Calculating YouTube’s Income Potential with CPM Rates

YouTube is a great way to make money online through sponsorship and selling merchandise and sponsorships. However, a big chunk of the creator generates their revenue from Google ads. The YouTube monetization rates defines how much you can make from the ads. In this article, we talk about YouTube monetization rates and what you need to start making money.

YouTububer Monetization Helper A cross-platform for creating visually appealing and engaging videos that will increase the chances of monetization on YouTube!

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Part 1. How Much Do YouTubers Make Per View?

Are you curious about how much YouTubers make per view? Most people are. The Influencer Marketing Hub estimates that the average YouTuber makes $0.018 per view. These rates vary from $0.10 to $0.30 per ad view depending on the type of video and location.

The YouTube monetization rates vary significantly because of various factors:

• The number of views a video receives
• The number of clicks an ad receives
• Ad blockers
• Ad Quality
• Video length

Part 2. How Much Do YouTubers Make Per 1,000 Views

A YouTube channel is a great way to generate revenye. Quality content attracts a large audience, enabling a way to generate ad revenue. Although it may be difficult to grow a YouTube channel, the revenue generated is worth. The youtube monetization rates determine the amount you can earn for every 1,000 views on your videos.

Allowing advertiser to run their ads on your channel through Google AdSense is an effective way of monetizing YouTube Content. The advertisers pay YouTube to display their products on the platform. YouTube then pays YouTubers for displaying the ads on their videos. Although the YouTube monetization rates may vary, overall revenue generated is usually substantial.

Each view will generate $0.10 to $0.30 or an average of $0.018. The YouTuber will be paid $18 on average for a video with 1,000 ad views. The amount paid depends on the CPM (Cost per Mille), which is the cost of advertising to 1,000 people. Brands will incur between $4 and $24 on YouTube to advertise on YouTube. However, the revenue generated by the Youtuber will be lower because not all the 1,000 views will be ad views.

Most YouTubers report to earn around $5 to $7 from 1,000 views of their videos. Here is a breakdown of the earnings from this:

• Top talent on YouTube will likely earn $5 per 1,000
• Garnering 1 million views will earn the YouTuber $5,000
• Garnering 1 million views with 5 videos will earn the YouTuber $25,000

The figures above are just estimates. YouTubers often make more or less this amount.

Part 3. How Many Views Do YouTubers Need to Get Paid?

To get paid from revenues, you need to be eligible for the YouTube Partner Program (YPP). The following is the eligibility criteria.

The specific eligibility criteria include the following:

• Subscribers - At least 1,000
• YouTube Reach – At least 4,000 valid public watch hours in the past 12 months or at least 10M public Shorts views in the last 90 days
• YouTube Shorts Reach -
• Sign and agree to the terms and conditions
• Have an AdSense account
• Get reviewed and approved

Once approved for the YPP, you have the potential to start earning through ads. The revenue-sharing program allows you to earn income for the ads that show on your channel. Specifically, Google will pay you 68% of the revenue from the ads displayed with AdSense. For instance, a video that generates $1,000 from AdSense revenue will pay the YouTuber $680.

Part 4. The Top 6 Highest Paid YouTubers

YouTube creates a clear path for the birth of a new breed of celebrities. They have a huge following, and grow their wealth by sharing content with them. Let’s have a look at the top 6 paid YouTubers right now:

• Beast (Jimmy Donaldson) - $54 Million
• Jake Paul - $45 million
• Markiplier - $38 Million
• Rhett and Link - $30 million
• Unspeakable - $28.5 million
• Nastya - $28 million

1. Mr. Beast (Jimmy Donaldson) - $54 Million

Ranked first among the highest-paid YouTubers, Jimmy has the most popular channel. With more than 150 million subscribers, he creates videos about challenges, pranks, and giveaways. The videos have accumulated billions of views, contributing to his estimated net worth of over $100 million. Another important source of income is the Mr. Beast Burger app and menu that lets fans order MrBeast-banded meals from over 1,600 restaurants across the country.

2. Jake Paul - $45 million

Jake Paul is a renowned American professional boxer. Widely famous on social media, his YouTube is also one of the most highly ranked. He shares different kinds of videos from his boxing games. He also does pranks and reviews about different products.

3. Markiplier - $38 Million

Markiplier makes videos about playing games. The YouTube channel, which started in 2021 is renowned for moving merch. In addition to ad revenue, Markiplier records high sales of T-shirts, hoodies, and other items tied to the Unus Annus series.

4. Rhett and Link - $30 million

This YouTube channel started as the duo hosting a nerdy daily talk show called Good Mythical Morning. It quickly grew into an empire with brand extensions and spinoffs that boosted its views and earnings on YouTube.

5. Unspeakable - $28.5 million

Unspeakable talks about Minecraft in the channel. Nathan Graham posts videos of himself playing this and other games. He also posts other kinds of entertaining content such as filling a room with live alligators. His creativity has allowed him to collaborate with brands in making different ads and promotions.

6. Nastya - $28 million

Nastya immigrated from Russia with her parents. With over 88 million subscribers on her channel, she chronicles her life in prosaic installments. In 2021, she did a Spotter deal and added other brand extensions like merchandise and NFT collection that contributed added income.

Part 5. Edit Your Videos for Monetization with Wondershare Filmora

The amount of money a YouTuber earns depends on several factors. However, the amount can be increased by uploading quality videos. YouTube will quality and engaging content attract more audience, increasing the opportunities for revenue generation. Wondershare Filmora is one such software, that allows you to tell your story in a better way.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

With the integration of AI, Filmora now offers a wide range of editing features that you can use to automate editing. Instantly generate images, remove image background, and now. These features help create visually appealing and engaging videos that will increase the chances of monetization on YouTube. One of the AI features that stands out is Instant Mode.

