Channel Personality: Complimentary YouTube Graphics

Free YouTube Channel Art Templates - Find Them Here

Richard Bennett

Oct 26, 2023• Proven solutions

0

Looking for free YouTube channel art templates? Good channel art can be the difference between a visitor to your channel thinking of you as a YouTuber instead of just someone who posted a few videos. Branding your channel with a banner doesn’t only make your channel look nicer, it makes you look like you’re serious about YouTube.

Here are 7 places where you can find templates for YouTube channel art.

• Filmora Free Banner Art Templates
• Canva
• Wondershare PixStudio
• Fotor
• Visme
• YourTube
• Banner Snack

1. 50 Free Banner Art Templates from Filmora

You can download 50 free YouTube channel art templates right here on filmora.io. We have 10 categories of banners: gaming, beauty, travel, comedy, education, minimalist, funky, comics, galaxy, and bright. There’s something for everyone.

You will have the option of downloading either PSD files you can edit in Photoshop, or PNG files you can customize in a free online program like Canva.com. Click here (link) to learn more and download your free channel art templates.

2. Canva

Phil from Video School Online’s Canva tutorial.

Canva is a free online program you can use to create all kinds of graphics easily (learn how to use Canva here ), and they even have templates you can use to make YouTube channel art. Using a template on Canva is as easy as clicking on the one you want and then dragging and dropping in your own images (if you don’t want to use theirs) and changing what the text says.

Although Canva is free to use, and includes many free options for graphics and stock photos, it does also have some premium images and clip art which cost $1 each to use. Making a free banner is as easy as making sure none of the paid elements are in your design (they’re watermarked, so you’ll know).

3. Wondershare PixStudio

Wondershare PixStudio is an all-in-one and powerful online graphic design maker for everyone. It has various types of templates for YouTube Thumbnails, Logos, Posters, etc. You can create a beautiful design by simply dragging and dropping the elements and photos. The online platform is free to use all templates, just One-Click to download your creations and share to your Facebook, Instagram Story, and YouTube Thumbnails, etc. immediately.

PixStudio has special features to remove the image background. With a single click, you can quickly remove the image background, and use your image with more flexibility. Just payment of $7.99 per month to use the features.

4. Fotor

In the above video, YouTuber BBelleGames walks you through all of the features you can use to build your channel art in Fotor.

Fotor is another free online drag-n-drop program with YouTube channel art templates. You can create your banner with Fotor in 4 steps. First open the Design feature and choose a template. Second, either choose a design or build one from scratch. Third, overlay images and any text you want over your background. Finally, save your banner and choose a format to export it in.

The free version of Fotor will work well enough for most YouTubers, but you can also upgrade to their paid Pro program to unlock more content and features.

5. Visme

Visme offers 50 YouTube channel art templates which you can customize the text of for free. You just create a free account, choose the template that best suits your channel, insert your own text and edit that text’s font and color.

6. YourTube

YourTube has a ton of really nice looking channel art templates you can download for free. The downloads include both PSD (Photoshop) files and the background images without text. This is great because you’ll have an editable file you can build on in Photoshop, if you have it, and an image file you can use in combination with a free service like Canva if you don’t.

7. Banner Snack

Banner Snack is for all kinds of social media graphics from YouTube channel art to Twitter headers. It’s a high quality service that’s been used by a lot of major brands, like Lego and Xerox. The only downside of Banner Snack is that their free service is limited and has a watermark. You need to be paying at least $7 per month in order to get rid of the watermark.

Let us know if you know anywhere else to get free YouTube channel art templates!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Looking for free YouTube channel art templates? Good channel art can be the difference between a visitor to your channel thinking of you as a YouTuber instead of just someone who posted a few videos. Branding your channel with a banner doesn’t only make your channel look nicer, it makes you look like you’re serious about YouTube.

Here are 7 places where you can find templates for YouTube channel art.

• Filmora Free Banner Art Templates
• Canva
• Wondershare PixStudio
• Fotor
• Visme
• YourTube
• Banner Snack

1. 50 Free Banner Art Templates from Filmora

You can download 50 free YouTube channel art templates right here on filmora.io. We have 10 categories of banners: gaming, beauty, travel, comedy, education, minimalist, funky, comics, galaxy, and bright. There’s something for everyone.

You will have the option of downloading either PSD files you can edit in Photoshop, or PNG files you can customize in a free online program like Canva.com. Click here (link) to learn more and download your free channel art templates.

2. Canva

Phil from Video School Online’s Canva tutorial.

Canva is a free online program you can use to create all kinds of graphics easily (learn how to use Canva here ), and they even have templates you can use to make YouTube channel art. Using a template on Canva is as easy as clicking on the one you want and then dragging and dropping in your own images (if you don’t want to use theirs) and changing what the text says.

