Building Audience Organically: Tactics That Deliver Views

How to Buy YouTube Views - Everything You Need To Know

Richard Bennett

Oct 26, 2023• Proven solutions

0

This article has everything you need to know before you buy YouTube views, including:

1. Where to Buy Views
2. How Does it Work?
3. What to Look for in a Service
4. Is Buying Views Illegal?
5. Will Buying Views Get Me Banned From YouTube?

Disclaimer: We in no way endorse the practice of buying views. It could be dangerous for your channel and will damage your credibility with your real viewers if they find out.

YouTube is one of the fastest-growing social media platforms today. The amount of time we spend watching YouTube videos daily is simply mindboggling. The amazing thing about YouTube is how easy it is to share content and, in the process, build your audience. Many people have launched careers on the success of their videos and the popularity of their channels. It doesn’t matter if you are an expert, a hobbyist, an aspiring musician, a citizen journalist, a DIY maven, a cook, or a makeup fiend – YouTube can help you reach more people, develop your brand and launch your new career. All you have to do is create your channel, upload good videos, promote your content, and watch the magic happen. Well, if only it were that simple…

In reality, getting people to watch your content can be difficult. Even for people who have large personal networks, hitting 5000 or 10000 views can be tough. The reason is simply that YouTube videos, like other web content, thrive on Social Proof, and Social Proof equals credibility. The more views a video has, the more people are willing to watch it, and the better its chances of featuring as recommended content. It’s a vicious cycle. Time and time again, we see that given the choice, people would rather watch a video with 2000 views instead of a video with 200 views.

This is why buying YouTube views can be a great way to jumpstart the organic views of your content. It’s no silver bullet of course, but it can get you off to a good start. Buying YouTube views can help your video gain traction and get recommended. The trick is to buy from sources that provide real US and UK views in ways that do not violate YouTube’s Terms of Service (TOS). There are many scam services out there that can get your video the wrong kind of attention. Be sure to do your research before you buy, and understand that this is a tactic which promises short-term results. Buying YouTube views can be useful. However, it is no guarantee of long-term success. You still need to put hard work into your content for it to work.

WHERE TO BUY VIEWS

These top 5 sites for buying YouTube views are ranked according to the quality of the targeted views they deliver, viewer engagement, responsiveness, turnaround time, and their moneyback guarantee (if they have one). The site which tested these services is called BuyViewsReview. To learn more about the top providers of YouTube views, and how you can avoid scams, click here .

Tip: you want ‘high retention views’ – views where your video has been watched for a significant period, not just clicked on. These will help your search engine rankings.

1. DEVUMI

Devumi is our #1 pick for buying YouTube views because it provides the best value for money. To start with, all Devumi’s packages come with likes included so there’s no need to shop around for engagement and retention after buying views from Devumi. They have a 100% money-back guarantee and some of the fastest turnaround time available on the market (for genuine high-retention views. Some bot services are faster, but it’s against YouTube’s TOS to use bots).

2. BuyViews

BuyViews come in at a close second to Devumi. They offer various social promotion options along with their packages. They also have an impressive 60% – 90% retention rate as well as a 100% moneyback guarantee. However, their turnaround time isn’t as good as Devumi’s. Also, they provide no time guarantee on their retention rate.

3. MarketingHeaven

MarketingHeaven makes buying YouTube views very easy. On their homepage, you can add the link to the video you’d like to promote, select the number of views you want from a dropdown list and top it off with an optional selection of likes. While this ease of use is a plus, MarketingHeaven is a bit more expensive than the top 2 sites on this list, and it provides no retention guarantee. Also, it takes longer to see results and it provides no options for social promotion.

4. 500VIEWS

On 500VIEWS you can buy everything, including YouTube views, likes, comments, and subscribers. They have an add-ons system that’s very easy to use. However, they don’t deliver on quality, retention, engagement, and customer support like the top 3 sites. It can also take up to 1 week to get results from 500VIEWS.

5. Social Shop

Social Shop has a very nice mix of packages. At the lowest end, they have the micro package which gets you 1000 views for $2, and at the high end, they have the Pro package which gets you 1,000,000 views for $999. Considering this range of options, their turnaround time of 2 days isn’t bad at all. However, Social Shop has limited engagement options. Unlike other sites on this list, they do not provide likes, comments, or subscribers. Their customer support also doesn’t compare too well against others on this list.

HOW DOES IT WORK?

Buying YouTube views is easy and safe if you buy from reliable sources like the sites at the top of the list above. It also helps to know how YouTube judges view to understand why it’s important to choose the right source.

YouTube ranks views based on the location of the viewers and the quality of viewer engagement. When a user who is based in the US or UK uploads a video and it gets most of its views from Russia or Asia, that raises a red flag. YouTube checks to see that a good number of video viewers are part of the user’s target demographic, and that makes sense. You want targeted YouTube views because that can boost organic retention rates significantly. Untargeted views can lead to a high bounce rate which can lead YouTube to conclude that your video has been mistitled, among other things.