Filmora Instant Mode

The Instant Mode helps beginners design slideshow videos with minimal effort. You probably have no video editing experience or a professional content creator with no time to make more videos. With Instant Mode, you can create a video within minutes. Let’s have a look at the steps involved:

Step 1 – Start Instant Mode on Filmora

After opening Filmora on your device, click on Instant Mode. This feature is on the left side of the screen.

Step 2 – Choose a Template

From the Instant Mode window, choose the video template you want to use. Click on it and play to preview the Video. Once satisfied, click om the Download Slideshow button to start editing your video.

Step 3 – Import Media Items

Click on the Import Your Media icon, and add all the media files you want to use for the video. Make sure to import more media files for better use, and press the Auto Create icon to move to the next step.

Step 4 – Implement Text Titles

From the top-left corner of the screen, click the “Titles” category. Then choose from the options available for the required title template.

Step 5 – Replace Needed Media Items

Review all the media items in the timeline, and replace any that you want with another option. The Replace icon allows you to seamlessly achieve this. You can also import new files to replace it with.

Step 6: Add Project to Timeline

Once you are satisfied with your slideshow video, click on the Timeline button. This will take you to Filmora’s editing environment where you can add effects and other elements to enhance the video.

Step 7 – Preview and Export Your Video

Click on the Play icon to preview the edited video. Then export it in MP4 format for quick upload to YouTube.

Other Useful Filmora Video Editing Features

• AI Portrait – Remove the background of your videos with high accuracy and choose over 70 portrait and sticker effects.
• AI Copywriting : Get inspiration for your video through AI-generated scripts, and automatically generate text during video editing.
• AI Image – Generate an image automatically by typing what you want. Choose from 3 resolutions and use the image directly for your video project
• Auto Reframe – Automatically resize your videos within minutes to use on both YouTube and Shorts.
• Auto Beat Sync – Automatically match the footage with music, giving your video a smooth flow with the music you choose.

Conclusion

Running a YouTube Channel is lucrative. Although it may take time to build a following, YouTube is a great platform for generating revenue. Most YouTubers have monetized their channels through the YPP program. The program allows you to earn revenue from the ads that show up in your videos. This means that a successful YouTube needs high-quality videos. We recommend Wondershare Filmora for editing your videos and improving their rate of engagement with the audience. This is a key step in building recurring revenue with YouTube monetization options.

Free Download Free Download Learn More

Part 1. How Much Do YouTubers Make Per View?

Are you curious about how much YouTubers make per view? Most people are. The Influencer Marketing Hub estimates that the average YouTuber makes $0.018 per view. These rates vary from $0.10 to $0.30 per ad view depending on the type of video and location.

The YouTube monetization rates vary significantly because of various factors:

• The number of views a video receives
• The number of clicks an ad receives
• Ad blockers
• Ad Quality
• Video length

Part 2. How Much Do YouTubers Make Per 1,000 Views

A YouTube channel is a great way to generate revenye. Quality content attracts a large audience, enabling a way to generate ad revenue. Although it may be difficult to grow a YouTube channel, the revenue generated is worth. The youtube monetization rates determine the amount you can earn for every 1,000 views on your videos.

Allowing advertiser to run their ads on your channel through Google AdSense is an effective way of monetizing YouTube Content. The advertisers pay YouTube to display their products on the platform. YouTube then pays YouTubers for displaying the ads on their videos. Although the YouTube monetization rates may vary, overall revenue generated is usually substantial.

Each view will generate $0.10 to $0.30 or an average of $0.018. The YouTuber will be paid $18 on average for a video with 1,000 ad views. The amount paid depends on the CPM (Cost per Mille), which is the cost of advertising to 1,000 people. Brands will incur between $4 and $24 on YouTube to advertise on YouTube. However, the revenue generated by the Youtuber will be lower because not all the 1,000 views will be ad views.

Most YouTubers report to earn around $5 to $7 from 1,000 views of their videos. Here is a breakdown of the earnings from this:

• Top talent on YouTube will likely earn $5 per 1,000
• Garnering 1 million views will earn the YouTuber $5,000
• Garnering 1 million views with 5 videos will earn the YouTuber $25,000

The figures above are just estimates. YouTubers often make more or less this amount.

Part 3. How Many Views Do YouTubers Need to Get Paid?

To get paid from revenues, you need to be eligible for the YouTube Partner Program (YPP). The following is the eligibility criteria.

The specific eligibility criteria include the following:

• Subscribers - At least 1,000
• YouTube Reach – At least 4,000 valid public watch hours in the past 12 months or at least 10M public Shorts views in the last 90 days
• YouTube Shorts Reach -
• Sign and agree to the terms and conditions
• Have an AdSense account
• Get reviewed and approved

Once approved for the YPP, you have the potential to start earning through ads. The revenue-sharing program allows you to earn income for the ads that show on your channel. Specifically, Google will pay you 68% of the revenue from the ads displayed with AdSense. For instance, a video that generates $1,000 from AdSense revenue will pay the YouTuber $680.

Part 4. The Top 6 Highest Paid YouTubers

YouTube creates a clear path for the birth of a new breed of celebrities. They have a huge following, and grow their wealth by sharing content with them. Let’s have a look at the top 6 paid YouTubers right now:

• Beast (Jimmy Donaldson) - $54 Million
• Jake Paul - $45 million
• Markiplier - $38 Million
• Rhett and Link - $30 million
• Unspeakable - $28.5 million
• Nastya - $28 million

1. Mr. Beast (Jimmy Donaldson) - $54 Million

Ranked first among the highest-paid YouTubers, Jimmy has the most popular channel. With more than 150 million subscribers, he creates videos about challenges, pranks, and giveaways. The videos have accumulated billions of views, contributing to his estimated net worth of over $100 million. Another important source of income is the Mr. Beast Burger app and menu that lets fans order MrBeast-banded meals from over 1,600 restaurants across the country.

