on your computer and show it with your viewers. In this case, we’ve picked some screen recording tools that you may need. Some of them both feature the video editing tools and screen recording tools.
1. Filmora scrn – A high quality screen recorder with editing features.
-
2. ScreenFlow –ScreenFlow has a free version you could use for high quality screen captures, but for you to get the most from it, you will have to upgrade to the paid versions.
For more information on screen recorders for Windows, kindly check our picks about best screen recorder for YouTub. .
Note: Filmora now also feature a more powerful recording features, so you can now record screen and audio and edit video in one place.
Professional Audio Editors for YouTube Videos Editing
1. Audacity
Audacity has an intuitive user interface, featuring a simple design without unnecessary features to clog things up. Its footprint is relatively small and it can run on PC nonstop. The only thing you won’t like about it is that you will only be able to get as far as bedroom recording with it.
2. WavePad
This audio editor has a fully customizable user interface that will work both for beginners as well as professionals. It is easy to use and will suffice most of your needs as far as editing YouTube videos on PC is concerned.
For more information about audio editing tools and tips, check out How to Add Audio to Video .
Professional Color Grading Tools for YouTube Videos
To adjust the brightness, white balance, tone or apply 3D LUT effects to your video, you can complete all of these in Filmora or use the following color correction software.
Adobe SpeedGrade
When you use this together with Premiere Pro, you will have the fastest color grading experience in the world. The only caveats to using it are that the tracking is not the best and the workflow when using it on Windows is not that streamlined either.
Looking for more professional color grading tools? Check Best Color Grading & Correction Software>>
Part 2: Editing videos for YouTube on PC [Detailed Steps]
Irrespective of the editing software you use, following the steps outlined below will make it is easy for you to edit videos for YouTube on PC. Assuming you already have made your mind on the editing software of choice, use the following steps to edit and export your completed work. To better demonstrate the steps of YouTube video editing, I’ll use Filmra9 video editor to edit YouTube Video.
1.Split or combine your video clips
Most of the editing programs you use will have a timeline view of your work where you can easily cut or drop your shots. Each of the shots taken is actually a separate file which you will have to combine with others to make the video. The split feature in Filmora can cut footage into parts and then you can move it to desired position or just delete the unnecessary part. You can choose any part of the video quickly with the Quick Trim feature in preview. Besides, Filmora supports almost all popular video and photo formats, so there will be no obstacle when you want to combine footage shot with different devices. You can add photos to video or audio to video.
To combine several footages into one, just place all clips in the video track in order. Form the timeline view, move the shots around, cut, trim or shorten them as you desire. You can also add transitions between shots so that your final production may have a professional look.
2. Crop, Rotate, Pan & Zoom
You can rotate the video at any angle at any direction and change the scale of video footage or other transform. If you want viewers to focus on some part of the frame, you can use try the Pan & Zoom feature.
Learn more about How to Zoom in Video After It’s Recorded or Saved?
3.Add texts, Music and other effects
Once the individual shots have been edited into a single video, it is now time for you to add the special effects. This is the time to add stuff such as texts, music and other special effect you may want to see on the video. If you are worried about doing this, just know that you don’t have to be a pro editor to do all these since most of the program will guide you through on how to add all the special effects.
4.Save and export
After you have done with adding all the special effects, choose the file format for saving your video then export it. YouTube accepts major file formats and these include MP4, AVI or WMA hence you will be okay when you use any of them.
Filmora also allows you to upload videos to YouTube platform directly since it will choose the format and frame rate or codec which suit best.
These are the basic steps you will use when you want to edit YouTube videos on PC. Just remember to use the right widescreen format and also render your files in either 1080i or 720p high definition.
YouTuber Jamie Keet from Teacher’s Tech channel has made a tutorial about how to edit videos on Filmora. This video is detailed and let us know if you think it is helpful in the comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Title: "2024 Approved Crafting a Cash Cascade on YouTube Strategies Beyond the Ad Model"
- Author: Steven
- Created at : 2024-06-19 02:39:11
- Updated at : 2024-06-20 02:39:11
- Link: https://youtube-clips.techidaily.com/2024-approved-crafting-a-cash-cascade-on-youtube-strategies-beyond-the-ad-model/
- License: This work is licensed under CC BY-NC-SA 4.0.