The best sellers of YouTube views go the extra mile to provide a mixed demographic of views with targeted hits from the US and UK to avoid the wrong kind of attention.

Some sellers simply rent IPs from different places and send them to the video link. While this method might not be detected by YouTube, it offers very low retention because there are no real people behind those IP addresses. It is always best to buy from sellers who can send real people to watch, like, and comment on your videos. Anything else is risky and can bring your content under increased scrutiny from YouTube.

WHAT TO LOOK FOR IN A GOOD VIEW-BUYING WEBSITE

The most important thing to look for in a good view buying website is a guarantee that you’ll be getting real humans, not bots, to watch your video. This is the only way to get organic retention and engagement from your purchase. While robots will inflate your views, there’ll be little else to show for those high numbers. Bot views won’t help you rank in search results, and they may hurt your chances of ranking (they also violate YouTube’s TOS and can get your videos taken down). With human views, things can be different.

Bear in mind that buying views will not guarantee long-term success or impactful engagement. This is why buying YouTube views is seen as a short-term tactic for jumpstarting organic growth and not something to keep on doing forever. Content creators still have to promote their content and build real relationships with their viewers to see meaningful results in the long term.

Next, you want to be sure that your view buying website can deliver targeted views. If you’re based in the UK, you want views from the UK, US, Australia, and Canada. Views originating predominantly from Russia or certain parts of Eastern Europe and Asia could give you away, and you’d run the risk of disciplinary action from YouTube. Buying views isn’t technically against the rules, as long as they are human views, but if YouTube suspects there is a bot at work then they won’t be interested in any appeals about how ‘the service said they didn’t use bots’.

It’s also important to buy from providers whose viewers are active on YouTube. Their history of activity on YouTube will only boost the credibility of their views and by extension, the credibility of your video and its growing popularity.

Finally, you want to avoid sellers who provide views in a way that can put you at risk. Sites that provide views from similar IPs and same browsers with the same or similar cookies are just too obvious. YouTube can pick-up on that kind of activity and you could potentially have a problem on your hands.

IS BUYING VIEWS ILLEGAL?

No. This goes double for users who are not monetizing their content. Videos that promote violence and copyright violations are illegal. Buying views is not against the law, or even YouTube’s Terms of Service depending on where your views come from.

YouTube’s TOS does state clearly that partners are not to engage third parties to “… generate artificial subscribers or views.” Partners are generally understood to be users who are monetizing their channels through affiliate programs or AdSense, and ‘artificial’ means the views need to come from a bot to be against the rules. However, some interpret this to mean that buying YouTube views is against the TOS for all users. It seems like YouTube would rather you not buy views at all since the language is ambiguous, but since there’s a way in which buying ads through Google for your channel could be seen as buying views they haven’t formally outlawed it. Whatever your perspective, there’s no denying that buying views is a risky business. This is all the more reason you should choose the sites you buy from carefully.

Also, keep in mind that tech companies like Google constantly review their policies. Bloggers have had to change tactics with changes to Google’s search engine algorithm. There’s no telling how things may change or evolve with YouTube in the future. That is why we strongly recommend that you buy views from websites that can deliver real human views with strong guarantees of service delivery and reliable turnaround times. Anything short of this could expose you and your content to the kind of attention you certainly don’t want.

WILL BUYING VIEWS GET ME BANNED FROM YOUTUBE?

As mentioned above, buying views alone is unlikely to get you banned from YouTube. The worst-case scenario is that your video may be taken down for ‘view count gaming’ and even then, there’s an appeals process. The important thing is to understand Google and YouTube’s Terms of Service (TOS). Only explicit and egregious violations of their TOS could get your banned. You should also be mindful that community policing is a big part of how YouTube discovers users who may violate their TOS. If many viewers flag your video for takedown due to copyright violation or abusive content, that can lead to serious disciplinary action from YouTube and in some cases, you may be banned for life.

That’s why it’s important to buy likes and comments as well if you’re going to buy a large number of views – lots of views and no engagement will make organic viewers think you used a bot and they may report you.

Buying YouTube views is not illegal and certainly will not incur the same kind of disciplinary action as clear violations of YouTube’s TOS. What matters is that you buy your views in a way that won’t attract the wrong kind of attention. YouTube will sometimes flag videos for view auditing. If views are found to be fake, the view count is dropped to exclude fake views. If this has happened to you after you bought YouTube views, be wary of buying from the same source again. If your video is repeatedly found to be attracting purchased fake views, it may be taken down.

Conclusion

We see videos with thousands and millions of views so often that it’s easy to forget just how difficult it can be to get people to watch your videos. YouTube is very competitive, and it takes time to build a reputation, and the following needed to become a YouTube star.

To compete for viewer attention and engagement, it helps to have good numbers. Buying views can give you an edge by telling people that your content is worth their time. Just be sure to buy your views from the right sources. And after you’ve bought your views, do your part to promote your video on YouTube and other social media platforms like Facebook and Twitter. Also, engage with your audience and create content consistently. With all these in place, your audience will grow organically, and eventually, you may get your moment in the spotlight.