2. Jake Paul - $45 million

Jake Paul is a renowned American professional boxer. Widely famous on social media, his YouTube is also one of the most highly ranked. He shares different kinds of videos from his boxing games. He also does pranks and reviews about different products.

3. Markiplier - $38 Million

Markiplier makes videos about playing games. The YouTube channel, which started in 2021 is renowned for moving merch. In addition to ad revenue, Markiplier records high sales of T-shirts, hoodies, and other items tied to the Unus Annus series.

4. Rhett and Link - $30 million

This YouTube channel started as the duo hosting a nerdy daily talk show called Good Mythical Morning. It quickly grew into an empire with brand extensions and spinoffs that boosted its views and earnings on YouTube.

5. Unspeakable - $28.5 million

Unspeakable talks about Minecraft in the channel. Nathan Graham posts videos of himself playing this and other games. He also posts other kinds of entertaining content such as filling a room with live alligators. His creativity has allowed him to collaborate with brands in making different ads and promotions.

6. Nastya - $28 million

Nastya immigrated from Russia with her parents. With over 88 million subscribers on her channel, she chronicles her life in prosaic installments. In 2021, she did a Spotter deal and added other brand extensions like merchandise and NFT collection that contributed added income.

Part 5. Edit Your Videos for Monetization with Wondershare Filmora

The amount of money a YouTuber earns depends on several factors. However, the amount can be increased by uploading quality videos. YouTube will quality and engaging content attract more audience, increasing the opportunities for revenue generation. Wondershare Filmora is one such software, that allows you to tell your story in a better way.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

With the integration of AI, Filmora now offers a wide range of editing features that you can use to automate editing. Instantly generate images, remove image background, and now. These features help create visually appealing and engaging videos that will increase the chances of monetization on YouTube. One of the AI features that stands out is Instant Mode.

Filmora Instant Mode

The Instant Mode helps beginners design slideshow videos with minimal effort. You probably have no video editing experience or a professional content creator with no time to make more videos. With Instant Mode, you can create a video within minutes. Let’s have a look at the steps involved:

Step 1 – Start Instant Mode on Filmora

After opening Filmora on your device, click on Instant Mode. This feature is on the left side of the screen.

Step 2 – Choose a Template

From the Instant Mode window, choose the video template you want to use. Click on it and play to preview the Video. Once satisfied, click om the Download Slideshow button to start editing your video.

Step 3 – Import Media Items

Click on the Import Your Media icon, and add all the media files you want to use for the video. Make sure to import more media files for better use, and press the Auto Create icon to move to the next step.

Step 4 – Implement Text Titles

From the top-left corner of the screen, click the “Titles” category. Then choose from the options available for the required title template.

Step 5 – Replace Needed Media Items

Review all the media items in the timeline, and replace any that you want with another option. The Replace icon allows you to seamlessly achieve this. You can also import new files to replace it with.

Step 6: Add Project to Timeline

Once you are satisfied with your slideshow video, click on the Timeline button. This will take you to Filmora’s editing environment where you can add effects and other elements to enhance the video.

Step 7 – Preview and Export Your Video

Click on the Play icon to preview the edited video. Then export it in MP4 format for quick upload to YouTube.

Other Useful Filmora Video Editing Features

• AI Portrait – Remove the background of your videos with high accuracy and choose over 70 portrait and sticker effects.
• AI Copywriting : Get inspiration for your video through AI-generated scripts, and automatically generate text during video editing.
• AI Image – Generate an image automatically by typing what you want. Choose from 3 resolutions and use the image directly for your video project
• Auto Reframe – Automatically resize your videos within minutes to use on both YouTube and Shorts.
• Auto Beat Sync – Automatically match the footage with music, giving your video a smooth flow with the music you choose.

Conclusion

Running a YouTube Channel is lucrative. Although it may take time to build a following, YouTube is a great platform for generating revenue. Most YouTubers have monetized their channels through the YPP program. The program allows you to earn revenue from the ads that show up in your videos. This means that a successful YouTube needs high-quality videos. We recommend Wondershare Filmora for editing your videos and improving their rate of engagement with the audience. This is a key step in building recurring revenue with YouTube monetization options.

Unveiling the Top 10 YouTube Makeup Maestros to Follow

10 Best YouTube Makeup Artists You Should Follow

Richard Bennett

Oct 26, 2023• Proven solutions

0

While some love to wear makeup, some don’t. Quite a lot of times you would find a meme, making fun of the ones belonging to the prior category. To all of them, we would like to say, “STOP JUDGING WOMEN!” It’s a matter of choice and there’s nothing to shy away from. You would be surprised to know that a lot of them are earning their daily bread today by sharing hacks to nail the latest makeup trend. Okay, we agree that it’s not quite the year for experimenting with new looks. But with the gloom all around, a little makeup and a brief selfie session for your Instagram might make you feel good for a change. Also, with so much time, you might make up your mind on perfecting your skills and launch your makeup tutorial channel someday.

No matter what summoned you to this write-up today, find here some of the best YouTube makeup artists you must have heard before. Cut short the troubles of filtering through a whole list of them as we have compiled it on your behalf. So, without beating around the bush, let’s proceed.

• Part 1: Top 10 YouTube Makeup Artists
• Part 2: How to Prepare Before Making Your First Makeup Video?

Top 10 YouTube Makeup Artists

Here’s a rundown of our shortlisted ones in no particular order.

