AdSense Profits on YouTube: Earnings per Thousand Video Watchers

YouTubers are fantastic people who create content and make a living out of it. But have you ever thought about how much YouTube pays or what YouTube AdSense earnings are?

If you aren’t sure about the YouTube payment situation or how much AdSense pay for views, you will learn this below. Whether you’re planning to create a channel or already have one, learning how much you can expect YouTube to pay will help you in the longer run.

Be it AdSense pay on 1,000 views or AdSense pay per click; this blog features information you may appreciate.

1. Type of Content
2. Keywords
3. User Location
4. Time Requires to Get Views
5. Video Duration
6. Your Niche or Industry

• Pros and Cons of Earning Money from Google AdSense

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Part 1: How Much Does AdSense Pay Per 1,000 Views

As a content creator, you might be tempted to know how much you can expect to earn through AdSense. Since it’s a free and simple way to make extra bucks, showing ads with the content you produce for online platforms, it’s essential to know how much it pays for views.

Pay Per 1,000 Views by AdSense

For 1,000 views, expect AdSense to pay around $8-$20. However, your total earnings will depend on factors such as your content type, users’ location, and setting of ads in Google AdSense, so it can pay on thousand views.

More so, AdSense opts for Revenue Per 1,000 impressions or (RPM) to showcase the amount you would get for 1,000 impressions. Remember, this RPM doesn’t include the actual amount you’ve earned. But it focuses on dividing your earnings by page views and impressions, then multiplying those by 1,000.

You can also refer to the formula for better understanding.

Formula:

RPM = (Estimated earnings / Number of page views) * 1000

From this formula provided by Google official, we can easily know that

Estimated earnings = (RPM * Number of page views) / 1000

To understand it further, see the example below.

Suppose you’ve earned around $0.10 from 20 page views; your page RPM would be $6.00 in simpler terms.

($0.10 / 25) * 1000 = $6.00

Also, if RPM is $4.00 from 45,000 ad impressions, your estimated earnings would be equal $180.00

($4.00 * 45,000) / 1000 = $180.00

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AdSense Pay Per View

Lastly, if you’re looking for an exact answer regarding how much it pays per view, know that it varies and is based on different factors, such as niche or audience demographic.

But you can expect something between $8 to $12 on 1,000 views after monetizing your YouTube channel with your Google AdSense account.

Part 2: How Much Does AdSense Pay Per Click?

After understanding AdSense’s way to pay for 1,000 views, formula, or pay per view, here’s what you need to know about AdSense’s payment on per click policy.

On Average, you can expect AdSense to pay something around $0.20 to $15 on a click. Talking about estimated earnings or one click, it depends on the cost-per-click in the niche, including the publisher’s earnings and competition among rival advertisers.

And if you’re wondering, cost-per-click is when a user clicks on your ad, and you earn money for it. However, advertisers always decide the cost-per-click for ads. In this case, some advertisers don’t hesitate to pay extra, depending on what they intend to advertise.

Part 3: AdSense Earnings Per Thousand Pageviews Examples

From pay per 1,000 views to pay per click, understanding the AdSense payment policy is essential if you’re up to monetize your YouTube channel.

Since there’re YouTube AdSense requirements, such as audience demographic, niche, or content, learning about which niche is the lucrative one will also help you decide your next move.

Let’s take a look at the following examples for better understanding:

• For example, if arts and entertainment is your niche, you can expect to earn $5.62 after accumulating 1,000 pageviews.
• Creators who create content on vehicles can earn around $9.20 on every 1,000 pageviews.
• If you’re into beauty and fitness, expect to earn up to $13.01 on 1,000 pageviews.
• For real estate, health, home, and garden niches, you can earn $14.50, $17.40, and $23.35 on every 1,000 pageviews.

Remember, people from North America can make the most of these earnings. But worry not if you are based outside North America. Because Google AdSense revenue calculator can help you find the average pageviews on monthly basis.

Part 4: Earnings from AdSense: Factors to Consider

After learning how much you can earn in different niches, it’s equally important to focus on the following factors, so you can qualify and start earning from AdSense with ease.

1) Type of Content

To monetize your videos for AdSense, ensure that you own the rights to use visuals and audio elements of your video. And focus on creating all elements of your video yourself.