What do you think? Would you buy YouTube views, or can you get by growing your channel organically?

Use Excellent Video Editor to Gain More Views

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

This article has everything you need to know before you buy YouTube views, including:

1. Where to Buy Views
2. How Does it Work?
3. What to Look for in a Service
4. Is Buying Views Illegal?
5. Will Buying Views Get Me Banned From YouTube?

Disclaimer: We in no way endorse the practice of buying views. It could be dangerous for your channel and will damage your credibility with your real viewers if they find out.

YouTube is one of the fastest-growing social media platforms today. The amount of time we spend watching YouTube videos daily is simply mindboggling. The amazing thing about YouTube is how easy it is to share content and, in the process, build your audience. Many people have launched careers on the success of their videos and the popularity of their channels. It doesn’t matter if you are an expert, a hobbyist, an aspiring musician, a citizen journalist, a DIY maven, a cook, or a makeup fiend – YouTube can help you reach more people, develop your brand and launch your new career. All you have to do is create your channel, upload good videos, promote your content, and watch the magic happen. Well, if only it were that simple…

In reality, getting people to watch your content can be difficult. Even for people who have large personal networks, hitting 5000 or 10000 views can be tough. The reason is simply that YouTube videos, like other web content, thrive on Social Proof, and Social Proof equals credibility. The more views a video has, the more people are willing to watch it, and the better its chances of featuring as recommended content. It’s a vicious cycle. Time and time again, we see that given the choice, people would rather watch a video with 2000 views instead of a video with 200 views.

This is why buying YouTube views can be a great way to jumpstart the organic views of your content. It’s no silver bullet of course, but it can get you off to a good start. Buying YouTube views can help your video gain traction and get recommended. The trick is to buy from sources that provide real US and UK views in ways that do not violate YouTube’s Terms of Service (TOS). There are many scam services out there that can get your video the wrong kind of attention. Be sure to do your research before you buy, and understand that this is a tactic which promises short-term results. Buying YouTube views can be useful. However, it is no guarantee of long-term success. You still need to put hard work into your content for it to work.

WHERE TO BUY VIEWS

These top 5 sites for buying YouTube views are ranked according to the quality of the targeted views they deliver, viewer engagement, responsiveness, turnaround time, and their moneyback guarantee (if they have one). The site which tested these services is called BuyViewsReview. To learn more about the top providers of YouTube views, and how you can avoid scams, click here .

Tip: you want ‘high retention views’ – views where your video has been watched for a significant period, not just clicked on. These will help your search engine rankings.

1. DEVUMI

Devumi is our #1 pick for buying YouTube views because it provides the best value for money. To start with, all Devumi’s packages come with likes included so there’s no need to shop around for engagement and retention after buying views from Devumi. They have a 100% money-back guarantee and some of the fastest turnaround time available on the market (for genuine high-retention views. Some bot services are faster, but it’s against YouTube’s TOS to use bots).

2. BuyViews

BuyViews come in at a close second to Devumi. They offer various social promotion options along with their packages. They also have an impressive 60% – 90% retention rate as well as a 100% moneyback guarantee. However, their turnaround time isn’t as good as Devumi’s. Also, they provide no time guarantee on their retention rate.

3. MarketingHeaven

MarketingHeaven makes buying YouTube views very easy. On their homepage, you can add the link to the video you’d like to promote, select the number of views you want from a dropdown list and top it off with an optional selection of likes. While this ease of use is a plus, MarketingHeaven is a bit more expensive than the top 2 sites on this list, and it provides no retention guarantee. Also, it takes longer to see results and it provides no options for social promotion.

4. 500VIEWS

On 500VIEWS you can buy everything, including YouTube views, likes, comments, and subscribers. They have an add-ons system that’s very easy to use. However, they don’t deliver on quality, retention, engagement, and customer support like the top 3 sites. It can also take up to 1 week to get results from 500VIEWS.

5. Social Shop

Social Shop has a very nice mix of packages. At the lowest end, they have the micro package which gets you 1000 views for $2, and at the high end, they have the Pro package which gets you 1,000,000 views for $999. Considering this range of options, their turnaround time of 2 days isn’t bad at all. However, Social Shop has limited engagement options. Unlike other sites on this list, they do not provide likes, comments, or subscribers. Their customer support also doesn’t compare too well against others on this list.

HOW DOES IT WORK?

Buying YouTube views is easy and safe if you buy from reliable sources like the sites at the top of the list above. It also helps to know how YouTube judges view to understand why it’s important to choose the right source.

YouTube ranks views based on the location of the viewers and the quality of viewer engagement. When a user who is based in the US or UK uploads a video and it gets most of its views from Russia or Asia, that raises a red flag. YouTube checks to see that a good number of video viewers are part of the user’s target demographic, and that makes sense. You want targeted YouTube views because that can boost organic retention rates significantly. Untargeted views can lead to a high bounce rate which can lead YouTube to conclude that your video has been mistitled, among other things.

The best sellers of YouTube views go the extra mile to provide a mixed demographic of views with targeted hits from the US and UK to avoid the wrong kind of attention.