1. Rachel Claire Levin

This internet personality is widely known for her YouTube channel RCLBeauty101. A native of Philadelphia, who joined this channel on Dec 14, 2010, has successfully amassed 14.6M subscribers from all over the world. And why not? After all, her channel features diverse videos on life hacks, skits, comedy, and associated things besides DIY makeup tutorials. As of July 2020, the YouTube channel has already gathered 3.71 billion video views, indicating how quickly she’s reaching out to people seeking beauty advice.

2. Jeffree Star

Jeffree Star, who is renowned on YouTube as ‘jeffreestar’, is a multi-talented internet personality. This fashion-obsessed influencer had embarked on his journey as a makeup artist on February 15, 2006. Since then, he has been creating and sharing videos on collabs, life, music, reviews, and makeup of course. His channel has been immensely popular and has amassed 17.4M subscribers with video views soaring to over 2.35 billion. You would be surprised to know that he’s also the founder of Jeffree Star Cosmetics, which was launched in November 2014. Sharing beauty tips and tutorials have risen on his channel ever since the very onset of his company.

3. Nikkie de Jager

And how can we ever forget about the Dutch beauty vlogger, who owns a YouTube channel by the name NikkieTutorials? She’s a YouTube sensation with about 13.5M subscribers and over 1.33 billion views. Success touched her feet in 2015 when she released “The Power of Makeup” YouTube video and inspired people to disclose theirs with and without makeup faces. Her channel features stars like Drew Barrymore and Kim Kardashian, all of which have together contributed to the popularity of her YouTube channel.

4. Wayne Goss

The YouTube channel of Wayne Goss is all about beauty tips to improve makeup skills, honest reviews on brands, and a guide for all those aspiring to be a makeup artist. What launched on August 5, 2008, today enjoys 3.79M subscribers and over 508 million video views. The best part about watching makeup tutorials on his channel is that he breaks down even the most complicated looks into easy and manageable segments, simplifying the learning for all.

5. Desi Perkins

Desi Perkins’ humble entry into the YouTube community happened on August 18, 2013, when she posted a tutorial titled ‘Soft Warm Sultry Eye’ and since then she’s been taking over the channel by storm. A specialist in wedding, party and casual makeup styles, her rise to fame was mostly due to two of her videos ‘Husband Does My Makeup’ and ‘Eyebrow Tutorial’. Today she captures the attention of almost 3.34M subscribers and 250M views.

6. Zoe Elizebeth Sugg

Also known by Zoella, the YouTube channel of Zoe Sugg was an outcome of her success as a blogger, which prompted her to initiate her career and join YouTube on September 4, 2012. Ever since she has ingrained her position among the top beauty influencers and internet fashionistas. Her collaboration with some of the best beauty brands like ColourPop has further facilitated her to rise to loftier heights of success. Today, her YouTube channel enjoys 4.81M subscribers and over 870M views.

7. Tati Westbrook

She’s a gorgeous, successful beauty influencer and an OG beauty YouTuber, who stepped on board on November 8, 2010. Makeup lovers shall find tutorials, life vlogs, unbiased product reviews, and makeup challenges on her channel, which was renamed ‘Tati’ from ‘GlamLifeGuru’ on November 7, 2010. She also shares tips on Drugstore & Luxury Beauty Products on two days of the week. All this and much more has helped her win a staggering 9.28M subscribers and 1.4 billion views on YouTube.

8. Michelle Phan

Calling her simply an entrepreneur and a voice actress would be an understatement because she’s a notable YouTuber and an American makeup artist, who joined the YouTube community on July 9, 2006. Her YouTube channel ‘Michelle Phan’ features a repertoire of transformative beauty tutorials and reviews on beauty products. She might have gone on a break for 3 long years between 2016 and 2019 but has still managed to earn 8.89M subscribers and 1.03 billion views. Watch her videos to learn about essential beauty tips.

9. Bunny Meyer

This paranormal experience sharer turned YouTube makeup artist, invaded the platform on December 3, 2010, under the channel grav3yardgirl. Her jovial personality and quirks are a reason why viewers, otherwise addressed as the ‘Swamp Family’ love to visit her channel. Apart from teaching unusual beauty makeup hacks, she posts reviews on cosmetic products. Her bizarre approach and successful collaboration with Tarte Cosmetics have helped this Swamp Queen to amass 8.35M subscribers and 1.56 billion views on YouTube.

10. Huda Kattan

One of the best YouTube makeup artists you must have heard is Huda Kattan, an Iraqi-American YouTuber, who has her line of cosmetic products under the brand name Huda Beauty. Besides being a founder and CEO of the company, she features beauty hacks and DIY makeup tutorials on her YouTube channel by the same name. Her influence on people with beauty tips has helped her to win 4.04M subscribers and 175M views. If you are feeling bored at home, check out this at-home beauty solution featuring a DIY Eyelash Extension Hack from the video above.

How to Prepare Before Making Your First Makeup Video?

We assume all this must have stimulated the hidden desire in you to film your first makeup video. There’s nothing to get nervous about when you have expert tips on how to shoot a perfect makeup tutorial:

1. Make sure you sit facing a window from where the sun is shining through so that it provides a soft natural glow to your face.
2. Ensure there’s a continuous stream of light, which hardly flickers or distorts. Set up a ring light to mimic the natural light.
3. To justify the colors of your work and make them pop on your skin, surround yourself with LED luminosity attached with reflectors to disperse the rays evenly throughout the room. This shall keep away the shadows from swallowing you.
4. Assure quality audio by upgrading to camera mics or simply switch to a reliable audio software for getting the work done.
5. Edit out the awkward moments from the shoot, add interesting transitions and effects by narrowing down to a reliable video editing software. Filmora can be a wonderful tool to fine-tune your video, add endless effects, remove background noise (if any) and provide you with full 4K support. And the best thing about it is that it’s free for beginners!