For YouTube, you can try creating tutorials, do-it-yourself videos, original short films, original music videos, home videos, travel vlogs, or even daily-life vlogs.

While creating content for YouTube, remember advertisers consider placing ads on more advertiser-friendly content.

As a blogger, you must provide unique but quality content to exceed AdSense’s eligibility criteria. Having unique content helps Google understand what your website is about. It’s even better if your website provides a one-of-its-kind experience and users visit it again.

Be it a vlog or blog, please ensure that it’s original and not a copy from other sources. This way, you can elevate your credibility on the respective platforms. For a great user experience, opt for intuitive navigation.

And to up your content game, you can even use the calculator to determine the value of your content and estimated revenue from AdSense.

2) Keywords

Keywords are phrases and words that describe your service or product. The ones you choose will help show your ads to users.

Therefore, go for the relevant yet high-quality keywords and add them to your ad campaigns. This strategy will put your ad in front of potential buyers.

3) User Location

Remember, AdSense follows geo-targeting strategy, so it can place ads on different pages. These ads are based on a user’s language, region, and IP address.

Put simply, ads serving to a user from Algeria may differ from the ads for a user from Georgia.

4) Time Requires to Get Views

There’s no fixed time frame; however, you can focus on search volume, audience, and competition to start getting the desired number of views.

The first 60 minutes are crucial after you post a video. Then, the next 24 hours and the first 48 hours are equally important because YouTube gives an unnatural boost to it. It helps YouTube observe responses, such as how viewers interacted with the video and what kinds of viewers were interested in it.

Remember, if a video fails to get any views in a couple of days, it won’t likely perform and will consider “dead” on the platform.

More so, if a video performs better slightly, it’ll start to reach its full potential in the next 3 to 6 months, according to the views it receives per day. Oftentimes, videos took up to a year to perform well.

And if your video starts to perform better and faster in those 3-6 months, it’ll likely do better in the longer run.

5) Video Duration

Focus on the length of your video, as it determines how many ads can be shown in it. This part also influences your earning potential. When your video is longer in length, it’ll increase its worth.

However, you must find the right balance between video duration, quality, and the number of videos on your channel, so you can continue to earn without hindrance.

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6) Your Niche or Industry

Niche is another essential factor to opt for AdSense earnings. Some of the profitable topics are:

• Business
• Investment
• Health
• Insurance
• Online Marketing

You can choose the area that interest you the most and start people educating about it.

For example, people tend to think about investing their money to multiply it. You can create videos on investment-related topics, tips and tricks to get maximum views.

Part 5: Pros and Cons of Earning Money from Google AdSense

At this point, you’re familiar with almost all aspects of generating money using Google AdSense. And considering the factors, it seems like a task you can perform.

Before you try earning money via AdSense, consider the following pros and cons.

Pros

• Google AdSense doesn’t charge an extra fee. It’s a totally free service that can help you earn dollars.
• Don’t know how to make ads? Don’t worry; Google will do it for you.
• It enables you to use one account to monetize multiple websites.
• As a passive income, it doesn’t require additional effort.

Cons

• Making the first $100 is a must to get paid further.
• With AdSense, you won’t be allowed to use another ad network.
• A policy breach could make you lose your account.
• You need a lot of traffic to make some serious money.
• Adding several ads can annoy your viewers.

Final Words

Monetizing your YouTube channel for AdSense is great for having a steady passive income. But, it’s a time-consuming process and has a set of advantages and disadvantages.

If you already have a YouTube channel and a certain number of views, you can take it further using the provided information. However, focus on factors such as user demographic, content type, and quality to achieve long-term success.

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Part 1: How Much Does AdSense Pay Per 1,000 Views

As a content creator, you might be tempted to know how much you can expect to earn through AdSense. Since it’s a free and simple way to make extra bucks, showing ads with the content you produce for online platforms, it’s essential to know how much it pays for views.

Pay Per 1,000 Views by AdSense

For 1,000 views, expect AdSense to pay around $8-$20. However, your total earnings will depend on factors such as your content type, users’ location, and setting of ads in Google AdSense, so it can pay on thousand views.

More so, AdSense opts for Revenue Per 1,000 impressions or (RPM) to showcase the amount you would get for 1,000 impressions. Remember, this RPM doesn’t include the actual amount you’ve earned. But it focuses on dividing your earnings by page views and impressions, then multiplying those by 1,000.