Some sellers simply rent IPs from different places and send them to the video link. While this method might not be detected by YouTube, it offers very low retention because there are no real people behind those IP addresses. It is always best to buy from sellers who can send real people to watch, like, and comment on your videos. Anything else is risky and can bring your content under increased scrutiny from YouTube.

WHAT TO LOOK FOR IN A GOOD VIEW-BUYING WEBSITE

The most important thing to look for in a good view buying website is a guarantee that you’ll be getting real humans, not bots, to watch your video. This is the only way to get organic retention and engagement from your purchase. While robots will inflate your views, there’ll be little else to show for those high numbers. Bot views won’t help you rank in search results, and they may hurt your chances of ranking (they also violate YouTube’s TOS and can get your videos taken down). With human views, things can be different.

Bear in mind that buying views will not guarantee long-term success or impactful engagement. This is why buying YouTube views is seen as a short-term tactic for jumpstarting organic growth and not something to keep on doing forever. Content creators still have to promote their content and build real relationships with their viewers to see meaningful results in the long term.

Next, you want to be sure that your view buying website can deliver targeted views. If you’re based in the UK, you want views from the UK, US, Australia, and Canada. Views originating predominantly from Russia or certain parts of Eastern Europe and Asia could give you away, and you’d run the risk of disciplinary action from YouTube. Buying views isn’t technically against the rules, as long as they are human views, but if YouTube suspects there is a bot at work then they won’t be interested in any appeals about how ‘the service said they didn’t use bots’.

It’s also important to buy from providers whose viewers are active on YouTube. Their history of activity on YouTube will only boost the credibility of their views and by extension, the credibility of your video and its growing popularity.

Finally, you want to avoid sellers who provide views in a way that can put you at risk. Sites that provide views from similar IPs and same browsers with the same or similar cookies are just too obvious. YouTube can pick-up on that kind of activity and you could potentially have a problem on your hands.

IS BUYING VIEWS ILLEGAL?

No. This goes double for users who are not monetizing their content. Videos that promote violence and copyright violations are illegal. Buying views is not against the law, or even YouTube’s Terms of Service depending on where your views come from.

YouTube’s TOS does state clearly that partners are not to engage third parties to “… generate artificial subscribers or views.” Partners are generally understood to be users who are monetizing their channels through affiliate programs or AdSense, and ‘artificial’ means the views need to come from a bot to be against the rules. However, some interpret this to mean that buying YouTube views is against the TOS for all users. It seems like YouTube would rather you not buy views at all since the language is ambiguous, but since there’s a way in which buying ads through Google for your channel could be seen as buying views they haven’t formally outlawed it. Whatever your perspective, there’s no denying that buying views is a risky business. This is all the more reason you should choose the sites you buy from carefully.

Also, keep in mind that tech companies like Google constantly review their policies. Bloggers have had to change tactics with changes to Google’s search engine algorithm. There’s no telling how things may change or evolve with YouTube in the future. That is why we strongly recommend that you buy views from websites that can deliver real human views with strong guarantees of service delivery and reliable turnaround times. Anything short of this could expose you and your content to the kind of attention you certainly don’t want.

WILL BUYING VIEWS GET ME BANNED FROM YOUTUBE?

As mentioned above, buying views alone is unlikely to get you banned from YouTube. The worst-case scenario is that your video may be taken down for ‘view count gaming’ and even then, there’s an appeals process. The important thing is to understand Google and YouTube’s Terms of Service (TOS). Only explicit and egregious violations of their TOS could get your banned. You should also be mindful that community policing is a big part of how YouTube discovers users who may violate their TOS. If many viewers flag your video for takedown due to copyright violation or abusive content, that can lead to serious disciplinary action from YouTube and in some cases, you may be banned for life.

That’s why it’s important to buy likes and comments as well if you’re going to buy a large number of views – lots of views and no engagement will make organic viewers think you used a bot and they may report you.

Buying YouTube views is not illegal and certainly will not incur the same kind of disciplinary action as clear violations of YouTube’s TOS. What matters is that you buy your views in a way that won’t attract the wrong kind of attention. YouTube will sometimes flag videos for view auditing. If views are found to be fake, the view count is dropped to exclude fake views. If this has happened to you after you bought YouTube views, be wary of buying from the same source again. If your video is repeatedly found to be attracting purchased fake views, it may be taken down.

Conclusion

We see videos with thousands and millions of views so often that it’s easy to forget just how difficult it can be to get people to watch your videos. YouTube is very competitive, and it takes time to build a reputation, and the following needed to become a YouTube star.

To compete for viewer attention and engagement, it helps to have good numbers. Buying views can give you an edge by telling people that your content is worth their time. Just be sure to buy your views from the right sources. And after you’ve bought your views, do your part to promote your video on YouTube and other social media platforms like Facebook and Twitter. Also, engage with your audience and create content consistently. With all these in place, your audience will grow organically, and eventually, you may get your moment in the spotlight.

What do you think? Would you buy YouTube views, or can you get by growing your channel organically?