Custom Your Makeup Videos with Excellent Video Editing Tool

Wrapping Up

All you have to do is subscribe to the channels of all the compiled YouTube makeup artists for real-time updates. Believe it or not, but they have inspired many to launch their own YouTube channels and share a fresh perspective with the viewers. Of them, quite a few have already been a hit among the audience. Remember, there are many struggling to perfect their looks and hunting for beauty hacks. If you can cater to them through easy-to-follow makeup tutorials, then you can be a ‘star’ in the world of the Internet. And someday, you will probably make us proud while writing about you in the columns of our articles.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

While some love to wear makeup, some don’t. Quite a lot of times you would find a meme, making fun of the ones belonging to the prior category. To all of them, we would like to say, “STOP JUDGING WOMEN!” It’s a matter of choice and there’s nothing to shy away from. You would be surprised to know that a lot of them are earning their daily bread today by sharing hacks to nail the latest makeup trend. Okay, we agree that it’s not quite the year for experimenting with new looks. But with the gloom all around, a little makeup and a brief selfie session for your Instagram might make you feel good for a change. Also, with so much time, you might make up your mind on perfecting your skills and launch your makeup tutorial channel someday.

No matter what summoned you to this write-up today, find here some of the best YouTube makeup artists you must have heard before. Cut short the troubles of filtering through a whole list of them as we have compiled it on your behalf. So, without beating around the bush, let’s proceed.

• Part 1: Top 10 YouTube Makeup Artists
• Part 2: How to Prepare Before Making Your First Makeup Video?

Top 10 YouTube Makeup Artists

Here’s a rundown of our shortlisted ones in no particular order.

1. Rachel Claire Levin

This internet personality is widely known for her YouTube channel RCLBeauty101. A native of Philadelphia, who joined this channel on Dec 14, 2010, has successfully amassed 14.6M subscribers from all over the world. And why not? After all, her channel features diverse videos on life hacks, skits, comedy, and associated things besides DIY makeup tutorials. As of July 2020, the YouTube channel has already gathered 3.71 billion video views, indicating how quickly she’s reaching out to people seeking beauty advice.

2. Jeffree Star

Jeffree Star, who is renowned on YouTube as ‘jeffreestar’, is a multi-talented internet personality. This fashion-obsessed influencer had embarked on his journey as a makeup artist on February 15, 2006. Since then, he has been creating and sharing videos on collabs, life, music, reviews, and makeup of course. His channel has been immensely popular and has amassed 17.4M subscribers with video views soaring to over 2.35 billion. You would be surprised to know that he’s also the founder of Jeffree Star Cosmetics, which was launched in November 2014. Sharing beauty tips and tutorials have risen on his channel ever since the very onset of his company.

3. Nikkie de Jager

And how can we ever forget about the Dutch beauty vlogger, who owns a YouTube channel by the name NikkieTutorials? She’s a YouTube sensation with about 13.5M subscribers and over 1.33 billion views. Success touched her feet in 2015 when she released “The Power of Makeup” YouTube video and inspired people to disclose theirs with and without makeup faces. Her channel features stars like Drew Barrymore and Kim Kardashian, all of which have together contributed to the popularity of her YouTube channel.

4. Wayne Goss

The YouTube channel of Wayne Goss is all about beauty tips to improve makeup skills, honest reviews on brands, and a guide for all those aspiring to be a makeup artist. What launched on August 5, 2008, today enjoys 3.79M subscribers and over 508 million video views. The best part about watching makeup tutorials on his channel is that he breaks down even the most complicated looks into easy and manageable segments, simplifying the learning for all.

5. Desi Perkins

Desi Perkins’ humble entry into the YouTube community happened on August 18, 2013, when she posted a tutorial titled ‘Soft Warm Sultry Eye’ and since then she’s been taking over the channel by storm. A specialist in wedding, party and casual makeup styles, her rise to fame was mostly due to two of her videos ‘Husband Does My Makeup’ and ‘Eyebrow Tutorial’. Today she captures the attention of almost 3.34M subscribers and 250M views.

6. Zoe Elizebeth Sugg

Also known by Zoella, the YouTube channel of Zoe Sugg was an outcome of her success as a blogger, which prompted her to initiate her career and join YouTube on September 4, 2012. Ever since she has ingrained her position among the top beauty influencers and internet fashionistas. Her collaboration with some of the best beauty brands like ColourPop has further facilitated her to rise to loftier heights of success. Today, her YouTube channel enjoys 4.81M subscribers and over 870M views.

7. Tati Westbrook

She’s a gorgeous, successful beauty influencer and an OG beauty YouTuber, who stepped on board on November 8, 2010. Makeup lovers shall find tutorials, life vlogs, unbiased product reviews, and makeup challenges on her channel, which was renamed ‘Tati’ from ‘GlamLifeGuru’ on November 7, 2010. She also shares tips on Drugstore & Luxury Beauty Products on two days of the week. All this and much more has helped her win a staggering 9.28M subscribers and 1.4 billion views on YouTube.

8. Michelle Phan

Calling her simply an entrepreneur and a voice actress would be an understatement because she’s a notable YouTuber and an American makeup artist, who joined the YouTube community on July 9, 2006. Her YouTube channel ‘Michelle Phan’ features a repertoire of transformative beauty tutorials and reviews on beauty products. She might have gone on a break for 3 long years between 2016 and 2019 but has still managed to earn 8.89M subscribers and 1.03 billion views. Watch her videos to learn about essential beauty tips.

9. Bunny Meyer

This paranormal experience sharer turned YouTube makeup artist, invaded the platform on December 3, 2010, under the channel grav3yardgirl. Her jovial personality and quirks are a reason why viewers, otherwise addressed as the ‘Swamp Family’ love to visit her channel. Apart from teaching unusual beauty makeup hacks, she posts reviews on cosmetic products. Her bizarre approach and successful collaboration with Tarte Cosmetics have helped this Swamp Queen to amass 8.35M subscribers and 1.56 billion views on YouTube.