You can also refer to the formula for better understanding.

Formula:

RPM = (Estimated earnings / Number of page views) * 1000

From this formula provided by Google official, we can easily know that

Estimated earnings = (RPM * Number of page views) / 1000

To understand it further, see the example below.

Suppose you’ve earned around $0.10 from 20 page views; your page RPM would be $6.00 in simpler terms.

($0.10 / 25) * 1000 = $6.00

Also, if RPM is $4.00 from 45,000 ad impressions, your estimated earnings would be equal $180.00

($4.00 * 45,000) / 1000 = $180.00

AdSense Pay Per View

Lastly, if you’re looking for an exact answer regarding how much it pays per view, know that it varies and is based on different factors, such as niche or audience demographic.

But you can expect something between $8 to $12 on 1,000 views after monetizing your YouTube channel with your Google AdSense account.

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Part 2: How Much Does AdSense Pay Per Click?

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After understanding AdSense’s way to pay for 1,000 views, formula, or pay per view, here’s what you need to know about AdSense’s payment on per click policy.

On Average, you can expect AdSense to pay something around $0.20 to $15 on a click. Talking about estimated earnings or one click, it depends on the cost-per-click in the niche, including the publisher’s earnings and competition among rival advertisers.

And if you’re wondering, cost-per-click is when a user clicks on your ad, and you earn money for it. However, advertisers always decide the cost-per-click for ads. In this case, some advertisers don’t hesitate to pay extra, depending on what they intend to advertise.

Part 3: AdSense Earnings Per Thousand Pageviews Examples

From pay per 1,000 views to pay per click, understanding the AdSense payment policy is essential if you’re up to monetize your YouTube channel.

Since there’re YouTube AdSense requirements, such as audience demographic, niche, or content, learning about which niche is the lucrative one will also help you decide your next move.

Let’s take a look at the following examples for better understanding:

• For example, if arts and entertainment is your niche, you can expect to earn $5.62 after accumulating 1,000 pageviews.
• Creators who create content on vehicles can earn around $9.20 on every 1,000 pageviews.
• If you’re into beauty and fitness, expect to earn up to $13.01 on 1,000 pageviews.
• For real estate, health, home, and garden niches, you can earn $14.50, $17.40, and $23.35 on every 1,000 pageviews.

Remember, people from North America can make the most of these earnings. But worry not if you are based outside North America. Because Google AdSense revenue calculator can help you find the average pageviews on monthly basis.

Part 4: Earnings from AdSense: Factors to Consider

After learning how much you can earn in different niches, it’s equally important to focus on the following factors, so you can qualify and start earning from AdSense with ease.

1) Type of Content

To monetize your videos for AdSense, ensure that you own the rights to use visuals and audio elements of your video. And focus on creating all elements of your video yourself.

For YouTube, you can try creating tutorials, do-it-yourself videos, original short films, original music videos, home videos, travel vlogs, or even daily-life vlogs.

While creating content for YouTube, remember advertisers consider placing ads on more advertiser-friendly content.

As a blogger, you must provide unique but quality content to exceed AdSense’s eligibility criteria. Having unique content helps Google understand what your website is about. It’s even better if your website provides a one-of-its-kind experience and users visit it again.

Be it a vlog or blog, please ensure that it’s original and not a copy from other sources. This way, you can elevate your credibility on the respective platforms. For a great user experience, opt for intuitive navigation.

And to up your content game, you can even use the calculator to determine the value of your content and estimated revenue from AdSense.

2) Keywords

Keywords are phrases and words that describe your service or product. The ones you choose will help show your ads to users.

Therefore, go for the relevant yet high-quality keywords and add them to your ad campaigns. This strategy will put your ad in front of potential buyers.

3) User Location

Remember, AdSense follows geo-targeting strategy, so it can place ads on different pages. These ads are based on a user’s language, region, and IP address.

Put simply, ads serving to a user from Algeria may differ from the ads for a user from Georgia.

4) Time Requires to Get Views

There’s no fixed time frame; however, you can focus on search volume, audience, and competition to start getting the desired number of views.

The first 60 minutes are crucial after you post a video. Then, the next 24 hours and the first 48 hours are equally important because YouTube gives an unnatural boost to it. It helps YouTube observe responses, such as how viewers interacted with the video and what kinds of viewers were interested in it.