Use Excellent Video Editor to Gain More Views

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

This article has everything you need to know before you buy YouTube views, including:

1. Where to Buy Views
2. How Does it Work?
3. What to Look for in a Service
4. Is Buying Views Illegal?
5. Will Buying Views Get Me Banned From YouTube?

Disclaimer: We in no way endorse the practice of buying views. It could be dangerous for your channel and will damage your credibility with your real viewers if they find out.

YouTube is one of the fastest-growing social media platforms today. The amount of time we spend watching YouTube videos daily is simply mindboggling. The amazing thing about YouTube is how easy it is to share content and, in the process, build your audience. Many people have launched careers on the success of their videos and the popularity of their channels. It doesn’t matter if you are an expert, a hobbyist, an aspiring musician, a citizen journalist, a DIY maven, a cook, or a makeup fiend – YouTube can help you reach more people, develop your brand and launch your new career. All you have to do is create your channel, upload good videos, promote your content, and watch the magic happen. Well, if only it were that simple…

In reality, getting people to watch your content can be difficult. Even for people who have large personal networks, hitting 5000 or 10000 views can be tough. The reason is simply that YouTube videos, like other web content, thrive on Social Proof, and Social Proof equals credibility. The more views a video has, the more people are willing to watch it, and the better its chances of featuring as recommended content. It’s a vicious cycle. Time and time again, we see that given the choice, people would rather watch a video with 2000 views instead of a video with 200 views.

This is why buying YouTube views can be a great way to jumpstart the organic views of your content. It’s no silver bullet of course, but it can get you off to a good start. Buying YouTube views can help your video gain traction and get recommended. The trick is to buy from sources that provide real US and UK views in ways that do not violate YouTube’s Terms of Service (TOS). There are many scam services out there that can get your video the wrong kind of attention. Be sure to do your research before you buy, and understand that this is a tactic which promises short-term results. Buying YouTube views can be useful. However, it is no guarantee of long-term success. You still need to put hard work into your content for it to work.

WHERE TO BUY VIEWS

These top 5 sites for buying YouTube views are ranked according to the quality of the targeted views they deliver, viewer engagement, responsiveness, turnaround time, and their moneyback guarantee (if they have one). The site which tested these services is called BuyViewsReview. To learn more about the top providers of YouTube views, and how you can avoid scams, click here .

Tip: you want ‘high retention views’ – views where your video has been watched for a significant period, not just clicked on. These will help your search engine rankings.

1. DEVUMI

Devumi is our #1 pick for buying YouTube views because it provides the best value for money. To start with, all Devumi’s packages come with likes included so there’s no need to shop around for engagement and retention after buying views from Devumi. They have a 100% money-back guarantee and some of the fastest turnaround time available on the market (for genuine high-retention views. Some bot services are faster, but it’s against YouTube’s TOS to use bots).

2. BuyViews

BuyViews come in at a close second to Devumi. They offer various social promotion options along with their packages. They also have an impressive 60% – 90% retention rate as well as a 100% moneyback guarantee. However, their turnaround time isn’t as good as Devumi’s. Also, they provide no time guarantee on their retention rate.

3. MarketingHeaven

MarketingHeaven makes buying YouTube views very easy. On their homepage, you can add the link to the video you’d like to promote, select the number of views you want from a dropdown list and top it off with an optional selection of likes. While this ease of use is a plus, MarketingHeaven is a bit more expensive than the top 2 sites on this list, and it provides no retention guarantee. Also, it takes longer to see results and it provides no options for social promotion.

4. 500VIEWS

On 500VIEWS you can buy everything, including YouTube views, likes, comments, and subscribers. They have an add-ons system that’s very easy to use. However, they don’t deliver on quality, retention, engagement, and customer support like the top 3 sites. It can also take up to 1 week to get results from 500VIEWS.

5. Social Shop

Social Shop has a very nice mix of packages. At the lowest end, they have the micro package which gets you 1000 views for $2, and at the high end, they have the Pro package which gets you 1,000,000 views for $999. Considering this range of options, their turnaround time of 2 days isn’t bad at all. However, Social Shop has limited engagement options. Unlike other sites on this list, they do not provide likes, comments, or subscribers. Their customer support also doesn’t compare too well against others on this list.

HOW DOES IT WORK?

Buying YouTube views is easy and safe if you buy from reliable sources like the sites at the top of the list above. It also helps to know how YouTube judges view to understand why it’s important to choose the right source.

YouTube ranks views based on the location of the viewers and the quality of viewer engagement. When a user who is based in the US or UK uploads a video and it gets most of its views from Russia or Asia, that raises a red flag. YouTube checks to see that a good number of video viewers are part of the user’s target demographic, and that makes sense. You want targeted YouTube views because that can boost organic retention rates significantly. Untargeted views can lead to a high bounce rate which can lead YouTube to conclude that your video has been mistitled, among other things.

The best sellers of YouTube views go the extra mile to provide a mixed demographic of views with targeted hits from the US and UK to avoid the wrong kind of attention.