10. Huda Kattan

One of the best YouTube makeup artists you must have heard is Huda Kattan, an Iraqi-American YouTuber, who has her line of cosmetic products under the brand name Huda Beauty. Besides being a founder and CEO of the company, she features beauty hacks and DIY makeup tutorials on her YouTube channel by the same name. Her influence on people with beauty tips has helped her to win 4.04M subscribers and 175M views. If you are feeling bored at home, check out this at-home beauty solution featuring a DIY Eyelash Extension Hack from the video above.

How to Prepare Before Making Your First Makeup Video?

We assume all this must have stimulated the hidden desire in you to film your first makeup video. There’s nothing to get nervous about when you have expert tips on how to shoot a perfect makeup tutorial:

1. Make sure you sit facing a window from where the sun is shining through so that it provides a soft natural glow to your face.
2. Ensure there’s a continuous stream of light, which hardly flickers or distorts. Set up a ring light to mimic the natural light.
3. To justify the colors of your work and make them pop on your skin, surround yourself with LED luminosity attached with reflectors to disperse the rays evenly throughout the room. This shall keep away the shadows from swallowing you.
4. Assure quality audio by upgrading to camera mics or simply switch to a reliable audio software for getting the work done.
5. Edit out the awkward moments from the shoot, add interesting transitions and effects by narrowing down to a reliable video editing software. Filmora can be a wonderful tool to fine-tune your video, add endless effects, remove background noise (if any) and provide you with full 4K support. And the best thing about it is that it’s free for beginners!

Custom Your Makeup Videos with Excellent Video Editing Tool

Wrapping Up

All you have to do is subscribe to the channels of all the compiled YouTube makeup artists for real-time updates. Believe it or not, but they have inspired many to launch their own YouTube channels and share a fresh perspective with the viewers. Of them, quite a few have already been a hit among the audience. Remember, there are many struggling to perfect their looks and hunting for beauty hacks. If you can cater to them through easy-to-follow makeup tutorials, then you can be a ‘star’ in the world of the Internet. And someday, you will probably make us proud while writing about you in the columns of our articles.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

While some love to wear makeup, some don’t. Quite a lot of times you would find a meme, making fun of the ones belonging to the prior category. To all of them, we would like to say, “STOP JUDGING WOMEN!” It’s a matter of choice and there’s nothing to shy away from. You would be surprised to know that a lot of them are earning their daily bread today by sharing hacks to nail the latest makeup trend. Okay, we agree that it’s not quite the year for experimenting with new looks. But with the gloom all around, a little makeup and a brief selfie session for your Instagram might make you feel good for a change. Also, with so much time, you might make up your mind on perfecting your skills and launch your makeup tutorial channel someday.

No matter what summoned you to this write-up today, find here some of the best YouTube makeup artists you must have heard before. Cut short the troubles of filtering through a whole list of them as we have compiled it on your behalf. So, without beating around the bush, let’s proceed.

• Part 1: Top 10 YouTube Makeup Artists
• Part 2: How to Prepare Before Making Your First Makeup Video?

Top 10 YouTube Makeup Artists

Here’s a rundown of our shortlisted ones in no particular order.

1. Rachel Claire Levin

This internet personality is widely known for her YouTube channel RCLBeauty101. A native of Philadelphia, who joined this channel on Dec 14, 2010, has successfully amassed 14.6M subscribers from all over the world. And why not? After all, her channel features diverse videos on life hacks, skits, comedy, and associated things besides DIY makeup tutorials. As of July 2020, the YouTube channel has already gathered 3.71 billion video views, indicating how quickly she’s reaching out to people seeking beauty advice.

2. Jeffree Star

Jeffree Star, who is renowned on YouTube as ‘jeffreestar’, is a multi-talented internet personality. This fashion-obsessed influencer had embarked on his journey as a makeup artist on February 15, 2006. Since then, he has been creating and sharing videos on collabs, life, music, reviews, and makeup of course. His channel has been immensely popular and has amassed 17.4M subscribers with video views soaring to over 2.35 billion. You would be surprised to know that he’s also the founder of Jeffree Star Cosmetics, which was launched in November 2014. Sharing beauty tips and tutorials have risen on his channel ever since the very onset of his company.

3. Nikkie de Jager

And how can we ever forget about the Dutch beauty vlogger, who owns a YouTube channel by the name NikkieTutorials? She’s a YouTube sensation with about 13.5M subscribers and over 1.33 billion views. Success touched her feet in 2015 when she released “The Power of Makeup” YouTube video and inspired people to disclose theirs with and without makeup faces. Her channel features stars like Drew Barrymore and Kim Kardashian, all of which have together contributed to the popularity of her YouTube channel.

4. Wayne Goss

The YouTube channel of Wayne Goss is all about beauty tips to improve makeup skills, honest reviews on brands, and a guide for all those aspiring to be a makeup artist. What launched on August 5, 2008, today enjoys 3.79M subscribers and over 508 million video views. The best part about watching makeup tutorials on his channel is that he breaks down even the most complicated looks into easy and manageable segments, simplifying the learning for all.

5. Desi Perkins

Desi Perkins’ humble entry into the YouTube community happened on August 18, 2013, when she posted a tutorial titled ‘Soft Warm Sultry Eye’ and since then she’s been taking over the channel by storm. A specialist in wedding, party and casual makeup styles, her rise to fame was mostly due to two of her videos ‘Husband Does My Makeup’ and ‘Eyebrow Tutorial’. Today she captures the attention of almost 3.34M subscribers and 250M views.