Although Canva is free to use, and includes many free options for graphics and stock photos, it does also have some premium images and clip art which cost $1 each to use. Making a free banner is as easy as making sure none of the paid elements are in your design (they’re watermarked, so you’ll know).

3. Wondershare PixStudio

Wondershare PixStudio is an all-in-one and powerful online graphic design maker for everyone. It has various types of templates for YouTube Thumbnails, Logos, Posters, etc. You can create a beautiful design by simply dragging and dropping the elements and photos. The online platform is free to use all templates, just One-Click to download your creations and share to your Facebook, Instagram Story, and YouTube Thumbnails, etc. immediately.

PixStudio has special features to remove the image background. With a single click, you can quickly remove the image background, and use your image with more flexibility. Just payment of $7.99 per month to use the features.

4. Fotor

In the above video, YouTuber BBelleGames walks you through all of the features you can use to build your channel art in Fotor.

Fotor is another free online drag-n-drop program with YouTube channel art templates. You can create your banner with Fotor in 4 steps. First open the Design feature and choose a template. Second, either choose a design or build one from scratch. Third, overlay images and any text you want over your background. Finally, save your banner and choose a format to export it in.

The free version of Fotor will work well enough for most YouTubers, but you can also upgrade to their paid Pro program to unlock more content and features.

5. Visme

Visme offers 50 YouTube channel art templates which you can customize the text of for free. You just create a free account, choose the template that best suits your channel, insert your own text and edit that text’s font and color.

6. YourTube

YourTube has a ton of really nice looking channel art templates you can download for free. The downloads include both PSD (Photoshop) files and the background images without text. This is great because you’ll have an editable file you can build on in Photoshop, if you have it, and an image file you can use in combination with a free service like Canva if you don’t.

7. Banner Snack

Banner Snack is for all kinds of social media graphics from YouTube channel art to Twitter headers. It’s a high quality service that’s been used by a lot of major brands, like Lego and Xerox. The only downside of Banner Snack is that their free service is limited and has a watermark. You need to be paying at least $7 per month in order to get rid of the watermark.

Let us know if you know anywhere else to get free YouTube channel art templates!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Looking for free YouTube channel art templates? Good channel art can be the difference between a visitor to your channel thinking of you as a YouTuber instead of just someone who posted a few videos. Branding your channel with a banner doesn’t only make your channel look nicer, it makes you look like you’re serious about YouTube.

Here are 7 places where you can find templates for YouTube channel art.

• Filmora Free Banner Art Templates
• Canva
• Wondershare PixStudio
• Fotor
• Visme
• YourTube
• Banner Snack

1. 50 Free Banner Art Templates from Filmora

You can download 50 free YouTube channel art templates right here on filmora.io. We have 10 categories of banners: gaming, beauty, travel, comedy, education, minimalist, funky, comics, galaxy, and bright. There’s something for everyone.

You will have the option of downloading either PSD files you can edit in Photoshop, or PNG files you can customize in a free online program like Canva.com. Click here (link) to learn more and download your free channel art templates.

2. Canva

Phil from Video School Online’s Canva tutorial.

Canva is a free online program you can use to create all kinds of graphics easily (learn how to use Canva here ), and they even have templates you can use to make YouTube channel art. Using a template on Canva is as easy as clicking on the one you want and then dragging and dropping in your own images (if you don’t want to use theirs) and changing what the text says.

Although Canva is free to use, and includes many free options for graphics and stock photos, it does also have some premium images and clip art which cost $1 each to use. Making a free banner is as easy as making sure none of the paid elements are in your design (they’re watermarked, so you’ll know).

3. Wondershare PixStudio

Wondershare PixStudio is an all-in-one and powerful online graphic design maker for everyone. It has various types of templates for YouTube Thumbnails, Logos, Posters, etc. You can create a beautiful design by simply dragging and dropping the elements and photos. The online platform is free to use all templates, just One-Click to download your creations and share to your Facebook, Instagram Story, and YouTube Thumbnails, etc. immediately.

PixStudio has special features to remove the image background. With a single click, you can quickly remove the image background, and use your image with more flexibility. Just payment of $7.99 per month to use the features.

4. Fotor

In the above video, YouTuber BBelleGames walks you through all of the features you can use to build your channel art in Fotor.

Fotor is another free online drag-n-drop program with YouTube channel art templates. You can create your banner with Fotor in 4 steps. First open the Design feature and choose a template. Second, either choose a design or build one from scratch. Third, overlay images and any text you want over your background. Finally, save your banner and choose a format to export it in.

The free version of Fotor will work well enough for most YouTubers, but you can also upgrade to their paid Pro program to unlock more content and features.

5. Visme

Visme offers 50 YouTube channel art templates which you can customize the text of for free. You just create a free account, choose the template that best suits your channel, insert your own text and edit that text’s font and color.