Some sellers simply rent IPs from different places and send them to the video link. While this method might not be detected by YouTube, it offers very low retention because there are no real people behind those IP addresses. It is always best to buy from sellers who can send real people to watch, like, and comment on your videos. Anything else is risky and can bring your content under increased scrutiny from YouTube.

WHAT TO LOOK FOR IN A GOOD VIEW-BUYING WEBSITE

The most important thing to look for in a good view buying website is a guarantee that you’ll be getting real humans, not bots, to watch your video. This is the only way to get organic retention and engagement from your purchase. While robots will inflate your views, there’ll be little else to show for those high numbers. Bot views won’t help you rank in search results, and they may hurt your chances of ranking (they also violate YouTube’s TOS and can get your videos taken down). With human views, things can be different.

Bear in mind that buying views will not guarantee long-term success or impactful engagement. This is why buying YouTube views is seen as a short-term tactic for jumpstarting organic growth and not something to keep on doing forever. Content creators still have to promote their content and build real relationships with their viewers to see meaningful results in the long term.

Next, you want to be sure that your view buying website can deliver targeted views. If you’re based in the UK, you want views from the UK, US, Australia, and Canada. Views originating predominantly from Russia or certain parts of Eastern Europe and Asia could give you away, and you’d run the risk of disciplinary action from YouTube. Buying views isn’t technically against the rules, as long as they are human views, but if YouTube suspects there is a bot at work then they won’t be interested in any appeals about how ‘the service said they didn’t use bots’.

It’s also important to buy from providers whose viewers are active on YouTube. Their history of activity on YouTube will only boost the credibility of their views and by extension, the credibility of your video and its growing popularity.

Finally, you want to avoid sellers who provide views in a way that can put you at risk. Sites that provide views from similar IPs and same browsers with the same or similar cookies are just too obvious. YouTube can pick-up on that kind of activity and you could potentially have a problem on your hands.

IS BUYING VIEWS ILLEGAL?

No. This goes double for users who are not monetizing their content. Videos that promote violence and copyright violations are illegal. Buying views is not against the law, or even YouTube’s Terms of Service depending on where your views come from.

YouTube’s TOS does state clearly that partners are not to engage third parties to “… generate artificial subscribers or views.” Partners are generally understood to be users who are monetizing their channels through affiliate programs or AdSense, and ‘artificial’ means the views need to come from a bot to be against the rules. However, some interpret this to mean that buying YouTube views is against the TOS for all users. It seems like YouTube would rather you not buy views at all since the language is ambiguous, but since there’s a way in which buying ads through Google for your channel could be seen as buying views they haven’t formally outlawed it. Whatever your perspective, there’s no denying that buying views is a risky business. This is all the more reason you should choose the sites you buy from carefully.

Also, keep in mind that tech companies like Google constantly review their policies. Bloggers have had to change tactics with changes to Google’s search engine algorithm. There’s no telling how things may change or evolve with YouTube in the future. That is why we strongly recommend that you buy views from websites that can deliver real human views with strong guarantees of service delivery and reliable turnaround times. Anything short of this could expose you and your content to the kind of attention you certainly don’t want.

WILL BUYING VIEWS GET ME BANNED FROM YOUTUBE?

As mentioned above, buying views alone is unlikely to get you banned from YouTube. The worst-case scenario is that your video may be taken down for ‘view count gaming’ and even then, there’s an appeals process. The important thing is to understand Google and YouTube’s Terms of Service (TOS). Only explicit and egregious violations of their TOS could get your banned. You should also be mindful that community policing is a big part of how YouTube discovers users who may violate their TOS. If many viewers flag your video for takedown due to copyright violation or abusive content, that can lead to serious disciplinary action from YouTube and in some cases, you may be banned for life.

That’s why it’s important to buy likes and comments as well if you’re going to buy a large number of views – lots of views and no engagement will make organic viewers think you used a bot and they may report you.

Buying YouTube views is not illegal and certainly will not incur the same kind of disciplinary action as clear violations of YouTube’s TOS. What matters is that you buy your views in a way that won’t attract the wrong kind of attention. YouTube will sometimes flag videos for view auditing. If views are found to be fake, the view count is dropped to exclude fake views. If this has happened to you after you bought YouTube views, be wary of buying from the same source again. If your video is repeatedly found to be attracting purchased fake views, it may be taken down.

Conclusion

We see videos with thousands and millions of views so often that it’s easy to forget just how difficult it can be to get people to watch your videos. YouTube is very competitive, and it takes time to build a reputation, and the following needed to become a YouTube star.

To compete for viewer attention and engagement, it helps to have good numbers. Buying views can give you an edge by telling people that your content is worth their time. Just be sure to buy your views from the right sources. And after you’ve bought your views, do your part to promote your video on YouTube and other social media platforms like Facebook and Twitter. Also, engage with your audience and create content consistently. With all these in place, your audience will grow organically, and eventually, you may get your moment in the spotlight.

What do you think? Would you buy YouTube views, or can you get by growing your channel organically?