6. Zoe Elizebeth Sugg

Also known by Zoella, the YouTube channel of Zoe Sugg was an outcome of her success as a blogger, which prompted her to initiate her career and join YouTube on September 4, 2012. Ever since she has ingrained her position among the top beauty influencers and internet fashionistas. Her collaboration with some of the best beauty brands like ColourPop has further facilitated her to rise to loftier heights of success. Today, her YouTube channel enjoys 4.81M subscribers and over 870M views.

7. Tati Westbrook

She’s a gorgeous, successful beauty influencer and an OG beauty YouTuber, who stepped on board on November 8, 2010. Makeup lovers shall find tutorials, life vlogs, unbiased product reviews, and makeup challenges on her channel, which was renamed ‘Tati’ from ‘GlamLifeGuru’ on November 7, 2010. She also shares tips on Drugstore & Luxury Beauty Products on two days of the week. All this and much more has helped her win a staggering 9.28M subscribers and 1.4 billion views on YouTube.

8. Michelle Phan

Calling her simply an entrepreneur and a voice actress would be an understatement because she’s a notable YouTuber and an American makeup artist, who joined the YouTube community on July 9, 2006. Her YouTube channel ‘Michelle Phan’ features a repertoire of transformative beauty tutorials and reviews on beauty products. She might have gone on a break for 3 long years between 2016 and 2019 but has still managed to earn 8.89M subscribers and 1.03 billion views. Watch her videos to learn about essential beauty tips.

9. Bunny Meyer

This paranormal experience sharer turned YouTube makeup artist, invaded the platform on December 3, 2010, under the channel grav3yardgirl. Her jovial personality and quirks are a reason why viewers, otherwise addressed as the ‘Swamp Family’ love to visit her channel. Apart from teaching unusual beauty makeup hacks, she posts reviews on cosmetic products. Her bizarre approach and successful collaboration with Tarte Cosmetics have helped this Swamp Queen to amass 8.35M subscribers and 1.56 billion views on YouTube.

10. Huda Kattan

One of the best YouTube makeup artists you must have heard is Huda Kattan, an Iraqi-American YouTuber, who has her line of cosmetic products under the brand name Huda Beauty. Besides being a founder and CEO of the company, she features beauty hacks and DIY makeup tutorials on her YouTube channel by the same name. Her influence on people with beauty tips has helped her to win 4.04M subscribers and 175M views. If you are feeling bored at home, check out this at-home beauty solution featuring a DIY Eyelash Extension Hack from the video above.

How to Prepare Before Making Your First Makeup Video?

We assume all this must have stimulated the hidden desire in you to film your first makeup video. There’s nothing to get nervous about when you have expert tips on how to shoot a perfect makeup tutorial:

1. Make sure you sit facing a window from where the sun is shining through so that it provides a soft natural glow to your face.
2. Ensure there’s a continuous stream of light, which hardly flickers or distorts. Set up a ring light to mimic the natural light.
3. To justify the colors of your work and make them pop on your skin, surround yourself with LED luminosity attached with reflectors to disperse the rays evenly throughout the room. This shall keep away the shadows from swallowing you.
4. Assure quality audio by upgrading to camera mics or simply switch to a reliable audio software for getting the work done.
5. Edit out the awkward moments from the shoot, add interesting transitions and effects by narrowing down to a reliable video editing software. Filmora can be a wonderful tool to fine-tune your video, add endless effects, remove background noise (if any) and provide you with full 4K support. And the best thing about it is that it’s free for beginners!

Custom Your Makeup Videos with Excellent Video Editing Tool

Wrapping Up

All you have to do is subscribe to the channels of all the compiled YouTube makeup artists for real-time updates. Believe it or not, but they have inspired many to launch their own YouTube channels and share a fresh perspective with the viewers. Of them, quite a few have already been a hit among the audience. Remember, there are many struggling to perfect their looks and hunting for beauty hacks. If you can cater to them through easy-to-follow makeup tutorials, then you can be a ‘star’ in the world of the Internet. And someday, you will probably make us proud while writing about you in the columns of our articles.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

While some love to wear makeup, some don’t. Quite a lot of times you would find a meme, making fun of the ones belonging to the prior category. To all of them, we would like to say, “STOP JUDGING WOMEN!” It’s a matter of choice and there’s nothing to shy away from. You would be surprised to know that a lot of them are earning their daily bread today by sharing hacks to nail the latest makeup trend. Okay, we agree that it’s not quite the year for experimenting with new looks. But with the gloom all around, a little makeup and a brief selfie session for your Instagram might make you feel good for a change. Also, with so much time, you might make up your mind on perfecting your skills and launch your makeup tutorial channel someday.

No matter what summoned you to this write-up today, find here some of the best YouTube makeup artists you must have heard before. Cut short the troubles of filtering through a whole list of them as we have compiled it on your behalf. So, without beating around the bush, let’s proceed.

• Part 1: Top 10 YouTube Makeup Artists
• Part 2: How to Prepare Before Making Your First Makeup Video?

Top 10 YouTube Makeup Artists

Here’s a rundown of our shortlisted ones in no particular order.

1. Rachel Claire Levin

This internet personality is widely known for her YouTube channel RCLBeauty101. A native of Philadelphia, who joined this channel on Dec 14, 2010, has successfully amassed 14.6M subscribers from all over the world. And why not? After all, her channel features diverse videos on life hacks, skits, comedy, and associated things besides DIY makeup tutorials. As of July 2020, the YouTube channel has already gathered 3.71 billion video views, indicating how quickly she’s reaching out to people seeking beauty advice.