6. YourTube

YourTube has a ton of really nice looking channel art templates you can download for free. The downloads include both PSD (Photoshop) files and the background images without text. This is great because you’ll have an editable file you can build on in Photoshop, if you have it, and an image file you can use in combination with a free service like Canva if you don’t.

7. Banner Snack

Banner Snack is for all kinds of social media graphics from YouTube channel art to Twitter headers. It’s a high quality service that’s been used by a lot of major brands, like Lego and Xerox. The only downside of Banner Snack is that their free service is limited and has a watermark. You need to be paying at least $7 per month in order to get rid of the watermark.

Let us know if you know anywhere else to get free YouTube channel art templates!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Looking for free YouTube channel art templates? Good channel art can be the difference between a visitor to your channel thinking of you as a YouTuber instead of just someone who posted a few videos. Branding your channel with a banner doesn’t only make your channel look nicer, it makes you look like you’re serious about YouTube.

Here are 7 places where you can find templates for YouTube channel art.

• Filmora Free Banner Art Templates
• Canva
• Wondershare PixStudio
• Fotor
• Visme
• YourTube
• Banner Snack

1. 50 Free Banner Art Templates from Filmora

You can download 50 free YouTube channel art templates right here on filmora.io. We have 10 categories of banners: gaming, beauty, travel, comedy, education, minimalist, funky, comics, galaxy, and bright. There’s something for everyone.

You will have the option of downloading either PSD files you can edit in Photoshop, or PNG files you can customize in a free online program like Canva.com. Click here (link) to learn more and download your free channel art templates.

2. Canva

Phil from Video School Online’s Canva tutorial.

Canva is a free online program you can use to create all kinds of graphics easily (learn how to use Canva here ), and they even have templates you can use to make YouTube channel art. Using a template on Canva is as easy as clicking on the one you want and then dragging and dropping in your own images (if you don’t want to use theirs) and changing what the text says.

Although Canva is free to use, and includes many free options for graphics and stock photos, it does also have some premium images and clip art which cost $1 each to use. Making a free banner is as easy as making sure none of the paid elements are in your design (they’re watermarked, so you’ll know).

3. Wondershare PixStudio

Wondershare PixStudio is an all-in-one and powerful online graphic design maker for everyone. It has various types of templates for YouTube Thumbnails, Logos, Posters, etc. You can create a beautiful design by simply dragging and dropping the elements and photos. The online platform is free to use all templates, just One-Click to download your creations and share to your Facebook, Instagram Story, and YouTube Thumbnails, etc. immediately.

PixStudio has special features to remove the image background. With a single click, you can quickly remove the image background, and use your image with more flexibility. Just payment of $7.99 per month to use the features.

4. Fotor

In the above video, YouTuber BBelleGames walks you through all of the features you can use to build your channel art in Fotor.

Fotor is another free online drag-n-drop program with YouTube channel art templates. You can create your banner with Fotor in 4 steps. First open the Design feature and choose a template. Second, either choose a design or build one from scratch. Third, overlay images and any text you want over your background. Finally, save your banner and choose a format to export it in.

The free version of Fotor will work well enough for most YouTubers, but you can also upgrade to their paid Pro program to unlock more content and features.

5. Visme

Visme offers 50 YouTube channel art templates which you can customize the text of for free. You just create a free account, choose the template that best suits your channel, insert your own text and edit that text’s font and color.

6. YourTube

YourTube has a ton of really nice looking channel art templates you can download for free. The downloads include both PSD (Photoshop) files and the background images without text. This is great because you’ll have an editable file you can build on in Photoshop, if you have it, and an image file you can use in combination with a free service like Canva if you don’t.

7. Banner Snack

Banner Snack is for all kinds of social media graphics from YouTube channel art to Twitter headers. It’s a high quality service that’s been used by a lot of major brands, like Lego and Xerox. The only downside of Banner Snack is that their free service is limited and has a watermark. You need to be paying at least $7 per month in order to get rid of the watermark.

Let us know if you know anywhere else to get free YouTube channel art templates!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Valuation of a Million-Viewing on YouTube

How much does YouTube pay for 1 million views? As a YouTuber, you become a business, and it helps to know the YouTube views to money earned.

If you are trying to earn a living on YouTube, one of the most excellent marks of a successful creator is often earning 1 million views on the platform (click here for tips on how to do that ). It usually serves as a benchmark for a time at which a channel is relatively sustainable. However, rather than meaning a YouTuber has made it big financially, reaching 1 million views is more likely to say they can expect to start making real money.

When you hit 1 million views on any video on YouTube, you’ll have a nice paycheck. You’ll likely have to hit 1 million views on at least a few other videos before you could consider quitting your full-time job and doing YouTube as your primary source of income. This article will explore what 1 million views mean for your YouTube channel. We will look more into how revenue is calculated on YouTube and what you can expect to earn-out of a video with 1 million views.

In this article

01 $2000 for 1 million views

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

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