Remember, if a video fails to get any views in a couple of days, it won’t likely perform and will consider “dead” on the platform.

More so, if a video performs better slightly, it’ll start to reach its full potential in the next 3 to 6 months, according to the views it receives per day. Oftentimes, videos took up to a year to perform well.

And if your video starts to perform better and faster in those 3-6 months, it’ll likely do better in the longer run.

5) Video Duration

Focus on the length of your video, as it determines how many ads can be shown in it. This part also influences your earning potential. When your video is longer in length, it’ll increase its worth.

However, you must find the right balance between video duration, quality, and the number of videos on your channel, so you can continue to earn without hindrance.

6) Your Niche or Industry

Niche is another essential factor to opt for AdSense earnings. Some of the profitable topics are:

• Business
• Investment
• Health
• Insurance
• Online Marketing

You can choose the area that interest you the most and start people educating about it.

For example, people tend to think about investing their money to multiply it. You can create videos on investment-related topics, tips and tricks to get maximum views.

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Part 5: Pros and Cons of Earning Money from Google AdSense

At this point, you’re familiar with almost all aspects of generating money using Google AdSense. And considering the factors, it seems like a task you can perform.

Before you try earning money via AdSense, consider the following pros and cons.

Pros

• Google AdSense doesn’t charge an extra fee. It’s a totally free service that can help you earn dollars.
• Don’t know how to make ads? Don’t worry; Google will do it for you.
• It enables you to use one account to monetize multiple websites.
• As a passive income, it doesn’t require additional effort.

Cons

• Making the first $100 is a must to get paid further.
• With AdSense, you won’t be allowed to use another ad network.
• A policy breach could make you lose your account.
• You need a lot of traffic to make some serious money.
• Adding several ads can annoy your viewers.

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Final Words

Monetizing your YouTube channel for AdSense is great for having a steady passive income. But, it’s a time-consuming process and has a set of advantages and disadvantages.

If you already have a YouTube channel and a certain number of views, you can take it further using the provided information. However, focus on factors such as user demographic, content type, and quality to achieve long-term success.

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Zero-Cost Techniques for Video and Text Combination

How to Add Video to Text

Liza Brown

Mar 27, 2024• Proven solutions

It may be challenging to capture the attention of your audience if the video openings or PowerPoint presentations contain too much text. Striking a perfect balance between the visual and textual elements isn’t always easy, especially if the text is the only way to convey essential information to the audience.

Luckily, video editing and presentation software products offer the tools you will need to combine video and text. In this article, we are going to show you how to add a video to text in PowerPoint and Filmora.

Part 1: How to Add Video to Text for Free with PowerPoint?

An effective PowerPoint presentation should contain proportionate amounts of textual and visual elements. Using too many images, videos or animations can make following a presentation difficult, just as too much text can render a presentation too static.

Adding videos to titles or subtitles you include in a slideshow you’re creating in PowerPoint can help you create a presentation that is both informative and visually entertaining. The process of combining videos with text in PowerPoint isn’t overly complicated, but you will still need to go through it several times in order to become familiar with it.

You should start by creating a new slide and adding a textbox to it. Proceed to type the word or phrase into the textbox and go on to format the text. Pick the font that matches the style of your presentation and make sure that the text size is large enough for the video to be visible.

Head over to the Insert tab, select Rectangle from the Shapes menu, and create a rectangular shape over the entire slide. Right-click on the slide and choose the Send to Back option from the menu. In this manner, you will position the rectangle you created behind the textbox.

The next step you will have to take is to create the cut-out of the text within the rectangle. Select both the text and shape you placed in the background before clicking on the Format tab that is located near the end of PowerPoint’s ribbon.

Find the Insert Shape option and choose Subtract from the Merge Shapes drop-down menu. The shape of the text in the textbox will be applied to the object in the background, which enables you to add a video to that text.

Click on the Insert tab, and then choose the Video option from the Media menu. You can insert a video that is stored on a local hard drive or the Internet to PowerPoint. The video will cover the entire slide, so you must right-click on it and select the Send to Back option.

You can then fine-tune the video playback settings from the Playback tab. Preview the results before you move on to the next slide in your presentation, and make necessary adjustments if you don’t like how the video merged with the text.