2. Jeffree Star

Jeffree Star, who is renowned on YouTube as ‘jeffreestar’, is a multi-talented internet personality. This fashion-obsessed influencer had embarked on his journey as a makeup artist on February 15, 2006. Since then, he has been creating and sharing videos on collabs, life, music, reviews, and makeup of course. His channel has been immensely popular and has amassed 17.4M subscribers with video views soaring to over 2.35 billion. You would be surprised to know that he’s also the founder of Jeffree Star Cosmetics, which was launched in November 2014. Sharing beauty tips and tutorials have risen on his channel ever since the very onset of his company.

3. Nikkie de Jager

And how can we ever forget about the Dutch beauty vlogger, who owns a YouTube channel by the name NikkieTutorials? She’s a YouTube sensation with about 13.5M subscribers and over 1.33 billion views. Success touched her feet in 2015 when she released “The Power of Makeup” YouTube video and inspired people to disclose theirs with and without makeup faces. Her channel features stars like Drew Barrymore and Kim Kardashian, all of which have together contributed to the popularity of her YouTube channel.

4. Wayne Goss

The YouTube channel of Wayne Goss is all about beauty tips to improve makeup skills, honest reviews on brands, and a guide for all those aspiring to be a makeup artist. What launched on August 5, 2008, today enjoys 3.79M subscribers and over 508 million video views. The best part about watching makeup tutorials on his channel is that he breaks down even the most complicated looks into easy and manageable segments, simplifying the learning for all.

5. Desi Perkins

Desi Perkins’ humble entry into the YouTube community happened on August 18, 2013, when she posted a tutorial titled ‘Soft Warm Sultry Eye’ and since then she’s been taking over the channel by storm. A specialist in wedding, party and casual makeup styles, her rise to fame was mostly due to two of her videos ‘Husband Does My Makeup’ and ‘Eyebrow Tutorial’. Today she captures the attention of almost 3.34M subscribers and 250M views.

6. Zoe Elizebeth Sugg

Also known by Zoella, the YouTube channel of Zoe Sugg was an outcome of her success as a blogger, which prompted her to initiate her career and join YouTube on September 4, 2012. Ever since she has ingrained her position among the top beauty influencers and internet fashionistas. Her collaboration with some of the best beauty brands like ColourPop has further facilitated her to rise to loftier heights of success. Today, her YouTube channel enjoys 4.81M subscribers and over 870M views.

7. Tati Westbrook

She’s a gorgeous, successful beauty influencer and an OG beauty YouTuber, who stepped on board on November 8, 2010. Makeup lovers shall find tutorials, life vlogs, unbiased product reviews, and makeup challenges on her channel, which was renamed ‘Tati’ from ‘GlamLifeGuru’ on November 7, 2010. She also shares tips on Drugstore & Luxury Beauty Products on two days of the week. All this and much more has helped her win a staggering 9.28M subscribers and 1.4 billion views on YouTube.

8. Michelle Phan

Calling her simply an entrepreneur and a voice actress would be an understatement because she’s a notable YouTuber and an American makeup artist, who joined the YouTube community on July 9, 2006. Her YouTube channel ‘Michelle Phan’ features a repertoire of transformative beauty tutorials and reviews on beauty products. She might have gone on a break for 3 long years between 2016 and 2019 but has still managed to earn 8.89M subscribers and 1.03 billion views. Watch her videos to learn about essential beauty tips.

9. Bunny Meyer

This paranormal experience sharer turned YouTube makeup artist, invaded the platform on December 3, 2010, under the channel grav3yardgirl. Her jovial personality and quirks are a reason why viewers, otherwise addressed as the ‘Swamp Family’ love to visit her channel. Apart from teaching unusual beauty makeup hacks, she posts reviews on cosmetic products. Her bizarre approach and successful collaboration with Tarte Cosmetics have helped this Swamp Queen to amass 8.35M subscribers and 1.56 billion views on YouTube.

10. Huda Kattan

One of the best YouTube makeup artists you must have heard is Huda Kattan, an Iraqi-American YouTuber, who has her line of cosmetic products under the brand name Huda Beauty. Besides being a founder and CEO of the company, she features beauty hacks and DIY makeup tutorials on her YouTube channel by the same name. Her influence on people with beauty tips has helped her to win 4.04M subscribers and 175M views. If you are feeling bored at home, check out this at-home beauty solution featuring a DIY Eyelash Extension Hack from the video above.

How to Prepare Before Making Your First Makeup Video?

We assume all this must have stimulated the hidden desire in you to film your first makeup video. There’s nothing to get nervous about when you have expert tips on how to shoot a perfect makeup tutorial:

1. Make sure you sit facing a window from where the sun is shining through so that it provides a soft natural glow to your face.
2. Ensure there’s a continuous stream of light, which hardly flickers or distorts. Set up a ring light to mimic the natural light.
3. To justify the colors of your work and make them pop on your skin, surround yourself with LED luminosity attached with reflectors to disperse the rays evenly throughout the room. This shall keep away the shadows from swallowing you.
4. Assure quality audio by upgrading to camera mics or simply switch to a reliable audio software for getting the work done.
5. Edit out the awkward moments from the shoot, add interesting transitions and effects by narrowing down to a reliable video editing software. Filmora can be a wonderful tool to fine-tune your video, add endless effects, remove background noise (if any) and provide you with full 4K support. And the best thing about it is that it’s free for beginners!

Custom Your Makeup Videos with Excellent Video Editing Tool

Wrapping Up

All you have to do is subscribe to the channels of all the compiled YouTube makeup artists for real-time updates. Believe it or not, but they have inspired many to launch their own YouTube channels and share a fresh perspective with the viewers. Of them, quite a few have already been a hit among the audience. Remember, there are many struggling to perfect their looks and hunting for beauty hacks. If you can cater to them through easy-to-follow makeup tutorials, then you can be a ‘star’ in the world of the Internet. And someday, you will probably make us proud while writing about you in the columns of our articles.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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