Use Excellent Video Editor to Gain More Views

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

This article has everything you need to know before you buy YouTube views, including:

1. Where to Buy Views
2. How Does it Work?
3. What to Look for in a Service
4. Is Buying Views Illegal?
5. Will Buying Views Get Me Banned From YouTube?

Disclaimer: We in no way endorse the practice of buying views. It could be dangerous for your channel and will damage your credibility with your real viewers if they find out.

YouTube is one of the fastest-growing social media platforms today. The amount of time we spend watching YouTube videos daily is simply mindboggling. The amazing thing about YouTube is how easy it is to share content and, in the process, build your audience. Many people have launched careers on the success of their videos and the popularity of their channels. It doesn’t matter if you are an expert, a hobbyist, an aspiring musician, a citizen journalist, a DIY maven, a cook, or a makeup fiend – YouTube can help you reach more people, develop your brand and launch your new career. All you have to do is create your channel, upload good videos, promote your content, and watch the magic happen. Well, if only it were that simple…

In reality, getting people to watch your content can be difficult. Even for people who have large personal networks, hitting 5000 or 10000 views can be tough. The reason is simply that YouTube videos, like other web content, thrive on Social Proof, and Social Proof equals credibility. The more views a video has, the more people are willing to watch it, and the better its chances of featuring as recommended content. It’s a vicious cycle. Time and time again, we see that given the choice, people would rather watch a video with 2000 views instead of a video with 200 views.

This is why buying YouTube views can be a great way to jumpstart the organic views of your content. It’s no silver bullet of course, but it can get you off to a good start. Buying YouTube views can help your video gain traction and get recommended. The trick is to buy from sources that provide real US and UK views in ways that do not violate YouTube’s Terms of Service (TOS). There are many scam services out there that can get your video the wrong kind of attention. Be sure to do your research before you buy, and understand that this is a tactic which promises short-term results. Buying YouTube views can be useful. However, it is no guarantee of long-term success. You still need to put hard work into your content for it to work.

WHERE TO BUY VIEWS

These top 5 sites for buying YouTube views are ranked according to the quality of the targeted views they deliver, viewer engagement, responsiveness, turnaround time, and their moneyback guarantee (if they have one). The site which tested these services is called BuyViewsReview. To learn more about the top providers of YouTube views, and how you can avoid scams, click here .

Tip: you want ‘high retention views’ – views where your video has been watched for a significant period, not just clicked on. These will help your search engine rankings.

1. DEVUMI

Devumi is our #1 pick for buying YouTube views because it provides the best value for money. To start with, all Devumi’s packages come with likes included so there’s no need to shop around for engagement and retention after buying views from Devumi. They have a 100% money-back guarantee and some of the fastest turnaround time available on the market (for genuine high-retention views. Some bot services are faster, but it’s against YouTube’s TOS to use bots).

2. BuyViews

BuyViews come in at a close second to Devumi. They offer various social promotion options along with their packages. They also have an impressive 60% – 90% retention rate as well as a 100% moneyback guarantee. However, their turnaround time isn’t as good as Devumi’s. Also, they provide no time guarantee on their retention rate.

3. MarketingHeaven

MarketingHeaven makes buying YouTube views very easy. On their homepage, you can add the link to the video you’d like to promote, select the number of views you want from a dropdown list and top it off with an optional selection of likes. While this ease of use is a plus, MarketingHeaven is a bit more expensive than the top 2 sites on this list, and it provides no retention guarantee. Also, it takes longer to see results and it provides no options for social promotion.

4. 500VIEWS

On 500VIEWS you can buy everything, including YouTube views, likes, comments, and subscribers. They have an add-ons system that’s very easy to use. However, they don’t deliver on quality, retention, engagement, and customer support like the top 3 sites. It can also take up to 1 week to get results from 500VIEWS.

5. Social Shop

Social Shop has a very nice mix of packages. At the lowest end, they have the micro package which gets you 1000 views for $2, and at the high end, they have the Pro package which gets you 1,000,000 views for $999. Considering this range of options, their turnaround time of 2 days isn’t bad at all. However, Social Shop has limited engagement options. Unlike other sites on this list, they do not provide likes, comments, or subscribers. Their customer support also doesn’t compare too well against others on this list.

HOW DOES IT WORK?

Buying YouTube views is easy and safe if you buy from reliable sources like the sites at the top of the list above. It also helps to know how YouTube judges view to understand why it’s important to choose the right source.

YouTube ranks views based on the location of the viewers and the quality of viewer engagement. When a user who is based in the US or UK uploads a video and it gets most of its views from Russia or Asia, that raises a red flag. YouTube checks to see that a good number of video viewers are part of the user’s target demographic, and that makes sense. You want targeted YouTube views because that can boost organic retention rates significantly. Untargeted views can lead to a high bounce rate which can lead YouTube to conclude that your video has been mistitled, among other things.

The best sellers of YouTube views go the extra mile to provide a mixed demographic of views with targeted hits from the US and UK to avoid the wrong kind of attention.

Some sellers simply rent IPs from different places and send them to the video link. While this method might not be detected by YouTube, it offers very low retention because there are no real people behind those IP addresses. It is always best to buy from sellers who can send real people to watch, like, and comment on your videos. Anything else is risky and can bring your content under increased scrutiny from YouTube.