Part 2: Adding Video to Text in Filmora

Besides presentation software, you can also use video editing software products to add a video to text. Filmora lets you add a video to text in just a few simple steps. You can first make a text video with animation first, and then use the picture in picture feature to add the video to text. Here are the detailed information about how to add a video to text in Filmora.

You should start by creating a new project in Filmora and importing the video you want to add to the text into the project. Click on the Titles tab, and choose the title that matches the visual style of your project.

Set the preferred duration of the title by dragging one of its ends to the left or right after you place it on the timeline, and then double-click on it to customize it. Click on the Advanced button once the Text tab opens and insert the text into the Input Text box.

Proceed to select a font and adjust the text size before deciding if you want to animate the text . When done, you should export the title as a video file, and then import it back into your project.

Now it’s time to add the text video and the background video to the project media library, and then place the two videos one above the other. Since we’re adding video to text, the text video should be placed above the background video.

Click on the video that contains text to gain access to the Video tab of the Editor panel and then expand the Compositing menu. Change the Blending Mode to Multiply, and the text in the overlaying video should be filled with the parts of the footage from the video below it.

Optionally you can enhance the colors in the background video or adjust the size of the text before exporting your project from Filmora.

Conclusion

There are so many different ways to create visually striking content, and adding videos to text is just one among numerous techniques that enable you to make a PowerPoint presentation or an opening of a video more interesting to watch.

Merging text with video is equally easy in PowerPoint and Filmora, so you just have to choose which software better suits your needs and select the materials that fit the style of your project. Learning how to add a video to text won’t take too much of your time, as this process can be completed in just a few quick steps. Which software are you using to add a video to text? Leave a comment below and let us know.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Mar 27, 2024• Proven solutions

It may be challenging to capture the attention of your audience if the video openings or PowerPoint presentations contain too much text. Striking a perfect balance between the visual and textual elements isn’t always easy, especially if the text is the only way to convey essential information to the audience.

Luckily, video editing and presentation software products offer the tools you will need to combine video and text. In this article, we are going to show you how to add a video to text in PowerPoint and Filmora.

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Part 1: How to Add Video to Text for Free with PowerPoint?

An effective PowerPoint presentation should contain proportionate amounts of textual and visual elements. Using too many images, videos or animations can make following a presentation difficult, just as too much text can render a presentation too static.

Adding videos to titles or subtitles you include in a slideshow you’re creating in PowerPoint can help you create a presentation that is both informative and visually entertaining. The process of combining videos with text in PowerPoint isn’t overly complicated, but you will still need to go through it several times in order to become familiar with it.

You should start by creating a new slide and adding a textbox to it. Proceed to type the word or phrase into the textbox and go on to format the text. Pick the font that matches the style of your presentation and make sure that the text size is large enough for the video to be visible.

Head over to the Insert tab, select Rectangle from the Shapes menu, and create a rectangular shape over the entire slide. Right-click on the slide and choose the Send to Back option from the menu. In this manner, you will position the rectangle you created behind the textbox.

The next step you will have to take is to create the cut-out of the text within the rectangle. Select both the text and shape you placed in the background before clicking on the Format tab that is located near the end of PowerPoint’s ribbon.

Find the Insert Shape option and choose Subtract from the Merge Shapes drop-down menu. The shape of the text in the textbox will be applied to the object in the background, which enables you to add a video to that text.

Click on the Insert tab, and then choose the Video option from the Media menu. You can insert a video that is stored on a local hard drive or the Internet to PowerPoint. The video will cover the entire slide, so you must right-click on it and select the Send to Back option.

You can then fine-tune the video playback settings from the Playback tab. Preview the results before you move on to the next slide in your presentation, and make necessary adjustments if you don’t like how the video merged with the text.

Part 2: Adding Video to Text in Filmora

Besides presentation software, you can also use video editing software products to add a video to text. Filmora lets you add a video to text in just a few simple steps. You can first make a text video with animation first, and then use the picture in picture feature to add the video to text. Here are the detailed information about how to add a video to text in Filmora.

You should start by creating a new project in Filmora and importing the video you want to add to the text into the project. Click on the Titles tab, and choose the title that matches the visual style of your project.

Set the preferred duration of the title by dragging one of its ends to the left or right after you place it on the timeline, and then double-click on it to customize it. Click on the Advanced button once the Text tab opens and insert the text into the Input Text box.