WHAT TO LOOK FOR IN A GOOD VIEW-BUYING WEBSITE

The most important thing to look for in a good view buying website is a guarantee that you’ll be getting real humans, not bots, to watch your video. This is the only way to get organic retention and engagement from your purchase. While robots will inflate your views, there’ll be little else to show for those high numbers. Bot views won’t help you rank in search results, and they may hurt your chances of ranking (they also violate YouTube’s TOS and can get your videos taken down). With human views, things can be different.

Bear in mind that buying views will not guarantee long-term success or impactful engagement. This is why buying YouTube views is seen as a short-term tactic for jumpstarting organic growth and not something to keep on doing forever. Content creators still have to promote their content and build real relationships with their viewers to see meaningful results in the long term.

Next, you want to be sure that your view buying website can deliver targeted views. If you’re based in the UK, you want views from the UK, US, Australia, and Canada. Views originating predominantly from Russia or certain parts of Eastern Europe and Asia could give you away, and you’d run the risk of disciplinary action from YouTube. Buying views isn’t technically against the rules, as long as they are human views, but if YouTube suspects there is a bot at work then they won’t be interested in any appeals about how ‘the service said they didn’t use bots’.

It’s also important to buy from providers whose viewers are active on YouTube. Their history of activity on YouTube will only boost the credibility of their views and by extension, the credibility of your video and its growing popularity.

Finally, you want to avoid sellers who provide views in a way that can put you at risk. Sites that provide views from similar IPs and same browsers with the same or similar cookies are just too obvious. YouTube can pick-up on that kind of activity and you could potentially have a problem on your hands.

IS BUYING VIEWS ILLEGAL?

No. This goes double for users who are not monetizing their content. Videos that promote violence and copyright violations are illegal. Buying views is not against the law, or even YouTube’s Terms of Service depending on where your views come from.

YouTube’s TOS does state clearly that partners are not to engage third parties to “… generate artificial subscribers or views.” Partners are generally understood to be users who are monetizing their channels through affiliate programs or AdSense, and ‘artificial’ means the views need to come from a bot to be against the rules. However, some interpret this to mean that buying YouTube views is against the TOS for all users. It seems like YouTube would rather you not buy views at all since the language is ambiguous, but since there’s a way in which buying ads through Google for your channel could be seen as buying views they haven’t formally outlawed it. Whatever your perspective, there’s no denying that buying views is a risky business. This is all the more reason you should choose the sites you buy from carefully.

Also, keep in mind that tech companies like Google constantly review their policies. Bloggers have had to change tactics with changes to Google’s search engine algorithm. There’s no telling how things may change or evolve with YouTube in the future. That is why we strongly recommend that you buy views from websites that can deliver real human views with strong guarantees of service delivery and reliable turnaround times. Anything short of this could expose you and your content to the kind of attention you certainly don’t want.

WILL BUYING VIEWS GET ME BANNED FROM YOUTUBE?

As mentioned above, buying views alone is unlikely to get you banned from YouTube. The worst-case scenario is that your video may be taken down for ‘view count gaming’ and even then, there’s an appeals process. The important thing is to understand Google and YouTube’s Terms of Service (TOS). Only explicit and egregious violations of their TOS could get your banned. You should also be mindful that community policing is a big part of how YouTube discovers users who may violate their TOS. If many viewers flag your video for takedown due to copyright violation or abusive content, that can lead to serious disciplinary action from YouTube and in some cases, you may be banned for life.

That’s why it’s important to buy likes and comments as well if you’re going to buy a large number of views – lots of views and no engagement will make organic viewers think you used a bot and they may report you.

Buying YouTube views is not illegal and certainly will not incur the same kind of disciplinary action as clear violations of YouTube’s TOS. What matters is that you buy your views in a way that won’t attract the wrong kind of attention. YouTube will sometimes flag videos for view auditing. If views are found to be fake, the view count is dropped to exclude fake views. If this has happened to you after you bought YouTube views, be wary of buying from the same source again. If your video is repeatedly found to be attracting purchased fake views, it may be taken down.

Conclusion

We see videos with thousands and millions of views so often that it’s easy to forget just how difficult it can be to get people to watch your videos. YouTube is very competitive, and it takes time to build a reputation, and the following needed to become a YouTube star.

To compete for viewer attention and engagement, it helps to have good numbers. Buying views can give you an edge by telling people that your content is worth their time. Just be sure to buy your views from the right sources. And after you’ve bought your views, do your part to promote your video on YouTube and other social media platforms like Facebook and Twitter. Also, engage with your audience and create content consistently. With all these in place, your audience will grow organically, and eventually, you may get your moment in the spotlight.

What do you think? Would you buy YouTube views, or can you get by growing your channel organically?

Use Excellent Video Editor to Gain More Views

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Elevate Your Channels’ Image for Boosted YouTube Subscriptions

How to Brand Your YouTube Channel to Get More Subscribers

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

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