Proceed to select a font and adjust the text size before deciding if you want to animate the text . When done, you should export the title as a video file, and then import it back into your project.

Now it’s time to add the text video and the background video to the project media library, and then place the two videos one above the other. Since we’re adding video to text, the text video should be placed above the background video.

Click on the video that contains text to gain access to the Video tab of the Editor panel and then expand the Compositing menu. Change the Blending Mode to Multiply, and the text in the overlaying video should be filled with the parts of the footage from the video below it.

Optionally you can enhance the colors in the background video or adjust the size of the text before exporting your project from Filmora.

Conclusion

There are so many different ways to create visually striking content, and adding videos to text is just one among numerous techniques that enable you to make a PowerPoint presentation or an opening of a video more interesting to watch.

Merging text with video is equally easy in PowerPoint and Filmora, so you just have to choose which software better suits your needs and select the materials that fit the style of your project. Learning how to add a video to text won’t take too much of your time, as this process can be completed in just a few quick steps. Which software are you using to add a video to text? Leave a comment below and let us know.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Mar 27, 2024• Proven solutions

It may be challenging to capture the attention of your audience if the video openings or PowerPoint presentations contain too much text. Striking a perfect balance between the visual and textual elements isn’t always easy, especially if the text is the only way to convey essential information to the audience.

Luckily, video editing and presentation software products offer the tools you will need to combine video and text. In this article, we are going to show you how to add a video to text in PowerPoint and Filmora.

Part 1: How to Add Video to Text for Free with PowerPoint?

An effective PowerPoint presentation should contain proportionate amounts of textual and visual elements. Using too many images, videos or animations can make following a presentation difficult, just as too much text can render a presentation too static.

Adding videos to titles or subtitles you include in a slideshow you’re creating in PowerPoint can help you create a presentation that is both informative and visually entertaining. The process of combining videos with text in PowerPoint isn’t overly complicated, but you will still need to go through it several times in order to become familiar with it.

You should start by creating a new slide and adding a textbox to it. Proceed to type the word or phrase into the textbox and go on to format the text. Pick the font that matches the style of your presentation and make sure that the text size is large enough for the video to be visible.

Head over to the Insert tab, select Rectangle from the Shapes menu, and create a rectangular shape over the entire slide. Right-click on the slide and choose the Send to Back option from the menu. In this manner, you will position the rectangle you created behind the textbox.

The next step you will have to take is to create the cut-out of the text within the rectangle. Select both the text and shape you placed in the background before clicking on the Format tab that is located near the end of PowerPoint’s ribbon.

Find the Insert Shape option and choose Subtract from the Merge Shapes drop-down menu. The shape of the text in the textbox will be applied to the object in the background, which enables you to add a video to that text.

Click on the Insert tab, and then choose the Video option from the Media menu. You can insert a video that is stored on a local hard drive or the Internet to PowerPoint. The video will cover the entire slide, so you must right-click on it and select the Send to Back option.

You can then fine-tune the video playback settings from the Playback tab. Preview the results before you move on to the next slide in your presentation, and make necessary adjustments if you don’t like how the video merged with the text.

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Part 2: Adding Video to Text in Filmora

Besides presentation software, you can also use video editing software products to add a video to text. Filmora lets you add a video to text in just a few simple steps. You can first make a text video with animation first, and then use the picture in picture feature to add the video to text. Here are the detailed information about how to add a video to text in Filmora.

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You should start by creating a new project in Filmora and importing the video you want to add to the text into the project. Click on the Titles tab, and choose the title that matches the visual style of your project.

Set the preferred duration of the title by dragging one of its ends to the left or right after you place it on the timeline, and then double-click on it to customize it. Click on the Advanced button once the Text tab opens and insert the text into the Input Text box.

Proceed to select a font and adjust the text size before deciding if you want to animate the text . When done, you should export the title as a video file, and then import it back into your project.

Now it’s time to add the text video and the background video to the project media library, and then place the two videos one above the other. Since we’re adding video to text, the text video should be placed above the background video.

Click on the video that contains text to gain access to the Video tab of the Editor panel and then expand the Compositing menu. Change the Blending Mode to Multiply, and the text in the overlaying video should be filled with the parts of the footage from the video below it.

Optionally you can enhance the colors in the background video or adjust the size of the text before exporting your project from Filmora.

Conclusion

There are so many different ways to create visually striking content, and adding videos to text is just one among numerous techniques that enable you to make a PowerPoint presentation or an opening of a video more interesting to watch.

Merging text with video is equally easy in PowerPoint and Filmora, so you just have to choose which software better suits your needs and select the materials that fit the style of your project. Learning how to add a video to text won’t take too much of your time, as this process can be completed in just a few quick steps. Which software are you using to add a video to text? Leave a comment below and let us know.

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Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Mar 27, 2024• Proven solutions

It may be challenging to capture the attention of your audience if the video openings or PowerPoint presentations contain too much text. Striking a perfect balance between the visual and textual elements isn’t always easy, especially if the text is the only way to convey essential information to the audience.

Luckily, video editing and presentation software products offer the tools you will need to combine video and text. In this article, we are going to show you how to add a video to text in PowerPoint and Filmora.

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Part 1: How to Add Video to Text for Free with PowerPoint?

An effective PowerPoint presentation should contain proportionate amounts of textual and visual elements. Using too many images, videos or animations can make following a presentation difficult, just as too much text can render a presentation too static.

Adding videos to titles or subtitles you include in a slideshow you’re creating in PowerPoint can help you create a presentation that is both informative and visually entertaining. The process of combining videos with text in PowerPoint isn’t overly complicated, but you will still need to go through it several times in order to become familiar with it.

You should start by creating a new slide and adding a textbox to it. Proceed to type the word or phrase into the textbox and go on to format the text. Pick the font that matches the style of your presentation and make sure that the text size is large enough for the video to be visible.

Head over to the Insert tab, select Rectangle from the Shapes menu, and create a rectangular shape over the entire slide. Right-click on the slide and choose the Send to Back option from the menu. In this manner, you will position the rectangle you created behind the textbox.

The next step you will have to take is to create the cut-out of the text within the rectangle. Select both the text and shape you placed in the background before clicking on the Format tab that is located near the end of PowerPoint’s ribbon.

Find the Insert Shape option and choose Subtract from the Merge Shapes drop-down menu. The shape of the text in the textbox will be applied to the object in the background, which enables you to add a video to that text.

Click on the Insert tab, and then choose the Video option from the Media menu. You can insert a video that is stored on a local hard drive or the Internet to PowerPoint. The video will cover the entire slide, so you must right-click on it and select the Send to Back option.

You can then fine-tune the video playback settings from the Playback tab. Preview the results before you move on to the next slide in your presentation, and make necessary adjustments if you don’t like how the video merged with the text.

Part 2: Adding Video to Text in Filmora

Besides presentation software, you can also use video editing software products to add a video to text. Filmora lets you add a video to text in just a few simple steps. You can first make a text video with animation first, and then use the picture in picture feature to add the video to text. Here are the detailed information about how to add a video to text in Filmora.

You should start by creating a new project in Filmora and importing the video you want to add to the text into the project. Click on the Titles tab, and choose the title that matches the visual style of your project.

Set the preferred duration of the title by dragging one of its ends to the left or right after you place it on the timeline, and then double-click on it to customize it. Click on the Advanced button once the Text tab opens and insert the text into the Input Text box.

Proceed to select a font and adjust the text size before deciding if you want to animate the text . When done, you should export the title as a video file, and then import it back into your project.

Now it’s time to add the text video and the background video to the project media library, and then place the two videos one above the other. Since we’re adding video to text, the text video should be placed above the background video.

Click on the video that contains text to gain access to the Video tab of the Editor panel and then expand the Compositing menu. Change the Blending Mode to Multiply, and the text in the overlaying video should be filled with the parts of the footage from the video below it.

Optionally you can enhance the colors in the background video or adjust the size of the text before exporting your project from Filmora.

Conclusion

There are so many different ways to create visually striking content, and adding videos to text is just one among numerous techniques that enable you to make a PowerPoint presentation or an opening of a video more interesting to watch.

Merging text with video is equally easy in PowerPoint and Filmora, so you just have to choose which software better suits your needs and select the materials that fit the style of your project. Learning how to add a video to text won’t take too much of your time, as this process can be completed in just a few quick steps. Which software are you using to add a video to text? Leave a comment below and let us know.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown